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市場調査レポート
商品コード
1646239
ヘアカラーの市場規模、シェア、成長分析:タイプ別、形態別、包装タイプ別、性質別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025~2032年Hair Color Market Size, Share, Growth Analysis, By Type (Permanent, Demi-Permanent), By Form (Powder, Cream), By Packaging Type, By Nature, By Distribution Channel, By End-User, By Region - Industry Forecast 2025-2032 |
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ヘアカラーの市場規模、シェア、成長分析:タイプ別、形態別、包装タイプ別、性質別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025~2032年 |
出版日: 2025年01月26日
発行: SkyQuest
ページ情報: 英文 265 Pages
納期: 3~5営業日
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ヘアカラーの市場規模は2023年に234億米ドルとなり、予測期間(2025-2032年)のCAGRは6.8%で、2024年の249億9,000万米ドルから2032年には423億米ドルに成長する見通しです。
ヘアカラーの市場は、毛髪の健康に対する消費者の意識の高まりとともに、都市化、ライフスタイルの進化、ヘアハイライトへの関心の高まりに後押しされ、大きな成長が見込まれています。技術の進歩と製造プロセスの近代化により、新興市場がこの分野の主要な成長促進要因となっています。ヘアカラーは普遍的なトレンドとなっており、消費者は様々な色合いを試したり、白髪を隠したり、個人的なスタイルを表現したりしています。美の基準が進化するにつれて、多様で創造的なヘアカラーソリューションへの需要が高まり、市場が現代の動向に適応していることを浮き彫りにしています。これらの力学を総合すると、より広いパーソナルケアと化粧品市場におけるヘアカラー産業の拡大可能性が強調され、今後数多くのビジネスチャンスが期待されます。
Hair Color Market size was valued at USD 23.4 billion in 2023 and is poised to grow from USD 24.99 billion in 2024 to USD 42.3 billion by 2032, growing at a CAGR of 6.8% during the forecast period (2025-2032).
The hair color products market is poised for significant growth fueled by urbanization, evolving lifestyles, and heightened interest in hair highlighting, alongside growing consumer awareness about hair health. With technological advancements and modernized manufacturing processes, emerging markets are becoming key growth drivers for this sector. Hair color has become a universal trend, with consumers experimenting with various shades, concealing grays, and expressing personal style, particularly influenced by an increasingly connected society and social media. As beauty standards evolve, the demand for diverse and creative hair color solutions rises, highlighting the market's adaptability to contemporary trends. Collectively, these dynamics underscore the expansion potential of the hair color industry within the broader personal care and cosmetics market, promising numerous opportunities ahead.
Top-down and bottom-up approaches were used to estimate and validate the size of the Hair Color market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Hair Color Market Segments Analysis
Global Hair Color Market is segmented by Type, Form, Packaging Type, Nature, Distribution Channel, End-User and region. Based on Type, the market is segmented into Permanent, Demi-Permanent, Semi-Permanent, Temporary and Others. Based on Form, the market is segmented into Powder, Cream, Gel and Others. Based on Packaging Type, the market is segmented into Plastic Bottle and Metal Bottle. Based on Nature, the market is segmented into Synthetic and Natural/ Organic. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Departmental Stores, Online Stores and Others. Based on End-User, the market is segmented into Men, Women and Unisex. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Hair Color Market
The driving force behind the hair color market is the continuous innovation in product formulations, ingredients, and packaging. The hair color creation process is divided into two critical stages: developing the product base and achieving the desired shade. Key factors such as dye stability, color durability, resistance to light fading, and product consistency must be meticulously considered during formulation. The creativity in the final hues plays a significant role in attracting consumers. Many manufacturers are now focusing on vibrant shades that enhance hair brightness, alongside offering herbal, user-friendly, and long-lasting options. These advancements not only heighten product visibility but also positively influence consumer acceptance and market pricing, leading to increased market share.
Restraints in the Hair Color Market
A significant limitation within the hair color market is the growing trend of embracing natural gray hair. In recent years, there has been a noticeable shift in attitudes, with many individuals choosing to age gracefully rather than covering their gray hair with dyes. This acceptance of natural hair color, particularly among middle-aged populations, has led to a decrease in demand for chemical hair color products. As a result, this demographic's preference for maintaining their authentic look continues to pose a challenge for hair color brands, ultimately constraining market size and growth potential.
Market Trends of the Hair Color Market
The hair color market is poised for growth, driven by the surging popularity of creative makeup and innovative hairstyling trends. As consumers increasingly embrace bold and unique personal expression through artistic makeup, there's a rising demand for distinctive hair colors that complement these looks. Temporary and unconventional hair color options are set to gain traction, propelled by makeup artists and stylists seeking to craft daring and avant-garde appearances. To capitalize on this trend, major manufacturers should introduce vibrant and unusual temporary shades, catering to the evolving preferences of consumers eager for transient, eye-catching styles. This shift is expected to significantly boost market revenue in the upcoming decade.