市場調査レポート
商品コード
1448278
プラスサイズ衣料品の世界市場規模、シェア、成長分析、タイプ別、性別 - 産業予測2024~2031年Global Plus Size Clothing Market Size, Share, Growth Analysis, By Type(Casual Wear, Formal Wear), By Gender(Male, Female) - Industry Forecast 2024-2031 |
プラスサイズ衣料品の世界市場規模、シェア、成長分析、タイプ別、性別 - 産業予測2024~2031年 |
出版日: 2024年03月07日
発行: SkyQuest
ページ情報: 英文 223 Pages
納期: 3~5営業日
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世界のプラスサイズ衣料品の市場規模は、2022年に6億622万米ドルとなり、2023年の6億3,047万米ドルから、2031年までには8億6,284万米ドルに成長し、予測期間中(2024~2031年)にCAGR 4%で成長する見通しです。
ファッションアイテムに関しては、1Xから6Xのサイズがプラスサイズの衣類とみなされ、7X以上はエクステンドサイズとみなされます。これらの区分は、通常「ストレート」サイズと呼ばれるものを超え、地域差はあるもの、UK16からUK28といったサイズレンジを含むことが多いです。現在、プラスサイズ市場の顧客は、ファッショナブルで最新の服が簡単に手に入り、大きいサイズも欲しいという高い欲求を示しています。さらに、魅力的で長持ちし、値段に見合った高級な服を期待しています。市場の大幅な上昇をもたらす主な要因のひとつは、世界の需要の増加であり、その主な原因は、太りすぎと肥満の人口です。プラスサイズの衣料品市場は、Vogue、Cosmopolitan、Elle、Glamourなどの雑誌に掲載される強力なファッション広告や販促キャンペーンによって醸成される、ボディポジティブ運動とプラスサイズ消費者の自信の向上が主な要因となっています。さらに、プラスサイズの体に対する世間の見方が改善され、有名なセレブリティからの支持も加わったことで、顧客はありのままの自分を受け入れる風潮が生まれ、それが業界の需要を高めています。しかし、プラスサイズのアパレル市場には問題もあります。様々なサイズに対応するためにはコストがかかるため、小売業者は経費の上昇に悩まされることが多いです。プラスサイズ衣料品の開発は、複雑な製造工程によって妨げられており、より大きなサイズに対応するために、より多くの材料を使用することでコストを引き上げています。その一方で、オムニチャネルによるプラスサイズ衣料品小売の増加や、この分野でのブランドプレゼンス拡大が予測されるため、プラスサイズ衣料品市場の今後の成長と多様化には明るい見通しがあります。この有望な将来性は、業界のさらなる発展と成長能力を浮き彫りにしています。
Global Plus Size Clothing Market size was valued at USD 606.22 million in 2022 and is poised to grow from USD 630.47 million in 2023 to USD 862.84 million by 2031, growing at a CAGR of 4% during the forecast period (2024-2031).
When it comes to fashion items, 1X through 6X sizes are considered plus-size clothing, and 7X and above are considered extended sizes. These divisions go beyond what are usually referred to as "straight" sizes and often include size ranges such as UK 16 to UK 28, albeit there are regional differences. Customers in the plus-size market currently demonstrate a high level of desire for fashionable, up-to-date clothing that is easily available in larger sizes. Additionally, they anticipate attractive, long-lasting, premium clothing that is worth the money. One of the key factors leading to the market's significant rise is the global increase in demand that is mostly caused by an overweight and obese population. The plus-size clothing market is driven primarily by the body positivity movement and the increased confidence of plus-size consumers, which are fostered by powerful fashion ads and promotional campaigns that are featured in magazines like Vogue, Cosmopolitan, Elle, and Glamour. Furthermore, the improved public perspective of plus-size bodies along with endorsements from well-known celebrities have created a climate in which customers accept who they are, which in turn has increased demand in the industry. However, there are problems in the plus-size apparel market. Retailers frequently struggle with rising expenses because it is expensive to accommodate a range of sizes. The development of plus-size clothing is hampered by the complex manufacturing process, which raises costs by using more materials to accommodate greater measurements. On the other hand, there are encouraging prospects for future growth and diversification within the plus-size clothing market due to the predicted increase in omnichannel retail availability for plus-size clothes and the growth of brand presence within the sector. This promising future highlights the industry's capacity for further development and growth.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Plus Size Clothing Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Plus Size Clothing Market Segmental Analysis
The plus size clothing market is divided into segments based on price point, geography, gender, age group, and kind. The market is divided into types such as sportswear, formal dress, casual wear, and others. The market is divided into two categories: male and female. The market is divided into three age groups: under 15, 16 to 59, 60 and above. The market is divided into three price points: economy, mid-range, and premium. The market is divided into the following regions: Asia-Pacific, Africa, Latin America, Europe, North America, and the Middle East.
Drivers of the Global Plus Size Clothing Market
Customer preferences have been greatly impacted by plus-size influencers and celebrities that promote body positivity and display fashionable wardrobe options.
Restraints in the Global Plus Size Clothing Market
The limited assortment of plus-size clothing that many physical retail outlets still carry limits the options and experiences that offline customers can have when purchasing.
Market Trends of the Global Plus Size Clothing Market
Increasing awareness and advocacy for body positivity and inclusivity have driven the demand for plus-size clothing, fostering a more diverse and representative fashion industry.