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オンライン・オンデマンド・ランドリーサービス市場レポート:動向、予測、競合分析 (2031年まで)

Online On-Demand Laundry Service Market Report: Trends, Forecast and Competitive Analysis to 2031


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発行
Lucintel
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英文 150 Pages
納期
3営業日
カスタマイズ可能
適宜更新あり
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オンライン・オンデマンド・ランドリーサービス市場レポート:動向、予測、競合分析 (2031年まで)
出版日: 2025年02月21日
発行: Lucintel
ページ情報: 英文 150 Pages
納期: 3営業日
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概要

世界のオンライン・オンデマンド・ランドリーサービス市場の将来は、住宅用および商業用アプリケーションにおける機会で有望視されています。世界のオンライン・オンデマンド・ランドリーサービス市場は、2025年から2031年までのCAGRが22.6%で、2031年までに推定940億米ドルに達すると予想されています。この市場の主な促進要因は、働く人の増加と皮膚アレルギーの発生率の増加です。

  • Lucintelの予測では、サービス別ではランドリーケアが、健康維持に不可欠な清潔な家庭や衣服に対する消費者の需要の高まりにより、予測期間中も最大セグメントであり続けます。
  • 用途別では、ホテル、病院、レストランなど様々なセクターでランドリーサービスの需要が高まっているため、業務用分野で高い成長が見込まれます。
  • 地域別では、北米は人々の可処分所得の増加と健康志向の高まりにより、予測期間中最大の地域であり続けると思われます。

オンライン・オンデマンド・ランドリーサービス市場の戦略的成長機会

オンライン・オンデマンド・ランドリーサービス市場は、様々な分野で適用可能な数多くの戦略的成長機会に特徴付けられます。人々の関心は、基本的なニーズを満たすことから、様々な形のテクノロジー統合による快適な生活の確保へとシフトしており、事業がポートフォリオを多様化し、新たな層にリーチできる見込みがあります。このような成長の道を理解することは、企業の事業範囲を拡大することを目的とした政策を開発する上で極めて重要です。

  • 環境にやさしいランドリーサービスの発明:オンライン・オンデマンド市場には、環境に優しいランドリー・ソリューションを開発するチャンスが広がっています。これには、生分解性石鹸、エネルギー効率の高い機器、節水型機器などを顧客に提供することが含まれます。環境への関心が高まるにつれて、消費者は持続可能性への願望に沿ったサービスを求めています。グリーン投資は企業を際立たせ、環境問題に敏感な顧客を惹きつけることができます。
  • 地理的な事業範囲の拡大:オンライン・オンデマンド・ランドリーサービスの未開拓市場への拡大は、大きな成長機会となります。インドや東南アジア諸国など、都市人口が拡大し、携帯電話の利用が増加している国々は、未開拓の市場です。新興市場の実情に合わせてローカライズされたサービスを提供することで、成長の可能性があります。
  • スマートホームテクノロジーとの統合:オンライン・オンデマンド・ランドリーサービスをスマートホームテクノロジーと融合させる大きな可能性があります。スマート家電メーカーとの提携を通じてサービス提供を強化し、リモートアクセス機能を導入することで、スマートホームデバイスの人気の高まりに対応し、特に技術に詳しいユーザーにとって、ユーザーとのやり取りを完璧なものにすることができます。
  • モバイルアプリ機能の強化:モバイル・アプリの機能強化は、ユーザー・エンゲージメントと満足度の向上を通じて成長機会をもたらします。リアルタイムのトラッキング、人工知能によるレコメンデーション、簡単な支払いオプションなどの機能は、顧客の関心と定着率の向上につながる可能性があります。機能が強化されたユーザーフレンドリーなアプリケーションは、サービスプロバイダーのニッチを作り出し、ダウンロードするユーザーを増やし、顧客ロイヤルティを醸成することができます。
  • サービス提供の多様化:サービス提供の拡大は、オンライン・オンデマンド・ランドリー業界の成長にとって重要な手段です。この拡大には、ドライクリーニングやお直し、高級衣類のケアといった専門的なサービスが含まれ、より幅広い顧客層にアピールすることができます。様々な顧客層にサービスを提供することで、企業は収益の可能性を高め、サービス提供を強化することができます。

グリーン・ソリューション、市場の拡大、スマートホームとの統合、モバイルアプリの強化、サービスの多様化など、こうした戦略的成長機会は、事業の成長にとって現実的な意味を持っています。企業は市場での存在意義を高め、現代の消費者の期待に応えることができます。

オンライン・オンデマンド・ランドリーサービス市場の促進要因・課題

オンライン・オンデマンド・ランドリーサービス市場の成長と開拓を加速または制限する要因はいくつかあります。これらの要因には、技術的、経済的、法的影響、人口統計や顧客嗜好の変化が含まれます。これらの要因を理解することは、ビジネスが市場でサービスを提供し、繁栄しようと努力している間にしばしば遭遇するため、重要です。

オンライン・オンデマンド・ランドリーサービス市場を牽引する要因は以下の通りです:

  • 技術的な取り組み:技術的イニシアチブは、オンライン・オンデマンド・ランドリーサービス市場の成長の主要な原動力となっています。AI、機械学習、モバイルアプリケーションのようなイノベーションへの回帰は、サービス提供と顧客体験を強化しています。ルーティング技術、トラッキング技術、自動処理システムは、サービス提供とビジネスモデルのパフォーマンスを向上させます。これらの機能は拡張性と効率を高め、市場の開拓を支えています。
  • 都市化と多忙なライフスタイルの増加:都市化の進展と多忙なライフスタイルにより、利用者はオンライン・オンデマンド・ランドリーサービスを選ぶようになっています。日常的な雑事に多くの時間が費やされるため、都市住民はランドリーサービスに管理しやすいソリューションを求めています。より余暇を楽しみたいというニーズは、オンライン・ランドリーサービスへの需要と一致しています。このような都市住民の需要の増加は、市場の成長とサービス開拓の原動力となっています。
  • スマートフォン普及率の上昇:スマートフォンの普及率の上昇は、オンライン・オンデマンド・ランドリー市場の主要な促進要因です。これらのハンドヘルド端末により、オンラインポータルへのアクセスが容易になり、顧客はランドリーサービスの予約や支払いを手間なく行えるようになりました。また、アプリ中心のモデルも普及し、オンライン・ランドリーサービスの範囲を広げています。
  • 環境意識の高まり:消費者の環境意識の高まりは、環境に優しい洗濯ソリューションへの需要を後押ししています。水溶性洗剤やエネルギー効率の高い機器など、環境に優しい方法を用いたサービスを求める顧客が増加しています。環境に優しい技術を使用する企業は、市場で効果的に競争し、環境意識の高い顧客を引き付け、持続可能な慣行への投資から利益を得ることができます。
  • eコマースとデジタル・プラットフォームの拡大:eコマースとデジタル・プラットフォームの拡大は、オンライン・オンデマンド・ランドリーサービス市場の成長を促す主な要因です。同市場では、サービスの予約、支払い処理、運営管理において、デジタル・プラットフォームへの依存度が高まっています。現在、多くの企業がオンラインWebインターフェイスを通じてeコマース体験を提供しており、こうしたサービスはあらゆる人々がより利用しやすくなっています。

こうした促進要因にもかかわらず、オンライン・オンデマンド・ランドリーサービス市場の成長を妨げている課題がいくつかあります。主な課題は以下の通りです:

  • 高い運営コスト:運営コストの高さは、オンラインランドリーサービス業者にとって大きな課題です。配送ロジスティクス、人件費、クリーニング機器のメンテナンスは、特に小規模事業者にとっては経済的負担となります。この障害を克服するには、企業が利益を確保できるようにビジネスモデルを革新する必要があります。
  • 激しい競合:オンラインランドリーサービス市場における激しい競合は、より良いサービスをより低価格で提供するよう企業に圧力をかけます。熾烈な競争の中で収益性を維持するのは困難であるため、新規参入企業の意欲を削ぐ一方、既存企業は市場シェアの維持に苦戦します。独自の価値提案で差別化を図る企業は、競合環境でも生き残ることができます。
  • 需要の季節性:洗濯需要の季節性は、オンライン・オンデマンド・ランドリーサービスにとってもう一つの課題です。季節的な変動は、特に閑散期にはビジネス活動の低迷につながる可能性があります。この変動は収益に影響し、年間を通じて需要を平準化する戦略が求められます。
  • 信頼とセキュリティへの懸念:消費者はサービスの安全性と信頼性に懸念を抱いています。安全な支払い方法の確保、衣料品の紛失や破損の可能性の低減、顧客データの保護はすべて、高品質のサービスを提供するために不可欠です。セキュリティと信頼は、忠実な顧客基盤を構築する上で極めて重要です。

これらの促進要因・課題は、オンライン・オンデマンド・ランドリーサービス市場に明確な道筋を示しています。ドライバーを活用し、課題を克服することで、企業は戦略的に成長し、競合マーケットプレースで成功することができます。

目次

第1章 エグゼクティブサマリー

第2章 世界のオンライン・オンデマンド・ランドリーサービス市場:市場力学

  • イントロダクション、背景、分類
  • サプライチェーン
  • 業界の促進要因と課題

第3章 市場動向と予測分析 (2019年~2031年)

  • マクロ経済動向 (2019~2024年) と予測 (2025~2031年)
  • 世界のオンライン・オンデマンド・ランドリーサービス市場の動向 (2019~2024年) と予測 (2025~2031年)
  • 世界のオンライン・オンデマンド・ランドリーサービス市場:サービス別
    • ランドリーケア
    • ドライクリーニング
    • 羽毛布団クリーニング
  • 世界のオンライン・オンデマンド・ランドリーサービス市場:用途別
    • 家庭用
    • 業務用
    • その他

第4章 地域別の市場動向と予測分析 (2019年~2031年)

  • 世界のオンライン・オンデマンド・ランドリーサービス市場:地域別
  • 北米のオンライン・オンデマンド・ランドリーサービス市場
  • 欧州のオンライン・オンデマンド・ランドリーサービス市場
  • アジア太平洋のオンライン・オンデマンド・ランドリーサービス市場
  • その他地域のオンライン・オンデマンド・ランドリーサービス市場

第5章 競合分析

  • 製品ポートフォリオ分析
  • 運用統合
  • ポーターのファイブフォース分析

第6章 成長機会と戦略分析

  • 成長機会分析
    • 世界のオンライン・オンデマンド・ランドリーサービス市場の成長機会:サービス別
    • 世界のオンライン・オンデマンド・ランドリーサービス市場の成長機会:用途別
    • 世界のオンライン・オンデマンド・ランドリーサービス市場の成長機会:地域別
  • 世界のオンライン・オンデマンド・ランドリーサービス市場の新たな動向
  • 戦略的分析
    • 新製品の開発
    • 世界のオンライン・オンデマンド・ランドリーサービス市場の生産能力拡大
    • 世界のオンライン・オンデマンド・ランドリーサービス市場における企業合併・買収 (M&A)、合弁事業
    • 認証とライセンシング

第7章 主要企業のプロファイル

  • Cleanly
  • Press Technologies
  • Lapels Cleaners
  • Zipjet
  • Rinse
  • Mulberrys Garment Care
  • Laundryheap
目次

The future of the global online on-demand laundry service market looks promising with opportunities in the residential and commercial applications. The global online on-demand laundry service market is expected to reach an estimated $94 billion by 2031 with a CAGR of 22.6% from 2025 to 2031. The major drivers for this market are the rising number of working individuals and the growing incidence of skin allergies.

  • Lucintel forecasts that, within the services category, laundry care will remain the largest segment over the forecast period due to its growing demand among consumers for clean homes and clothing, which are essential for good health.
  • Within the application category, the commercial is expected to witness higher growth due to the rising demand for laundry services across various sectors, such as hotels, hospitals, and restaurants.
  • In terms of regions, North America will remain the largest region over the forecast period due to the rising disposable income of people and the growing health-conscious population in the region.

Gain valuable insights for your business decisions with our comprehensive 150+ page report.

