ゴルフツーリズムの世界市場規模、シェア、成長分析、人口動態別、サイコグラフィー別-産業予測、2024～2031年

世界のゴルフツーリズム市場規模は2022年に225億米ドルと評価され、2023年の241億9,000万米ドルから2031年には431億4,000万米ドルに成長し、予測期間（2024～2031年）のCAGRは7.50%で成長する展望です。

近年、ゴルフの人気は急上昇し、プロと愛好家の両方に好まれるスポーツとなり、その結果、トーナメントや関連イベントのための旅行が増加しています。このような世界市場の拡大は、国際と国内競技の急増、スポーツ・インフラへの投資の増加、世界のプロとアマチュア・参入企業の増加など、複数の要因によって推進されています。政府やスポーツ運営団体は、参加者を集め地域経済を活性化させるため、ゴルフトーナメント開催に多額の投資を行っています。例えば、カナダ連邦政府は最近、参加者の育成と観光客の誘致を目的とした2つのプロゴルフトーナメントに440万米ドルを割り当てた。時には頓挫することもあるが、政府の支援、スポーツツーリズムを促進する取り組み、若いゴルフ愛好家の増加などと相まって、アウトドアスポーツへの関心が急増しており、世界市場の成長を下支えすると予想されます。世界各国の政府は、ゴルフの潜在力を活用して経済成長を促進し、外貨収入を増やそうと積極的に取り組んでいます。スコットランドのゴルフ観光開発のように、地域社会の参加、健康と福祉の向上、青少年への機会提供を目指すものなど、業界の成長を促進するためのさまざまな取り組みが世界的に開始されています。こうした取り組みは、ホスピタリティ、ツアー運営、旅行代理店など、多様なセグメントに活路をもたらすと期待されています。世界の市場に大きな影響を与えそうなもうひとつの注目すべき動向は、女子プロゴルファーの台頭です。これを受けて、スポーツ会社や政府機関は、参加者を増やし、スポーツへの女性の参加を促進するために、女性向けツアーを導入しています。

目次

エグゼクティブサマリー

• 市場概要
• 繁栄と衰退

調査手法

• 情報調達
• 二次データソースと一次データソース
• 市場規模の推定
• 市場の危機と限界

親市場の分析

• 市場概要
• 市場規模
• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題

主要市場の考察

• 技術分析
• 価格分析
• サプライチェーン分析
• バリューチェーン分析
• 市場のエコシステム
• IP分析
• 貿易分析
• スタートアップ分析
• 原材料の分析
• イノベーションマトリクス
• パイプライン製品の分析
• マクロ経済指標
• 主要投資の分析
• 主要成功要因
• 競合の程度

市場力学と展望

• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題
• 規制情勢
• ポーターの分析
• 将来の混乱についての特別な考察

ゴルフツーリズムの世界市場：人口動態別

• 市場概要
• 年齢
• 性別

ゴルフツーリズムの世界市場： サイコグラフィー別

• 市場概要
• 上品
• アドベンチャー

ゴルフツーリズムの世界市場規模：地域別

• 市場概要
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • その他の欧州地域
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他のアジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他のラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ地域

競合情勢

• 上位5社の比較
• 主要企業の市場ポジショニング（2021年）
• 主要市場企業が採用した戦略
• 主要成功戦略
• 市場における最近の活動
• 主要企業の市場シェア（2021年）

主要企業プロファイル

• Acushnet Company（米国）
• Callaway Golf Company（米国）
• TaylorMade Golf Company, Inc.（米国）
• Bridgestone Golf, Inc.（米国）
• Amer Sports（フィンランド）
• Ping（米国）
• Mizuno Corporation（日本）
• Cobra Golf（米国）
• Dixon Golf（米国）
• Honma Golf（日本）
• PXG（米国）
• Titleist（米国）
• Srixon（日本）
• Wilson Sporting Goods Co.（米国）
• Cleveland Golf（米国）
• YONEX Co., Ltd.（日本）
• Miura Golf（日本）
• Odyssey Golf（米国）
• Sun Mountain Sports（米国）
• Adams Golf（米国）

Global Golf Tourism Market size was valued at USD 22.50 billion in 2022 and is poised to grow from USD 24.19 billion in 2023 to USD 43.14 billion by 2031, growing at a CAGR of 7.50% during the forecast period (2024-2031).

In recent years, golf has surged in popularity, becoming a favored pursuit for both professionals and enthusiasts, resulting in heightened travel for tournaments and related events. This expansion of the global market is propelled by multiple factors, including the proliferation of international and domestic competitions, increased investments in sports infrastructure, and a growing cohort of both professional and amateur players globally. Governments and sports governing bodies are making substantial investments in hosting golf tournaments to attract participants and stimulate local economies. For instance, the Canadian Federal Government recently allocated USD 4.4 million towards two professional golf tournaments aimed at fostering participation and drawing tourists. Despite occasional setbacks, the burgeoning interest in outdoor sports, coupled with government support, initiatives to promote sports tourism, and a rising number of young golf enthusiasts, is expected to underpin the global market's growth. Governments worldwide are actively seeking to leverage golf's potential to bolster economic growth and enhance foreign exchange earnings. Various initiatives have been launched globally to drive industry growth, such as Scotland's Golfing Tourism Development, which seeks to engage communities, enhance health and well-being, and provide opportunities for youth. These initiatives are anticipated to create avenues for diverse sectors, including hospitality, tour operations, and travel agencies. Another noteworthy trend set to impact the global market significantly is the ascent of professional female golfers. In response, sports companies and government entities are introducing women's tours to boost participation and encourage greater female involvement in the sport.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Golf Tourism Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Golf Tourism Market Segmental Analysis

The Global Golf Tourism market is segmented by packaging demography, psychography and region. Based on demography, the market can be segmented into age, and gender. Based on psychography, the market is segmented into sophisticated, and adventurous. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Golf Tourism Market

A key factor propelling growth in the worldwide golf tourism industry is the burgeoning appeal of golf among middle-class demographics in emerging economies. With rising disposable incomes among middle-class populations in nations such as China, Japan, and South Korea, there has been a surge in golf participation as a recreational pursuit. This surge has stimulated a higher demand for golf-related amenities and services, prompting the establishment of new golf courses and associated infrastructure. Consequently, the golf sector is witnessing substantial expansion, offering businesses opportunities to penetrate unexplored markets and broaden their scope of operations.

Restraints in the Global Golf Tourism Market

One significant challenge within the golf industry revolves around the elevated expenses associated with equipment and course fees, potentially hindering accessibility and involvement for certain demographics. Moreover, the industry contends with rivalry from alternative leisure pursuits and sports, potentially drawing a broader demographic. Additionally, environmental issues, including water consumption and chemical usage for course upkeep, have prompted heightened regulations and examination. Effectively tackling these obstacles will be essential for the industry's sustained expansion and prosperity.

Market Trends of the Global Golf Tourism Market

A prominent trend in the global golf tourism market is the growing emphasis on sustainability and environmental stewardship. Golf courses and equipment makers are adopting eco-friendly practices to minimize their ecological impact and cater to environmentally conscious clientele. This involves incorporating recycled materials into equipment, employing energy-efficient techniques for course upkeep, and safeguarding natural ecosystems. Furthermore, there's a surge in curiosity about alternative, eco-conscious versions of golf, like footgolf-a blend of soccer and golf-and disc golf, which substitutes Frisbee-like discs for conventional golf balls.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Golf Tourism Market by Demography

• Market Overview
• Age
• and Gender

Global Golf Tourism Market by Psychography

• Market Overview
• Sophisticated
• and Adventurous

Global Golf Tourism Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Acushnet Company (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Callaway Golf Company (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TaylorMade Golf Company, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bridgestone Golf, Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amer Sports (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ping (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mizuno Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cobra Golf (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dixon Golf (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honma Golf (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PXG (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Titleist (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Srixon (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilson Sporting Goods Co. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cleveland Golf (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• YONEX Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Miura Golf (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Odyssey Golf (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sun Mountain Sports (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adams Golf (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments