グリーンビルディングのベトナム市場の評価：製品タイプ別、建築タイプ別、用途別、地域別、機会、予測（2018年～2032年）

ベトナムのグリーンビルディングの市場規模は、2024年の38億5,000万米ドルから2032年に88億9,000万米ドルに達すると予測され、2025年～2032年の予測期間にCAGRで10.99%の成長が見込まれます。ベトナムのグリーンビルディング産業は、高い都市化率、環境意識の高まり、持続可能な開発の採用により、近年大きく成長しています。ベトナムは、高いエネルギー消費、環境悪化、気候変動の影響という課題を抱える、成長中の東南アジア経済の一部です。ベトナムは、省エネルギー、資源の最適化、より健康的な空間の創造に基づくグリーンビルディング革命を主導してきました。同国は、持続可能な発展を確保することを目的に、LEED（Leadership in Energy and Environmental Design）のような世界のグリーンビルディングプロセスや、地域の気候風土に適応可能な、地元で策定された認証制度であるLOTUSを採用しました。

また、開発業者、投資家、建築業者の中には、グリーンビルディングによる長期的な投資回収は、運用コストの削減と資産価値の向上からもたらされると考える者も増えており、需要はさらに高まっています。また、ベトナム政府はグリーンビルディング活動の適用を奨励するため、税制上の値引きや許可手続きの迅速化などの措置を講じています。ハノイやホーチミンのような大都市の中心は、グリーン認定を受けた商業施設、住宅、工業施設の数を増やし、先陣を切っています。

2024年、ベトナムのグリーンビルディング認定数は、昨年の2倍を超える163件に達し、驚異的な伸びを示しました。南部の経済的中心地であるホーチミン市が、340万平方メートルという最大のグリーン認定床面積で首位に立っています。ホーチミン市に次いで、首都ハノイ市、ビンズオン省、バクニン省、ハイフォン市が、国内のグリーンビルディングストックを増やしています。記録的な成長は、ベトナムの持続可能な開発とグリーンビルディング建設の探求が加速していることを物語っています。

当レポートでは、ベトナムのグリーンビルディング市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢などを提供しています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

• 回答者の人口統計
• ブランド認知度
• 購入決定において考慮される要素
• アンメットニーズ

第5章 ベトナムのグリーンビルディング市場の見通し（2018年～2032年）

• 市場規模の分析と予測
  • 金額
• 市場シェアの分析と予測
  • 製品タイプ別
  • 建築タイプ別
  • 用途別
  • 地域別
  • 市場シェア分析：企業別（金額）（上位5社とその他 - 2024年）
• 市場マップ分析（2024年）
  • 製品タイプ別
  • 建築タイプ別
  • 用途別
  • 地域別

第6章 ポーターのファイブフォース分析

第7章 PESTLE分析

第8章 政策と規制情勢

第9章 市場力学

• 市場促進要因
• 市場の課題

第10章 市場の動向と発展

第11章 ケーススタディ

第12章 競合情勢

• マーケットリーダー上位5社の競合マトリクス
• 上位5社のSWOT分析
• 主要企業上位10社の情勢
  • Akzo Nobel Vietnam Ltd.
  • Phuong Nam Insulation Company Limited
  • Saint-Gobain Vietnam
  • Nichias Vietnam Co., Ltd
  • ABB Vietnam
  • Knauf Vietnam Co., Ltd.
  • Mitsui & Co. Vietnam Ltd.
  • Siam City Cement (Vietnam) Limited.
  • CONG TY TNHH KINGSPAN
  • Cong ty TNHH Mapei Viet Nam

第13章 戦略的提言

第14章 調査会社について・免責事項

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. Vietnam Green Building Market, By Value, In USD Billion, 2018-2032F
• Figure 2. Vietnam Green Building Market Share (%), By Product Type, 2018-2032F
• Figure 3. Vietnam Green Building Market Share (%), By Building Type, 2018-2032F
• Figure 4. Vietnam Green Building Market Share (%), By Application, 2018-2032F
• Figure 5. Vietnam Green Building Market Share (%), By Region, 2018-2032F
• Figure 6. By Product Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 7. By Building Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 8. By Application Map-Market Size (USD Billion) & Growth Rate (%), 2024
• Figure 9. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024

Vietnam green building market is projected to witness a CAGR of 10.99% during the forecast period 2025-2032, growing from USD 3.85 billion in 2024 to USD 8.89 billion in 2032. The Vietnamese green building industry has witnessed tremendous growth in the recent past because of high urbanization rates, growing environmental awareness, and adopting sustainable development in the country. Vietnam is among the rising Southeast Asian economies with the challenge of high energy consumption, environmental degradation, and impacts of climate change. They have led the green building revolution based on energy conservation, optimization of resources, and the creation of healthier spaces. The country adopted global green building processes like LEED (Leadership in Energy and Environmental Design) and LOTUS, a locally formulated certification system, which is adaptable to the local climate, with the aim of ensuring sustainable development.

Demand is also driven further by increased numbers of developers, investors, and builders for whom long-term paybacks from green buildings come from lower operational costs and improved value of their properties. Also, there are provisions from the Vietnamese government in terms of tax concessions as well as acceleration of the permit process in encouraging the application of green building practice. Metropolitan centers such as Hanoi and Ho Chi Minh City are leading the way, with increasing numbers of commercial, residential, and industrial structures gaining green accreditation.

In 2024, Vietnam showed a stunning increase in green building certifications to 163 green buildings, over double that of last year. Ho Chi Minh City, the economic hub in the south, topped the list with the largest certified green floor area of 3.4 million square meters. The second most prominent areas trailed Ho Chi Minh City, the capital city of Hanoi, the province of Binh Duong, the province of Bac Ninh, and Hai Phong City, all adding to the nation's growing inventory of green buildings. Record-breaking growth speaks volumes about Vietnam's acceleration in its quest for sustainable development and green building construction.

Accelerating Vietnam's Green Building Market Through Innovation and Policy Support

Vietnam's green building sector is gaining momentum based on increasing innovation and government assistance. Among the major drivers is the growing issue of environmental sustainability among customers, companies, and developers. Behind the drive is the necessity to combat climate change and curb greenhouse gas emissions, with stakeholders opting for energy-efficient, incorporating renewable energy, and adopting green construction methods. Advances in technology, including green materials and smart building technologies, are further speeding up this transformation by offering sustainable alternatives that are affordable and readily accessible.

It is government policy and incentives that drive green building growth. Vietnam's Construction Ministry has adopted the LOTUS certification scheme and the Vietnam Green Building Council (VGBC) to guarantee regulation and standards of green buildings. Tax rebates, lowered licensing fees, and streamlined approval procedures for environmentally friendly projects are also incentives that push developers to adopt green buildings. Overseas funding and partnerships by organizations such as the Asian Development Bank and the World Bank also help in the promotion of the nation's green building initiative.

For instance, in June 2024, the Vietnamese government promoted green growth by offering tax exemption, leaseback, and subsidies to environmentally friendly business ventures. Vietnam attracted over USD 6.3 billion in foreign direct investment in property in 2024, which included massive investment in green industrial parks and factory complexes. Foreign investors have put environmental concerns at the top of their agendas, with the appropriateness of their investments to Vietnam's Green Growth Strategy and Environmental, Social, and Governance (ESG) programs. These initiatives seek to lower emissions, become competitive, and make Vietnam a low-carbon economy by 2050.

Technological Advancements in Construction Drives the Vietnam Green Building Market Growth

Construction technologies are at the forefront of driving Vietnam's green building sector development. Green materials, smart building systems, and green building methods are transforming the landscape. Not only do they preserve the environment, but buildings become more efficient to run and highly perform as well. Green cement usage, recycling materials, and advanced insulation practices are reducing carbon footprints by half.

Moreover, technology platforms including Building Information Modeling (BIM) and Internet of Things (IoT)-based systems are optimizing the usage of resources as well as upgrading building accuracy. All these coexist with Vietnam's emphasis on sustainable development as well as becoming Net Zero by 2050.

For instance, in June 2024, SCG launched SCG Low Carbon Super Cement in Vietnam. This green cement reduces carbon by 20% through environmentally friendly technology like alternative fuel and waste heat recovery. With the motto "Building a Sustainable Life," the product aligns with SCG's Inclusive Green Growth plan, promoting sustainable construction while supporting Vietnam's transition to a low-carbon economy while offering high durability and environmental friendliness. These efforts acknowledge the critical role of technological innovation in propelling green building activities in Vietnam.

Residential Buildings are Expected to Hold the Largest Market Share

Residential apartments are set to dominate Vietnam's green building market, driven by urbanization, growing eco-awareness, and the government's drive to follow sustainable development. Developers have been responding to rising demand for green residential space by targeting energy efficiency, water-saving elements, and sustainable materials when constructing residential property. Green buildings conserve the environment and result in long-term cost savings and enhanced quality of life, making them appeal to residents and investors.

Vietnam's population explosion in urban areas and need for green, affordable housing propel the growth of the residential market, too. Green residential communities are increasingly adopting smart technologies, solar power systems, and extensive green areas to improve livability with a minimized carbon footprint. This meets international sustainability standards and increases Vietnam's contribution to the regional green building market.

For instance, in November 2024 Sun Urban City in Phu Ly City, Ha Nam, located near Hanoi, developed by Sun Group, this large-scale project offers luxury apartments and dedicates a significant portion of its area to green spaces, including multiple parks and modern amenities. With a strong focus on ecological urban development, the project aims to attract tourists and support Phu Ly's ambition of becoming a Class 1 urban area.

North Region Holds the Largest Vietnam Green Building Market Size

Vietnam's North region now has the biggest market size for green buildings in the country, spurred by high urbanization rates, heightened environmental consciousness, and policies to encourage sustainable construction. The region comprises big cities such as Hanoi and Hai Phong, whose demand for environmentally friendly and energy-efficient buildings has skyrocketed. The increasing focus on minimizing carbon footprints and realizing long-term energy efficiency has made the Northeast a front runner in Vietnam's green building initiative. Developers, investors, and policymakers are increasingly putting sustainability at the forefront, turning this region into a hotbed of innovation for green architecture and construction.

For instance, in February 2025, CBRE Vietnam and Vietnam Sustainability Social Enterprise Co., Ltd. (VSSE), operating the Energy Efficiency Network Vietnam (EEN-Vietnam), signed a Memorandum of Understanding (MoU) to further deepen their collaboration in advancing the promotion of zero-energy buildings (ZEB) in Vietnam. Through this partnership, in the Zero Energy Building (ZEBHub) project, they are following through on the success of their previous collaboration in promoting energy-efficient buildings. The deal highlights their common interest in propelling sustainable development and saving energy in Vietnam's construction industry.

Future Market Scenario (2025-2032F)

Vietnam's green building sector is set to experience strong growth, driven by urbanization, government sustainability policies, and growing environmental awareness. The government's focus on carbon emission reduction and energy-efficient building will propel demand for green buildings.

Encouraging policies like Vietnam Green Building Certification (LOTUS) and incentives for energy-efficient developments will induce developers to practice green building. International partnerships and following international standards will also support further market growth.

Increasing the middle class, foreign investment and rising demand for green residential as well as commercial properties are spurring the sustainable real estate trend. Developers now target consumers, along with statutory regulations, while going green for building design, energy-efficient features, and renewable materials.

Technology in green construction like solar energy technology and smart buildings will further increase the affordability of green buildings, making them easily accessible. Once costs are down and awareness becomes widespread, the green building way of life shall become the mainstream, placing Vietnam at the center of green building leadership in the Southeast Asian region.

