ベビーカーと乳母車の市場規模、シェア、成長分析：製品別、流通別、地域別 - 産業予測 2025～2032年

ベビーカーと乳母車の世界市場規模は、2023年に47億米ドルと評価され、予測期間（2025-2032年）のCAGRは6.0％で成長し、2024年の49億8,000万米ドルから2032年には79億4,000万米ドルに成長する見通しです。

ベビーカー市場は、出生率の上昇と、特に新興国での乳幼児ケア製品への消費支出の増加が主な要因となって、着実な成長が見込まれています。今日のベビーカーは、寝ている乳児の邪魔にならず、持ち運びや収納が容易な軽量コンパクト設計を好む現代の親に合わせた多様な機能を備えています。ほとんどのベビーカーは、機動性を高めるために3輪または4輪で設計されており、多くのモデルは狭いスペースでもシームレスに収納できる便利な折りたたみ機能を備えています。ご両親が機能性、快適性、利便性をますます優先するようになる中、ベビーカーメーカーは、拡大する市場でより大きなシェアを獲得するために、このような消費者の嗜好の変化に対応し、革新していかなければなりません。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析

ベビーカーと乳母車市場規模：製品別& CAGR（2025-2032）

• 市場概要
• 軽量ベビーカー
• ジョギング用ベビーカー
• 旅行用ベビーカー
• 二人乗りベビーカー
• 標準ベビーカー

ベビーカーと乳母車市場規模：流通別& CAGR（2025-2032）

• 市場概要
• ハイパーマーケット/スーパーマーケット
• 専門小売業者
• オンライン

ベビーカーと乳母車市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Graco Children's Products（US）
• Britax Romer（UK/Germany）
• Bugaboo International（Netherlands）
• Stokke AS（Norway）
• Baby Jogger（US）
• Maclaren（UK）
• Chicco（Italy）
• Peg Perego（Italy）
• Evenflo（US）
• Summer Infant（US）
• Joovy（US）
• Hauck GmbH & Co. KG（Germany）
• ABC Design GmbH（Germany）
• Dorel Industries（Canada）
• Goodbaby International Holdings Limited（China）
• Combi Corporation（Japan）
• Aprica Kasai Corporation（Japan）
• Pigeon Corporation（Japan）
• Phil & Teds（New Zealand）

結論と推奨事項

Global Baby Stroller And Pram Market size was valued at USD 4.7 billion in 2023 and is poised to grow from USD 4.98 billion in 2024 to USD 7.94 billion by 2032, growing at a CAGR of 6.0% during the forecast period (2025-2032).

The baby stroller market is poised for steady growth, driven largely by rising birth rates and increased consumer spending on infant care products, particularly in developing nations. Today's strollers come with diverse features tailored to modern parents, who prefer lightweight, compact designs that facilitate easy transportation and storage without disturbing sleeping infants. Most strollers are designed with three or four wheels for enhanced maneuverability, and many models offer convenient folding capabilities for seamless storage in small spaces. As parents increasingly prioritize functionality, comfort, and convenience, stroller manufacturers must innovate and adapt to these evolving consumer preferences to capture a larger share of this expanding market.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Baby Stroller And Pram market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Baby Stroller And Pram Market Segments Analysis

Global Baby Stroller And Pram Market is segmented by Product, Distribution and region. Based on Product, the market is segmented into Lightweight Stroller, Jogging Stroller, Travel system, Double Stroller and Standard Stroller. Based on Distribution, the market is segmented into Hypermarket/Supermarket, Specialist Retailers and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Baby Stroller And Pram Market

The Global Baby Stroller and Pram market is experiencing growth driven by evolving lifestyles and a rise in nuclear and single-parent families. These households often face the challenge of balancing multiple responsibilities while caring for their young children. Consequently, parents are increasingly looking for baby care products that provide convenience and ease in their daily routines. This growing demand for functional and versatile strollers and prams reflects the changing dynamics of family structures and the need for solutions that help simplify parenting tasks, ultimately contributing to the expansion of the market.

Restraints in the Global Baby Stroller And Pram Market

The limited lifespan of baby strollers and prams poses a notable challenge to the global market's growth during the forecast period. As infants grow rapidly, it becomes essential for these products to be tailored to a child's changing age, weight, and size. Furthermore, the high costs associated with reputable brand strollers make it financially impractical for parents to frequently upgrade or replace these items. As a result, many consumers may opt against purchasing strollers or prams, leading to a decline in sales and potentially hindering overall market expansion throughout the anticipated timeframe.

Market Trends of the Global Baby Stroller And Pram Market

The Global Baby Stroller and Pram market is witnessing a significant trend towards eco-friendly products, driven by rising consumer awareness of health and environmental issues. Modern parents increasingly prioritize strollers made from safe, sustainable materials, reflecting a broader commitment to minimizing their ecological footprint. This shift is characterized by heightened interest in the manufacturing processes, chemical safety, and recyclability of these products. As environmentally conscious purchasing becomes a dominant factor for new parents, the demand for eco-friendly strollers is projected to surge, positioning them as a key segment within the market and potentially reshaping industry standards during the forecast period.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Baby Stroller And Pram Market Size by Product & CAGR (2025-2032)

• Market Overview
• Lightweight Stroller
• Jogging Stroller
• Travel system
• Double Stroller
• Standard Stroller

Global Baby Stroller And Pram Market Size by Distribution & CAGR (2025-2032)

• Market Overview
• Hypermarket/Supermarket
• Specialist Retailers
• Online

Global Baby Stroller And Pram Market Size & CAGR (2025-2032)

• North America (Product, Distribution)
  • US
  • Canada
• Europe (Product, Distribution)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Distribution)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Distribution)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Distribution)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Graco Children's Products (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Britax Romer (UK/Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bugaboo International (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stokke AS (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baby Jogger (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maclaren (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chicco (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peg Perego (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evenflo (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Summer Infant (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Joovy (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hauck GmbH & Co. KG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ABC Design GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dorel Industries (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goodbaby International Holdings Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Combi Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aprica Kasai Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pigeon Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Phil & Teds (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations