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市場調査レポート
商品コード
1322010
ワイヤレスイヤホンの世界市場 - 市場規模、シェア、成長分析：技術別、価格帯別、ヘッドホンタイプ別、流通チャネル別、カテゴリ別、用途別、デバイス用途別、エンドユーザー別、IP別 - 産業予測（2023年～2030年）Global Wireless Earphone Market Size, Share, Growth Analysis, By Technology, Price-Point, Headphone Type, Distribution Channel, Category, Application, Device Application, End User, Ingress Protection-Industry Forecast 2023-2030 |
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| ワイヤレスイヤホンの世界市場 - 市場規模、シェア、成長分析：技術別、価格帯別、ヘッドホンタイプ別、流通チャネル別、カテゴリ別、用途別、デバイス用途別、エンドユーザー別、IP別 - 産業予測（2023年～2030年） |
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出版日: 2023年07月11日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3～5営業日
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- 全表示
- 概要
- 目次
世界のワイヤレスイヤホンの市場規模は、2022年の48億9,000万米ドルから2030年までに83億9,000万米ドルに達し、予測期間（2023年～2030年）にCAGRで6.2％の成長が予測されています。
市場は、技術の進歩、スマートフォンの普及、ポータブルオーディオデバイスの需要の増加などの要因により、大きな成長を示しています。ワイヤレスイヤホンは利便性と移動の自由を提供し、さまざまな消費者層で採用を促進しています。さらに、音楽ストリーミングサービスの人気の高まりや、フィットネスやウェルネスに向けた動向も、市場の拡大をさらに後押ししています。消費者の選好の進化と継続的な製品革新が促進要因となり、市場は今後も継続的な成長が見込まれます。
促進要因
世界中で携帯電話やスマートフォンが急速に不可欠なデバイスとなり、広く所有されるようになっています。これらのデバイスは、特にエンターテインメントや音楽ストリーミングの分野において、幅広い用途やサービスを提供しています。YouTube、Spotify、Netflixのような人気のアプリはスマートフォンで簡単に利用でき、余暇や外出先で番組を見たり音楽を楽しんだりすることができます。ヘッドホンはユーザーに完全なプライバシーと利便性を提供し、その他の人に迷惑をかけることなく音楽やフィルムを楽しむことを可能にします。その結果、優れた音質と追加機能を提供する高価なハイエンドヘッドホンの需要が高まっています。
抑制要因
ワイヤレスヘッドホンは大半がバッテリーに依存しています。しかし、連続使用するとバッテリーがすぐに消耗してしまうため、頻繁に充電する必要があり、不便です。さらに、バッテリーの効率は時間とともに低下します。顧客がより多くの機能、美観の向上、快適さを求め続けるため、広範な研究が必要となり、製造コストの上昇、ひいてはこれらの製品の販売価格の上昇につながっています。このような価格上昇動向は、所得の低い顧客を落胆させ、品質の低い比較的手頃なワイヤレスヘッドホンを選ばせる可能性があります。
動向
ヘッドホンのアップグレードモデルに追加機能が搭載されたことで、世界中で消費者の支出が増加しました。その結果、ワイヤレスヘッドホンの価格が高騰し、市場収益の増加につながっています。ワイヤレスヘッドホンメーカーはこの需要に対応するため、特定の用途に合わせた製品の開発を始めています。
当レポートでは、世界のワイヤレスイヤホン市場について調査分析し、市場力学と見通し、セグメント分析、企業プロファイルなどを提供しています。
目次
エグゼクティブサマリー
調査手法
親市場の分析
主な市場の考察
- 技術分析
- 価格分析
- サプライチェーン分析
- バリューチェーン分析
- 市場のエコシステム
- IP分析
- 貿易分析
- スタートアップ分析
- 原材料の分析
- イノベーションマトリクス
- パイプライン製品の分析
- マクロ経済指標
- 主な投資の分析
- 主な成功要因
- 競合の程度
市場力学と見通し
- 市場力学
- 促進要因
- 機会
- 抑制要因
- 課題
- 規制情勢
- ポーターの分析
- 将来の混乱についての特別な考察
世界のワイヤレスイヤホン市場：技術別
- 市場の概要
- Bluetooth
- IR
- RF
- Kleer
世界のワイヤレスイヤホン市場：価格帯別
- 市場の概要
- エコノミー
- プレミアム
- ウルトラプレミアム
世界のワイヤレスイヤホン市場：ヘッドホンタイプ別
- 市場の概要
- オーバーイヤー
- オンイヤー
- インイヤー
世界のワイヤレスイヤホン市場：販売チャネル別
- 市場の概要
- スーパーマーケット/ハイパーマーケット
- 独立系小売店
- eコマース
- その他
世界のワイヤレスイヤホン市場：カテゴリ別
- 市場の概要
- ブランド
- プライベートブランド
世界のワイヤレスイヤホン市場：用途別
- 市場の概要
- エンターテインメント
- ゲーム
- フィットネス
- バーチャルリアリティ
- その他
世界のワイヤレスイヤホン市場：デバイス用途別
- 市場の概要
- スマートフォン
- ラップトップ
- デスクトップ
- その他
世界のワイヤレスイヤホン市場：エンドユーザー別
- 市場の概要
- 商業
- 消費者
- その他
世界のワイヤレスイヤホン市場：機能別
- 市場の概要
- マイク付き
- マイクなし
世界のワイヤレスイヤホン市場：エンドユーザー世代別
- 市場の概要
- Z世代
- ミレニアル世代
- X世代
- ベビーブーマー
世界のワイヤレスイヤホン市場：IP別
- 市場の概要
- 防塵
- 防水
- 複合
世界のワイヤレスイヤホンの市場規模：地域別
- 市場の概要
- 北米
- 米国
- カナダ
- 欧州
- ドイツ
- スペイン
- フランス
- 英国
- その他の欧州
- アジア太平洋
- 中国
- インド
- 日本
- 韓国
- その他のアジア太平洋
- ラテンアメリカ
- ブラジル
- その他のラテンアメリカ
- 中東・アフリカ
- GCC諸国
- 南アフリカ
- その他の中東・アフリカ
競合情勢
- 上位5社の比較
- 主要企業の市場ポジショニング（2021年）
- 主な市場企業が採用した戦略
- 主要成功戦略
- 市場における最近の活動
- 主要企業の市場シェア（2021年）
主要企業プロファイル
- Apple Inc.
- Samsung Electronics Co., Ltd.
- Xiaomi Corporation
- Sony Corporation
- Bose Corporation
- Jabra
- Jaybird
- Sennheiser Electronic GmbH & Co. KG
- Anker Innovations Limited
- Shure Incorporated
- Beats Electronics LLC
- Skullcandy, Inc.
- Plantronics, Inc.
- Harman International Industries, Inc.
- Huawei Technologies Co., Ltd.
- LG Electronics Inc.
- Bragi GmbH
- Klipsch Group, Inc.
- Philips Electronics Ltd.
- Panasonic Corporation
Global Wireless Earphone Market size was valued at USD 4.6 billion in 2021 and is poised to grow from USD 4.89 billion in 2022 to USD 8.39 billion by 2030, growing at a CAGR of 6.2% in the forecast period (2023-2030).
The global wireless earphone market is experiencing substantial growth due to factors such as technological advancements, increasing smartphone penetration, and the rising demand for portable audio devices. Wireless earphones offer convenience and freedom of movement, driving their adoption across various consumer segments. Additionally, the growing popularity of music streaming services and the trend towards fitness and wellness further fuel the market's expansion. The market is expected to witness continued growth in the coming years, driven by evolving consumer preferences and continuous product innovation.
Top-down and bottom-up approaches were used to estimate and validate the size of Wireless Earphone and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Segments covered in this report:
Global Wireless Earphone market is segmented based on Price Point, Technology, Headphone Type, Distribution Channel, Category, Application, End-User, Functionality, End-User Generation, Ingress Protection, and region. Based on Price Point the market is segmented into Economic, Premium, Ultra-Premium. Based on Technology the market is segmented into Bluetooth, Infrared IR, Radiofrequency RF, Kleer. Based on Headphone Type the market is segmented into Over-ear, On-ear, In-ear. Based on Distribution Channel the market is segmented into Supermarket/Hypermarket, Independent Retail Stores, E-commerce, Others. Based on Category the market is segmented into Branded, Private Label. Based on Application the market is segmented into Entertainment, Gaming, Fitness, Virtual Reality, Others. Based on Device Application the market is segmented into Smartphones, Laptops, Desktop, Others. Based on End User the market is segmented into Commercial, Consumer, Others. Based on Functionality the market is segmented into With Microphone, Without Microphone. Based on End User Generation the market is segmented into Gen Z, Millennials, Gen X, Boomers. Based on Ingress Protection the market is segmented into Protection from solid objects, Protection from water, Combined. Based on region the global Wireless Earphone market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.
Driver
Mobile phones and smartphones have rapidly become indispensable devices worldwide, with widespread ownership. These devices offer a wide range of applications and services, particularly in the field of entertainment and music streaming. Popular apps like YouTube, Spotify, and Netflix are readily available on smartphones, allowing individuals to indulge in binge-watching shows and enjoying music during their leisure time or while on the go. Headphones provide users with complete privacy and convenience, enabling them to enjoy music and movies without disturbing others. Consequently, there is a growing demand for expensive high-end headphones, which offer superior sound quality and additional features.
Restrain
Wireless headphones predominantly rely on batteries for power. However, continuous usage can quickly drain these batteries, necessitating frequent recharging, which can be inconvenient. Moreover, the efficiency of these batteries diminishes over time. As customers continuously seek more features, improved aesthetics, and comfort, extensive research is required, leading to higher manufacturing costs and ultimately increased selling prices for these products. This upward trend in pricing may discourage customers with lower incomes, prompting them to opt for relatively affordable wireless headphones of lower quality.
Trend
The inclusion of additional features in upgraded headphone models has resulted in increased consumer spending globally. Consequently, wireless headphones have seen a surge in prices, leading to higher market revenue. Manufacturers of wireless headphones have started developing products tailored to specific applications in order to address this demand.
Table of Contents
- Executive Summary
- Market Overview
- Wheel of Fortune
- Research Methodology
- Information Procurement
- Secondary & Primary Data Sources
- Market Size Estimation
- Market Assumptions & Limitations
- Parent Market Analysis
- Market Overview
- Market Size
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Key Market Insights
- Technology Analysis
- Pricing Analysis
- Supply Chain Analysis
- Value Chain Analysis
- Ecosystem of the Market
- IP Analysis
- Trade Analysis
- Startup Analysis
- Raw Material Analysis
- Innovation Matrix
- Pipeline Product Analysis
- Macroeconomic Indicators
- Top Investment Analysis
- Key Success Factor
- Degree of Competition
- Market Dynamics & Outlook
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Regulatory Landscape
- Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
- Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
- Global Wireless Earphone Market by Technology
- Market Overview
- Bluetooth
- Infrared (IR)
- Radiofrequency (RF)
- Kleer
- Global Wireless Earphone Market by Price-Point
- Market Overview
- Economic
- Premium
- Ultra-Premium
- Global Wireless Earphone Market by Headphone Type
- Market Overview
- Over-ear
- On-ear
- In-ear
- Global Wireless Earphone Market by Distribution Channel
- Market Overview
- Supermarket/Hypermarket
- Independent Retail Stores
- E-commerce
- Others
- Global Wireless Earphone Market by Category
- Market Overview
- Branded
- Private Label
- Global Wireless Earphone Market by Application
- Market Overview
- Entertainment
- Gaming
- Fitness
- Virtual Reality
- Others
- Global Wireless Earphone Market by Device Application
- Market Overview
- Smartphones
- Laptops
- Desktop
- Others
- Global Wireless Earphone Market by End User
- Market Overview
- Commercial
- Consumer
- Others
- Global Wireless Earphone Market by Functionality
- Market Overview
- With Microphone
- Without Microphone
- Global Wireless Earphone Market by End User Generation
- Market Overview
- Gen Z
- Millennials
- Gen X
- Boomers
- Global Wireless Earphone Market by Ingress Protection
- Market Overview
- Protection from solid objects
- Protection from water
- Combined
- Global Wireless Earphone Market Size by Region
- Market Overview
- North America
- USA
- Canada
- Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America
- Brazil
- Rest of Latin America
- Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA
- Competitive Landscape
- Top 5 Player Comparison
- Market Positioning of Key Players, 2021
- Strategies Adopted by Key Market Players
- Top Winning Strategies
- By Development
- By Company
- By Year
- Recent Activities in the Market
- Key Companies Market Share (%), 2021
- Key Company Profiles
- Apple Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Samsung Electronics Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Xiaomi Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Sony Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Bose Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Jabra
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Jaybird
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Sennheiser Electronic GmbH & Co. KG
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Anker Innovations Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Shure Incorporated
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Beats Electronics LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Skullcandy, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Plantronics, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Harman International Industries, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Huawei Technologies Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- LG Electronics Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Bragi GmbH
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Klipsch Group, Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Philips Electronics Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Panasonic Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