Key Players Landscape and Outlook

The Vietnamese green building industry is witnessing high growth in the face of rising environmental awareness, government encouragement, and mounting demand for green buildings. Some of the top players in the industry are multinational firms such as ABB, Akzo Nobel Vietnam Ltd., Nichias Vietnam Co., Ltd, Mitsui & Co. Vietnam Ltd. All these stakeholders are embracing next-generation technologies for driving energy efficiency, renewable resource integration, and intelligent building solutions. The Vietnamese government also leads in green building promotion policies and incentives, such as the LOTUS certification system of the Vietnam Green Building Council (VGBC).

For instance, in December 2023, Vietnam's National Innovation Center (NIC), based in Hanoi, is one of the country's key pillars in its Industry 4.0 program, driving innovation and technological advancement. Leveraging ABB's advanced energy management and smart building technologies, the NIC aims to achieve optimal efficiency and sustainability. As a hub for regional and global innovation, the center utilizes ABB's solutions to enhance energy efficiency, safety, and well-being for its users. This partnership underscores the NIC's dedication to fostering innovation and developing sustainable, intelligent infrastructure for future-ready growth. The initiative highlights the growing alignment between technology and sustainability within Vietnam's green building sector.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customer

• 4.1. Respondent Demographics
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
• 4.4. Unmet needs

5. Vietnam Green Building Market Outlook, 2018-2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Product Type
    • 5.2.1.1. Exterior Products
    • 5.2.1.2. Interior Products
    • 5.2.1.3. Building Systems
    • 5.2.1.4. Construction Materials
    • 5.2.1.5. Others
  • 5.2.2. By Building Type
    • 5.2.2.1. Residential
    • 5.2.2.2. Commercial
    • 5.2.2.3. Industrial
    • 5.2.2.4. Institutional
    • 5.2.2.5. Public Infrastructure
  • 5.2.3. By Application
    • 5.2.3.1. Insulation
    • 5.2.3.2. Roofing
    • 5.2.3.3. Flooring
    • 5.2.3.4. Others
  • 5.2.4. By Region
    • 5.2.4.1. North
    • 5.2.4.2. South
    • 5.2.4.3. Central
  • 5.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
• 5.3. Market Map Analysis, 2024
  • 5.3.1. By Product Type
  • 5.3.2. By Building Type
  • 5.3.3. By Application
  • 5.3.4. By Region

6. Porter's Five Forces Analysis

7. PESTLE Analysis

8. Policy and Regulatory Landscape

9. Market Dynamics

• 9.1. Market Drivers
• 9.2. Market Challenges

10. Market Trends and Developments

11. Case Studies

12. Competitive Landscape

• 12.1. Competition Matrix of Top 5 Market Leaders
• 12.2. SWOT Analysis for Top 5 Players
• 12.3. Key Players Landscape for Top 10 Market Players
  • 12.3.1. Akzo Nobel Vietnam Ltd.
    • 12.3.1.1. Company Details
    • 12.3.1.2. Key Management Personnel
    • 12.3.1.3. Products and Services
    • 12.3.1.4. Financials (As Reported)
    • 12.3.1.5. Key Market Focus and Geographical Presence
    • 12.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 12.3.2. Phuong Nam Insulation Company Limited
  • 12.3.3. Saint-Gobain Vietnam
  • 12.3.4. Nichias Vietnam Co., Ltd
  • 12.3.5. ABB Vietnam
  • 12.3.6. Knauf Vietnam Co.,Ltd.
  • 12.3.7. Mitsui & Co. Vietnam Ltd.
  • 12.3.8. Siam City Cement (Vietnam) Limited.
  • 12.3.9. CONG TY TNHH KINGSPAN
  • 12.3.10. Cong ty TNHH Mapei Viet Nam

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

13. Strategic Recommendations

14. About Us and Disclaimer