コーントルティーヤの世界市場：予測（2022年～2027年）

世界のコーントルティーヤの市場規模は、2020年の160億6,500万米ドルから2027年には245億2,500万米ドルに達し、予測期間中にCAGRで6.23%の成長が予測されています。トルティーヤ市場のセグメントは小麦とコーンに分かれ、2020年に最大の割合を占めるのは、コーンセグメントです。

当レポートでは、世界のコーントルティーヤ市場について調査分析し、市場力学、セグメント別の市場分析、競合環境、企業プロファイルなど、体系的な情報を提供しています。

目次

第1章 イントロダクション

• 市場の定義
• 市場セグメンテーション

第2章 調査手法

• 調査データ
• 前提条件

第3章 エグゼクティブサマリー

• 調査のハイライト

第4章 市場力学

• 市場促進要因
• 市場抑制要因
• ポーターのファイブフォース分析
  • サプライヤーの交渉力
  • バイヤーの交渉力
  • 代替品の脅威
  • 新規参入業者の脅威
  • 業界における競合情勢
• 業界のバリューチェーン分析

第5章 コーントルティーヤ市場：製品タイプ別

• チップス
• タコスシェル
• ラップ
• トスターダス

第6章 コーントルティーヤ市場：性質別

• オーガニック
• 従来型

第7章 コーントルティーヤ市場：加工タイプ別

• 新鮮
• 冷凍

第8章 コーントルティーヤ市場：流通チャネル別

• スーパーマーケット・ハイパーマーケット
• コンビニエンスストア
• オンライン
• その他

第9章 コーントルティーヤ市場：地域別

• イントロダクション
• 北米
  • 米国
  • カナダ
  • メキシコ
• 南米
  • ブラジル
  • アルゼンチン
  • その他
• 欧州
  • ドイツ
  • フランス
  • 英国
  • スペイン
  • その他
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • イスラエル
  • その他
• アジア太平洋
  • 中国
  • インド
  • 韓国
  • 台湾
  • タイ
  • インドネシア
  • 日本
  • その他

第10章 競合環境と分析

• 主要企業と戦略分析
• 新興企業と市場収益性
• 合併・買収・合意・提携
• ベンダーの競合マトリックス

第11章 企業プロファイル

• Ole Mexican Foods
• GRUMA, S.A.B. de C.V
• PepsiCo Inc.
• Masienda
• La Tortilla Factory
• Azteca Foods
• Guerrero White Corn Tortilla
• Catallia Mexican Foods
• Aranda's Tortilla Company, Inc.
• Liven, S.A.

The global corn tortilla market is projected to grow at a CAGR of 6.23% during the forecast period to reach US$24.525 billion by 2027, up from US$16.065 billion in 2020.

The tortilla market is bifurcated into wheat and corn tortillas. In 2020, the corn segment held the greatest proportion of the global tortilla market. The corn tortilla is the most conventional tortilla type. In supermarkets, an industrial nixtamalization technology is used to make many corn tortillas.

Tortillas are mainly flatbreads made from wheat and corn. Corn tortilla chips, tostadas, taco shells, and a variety of other tortilla products are available on the global market. Market expansion is expected to be fuelled by the tortilla's high nutritional characteristics. Corn tortillas are widely popular in North America and Europe, particularly in the United States, Italy, and Mexico. An uncooked corn tortilla is made with 46 percent nixtamalized corn, 3 percent fat, 45 percent carbohydrates, and 6 percent protein for hydration. An uncooked corn tortilla is composed of 46% nixtamalized corn, 3% fat, 45% carbohydrates, and 6% protein for hydration. A raw corn tortilla has 218 calories per 100 grams and is high in phosphorus (45% of daily value) and magnesium (20% of daily value).It contains a modest amount of vitamin B6, manganese, niacin, and zinc (10-19% DV). Corn tortillas are quite popular among customers because of their nutritious characteristics.

Drivers of Global Corn Tortilla Market Growth

The online and offline modes of purchasing food are booming in various parts of the globe due to rising populations, disposable income, and internet penetration. In comparison to the online mode of purchase, offline retail sales continue to dominate, which includes hypermarkets, supermarkets, and shopping malls, where consumers find it very easy to find all of their products under one roof. Slowly, as a result of urbanization and a fast-paced lifestyle, young people are becoming progressively influenced by online shopping, which will fuel market expansion through online sales channels. Furthermore, rising internet penetration in emerging nations is expanding the range of online sales channels, which is likely to increase demand for tortilla chips and other tortilla-based products in the future years. For example, according to the World Bank, Individuals using the Internet as a percentage of the total population in Indonesia increased by more than 800% from 6.92 percent in 2009 to 39.905 percent in 2018. Furthermore, many businesses are establishing an online sales channel in addition to offline sales in the form of apps, which provide convenience to a large population with a busy lifestyle, as well as safe online payment methods and substantial discounts.

The high nutritive properties associated with corn tortillas are driving this market.

Corn tortillas are high in magnesium and fibre. Magnesium is necessary for your brain, heart, and muscles, while fibre is important for digestion and heart function. Because of the qualities linked with corn, corn-based tortillas are more popular among customers. Tacos, tostadas, enchiladas, flautas, quesadillas, chilaquiles, and tortilla soup are just a few of the traditional Mexican foods made from corn tortillas. Warm corn tortillas are frequently served alongside stews, soups, grilled meats, and other foods. To make crispy tortilla chips, corn tortillas are also deep-fried.

Market for Corn Tortillas on a Global Scale

Corn tortillas come in a variety of shapes and sizes, including corn tortilla mix, frozen corn tortillas, pre-cooked corn tortillas, and corn tortilla chips. Corn tortilla chips are likely to hold a major proportion of the industry, and the market is expected to increase positively as a result of the increasing number of product launches in new varieties. Furthermore, corn tortillas have a higher nutritional value and contain fewer carbohydrates as compared to wheat tortillas, making them a viable bread substitute.

Impact on the Global Corn Tortilla Market

The impact of COVID-19 on online delivery indicates a considerable rise in buying and is currently seeing tremendous adoption, whereas the offline distribution channel is suffering owing to short-term discretionary spending and uncertainty. Furthermore, COVID-19 is predicted to have a catalytic beneficial impact on the market in the long run, as it is expected to increase the number of internet users. However, the future growth of the online segment is dependent on the quality of infrastructure facilities and logistics services in developing regions, where the logistics industry lacks the latest technologies. Due to a lack of large logistics coverage networks and inconsistent quality, the online retail business may face challenges in the future.

Regional Analysis

North America, South America, Europe, the Middle East, Africa, and Asia Pacific make up the tortilla market. Because of the presence of key market participants in the region, as well as the rising adoption of the Mexican diet in countries such as the United States and Canada, North America holds a considerable share of the global tortilla market. The increased number of people transitioning to a vegan diet, combined with rising cases of obesity and allergies linked to the use of other products, is predicted to drive the tortilla market in Europe throughout the forecast period. Increased investments and product debuts by multinational players in countries such as China, India, and Indonesia are also helping to drive the growth of the Asia Pacific tortilla market.

Key Market Segments

• By Nature

Organic

Conventional

• By Product Type

Taco Shells

Chips

Wraps

Tostadas

• By Processing Type

Fresh

Frozen

• By Distribution Channel

Online

Supermarket/Hypermarket

Convenience Stores

Other

• By Geography

North America

• USA
• Canada
• Mexico

South America

• Brazil
• Argentina
• Others

Europe

• Germany
• France
• United Kingdom
• Italy
• Spain
• Others

The Middle East and Africa

• Saudi Arabia
• UAE
• Israel
• Others

Asia Pacific

• China
• Japan
• South Korea
• India
• Thailand
• Taiwan
• Indonesia
• Others

TABLE OF CONTENTS

1. INTRODUCTION

• 1.1. Market Definition
• 1.2. Market Segmentation

2. RESEARCH METHODOLOGY

• 2.1. Research Data
• 2.2. Assumptions

3. EXECUTIVE SUMMARY

• 3.1. Research Highlights

4. MARKET DYNAMICS

• 4.1. Market Drivers
• 4.2. Market Restraints
• 4.3. Porters Five Forces Analysis
  • 4.3.1. Bargaining Power of Suppliers
  • 4.3.2. Bargaining Powers of Buyers
  • 4.3.3. Threat of Substitutes
  • 4.3.4. The threat of New Entrants
  • 4.3.5. Competitive Rivalry in Industry
• 4.4. Industry Value Chain Analysis

5. CORN TORTILLA MARKET, BY PRODUCT TYPE

• 5.1. Chips
• 5.2. Taco Shell
• 5.3. Wrap
• 5.4. Tostadas

6. CORN TORTILLA MARKET, BY NATURE

• 6.1. Organic
• 6.2. Conventional

7. CORN TORTILLA MARKET, BY PROCESSING TYPE

• 7.1. Fresh
• 7.2. Frozen

8. CORN TORTILLA MARKET, BY DISTRIBUTION CHANNEL

• 8.1. Supermarket/Hypermarket
• 8.2. Convenience Store
• 8.3. Online
• 8.4. Other

9. CORN TORTILLA MARKET, BY GEOGRAPHY

• 9.1. Introduction
• 9.2. North America
  • 9.2.1. United States
  • 9.2.2. Canada
  • 9.2.3. Mexico
• 9.3. South America
  • 9.3.1. Brazil
  • 9.3.2. Argentina
  • 9.3.3. Others
• 9.4. Europe
  • 9.4.1. Germany
  • 9.4.2. France
  • 9.4.3. United Kingdom 
  • 9.4.4. Spain 
  • 9.4.5. Others
• 9.5. The Middle East and Africa
  • 9.5.1. Saudi Arabia
  • 9.5.2. UAE
  • 9.5.3. Israel
  • 9.5.4. Others
• 9.6. Asia Pacific
  • 9.6.1. China
  • 9.6.2. India
  • 9.6.3. South Korea
  • 9.6.4. Taiwan
  • 9.6.5. Thailand
  • 9.6.6. Indonesia 
  • 9.6.7. Japan
  • 9.6.8. Others

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

• 10.1. Major Players and Strategy Analysis
• 10.2. Emerging Players and Market Lucrative
• 10.3. Mergers, Acquisition, Agreements, and Collaborations
• 10.4. Vendor Competitiveness Matrix

11. COMPANY PROFILES

11.1.Ole Mexican Foods

11.2.GRUMA, S.A.B. de C.V

11.3.PepsiCo Inc.

11.4.Masienda

11.5.La Tortilla Factory

11.6.Azteca Foods

11.7.Guerrero White Corn Tortilla

11.8.Catallia Mexican Foods

11.9.Aranda's Tortilla Company, Inc.

11.10.Liven, S.A.