市場調査レポート

商品コード

1646298

大人用紙おむつの市場規模、シェア、成長分析：タイプ別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025～2032年

Adult Diapers Market Size, Share, Growth Analysis, By Type (Pad Type, Tape Type), By Distribution channel (E-Commerce, Offline channel), By End-User, By Region - Industry Forecast 2025-2032

出版日: 2025年01月27日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3～5営業日

価格

PDF & Excel (Single User License)

USD 5,300 763,518円

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PDF & Excel (Multiple User License)

USD 6,200 893,172円

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PDF & Excel (Enterprise License)

USD 7,100 1,022,826円

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本日の銀行送金レート: 1USD=144.06円

全表示
概要
目次

概要

サンプル依頼リストに入れる

大人用紙おむつの市場規模は2023年に187億米ドルと評価され、2024年の202億3,000万米ドルから2032年には380億1,000万米ドルに成長し、予測期間（2025年～2032年）のCAGRは8.2％で成長する見通しです。

失禁は広範な問題であり、2019年時点で世界全体で4億2,400万人以上が罹患しており、女性の罹患率が高いです。2030年までに14億人に達すると予測される高齢者人口の増加は、失禁の発生率の上昇と相まって、大人用おむつ市場を推進しています。TENAやPoiseといった人気ブランドは、慎重さと快適さを高める製品を革新し、失禁にまつわる汚名を減らしています。消費者の知識が深まるにつれ、自信と肌への優しさを向上させるアイテムへの需要が高まっています。最近の進歩には、EssityのConfioAir技術や男性向けに調整された製品などがあり、市場の成長をさらに後押ししています。さらに、おむつにセンサーを組み込むことでその効果が高まり、この有利な分野に新たな道が開かれ、大幅な拡大が見込まれています。

北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- イタリア
- その他欧州地域
アジア太平洋地域
- 中国
- インド
- 日本
- 韓国
- その他アジア太平洋地域
ラテンアメリカ
- ブラジル
- その他ラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ

競合情報

上位5社の比較
主要企業の市場ポジショニング（2024年）
主な市場企業が採用した戦略
市場の最近の動向
企業の市場シェア分析（2024年）
主要企業の企業プロファイル
- 会社概要
- 製品ポートフォリオ分析
- セグメント別シェア分析
- 収益の前年比比較（2022-2024）

主要企業プロファイル

Kimberly-Clark Corporation（United States）
Svenska Cellulosa Aktiebolaget（SCA）（Sweden）
Unicharm Corporation（Japan）
First Quality Enterprises, Inc.（United States）
Procter & Gamble Co.（United States）
Medline Industries, Inc.（United States）
Abena A/S（Denmark）
Essity Aktiebolag（formerly SCA Hygiene Products）（Sweden）
DSG International（Thailand）Public Company Limited（Thailand）
Hengan International Group Company Limited（China）
Daio Paper Corporation（Japan）
Nippon Paper Industries Co., Ltd.（Japan）
Chiaus（Fujian）Industry Development Co., Ltd.（China）
Fujian Hengan Group Ltd.（China）
Principle Business Enterprises, Inc.（United States）
TZMO SA（Poland）
Mega Soft（Fujian）Hygiene Products Co., Ltd.（China）

結論と推奨事項

Product Code: SQMIG35C2021

Adult Diapers Market size was valued at USD 18.7 billion in 2023 and is poised to grow from USD 20.23 billion in 2024 to USD 38.01 billion by 2032, growing at a CAGR of 8.2% during the forecast period (2025-2032).

Incontinence is a widespread issue, affecting over 424 million individuals globally as of 2019, with women being more susceptible. The growing elderly population, projected to reach 1.4 billion by 2030, coupled with the rising incidence of incontinence, is propelling the adult diaper market. Popular brands such as TENA and Poise are innovating products that enhance discretion and comfort, reducing the stigma surrounding incontinence. As consumers become more educated, there is a demand for items that improve confidence and skin-friendliness. Recent advancements include Essity's ConfioAir technology and tailored products for men, further fueling market growth. Additionally, integrating sensors into diapers enhances their effectiveness, opening new avenues in this lucrative sector, which is expected to expand significantly.