Emerging Trends in the Online On-Demand Laundry Service Market

The progressing online on-demand laundry service market is not short of several new trends that are necessary for molding its future. The advancement of technology, modification of customer requirements, and increasing scope in sustainability have also contributed to such emerging trends. It is worth noting these trends for every organization striving to win the competition and satisfy the emerging behaviors among consumers.

  • Introduction of AI and Machine Technology: The online on-demand laundry services market is effectively merging artificial intelligence and machine learning technologies, which improve operational and service delivery processes. Sometimes, delivery routes are optimized using AI-based algorithms, along with analyzing limitations, etc. This is where customer interactions have been personalized, demand forecasting has improved, and even the route for delivery has been optimized. The machine learning algorithms process customer review information and use identified tendencies to improve the quality of service and encourage customers. Such tendencies enable the company to minimize costs, increase process efficiency, and work more comprehensively with the community.
  • Adoption of Eco-Friendly Practices: Increasing awareness about sustainable practices in the online on-demand laundry service market is evident. Companies are making efforts toward being more environmentally friendly; for instance, chief among these efforts is the introduction of waterless washing services, which are enhanced by the green disposition. Widespread understanding of the environmental situation among consumers and the growing demand for green services is motivating this trend. Such environmentally conscious businesses will enjoy a growing number of customers looking for the same service, thus improving their brand image.
  • Expansion of Subscription-Based Models: Without a doubt, the subscription-based model is establishing a foothold in companies that offer brick-and-click laundry services. These services promise to relieve clients of the hassle of having to wash clothes every time, as was necessary in previous washing services. The subscription plans and pricing do not limit the number of services included in a package. This trend mostly appeals to busy professionals and mothers who prefer to receive laundry service regularly.
  • Collaboration with Smart Home Technologies: The integration of online on-demand laundry services into smart home technologies is gaining prominence. Many services have also introduced new features that allow remote access to smart washing machines and interconnectivity with home assistants for better scheduling and notifications. This development improves convenience and makes laundry management easier in conformity with the existing trend where smart home devices are increasingly adopted.
  • Improvements in Mobile Application Functionalities: Mobile applications remain prominent in the online on-demand laundry service sector, with new features being created to enhance user satisfaction. Some of the new app features include laundry order tracking, order alerts, and contactless reordering of laundry services. Digital wallets, reward, and loyalty programs are also being incorporated by these apps to accelerate payment processes and incentivize customers who use their services. Such modifications increase user satisfaction and, thus, customer satisfaction.

New trends like AI incorporation, green marketing, subscription models, smart home technology integration, and more features in mobile applications are positively affecting the online on-demand laundry service industry. These trends show how the industry has kept pace with changes in technology and the needs of customers, fostering progression and improving service provision.

Recent Developments in the Online On-Demand Laundry Service Market

The new changes in the online on-demand laundry service market indicate that this is an industry that responds well to changes in consumer taste and technology. Major changes include improvements in technology, increased efficiencies, and enhanced service provision. These changes affect how services are delivered and received by consumers.

  • Enhanced Logistics and Route Optimization: New developments in logistics and route optimization technologies have elevated the efficiency of internet-based laundry services. Businesses use a combination of GPS tracking, real-time traffic reports, and routing algorithms to optimize the delivery system. These help minimize the time it takes to deliver the services, reduce the cost of operations, and improve the reliability of the service. Logistics improvements also improve customer satisfaction as their orders are properly executed in terms of delivery.
  • Broadening the Scope of Services: The offerings of online laundry-on-demand companies are not limited to laundry and dry cleaning services. Many companies today are including the cleaning of leather and suede, alterations, and the cleaning of other stains and marks. This expansion of services addresses the varying requirements of clients and provides the added advantage of on-demand laundry services. The wider the types of services the business provides, the greater the customer base and the chances for revenue generation.
  • Incorporation of Contactless Measures: The incorporation of contactless solutions has increasingly become the norm in the market for online on-demand laundry services. Companies are providing services such as contactless payment, no-touch pickup and delivery, and automated drop-off lockers. These solutions address health and safety concerns, especially after the outbreak, and make the customer experience more comfortable and hygienic.
  • Integration of Customer Feedback and Personalization: The combination of customer experiences and personalization features is increasing daily in the domain of online on-demand laundry services. The use of customer reviews and comments to improve service provision and meet individual needs is already in practice by companies. When using these platforms for their services, clients are presented with personalized recommendations inferred from previous orders and evaluations made on feedback forms. This approach improves customer satisfaction and retention.
  • Moving toward the Growth of Subscription and Membership Models: Subscription and membership models have become popular in on-demand laundry services. These models provide customers with regular services upon payment of a monthly fixed fee. Subscription plans often entitle customers to other benefits like primary services, discounts, and amenities such as flexibility in service provision or scheduling. This innovation responds to the consumers' wish for simple and certain laundry service provisions.

