市場調査レポート
商品コード
1215678
砂糖不使用チューインガム市場2022-2028Sugar-Free Chewing Gum Market 2022-2028 |
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砂糖不使用チューインガム市場2022-2028 |
出版日: 2023年01月14日
発行: Orion Market Research
ページ情報: 英文
納期: 2~3営業日
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無糖チューインガムの世界市場は、予測期間中に6.8%の大幅なCAGRで成長すると予想されています。子供たちの無糖チューインガムに対する需要の高まりが、世界の無糖チューインガム市場の成長を促進しています。通常のチューインガムの消費は、子供の歯を弱くするため、多くの企業が虫歯を防ぐ無糖チューインガムを導入しています。例えば、2021年4月に米国Perfetti Van Melle U.S.A., Inc.は「Mentos Pure Fresh Gum」を発売しました。また、同製品は、食後20分間噛むことで安全かつ効果的に虫歯を予防できるとするADA(米国歯科医師会)の認定を受け、ADAシールオブアクセプタンスを授与されています。
無糖チューインガムの世界市場は、フレーバーと流通チャネルに基づき区分されます。フレーバーに基づき、市場はバブルガム、スペアミント、ペパーミント、フルーツフレーバー、その他に分類されます。流通チャネルに基づき、市場はオンラインとオフラインに細分化されます。フレーバー分野のうち、フルーツフレーバーの無糖チューインガムは、全世界の無糖ガム市場で突出したシェアを占めると予想されます。フルーツフレーバー無糖ガムに対する消費者の需要の高まりが、フルーツフレーバー無糖ガムの生産を加速させ、市場の成長に直接つながるでしょう。例えば、2022年3月、Mars Wrigley's Extraガムは、無糖チューインガム製品群の中で、アップルとブルーベリーを含む2つの新しいフルーツフレーバーを発売しました。同社は、英国の市場における2つの新フレーバーの発売により、売上高を25%増加させることを目標としています。
無糖チューインガム市場は、地域的には、北米、欧州、アジア太平洋地域、その他の地域に区分されます。アジア太平洋地域は、予測期間中、世界の無糖チューインガム市場で最も急速に成長する地域と予想されます。企業は、リーズナブルな価格で新製品を発売することで、地方での事業を拡大しており、それが世界の無糖ガム市場の成長に寄与しています。例えば、2021年3月、Mars Wrigley IndiaはDoublemintとOrbitをRe 1で発売しました。同社は他にも、高級菓子類ブランドの様々なRe 1価格のバリエーションを導入しています。これにより、同社はインド市場における既存のポートフォリオを強化するとともに、農村部でのプレゼンスを拡大することを目指しています。
Title:Global Sugar-Free Chewing Gum Market Size, Share &Trends Analysis Report by Flavor (Bubble Gum, Spearmint, Peppermint, Fruit Flavor, and Others), and by Distribution Channel (Online and Offline) Forecast (2022-2028).
The global sugar-free chewing gum market is anticipated to grow at a significant CAGR of 6.8% during the forecast period. The rising demand for sugar-free chewing gums from kids is driving the growth of the global sugar-free chewing gum market. Consumption of regular chewing gums makes the teeth weak of kids due to which many companies are introducing sugar-free chewing gums that prevent cavities. For instance, in April 2021, Perfetti Van Melle U.S.A., Inc. introduced Mentos Pure Fresh Gum. The product has also been awarded the ADA Seal of Acceptance by the American Dental Association (ADA) following the ADA's finding that the product is safe and effective to prevent cavities when chewed for 20 minutes after eating.
The global sugar-free chewing gum market is segmented based on flavor, and distribution channels. Based on the flavor, the market is segmented into bubble gum, spearmint, peppermint, fruit flavor, and others. Based on the distribution channel, the market is sub-segmented into online and offline. Among the flavor segment, fruit flavor sugar-free chewing gums are expected to hold a prominent share in the global sugar-free gum market across the globe. The rising demand of consumers for fruit flavor sugar-free gums has accelerated the production of the fruit flavor sugar-free gums which directly will lead to the growth of the market. For instance, in March 2022, Mars Wrigley's Extra gum launched two new fruit flavors including apple and blueberry within its sugar-free chewing gum product range. The company aims to increase its sale by 25% with the launch of two new flavors in the markets of UK.
Geographically, the sugar-free chewing gum market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is expected to be the fastest-growing region in the global sugar-free chewing gum market during the forecast period. Companies are expanding their business in rural areas by launching new products at a reasonable price which contributes to the growth of the global sugar-free gums market. For instance, in March 2021, Mars Wrigley India launched Doublemint and Orbit at Re 1. The company also introduced various other Re 1 price variants of its premium confectionery brands. Through this, the company aims to strengthen its existing portfolio within the Indian market along with expanding and widening its presence across rural areas.
The major companies serving the global sugar-free chewing gum market include Ferndale Confectionery Pty Ltd., HARIBO GmbH & Co. KG, Health Made Easy Group, Mondelez Global LLC, Perfetti Van Melle Group B.V., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in December 2021, Humble Group AB signed an agreement to acquire True Gum (Group 472 ApS), a European food tech company to expand its product portfolio within chewing gums, mints, and throat drops.
Research Methodology
The market study of the global sugar-free chewing gum market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: