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市場調査レポート
商品コード
1518427
語学学習アプリ市場:オファリング別、学習モード別、年齢層別、言語別、エンドユーザー別、地域別-2030年までの世界予測Language Learning Apps Market by Offering, Learning Mode (One-on-one, Group), Age Group, Language, End User (Individual Learners, Educational Institutes, Government Bodies, Corporate Learners), and Geography - Global Forecast to 2030 |
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カスタマイズ可能
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語学学習アプリ市場:オファリング別、学習モード別、年齢層別、言語別、エンドユーザー別、地域別-2030年までの世界予測 |
出版日: 2024年07月01日
発行: Meticulous Research
ページ情報: 英文 210 Pages
納期: 5~7営業日
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この調査レポートは、「言語学習アプリ市場規模、シェア、予測、動向分析:オファリング、学習モード、年齢層、言語、エンドユーザー、地域別~2031年までの世界予測」と題し、主要5地域の言語学習アプリ市場を詳細に分析し、現在の市場動向、市場規模、市場シェア、最近の動向、2031年までの予測に重点を置いています。
言語学習アプリ市場は、2024~2031年にかけて21.9%のCAGRで、2031年までに319億米ドルに達すると予測されています。eラーニング市場の拡大、グローバリゼーション、国境を越えたコミュニケーションの必要性の高まり、言語学習アプリの最小コストがこの市場の成長を後押ししています。しかし、単一のプラットフォームにおける包括性の欠如が、この市場の成長を抑制する可能性があります。
教育セグメントへの支出の増加、インターネットと携帯電話ユーザーの増加、多国籍企業による多言語従業員への嗜好の高まりは、市場成長の機会を生み出すと予想されます。しかし、言語学習教材やプログラムの品質と有効性を確保する必要性や、高速インターネットへのアクセスが限られていることが、この市場で事業を展開する参入企業にとって大きな課題となっています。さらに、人工知能(AI)とロボット技術の統合は、世界の言語学習アプリ市場における主要動向です。
(注:上位5社のSWOT分析を提供予定)
Language Learning Apps Market Size, Share, Forecast, & Trends Analysis by Offering, Learning Mode (One-on-one, Group), Age Group, Language, End User (Individual, Educational, Government, Corporate), and Geography-Global Forecast to 2031.
The research report titled 'Language Learning Apps Market Size, Share, Forecast, & Trends Analysis by Offering, Learning Mode (One-on-one, Group), Age Group, Language, End User (Individual, Educational, Government, Corporate), and Geography-Global Forecast to 2031', provides in-depth analysis of the language-learning apps market across five major geographies and emphasizes on the current market trends, market sizes, market shares, recent developments, and forecasts till 2031.
The language-learning apps market is projected to reach $31.9 billion by 2031, at a CAGR of 21.9% from 2024-2031. The growing e-learning market, globalization, the growing need for cross-border communication, and the minimal cost of language-learning apps drive the growth of this market. However, a lack of comprehensiveness in a single platform may restrain the growth of this market.
The increased spending on the education sector, rising internet & mobile phone user base, and growing preferences for multilingual employees by multinational companies are expected to create market growth opportunities. However, the need to ensure the quality & effectiveness of language-learning materials & programs and limited access to high-speed internet is a major challenge for the players operating in this market. Additionally, the integration of artificial intelligence (AI) & robot technology is a major trend in the global language-learning apps market.
The global language-learning apps market is segmented based on offering, learning mode, age group, and end user. This study also evaluates industry competitors and analyses the market at the country level.
Based on offering, the global language-learning apps market is segmented into online courses & apps, tutoring, and software as a service (SaaS). In 2024, the online courses & apps segment is estimated to account for the larger share of the language-learning apps market. The growth of this segment is driven by the growing need for certificates & credentials recognized by institutions, the increasing need to access educational content from anywhere, the need for cost-effective, diverse course offerings, and increasing government support for online education initiatives & investments in digital infrastructure. Further, the tutoring segment is projected to register the highest CAGR during the forecast.
