データ収益化の世界市場 (コンポーネント別、データの種類別、業務機能別、展開方式別、組織規模別、業種別)：将来予測 (2025～2030年)

データ収益化市場の2023年の市場規模は38億3,000万米ドルで、2024年には45億8,000万米ドルに達すると予測され、2030年には135億5,000万米ドルまでCAGR 19.75%で成長すると予測されています。

データ収益化は、主にデータを収益源に変換することによって、データを活用して測定可能な経済的利益を生み出すプロセスを指します。その範囲は、データの販売、データインサイトによる製品機能の強化、内部ビジネスプロセスの最適化、データ主導型パートナーシップの構築などの手法を包含します。データ収益化が必要なのは、企業がデータベース内の隠れた価値を解き放ち、意思決定プロセスを変革し、新たな収益機会を創出するのに役立つからです。アプリケーションは、金融、医療、小売、通信など様々な分野に及び、企業がサービスをパーソナライズし、消費者の行動を予測し、オペレーションを最適化し、迅速にイノベーションを起こすことを可能にします。最終的な利用範囲としては、金融サービスのような業界ではリスク管理や不正検出のためにデータを活用し、小売業ではパーソナライズされたマーケティングや在庫管理のために活用しています。

市場促進要因として、データ量の増加、データ分析技術の進歩、データ主導の意思決定の戦略的重要性に対する意識の高まりなどが指摘されています。予測分析能力を強化し、ビジネス変革を推進するソリューションを生み出す人工知能と機械学習の機会が急増しています。しかし、データプライバシーに関する懸念、GDPRなどの規制への対応、熟練したデータ専門家の不足は大きな課題です。組織はこれらの制約を緩和するために、堅牢なデータガバナンスの実践に注力すべきです。革新的な道筋としては、高度なアナリティクス・プラットフォームの開発、予測モデルを改善するための機械学習への投資、異種ソース間のデータ統合プロセスを容易にするためのデータ相互運用性の重視強化などが挙げられます。

機会を捉えるための推奨事項としては、データパートナーシップやコラボレーションの促進、高度な分析ツールを管理するための熟練した人材への投資、データを効率的に処理するためのスケーラブルなインフラの開発などが挙げられます。企業はまた、競合優位性を維持するために、データ考察を原動力とする付加価値サービスの創出にも注力しなければなりません。市場の性質がよりデータ中心のエコシステムへと移行する中、倫理的なデータ利用慣行を統合し、透明性を優先し、規制遵守を徹底する組織が成功する態勢を整えています。データ収益化は、多様な業界にまたがる可能性を秘めた革新と研究のための豊かなフィールドを提供し、成長のための強力なレバーであり続けます。

市場力学：急速に進化するデータ収益化市場の主要市場インサイトを公開

データ収益化市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • IoT、ソーシャルメディア、データ分析の幅広い利用によるデータ生成量の増加
  • ビジネスにおけるパーソナライズされたサービスの需要とユーザー情報のニーズ
  • 世界のデジタル化とクラウド導入を促進する政府の取り組み
• 市場抑制要因
  • 不正確なデータと透明性の欠如による制約
• 市場機会
  • AIとMLによるデータ収益化の技術進歩
  • 顧客体験向上のためのサブスクリプション型モデルへのシフトの高まり
• 市場の課題
  • プライバシーやデータセキュリティ侵害に関する懸念

ポーターのファイブフォース：データ収益化市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、データ収益化市場の競合情勢を理解するための重要なツールです。企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することで、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：データ収益化市場における外部からの影響の把握

外部マクロ環境要因は、データ収益化市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析：データ収益化市場における競合情勢の把握

データ収益化市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニングマトリックス：データ収益化市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、データ収益化市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨：データ収益化市場における成功への道筋を描く

データ収益化市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

当レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1. 市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2. 市場の発展度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3. 市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4. 競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5. 製品開発・イノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1. 現在の市場規模と今後の成長予測は？

2. 最高の投資機会を提供する製品、セグメント、地域はどこか？

3. 市場を形成する主な技術動向と規制の影響とは？

4. 主要ベンダーの市場シェアと競合ポジションは？

5. ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序論

第2章 分析手法

第3章 エグゼクティブサマリー

第4章 市場概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • IoT、ソーシャルメディア、データ分析の幅広い利用によるデータ生成の増加
    • 企業におけるパーソナライズされたサービスの需要とユーザー情報の必要性
    • 世界中でデジタル化とクラウド導入を推進する政府の取り組み
  • 抑制要因
    • 不正確なデータと透明性の欠如による限界
  • 機会
    • AIとMLによるデータ収益化の技術的進歩
    • 顧客体験を向上させるサブスクリプションモデルへの移行が増加
  • 課題
    • プライバシーとデータセキュリティ侵害に関する懸念
• 市場セグメンテーション分析
  • コンポーネント：ビジネス成長のためのデータ収益化コンサルティングサービスの利用拡大
  • データの種類：製品データの活用が急増し、データ収益化の改善につながる
  • 業務機能：販売およびマーケティング業務の改善のためのデータ収益化ソリューションの強化
  • 展開方式：クラウド展開モデルの強化
  • 組織規模：中小企業によるデータ収益化ソリューションの大幅な導入
  • 業種：業種全体でデータ収益化ソリューションの採用が増加
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的要因
  • 経済的要因
  • 社会的要因
  • 技術的要因
  • 法的要因
  • 環境的要因

第6章 データ収益化市場：コンポーネント別

• サービス
  • コンサルティング
  • 実装と統合
  • サポートとメンテナンス
• ツール

第7章 データ収益化市場：データの種類別

• 顧客データ
• 財務データ
• 製品データ
• サプライヤーデータ

第8章 データ収益化市場：業務機能別

• 財務
• 経営
• 販売・マーケティング
• サプライチェーン管理

第9章 データ収益化市場：展開方式別

• クラウド
• オンプレミス

第10章 データ収益化市場：組織規模別

• 大企業
• 中小企業

第11章 データ収益化市場：業界別

• 銀行、金融サービス、保険
• 消費財・小売業
• エネルギー・ユーティリティ
• 医療
• 情報技術
• 製造業
• メディア・エンターテインメント
• 通信
• 運輸・物流

第12章 南北アメリカのデータ収益化市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第13章 アジア太平洋のデータ収益化市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第14章 欧州・中東・アフリカのデータ収益化市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第15章 競合情勢

• 市場シェア分析 (2023年)
• FPNVポジショニングマトリックス (2023年)
• 競合シナリオ分析
  • Wildfire Systems、生成型AIを活用したサービスの収益化を促進するRevenueEngineを発表
  • Synechronはデータ収益化アクセラレータープログラムを開始し、収益と成長を促進する革新的なデータソリューションを実現します。
  • QYOU Media、収益化とプログラミングをサポートするQデータを開始
• 戦略分析と提言

企業一覧

• Accenture PLC
• Adstra, LLC
• Cisco Systems, Inc.
• Dawex Systems
• Domo, Inc.
• Emu Analytics Ltd.
• Infosys Limited
• International Business Machines Corporation
• Microsoft Corporation
• Narrative I/O, Inc.
• NetScout Systems, Inc.
• Optiva, Inc.
• Oracle Corporation
• QlikTech International AB
• Reltio, Inc.
• Revelate Data Monetization Corp.
• Salesforce, Inc.
• SAP SE
• SAS Institute Inc.
• Sisense Inc.
• Tech Mahindra
• ThoughtSpot, Inc.
• TIBCO Software Inc.
• Virtusa Corporation

LIST OF FIGURES

• FIGURE 1. DATA MONETIZATION MARKET RESEARCH PROCESS
• FIGURE 2. DATA MONETIZATION MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL DATA MONETIZATION MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL DATA MONETIZATION MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. GLOBAL DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2023 VS 2030 (%)
• FIGURE 13. GLOBAL DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. GLOBAL DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2030 (%)
• FIGURE 15. GLOBAL DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. GLOBAL DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2023 VS 2030 (%)
• FIGURE 17. GLOBAL DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. AMERICAS DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. AMERICAS DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. UNITED STATES DATA MONETIZATION MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 21. UNITED STATES DATA MONETIZATION MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 22. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 23. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 24. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 25. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 26. DATA MONETIZATION MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 27. DATA MONETIZATION MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. DATA MONETIZATION MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL DATA MONETIZATION MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL DATA MONETIZATION MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. DATA MONETIZATION MARKET DYNAMICS
• TABLE 7. GLOBAL DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL DATA MONETIZATION MARKET SIZE, BY SERVICES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL DATA MONETIZATION MARKET SIZE, BY CONSULTING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL DATA MONETIZATION MARKET SIZE, BY IMPLEMENTATION & INTEGRATION, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL DATA MONETIZATION MARKET SIZE, BY SUPPORT & MAINTENANCE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL DATA MONETIZATION MARKET SIZE, BY TOOLS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL DATA MONETIZATION MARKET SIZE, BY CUSTOMER DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL DATA MONETIZATION MARKET SIZE, BY FINANCIAL DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL DATA MONETIZATION MARKET SIZE, BY PRODUCT DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL DATA MONETIZATION MARKET SIZE, BY SUPPLIER DATA, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. GLOBAL DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 20. GLOBAL DATA MONETIZATION MARKET SIZE, BY FINANCE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 21. GLOBAL DATA MONETIZATION MARKET SIZE, BY OPERATIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 22. GLOBAL DATA MONETIZATION MARKET SIZE, BY SALES & MARKETING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 23. GLOBAL DATA MONETIZATION MARKET SIZE, BY SUPPLY CHAIN MANAGEMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 24. GLOBAL DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 25. GLOBAL DATA MONETIZATION MARKET SIZE, BY CLOUD, BY REGION, 2018-2030 (USD MILLION)
• TABLE 26. GLOBAL DATA MONETIZATION MARKET SIZE, BY ON-PREMISES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 27. GLOBAL DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 28. GLOBAL DATA MONETIZATION MARKET SIZE, BY LARGE ENTERPRISES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 29. GLOBAL DATA MONETIZATION MARKET SIZE, BY SMALL & MEDIUM-SIZED ENTERPRISES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 30. GLOBAL DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 31. GLOBAL DATA MONETIZATION MARKET SIZE, BY BANKING, FINANCIAL SERVICES, & INSURANCE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 32. GLOBAL DATA MONETIZATION MARKET SIZE, BY CONSUMER GOODS & RETAIL, BY REGION, 2018-2030 (USD MILLION)
• TABLE 33. GLOBAL DATA MONETIZATION MARKET SIZE, BY ENERGY & UTILITIES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 34. GLOBAL DATA MONETIZATION MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 35. GLOBAL DATA MONETIZATION MARKET SIZE, BY INFORMATION TECHNOLOGY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 36. GLOBAL DATA MONETIZATION MARKET SIZE, BY MANUFACTURING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 37. GLOBAL DATA MONETIZATION MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 38. GLOBAL DATA MONETIZATION MARKET SIZE, BY TELECOMMUNICATION, BY REGION, 2018-2030 (USD MILLION)
• TABLE 39. GLOBAL DATA MONETIZATION MARKET SIZE, BY TRANSPORTATION & LOGISTICS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 40. AMERICAS DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 41. AMERICAS DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 42. AMERICAS DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 43. AMERICAS DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 44. AMERICAS DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 45. AMERICAS DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 46. AMERICAS DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 47. AMERICAS DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 48. ARGENTINA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 49. ARGENTINA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 50. ARGENTINA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 51. ARGENTINA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 52. ARGENTINA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 53. ARGENTINA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 54. ARGENTINA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 55. BRAZIL DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 56. BRAZIL DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 57. BRAZIL DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 58. BRAZIL DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 59. BRAZIL DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 60. BRAZIL DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 61. BRAZIL DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 62. CANADA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 63. CANADA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 64. CANADA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 65. CANADA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 66. CANADA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 67. CANADA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 68. CANADA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 69. MEXICO DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 70. MEXICO DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 71. MEXICO DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 72. MEXICO DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 73. MEXICO DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 74. MEXICO DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 75. MEXICO DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 76. UNITED STATES DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 77. UNITED STATES DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 78. UNITED STATES DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 79. UNITED STATES DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 80. UNITED STATES DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 81. UNITED STATES DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 82. UNITED STATES DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 83. UNITED STATES DATA MONETIZATION MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 84. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 85. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 86. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 87. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 88. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 89. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 90. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 91. ASIA-PACIFIC DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 92. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 93. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 94. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 95. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 96. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 97. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 98. AUSTRALIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 99. CHINA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 100. CHINA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 101. CHINA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 102. CHINA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 103. CHINA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 104. CHINA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 105. CHINA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 106. INDIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 107. INDIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 108. INDIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 109. INDIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 110. INDIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 111. INDIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 112. INDIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 113. INDONESIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 114. INDONESIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 115. INDONESIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 116. INDONESIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 117. INDONESIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 118. INDONESIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 119. INDONESIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 120. JAPAN DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 121. JAPAN DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 122. JAPAN DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 123. JAPAN DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 124. JAPAN DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 125. JAPAN DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 126. JAPAN DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 127. MALAYSIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 128. MALAYSIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 129. MALAYSIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 130. MALAYSIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 131. MALAYSIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 132. MALAYSIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 133. MALAYSIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 134. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 135. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 136. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 137. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 138. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 139. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 140. PHILIPPINES DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 141. SINGAPORE DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 142. SINGAPORE DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 143. SINGAPORE DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 144. SINGAPORE DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 145. SINGAPORE DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 146. SINGAPORE DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 147. SINGAPORE DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 148. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 149. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 150. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 151. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 152. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 153. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 154. SOUTH KOREA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 155. TAIWAN DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 156. TAIWAN DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 157. TAIWAN DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 158. TAIWAN DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 159. TAIWAN DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 160. TAIWAN DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 161. TAIWAN DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 162. THAILAND DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 163. THAILAND DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 164. THAILAND DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 165. THAILAND DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 166. THAILAND DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 167. THAILAND DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 168. THAILAND DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 169. VIETNAM DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 170. VIETNAM DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 171. VIETNAM DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 172. VIETNAM DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 173. VIETNAM DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 174. VIETNAM DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 175. VIETNAM DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 176. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 177. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 178. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 179. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 180. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 181. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 182. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 183. EUROPE, MIDDLE EAST & AFRICA DATA MONETIZATION MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 184. DENMARK DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 185. DENMARK DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 186. DENMARK DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 187. DENMARK DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 188. DENMARK DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 189. DENMARK DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 190. DENMARK DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 191. EGYPT DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 192. EGYPT DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 193. EGYPT DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 194. EGYPT DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 195. EGYPT DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 196. EGYPT DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 197. EGYPT DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 198. FINLAND DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 199. FINLAND DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 200. FINLAND DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 201. FINLAND DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 202. FINLAND DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 203. FINLAND DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 204. FINLAND DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 205. FRANCE DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 206. FRANCE DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 207. FRANCE DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 208. FRANCE DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 209. FRANCE DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 210. FRANCE DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 211. FRANCE DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 212. GERMANY DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 213. GERMANY DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 214. GERMANY DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 215. GERMANY DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 216. GERMANY DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 217. GERMANY DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 218. GERMANY DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 219. ISRAEL DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 220. ISRAEL DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 221. ISRAEL DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 222. ISRAEL DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 223. ISRAEL DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 224. ISRAEL DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 225. ISRAEL DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 226. ITALY DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 227. ITALY DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 228. ITALY DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 229. ITALY DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 230. ITALY DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 231. ITALY DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 232. ITALY DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 233. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 234. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 235. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 236. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 237. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 238. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 239. NETHERLANDS DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 240. NIGERIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 241. NIGERIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 242. NIGERIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 243. NIGERIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 244. NIGERIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 245. NIGERIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 246. NIGERIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 247. NORWAY DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 248. NORWAY DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 249. NORWAY DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 250. NORWAY DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 251. NORWAY DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 252. NORWAY DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 253. NORWAY DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 254. POLAND DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 255. POLAND DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 256. POLAND DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 257. POLAND DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 258. POLAND DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 259. POLAND DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 260. POLAND DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 261. QATAR DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 262. QATAR DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 263. QATAR DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 264. QATAR DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 265. QATAR DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 266. QATAR DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 267. QATAR DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 268. RUSSIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 269. RUSSIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 270. RUSSIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 271. RUSSIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 272. RUSSIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 273. RUSSIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 274. RUSSIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 275. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 276. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 277. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 278. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 279. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 280. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 281. SAUDI ARABIA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 282. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 283. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 284. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 285. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 286. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 287. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 288. SOUTH AFRICA DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 289. SPAIN DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 290. SPAIN DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 291. SPAIN DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 292. SPAIN DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 293. SPAIN DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 294. SPAIN DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 295. SPAIN DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 296. SWEDEN DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 297. SWEDEN DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 298. SWEDEN DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 299. SWEDEN DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 300. SWEDEN DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 301. SWEDEN DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 302. SWEDEN DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 303. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 304. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 305. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 306. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 307. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 308. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 309. SWITZERLAND DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 310. TURKEY DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 311. TURKEY DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 312. TURKEY DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 313. TURKEY DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 314. TURKEY DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 315. TURKEY DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 316. TURKEY DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 317. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 318. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 319. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 320. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 321. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 322. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 323. UNITED ARAB EMIRATES DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 324. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY COMPONENT, 2018-2030 (USD MILLION)
• TABLE 325. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
• TABLE 326. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY DATA TYPE, 2018-2030 (USD MILLION)
• TABLE 327. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY BUSINESS FUNCTION, 2018-2030 (USD MILLION)
• TABLE 328. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2030 (USD MILLION)
• TABLE 329. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY ORGANIZATION SIZE, 2018-2030 (USD MILLION)
• TABLE 330. UNITED KINGDOM DATA MONETIZATION MARKET SIZE, BY VERTICAL, 2018-2030 (USD MILLION)
• TABLE 331. DATA MONETIZATION MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 332. DATA MONETIZATION MARKET, FPNV POSITIONING MATRIX, 2023

The Data Monetization Market was valued at USD 3.83 billion in 2023, expected to reach USD 4.58 billion in 2024, and is projected to grow at a CAGR of 19.75%, to USD 13.55 billion by 2030.

Data monetization refers to the process of leveraging data to generate measurable economic benefits, primarily by converting data into revenue streams. The scope encompasses methods like selling data, enhancing product features through data insights, optimizing internal business processes, and building data-driven partnerships. Data monetization is necessary because it helps organizations unlock the hidden value within their databases, transform decision-making processes, and create new revenue opportunities. Applications span various sectors including finance, healthcare, retail, and telecommunications; enabling businesses to personalize services, anticipate consumer behavior, optimize operations, and innovate rapidly. In terms of end-use scope, industries like financial services leverage data for risk management and fraud detection, while retailers use it for personalized marketing and inventory management.

Market insights point to drivers like the growing volume of data, advances in data analytics technologies, and increasing awareness about the strategic importance of data-driven decisions. There's a burgeoning opportunity in artificial intelligence and machine learning that can enhance predictive analytics capabilities, creating solutions that drive business transformation. However, data privacy concerns, compliance with regulations like GDPR, and the shortage of skilled data professionals are significant challenges. Organizations should focus on robust data governance practices to mitigate these limitations. Innovative pathways include developing advanced analytics platforms, investing in machine learning to improve predictive models, and stronger focus on data interoperability to ease data integration processes across heterogeneous sources.

Recommendations for seizing opportunities include fostering data partnerships and collaborations, investing in skilled personnel to manage sophisticated analytical tools, and developing scalable infrastructure to efficiently handle data. Companies must also focus on creating value-added services driven by data insights to maintain competitive advantages. As the nature of the market transitions toward more data-centric ecosystems, organizations that integrate ethical data usage practices, prioritize transparency, and ensure regulatory compliance are poised to succeed. Data monetization remains a potent lever for growth, offering a rich field for innovation and research that holds potential across diverse industries.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Data Monetization Market

The Data Monetization Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing data generation with the wide use of IoT, social media, and data analytics
  • Demand for personalized services among business and need for user information
  • Government initiatives promoting digitalization and cloud adoption worldwide
• Market Restraints
  • Limitations of inaccurate data and lack of transparency
• Market Opportunities
  • Technological advancements in data monetization with AI & ML
  • Rising shift toward subscription-based models to enhance customer experience
• Market Challenges
  • Concerns associated with privacy and data security breaches

Porter's Five Forces: A Strategic Tool for Navigating the Data Monetization Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Data Monetization Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Data Monetization Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Data Monetization Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Data Monetization Market

A detailed market share analysis in the Data Monetization Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Data Monetization Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Data Monetization Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Data Monetization Market

A strategic analysis of the Data Monetization Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Data Monetization Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Adstra, LLC, Cisco Systems, Inc., Dawex Systems, Domo, Inc., Emu Analytics Ltd., Infosys Limited, International Business Machines Corporation, Microsoft Corporation, Narrative I/O, Inc., NetScout Systems, Inc., Optiva, Inc., Oracle Corporation, QlikTech International AB, Reltio, Inc., Revelate Data Monetization Corp., Salesforce, Inc., SAP SE, SAS Institute Inc., Sisense Inc., Tech Mahindra, ThoughtSpot, Inc., TIBCO Software Inc., and Virtusa Corporation.

