![]() |
市場調査レポート
商品コード
1488614
ドライオレンジの世界市場の評価:タイプ別、形状別、フレーバー別、カテゴリ別、用途別、エンドユーザー別、流通チャネル別、地域別、機会、予測(2017年~2031年)Dried Orange Market Assessment, By Type, By Form, By Flavor, By Category, By Application, By End-user, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
||||||
カスタマイズ可能
|
ドライオレンジの世界市場の評価:タイプ別、形状別、フレーバー別、カテゴリ別、用途別、エンドユーザー別、流通チャネル別、地域別、機会、予測(2017年~2031年) |
出版日: 2024年06月05日
発行: Market Xcel - Markets and Data
ページ情報: 英文 231 Pages
納期: 3~5営業日
|
世界のドライオレンジの市場規模は、2023年の53億2,000万米ドルから2031年に82億3,000万米ドルに達すると予測され、2024年~2031年の予測期間にCAGRで5.6%の成長が見込まれます。市場の成長促進要因は、食品・飲料や化粧品などのさまざまな産業における利用、抗酸化物質やビタミンの特性による健康志向の消費者の人気、アロマセラピーやホームフレグランス製品での利用、ビタミンCの濃縮源であることによる栄養食品やエネルギー補給食品への消費者の選好などです。
ドライオレンジは、食品・飲料部門では付け合わせ、間食、オレンジティー、ケーキのデコレーションとして、化粧品部門ではスキンケアに欠かせない成分として、家庭用品部門では芳香剤として、さまざまな部門で利用されています。さらに、さまざまな企業が市場に参入し、ドライオレンジの従来にない用途で新製品を革新および発売し、製品の関連性を高めています。例えば2021年7月、イタリアのスタートアップKrill Designは、オレンジピールでできた完全な円形のランプを発売しました。果実を加工可能な材料に変えるため、オレンジピールを乾燥させて粉にし、完全に天然のオレンジポリマーに配合しました。このランプは特徴的なイノベーションであり、完全に堆肥化できるため持続可能な製品です。
さらに、ドライオレンジの用途はこれだけにとどまらず、アロマテラピーや漢方薬に有効なドライオレンジエッセンシャルオイルの生産にも利用できます。甘く煮たドライオレンジはキャンディとして消費され、消費者の間食の選択肢として役立ちます。
米国農務省海外農業局によると、2023年のブラジルのオレンジ総生産は1,650万トンで、世界シェア34%を占める世界最大のオレンジ生産国です。オレンジ生産は今後も増加すると予測され、ドライオレンジ市場の成長を促進しています。
飲料におけるドライオレンジの使用増加
ドライオレンジは、香りを高め、風味の爆発を加えるため、飲料の原料として人気があります。その自然な魅力と鮮やかな色から、多くのミクソロジストが顧客を引き付けるためにドライオレンジを使用しています。さまざまな飲料にドライオレンジを使用する動向が消費者の間で人気を集めている一方で、レストランやバーがドライオレンジを取り入れる機会を提供し、消費者がオレンジ入り飲料を楽しめるような風味の新しいパラダイムを探求することを可能にしています。ドライオレンジは、風味を強化するために飲料に使用される汎用性の高い食材であり、酸味と芳香のタッチを組み込んでいます。カクテル、インフューズドウォーター、モクテル、紅茶などの飲料の味を引き立てるために使用され、爽やかな柑橘系の風味を与えます。
Absolut Groupは2024年3月、ウォッカショットの製品ラインに最新のフレーバー「Absolut Nights Orange Peel」を追加すると発表しました。当初中国で発売されたこの製品は、オレンジピールを乾燥させたもので、甘酸っぱさとタンジェリンの風味が特徴です。
さらに、ドライオレンジの用途は風味の強化にとどまらず、装飾や飾り付けの目的で飲料に使用され、消費者に飲料を視覚的にアピールしています。
市場の成長を促すオレンジピール
オレンジピールは、スライス、エキス、その他の形状のドライオレンジよりもドライオレンジ市場を独占しています。その理由は、ドライオレンジピールはドライオレンジのスライスよりも味と香りが濃縮されており、その他の形状よりも汎用性が高いからです。
オレンジピールにはエッセンシャルオイルが含まれているため、柑橘系の強い香りと爽やかな香りがあり、さまざまな部門で応用可能です。例えば、風味、食感、香りを高める特性から、食品・飲料に広く利用されています。キャンディー、チョコレート、アルコール飲料、ノンアルコール飲料、ベーカリー製品などに使用されています。
当レポートでは、世界のドライオレンジ市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢と見通しなどを提供しています。
Global dried orange market is projected to witness a CAGR of 5.6% during the forecast period 2024-2031, growing from USD 5.32 billion in 2023 to USD 8.23 billion in 2031. The factors that are driving the growth of the market are its application in different industries such as food and beverages and cosmetics, popularity among health-conscious consumers due to its properties of antioxidants and vitamins, applicability in aroma therapy and home fragrance products, and consumer's preference for nutritional and energy boosting foods for being a concentrated source of Vitamin C.