Based on learning mode, the language-learning apps market is segmented into one-on-one learning and group learning. In 2024, the one-on-one learning segment is estimated to account for a larger share of the language-learning apps market. The growth of this segment is driven by globalization and interconnectedness, the need for highly personalized experiences tailored to the individual learner's pace, the increasing need for more cost-effective alternatives to traditional language schools or immersion programs, growing focus on specific learning objectives, rising demand for job opportunities, growing need for continuous self-improvement and skill development are driving the growth of this segment. Further, the group learning segment is estimated to register the highest CAGR during the forecast period.
Based on age group, the language-learning apps market is segmented into <18 years, 18-20 years, 21-30 years, 31-40 years, and >40 years. In 2024, the <18 years segment is expected to account for the largest share of the language-learning apps market. The digitization of public schools, an increasing number of language learners, significant growth in smartphone users, rising demand for kids' learning apps, the popularity of online interactive games for language learning, and the growing e-learning platforms are expected to drive the segment growth in the coming years. Further, the 18-20 years segment is projected to register the highest CAGR during the forecast period.
Based on language, the language-learning apps market is broadly segmented into English, French, Spanish, Mandarin, German, Italian, Arabic, Japanese, Korean, and other languages. In 2024, the English language segment is expected to account for the largest share of the language-learning apps market. The large market share of this segment is attributed to the growing number of English language learners worldwide, the increasing emphasis on learning English in schools & educational institutions, the growing priority for English in business & professional areas, and rising investments in start-ups & small companies teaching English. Further, the Mandarin language segment is poised to register the highest CAGR during the forecast period.
Based on end user, the language-learning apps market is segmented into individual learners, educational institutes, government bodies, and corporate learners. In 2024, the individual learners segment is estimated to account for the largest share of the language-learning apps market. This segment's growth is driven by the rising adoption of smart devices coupled with faster internet penetration, the increasing need for transmission of live content on the internet for better brand engagement and student reach, the rising adoption of self-learning apps, the surging social media platforms, and the high number of free language-learning apps. Further, the individual learners segment is projected to register the highest CAGR during the forecast period.
Based on geography, the language-learning apps market is segmented into North America, Asia-Pacific, Europe, Latin America, and the Middle East & Africa. In 2024, Asia-Pacific is estimated to account for the largest share and highest CAGR of the language-learning apps market. This region's large market share is attributed to the growing need to improve communication across borders, high demand for multilingual professionals, rising adoption of self-learning apps in corporate training programs & language institutes, increasing digitalization of educational content government initiatives to strengthen national education networks, increasing demand for flexible & convenient language-learning options, and for online cost-effective programs that address the knowledge gap in students. Moreover, the Asia-Pacific region is also projected to register the highest CAGR during the forecast period.
The key players operating in the language-learning apps market are Duolingo Inc. (U.S.), Memrise Inc. (U.K.), Busuu Ltd (U.K.), Berlitz Corporation (U.S.), Mango Languages (U.S.), Pimsleur (U.S.), Rosetta Stone, Inc. (U.S.), HelloTalk (China), Inlingua International Ltd. (France), Lesson Nine GmbH (Babble) (Germany), PlanB Labs OU (Drops) (Estonia), Transparent Language, Inc. (U.S.), Open Education LLC (U.S.), Linguistica 360, Inc. (U.S.), Mondly (Romania), FluentU (A part of Enux Education Limited) (U.S.), Lingvist Technologies OU (Estonia), Beelinguapp UG (Germany), ELSA Corp. (U.S.), FALOU APP (Brazil), Lang-8 Inc. (HiNative) (Japan), Tripod Technology GmbH (Tandem) (Germany), and Lingualift (U.K.).
Language-learning Apps Market Assessment-by Offering
Language-learning Apps Market Assessment-by Learning Mode
Language-learning Apps Market Assessment-by Age Group
Language-learning Apps Market Assessment-by Language
Language-learning Apps Market Assessment-by End User
Language-learning Apps Market Assessment-by Geography
(Note: SWOT Analysis for the Top 5 Companies Will Be Provided)