女性用Tシャツの市場規模、シェア、成長分析：繊維別、流通チャネル別、地域別 - 産業予測 2025～2032年

女性用Tシャツの世界市場規模は、2023年に1,146億米ドルと評価され、2024年の1,214億8,000万米ドルから2032年には1,936億1,000万米ドルに成長し、予測期間（2025年～2032年）のCAGRは6.0％で成長する見通しです。

Tシャツ市場は、汎用性、快適性、通年着用可能性などの要因によって、大きく成長する見通しです。消費者の購買力の上昇とファッション動向の進化が、この拡大をさらに後押ししています。特筆すべきは、メーカーが自動機械を活用して生産性を高め、コストを削減していることです。綿、ポリエステル、セルロースなど様々な素材があるTシャツは、幅広いスタイルとデザインを提供し、多様な消費者の嗜好に応えています。また、ブランディングやチームスピリットの醸成にも一役買っています。COVID-19の大流行により、当初は閉鎖やサプライチェーンの混乱により需要が制限されたが、制限が解除され、生産能力が安定するにつれ、市場は復活の兆しを見せています。この回復は、今後のTシャツの販売に有望な見通しを示すものです。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 原材料の分析

女性用Tシャツ市場規模：繊維別& CAGR（2025-2032）

• 市場概要
• コットン
• ポリエステル
• セルロース
• その他

女性用Tシャツ市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• オンライン
• オフライン

女性用Tシャツ市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Nike, Inc.（USA）
• Adidas AG（Germany）
• H&M Group（Sweden）
• Inditex（Spain）
• Gap Inc.（USA）
• Uniqlo Co., Ltd.（Japan）
• Levi Strauss & Co.（USA）
• PVH Corp.（USA）
• ASOS plc（UK）
• Boohoo Group plc（UK）
• SHEIN（China）
• Macy's, Inc.（USA）
• Nordstrom, Inc.（USA）
• Chanel S.A.（France）
• Dior（France）
• Gucci（Italy）
• Prada S.p.A.（Italy）
• American Eagle Outfitters（USA）
• Madewell（USA）
• Everlane（USA）

結論と推奨事項

Global Women's T-shirts Market size was valued at USD 114.6 billion in 2023 and is poised to grow from USD 121.48 billion in 2024 to USD 193.61 billion by 2032, growing at a CAGR of 6.0% during the forecast period (2025-2032).

The T-shirt market is poised for significant growth, driven by factors such as versatility, comfort, and year-round wearability. Rising consumer purchasing power and evolving fashion trends further bolster this expansion. Notably, manufacturers are leveraging automated machinery to enhance productivity and reduce costs. T-shirts, available in various materials-cotton, polyester, and cellulosic-offer a wide range of styles and designs, catering to diverse consumer preferences. They also play a role in branding and fostering team spirit. Though the COVID-19 pandemic initially restricted demand due to lockdowns and disrupted supply chains, the market is on the verge of resurgence as restrictions lift, and production capabilities stabilize. This recovery signals a promising outlook for T-shirt sales moving forward.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Women's T-Shirts market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Women's T-Shirts Market Segmental Analysis

Global Women's T-shirts Market is segmented by Fiber, Distribution Channel and region. Based on Fiber, the market is segmented into Cotton, Polyester, Cellulosic and Others. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Women's T-Shirts Market

The global Women's T-shirt market is experiencing significant growth, largely fueled by the rising demand for comfortable clothing. As more women seek versatile apparel that can be effortlessly worn both at home and out in social settings, T-shirts have emerged as essential wardrobe items. This trend is further enhanced by the fashion industry's continuous innovation, which introduces an array of styles, colors, and patterns that cater to diverse tastes. The combination of comfort, versatility, and evolving fashion trends is propelling the women's T-shirt market forward, meeting the needs of modern women around the world who prioritize both style and ease.

Restraints in the Global Women's T-Shirts Market

The global women's T-shirts market faces significant restraints due to intense competition. Numerous established brands and emerging players compete aggressively for market share, creating a challenging environment for newcomers. This saturation can hinder new entrants from successfully establishing their presence and gaining traction among consumers. Additionally, the constant innovation and evolving fashion trends may further complicate the situation, as businesses must continuously adapt to maintain relevance. Consequently, the competitive landscape poses a considerable barrier for those looking to enter the market, making it essential for new companies to devise effective strategies to differentiate themselves and attract customers.

Market Trends of the Global Women's T-Shirts Market

The Global Women's T-Shirts market is experiencing a significant trend towards sustainability, driven by increasing consumer awareness and demand for eco-friendly apparel. As women prioritize ethical fashion choices, brands are shifting towards using organic cotton, recycled polyester, and other environmentally sustainable materials. This trend reflects a broader societal move towards environmental consciousness, with consumers seeking products that align with their values. Additionally, the rising popularity of athleisure and casual wear among women is further fueling growth in this sector, as brands innovate with stylish designs that maintain a commitment to sustainability, thereby appealing to the eco-conscious shopper of today.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Raw Material Analysis

Global Women's T-shirts Market Size by Fiber & CAGR (2025-2032)

• Market Overview
• Cotton
• Polyester
• Cellulosic
• Others

Global Women's T-shirts Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Women's T-shirts Market Size & CAGR (2025-2032)

• North America (Fiber, Distribution Channel)
  • US
  • Canada
• Europe (Fiber, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Fiber, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Fiber, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Fiber, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Nike, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adidas AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• H&M Group (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inditex (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gap Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Uniqlo Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Levi Strauss & Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PVH Corp. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ASOS plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boohoo Group plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SHEIN (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Macy's, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nordstrom, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chanel S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dior (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gucci (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Prada S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• American Eagle Outfitters (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Madewell (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Everlane (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations