Product Code: 10065
It is stated by P&S Intelligence, the total size of IPTV market was USD 30,134 million in 2022, and it will reach USD 107,271 million by 2030, advancing at a growth rate of 17.20% in the years to come.
The wireless category will grow faster, with a higher growth rate of about 19% in the years to come. Furthermore, wireless IPTV offers extended access to IPTV and related services to the user. The user might consume the services on any device anytime.
This needs a wireless network technology for supporting networks, services, and AV content for meeting the demand of the consumers, regardless of user location. Also, the wireless transmission lets for flexible bandwidth and high- speed content transmission.
The residential category had the larger share, accounting for over 52% share, in 2022. This is because of the fact that users watch shows of their interest at home.
Though, with the increasing interest of corporates for communicating with their employees, improving training, meeting compliance requirements, and reducing travel costs, the industry will witness the faster growth in the enterprise category in the years to come.
Also, corporate entities across numerous industries, including hospitality, energy, finance, education, media, healthcare, and transport, are progressively using IPTV services for building additional revenue streams, including targeted advertising.
The smart TVs category will grow the fastest with a share of 18.8%, in the years to come. This is because of the usage of these TVs in households, because these devices offer smart features furthermore to internet connectivity for enhancing the TV-watching experience.
Recently, smart TVs are appealing to consumers because of their increased affordability, advanced performance, and improved streaming experiences.
APAC IPTV market will grow the fastest in the years to come. This can be majorly credited to the increasing subscriber count, growing usage of technically cutting-edge devices for consumption of content, and snowballing shift from conventional TV-watching to on-demand or online show-viewing.
Though the regional industry has low average revenue per user, as compared to other regions, nations for example China and India are contributing substantial revenue to the business. Also, the nations are offering significant growth prospects to the key players.
With main IPTV providers, for example China Telecom and Bharti Airtel, getting support from the government, the prospects for the industry growth in the Asia Pacific look bright. Furthermore, regional providers are emphasizing more and more on increasing the broadband usage and improving infra.
In the years to come, the regional market will grow because of changing user preferences and increasing requirement for OTT services and online content.
It is because of the increasing interest of telecom companies and key vendors of IPTV, the demand for IPTV will increase considerably in the future.
Table of Contents
Chapter 1. Research Scope
- 1.1. Research Objectives
- 1.2. Market Definition
- 1.3. Analysis Period
- 1.4. Market Size Breakdown by Segment
- 1.4.1. Market size breakdown, by transmission method
- 1.4.2. Market size breakdown, by offering
- 1.4.3. Market size breakdown, by end user
- 1.4.4. Market size breakdown, by device type
- 1.4.5. Market size breakdown, by application
- 1.4.6. Market size breakdown, by subscription type
- 1.4.7. Market size breakdown, by region
- 1.4.8. Market size breakdown, by country
- 1.5. Market Data Reporting Unit
- 1.6. Key Stakeholders
Chapter 2. Research Methodology
- 2.1. Secondary Research
- 2.1.1. Paid
- 2.1.2. Unpaid
- 2.1.3. P&S Intelligence database
- 2.2. Primary Research
- 2.3. Market Size Estimation
- 2.4. Data Triangulation
- 2.5. Currency Conversion Rates
- 2.6. Assumptions for the Study
- 2.7. Notes and Caveats
Chapter 3. Executive Summary
Chapter 4. Voice of Industry Experts/KOLs
Chapter 5. Market Indicators
Chapter 6. Industry Outlook
- 6.1. Market Dynamics
- 6.1.1. Trends
- 6.1.2. Drivers
- 6.1.3. Restraints/challenges
- 6.1.4. Impact analysis of drivers/restraints
- 6.2. Impact of COVID-19
- 6.3. Porter's Five Forces Analysis
- 6.3.1. Bargaining power of buyers
- 6.3.2. Bargaining power of suppliers
- 6.3.3. Threat of new entrants
- 6.3.4. Intensity of rivalry
- 6.3.5. Threat of substitutes
Chapter 7. Global Market
- 7.1. Overview
- 7.2. Market Revenue, by Transmission Method (2017-2030)
- 7.3. Market Revenue, by Offering (2017-2030)
- 7.4. Market Revenue, by End User (2017-2030)
- 7.5. Market Revenue, by Device Type (2017-2030)
- 7.6. Market Revenue, by Application (2017-2030)
- 7.7. Market Revenue, by Subscription Type (2017-2030)
- 7.8. Market Revenue, by Region (2017-2030)
Chapter 8. North America Market
- 8.1. Overview
- 8.2. Market Revenue, by Transmission Method (2017-2030)
- 8.3. Market Revenue, by Offering (2017-2030)
- 8.4. Market Revenue, by End User (2017-2030)
- 8.5. Market Revenue, by Device Type (2017-2030)
- 8.6. Market Revenue, by Application (2017-2030)
- 8.7. Market Revenue, by Subscription Type (2017-2030)
- 8.8. Market Revenue, by Country (2017-2030)
Chapter 9. Europe Market
- 9.1. Overview
- 9.2. Market Revenue, by Transmission Method (2017-2030)
- 9.3. Market Revenue, by Offering (2017-2030)
- 9.4. Market Revenue, by End User (2017-2030)
- 9.5. Market Revenue, by Device Type (2017-2030)
- 9.6. Market Revenue, by Application (2017-2030)
- 9.7. Market Revenue, by Subscription Type (2017-2030)
- 9.8. Market Revenue, by Country (2017-2030)
Chapter 10. APAC Market
- 10.1. Overview
- 10.2. Market Revenue, by Transmission Method (2017-2030)
- 10.3. Market Revenue, by Offering (2017-2030)
- 10.4. Market Revenue, by End User (2017-2030)
- 10.5. Market Revenue, by Device Type (2017-2030)
- 10.6. Market Revenue, by Application (2017-2030)
- 10.7. Market Revenue, by Subscription Type (2017-2030)
- 10.8. Market Revenue, by Country (2017-2030)
Chapter 11. LATAM Market
- 11.1. Overview
- 11.2. Market Revenue, by Transmission Method (2017-2030)
- 11.3. Market Revenue, by Offering (2017-2030)
- 11.4. Market Revenue, by End User (2017-2030)
- 11.5. Market Revenue, by Device Type (2017-2030)
- 11.6. Market Revenue, by Application (2017-2030)
- 11.7. Market Revenue, by Subscription Type (2017-2030)
- 11.8. Market Revenue, by Country (2017-2030)
Chapter 12. MEA Market
- 12.1. Overview
- 12.2. Market Revenue, by Transmission Method (2017-2030)
- 12.3. Market Revenue, by Offering (2017-2030)
- 12.4. Market Revenue, by End User (2017-2030)
- 12.5. Market Revenue, by Device Type (2017-2030)
- 12.6. Market Revenue, by Application (2017-2030)
- 12.7. Market Revenue, by Subscription Type (2017-2030)
- 12.8. Market Revenue, by Country (2017-2030)
Chapter 13. U.S. Market
- 13.1. Overview
- 13.2. Market Revenue, by Transmission Method (2017-2030)
- 13.3. Market Revenue, by Offering (2017-2030)
- 13.4. Market Revenue, by End User (2017-2030)
- 13.5. Market Revenue, by Device Type (2017-2030)
- 13.6. Market Revenue, by Application (2017-2030)
- 13.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 14. Canada Market
- 14.1. Overview
- 14.2. Market Revenue, by Transmission Method (2017-2030)
- 14.3. Market Revenue, by Offering (2017-2030)
- 14.4. Market Revenue, by End User (2017-2030)
- 14.5. Market Revenue, by Device Type (2017-2030)
- 14.6. Market Revenue, by Application (2017-2030)
- 14.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 15. Germany Market
- 15.1. Overview
- 15.2. Market Revenue, by Transmission Method (2017-2030)
- 15.3. Market Revenue, by Offering (2017-2030)
- 15.4. Market Revenue, by End User (2017-2030)
- 15.5. Market Revenue, by Device Type (2017-2030)
- 15.6. Market Revenue, by Application (2017-2030)
- 15.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 16. France Market
- 16.1. Overview
- 16.2. Market Revenue, by Transmission Method (2017-2030)
- 16.3. Market Revenue, by Offering (2017-2030)
- 16.4. Market Revenue, by End User (2017-2030)
- 16.5. Market Revenue, by Device Type (2017-2030)
- 16.6. Market Revenue, by Application (2017-2030)
- 16.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 17. U.K. Market
- 17.1. Overview
- 17.2. Market Revenue, by Transmission Method (2017-2030)
- 17.3. Market Revenue, by Offering (2017-2030)
- 17.4. Market Revenue, by End User (2017-2030)
- 17.5. Market Revenue, by Device Type (2017-2030)
- 17.6. Market Revenue, by Application (2017-2030)
- 17.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 18. Italy Market
- 18.1. Overview
- 18.2. Market Revenue, by Transmission Method (2017-2030)
- 18.3. Market Revenue, by Offering (2017-2030)
- 18.4. Market Revenue, by End User (2017-2030)
- 18.5. Market Revenue, by Device Type (2017-2030)
- 18.6. Market Revenue, by Application (2017-2030)
- 18.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 19. Spain Market
- 19.1. Overview
- 19.2. Market Revenue, by Transmission Method (2017-2030)
- 19.3. Market Revenue, by Offering (2017-2030)
- 19.4. Market Revenue, by End User (2017-2030)
- 19.5. Market Revenue, by Device Type (2017-2030)
- 19.6. Market Revenue, by Application (2017-2030)
- 19.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 20. Japan Market
- 20.1. Overview
- 20.2. Market Revenue, by Transmission Method (2017-2030)
- 20.3. Market Revenue, by Offering (2017-2030)
- 20.4. Market Revenue, by End User (2017-2030)
- 20.5. Market Revenue, by Device Type (2017-2030)
- 20.6. Market Revenue, by Application (2017-2030)
- 20.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 21. China Market
- 21.1. Overview
- 21.2. Market Revenue, by Transmission Method (2017-2030)
- 21.3. Market Revenue, by Offering (2017-2030)
- 21.4. Market Revenue, by End User (2017-2030)
- 21.5. Market Revenue, by Device Type (2017-2030)
- 21.6. Market Revenue, by Application (2017-2030)
- 21.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 22. India Market
- 22.1. Overview
- 22.2. Market Revenue, by Transmission Method (2017-2030)
- 22.3. Market Revenue, by Offering (2017-2030)
- 22.4. Market Revenue, by End User (2017-2030)
- 22.5. Market Revenue, by Device Type (2017-2030)
- 22.6. Market Revenue, by Application (2017-2030)
- 22.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 23. Australia Market
- 23.1. Overview
- 23.2. Market Revenue, by Transmission Method (2017-2030)
- 23.3. Market Revenue, by Offering (2017-2030)
- 23.4. Market Revenue, by End User (2017-2030)
- 23.5. Market Revenue, by Device Type (2017-2030)
- 23.6. Market Revenue, by Application (2017-2030)
- 23.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 24. South Korea Market
- 24.1. Overview
- 24.2. Market Revenue, by Transmission Method (2017-2030)
- 24.3. Market Revenue, by Offering (2017-2030)
- 24.4. Market Revenue, by End User (2017-2030)
- 24.5. Market Revenue, by Device Type (2017-2030)
- 24.6. Market Revenue, by Application (2017-2030)
- 24.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 25. Brazil Market
- 25.1. Overview
- 25.2. Market Revenue, by Transmission Method (2017-2030)
- 25.3. Market Revenue, by Offering (2017-2030)
- 25.4. Market Revenue, by End User (2017-2030)
- 25.5. Market Revenue, by Device Type (2017-2030)
- 25.6. Market Revenue, by Application (2017-2030)
- 25.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 26. Mexico Market
- 26.1. Overview
- 26.2. Market Revenue, by Transmission Method (2017-2030)
- 26.3. Market Revenue, by Offering (2017-2030)
- 26.4. Market Revenue, by End User (2017-2030)
- 26.5. Market Revenue, by Device Type (2017-2030)
- 26.6. Market Revenue, by Application (2017-2030)
- 26.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 27. Saudi Arabia Market
- 27.1. Overview
- 27.2. Market Revenue, by Transmission Method (2017-2030)
- 27.3. Market Revenue, by Offering (2017-2030)
- 27.4. Market Revenue, by End User (2017-2030)
- 27.5. Market Revenue, by Device Type (2017-2030)
- 27.6. Market Revenue, by Application (2017-2030)
- 27.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 28. South Africa Market
- 28.1. Overview
- 28.2. Market Revenue, by Transmission Method (2017-2030)
- 28.3. Market Revenue, by Offering (2017-2030)
- 28.4. Market Revenue, by End User (2017-2030)
- 28.5. Market Revenue, by Device Type (2017-2030)
- 28.6. Market Revenue, by Application (2017-2030)
- 28.7. Market Revenue, by Subscription Type (2017-2030)
Chapter 29. Competitive Landscape
- 29.1. List of Market Players and Their Offerings
- 29.2. Competitive Benchmarking of Key Players
- 29.3. Product Benchmarking of Key Players
- 29.4. Recent Strategic Developments
Chapter 30. Company Profiles
- 30.1. AT&T Inc.
- 30.1.1. Business overview
- 30.1.2. Product and service offerings
- 30.1.3. Key financial summary
- 30.2. Verizon Communications Inc.
- 30.2.1. Business overview
- 30.2.2. Product and service offerings
- 30.2.3. Key financial summary
- 30.3. Telefonaktiebolaget LM Ericsson
- 30.3.1. Business overview
- 30.3.2. Product and service offerings
- 30.3.3. Key financial summary
- 30.4. Akamai Technologies Inc.
- 30.4.1. Business overview
- 30.4.2. Product and service offerings
- 30.4.3. Key financial summary
- 30.5. Broadcom Inc.
- 30.5.1. Business overview
- 30.5.2. Product and service offerings
- 30.5.3. Key financial summary
- 30.6. Bharti Airtel Limited
- 30.6.1. Business overview
- 30.6.2. Product and service offerings
- 30.6.3. Key financial summary
- 30.7. Deutsche Telekom AG
- 30.7.1. Business overview
- 30.7.2. Product and service offerings
- 30.7.3. Key financial summary
- 30.8. MatrixStream Technologies Inc.
- 30.8.1. Business overview
- 30.8.2. Product and service offerings
- 30.9. Cisco Systems Inc.
- 30.9.1. Business overview
- 30.9.2. Product and service offerings
- 30.9.3. Key financial summary
- 30.10. Moftak Solutions
- 30.10.1. Business overview
- 30.10.2. Product and service offerings
- 30.11. Sterlite Technologies Limited
- 30.11.1. Business overview
- 30.11.2. Product and service offerings
- 30.11.3. Key financial summary
- 30.12. Tripleplay Services Ltd.
- 30.12.1. Business overview
- 30.12.2. Product and service offerings
- 30.13. Setplex
- 30.13.1. Business overview
- 30.13.2. Product and service offerings
- 30.14. NetUP LLC
- 30.14.1. Business overview
- 30.14.2. Product and service offerings
- 30.15. Huawei Technologies Co. Ltd.
- 30.15.1. Business overview
- 30.15.2. Product and service offerings
Chapter 31. Appendix
- 31.1. Abbreviations
- 31.2. Sources and References
- 31.3. Related Reports