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表紙：ヨガマット市場2022-2028
市場調査レポート
商品コード
1215641

ヨガマット市場2022-2028

Yoga Mat Market 2022-2028
出版日: | 発行: Orion Market Research | ページ情報: 英文 | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.14円
ヨガマット市場2022-2028
出版日: 2023年02月14日
発行: Orion Market Research
ページ情報: 英文
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

ヨガマットの世界市場は、予測期間中に5.4%というかなりのCAGRで成長すると予想されています。消費者の健康意識の高まりと生活習慣病の増加が、ヨガマット市場の成長を促す主な要因となっています。肥満の人は、ダイエットやストレス解消、血行促進のためにヨガをする傾向にあり、それがヨガマット市場の成長を支えています。これは主に、ヨガに関連する健康上の利点についての人々の意識の高まりによるものです。ヨガマットにはさまざまな種類があり、さまざまな素材で作られていますが、市場のメーカーは、ヨガの練習中により良い快適さを提供するために、より強化された快適性、利便性、およびさまざまな材料の選択を備えたヨガマットの提供に注力しています。例えば、2022年にアシュタリュクスがashtaluxe.comで正式に製品提供を開始しました。プレミアムマットは、あらゆる年齢やスキルレベルのヨガの練習生に、優れたグリップ力と快適性、サポート力を提供します。合成ゴムをブレンドして作られたアシュタリュクスの特徴であるリュクスグリップマットは、標準サイズとプレミアムサイズの様々なカラーバリエーションがあり、お手入れも簡単です。

ヨガマットの世界市場は、素材、エンドユーザー、流通チャネルに基づいて区分されます。素材に基づくと、市場はPVC、TPE、ゴム、綿/ジュート、その他に区分けされます。エンドユーザーに基づき、市場はヨガ・フィットネスクラブ、家庭用、その他に細分化されます。さらに、販売チャネルに基づいて、市場はオンラインとオフラインに細分化されます。素材別では、PVC製がエンドユーザーに広く採用されていることから、予測期間中に顕著な成長を遂げると予想されます。PVC製のヨガマットは、その高い効率性と費用対効果により、エンドユーザーの間で広く採用されています。ポリマーの異なるタイプと比較すると、PVCは安価であるだけでなく、適応性、頑丈さを提供し、異なる材料よりも洗浄が容易です。しかし、PVCに起因するそれは別のポリマーよりも安価であり、適応性、頑丈さを与え、また別の材料よりも洗浄する方が簡単ですので、ヨガや運動マットを組み立てるために利用されます。しかし、天然素材から作られたヨガマットへの消費者の傾斜とプラスチックの使用に関する厳しい政府の規制のために、綿/ジュートヨガマットの市場は、予測期間中に大幅な成長を示すことが期待されます。

市場セグメンテーションは、地域別に以下のように区分されています。北米、欧州、アジア太平洋地域、その他の世界の地域です。北米地域は、フィットネス＆ヨガセンターの増加に加え、ヨガによる健康効果に対する認知度が高まっていることから、ヨガマットの世界市場でかなりのシェアを占めると予想されます。International Health, Racquet &Sportsclub Association（IHRSA）によると、2021年7月1日現在、米国には32,270のヘルスクラブがあり、2019年には7360万の米国人がヘルスクラブの消費者でした。

目次

第1章 レポート概要

  • 現在の産業分析と成長性の展望
  • COVID-19がヨガマットの世界市場に与える影響
  • ヨガマットの世界市場の回復シナリオ
  • 調査方法とツール
  • 市場内訳
    • セグメント別
    • 地域別

第2章 市場の概要とインサイト

  • 調査範囲
  • アナリストの洞察と現在の市場動向
    • 主な調査結果
    • レコメンデーション
    • まとめ

第3章 競合情勢

  • ALO, LLC
    • 概要
    • 財務分析
    • SWOT分析
    • 最近の動向
  • Hugger Mugger Company, Inc.
    • 概要
    • 財務分析
    • SWOT分析
    • 最近の動向
  • lululemonathleticainc.
    • 概要
    • 財務分析
    • SWOT分析
    • 最近の動向
  • Manduka LLC and Manduka B.V.
    • 概要
    • 財務分析
    • SWOT分析
    • 最近の動向
  • prAna Living, LLC
    • 概要
    • 財務分析
    • SWOT分析
    • 最近の動向
  • 主要戦略分析
  • COVID-19がキープレイヤーに与える影響

第4章 市場セグメンテーション

  • ヨガマットの世界市場：素材別
    • PVC
    • TPE
    • ゴム
    • コットン/ジュート
    • その他
  • ヨガマットのエンドユーザー別世界市場
    • ヨガ＆フィットネスクラブ
    • 家庭用
    • その他
  • ヨガマットの世界市場：流通経路別
    • オンライン
    • オフライン

第5章 地域別分析

  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • イタリア
    • スペイン
    • フランス
    • その他の欧州
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • 世界のその他の地域

第6章 企業プロファイル

  • Airex AG
  • AshtaLuxe
  • Aurorae, LLC.
  • Badra Co., Ltd.
  • Barefoot Yoga Co
  • Bean Products, Inc.
  • Ecoyoga Ltd
  • EuProMeds.r.o.
  • JadeYoga
  • Kolckmann GmbH
  • LIFORME
  • RFE International Ltd（adidas AG）
  • Ryan Oversea
  • YAAZHTEX
  • YogiFi
図表

LIST OF TABLES

  • 1. GLOBAL YOGA MAT MARKET RESEARCH AND ANALYSIS BY MATERIAL, 2021-2028 ($ MILLION)
  • 2. GLOBAL PVCYOGA MAT MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 3. GLOBAL TPE YOGA MAT MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 4. GLOBAL RUBBER YOGA MAT MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 5. GLOBAL COTTON/JUTE YOGA MAT MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 6. GLOBAL OTHER YOGA MAT MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 7. GLOBAL YOGA MAT MARKET RESEARCH AND ANALYSIS BY END USER, 2021-2028 ($ MILLION)
  • 8. GLOBAL YOGA MAT FOR YOGA & FITNESS CLUBS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 9. GLOBAL YOGA MAT FOR HOUSEHOLDMARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 10. GLOBAL YOGA MAT FOR OTHER END USERMARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 11. GLOBAL YOGA MAT MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)
  • 12. GLOBAL YOGA MAT BY ONLINE CHANNEL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 13. GLOBAL YOGA MAT BY OFFLINE CHANNEL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)
  • 14. GLOBAL YOGA MAT MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2021-2028 ($ MILLION)
  • 15. NORTH AMERICAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 16. NORTH AMERICAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY MATERIAL, 2021-2028 ($ MILLION)
  • 17. NORTH AMERICAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY END USER, 2021-2028 ($ MILLION)
  • 18. NORTH AMERICAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)
  • 19. EUROPEAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 20. EUROPEAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY MATERIAL, 2021-2028 ($ MILLION)
  • 21. EUROPEAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY END USER, 2021-2028 ($ MILLION)
  • 22. EUROPEAN YOGA MAT MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)
  • 23. ASIA-PACIFIC YOGA MAT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 24. ASIA-PACIFIC YOGA MAT MARKET RESEARCH AND ANALYSIS BY MATERIAL, 2021-2028 ($ MILLION)
  • 25. ASIA-PACIFIC YOGA MAT MARKET RESEARCH AND ANALYSIS BY END USER, 2021-2028 ($ MILLION)
  • 26. ASIA-PACIFIC YOGA MAT MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)
  • 27. REST OF THE WORLD YOGA MAT MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)
  • 28. REST OF THE WORLD YOGA MAT MARKET RESEARCH AND ANALYSIS BY MATERIAL, 2021-2028 ($ MILLION)
  • 29. REST OF THE WORLD YOGA MAT MARKET RESEARCH AND ANALYSIS BY END USER, 2021-2028 ($ MILLION)
  • 30. REST OF THE WORLD YOGA MAT MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)

 

LIST OF FIGURES

  • 1. IMPACT OF COVID-19 ON GLOBAL YOGA MAT MARKET, 2021-2028 ($ MILLION)
  • 2. IMPACT OF COVID-19 ON GLOBAL YOGA MAT MARKET BY SEGMENT, 2021-2028 ($ MILLION)
  • 3. RECOVERY OF GLOBAL YOGA MAT MARKET, 2022-2028 (%)
  • 4. GLOBAL YOGA MAT MARKET SHARE BY MATERIAL, 2021 VS 2028 (%)
  • 5. GLOBAL PVCYOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 6. GLOBAL TPEYOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 7. GLOBAL RUBBERYOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 8. GLOBAL COTTON/JUTEYOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 9. GLOBAL OTHER YOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 10. GLOBAL YOGA MAT MARKET SHARE BY END USER, 2021 VS 2028 (%)
  • 11. GLOBAL YOGA MAT FOR YOGA & FITNESS CLUBS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 12. GLOBAL YOGA MAT FOR HOUSEHOLD MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 13. GLOBAL YOGA MAT FOR OTHER END USER MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 14. GLOBAL YOGA MAT MARKET SHARE BY DISTRIBUTION CHANNEL, 2021 VS 2028 (%)
  • 15. GLOBAL YOGA MATBYONLINECHANNEL MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 16. GLOBAL YOGA MATBYOFFLINE CHANNEL MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 17. GLOBAL YOGA MAT MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)
  • 18. US YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 19. CANADA YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 20. UK YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 21. FRANCE YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 22. GERMANY YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 23. ITALY YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 24. SPAIN YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 25. REST OF EUROPE YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 26. INDIA YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 27. CHINA YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 28. JAPAN YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 29. SOUTH KOREA YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 30. REST OF ASIA-PACIFIC YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
  • 31. REST OF THE WORLD YOGA MAT MARKET SIZE, 2021-2028 ($ MILLION)
目次
Product Code: OMR2026697

Title:Global Yoga Mat Market Size, Share &Trends Analysis Report By Material (PVC, TPE, Rubber, Cotton/Jute, and Others), By End User (Yoga & Fitness Clubs, Household, and Others), and By Distribution Channel (Online, and Offline) Forecast Period (2022-2028).

The global yoga mat market is anticipated to grow at a considerable CAGR of 5.4% during the forecast period. Increase in health consciousness among consumers and increasing cases of lifestyle diseases are the key factors that drive the growth of the yoga mat market. To lose weight, lower the stress, and improve blood circulation, obese people tend to take part in yoga, thereby supporting the yoga mat market growth. This is majorly due to rise in the awareness among people about health benefits linked with yoga. Yoga mats comes in different types and are made of different materials, manufacturers in the market are focusing on providing yoga mats with enhanced comfort, more convenience, and with different material selection to provide better comfort while practicing yoga. For instance, in 2022, AshtaLuxe officially launched its product offerings on ashtaluxe.com., the premium mats offer exceptional grip, comfort and support for yoga practitioners of all ages and skill levels. Made from synthetic rubber blend, AshtaLuxe's signature LuxeGrip mats are available in a variety of colors in standard and premium sizes, and are easy to clean.

The global yoga mat market is segmented based on the material, end user, and distribution channel. Based on the material, the market is segmented into PVC, TPE, rubber, cotton/jute, and others. Based on the end user, the market is sub-segmented yoga & fitness clubs, household, and others. Further, on the basis of distribution channel, the market is sub-segmented into online, and offline. On the basis of material, the PVC segment is anticipated to cater prominent growth over the forecast period owing to its wide adoption among end users. Yoga mat made from PVC have been widely adopted among end users due to its high efficiency and cost-effectiveness. When compared to different types of polymers, PVC not only is less expensive but also offers adaptability, sturdiness, and is easier to wash than different materials. However, due to PVC is utilized to assemble yoga and exercise mats as it is less expensive than different polymers, gives adaptability, sturdiness, and is also simpler to wash than different materials. However, due to inclination of consumers toward yoga mats made from natural material and stringent government regulations on use of plastic, the market for cotton/jute yoga mat is expected to witness significant growth during the forecast period.

Geographically market is segmented into: North America, Europe, Asia Pacific, and the Rest of the World. North-American region is anticipated to hold a considerable share in the global yoga mat market owing to rising awareness about the health benefits linked with yoga coupled up with increasing number of fitness & yoga centers in the region. According to the International Health, Racquet & Sportsclub Association (IHRSA), as of July 1, 2021, there are 32,270 health clubs in the U.S. and 73.6 million Americans were health club consumers in 2019.

The major companies serving the global Yoga Mat market include ALO, LLC, Hugger Mugger Company, Inc., lululemon athletic Inc., Manduka LLC and Manduka B.V., prAna Living, LLC, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in 2022, Vimla Rugs is all set to launch 100 per cent natural-dyed Yoga Mats on this Yoga Day. The Yoga Mats will be eco-friendly and will be produced with about 20 wellness promoting herbal dyes and cushy organic cotton. Apart from being 100 per cent natural-dyed, Yoga Mats will also be anti-bacterial and anti-fungal in nature.

Research Methodology

The market study of the global Yoga Mat market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.

Secondary Sources Include:

  • Financial reports of companies involved in the market.
  • Whitepapers, research papers, and news blogs.
  • Company websites and their product catalog.

The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

  • Global Yoga Mat Market Research and Analysis by Material.
  • Global Yoga Mat Market Research and Analysis by End User.
  • Global Yoga Mat Market Research and Analysis by Distribution Channel.

The Report Covers:

  • Comprehensive research methodology of the global yoga mat market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the global yoga mat market.
  • Insights about market determinants that are stimulating the global yoga mat market.
  • Detailed and extensive market segments with the regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of market players.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • Impact of COVID-19 on the Global Yoga Mat Market
  • Recovery Scenario of Global Yoga Mat Market
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. BY Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. ALO, LLC
    • 3.1.1. Overview
    • 3.1.2. Financial Analysis
    • 3.1.3. SWOT Analysis
    • 3.1.4. Recent Developments
  • 3.2. Hugger Mugger Company, Inc.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. lululemonathleticainc.
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Manduka LLC and Manduka B.V.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. prAna Living, LLC
    • 3.5.1. Overview
    • 3.5.2. Financial Analysis
    • 3.5.3. SWOT Analysis
    • 3.5.4. Recent Developments
  • 3.6. Key Strategy Analysis
  • 3.7. Impact of Covid-19 on Key Players

4. Market Segmentation

  • 4.1. Global Yoga Mat Market by Material
    • 4.1.1. PVC
    • 4.1.2. TPE
    • 4.1.3. Rubber
    • 4.1.4. Cotton/Jute
    • 4.1.5. Others
  • 4.2. Global Yoga Mat Market by End User
    • 4.2.1. Yoga & Fitness Clubs
    • 4.2.2. Household
    • 4.2.3. Others
  • 4.3. Global Yoga Mat Market by Distribution Channel
    • 4.3.1. Online
    • 4.3.2. Offline

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Airex AG
  • 6.2. AshtaLuxe
  • 6.3. Aurorae, LLC.
  • 6.4. Badra Co., Ltd.
  • 6.5. Barefoot Yoga Co
  • 6.6. Bean Products, Inc.
  • 6.7. Ecoyoga Ltd
  • 6.8. EuProMeds.r.o.
  • 6.9. JadeYoga
  • 6.10. Kolckmann GmbH
  • 6.11. LIFORME
  • 6.12. RFE International Ltd (adidas AG)
  • 6.13. Ryan Oversea
  • 6.14. YAAZHTEX
  • 6.15. YogiFi