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レディトゥドリンクカクテル市場規模、シェア、動向分析レポート：タイプ別、包装別、流通チャネル別、地域別、セグメント予測、2025～2030年

Ready-to-Drink Cocktails Market Size, Share & Trends Analysis Report By Type (Malt-based, Spirit-based, Wine-based), By Packaging (Bottles, Cans), By Distribution Channel (Hypermarkets/Supermarkets, Online), By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 165 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
レディトゥドリンクカクテル市場規模、シェア、動向分析レポート：タイプ別、包装別、流通チャネル別、地域別、セグメント予測、2025～2030年
出版日: 2025年02月12日
発行: Grand View Research
ページ情報: 英文 165 Pages
納期: 2～10営業日
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  • 全表示
  • 概要
  • 図表
  • 目次
概要

レディトゥドリンクカクテル市場の成長と動向

Grand View Research, Inc.の最新レポートによると、世界のレディトゥドリンクカクテル市場規模は2030年までに75億7,520万米ドルに達すると推定され、2025～2030年のCAGRは15.4%で成長すると予測しています。

同市場は、ライフスタイル動向、利便性、製品提供の革新性の組み合わせによって活況を呈しています。利便性は主要な促進要因の一つであり、今日の消費者は、品質に妥協することなく、素早くアクセス可能な選択肢を求めています。レディトゥドリンクカクテルは、材料や準備時間を必要とせずにバー品質のカクテルを提供する魅力的なソリューションです。これは、消費者が仕事、社交、健康を両立させるようになってきているにもかかわらず、カジュアルな場所や家庭でプレミアムなドリンク体験を望むという、多忙なライフスタイルの要求にぴったり合致します。COVID-19の大流行は、家庭で飲酒する人が増えたため、当初は成長に拍車をかけたが、その後、レディトゥドリンクカクテルが提供する手軽さと多様性を消費者が高く評価するようになり、この動向は確固たるものとなりました。

特にミレニアル世代とZ世代における嗜好の変化も、市場を促進する要因となっています。若い消費者は冒険心が旺盛で、フレーバーを試すことに前向きであるため、各社は、世界のフレーバーにインスパイアされたユニークでエキゾチックなカクテルの導入を加速させています。また、これらの層は健康志向が強く、「より体に良い」カクテルを求める需要も生み出しています。レディトゥドリンクカクテルは、従来のカクテルよりもカロリーが低く、ABV（アルコール度数）も低いことが多く、健康志向の高まりに合致しています。各社は、オーガニック、低糖質、さらにはノンアルコールの代替品を提供することで、健康志向の消費者に対応しています。

包装と持続可能性における革新も、この市場を牽引する要因のひとつです。企業は現在、使い捨てのガラスやプラスチックよりも持続可能性の高いアルミ缶など、エコフレンドリー包装に注目しています。このシフトは、環境への影響を減らすだけでなく、持続可能性を優先する消費者にもアピールしています。最後に、レディトゥドリンクカクテルをめぐるマーケティング戦略は非常に効果的です。ブランドは、ソーシャルメディアやインフルエンサーとのパートナーシップを活用して若い消費者にリーチし、野外イベントや集会、旅行などのアクティビティにおけるレディトゥドリンクカクテルの携帯性と汎用性を強調することが多く、市場の普及をさらに促進しています。これらの要因が相まって、レディトゥドリンクカクテルは現代の消費者にとって非常に魅力的な商品となっており、市場の堅調な成長を後押ししています。

レディトゥドリンクカクテル市場レポートハイライト

  • モルトベースのレディトゥドリンクカクテルの2024年の売上シェアは82.5%。
  • スピリッツベースのレディトゥドリンクカクテルは2025～2030年にかけて22.9%の成長率が見込まれます。
  • 缶入りレディトゥドリンクカクテル市場は2024年に78.3%の売上シェアを占めます。
  • ボトル入りレディトゥドリンクカクテルは、2025～2030年にかけて15.8%の成長率が見込まれます。
  • ハイパーマーケット/スーパーマーケットチャネルを通じたレディトゥドリンクカクテルの販売は、2024年に44.6%の売上シェアを占めます。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 レディトゥドリンクカクテル市場の変数、動向、範囲

  • 市場系統の展望
  • 産業バリューチェーン分析
    • 販売/小売チャネル分析
    • 利益率分析
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 市場機会
    • 市場課題
  • 産業分析-ポーターのファイブフォース分析
  • 市場参入戦略

第4章 レディトゥドリンクカクテル市場：消費者行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者製品の採用
  • 観察と推奨事項

第5章 レディトゥドリンクカクテル市場：タイプ別、推定・動向分析

  • タイプ別レディトゥドリンクカクテル市場：主要ポイント
  • タイプ変動分析と市場シェア、2024年と2030年
  • タイプ別、2018～2030年
  • 麦芽ベース
  • スピリットベース
  • ワインベース

第6章 レディトゥドリンクカクテル市場：包装別、推定・動向分析

  • 包装別レディトゥドリンクカクテル市場：主要ポイント
  • 包装変動分析と市場シェア、2024年と2030年
  • 包装別、2018～2030年
  • ボトル
  • 缶

第7章 レディトゥドリンクカクテル市場：流通チャネル別、推定・動向分析

  • 流通チャネル別レディトゥドリンクカクテル市場：主要ポイント
  • 流通チャネル変動分析と市場シェア、2024年と2030年
  • 流通チャネル別、2018～2030年
  • ハイパーマーケット/スーパーマーケット
  • オンライン
  • 酒屋

第8章 レディトゥドリンクカクテル市場：地域別、推定・動向分析

  • レディトゥドリンクカクテル市場：地域別展望
  • 地域市場：主要ポイント
  • 地域別、2018～2030年
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第9章 競合分析

  • 主要市場参入企業による最近の動向と影響分析
  • 企業分類
  • 参入企業概要
  • 企業市場シェア分析、2024年（％）
  • Brand Share Analysis, 2024（%）
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Ranch Rider Spirits Co.
    • House of Delola, LLC
    • Diageo plc
    • Brown-Forman
    • Bacardi Limited
    • Asahi Group Holdings, Ltd.
    • Pernod Ricard
    • Halewood Wines & Spirits
    • Shanghai Bacchus Liquor Co., Ltd.
    • Suntory Holdings Limited
    • Manchester Drinks Company Ltd.
    • Anheuser-Busch InBev
図表

List of Tables

  • Table 1 Ready-to-drink cocktails market - Key market driver analysis
  • Table 2 Ready-to-drink cocktails market - Key market restraint analysis
  • Table 3 Ready-to-drink cocktails market estimates and forecast, by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 4 Malt-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 5 Spirit-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 6 Wine-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 7 Ready-to-drink cocktails market estimates and forecast, by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 8 Bottled ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 9 Canned ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 10 Ready-to-drink cocktails market estimates and forecast, by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 11 Ready-to-drink cocktails market estimates and forecast through hypermarkets/supermarkets, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 12 Ready-to-drink cocktails market estimates and forecast through online channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 13 Ready-to-drink cocktails market estimates and forecast through liquor stores, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 14 North America ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 15 North America ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 16 North America ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 17 North America ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 18 U.S macro-economic outlay
  • Table 19 U.S ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 20 U.S ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 21 U.S ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 22 Canada macro-economic outlay
  • Table 23 Canada ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 24 Canada ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 25 Canada ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 26 Mexico macro-economic outlay
  • Table 27 Mexico ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 28 Mexico ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 29 Mexico ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 30 Europe ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 31 Europe ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 32 Europe ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 33 Europe ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 34 UK macro-economic outlay
  • Table 35 UK ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 36 UK ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 37 UK ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 38 Germany macro-economic outlay
  • Table 39 Germany ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 40 Germany ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 41 Germany ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 42 France macro-economic outlay
  • Table 43 France ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 44 France ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 45 France ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 46 Italy macro-economic outlay
  • Table 47 Italy ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 48 Italy ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 49 Italy ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 50 Spain macro-economic outlay
  • Table 51 Spain ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 52 Spain ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 53 Spain ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 54 Asia Pacific ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 55 Asia Pacific ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 56 Asia Pacific ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 57 China macro-economic outlay
  • Table 58 China ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 59 China ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 60 China ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 61 Japan macro-economic outlay
  • Table 62 Japan ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 63 Japan ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 64 Japan ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 65 India macro-economic outlay
  • Table 66 India ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 67 India ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 68 India ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 69 South Korea macro-economic outlay
  • Table 70 South Korea ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 71 South Korea ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 72 South Korea ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 73 Australia & New Zealand macro-economic outlay
  • Table 74 Australia & New Zealand ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 75 Australia & New Zealand ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 76 Australia & New Zealand ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 77 Central & South America ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 78 Central & South America ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 79 Central & South America ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 80 Brazil macro-economic outlay
  • Table 81 Brazil ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 82 Brazil ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 83 Brazil ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 84 Middle East & Africa ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 85 Middle East & Africa ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 86 Middle East & Africa ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 87 South Africa macro-economic outlay
  • Table 88 South Africa ready-to-drink cocktails estimates and forecast by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 89 South Africa ready-to-drink cocktails estimates and forecast by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Table 90 South Africa ready-to-drink cocktails estimates and forecast by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)

List of Figures

  • Fig. 1 Ready-to-drink cocktails market snapshot
  • Fig. 2 Ready-to-drink cocktails market segmentation & scope
  • Fig. 3 Ready-to-drink cocktails market value chain analysis
  • Fig. 4 Ready-to-drink cocktails market dynamics
  • Fig. 5 Ready-to-drink cocktails market Porter's Five Forces analysis
  • Fig. 6 Ready-to-drink cocktails market estimates and forecast, by type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 7 Malt-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 8 Spirit-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 9 Wine-based ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 10 Ready-to-drink cocktails market estimates and forecast, by packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 11 Bottled ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 12 Canned ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 13 Ready-to-drink cocktails market estimates and forecast, by distribution channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 14 Ready-to-drink cocktails market estimates and forecast through hypermarkets/supermarkets, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 15 Ready-to-drink cocktails market estimates and forecast through online channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 16 Ready-to-drink cocktails market estimates and forecast through liquor stores, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 17 Ready-to-drink cocktails market: Regional movement analysis, 2024 & 2030 (%)
  • Fig. 18 North America ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 19 U.S ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 20 Canada ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 21 Mexico ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 22 Europe ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 23 Germany ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 24 UK ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 25 Spain ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 26 Italy ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 27 France ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 28 Asia Pacific ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 29 China ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 30 India ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 31 Japan ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 32 South Korea ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 33 Australia & New Zealand ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 34 Philippines ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 35 Thailand ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 36 Vietnam ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 37 Malaysia ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 38 Singapore ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 39 Indonesia ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 40 Central & South America ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 41 Brazil ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 42 Peru ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 43 Chile ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 44 Argentina ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 45 Colombia ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 46 Middle East & Africa ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 47 South Africa ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 48 Saudi Arabia ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • Fig. 49 UAE ready-to-drink cocktails estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
目次
Product Code: GVR-4-68039-253-5

Ready-to-Drink Cocktails Market Growth & Trends:

The global ready-to-drink cocktails market size is estimated to reach USD 7,575.2 million by 2030, registering to grow at a CAGR of 15.4% from 2025 to 2030 according to a new report by Grand View Research, Inc. The market has been booming, driven by a combination of lifestyle trends, convenience, and innovation in product offerings. Convenience is one of the primary drivers; consumers today are seeking quick, accessible options that don't compromise on quality. RTD cocktails provide an attractive solution, delivering bar-quality cocktails without the need for ingredients or preparation time. This aligns perfectly with the demands of busy lifestyles, where consumers are increasingly balancing work, socializing, and wellness, yet still desire premium drink experiences in casual or home settings. The COVID-19 pandemic initially spurred growth as more people drank at home, but the trend has since solidified, with consumers appreciating the ease and variety RTD cocktails offer.

