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市場調査レポート
商品コード
1446343
有機蜂蜜市場の評価:花品種・包装タイプ・価格帯・加工区分・用途・流通チャネル・地域別の機会および予測 (2017~2031年)Organic Honey Market Assessment, By Floral Variety, By Packaging Type, By Price Range, By Processing Nature, By Application, By Distribution Channel, By Region, Opportunities and Forecast, 2017-2031F |
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カスタマイズ可能
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有機蜂蜜市場の評価:花品種・包装タイプ・価格帯・加工区分・用途・流通チャネル・地域別の機会および予測 (2017~2031年) |
出版日: 2024年03月08日
発行: Market Xcel - Markets and Data
ページ情報: 英文 235 Pages
納期: 3~5営業日
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世界の有機蜂蜜の市場規模は、2023年の7億5,150万米ドルから、2024年から2031年の予測期間中は6.8%のCAGRで推移し、2031年には12億7,203万米ドルの規模に成長すると予測されています。
市場は近年、自然食品や有機食品に対する消費者の嗜好の高まりによって大きな成長を遂げています。有機蜂蜜は合成農薬、抗生物質、化学物質を使用せずに生産されるため、より健康的で環境に優しい代替品への需要が高まっています。
有機蜂蜜は栄養価が高く、合成農産物由来の残留物がないため、消費者の関心はますます高まっています。従来の農法が環境に与える影響に対する意識の高まりと相まって、より健康志向のライフスタイルへのシフトが有機蜂蜜の採用につながっています。
地域的には、北米が有機蜂蜜市場で大きな成長を遂げており、これは消費者の意識と有機で持続可能な方法で調達された製品への嗜好に後押しされたものです。さらに、蜂蜜消費の豊かな歴史を持つアジア太平洋は、有機蜂蜜の潜在的成長市場になりつつあります。
USDA有機やEU有機などの認証は、有機蜂蜜製品の信憑性と品質を確立する上で不可欠です。同市場では、有機で倫理的な調達方法を消費者に伝えようとするメーカーの取り組みが増加しています。
世界の有機蜂蜜市場は、消費者が高品質で環境にやさしく、健康志向の食品を選択することを求めているため、今後も成長し続ける見通しです。市場は、消費者の嗜好、持続可能性への懸念、世界の有機農法の拡大といった要因の影響を受けています。
マヌカハニーの市場シェアが拡大
マヌカハニーの優れた薬効は世界の有機蜂蜜市場に大きな影響を与えています。マヌカハニーはそのユニークな抗菌・抗炎症作用から、天然の健康促進製品として広く認知されています。消費者は、創傷治癒や免疫系のサポートなど、その潜在的な治療効果にますます惹かれています。ニュージーランドのマヌカの木の蜜から採れるマヌカハニーのユニークさは、有機蜂蜜市場での魅力を高めています。健康志向の消費者が機能性食品を求める中、マヌカハニーの薬効は有機蜂蜜の世界の成長と人気に貢献しています。
さまざまな花の品種のアベイラビリティが有機蜂蜜の魅力に貢献
独自の風味と特徴を持つ多様な花の品種の魅力が世界の有機蜂蜜市場を形成しています。消費者はアカシア、クローバー、アルファルファなどさまざまな花から採れる有機蜂蜜の豊かさと複雑さに惹かれています。幅広い花の選択肢が利用可能であることは、消費者の経験全体において極めて重要な要素であり、世界の有機蜂蜜市場の成長を促進しています。
生活習慣に関連する健康問題への関心の高まりが需要を後押し
生活習慣病の拡大が世界の有機蜂蜜市場を牽引しています。より健康的な代替品を求める消費者は、その栄養的利点から有機蜂蜜を選んでいます。ライフスタイルに関連した健康上の懸念が増加するにつれて、個人は有機蜂蜜を食生活に取り入れ、潜在的な健康上の利益をもたらしています。有機蜂蜜は、その自然な甘さと潜在的な薬効が認められており、生活習慣に関連した問題と闘うための理想的な選択肢となっています。
当レポートでは、世界の有機蜂蜜の市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分・地域別の詳細分析、産業構造、市場成長への影響因子の分析、ケーススタディ、競合情勢、主要企業のプロファイルなどをまとめています。
Global organic honey market was valued at USD 751.5 million in 2023, expected to reach USD 1272.03 million in 2031, with a CAGR of 6.8% for the forecast period between 2024 and 2031. The market has experienced significant growth in recent years, driven by a growing consumer preference for natural and organic food products. Organic honey is produced without the use of synthetic pesticides, antibiotics, or chemicals, resulting in the increasing demand for healthier and environmentally friendly alternatives.
Consumers are increasingly intrigued by organic honey due to its higher nutritional value and the absence of residues from synthetic agricultural sources. The shift towards a more health-conscious lifestyle, coupled with a growing awareness of the environmental impacts of conventional farming practices, has led to the adoption of organic honey.
The market is characterized by a wide range of organic honey products, including various floral varieties such as acacia, clover, and manuka. Manuka honey, particularly, has gained popularity for its unique medicinal properties and is known for its potential health effects.
Geographically, North America has experienced significant growth in the organic honey market, fueled by consumer awareness and a preference for organic and sustainably sourced products. Additionally, Asia-Pacific, with its rich history of honey consumption, is becoming a potential growth market for organic honey.
Certifications, such as USDA Organic and EU Organic, are essential in establishing the authenticity and quality of organic honey products. The market is witnessing increased efforts by manufacturers to convey organic and ethical procurement practices to consumers.
Global organic honey market is poised to continue to grow as consumers seek high-quality, environmentally friendly, and health-conscious food choices. The market dynamics are influenced by factors such as consumer preferences, sustainability concerns, and the growth of organic farming practices globally.
Consumer Awareness for Sustainable and Ethical Beekeeping Practices Contribute to The Growth
Global organic honey market is positively influenced by the increasing support for sustainable beekeeping practices. Consumers are increasingly concerned about the health of bees and the environmental impact of conventional beekeeping methods. The demand for organic honey, which is produced through sustainable and ethical practices, aligns with consumer expectations, fostering a preference for products that promote biodiversity and bee health. The emphasis on sustainable beekeeping contribute to the preservation of pollinators and enhance the authenticity and appeal of organic honey in the market.
As environmentally conscious consumerism progresses, the support for sustainable beekeeping practices is a crucial factor in accelerating the growth of the global organic honey market. In March 2023, Bagrrys India Private Limited introduced Bagrry's Organic Wild Honey, making its move in the premium honey and preserves category. The product focuses on a 100% natural and organic honey experience, highlighting ethical and hygienic harvesting practices that complement Good Beekeeping Practices.
Manuka Honey Holds the Larger Market Share
The exceptional medicinal properties of Manuka honey highly influence the global organic honey market. Despite its unique antibacterial and anti-inflammatory properties, Manuka honey has gained widespread recognition as a natural health-promoting product. Consumers are increasingly drawn to its potential therapeutic benefits, including wound healing and immune system support. The uniqueness of Manuka honey, derived from the nectar of the Manuka tree in New Zealand, enhances its appeal in the organic honey market. As health-conscious consumers seek functional foods, the medicinal properties of Manuka honey contribute to the overall growth and popularity of organic honey globally.
In January 2023, Nature Nate's Honey Co., the leading honey brand in the United States, introduced Nate's Manuka, a range of 100% pure, raw, and unfiltered Manuka honey from New Zealand. Available in various strengths and packaging options, it is certified by the UMF, ensuring potency and authenticity of the Manuka. The inverted squeeze bottle is offered in three MGO strengths: 83+, 144+, and 263+. However, the amber jar is available in two MGO strengths: 144+ and 263+.
Availability of Various Floral Varieties Contribute to the Appeal of Organic Honey
The appeal of diverse floral varieties, each containing unique flavors and characteristics, define the global organic honey market significantly. Consumers are drawn to the richness and complexity of organic honey from various flowers, like acacia, clover, and Alfalfa. The availability of a wide range of floral options is a crucial factor in the overall consumer experience. Diverse floral varieties enhance the taste profile of organic honey and reflect the product's authenticity and natural origin. The diversity is based on consumer desires for unique and ethically sourced food options, fostering the growth of the global organic honey market.
In December 2022, MeliBio collaborated with Narayan Foods to introduce its plant-based, bee-free honey product to the European market under the Better Foodie brand. In October 2021, MeliBio launched its first product, a plant-based honey ingredient for B2B and foodservice. The startup, thereafter, prepared to launch a B2B2C plant in Europe through its partnership with Narayan Foods.
Growing Concerns About Lifestyle-Related Health Issues Fuel the Demand
The growing prevalence of lifestyle diseases is driving the global organic honey market. Consumers, seeking a healthier alternative, opt for organic honey due to its nutritional benefits. As lifestyle-related health concerns increase, individuals are incorporating organic honey into their diets, resulting in potential health benefits. Organic honey is recognized for its natural sweetness and potential medicinal properties, making it an ideal choice for combating lifestyle-related issues.
The increasing awareness of health contributes to the growth of the global organic honey market, with consumers embracing it as a healthy and functional food product in their pursuit of a healthier lifestyle. In May 2022, the honey brand, Wild Nectar, was launched in Australia. The brand showcased professionally designed packaging and provided both organic and regular varieties. The company behind the brand, Australian Rainforest Honey Pty Ltd (ARH), is already a leading one in the Australian honey industry, which is recognized as a significant producer and owner of around six thousand bee hives, mostly located on the south coast of New South Wales.
Impact of COVID-19
The COVID-19 pandemic caused both challenges and opportunities in the organic honey market. Disruptions in the supply chain, logistical constraints, and shifts in consumer behavior initially resulted in disruptions in the market. Lockdowns and restrictions caused disruptions in production and distribution, leading to temporary supply chain disruption. However, the pandemic increased consumer interest in natural and health-promoting products, such as organic honey. Increased awareness of the potential health benefits of honey, coupled with the growing emphasis on boosting immunity, led to a surge in demand for organic honey. The emergence of e-commerce platforms for grocery shopping further facilitated market accessibility. While the organic honey market faced short-term challenges during the pandemic, the increased emphasis on health and wellness provided opportunities for recovery and long-term growth.
Key Players Landscape and Outlook
Y.S. Eco Bee Farms, Dutchman's Gold Inc., Nature Nate's, Wedderspoon Organic, and GloryBee Natural Sweeteners, Inc. are among the key players in the global organic honey market. These companies focus on organic and sustainably sourced honey, utilizing certifications such as USDA Organic to enhance consumer trust. The outlook for the global organic honey market is optimistic, with key stakeholders focusing on quality, ethical beekeeping practices, and innovative marketing strategies. Increasing consumer preference for natural and health-conscious products, along with expanding distribution channels, is a key factor for sustained growth.
As the market continue to evolve, the emphasis on authenticity, traceability, and environmentally responsible practices will likely lead to the strategies of key stakeholders in the organic honey industry. In August 2022, GloryBee Natural Sweeteners, Inc., which has been producing honey and premium ingredients since 1975, introduced a limited-edition product called Ukraine Sunflower Honey to assist in generating funds for non-profits that serve the Ukrainian people. Ukraine honey was available in all Market of Choice locations from August 24th, in partnership with Oregon and Washington specialty grocers, including Market of Choice.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work