市場調査レポート

商品コード

1461626

カクテルミキサーの世界市場規模、シェア、成長分析、製品別、流通チャネル別-産業予測、2024～2031年

Global Cocktail Mixers Market Size, Share, Growth Analysis, By Product(Tonic Water, Club Soda), By Distribution Channel(Online, Offline) - Industry Forecast 2024-2031

出版日: 2024年04月03日
発行: SkyQuest
ページ情報: 英文 223 Pages
納期: 3～5営業日

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概要
目次

概要

サンプル依頼リストに入れる

カクテルミキサーの世界市場規模は、2022年に95億8,000万米ドルと評価され、2023年の104億3,000万米ドルから2031年には206億4,000万米ドルに成長し、予測期間（2024～2031年）のCAGRは8.9％で成長する展望です。

市場の拡大は、ジン、ウォッカ、各種カクテルを含むアルコール飲料の消費の増加と関連していると考えられます。また、さまざまなカクテルの風味を向上させるためのカクテルミキサーのニーズが高まっていることも、予測期間中に市場を前進させると考えられます。さらに、市場の顕著な動向として、独創的なパッケージの個性的な製品が継続的に生産され、新興国におけるミキサーの需要を高めています。その魅力の高まりから、多種多様なフレーバーとテイストを持つカクテル飲料の人気が高まっており、これが市場拡大の原動力となっています。また、ミレニアル世代や若い社会人は、飲料のアルコール度数よりも味を優先するため、業界は急速に拡大しています。さらに、消費者の健康志向の高まりに伴い、低アルコール飲料へのシフトが進んでおり、これが同セグメントを牽引しています。

技術分析
価格分析
サプライチェーン分析
バリューチェーン分析
市場のエコシステム
IP分析
貿易分析
スタートアップ分析
原材料の分析
イノベーションマトリクス
パイプライン製品の分析
マクロ経済指標
主要投資の分析
主要成功要因
競合の程度

市場力学と展望

市場力学
- 促進要因
- 機会
- 抑制要因
- 課題
規制情勢
ポーターの分析
将来の混乱についての特別な考察

カクテルミキサーの世界市場：製品別

市場概要
トニックウォーター
ソーダ水
ジンジャー
その他

カクテルミキサーの世界市場：流通チャネル別

市場概要
オンライン
オフライン

カクテルミキサーの世界市場規模：地域別

市場概要
北米
- 米国
- カナダ
欧州
- ドイツ
- スペイン
- フランス
- 英国
- その他の欧州地域
アジア太平洋
- 中国
- インド
- 日本
- 韓国
- その他のアジア太平洋
ラテンアメリカ
- ブラジル
- その他のラテンアメリカ地域
中東・アフリカ
- GCC諸国
- 南アフリカ
- その他中東・アフリカ地域

競合情勢

上位5社の比較
主要企業の市場ポジショニング（2021年）
主要市場企業が採用した戦略
主要成功戦略
市場における最近の活動
主要企業の市場シェア（2021年）

主要企業プロファイル

The Kraft Heinz Company（米国）
The Coca-Cola Company（米国）
PepsiCo Inc.（米国）
Master of Mixes（米国）
Monin Inc.（米国）
Royal Rose Syrups（米国）
Stirrings LLC（米国）
Jordan's Skinny Mixes（米国）
Finest Call（米国）
Liber & Co.（米国）
Powell & Mahoney（米国）
Tres Agaves（米国）
Collins Cocktail Mixer（米国）
Bittermilk（米国）
Fresh Victor（米国）
SuckerPunch Gourmet（米国）
Bitters（米国）
Tomr's Tonic（米国）
Cocktail Crate（米国）
Owl's Brew（米国）

Product Code: SQMIG25E2036

Global Cocktail Mixers Market size was valued at USD 9.58 billion in 2022 and is poised to grow from USD 10.43 billion in 2023 to USD 20.64 billion by 2031, growing at a CAGR of 8.9% during the forecast period (2024-2031).

Market expansion may be linked to the rise in the consumption of alcoholic beverages including gin, vodka, and various types of cocktails. The growing need for cocktail mixers to improve the flavors of different cocktails will also drive the market forward over the course of the projection period. In addition, a notable trend in the market is the continuous production of distinctive products in creative packaging, which increases demand for mixers in developing countries. Due to their rising appeal, cocktail drinks with a wide variety of flavors and tastes are becoming more and more popular, which is driving market expansion. Additionally, the industry is expanding faster since millennials and young working professionals prioritize taste over alcohol content in drinks. Additionally, consumers are shifting to lower-alcohol drinks as they grow more health conscious, which is driving the sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Cocktail Mixers Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Cocktail Mixers Market Segmental Analysis

Global Cocktail Mixers Market is segmented on the basis of Product, Distribution Channel, and region. By Product, the market is segmented into Tonic Water, Club Soda, Ginger, and others. By Distribution Channel, the market is segmented into Online channels, Offline channels. By Region, the market is segmented into North America, Europe, Asia Pacific, Central & South America, the Middle East & Africa.

Drivers of the Global Cocktail Mixers Market

The market's growth rate will be driven by aggressive product releases and other developments made by industry participants. For example, in June 2022, 1,289 Walmart shops nationwide carried the mood-enhancing effervescent and collagen-infused wellness beverage from the U.S.-based firm SkinTe. The company is going to introduce three different flavors to the market: Hibiscus Vanilla, Green Tea Grapefruit, and White Tea Ginger.

Restraints in the Global Cocktail Mixers Market

Customers' growing concerns about their health are encouraging them to drink less alcohol, which is predicted to restrain the market's growth for cocktail mixes. Alcohol consumption has been linked to depression, cancer, and damage to the liver and heart, all of which are predicted to impede the expansion of the cocktail combo market. Today's consumers seek for drinks that not only quench their thirst but also offer other advantages. Probiotic beverages are becoming a more popular addition to the functional beverage lineups of most fruit and beverage companies.

Market Trends of the Global Cocktail Mixers Market

Consumers are looking for natural and organic solutions as their concerns about the quality of the products they eat are growing. In response to this trend, producers of cocktail mixers have chosen to use premium, natural ingredients rather than artificial flavors and sweeteners.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Cocktail Mixers Market by Product

Market Overview
Tonic Water
Club Soda
Ginger
and others

Global Cocktail Mixers Market by Distribution Channel

Market Overview
Online
Offline

Global Cocktail Mixers Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

The Kraft Heinz Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Coca-Cola Company (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PepsiCo Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Master of Mixes (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Monin Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Royal Rose Syrups (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Stirrings LLC (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Jordan's Skinny Mixes (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Finest Call (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Liber & Co. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Powell & Mahoney (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tres Agaves (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Collins Cocktail Mixer (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bittermilk (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fresh Victor (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SuckerPunch Gourmet (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
18.21 Bitters (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tomr's Tonic (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cocktail Crate (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Owl's Brew (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments