ベリー類市場：形態別、エンドユーザー別-2025年～2030年の世界予測

ベリー類市場は、2023年に265億8,000万米ドルと評価され、2024年には273億1,000万米ドルに達すると予測され、CAGR 4.51％で成長し、2030年には362億1,000万米ドルに達すると予測されています。

360iResearchの市場調査アナリストとして、ベリー類市場を調査するには、ストロベリー、ブルーベリー、ラズベリー、ブラックベリーなど様々な種類を網羅する包括的なスコープが必要です。これらのベリー類は、その栄養的利点だけでなく、飲食品、栄養補助食品、パーソナルケア産業における多目的な用途でも評価されています。この市場の必要性は主に、抗酸化物質やビタミンなどの健康効果に対する消費者の意識の高まりに起因しており、これが各地域での需要を牽引しています。さらに、同市場は生鮮消費、加工食品、天然香料、健康補助食品に幅広く応用されています。最終用途の範囲には主に小売業と食品加工業が含まれ、スーパーマーケット、専門店、オンラインプラットフォームが主要な流通チャネルとして機能しています。

市場の成長は、健康志向の高まり、オーガニックやクリーンラベル製品への傾向、加工やサプライチェーンにおける技術進歩といった要因の影響を主に受けています。有機ベリー栽培の拡大や持続可能なパッケージング開発には機会があります。収穫効率を最大化する精密農業や、保存期間を延長する斬新な加工方法のような技術革新は、大きな成長の道を提供します。しかし市場は、ベリー類の腐敗性、作物収量に影響を及ぼす気候関連リスク、変動する輸出入関税などの要因による課題に直面しています。こうした課題を克服するには、コールドチェーン・ロジスティクスと気候変動に強い作物品種への投資が必要です。

新たな機会を捉えるため、利害関係者は、害虫抵抗性や優れた収量のための遺伝子編集などのベリー栽培技術や、ベリーを配合した機能性食品や飲料の開発における研究開発に注力すべきです。さらに、流通とマーケティングにデジタル技術を統合することで、消費者との直接的なインタラクションを強化し、カスタマイズされた体験を提供することができます。市場力学はダイナミックであり、持続可能性とイノベーションへの傾斜が強く、これらは競争力を獲得するための鍵です。コミュニティ支援型農業やファーム・トゥ・テーブル・モデルを重視することで、市場アクセスや回復力がさらに強化され、長期的な成長が促進される可能性があります。

市場力学：急速に進化するベリー類市場における主要市場インサイトの解明

ベリー類市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 世界の健康志向の高まり
  • 食品加工業界におけるベリー類の採用拡大
• 市場抑制要因
  • ベリー類の価格変動
• 市場機会
  • 保存性を向上させたベリー類の利用可能性の拡大
  • 化粧品・飲料業界におけるベリー類の新たな可能性
• 市場の課題
  • ベリー類の包装における課題

ポーターのファイブフォース：ベリー類市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、ベリー類市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：ベリー類市場における外部からの影響の把握

外部マクロ環境要因は、ベリー類市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析ベリー類市場における競合情勢の把握

ベリー類市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスベリー類市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、ベリー類市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨ベリー類市場における成功への道筋を描く

ベリー類市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 世界中の人々の健康意識の高まり
    • 食品加工業界でのベリー類の採用増加
  • 抑制要因
    • 変動はベリー類の価格です
  • 機会
    • ベリー類の在庫数が増え、保存期間が延長されました
    • 化粧品・飲料業界におけるベリー類の新たな可能性
  • 課題
    • ベリー類の特定のパッケージングの課題
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 ベリー類市場：形態別

• 新鮮な
• 処理済み

第7章 ベリー類市場：エンドユーザー別

• 食品・飲料
• 栄養補助食品
• パーソナルケア

第8章 南北アメリカのベリー類市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第9章 アジア太平洋のベリー類市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第10章 欧州・中東・アフリカのベリー類市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第11章 競合情勢