Market Segmentation & Coverage

This research report categorizes the Data Monetization Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Services and Tools. The Services is further studied across Consulting, Implementation & Integration, and Support & Maintenance.
• Based on Data Type, market is studied across Customer Data, Financial Data, Product Data, and Supplier Data.
• Based on Business Function, market is studied across Finance, Operations, Sales & Marketing, and Supply Chain Management.
• Based on Deployment Type, market is studied across Cloud and On-Premises.
• Based on Organization Size, market is studied across Large Enterprises and Small & Medium-Sized Enterprises.
• Based on Vertical, market is studied across Banking, Financial Services, & Insurance, Consumer Goods & Retail, Energy & Utilities, Healthcare, Information Technology, Manufacturing, Media & Entertainment, Telecommunication, and Transportation & Logistics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing data generation with the wide use of IoT, social media, and data analytics
    • 5.1.1.2. Demand for personalized services among business and need for user information
    • 5.1.1.3. Government initiatives promoting digitalization and cloud adoption worldwide
  • 5.1.2. Restraints
    • 5.1.2.1. Limitations of inaccurate data and lack of transparency
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advancements in data monetization with AI & ML
    • 5.1.3.2. Rising shift toward subscription-based models to enhance customer experience
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns associated with privacy and data security breaches
• 5.2. Market Segmentation Analysis
  • 5.2.1. Component: Increasing utilization of data monetization consulting services for business growth
  • 5.2.2. Data Type: Surging utilization of product data for better data monetization
  • 5.2.3. Business Function: Enhancements in data monetization solutions for improvements sales and marketing operations
  • 5.2.4. Deployment Type: Enhancements in cloud deployment models
  • 5.2.5. Organization Size: Significant adoption of data monetization solutions by small and medium-sized enterprises
  • 5.2.6. Industry Vertical: Increasing adoption of data monetization solutions across industry verticals
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Data Monetization Market, by Component

• 6.1. Introduction
• 6.2. Services
  • 6.2.1. Consulting
  • 6.2.2. Implementation & Integration
  • 6.2.3. Support & Maintenance
• 6.3. Tools

7. Data Monetization Market, by Data Type

• 7.1. Introduction
• 7.2. Customer Data
• 7.3. Financial Data
• 7.4. Product Data
• 7.5. Supplier Data

8. Data Monetization Market, by Business Function

• 8.1. Introduction
• 8.2. Finance
• 8.3. Operations
• 8.4. Sales & Marketing
• 8.5. Supply Chain Management

9. Data Monetization Market, by Deployment Type

• 9.1. Introduction
• 9.2. Cloud
• 9.3. On-Premises

10. Data Monetization Market, by Organization Size

• 10.1. Introduction
• 10.2. Large Enterprises
• 10.3. Small & Medium-Sized Enterprises

11. Data Monetization Market, by Vertical

• 11.1. Introduction
• 11.2. Banking, Financial Services, & Insurance
• 11.3. Consumer Goods & Retail
• 11.4. Energy & Utilities
• 11.5. Healthcare
• 11.6. Information Technology
• 11.7. Manufacturing
• 11.8. Media & Entertainment
• 11.9. Telecommunication
• 11.10. Transportation & Logistics

12. Americas Data Monetization Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Data Monetization Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Data Monetization Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. Wildfire Systems Launches RevenueEngine to Drive Monetization of Generative AI-Powered Offerings
  • 15.3.2. Synechron Enables Innovative Data Solutions for Driving Revenue and Growth With the Launch of its Data Monetization Accelerator Program
  • 15.3.3. QYOU Media Launches Q Data to Support Monetization and Programming
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Accenture PLC
• 2. Adstra, LLC
• 3. Cisco Systems, Inc.
• 4. Dawex Systems
• 5. Domo, Inc.
• 6. Emu Analytics Ltd.
• 7. Infosys Limited
• 8. International Business Machines Corporation
• 9. Microsoft Corporation
• 10. Narrative I/O, Inc.
• 11. NetScout Systems, Inc.
• 12. Optiva, Inc.
• 13. Oracle Corporation
• 14. QlikTech International AB
• 15. Reltio, Inc.
• 16. Revelate Data Monetization Corp.
• 17. Salesforce, Inc.
• 18. SAP SE
• 19. SAS Institute Inc.
• 20. Sisense Inc.
• 21. Tech Mahindra
• 22. ThoughtSpot, Inc.
• 23. TIBCO Software Inc.
• 24. Virtusa Corporation