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市場調査レポート
商品コード
1749716
モバイルPOS(mPOS)の世界市場:ソリューションタイプ別、コネクティビティ技術別、OS別、アプリケーション別、エンドユーザー産業別、地域別、機会、予測、2018年~2032年Global Mobile Point-of-Sale (mPOS) Market Assessment, By Solution Type, By Connectivity Technology, By Operating System, By Application, By End-user Industry, By Region, Opportunities and Forecast, 2018-2032F |
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カスタマイズ可能
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モバイルPOS(mPOS)の世界市場:ソリューションタイプ別、コネクティビティ技術別、OS別、アプリケーション別、エンドユーザー産業別、地域別、機会、予測、2018年~2032年 |
出版日: 2025年06月17日
発行: Market Xcel - Markets and Data
ページ情報: 英文 200 Pages
納期: 3~5営業日
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世界のモバイルPOS(mPOS)市場は、2025~2032年の予測期間中にCAGR 10.51%を記録し、2024年の410億7,000万米ドルから2032年には913億6,000万米ドルに成長すると予測されます。世界のmPOS市場は、急速に進む決済のデジタル化、中小企業(SMB)の成長、摩擦のない非接触型決済に対する顧客ニーズの高まりを背景に力強く成長しています。現金主義を捨て、デジタル決済に移行する動きが大流行したことで、小売、接客、eコマース業界ではmPOSの提供が必須となっています。アジア太平洋やラテンアメリカの新興市場は、政府主導の金融包摂プログラムや低価格スマートフォンの普及によって成長を牽引しています。さらに、クラウドコンピューティング、人工知能ベースの分析、NFC技術の革新によりmPOSの機能が向上し、加盟店は在庫管理を改善し、顧客エンゲージメントをカスタマイズし、セキュリティを強化できるようになっています。しかし、高度なmPOSデバイスのための高額な資本支出、サイバー攻撃、現金集約型経済圏における従来型の加盟店からの反発など、市場は大きな制約を受けています。また、市場間の規制規範の均質化が欠けていることも、世界のmPOSベンダーにコンプライアンス上の問題を引き起こしています。また、地方や新興国市場では、安定したインターネット接続への依存が引き続き障害となっており、市場での導入が制約されています。
mPOS市場を形成するその他の主な促進要因は、フィンテック企業の競争力のある価格戦略、安全なトランザクションのためのブロックチェーンの採用、ハードウェアの買い切り型からサブスクリプションベースのSaaSモデルへの傾向の高まりです。
また、WeChat PayやAlipayのようなアプリがPOS機能を拡張しており、スーパーアプリや組み込み金融もmPOSの利用を変化させています。同時に、持続可能性の問題は、国際的なグリーンイニシアチブをサポートするために、環境にやさしくエネルギー効率の高いmPOSユニットを開発することをメーカーに促しています。mPOS市場が継続的な成長を実現すると予想される中、その行く末は、インフラの課題を克服し、データセキュリティプロトコルを強化し、変化する消費者と規制のニーズに適合することによって決定されます。決済、分析、オムニチャネル小売の融合が進む中、mPOSシステムは今後も現代の商取引の要であり続けることが保証されます。PAX Technologies Inc.は、多様な業種に対応し、高いパフォーマンスを発揮するよう最適化された最先端のAndroidベースの決済端末、PAX E770 Integrated SmartPOSを発表しました。2024年3月に発表されたE770は、10インチの高精細タッチスクリーン、オクタコアプロセッサー、バックアップバッテリー、AirLink eSIM対応の4G接続を誇ります。E770は、10インチの高精細タッチスクリーン、オクトコアプロセッサー、バックアップバッテリー、AirLink eSIM対応の4G接続を搭載しており、スイベルデザインにより、加盟店向けモードと顧客向けモードのスムーズな切り替えが可能です。あらゆるPOSアプリケーションとさまざまな周辺機器をサポートするE770は、クイックサービスレストラン、複数レーンの小売店、ホスピタリティ、さらには壁掛けタイプで無人の会場にも適しています。また、Verifone, Inc.は2025年5月、Stripe, Inc.と提携し、Stripeの決済サービスをVerifoneのエンタープライズグレード機器に直接統合し、安全で拡張性の高いユニファイドコマースソリューションを実現しました。この提携により、Stripeの顧客は対面決済の柔軟性が向上し、堅牢なハードウェアと世界な決済機能を求める急成長企業へのVerifoneのリーチが拡大します。この統合は米国で開始され、将来的には他の市場にも拡大する予定です。
Global mobile point-of-sale (mPOS) market is projected to witness a CAGR of 10.51% during the forecast period 2025-2032, growing from USD 41.07 billion in 2024 to USD 91.36 billion in 2032F. The global mobile point-of-sale (mPOS) market is growing strongly on the back of fast-paced digitization of payments, growth of small and medium-sized enterprises (SMBs), and enhanced customer needs for frictionless, contactless payments. The post-pandemic movement towards ditching cash-based systems and shifting to digital payments has made mPOS offerings a necessity in retail, hospitality, and e-commerce industries. Emerging markets in Asia-Pacific and Latin America are driving growth through government-sponsored financial inclusion programs and the penetration of low-cost smartphones. Moreover, innovation in cloud computing, artificial intelligence-based analytics, and NFC technology is improving mPOS functionality, allowing merchants to better manage stock, customize customer engagement, and enhance security. Yet, the market is subject to significant constraints, such as high capital expenditure for sophisticated mPOS devices, cyberattacks, and pushbacks from conventional merchants in cash-intensive economies. Lacking homogenization of regulatory norms across markets also creates compliance problems for worldwide mPOS vendors. Also, dependence on stable Internet connectivity continues to be an obstacle in rural and developing regions, constraining adoption in markets.
Other key drivers shaping the mPOS market are fintech players' competitive pricing strategies, the adoption of blockchain for secure transactions, and the increasing tendency towards subscription-based SaaS models versus buying hardware outright.
Super apps and embedded finance are also transforming mPOS usage, with apps such as WeChat Pay and Alipay expanding POS capabilities. At the same time, sustainability issues are encouraging manufacturers to create environmentally friendly, energy-efficient mPOS units to support international green initiatives. As the mPOS market is expected to realize continuous growth, its path will be determined by surpassing infrastructure challenges, reinforcing data security protocols, and conforming to changing consumer and regulatory needs. The ongoing convergence of payments, analytics, and omnichannel retailing guarantees that mPOS systems will continue to be a cornerstone of contemporary commerce. PAX Technologies Inc. released the PAX E770 Integrated SmartPOS, a cutting-edge Android-based payment terminal optimized for diversity and high performance across multiple business industries. Revealed in March 2024, the E770 boasts a 10-inch high-definition touchscreen, octa-core processor, backup battery, and 4G connectivity with AirLink eSIM support. Its swivel design ensures smooth transitions between merchant and customer-facing modes to optimize checkout experiences and open new business opportunities such as loyalty programs and in-store promotions. Supporting any POS application and a variety of peripherals, the E770 is suitable for quick-service restaurants, multi-lane retail, hospitality, and even unattended venues with its wall mount version. Also, in May 2025, Verifone, Inc. partnered with Stripe, Inc. to integrate Stripe's payment services directly into Verifone's enterprise-grade devices, enabling secure and scalable unified commerce solutions. This collaboration gives Stripe customers enhanced flexibility for in-person payments and expands Verifone's reach to fast-growing businesses seeking robust hardware and global payment capabilities. The integration will launch in the U.S., with plans to expand to additional markets in the future.
Global Shift Toward Contactless and Digital Payments Drives Mobile Point-of-Sale Market Demand
The transition from cash to digital payments is a primary driver of the mPOS market. Consumers increasingly prefer contactless payment methods for their convenience and speed. This trend has been accelerated by the COVID-19 pandemic, which heightened the demand for hygienic, touch-free transactions. The mPOS systems facilitate this shift by enabling businesses to accept various payment methods, including credit and debit cards, digital wallets, and contactless payments. They also integrate with business management tools, providing real-time analytics, inventory tracking, and customer relationship management (CRM) capabilities. The market is further propelled by the global shift toward cashless economies and the need for flexible payment solutions in emerging markets. Technological advancements, such as NFC-enabled payments and cloud-based solutions, enhance the adoption of mPOS systems. As businesses seek to streamline operations and improve scalability, the mPOS market continues to experience robust growth, reshaping the future of payment processing globally.
For instance, in January 2025, as reported by Visa Inc., the digital payments in India's non-metro cities have surged, with card spending rising 175% since 2019. Credit card spending in Category B and C+ cities grew fourfold between 2019 and 2024, far outpacing the 1.4x growth seen in metro areas. Online spending in Category C+ cities jumped from 53% to 73%, driven by categories such as apparel, travel, gaming, and online education. Visa highlights significant opportunities for financial institutions to offer tailored, secure solutions to meet this rising demand in non-metro regions. Companies such as Square and Verifone have introduced NFC-enabled mPOS terminals to meet this demand.
Expansion of 5G Networks Introduces Global Mobile Point-of-Sale Market Opportunities
The proliferation of 5G networks is significantly enhancing mPOS functionalities. 5G technology offers faster, more reliable connectivity, facilitating seamless transaction processing and improved user experiences. This advancement supports the broader adoption of mobile payment solutions across diverse retail environments.
In India, the rapid deployment of 5G networks has been notable. For instance, in May 2025, Reliance Industries Limited owned Jio's aggressive rollout of 5G services contributed to a substantial increase in data traffic, positioning India as a leader in mobile data consumption. This enhanced connectivity enables businesses to leverage mPOS systems more effectively, offering real-time analytics, inventory management, and customer engagement tools. As 5G networks continue to expand globally, they are expected to further drive the adoption and capabilities of mPOS solutions.
Software Segment Dominates the Global Mobile Point-of-Sale Market Share
The Software segment of the global mPOS market is witnessing accelerated growth, particularly cloud-based solutions, due to their scalability, real-time data access, and cost-efficiency. Retailers are increasingly adopting cloud mPOS systems to streamline operations, manage multi-location inventories, and enhance customer experience.
For instance, Salesforce, Inc. Retail Cloud is a cutting-edge, cloud-native mobile Point of Sale (mPOS) solution that integrates seamlessly with Salesforce's AI-driven CRM platform. Acquired by Salesforce in September 2024, Retail Cloud designed to bridge the gap between online and offline retail experiences, offering a unified commerce platform. This system empowers store associates to process transactions anywhere in the store using mobile devices, enhancing flexibility and customer convenience. Key features include real-time inventory management, which allows retailers to track stock across multiple locations and channels, and endless aisle functionality, enabling associates to access an unlimited product catalog, even for items not physically available in-store.
In May 2025, Salesforce Retail Cloud launched Agentforce for Financial Services, a pre-configured set of role-based AI agent templates that equip financial services teams with digital labor and automate critical front-office tasks such as preparing for an investment review, replacing a missing credit card, or surfacing pertinent loan opportunities.
Government initiatives are further propelling adoption, such as India's Digital India Mission, which incentivizes SMEs to adopt digital payment tools, including cloud mPOS. Additionally, cybersecurity advancements such as tokenization (mandated by PCI DSS 4.0 in 2023) are making cloud POS more secure, addressing earlier merchant concerns about data breaches. The shift toward subscription-based pricing models is also reducing upfront costs, making cloud mPOS accessible to microbusinesses.
Asia-Pacific Dominates the Global Mobile Point-of-Sale Market Size
The Asia-Pacific is seeing high take-up of mPOS solutions, supported by the growth in smartphone penetration and digital payment system adoption. China, India, and Japan are among the countries in which many businesses are adopting mPOS solutions to meet changing consumer needs.
Government efforts towards the adoption of digital payments and financial inclusion are also contributing significantly to the market growth in this region. The portability and affordability of mPOS terminals make them particularly suitable for businesses in rural or underbanked regions, where the traditional banking and payment infrastructure would be weak. As these markets further adopt digitalization, the growth of mPOS technology has the potential to become a defining factor in economic growth and financial inclusion.
For instance, in April 2025, NEXGO (Shenzhen Xinguodu Technology Co., Ltd.), a global leader in smart POS technology and payment solutions based in China, expanded its partnership with Factor4 to integrate omnichannel gift card and loyalty solutions directly into its smart POS devices, including the N82, N96, and N6 models. This collaboration allows merchants to offer seamless, secure, and intuitive gift card and loyalty services natively on Android-based terminals, enhancing customer engagement and retention. The move underscores NEXGO's commitment to delivering flexible, scalable payment ecosystems and adds significant value for ISOs, acquirers, and retailers. NEXGO also plans to extend these value-added services to more device models, supporting innovation and growth for merchants worldwide.
Key Players Landscape and Outlook
The global mPOS market is extremely competitive, as major industry players compete for market leadership through innovation, pricing, and integration of ecosystems. Technology differentiation is a primary competitive factor among companies as they invest in sophisticated features such as AI-powered analytics, offline payment support, and multi-channel compatibility to engage merchants. Pricing and affordability are also crucial factors, with vendors providing flexible subscription plans (e.g., SaaS-based POS) or affordable hardware to target SMBs. Strategic alliances, for example, cooperation with banks, fintech companies, and e-commerce companies, assist in increasing market reach, while security and compliance are still paramount in gaining trust.
Yet, such players have massive hurdles to overcome in sustaining their competitive advantage. Accelerating technological obsolescence necessitates ongoing R&D expenditure, compressing profitability margins within an already price-conscious market. Regulatory diversity between nations generates complicated compliance requirements, especially for international growth. Fierce local competition from lower-cost, region-specific solutions by emerging market players endangers market share. Moreover, cybersecurity risks and data privacy issues necessitate ongoing monitoring and expenditure on protective mechanisms. The requirement to balance technological innovation with affordability in the face of these challenges renders the mPOS environment especially complex and challenging to the leaders in the industry.
For instance, in February 2025, PayPal, Inc. and Verifone, Inc. announced a major global partnership to deliver comprehensive omnichannel payment solutions for enterprise merchants. The collaboration combines Verifone's in-person payment technology with PayPal's Braintree e-commerce platform, enabling seamless payment acceptance across online and offline channels. This marks PayPal's first large-scale omnichannel engagement, aiming to support merchants in sectors like retail, restaurants, ticketing, and more. The partnership is set to help businesses worldwide expand and streamline their payment operations.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.