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ヘアドライヤーの世界市場の評価：タイプ別、用途別、出力別、価格帯別、流通チャネル別、地域別、機会、予測（2018年～2032年）

Global Hair Dryer Market Assessment, By Type, By Application, By Power, By Price Range, By Distribution Channel, By Region, Opportunities and Forecast, 2018-2032F

出版日
ページ情報
英文 225 Pages
納期
3～5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.76円
ヘアドライヤーの世界市場の評価：タイプ別、用途別、出力別、価格帯別、流通チャネル別、地域別、機会、予測（2018年～2032年）
出版日: 2025年06月03日
発行: Market Xcel - Markets and Data
ページ情報: 英文 225 Pages
納期: 3～5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のヘアドライヤーの市場規模は、技術の進歩、グルーミング製品に対する消費者需要の高まり、サロンからの需要の増加により、2024年の80億3,000万米ドルから2032年に116億9,000万米ドルに達すると予測され、予測期間の2025年～2032年にCAGRで4.81%の成長が見込まれます。ソーシャルメディアのトレンドやファッションの方向性の変化により、ヘアスタイリングやパーソナルグルーミングに対する消費者の関心が高まり、家庭でサロン品質のパフォーマンスを提供する業務用ヘアドライヤーの需要が高まっています。技術の進歩が注目を集めており、イオン技術やセラミック技術などの最先端技術が縮れ毛や熱によるダメージを最小化し、スマートなアプリ対応ドライヤーが個人に合わせたスタイリング体験を提供しています。特に発展途上国におけるプロフェッショナルサロン産業の成長が、耐久性に優れた業務用ドライヤーを牽引し続けています。

オンラインショッピングサイトは、通常オンラインでは販売されていないものを含むさまざまな製品を、世界中の消費者がより入手しやすいリーズナブルな価格で提供することで、市場の拡大をさらに後押ししています。新興市場を中心とした可処分所得の増加と都市化の加速が、パーソナルケア家電の消費者基盤を推進しています。環境への配慮が製品のイノベーションを促進しており、メーカー各社は省エネバージョンや環境にやさしい材料を発表しています。さらに、メンズグルーミング市場の拡大と、旅行を重視したハンドヘルドデザインへのニーズが、新たな市場の将来性を開いています。技術主導の進歩から消費者態度の変化までにわたる交錯する動向がヘアドライヤー市場を総体的に牽引しており、進化する消費者ニーズに対応するためのイノベーションが中核をなしています。市場の方向性は、各社がこれらの変化する促進要因に対応しつつ、価格感応度や環境への配慮といった課題を克服することで、さらなる成長が見込まれることを示しています。

例えば、Dyson Limitedは2024年3月、韓国のソウルで開催されたイベントで、もっともスマートなヘアドライヤーであるSupersonic Nuralを発表しました。同社はこのドライヤーを、髪や頭皮に熱によるダメージを与えることなく、風温を制御・管理できるもっともインテリジェントなヘアドライヤーであると主張しています。

当レポートでは、世界のヘアドライヤー市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢などを提供しています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 米国関税の影響

第4章 エグゼクティブサマリー

第5章 顧客の声

  • 回答者の人口統計
  • ブランド認知度
  • 購入決定において考慮される要素
  • 購入後に直面する課題
  • 優先される流通チャネル
  • 購入頻度

第6章 世界のヘアドライヤー市場の見通し（2018年～2032年）

  • 市場規模の分析と予測
    • 金額
    • 数量
  • 市場シェアの分析と予測
    • タイプ別
      • コード付き
      • コードレス
    • 用途別
      • 個人
      • 業務
    • 出力別
      • 1,000W未満
      • 1,600W～2,000W
      • 2,100W超
    • 価格帯別
      • マス/エコノミー
      • プレミアム
    • 流通チャネル別
      • マルチブランドアウトレット
      • スーパーマーケット/ハイパーマーケット
      • 高級店
      • オンライン
      • その他
    • 地域別
      • 北米
      • 欧州
      • アジア太平洋
      • 南米
      • 中東・アフリカ
    • 市場シェア分析：企業別（上位5社とその他）（金額）（2024年）
  • 市場マップ分析（2024年）
    • タイプ別
    • 用途別
    • 出力別
    • 価格帯別
    • 流通チャネル別
    • 地域別

第7章 北米のヘアドライヤー市場の見通し（2018年～2032年）

  • 市場規模の分析と予測
    • 金額
    • 数量
  • 市場シェアの分析と予測
    • タイプ別
      • コード付き
      • コードレス
    • 用途別
      • 個人
      • 業務
    • 出力別
      • 1,000W未満
      • 1,600W～2,000W
      • 2,100W超
    • 価格帯別
      • マス/エコノミー
      • プレミアム
    • 流通チャネル別
      • マルチブランドアウトレット
      • スーパーマーケット/ハイパーマーケット
      • 高級店
      • オンライン
      • その他
    • シェア：国別
      • 米国
      • カナダ
      • メキシコ
  • 各国の市場の評価
    • 米国のヘアドライヤー市場の見通し（2018年～2032年）
      • 市場規模の分析と予測
      • 市場シェアの分析と予測
    • カナダ
    • メキシコ

第8章 欧州のヘアドライヤー市場の見通し（2018年～2032年）

  • ドイツ
  • フランス
  • イタリア
  • 英国
  • ロシア
  • オランダ
  • スペイン
  • ポーランド

第9章 アジア太平洋のヘアドライヤー市場の見通し（2018年～2032年）

  • インド
  • 中国
  • 日本
  • オーストラリア
  • ベトナム
  • 韓国
  • インドネシア
  • フィリピン

第10章 南米のヘアドライヤー市場の見通し（2018年～2032年）

  • ブラジル
  • アルゼンチン

第11章 中東・アフリカのヘアドライヤー市場の見通し（2018年～2032年）

  • サウジアラビア
  • アラブ首長国連邦
  • 南アフリカ

第12章 需給分析

第13章 輸入と輸出の分析

第14章 バリューチェーン分析

第15章 ポーターのファイブフォース分析

第16章 PESTLE分析

第17章 価格分析

第18章 市場力学

  • 市場促進要因
  • 市場の課題

第19章 市場動向と発展

第20章 ケーススタディ

第21章 競合情勢

  • マーケットリーダー上位5社の競合マトリクス
  • 上位5社のSWOT分析
  • 主要企業上位10社の情勢
    • Dyson Limited
    • Conair LLC
    • Panasonic Holding Corporation
    • Koninklijke Philips N.V.
    • Good Hair Day (GHD)
    • Helen of Troy Limited (Revlon)
    • T3 Micro Inc.
    • Havells India Limited
    • Tescom Denki Co., Ltd.

第22章 戦略的提言

第23章 調査会社について・免責事項

図表

List of Tables

  • Table 1. Competition Matrix of Top 5 Market Leaders
  • Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. Global Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 2. Global Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 3. Global Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 4. Global Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 5. Global Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 6. Global Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 7. Global Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 8. Global Hair Dryer Market Share (%), By Region, 2018-2032F
  • Figure 9. North America Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 10. North America Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 11. North America Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 12. North America Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 13. North America Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 14. North America Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 15. North America Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 16. North America Hair Dryer Market Share (%), By Country, 2018-2032F
  • Figure 17. United States Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 18. United States Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 19. United States Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 20. United States Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 21. United States Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 22. United States Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 23. United States Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 24. Canada Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 25. Canada Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 26. Canada Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 27. Canada Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 28. Canada Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 29. Canada Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 30. Canada Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 31. Mexico Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 32. Mexico Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 33. Mexico Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 34. Mexico Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 35. Mexico Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 36. Mexico Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 37. Mexico Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 38. Europe Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 39. Europe Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 40. Europe Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 41. Europe Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 42. Europe Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 43. Europe Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 44. Europe Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 45. Europe Hair Dryer Market Share (%), By Country, 2018-2032F
  • Figure 46. Germany Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 47. Germany Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 48. Germany Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 49. Germany Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 50. Germany Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 51. Germany Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 52. Germany Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 53. France Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 54. France Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 55. France Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 56. France Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 57. France Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 58. France Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 59. France Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 60. Italy Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 61. Italy Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 62. Italy Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 63. Italy Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 64. Italy Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 65. Italy Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 66. Italy Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 67. United Kingdom Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 68. United Kingdom Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 69. United Kingdom Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 70. United Kingdom Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 71. United Kingdom Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 72. United Kingdom Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 73. United Kingdom Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 74. Russia Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 75. Russia Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 76. Russia Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 77. Russia Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 78. Russia Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 79. Russia Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 80. Russia Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 81. Netherlands Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 82. Netherlands Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 83. Netherlands Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 84. Netherlands Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 85. Netherlands Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 86. Netherlands Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 87. Netherlands Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 88. Spain Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 89. Spain Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 90. Spain Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 91. Spain Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 92. Spain Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 93. Spain Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 94. Spain Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 95. Turkey Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 96. Turkey Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 97. Turkey Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 98. Turkey Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 99. Turkey Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 100. Turkey Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 101. Turkey Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 102. Poland Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 103. Poland Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 104. Poland Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 105. Poland Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 106. Poland Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 107. Poland Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 108. Poland Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 109. South America Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 110. South America Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 111. South America Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 112. South America Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 113. South America Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 114. South America Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 115. South America Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 116. South America Hair Dryer Market Share (%), By Country, 2018-2032F
  • Figure 117. Brazil Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 118. Brazil Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 119. Brazil Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 120. Brazil Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 121. Brazil Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 122. Brazil Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 123. Brazil Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 124. Argentina Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 125. Argentina Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 126. Argentina Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 127. Argentina Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 128. Argentina Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 129. Argentina Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 130. Argentina Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 131. Asia-Pacific Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 132. Asia-Pacific Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 133. Asia-Pacific Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 134. Asia-Pacific Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 135. Asia-Pacific Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 136. Asia-Pacific Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 137. Asia- Pacific Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 138. Asia-Pacific Hair Dryer Market Share (%), By Country, 2018-2032F
  • Figure 139. India Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 140. India Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 141. India Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 142. India Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 143. India Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 144. India Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 145. India Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 146. China Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 147. China Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 148. China Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 149. China Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 150. China Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 151. China Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 152. China Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 153. Japan Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 154. Japan Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 155. Japan Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 156. Japan Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 157. Japan Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 158. Japan Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 159. Japan Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 160. Australia Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 161. Australia Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 162. Australia Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 163. Australia Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 164. Australia Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 165. Australia Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 166. Australia Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 167. Vietnam Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 168. Vietnam Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 169. Vietnam Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 170. Vietnam Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 171. Vietnam Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 172. Vietnam Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 173. Vietnam Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 174. South Korea Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 175. South Korea Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 176. South Korea Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 177. South Korea Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 178. South Korea Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 179. South Korea Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 180. South Korea Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 181. Indonesia Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 182. Indonesia Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 183. Indonesia Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 184. Indonesia Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 185. Indonesia Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 186. Indonesia Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 187. Indonesia Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 188. Philippines Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 189. Philippines Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 190. Philippines Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 191. Philippines Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 192. Philippines Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 193. Philippines Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 194. Philippines Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 195. Middle East & Africa Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 196. Middle East & Africa Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 197. Middle East & Africa Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 198. Middle East & Africa Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 199. Middle East & Africa Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 200. Middle East & Africa Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 201. Middle East & Africa Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 202. Middle East & Africa Hair Dryer Market Share (%), By Country, 2018-2032F
  • Figure 203. Saudi Arabia Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 204. Saudi Arabia Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 205. Saudi Arabia Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 206. Saudi Arabia Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 207. Saudi Arabia Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 208. Saudi Arabia Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 209. Saudi Arabia Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 210. UAE Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 211. UAE Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 212. UAE Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 213. UAE Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 214. UAE Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 215. UAE Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 216. UAE Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 217. South Africa Hair Dryer Market, By Value, In USD Billion, 2018-2032F
  • Figure 218. South Africa Hair Dryer Market, By Volume, In Thousand Units, 2018-2032F
  • Figure 219. South Africa Hair Dryer Market Share (%), By Type, 2018-2032F
  • Figure 220. South Africa Hair Dryer Market Share (%), By Application, 2018-2032F
  • Figure 221. South Africa Hair Dryer Market Share (%), By Power, 2018-2032F
  • Figure 222. South Africa Hair Dryer Market Share (%), By Price Range, 2018-2032F
  • Figure 223. South Africa Hair Dryer Market Share (%), By Distribution Channel, 2018-2032F
  • Figure 224. By Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 225. By Application Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 226. By Power Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 227. By Price Range Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 228. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 229. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024
目次
Product Code: MX13230

Global hair dryer market is projected to witness a CAGR of 4.81% during the forecast period, 2025-2032, growing from USD 8.03 billion in 2024 to USD 11.69 billion in 2032, driven by technological advancements, rising consumer demand for grooming products, and the increasing demand from salons. Increased consumer interest in hairstyling and personal grooming, driven by social media trends and changing fashion directions, has boosted demand for professional hair dryers that provide salon-quality performance at home. Technological advancements are taking center stage, with cutting-edge technologies such as ionic and ceramic technologies minimizing frizz and heat damage, while smart, app-enabled dryers provide personalized styling experiences. The growing professional salon industry, especially in developing nations, keeps driving professional-grade dryers, durable.

Online shopping websites have further driven market expansion by listing a variety of products, including ones not typically sold online, more readily available and at a reasonable price for consumers everywhere. Growing disposable income, particularly in emerging markets, and accelerated urbanization have fueled the consumer base for personal care appliances. Environmentally friendly concerns are driving product innovation, with producers launching energy-saving versions and eco-friendly materials. Furthermore, the expanding men's grooming market and the need for handheld, travel-centric designs are opening new market possibilities. These intersecting trends-from tech-driven advancements to shifting consumer attitudes-are collectively driving the hair dryer market, with innovation at the core to meet evolving consumer needs. The market direction indicates further growth as companies respond to these changing drivers while overcoming such challenges as price sensitivity and environmental concerns.

For instance, in March 2024, Dyson Limited unveiled Supersonic Nural, the smartest hair dryer, at an event in Seoul, South Korea. The company claims the dryer to be the most intelligent hair dryer that can control and manage air temperature, causing no heat damage to hair or scalp.

Rising Demand for Personal Grooming and Styling Drives the Global Hair Dryer Market

The global market for hair dryers is experiencing substantial growth, led largely by accelerating consumer focus on hairstyling and personal grooming. As beauty trends transform and social networking sites highlight constantly changing hair styles, consumers are spending more on premium styling equipment to obtain salon-quality outcomes at home. This change in consumer trend is especially prevalent among millennials and Gen Z, who value professional-level hair care as an integral part of their daily grooming. This demand has prompted manufacturers to create high-end hair dryers with features designed to meet the needs of different hair types and styles. Technologies such as ionic conditioning for frizz control and ceramic heating for even heat distribution have become standard in high-end models, appealing to consumers who seek both high performance and hair health benefits. As personal grooming and self-care remain increasingly significant trends in international consumer lifestyles, the market for hair dryers is expanding continuously, with product innovation and tailoring set to fuel future product evolution to support these changing styling demands.

For instance, in May 2024, Panasonic Holding Corporation unveiled its latest innovation in beauty solutions: the nanocare Hair Dryer EH-NA0J. This new dryer features Panasonic's groundbreaking nanoe technology, which captures moisture from the air to produce tiny, moisture-rich particles. These particles are so small that they can penetrate the shafts of your hair, helping to keep it hydrated and healthy.

Growth of E-Commerce and Online Retail Drives the Global Hair Dryer Market

The global hair dryer market is witnessing a surge from the rapid expansion in e-commerce and online shopping platforms. Online marketplaces have transformed the way people access hair care appliances, providing maximum convenience, competitive prices, and a vast assortment of products from leading brands and new manufacturers. Major players such as Amazon.com, Inc., SEPHORA COSMETICS PRIVATE LIMITED, and specialty beauty stores are now go-to places for buyers looking for value offerings to high-end professional-level dryers, with ample product information, user reviews, and comparison features that support well-informed buying choices. Such online upgradation has been especially lucrative for direct-to-consumer companies and foreign producers, allowing them to cater to worldwide consumers without geographic constraints. Digital platforms make it possible for consumers to access innovative products with the most recent technological innovations, including ionic conditioning, ceramic heating, and smart connectivity features previously only attainable through specialty brick-and-mortar outlets. The convenience of in-home delivery, as well as regular online sales promotions and easy return terms, has further increased the attractiveness of buying hair dryers through digital means.

For instance, in January 2025, Mermade Hair Pty Ltd., an Australian haircare brand, expanded in the Indian market by launching exclusively on the multi-brand e-commerce platform Tira, owned by Reliance Retail Limited.

Individual Application Dominates Global Market

The individual application segment dominates the global market for hair dryers, driven largely by an increase in disposable income, a surge in the middle-class population and a rise in a number of working women. This shift reflects evolving consumer lifestyles with a focus on personal appearance, grooming, self-care habits, and the convenience of styling at home. Unlike professional salon use, which is constrained by business hours and costs, hair dryers have become a staple household device, adopted by diverse demographic segments. Increased disposable income, especially in developing economies, has enabled quality hair care appliances to be more widely affordable to individual consumers. Increasing social media-driven beauty culture has turned hair styling from a periodic salon indulgence to an everyday ritual, with consumers investing in higher-end dryers with ionic, ceramic, and infrared technologies for healthier styling outcomes. Companies are strategically targeting individual consumers through product design innovations such as lightweight models, travel-friendly models, and smart innovations that resonate with tech-conscious consumers. With self-care trends accelerating globally, the individual application segment is likely to remain in the leadership position, deriving continued market growth through rising household penetration rates and replacement buys.

For instance, in March 2025, Dyson Limited rolled out its latest innovation: the Dyson Supersonic hair dryer, bringing professional hairstyling home. This sleek device boasts a streamlined heater, the powerful Dyson Hyperdymium motor, and smart Radio Frequency Identification (RFID) sensors in its attachments. These sensors work in harmony with the hair dryer, automatically adjusting the motor and heater to provide the perfect airflow and temperature for your styling needs.

North America Leads the Global Hair Dryer Market

North America has become the world leader in the hair dryer market due to robust consumer demand, technological advancement, and high disposable incomes. The leadership of the region contributes by several factors, including an established beauty and personal care sector, pioneering use of sophisticated hair styling technologies, and a high-premium grooming product culture. The largest share of the region comes from the United States, underpinned by strong retail infrastructure and the presence of top manufacturers. Growth is primarily driven by the rising demand from consumers for high-performance, feature-laden hair dryers. Models featuring ionic, ceramic, and infrared technologies are gaining popularity, as they respond to calls for quicker drying times, less heat damage, and salon-quality performance in the home. Sustainability trends are influencing product creation, where companies are launching energy-saving models to cater to green-conscious consumers. North America's ongoing focus on digital retail, premiumization, and innovation, the region is likely to continue holding its position as the global leader in the hair dryer market, with constant growth anticipated over the next few years.

For instance, in August 2023, Laifen, a renowned leader in hair care products in the United States, introduced the Laifen SE High-Speed Hair Dryer. The dryer features powerful airflow and smart temperature control. This dryer can dry hair five times faster than conventional models, all while keeping hair and scalp safe from overheating.

Impact of the U.S. Tariff on Global Hair Dryer Market

The U.S. imposition of tariffs on imported hair dryers has created significant ripple effects across the global market, reshaping competitive dynamics and supply chain strategies.

As one of the largest consumer markets for personal care appliances, America's trade policies directly influence production costs, pricing structures, and market accessibility for both domestic and international brands.

The Chinese-made hair dryers have forced immediate price increases across mid-range models, with premium brands absorbing costs to maintain market share. This has disproportionately affected value-conscious consumers, shrinking the addressable market for entry-level products and potentially slowing replacement cycles.

Key Players Landscape and Outlook

The market for hair dryers is expected to maintain robust growth, the market's outlook is buoyed by ongoing technological advancements, the proliferation of professional salons, and the increasing prioritization of personal grooming worldwide. The expansion of professional salons globally, especially in developing economies, is a major driver of growth, as is the rising disposable income that enables consumers to invest in premium styling tools. The market is also witnessing a surge in demand for sustainable and energy-efficient products, with manufacturers increasingly adopting eco-friendly materials and processes. E-commerce has further intensified competition by broadening market access for both established and emerging brands, while influencers and beauty bloggers play a pivotal role in shaping consumer preferences. The global hair dryer market is characterized by a dynamic and competitive landscape, with both established multinational brands and numerous emerging players vying for market share. Leading companies are recognized for their brand reputation and continuous investment in technological innovation, offering products that feature advanced ionic technology, noise reduction, and intelligent temperature control. Overall, the continued development of smart, lightweight, and ergonomic hair dryers, along with the expansion of online retail channels, is set to further shape the competitive landscape and drive future market growth.

For instance, at CES (Consumer Electronics Show) Las Vegas in January 2024, L'Oreal Groupe introduced an innovative hair drying tool called AirLight Pro, crafted in collaboration with professional stylists to cater to both beauty experts and everyday users at home. This exciting product was developed alongside Zuvi Inc., a cutting-edge hardware startup.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

  • 5.1. Respondent Demographics
  • 5.2. Brand Awareness
  • 5.3. Factors Considered in Purchase Decisions
  • 5.4. Challenges Faced Post Purchase
  • 5.5. Preferred Distribution Channel
  • 5.6. Frequency of Purchase

6. Global Hair Dryer Market Outlook, 2018-2032F

  • 6.1. Market Size Analysis & Forecast
    • 6.1.1. By Value
    • 6.1.2. By Volume
  • 6.2. Market Share Analysis & Forecast
    • 6.2.1. By Type
      • 6.2.1.1. Corded
      • 6.2.1.2. Cordless
    • 6.2.2. By Application
      • 6.2.2.1. Individual
      • 6.2.2.2. Professional
    • 6.2.3. By Power
      • 6.2.3.1. Less than 1000W
      • 6.2.3.2. 1600W-2000W
      • 6.2.3.3. More than 2100W
    • 6.2.4. By Price Range
      • 6.2.4.1. Mass/Economy
      • 6.2.4.2. Premium
    • 6.2.5. By Distribution Channel
      • 6.2.5.1. Multi-Branded Outlets
      • 6.2.5.2. Supermarkets/Hypermarkets
      • 6.2.5.3. Exclusive Stores
      • 6.2.5.4. Online
      • 6.2.5.5. Others
    • 6.2.6. By Region
      • 6.2.6.1. North America
      • 6.2.6.2. Europe
      • 6.2.6.3. Asia-Pacific
      • 6.2.6.4. South America
      • 6.2.6.5. Middle East and Africa
    • 6.2.7. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
  • 6.3. Market Map Analysis, 2024
    • 6.3.1. By Type
    • 6.3.2. By Application
    • 6.3.3. By Power
    • 6.3.4. By Price Range
    • 6.3.5. By Distribution Channel
    • 6.3.6. By Region

