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Eコマース

市場調査レポート

商品コード

1486786

eコマース市場の評価：モデルタイプ・製品タイプ・使用技術・決済オプション・地域別の機会および予測 (2017-2031年)

E-commerce Market Assessment, By Model Type, By Product Type, By Technology Used, By Payment Options, By Region, Opportunities and Forecast, 2017-2031F

出版日: 2024年05月30日
発行: Markets & Data
ページ情報: 英文 245 Pages
納期: 3～5営業日

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概要
図表
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概要

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世界のeコマースの市場規模は、2023年の8兆米ドルから、2024年から2031年の予測期間中は11%のCAGRで推移し、2031年には18兆4,700億米ドルの規模に成長すると予測されています。

インターネットの普及により、世界のスマートフォンユーザー人口は増加しています。デジタルコンテンツ、旅行・レジャー、金融サービス、eテーリングなどが、インターネット利用者の間で大きく普及しつつあるeコマースの選択肢です。より高速のブラウジングへのニーズの高まりが接続性の成長を促し、4Gおよび5G技術の発展に拍車をかけています。

4Gおよび5G技術はユーザーにスムーズで中断のない体験を提供するため、これらの展開はeコマース市場の成長にプラスの影響を与える見通しです。また、スマートフォンの利用は顕著なペースで伸びており、顧客はより多くのオンラインショッピングの選択肢に触れることになります。このため、スマートフォンの利用の拡大が同市場の拡大の原動力になると予想されています。

スマートフォンの利用の拡大が市場成長を後押し：

インターネット普及率の上昇と世界のスマートフォン利用の増加が、世界のeコマース市場の成長を牽引しています。2023年には、世界のインターネット利用者は5兆4,000億人に達し、これは世界人口の67%に相当します。顧客のデジタル機器への依存度が高まるにつれ、今後5年以内に、携帯電話が他のチャネルを徐々に追い抜き、消費者が好んで利用するオンラインショッピングの手段になると予想されています。

技術の進歩がeコマース業界を牽引：

ボイスコマースやスマートアシスタントの技術的進歩は、消費者がオンラインで小売業者と関わり、取引する方法を変えています。スマートスピーカーやバーチャルアシスタントなどの音声対応デバイスは、便利なショッピング方法として人気を得ています。

当レポートでは、世界のeコマースの市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分・地域別の詳細分析、産業構造、市場成長への影響因子の分析、ケーススタディ、競合情勢、主要企業のプロファイルなどをまとめています。

人口統計
市場認知度と製品情報
ブランド認知度とロイヤルティ
購入決定時に考慮される要素
購入チャネル
購入頻度
既存または予定ユーザー
友人や家族からの推薦/オンラインレビュー
ブランドアンバサダーやインフルエンサーマーケティングが製品/ブランドの浸透に果たす役割

第5章世界のeコマース市場の展望

市場規模・予測
モデルタイプ別
- B2B
- B2C
- C2C
製品タイプ別
- CE製品
- ファッション・アパレル
- 家庭用品・家具
- 美容・パーソナルケア
- 書籍・メディア
- その他
使用技術別
- アプリベース
- ウェブベース
決済オプション別
- 代金引換
- オンライン
地域別
- 北米
- 欧州
- 南米
- アジア太平洋
- 中東・アフリカ
企業別市場シェア

第6章世界のeコマース市場の展望：地域別

北米
欧州
南米
アジア太平洋
中東・アフリカ

第7章市場マッピング、2023年

モデルタイプ別
製品タイプ別
使用技術別
決済オプション別
地域別

第8章マクロ環境と産業構造

需給分析
輸出入分析
バリューチェーン分析
PESTEL分析
ポーターのファイブフォース分析

第9章市場力学

成長促進因子
成長阻害因子 (課題・制約)

第10章主要企業の情勢

市場リーダー上位5社の競合マトリックス
市場リーダー上位5社の市場収益分析
M&A・ジョイントベンチャー (該当する場合)
SWOT分析 (参入5社)
特許分析 (該当する場合)

第11章価格分析

第12章ケーススタディ

第13章主要企業の展望

Amazon.com, Inc.
Walmart Inc.
Apple, Inc.
eBay, Inc.
Alibaba Group Holding Limited
JD.com, Inc.
Best Buy Co., Inc.
The Home Depot, Inc.
Inter Ikea Systems B.V.
FSN E-Commerce Ventures Ltd. (Nykaa)
Flipkart India Private Limited

第14章戦略的提言

第15章当社について・免責事項

図表

List of Tables

Table 1. Pricing Analysis of Products from Key Players
Table 2. Competition Matrix of Top 5 Market Leaders
Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

Figure 1.Global E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 2.Global E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 3.Global E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 4.Global E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 5.Global E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 6.Global E-commerce Market Share (%), By Region, 2017-2031F
Figure 7.North America E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 8.North America E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 9.North America E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 10.North America E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 11.North America E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 12.North America E-commerce Market Share (%), By Country, 2017-2031F
Figure 13.United States E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 14.United States E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 15.United States E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 16.United States E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 17.United States E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 18.Canada E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 19.Canada E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 20.Canada E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 21.Canada E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 22.Canada E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 23.Mexico E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 24.Mexico E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 25.Mexico E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 26.Mexico E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 27.Mexico E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 28.Europe E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 29.Europe E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 30.Europe E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 31.Europe E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 32.Europe E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 33.Europe E-commerce Market Share (%), By Country, 2017-2031F
Figure 34.Germany E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 35.Germany E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 36.Germany E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 37.Germany E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 38.Germany E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 39.France E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 40.France E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 41.France E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 42.France E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 43.France E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 44.Italy E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 45.Italy E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 46.Italy E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 47.Italy E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 48.Italy E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 49.United Kingdom E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 50.United Kingdom E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 51.United Kingdom E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 52.United Kingdom E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 53.United Kingdom E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 54.Russia E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 55.Russia E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 56.Russia E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 57.Russia E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 58.Russia E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 59.Netherlands E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 60.Netherlands E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 61.Netherlands E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 62.Netherlands E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 63.Netherlands E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 64.Spain E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 65.Spain E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 66.Spain E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 67.Spain E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 68.Spain E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 69.Turkey E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 70.Turkey E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 71.Turkey E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 72.Turkey E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 73.Turkey E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 74.Poland E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 75.Poland E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 76.Poland E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 77.Poland E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 78.Poland E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 79.South America E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 80.South America E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 81.South America E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 82.South America E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 83.South America E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 84.South America E-commerce Market Share (%), By Country, 2017-2031F
Figure 85.Brazil E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 86.Brazil E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 87.Brazil E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 88.Brazil E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 89.Brazil E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 90.Argentina E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 91.Argentina E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 92.Argentina E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 93.Argentina E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 94.Argentina E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 95.Asia-Pacific E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 96.Asia-Pacific E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 97.Asia-Pacific E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 98.Asia-Pacific E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 99.Asia-Pacific E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 100.Asia-Pacific E-commerce Market Share (%), By Country, 2017-2031F
Figure 101.India E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 102.India E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 103.India E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 104.India E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 105.India E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 106.China E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 107.China E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 108.China E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 109.China E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 110.China E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 111.Japan E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 112.Japan E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 113.Japan E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 114.Japan E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 115.Japan E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 116.Australia E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 117.Australia E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 118.Australia E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 119.Australia E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 120.Australia E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 121.Vietnam E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 122.Vietnam E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 123.Vietnam E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 124.Vietnam E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 125.Vietnam E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 126.South Korea E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 127.South Korea E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 128.South Korea E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 129.South Korea E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 130.South Korea E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 131.Indonesia E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 132.Indonesia E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 133.Indonesia E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 134.Indonesia E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 135.Indonesia E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 136.Philippines E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 137.Philippines E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 138.Philippines E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 139.Philippines E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 140.Philippines E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 141.Middle East & Africa E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 142.Middle East & Africa E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 143.Middle East & Africa E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 144.Middle East & Africa E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 145.Middle East & Africa E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 146.Middle East & Africa E-commerce Market Share (%), By Country, 2017-2031F
Figure 147.Saudi Arabia E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 148.Saudi Arabia E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 149.Saudi Arabia E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 150.Saudi Arabia E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 151.Saudi Arabia E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 152.UAE E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 153.UAE E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 154.UAE E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 155.UAE E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 156.UAE E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 157.South Africa E-commerce Market, By Value, In USD Trillion, 2017-2031F
Figure 158.South Africa E-commerce Market Share (%), By Model Type, 2017-2031F
Figure 159.South Africa E-commerce Market Share (%), By Product Type, 2017-2031F
Figure 160.South Africa E-commerce Market Share (%), By Technology Used, 2017-2031F
Figure 161.South Africa E-commerce Market Share (%), By Payment Options, 2017-2031F
Figure 162.By Model Type Map-Market Size (USD Trillion) & Growth Rate (%), 2023
Figure 163.By Product Type Map-Market Size (USD Trillion) & Growth Rate (%), 2023
Figure 164.By Technology Used Map-Market Size (USD Trillion) & Growth Rate (%), 2023
Figure 165.By Payment Options Map-Market Size (USD Trillion) & Growth Rate (%), 2023
Figure 166.By Region Map-Market Size (USD Trillion) & Growth Rate (%), 2023

Product Code: MX11391

Global e-commerce market was valued at USD 8 trillion in 2023, expected to reach USD 18.47 trillion in 2031, with a CAGR of 11% for the forecast period between 2024 and 2031. The global population of smartphone users is growing due to increased internet penetration. Digital content, travel and leisure, financial services, and e-tailing are a few e-commerce alternatives that are becoming quite popular among internet customers. Therefore, customer technology knowledge is anticipated to positively affect e-commerce market expansion. The increasing need for quicker browsing has fueled the growth of connectivity, which has fueled the development of 4G and 5G technologies.

Since 4G and 5G technology offer users a smooth, uninterrupted experience, their deployment for connectivity purposes is anticipated to positively affect e-commerce market growth globally. Additionally, smartphone use is growing at a notable rate, which exposes customers to more online shopping options. Thus, it is anticipated that the expanding use of smartphones will drive the market expansion.

Over the forecast year, an increase in small and medium-sized businesses is expected to drive down the demand. Small and medium-sized enterprises are expanding significantly, particularly in Russia, South Africa, and India. For instance, India has seen a rise in start-ups due to programs such as Make in India and Start-up India. These businesses use online marketplaces to conduct trade, which fuels the market's expansion. Furthermore, rising consumer wealth is anticipated throughout the forecast period to fuel the market expansion.

Large corporations and established organizations are shifting towards online business since it requires lesser infrastructure and communication costs. Through e-commerce, the company can more easily access its consumers, gaining essential exposure to the business world. The growing significance of online marketing platforms, such as Facebook and Google AdWords, drives e-commerce. As social media apps are so widely used, many marketing possibilities are available these days, propelling the e-commerce market towards growth trajectories. In October 2023, Indian e-commerce giant Flipkart introduced Flipkart Commerce Cloud, a retail technology solution for global retailers, marketplaces, and e-commerce platforms. The company plans to assist retailers worldwide in expanding their businesses and meeting business needs through AI-driven solutions. The portfolio of solutions includes the whole marketplace technological stack in a box, retail media, pricing, inventory management, and forecasting tools.

Additionally, customers' preference for internet shopping is growing as most brick-and-mortar stores are closed due to the COVID-19 pandemic. Major economies impacted by the pandemic, including the United States, China, India, and Italy, resulted in the growth of e-commerce.

Growing Smartphone Usage Fuels Market Growth

Increasing internet penetration rate and rising use of smartphones worldwide drive the growth of the global e-commerce market. In 2023, there were 5.4 trillion internet users worldwide, or 67% of the world population. With the increased reliance of customers on digital devices, it is anticipated that within the next five years, mobile phones will gradually overtake other channels as the preferred means of online shopping for consumers. Technological innovations such as social shopping, 5G wi-fi, and branded shopping apps have allowed people to shop on their phones. Retailers can now track and analyze customer data for more focused marketing, as well as boost sales, conversions, and loyalty with this powerful tool. Brands are testing augmented and virtual reality retail along with virtual purchasing on multiple e-commerce platforms. Customers have no boundaries in the 3D virtual world known as the metaverse. No matter where they are in the world, people can connect with products in a metaverse. For instance, in March 2024, France-based baby care brand Mustela was launched in the United Kingdom, online as well as offline, with major product categories being body lotion cleansing, facial cream products, shampoo, and bubble bath.

Technological Advancements Drive the E-commerce Industry

Technological advancements in voice commerce and smart assistants transform how consumers engage and transact with retailers online. Voice-enabled devices such as smart speakers and virtual assistants have gained traction as a convenient shopping method. Amazon Alexa, Google Assistant, and other such smart assistants perform various tasks on behalf of the users, making the users feel at ease while accessing desired information. In an e-commerce context, these assistants allow users to browse products and make the final purchase using local language interactions.

In January 2024, Alibaba.com, a prominent platform for international business-to-business (B2B) e-commerce and a member of the Alibaba International Digital Commerce Group (AIDC), unveiled its most recent AI-powered smart assistant features. In the fast-paced world of international trade, the Smart Assistant, an AI-powered global sourcing tool, serves both novice and seasoned business owners. Voice search is used by 27% of all internet users worldwide on mobile devices. Not only convenience, but voice commerce offers speed and accessibility to the users. Manual navigation through the websites is not required while using voice commerce, enabling users to multitask. Furthermore, intuitive and conversational shopping takes place with the use of voice-based interactions.

Asia-Pacific Dominates the Market

Asia-Pacific leads to the global e-commerce market and is predicted to grow at the highest rate between 2024 and 2031. It is explained by companies' increasing inclination to conduct business via B2B e-commerce platforms. Moreover, increasing internet usage and the development of infrastructure facilities are anticipated to drive market expansion in the region.

In addition, the proliferation of smartphones is predicted to drive the demand for B2B e-commerce adoption in the region. According to GSMA, the smartphone adoption rate in Asia-Pacific in 2022 was 62%, which is estimated to be 94% by 2030. In South Korea, in December 2023, SK Telecom launched A. Call Translator offering real-time interpretation during calls using artificial intelligence. The company intends to incorporate the technology into several businesses, including e-commerce, to generate more personalized service bundles for clients instantly and whenever needed. Similarly, in Japan, Rakuten has implemented generative model-based online chatbots and recommendation systems to offer customized consumer experiences, boosting the e-commerce industry in the country. Such advancements are contributing to the region's dominance in the global e-commerce market.

Future Market Scenario (2024 - 2031F)

With the increasing number of global mobile phone users, companies are likely to focus on app and website optimization, enhancing the shopping experiences of the customers.

Technological advancements in the form of AR, AI, and VR will shape the e-commerce market landscape, enabling personalized shopping experiences, enhancing product visualization, and streamlining the purchase processes.

Integration of omnichannel retail strategies will take place on a much larger scale, to provide smooth shopping experiences across multiple channels, including online and offline. Features such as click and collect, buy online, and in-store pick up are anticipated to become standard offerings to meet consumer expectations for convenience.

Key Players Landscape and Outlook

Global e-commerce market is characterized by several players competing for their respective market share. Prominent players like Amazon.com, Inc., Walmart Inc., Apple, Inc., eBay, Inc., and Alibaba Group Holding Limited dominate the market with their extensive product offerings, robust logistics infrastructure, and innovative technologies. These companies are expected to hold their market share through strategic mergers and acquisitions, leading to diversification into new business verticals.

Regional players focus on specific product categories contributing to the evolving competitive landscape. The outlook for the industry seems positive with rising competition, technological advancements, and evolving consumer preferences. Key players will need to adapt to these trends by investing in customer centric innovations, enhancing the shopping experience of consumers. In November 2023, Bamboo Rose collaborated with retail giant Walmart Inc. to develop and implement an enterprise sourcing platform (ESP), enabling Walmart Sourcing associates to partner more easily with buyers, suppliers, and product development teams, enhancing the method by which the company imports and acquires items for resale.

1.Research Methodology

2.Project Scope & Definitions

3.Executive Summary

4.Voice of Customer

4.1.Demographics (Age/Cohort Analysis - Baby Boomers and Gen X, Millennials, Gen Z; Gender; Income - Low, Mid, and High; Geography; Nationality; etc.)
4.2.Market Awareness and Product Information
4.3.Brand Awareness and Loyalty
4.4.Factors Considered in Purchase Decision
- 4.4.1.Brand Reputation
- 4.4.2.Price and Value
- 4.4.3.Product Quality
- 4.4.4.Convenience
- 4.4.5.Payment Options
- 4.4.6.Delivery Options
- 4.4.7.Personalization Options
- 4.4.8.Customer Service
4.5.Purchase Channel
4.6.Frequency of Purchase
4.7.Existing or Intended User
4.8.Recommendations from friends, family/online reviews
4.9.Role of Brand Ambassador or Influencer Marketing on Product/Brand Absorption

5.Global E-commerce Market Outlook, 2017-2031F

5.1.Market Size & Forecast
- 5.1.1.By Value
5.2.By Model Type
- 5.2.1.Business-to-Business
- 5.2.2.Business-to-Consumer
- 5.2.3.Consumer-to-Consumer
5.3.By Product Type
- 5.3.1.Consumer Electronics
  - 5.3.1.1.Mobile Devices and Accessories
  - 5.3.1.2.Computers and Peripherals
  - 5.3.1.3.Audio and Video Equipment
  - 5.3.1.4.Cameras and Photography Equipment
  - 5.3.1.5.Gaming and Entertainment
  - 5.3.1.6.Others
- 5.3.2.Fashion and Apparel
  - 5.3.2.1.Clothing
  - 5.3.2.2.Footwear
  - 5.3.2.3.Accessories
  - 5.3.2.4.Jewelry
- 5.3.3.Home and Furniture
  - 5.3.3.1.Furniture
  - 5.3.3.2.Home Decor
  - 5.3.3.3.Kitchen and Dining
  - 5.3.3.4.Bedding and Bath
  - 5.3.3.5.Storage and Organization
  - 5.3.3.6.Home Improvement
  - 5.3.3.7.Others
- 5.3.4.Beauty and Personal Care
  - 5.3.4.1.Skincare
  - 5.3.4.2.Hair Care
  - 5.3.4.3.Makeup
  - 5.3.4.4.Fragrances
  - 5.3.4.5.Bath and Body
  - 5.3.4.6.Oral Care
  - 5.3.4.7.Health and Wellness
  - 5.3.4.8.Others
- 5.3.5.Books and Media
- 5.3.6.Others
5.4.By Technology Used
- 5.4.1.App-based
- 5.4.2.Web-based
5.5.By Payment Options
- 5.5.1.Cash on Delivery
- 5.5.2.Online
5.6.By Region
- 5.6.1.North America
- 5.6.2.Europe
- 5.6.3.South America
- 5.6.4.Asia-Pacific
- 5.6.5.Middle East and Africa
5.7.By Company Market Share (%), 2023

6.Global E-commerce Market Outlook, By Region, 2017-2031F

6.1.North America*
- 6.1.1.Market Size & Forecast
  - 6.1.1.1.By Value
- 6.1.2.By Model Type
  - 6.1.2.1.Business-to-Business
  - 6.1.2.2.Business-to-Consumer
  - 6.1.2.3.Consumer-to-Consumer
- 6.1.3.By Product Type
  - 6.1.3.1.Consumer Electronics
    - 6.1.3.1.1.Mobile Devices and Accessories
    - 6.1.3.1.2.Computers and Peripherals
    - 6.1.3.1.3.Audio and Video Equipment
    - 6.1.3.1.4.Cameras and Photography Equipment
    - 6.1.3.1.5.Gaming and Entertainment
    - 6.1.3.1.6.Others
  - 6.1.3.2.Fashion and Apparel
    - 6.1.3.2.1.Clothing
    - 6.1.3.2.2.Footwear
    - 6.1.3.2.3.Accessories
    - 6.1.3.2.4.Jewelry
  - 6.1.3.3.Home and Furniture
    - 6.1.3.3.1.Furniture
    - 6.1.3.3.2.Home Decor
    - 6.1.3.3.3.Kitchen and Dining
    - 6.1.3.3.4.Bedding and Bath
    - 6.1.3.3.5.Storage and Organization
    - 6.1.3.3.6.Home Improvement
    - 6.1.3.3.7.Others
  - 6.1.3.4.Beauty and Personal Care
    - 6.1.3.4.1.Skincare
    - 6.1.3.4.2.Hair Care
    - 6.1.3.4.3.Makeup
    - 6.1.3.4.4.Fragrances
    - 6.1.3.4.5.Bath and Body
    - 6.1.3.4.6.Oral Care
    - 6.1.3.4.7.Health and Wellness
    - 6.1.3.4.8.Others
  - 6.1.3.5.Books and Media
  - 6.1.3.6.Others
- 6.1.4.By Technology Used
  - 6.1.4.1.App-based
  - 6.1.4.2.Web-based
- 6.1.5.By Payment Options
  - 6.1.5.1.Cash on Delivery
  - 6.1.5.2.Online
- 6.1.6.United States*
  - 6.1.6.1.Market Size & Forecast
    - 6.1.6.1.1.By Value
  - 6.1.6.2.By Model Type
    - 6.1.6.2.1.Business-to-Business
    - 6.1.6.2.2.Business-to-Consumer
    - 6.1.6.2.3.Consumer-to-Consumer
  - 6.1.6.3.By Product Type
    - 6.1.6.3.1.Consumer Electronics
      - 6.1.6.3.1.1.Mobile Devices and Accessories
      - 6.1.6.3.1.2.Computers and Peripherals
      - 6.1.6.3.1.3.Audio and Video Equipment
      - 6.1.6.3.1.4.Cameras and Photography Equipment
      - 6.1.6.3.1.5.Gaming and Entertainment
      - 6.1.6.3.1.6.Others
    - 6.1.6.3.2.Fashion and Apparel
      - 6.1.6.3.2.1.Clothing
      - 6.1.6.3.2.2.Footwear
      - 6.1.6.3.2.3.Accessories
      - 6.1.6.3.2.4.Jewelry
    - 6.1.6.3.3.Home and Furniture
      - 6.1.6.3.3.1.Furniture
      - 6.1.6.3.3.2.Home Decor
      - 6.1.6.3.3.3.Kitchen and Dining
      - 6.1.6.3.3.4.Bedding and Bath
      - 6.1.6.3.3.5.Storage and Organization
      - 6.1.6.3.3.6.Home Improvement
      - 6.1.6.3.3.7.Others
    - 6.1.6.3.4.Beauty and Personal Care
      - 6.1.6.3.4.1.Skincare
      - 6.1.6.3.4.2.Hair Care
      - 6.1.6.3.4.3.Makeup
      - 6.1.6.3.4.4.Fragrances
      - 6.1.6.3.4.5.Bath and Body
      - 6.1.6.3.4.6.Oral Care
      - 6.1.6.3.4.7.Health and Wellness
      - 6.1.6.3.4.8.Others
    - 6.1.6.3.5.Books and Media
    - 6.1.6.3.6.Others
  - 6.1.6.4.By Technology Used
    - 6.1.6.4.1.App-based
    - 6.1.6.4.2.Web-based
  - 6.1.6.5.By Payment Options
    - 6.1.6.5.1.Cash on Delivery
    - 6.1.6.5.2.Online
- 6.1.7.Canada
- 6.1.8.Mexico

All segments will be provided for all regions and countries covered

6.2.Europe
- 6.2.1.Germany
- 6.2.2.France
- 6.2.3.Italy
- 6.2.4.United Kingdom
- 6.2.5.Russia
- 6.2.6.Netherlands
- 6.2.7.Spain
- 6.2.8.Turkey
- 6.2.9.Poland
6.3.South America
- 6.3.1.Brazil
- 6.3.2.Argentina
6.4.Asia-Pacific
- 6.4.1.India
- 6.4.2.China
- 6.4.3.Japan
- 6.4.4.Australia
- 6.4.5.Vietnam
- 6.4.6.South Korea
- 6.4.7.Indonesia
- 6.4.8.Philippines
6.5.Middle East & Africa
- 6.5.1.UAE
- 6.5.2.Saudi Arabia
- 6.5.3.South Africa

7.Market Mapping, 2023

7.1.By Model Type
7.2.By Product Type
7.3.By Technology Used
7.4.By Payment Options
7.5.By Region

8.Macro Environment and Industry Structure

8.1.Supply Demand Analysis
8.2.Import Export Analysis
8.3.Value Chain Analysis
8.4.PESTEL Analysis
- 8.4.1.Political Factors
- 8.4.2.Economic System
- 8.4.3.Social Implications
- 8.4.4.Technological Advancements
- 8.4.5.Environmental Impacts
- 8.4.6.Legal Compliances and Regulatory Policies (Statutory Bodies Included)
8.5.Porter's Five Forces Analysis
- 8.5.1.Supplier Power
- 8.5.2.Buyer Power
- 8.5.3.Substitution Threat
- 8.5.4.Threat from New Entrant
- 8.5.5.Competitive Rivalry

9.Market Dynamics

9.1.Growth Drivers
9.2.Growth Inhibitors (Challenges and Restraints)

10.Key Players Landscape

10.1.Competition Matrix of Top Five Market Leaders
10.2.Market Revenue Analysis of Top Five Market Leaders (in %, 2023)
10.3.Mergers and Acquisitions/Joint Ventures (If Applicable)
10.4.SWOT Analysis (For Five Market Players)
10.5.Patent Analysis (If Applicable)

11.Pricing Analysis

12.Case Studies

13.Key Players Outlook

13.1.Amazon.com, Inc.
- 13.1.1.Company Details
- 13.1.2.Key Management Personnel
- 13.1.3.Products & Services
- 13.1.4.Financials (As reported)
- 13.1.5.Key Market Focus & Geographical Presence
- 13.1.6.Recent Developments
13.2.Walmart Inc.
13.3.Apple, Inc.
13.4.eBay, Inc.
13.5.Alibaba Group Holding Limited
13.6.JD.com, Inc.
13.7.Best Buy Co., Inc.
13.8.The Home Depot, Inc.
13.9.Inter Ikea Systems B.V.
13.10.FSN E-Commerce Ventures Ltd. (Nykaa)
13.11.Flipkart India Private Limited

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work

eコマース市場の評価：モデルタイプ・製品タイプ・使用技術・決済オプション・地域別の機会および予測 (2017-2031年)

E-commerce Market Assessment, By Model Type, By Product Type, By Technology Used, By Payment Options, By Region, Opportunities and Forecast, 2017-2031F

全表示

目次

第1章調査手法

第2章プロジェクトの範囲と定義

第3章エグゼクティブサマリー

第4章顧客の声

第5章世界のeコマース市場の展望

第6章世界のeコマース市場の展望：地域別

第7章市場マッピング、2023年

第8章マクロ環境と産業構造

第9章市場力学

第10章主要企業の情勢

第11章価格分析

第12章ケーススタディ

第13章主要企業の展望

第14章戦略的提言

第15章当社について・免責事項

List of Tables

List of Figures

Table of Contents

1.Research Methodology

2.Project Scope & Definitions

3.Executive Summary

4.Voice of Customer

5.Global E-commerce Market Outlook, 2017-2031F

6.Global E-commerce Market Outlook, By Region, 2017-2031F

7.Market Mapping, 2023

8.Macro Environment and Industry Structure

9.Market Dynamics

10.Key Players Landscape

11.Pricing Analysis

12.Case Studies

13.Key Players Outlook

14.Strategic Recommendations

15.About Us & Disclaimer

eコマース市場の評価：モデルタイプ・製品タイプ・使用技術・決済オプション・地域別の機会および予測 (2017-2031年)

E-commerce Market Assessment, By Model Type, By Product Type, By Technology Used, By Payment Options, By Region, Opportunities and Forecast, 2017-2031F

全表示

目次

第1章 調査手法

第2章 プロジェクトの範囲と定義

第3章 エグゼクティブサマリー

第4章 顧客の声

第5章 世界のeコマース市場の展望

第6章 世界のeコマース市場の展望：地域別

第7章 市場マッピング、2023年

第8章 マクロ環境と産業構造

第9章 市場力学

第10章 主要企業の情勢

第11章 価格分析

第12章 ケーススタディ

第13章 主要企業の展望

第14章 戦略的提言

第15章 当社について・免責事項

List of Tables

List of Figures

Table of Contents

1.Research Methodology

2.Project Scope & Definitions

3.Executive Summary

4.Voice of Customer

5.Global E-commerce Market Outlook, 2017-2031F

6.Global E-commerce Market Outlook, By Region, 2017-2031F

7.Market Mapping, 2023

8.Macro Environment and Industry Structure

9.Market Dynamics

10.Key Players Landscape

11.Pricing Analysis

12.Case Studies

13.Key Players Outlook

14.Strategic Recommendations

15.About Us & Disclaimer

第1章調査手法

第2章プロジェクトの範囲と定義

第3章エグゼクティブサマリー

第4章顧客の声

第5章世界のeコマース市場の展望

第6章世界のeコマース市場の展望：地域別

第7章市場マッピング、2023年

第8章マクロ環境と産業構造

第9章市場力学

第10章主要企業の情勢

第11章価格分析

第12章ケーススタディ

第13章主要企業の展望

第14章戦略的提言

第15章当社について・免責事項