Modern society has witnessed changes in the approach to availing online on-demand laundry services, including better logistics, broader service offerings, touchless solutions, individualized services, and subscription and membership plans. These changes demonstrate that the industry responds to the constantly changing demands of consumers.

Strategic Growth Opportunities for Online On-Demand Laundry Service Market

The online on-demand laundry service market is characterized by numerous strategic growth opportunities applicable in different areas. As the focus of people has shifted from satisfying basic needs to ensuring comfortable living through various forms of technology integration, there are prospects for businesses to diversify their portfolios and reach new demographics. Understanding these avenues of growth is crucial for developing policies aimed at enhancing a company's operational scope.

  • Invention of Environment-Friendly Laundry Services: There is a growing opportunity in the online on-demand market for developing eco-friendly laundry solutions. This includes providing customers with biodegradable soaps, energy-efficient equipment, and water-conserving equipment. As environmental concerns increase, consumers are seeking services that align with their sustainability aspirations. Green investments can set companies apart and attract clients sensitive to environmental issues.
  • Growing Geographical Scope of Operations: The expansion of online on-demand laundry services into unexplored markets represents a huge growth opportunity. Countries like India and others in Southeast Asia, where urban populations are expanding and mobile phone usage is growing, present untapped markets. There is potential for growth by offering localized services that cater to the realities of emerging markets.
  • Integration with Smart Home Technologies: There is great potential for incorporating online on-demand laundry services with smart home technologies. Enhancing service offerings through partnerships with smart appliance makers and introducing remote access functionalities can meet the growing popularity of smart home devices, making user interaction flawless, especially for tech-savvy users.
  • Enhancement of Mobile App Features: Enhancing mobile app features presents a growth opportunity through increased user engagement and satisfaction. Features like real-time tracking, artificial intelligence recommendations, and easy payment options may lead to greater customer interest and retention. A user-friendly application with enhanced features can create a niche for a service provider, attracting more users for download and fostering customer loyalty.
  • Diversification of Service Offerings: Expanding service offerings is a critical avenue for growth in the online on-demand laundry business. This expansion could include specialized services like dry cleaning, alterations, and premium garment care, appealing to a wider customer base. By serving various customer segments, companies can improve their revenue potential and boost service offerings.

These strategic growth opportunities-such as green solutions, market expansion, integration with smart homes, mobile app enhancements, and service diversification-have practical implications for business growth. Companies can improve their market significance and meet the expectations of modern consumers.

Online On-Demand Laundry Service Market Driver and Challenges

Several factors accelerate or limit the growth and development of the online on-demand laundry service market. These factors include technological, economic, and legal influences, as well as changing demographics and customer preferences. Understanding these factors is important as businesses often encounter them while striving to serve and prosper in the market.

The factors responsible for driving the online on-demand laundry service market include:

  • Technological Initiatives: Technological initiatives have been a major driver of growth in the online on-demand laundry service market. Returns on innovations like AI, machine learning, and mobile applications have enhanced service delivery and customer experience. Routing techniques, tracking technologies, and automated processing systems improve service delivery and business model performance. These features enhance scalability and efficiency, supporting the market's development.
  • Increasing Urbanization and Busy Lifestyles: Increasing urbanization and busy lifestyles compel users to opt for online on-demand laundry services. With everyday chores consuming much of their time, city residents seek manageable solutions for laundry services. The need for more leisure time aligns with the demand for online laundry services. This increased demand by urban inhabitants helps grow the market and drives service development.
  • Rising Smartphone Penetration: Rising smartphone penetration is a key driver of the online on-demand laundry market. These handheld devices make it easier to access online portals and allow customers to book and pay for laundry services without any hassle. They have also popularized app-centric models, thereby expanding the scope of online laundry services.
  • Growing Environmental Awareness: Growing environmental awareness among consumers is boosting demand for environmentally friendly washing solutions. More customers are requesting services that use eco-friendly methods, such as water-soluble detergents and energy-efficient devices. Firms using green technologies can compete effectively in the market and attract eco-conscious customers, benefiting from investments in sustainable practices.
  • Expansion of E-commerce and Digital Platforms: The expansion of e-commerce and digital platforms is a major factor driving the growth of the online on-demand laundry service market. The market is increasingly relying on digital platforms for booking services, processing payments, and managing operations. Many businesses now offer e-commerce experiences through online web interfaces, making these services more accessible to people everywhere.

Despite these driving factors, several challenges hinder the growth of the online on-demand laundry service market. The key challenges include:

  • High Operational Costs: High operational costs are a major challenge for online laundry service providers. Delivery logistics, labor costs, and maintenance of cleaning equipment can create financial burdens, especially for small businesses. Overcoming this obstacle requires business model innovation to ensure that companies remain profitable.
  • Intense Competition: Intense competition within the online laundry service market puts pressure on businesses to offer better services at lower prices. The difficulty of sustaining profitability amid fierce competition can discourage new market entrants, while established players struggle to retain their market share. Companies that differentiate themselves with unique value propositions can survive in the competitive environment.
  • Seasonality of Demand: The seasonality of laundry demand presents another challenge for online on-demand laundry services. Seasonal fluctuations can lead to periods of low business activity, especially during off-peak times. This variance impacts revenues and calls for strategies to smooth demand throughout the year.
  • Trust and Security Concerns: Consumers have concerns about the security and reliability of services. Ensuring secure payment methods, reducing potential loss or damage to garments, and safeguarding customer data are all essential to providing high-quality service. Security and trust will be pivotal in building loyal customer bases.

These drivers and challenges present clear paths forward for the online on-demand laundry service market. By leveraging the drivers and overcoming the challenges, businesses can strategically grow and succeed in the competitive marketplace.

List of Online On-Demand Laundry Service Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies online on-demand laundry service companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the online on-demand laundry service companies profiled in this report include-

  • Cleanly
  • Press Technologies
  • Lapels Cleaners
  • Zipjet
  • Rinse
  • Mulberrys Garment Care
  • Laundryheap

Online On-Demand Laundry Service by Segment

The study includes a forecast for the global online on-demand laundry service market by service, application, and region.

Online On-Demand Laundry Service Market by Service [Analysis by Value from 2019 to 2031]:

  • Laundry Care
  • Dry Clean
  • Duvet Clean

Online On-Demand Laundry Service Market by Application [Analysis by Value from 2019 to 2031]:

  • Residential
  • Commercial
  • Others

Online On-Demand Laundry Service Market by Region [Analysis by Value from 2019 to 2031]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

Country Wise Outlook for the Online On-Demand Laundry Service Market

The online on-demand laundry service market has changed significantly in terms of size and scope as technology grows in leaps and bounds and consumer habits shift. There has been increasing demand for such services due to rising urbanization, professional demands, and the rapid adoption of mobile phones. Industry players are leveraging technology to provide personalized products, streamline operations, and improve customer relations. This trend is evident in core markets such as the US, China, Germany, India, and Japan, where specific market conditions and the state of technology determine the direction of future development.