7. North America Hair Dryer Market Outlook, 2018-2032F

  • 7.1. Market Size Analysis & Forecast
    • 7.1.1. By Value
    • 7.1.2. By Volume
  • 7.2. Market Share Analysis & Forecast
    • 7.2.1. By Type
      • 7.2.1.1. Corded
      • 7.2.1.2. Cordless
    • 7.2.2. By Application
      • 7.2.2.1. Individual
      • 7.2.2.2. Professional
    • 7.2.3. By Power
      • 7.2.3.1. Less than 1000W
      • 7.2.3.2. 1600W-2000W
      • 7.2.3.3. More than 2100W
    • 7.2.4. By Price Range
      • 7.2.4.1. Mass/Economy
      • 7.2.4.2. Premium
    • 7.2.5. By Distribution Channel
      • 7.2.5.1. Multi-Branded Outlets
      • 7.2.5.2. Supermarkets/Hypermarkets
      • 7.2.5.3. Exclusive Stores
      • 7.2.5.4. Online
      • 7.2.5.5. Others
    • 7.2.6. By Country Share
      • 7.2.6.1. United States
      • 7.2.6.2. Canada
      • 7.2.6.3. Mexico
  • 7.3. Country Market Assessment
    • 7.3.1. United States Hair Dryer Market Outlook, 2018-2032F*
      • 7.3.1.1. Market Size Analysis & Forecast
        • 7.3.1.1.1. By Value
        • 7.3.1.1.2. By Volume
      • 7.3.1.2. Market Share Analysis & Forecast
        • 7.3.1.2.1. By Type
          • 7.3.1.2.1.1. Corded
          • 7.3.1.2.1.2. Cordless
        • 7.3.1.2.2. By Application
          • 7.3.1.2.2.1. Individual
          • 7.3.1.2.2.2. Professional
        • 7.3.1.2.3. By Power
          • 7.3.1.2.3.1. Less than 1000W
          • 7.3.1.2.3.2. 1600W-2000W
          • 7.3.1.2.3.3. More than 2100W
        • 7.3.1.2.4. By Price Range
          • 7.3.1.2.4.1. Mass/Economy
          • 7.3.1.2.4.2. Premium
        • 7.3.1.2.5. By Distribution Channel
          • 7.3.1.2.5.1. Multi-Branded Outlets
          • 7.3.1.2.5.2. Supermarkets/Hypermarkets
          • 7.3.1.2.5.3. Exclusive Stores
          • 7.3.1.2.5.4. Online
          • 7.3.1.2.5.5. Others
    • 7.3.2. Canada
    • 7.3.3. Mexico

All segments will be provided for all regions and countries covered

8. Europe Hair Dryer Market Outlook, 2018-2032F

  • 8.1. Germany
  • 8.2. France
  • 8.3. Italy
  • 8.4. United Kingdom
  • 8.5. Russia
  • 8.6. Netherlands
  • 8.7. Spain
  • 8.8. Poland

9. Asia-Pacific Hair Dryer Market Outlook, 2018-2032F

  • 9.1. India
  • 9.2. China
  • 9.3. Japan
  • 9.4. Australia
  • 9.5. Vietnam
  • 9.6. South Korea
  • 9.7. Indonesia
  • 9.8. Philippines

10. South America Hair Dryer Market Outlook, 2018-2032F

  • 10.1. Brazil
  • 10.2. Argentina

11. Middle East and Africa Hair Dryer Market Outlook, 2018-2032F

  • 11.1. Saudi Arabia
  • 11.2. UAE
  • 11.3. South Africa

12. Demand Supply Analysis

13. Import and Export Analysis

14. Value Chain Analysis

15. Porter's Five Forces Analysis

16. PESTLE Analysis

17. Pricing Analysis

18. Market Dynamics

  • 18.1. Market Drivers
  • 18.2. Market Challenges

19. Market Trends and Developments

20. Case Studies

21. Competitive Landscape

  • 21.1. Competition Matrix of Top 5 Market Leaders
  • 21.2. SWOT Analysis for Top 5 Players
  • 21.3. Key Players Landscape for Top 10 Market Players
    • 21.3.1. Dyson Limited
      • 21.3.1.1. Company Details
      • 21.3.1.2. Key Management Personnel
      • 21.3.1.3. Key Products Offered
      • 21.3.1.4. Key Financials (As Reported)
      • 21.3.1.5. Key Market Focus and Geographical Presence
      • 21.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
    • 21.3.2. Conair LLC
    • 21.3.3. Panasonic Holding Corporation
    • 21.3.4. Koninklijke Philips N.V.
    • 21.3.5. Good Hair Day (GHD)
    • 21.3.6. Helen of Troy Limited (Revlon)
    • 21.3.7. T3 Micro Inc.
    • 21.3.8. SharkNinja Operating LLC
    • 21.3.9. Havells India Limited
    • 21.3.10. Tescom Denki Co., Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

22. Strategic Recommendations

23. About Us and Disclaimer