Top-down and bottom-up approaches were used to estimate and validate the size of the Adult Diapers market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Adult Diapers Market Segments Analysis

Global Adult Diapers Market is segmented by Type, Distribution channel, End-User and region. Based on Type, the market is segmented into Pad Type, Tape Type, Pant Type and Others. Based on Distribution channel, the market is segmented into E-Commerce and Offline channel. Based on End-User, the market is segmented into Women, Men and Unisex. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Adult Diapers Market

The adult diapers market is poised for significant growth, primarily driven by the rising prevalence of incontinence among adults, particularly among the aging population. As the global demographic shifts, the World Health Organization (WHO) estimates that by 2050, the number of individuals aged 60 and older will surge to 2 billion, compared to 900 million in 2015. This dramatic increase is expected to elevate the demand for incontinence products, including adult diapers. Additionally, the expansion of aged care services and the convenience associated with disposable diapers further contribute to the market's upward trajectory, highlighting a crucial sector in personal care.

Restraints in the Adult Diapers Market

The adult diapers market faces significant constraints, particularly concerning potential allergic reactions from prolonged use, especially during the postpartum phase. The dryness of adult diapers can lead to skin irritations, as they may retain bodily fluids, trapping moisture and causing issues like diaper rash and bacterial infections. In severe instances, this could escalate to more serious health concerns, including dysplasia and an increased risk of cervical cancer. Individuals with sensitive skin are particularly vulnerable to rashes and bedsores associated with diaper use. Additionally, a growing reliance on adult diapers to manage urine leakage during postpartum recovery poses further challenges for the market's growth.

Market Trends of the Adult Diapers Market

The adult diapers market is experiencing significant growth due to innovative product launches that prioritize absorption, odor control, and skin-friendly materials. Manufacturers are increasingly introducing advanced designs, such as Kimberly-Clark's Poise UltraThin Active Collection, which caters to the specific needs of consumers, particularly women. This trend is driven by significant investments aimed at understanding patient requirements and developing tailored solutions. Additionally, the integration of new technologies, including sensors and smart diaper systems, enhances user comfort and prevents accidental leaks, further bolstering demand. As a result, the market is expected to expand rapidly during the forecast period, reflecting a shift towards more sophisticated adult incontinence products.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Case Studies
Customer And Buying Criteria Analysis
Regulatory Analysis

Global Adult Diapers Market Size by Type & CAGR (2025-2032)

Market Overview
Pad Type
Tape Type
Pant Type
Others

Global Adult Diapers Market Size by Distribution channel & CAGR (2025-2032)

Market Overview
E-Commerce
Offline channel
- Sub type
- Hypermarket/Supermarket
- Drug Stores and Pharmacies
- Others

Global Adult Diapers Market Size by End-User & CAGR (2025-2032)

Market Overview
Women
Men
Unisex

Global Adult Diapers Market Size & CAGR (2025-2032)

North America (Type, Distribution channel, End-User)
- US
- Canada
Europe (Type, Distribution channel, End-User)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Type, Distribution channel, End-User)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Type, Distribution channel, End-User)
- Brazil
- Rest of Latin America
Middle East & Africa (Type, Distribution channel, End-User)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Kimberly-Clark Corporation (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Svenska Cellulosa Aktiebolaget (SCA) (Sweden)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Unicharm Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
First Quality Enterprises, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Procter & Gamble Co. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Medline Industries, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Abena A/S (Denmark)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Essity Aktiebolag (formerly SCA Hygiene Products) (Sweden)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
DSG International (Thailand) Public Company Limited (Thailand)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hengan International Group Company Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Daio Paper Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nippon Paper Industries Co., Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Chiaus (Fujian) Industry Development Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fujian Hengan Group Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Principle Business Enterprises, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
TZMO SA (Poland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mega Soft (Fujian) Hygiene Products Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments

大人用紙おむつの市場規模、シェア、成長分析：タイプ別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025～2032年

Adult Diapers Market Size, Share, Growth Analysis, By Type (Pad Type, Tape Type), By Distribution channel (E-Commerce, Offline channel), By End-User, By Region - Industry Forecast 2025-2032

目次

イントロダクション

調査手法

エグゼクティブサマリー

市場力学と見通し

主な市場の考察

大人用紙おむつ市場規模：タイプ別& CAGR（2025-2032）

大人用紙おむつ市場規模：流通チャネル別& CAGR（2025-2032）

大人用紙おむつ市場規模：エンドユーザー別& CAGR（2025-2032）

大人用紙おむつ市場規模：地域別& CAGR（2025-2032）