  • United States: In the United States, the prospects for online on-demand laundry services are growing rapidly, with app-based solutions even utilizing subscription models. New features are being introduced, including real-time laundry tracking, the use of environmentally safe detergents, and scheduling for laundry pickups and deliveries. There is also a growing trend of integrating smart home devices and including AI chatbots for customer service and complaint handling. Major developments include partnerships with delivery companies for quick service, as well as offering specialized services for cleaning more sophisticated items such as leather and delicate fabrics.
  • China: The Chinese market for online on-demand laundry services has significant room for expansion, thanks to the country's extensive internet coverage and high mobile app usage. Recent innovations include the use of artificial intelligence and machine learning to enhance logistics and customize services. Companies are also working on integrating WeChat and other Chinese applications for service arrangements and payments. Moreover, there is increasing adoption of eco-friendly practices, with many services using environmentally friendly products and adhering to green principles to attract environmentally conscious consumers.
  • Germany: The trend for online on-demand laundry services in Germany is focused on eco-friendliness and efficiency. Developments include the provision of smart lockers for secure drop-offs and pick-ups, which enhance convenience, as well as collaborations with local companies to extend market reach. Many services are adopting eco-friendly technologies in their operations and for cleaning health items. Subscription models, which provide on-demand pick-up and delivery services for busy working adults and parents, have become increasingly popular in the market.
  • India: In recent years, Indian online on-demand laundry services have seen significant growth due to urbanization and the emergence of a new middle class. This growth has led to the widespread development of mobile applications that offer everything from simple laundry services to professional cleaning. Another key focus is pricing and business scalability-numerous companies have introduced multiple pricing tiers to address different consumer needs. Additionally, there is an increasing focus on service efficiency and punctuality to meet the high demands of urban consumers.
  • Japan: In Japan, the online on-demand laundry market is growing, supported by high-tech solutions that achieve both self-design and high industrial performance goals. Developments include the use of robots and other automated systems to sort and wash laundry. Companies are also expanding their services through partnerships with local businesses, where loyal customers can drop off laundry at convenient locations like local convenience stores.

Features of the Global Online On-Demand Laundry Service Market

Market Size Estimates: Online on-demand laundry service market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Online on-demand laundry service market size by service, application, and region in terms of value ($B).

Regional Analysis: Online on-demand laundry service market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different services, applications, and regions for the online on-demand laundry service market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the online on-demand laundry service market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the online on-demand laundry service market by service (laundry care, dry clean, and duvet clean), application (residential, commercial, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Online On-Demand Laundry Service Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

  • 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
  • 3.2. Global Online On-Demand Laundry Service Market Trends (2019-2024) and Forecast (2025-2031)
  • 3.3: Global Online On-Demand Laundry Service Market by Service
    • 3.3.1: Laundry Care
    • 3.3.2: Dry Clean
    • 3.3.3: Duvet Clean
  • 3.4: Global Online On-Demand Laundry Service Market by Application
    • 3.4.1: Residential
    • 3.4.2: Commercial
    • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

  • 4.1: Global Online On-Demand Laundry Service Market by Region
  • 4.2: North American Online On-Demand Laundry Service Market
    • 4.2.1: North American Market by Service: Laundry Care, Dry Clean, and Duvet Clean
    • 4.2.2: North American Market by Application: Residential, Commercial, and Others
  • 4.3: European Online On-Demand Laundry Service Market
    • 4.3.1: European Market by Service: Laundry Care, Dry Clean, and Duvet Clean
    • 4.3.2: European Market by Application: Residential, Commercial, and Others
  • 4.4: APAC Online On-Demand Laundry Service Market
    • 4.4.1: APAC Market by Service: Laundry Care, Dry Clean, and Duvet Clean
    • 4.4.2: APAC Market by Application: Residential, Commercial, and Others
  • 4.5: ROW Online On-Demand Laundry Service Market
    • 4.5.1: ROW Market by Service: Laundry Care, Dry Clean, and Duvet Clean
    • 4.5.2: ROW Market by Application: Residential, Commercial, and Others

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Online On-Demand Laundry Service Market by Service
    • 6.1.2: Growth Opportunities for the Global Online On-Demand Laundry Service Market by Application
    • 6.1.3: Growth Opportunities for the Global Online On-Demand Laundry Service Market by Region
  • 6.2: Emerging Trends in the Global Online On-Demand Laundry Service Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Online On-Demand Laundry Service Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Online On-Demand Laundry Service Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Cleanly
  • 7.2: Press Technologies
  • 7.3: Lapels Cleaners
  • 7.4: Zipjet
  • 7.5: Rinse
  • 7.6: Mulberrys Garment Care
  • 7.7: Laundryheap