Dried orange has various applications in different sectors such as in food and beverage sector, it is used for garnish, snacking, making orange tea, and decoration of cakes, in the cosmetic industry as an essential skincare ingredient, and in home furnishings products as an aromatic. Additionally, various players are entering the market to innovate and launch new products with unconventional application of dried orange, increasing the relevance of the product. For instance, in July 2021, Krill Design, an Italian start-up launched a fully circular lamp made out of orange peels which is first of its kind in the world. To convert the fruit into a workable material, the orange peels were dried up and grounded into a powder, following its compounding into a completely natural orange polymer. The lamp is a distinctive innovation and a sustainable product as it is completely compostable.
Furthermore, the applicability of dried oranges is not just restricted to this, but it can be used to produce dried orange essential oil which is beneficial in aromatherapy and herbal medication. The sweetened dried orange is consumed as a candy which serves as a snacking option for the consumers.
According to the USDA Foreign Agricultural Service, Brazil's total orange production in 2023 was 16.5 million tons, making it the largest producer of oranges in the world, with a global share of 34%. Orange production is anticipated to rise in the future, driving the growth of the dried orange market.
Increasing Usage of Dried Orange in Beverages
Dried orange has become a popular ingredient for beverages as it enhances the aroma and adds a burst of flavors. Due to its natural appeal and vibrant color, many mixologists use dried oranges to attract customers. While the trend of application of dried orange in different beverages is gaining popularity among the consumers, it presents opportunities for the restaurants and bars to incorporate dried orange in their offerings, enabling them to explore new paradigm of flavors enabling the consumers to enjoy the orange infused beverages. Dried orange is a versatile ingredient which is used in beverages for the enhancement of flavor, incorporating a touch of tanginess and aromatic flavor. It is used for the enhancement of taste in beverages such as cocktails, infused water, mocktails and teas, imparting a refreshing citrus flavor.
In March 2024, The Absolut Group announced the addition of its latest flavor offering, Absolut Nights Orange Peel in its vodka shots product line. Launched initially in China, the product was made up of dried orange rind, providing a sweet, sour, and tangerine kick of flavor.
Additionally, the application of dried orange is not limited to the enhancement of flavor, but it is used in the beverages for the purpose of decoration and garnishing, making the drinkables visually appealing to the consumers.
Orange Peels Flourishing the Growth of the Market
Orange peels are dominating the dried orange market over slices, extracts, and other forms of dried oranges. The reason for the dominance is that dried orange peels have more concentrated flavor and aroma than dried orange slices and are more versatile than other forms.
The orange peels contain essential oils, because of which it has strong citrusy notes with a refreshing aroma which enhances its applicability across various sectors. For instance, it is widely used in food and beverage for its flavor, texture, and aroma enhancing properties. It is used in candies, chocolates, alcoholic and non-alcoholic beverages, and bakery items.
For instance, in April 2022, Edinburgh Gin launched orange and basil gin which contains hand-crafted blend of classic botanicals with the infusion of orange peel made from dried and fresh Valencian oranges which offers crisp citrus notes with a fresh aroma.
Orange peels are also popular in the skincare industry due to their therapeutic effect on the skin. They provide various benefits such as reducing wrinkles, inflammation, hyperpigmentation, dryness, and loss of skin elasticity. They are utilized more than dried orange slices since they have more Vitamin C content than the latter.
Application in Cosmetic Industry to Gain Momentum
Dried orange is gaining popularity due to its applicability in cosmetic industry. It is a vital ingredient used by cosmetics manufacturers in their skincare offerings since it is a rich source of vitamin C, which is a highly demanded ingredient in the skincare industry. There are multiple applications of dried orange peel in the skincare such as face mask, body scrub and peel infused toner. Orange peel is a preferred ingredient in the skincare industry as they are rich in vitamin C and contain natural oils which are beneficial for the skin. It has a relatively higher level of Vitamin C than the orange pulp. It helps in the brightening of the skin to reduce the blemishes and dark spots. Various manufacturers are launching their offerings which contain dried oranges to provide the consumers with a ready to use product for their daily skincare routine.
For instance, in February 2024, Dial, a Henkel Corporation brand, launched its latest Exfoliate & Restore Cocoa Butter and Orange Extract Body Wash. The orange-infused body wash by the company contains crushed dried orange peel which helps in the exfoliation.
Food and Beverage Sector to Dominate the Market
Food and Beverage sector is dominating the dried orange market, fueling its growth, owing to its utility in comparison of other sectors. Dried orange is widely incorporated in food and beverages due to its rich and strong flavor, aroma, and visual appeal.
Some of its applications are in bakery products, beverages, snacks, candies, syrups, essences, and flavorings. In the beverage industry, its application extends to both alcoholic and non-alcoholic beverages. It is a key ingredient in beverages such as tea, flavored water, cocktails, and mocktails. It serves as a garnish to add a visual appeal to the drinks. In food sector, it is incorporated in cakes, cookies, breads, salads, savory dishes, snacks, and sauces. Moreover, dried oranges are used in confectioneries as well, such as chocolates and candies.
In July 2021, Rind Snacks, a manufacturer of functional fruit snacks announced the launch of Fruit Chips in three tangy and vibrant flavors, including orange. The fruits used in the product are non-GMO and USA grown, which deliver approximately three times more fiber and vitamin C and less levels of sugar than other fruit snack offers present in the market. These chips are different from the traditional chewy dried fruits and offer a crispy texture.
Future Market Scenario (2024 - 2031F)
Dried oranges are immensely used in different sectors such as food and beverage, cosmetics, and home decor and are gaining limelight apart from being a niche product. Manufacturers in different sectors are conducting R&D and developing unconventional products made from dried oranges, using groundbreaking technology, and increasing the applicability of dried oranges. For instance, students of New Brunswick University, used oranges to create an eco-friendly corkboard. They utilized the dried and ground orange peels to make an oatmeal kind of base for the cork mold to develop an orange-based corkboard.
Thus, the manufacturers are increasing the relevance of dried oranges, so that they can be used in multiple sectors. They are introducing products with advanced technology, keeping sustainability in mind.
Key Players Landscape and Outlook
Key players in the market are helping in the growth by focusing on continuous product innovation, retail expansions, and strategic marketing. The manufacturers are actively expanding their product portfolio, increasing the base of the customers, and catering to their evolving needs.
The key players are expanding their presence by collaborating with other manufacturers across different domains. These diversification and expansion strategies of key players are leading to the growth of the market. For instance, in March 2022, Nim's Fruit Crisps, unveiled that it has received an order from Zizzi, an Italian restaurant chain. As an outcome, the air-dried orange offerings from Nim's Fruit Crisps were seen in Zizzi's cocktail menu.
Through collaborations, the key players can increase their productive capacity and earn a platform where they can grow and have a wider base of consumers.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.