Changing preferences, especially among millennials and Gen Z, are also key market drivers. Younger consumers are more adventurous and open to experimenting with flavors, which has spurred companies to introduce unique and exotic cocktail options, often inspired by global flavors. These demographics are also more health-conscious, creating a demand for "better-for-you" cocktail options. RTD cocktails often have lower calorie counts and lower ABV (alcohol by volume) levels than traditional cocktails, aligning with the rising focus on health and wellness. Companies have responded by offering organic, low-sugar, and even non-alcoholic alternatives to cater to health-conscious consumers.

Innovation in packaging and sustainability is another factor driving this market. Companies are now focusing on environmentally friendly packaging, such as aluminum cans, which are more sustainable than single-use glass or plastic. This shift is not only reducing environmental impact but also appealing to consumers who prioritize sustainability. Finally, the marketing strategies around RTD cocktails have been highly effective. Brands leverage social media and influencer partnerships to reach younger audiences, often highlighting the portability and versatility of RTD cocktails for activities like outdoor events, gatherings, and travel, further driving market adoption. Together, these factors make RTD cocktails a highly appealing product for modern consumers, fueling robust growth in the market.

Ready-to-Drink Cocktails Market Report Highlights:

  • The malt-based RTD cocktails accounted for a revenue share of 82.5% in 2024.
  • The spirit-based RTD cocktails are anticipated to witness a growth rate of 22.9% from 2025 to 2030, fueled by a desire for premium, bar-quality experiences in a convenient format.
  • The canned RTD cocktails market accounted for a revenue share of 78.3% in 2024.
  • The bottled RTD cocktails are anticipated to witness a growth rate of 15.8% from 2025 to 2030, driven by a desire for premiumization and the visual appeal that glass packaging offers.
  • The sales of ready-to-drink cocktails through hypermarkets/supermarket channels accounted for a revenue share of 44.6% in 2024.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Introduction Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Introduction Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Type Outlook
  • 2.3. Packaging Outlook
  • 2.4. Distribution Channel Outlook
  • 2.5. Regional Outlook

Chapter 3. Ready-to-Drink Cocktails Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Sales/Retail Channel Analysis
    • 3.2.2. Profit Margin Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market Opportunities
    • 3.3.4. Market Challenges
  • 3.4. Industry Analysis - Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. Ready-to-Drink Cocktails Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Ready-to-Drink Cocktails Market: Type Estimates & Trend Analysis

  • 5.1. Ready-to-Drink Cocktails Market, By Type: Key Takeaways
  • 5.2. Type Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 5.4. Malt-based
    • 5.4.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 5.5. Spirit-based
    • 5.5.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 5.6. Wine-based
    • 5.6.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)

Chapter 6. Ready-to-Drink Cocktails Market: Packaging Estimates & Trend Analysis

  • 6.1. Ready-to-Drink Cocktails Market, By Packaging: Key Takeaways
  • 6.2. Packaging Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 6.4. Bottles
    • 6.4.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 6.5. Cans
    • 6.5.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)

Chapter 7. Ready-to-Drink Cocktails Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. Ready-to-Drink Cocktails Market, By Distribution Channel: Key Takeaways
  • 7.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 7.4. Hypermarkets/Supermarkets
    • 7.4.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 7.5. Online
    • 7.5.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
  • 7.6. Liquor Stores
    • 7.6.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)

Chapter 8. Ready-to-Drink Cocktails Market: Regional Estimates & Trend Analysis

  • 8.1. Ready-to-Drink Cocktails Market: Regional Outlook
  • 8.2. Regional Marketplaces: Key Takeaways
  • 8.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
    • 8.3.1. North America
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.1.2. U.S.
        • 8.3.1.2.1. Key country dynamics
        • 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.1.3. Canada
        • 8.3.1.3.1. Key country dynamics
        • 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.1.4. Mexico
        • 8.3.1.4.1. Key country dynamics
        • 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
    • 8.3.2. Europe
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.2.2. Germany
        • 8.3.2.2.1. Key country dynamics
        • 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.2.3. UK
        • 8.3.2.3.1. Key country dynamics
        • 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.2.4. France
        • 8.3.2.4.1. Key country dynamics
        • 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.2.5. Italy
        • 8.3.2.5.1. Key country dynamics
        • 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.2.6. Spain
        • 8.3.2.6.1. Key country dynamics
        • 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
    • 8.3.3. Asia Pacific
      • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.3.2. China
        • 8.3.3.2.1. Key country dynamics
        • 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.3.3. India
        • 8.3.3.3.1. Key country dynamics
        • 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.3.4. Japan
        • 8.3.3.4.1. Key country dynamics
        • 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.3.5. Australia & New Zealand
        • 8.3.3.5.1. Key country dynamics
        • 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.3.6. South Korea
        • 8.3.3.6.1. Key country dynamics
        • 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
    • 8.3.4. Central & South America
      • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.4.2. Brazil
        • 8.3.4.2.1. Key country dynamics
        • 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
    • 8.3.5. Middle East & Africa
      • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)
      • 8.3.5.2. South Africa
        • 8.3.5.2.1. Key country dynamics
        • 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (Thousand 9-Liter Cases) (USD Million)

Chapter 9. Competitive Analysis

  • 9.1. Recent developments & impact analysis, by key market participants
  • 9.2. Company Categorization
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
  • 9.5. Product Benchmarking
  • 9.6. Company Market Share Analysis, 2024 (%)
  • 9.7. Brand Share Analysis, 2024 (%)
  • 9.8. Company Heat Map Analysis
  • 9.9. Strategy Mapping
  • 9.10. Company Profiles
    • 9.10.1. Ranch Rider Spirits Co.
      • 9.10.1.1. Company Overview
      • 9.10.1.2. Financial Performance
      • 9.10.1.3. Product Portfolios
      • 9.10.1.4. Strategic Initiatives
    • 9.10.2. House of Delola, LLC
      • 9.10.2.1. Company Overview
      • 9.10.2.2. Financial Performance
      • 9.10.2.3. Product Portfolios
      • 9.10.2.4. Strategic Initiatives
    • 9.10.3. Diageo plc
      • 9.10.3.1. Company Overview
      • 9.10.3.2. Financial Performance
      • 9.10.3.3. Product Portfolios
      • 9.10.3.4. Strategic Initiatives
    • 9.10.4. Brown-Forman
      • 9.10.4.1. Company Overview
      • 9.10.4.2. Financial Performance
      • 9.10.4.3. Product Portfolios
      • 9.10.4.4. Strategic Initiatives
    • 9.10.5. Bacardi Limited
      • 9.10.5.1. Company Overview
      • 9.10.5.2. Financial Performance
      • 9.10.5.3. Product Portfolios
      • 9.10.5.4. Strategic Initiatives
    • 9.10.6. Asahi Group Holdings, Ltd.
      • 9.10.6.1. Company Overview
      • 9.10.6.2. Financial Performance
      • 9.10.6.3. Product Portfolios
      • 9.10.6.4. Strategic Initiatives
    • 9.10.7. Pernod Ricard
      • 9.10.7.1. Company Overview
      • 9.10.7.2. Financial Performance
      • 9.10.7.3. Product Portfolios
      • 9.10.7.4. Strategic Initiatives
    • 9.10.8. Halewood Wines & Spirits
      • 9.10.8.1. Company Overview
      • 9.10.8.2. Financial Performance
      • 9.10.8.3. Product Portfolios
      • 9.10.8.4. Strategic Initiatives
    • 9.10.9. Shanghai Bacchus Liquor Co., Ltd.
      • 9.10.9.1. Company Overview
      • 9.10.9.2. Financial Performance
      • 9.10.9.3. Product Portfolios
      • 9.10.9.4. Strategic Initiatives
    • 9.10.10. Suntory Holdings Limited
      • 9.10.10.1. Company Overview
      • 9.10.10.2. Financial Performance
      • 9.10.10.3. Product Portfolios
      • 9.10.10.4. Strategic Initiatives
    • 9.10.11. Manchester Drinks Company Ltd.
      • 9.10.11.1. Company Overview
      • 9.10.11.2. Financial Performance
      • 9.10.11.3. Product Portfolios
      • 9.10.11.4. Strategic Initiatives
    • 9.10.12. Anheuser-Busch InBev
      • 9.10.12.1. Company Overview
      • 9.10.12.2. Financial Performance
      • 9.10.12.3. Product Portfolios
      • 9.10.12.4. Strategic Initiatives