• 市場シェア分析、2023年
• FPNVポジショニングマトリックス、2023年
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• AGRANA Zucker, Starke und Frucht Holding AG
• American Berry Company
• BerryWorld Ltd. by Agroberries
• Blueberry Hill Berries
• California Giant, Inc.
• Cape Blanco Cranberries, Inc.
• Conroy's Wicklow Raspberries
• Costa Group
• Dole Food Company, Inc. by ITOCHU Corporation
• Driscoll's, Inc.
• Green Mountain Orchards, Inc.
• Jones Family Farms
• Koppes Plants
• Lemonconcentrate S.L.U
• Miller Farms Market
• Ocean Spray Cranberries, Inc.
• Reenders Blueberry Farms
• Reiter Affiliated Companies, LLC
• Robinson Family Farm, Inc.
• SunOpta, Inc.
• Sunrise Fresh LLC
• Sweet Berry Farms, LLC
• Uren Food Group
• Wish Farms Inc.
• Wood's Berries

LIST OF FIGURES

• FIGURE 1. BERRIES MARKET RESEARCH PROCESS
• FIGURE 2. BERRIES MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL BERRIES MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL BERRIES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL BERRIES MARKET SIZE, BY FORM, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL BERRIES MARKET SIZE, BY FORM, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL BERRIES MARKET SIZE, BY END USER, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL BERRIES MARKET SIZE, BY END USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. AMERICAS BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 11. AMERICAS BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. UNITED STATES BERRIES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 13. UNITED STATES BERRIES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. ASIA-PACIFIC BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. ASIA-PACIFIC BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. EUROPE, MIDDLE EAST & AFRICA BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. EUROPE, MIDDLE EAST & AFRICA BERRIES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. BERRIES MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 19. BERRIES MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. BERRIES MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL BERRIES MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL BERRIES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL BERRIES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. BERRIES MARKET DYNAMICS
• TABLE 7. GLOBAL BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL BERRIES MARKET SIZE, BY FRESH, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL BERRIES MARKET SIZE, BY PROCESSED, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL BERRIES MARKET SIZE, BY FOOD & BEVERAGES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL BERRIES MARKET SIZE, BY NUTRACEUTICALS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL BERRIES MARKET SIZE, BY PERSONAL CARE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. AMERICAS BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 15. AMERICAS BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 16. AMERICAS BERRIES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 17. ARGENTINA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 18. ARGENTINA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 19. BRAZIL BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 20. BRAZIL BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 21. CANADA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 22. CANADA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 23. MEXICO BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 24. MEXICO BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 25. UNITED STATES BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 26. UNITED STATES BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 27. UNITED STATES BERRIES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 28. ASIA-PACIFIC BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 29. ASIA-PACIFIC BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 30. ASIA-PACIFIC BERRIES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 31. AUSTRALIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 32. AUSTRALIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 33. CHINA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 34. CHINA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 35. INDIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 36. INDIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 37. INDONESIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 38. INDONESIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 39. JAPAN BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 40. JAPAN BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 41. MALAYSIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 42. MALAYSIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 43. PHILIPPINES BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 44. PHILIPPINES BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 45. SINGAPORE BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 46. SINGAPORE BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 47. SOUTH KOREA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 48. SOUTH KOREA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 49. TAIWAN BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 50. TAIWAN BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 51. THAILAND BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 52. THAILAND BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 53. VIETNAM BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 54. VIETNAM BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 55. EUROPE, MIDDLE EAST & AFRICA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 56. EUROPE, MIDDLE EAST & AFRICA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 57. EUROPE, MIDDLE EAST & AFRICA BERRIES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 58. DENMARK BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 59. DENMARK BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 60. EGYPT BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 61. EGYPT BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 62. FINLAND BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 63. FINLAND BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 64. FRANCE BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 65. FRANCE BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 66. GERMANY BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 67. GERMANY BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 68. ISRAEL BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 69. ISRAEL BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 70. ITALY BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 71. ITALY BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 72. NETHERLANDS BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 73. NETHERLANDS BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 74. NIGERIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 75. NIGERIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 76. NORWAY BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 77. NORWAY BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 78. POLAND BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 79. POLAND BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 80. QATAR BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 81. QATAR BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 82. RUSSIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 83. RUSSIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 84. SAUDI ARABIA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 85. SAUDI ARABIA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 86. SOUTH AFRICA BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 87. SOUTH AFRICA BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 88. SPAIN BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 89. SPAIN BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 90. SWEDEN BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 91. SWEDEN BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 92. SWITZERLAND BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 93. SWITZERLAND BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 94. TURKEY BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 95. TURKEY BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 96. UNITED ARAB EMIRATES BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 97. UNITED ARAB EMIRATES BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 98. UNITED KINGDOM BERRIES MARKET SIZE, BY FORM, 2018-2030 (USD MILLION)
• TABLE 99. UNITED KINGDOM BERRIES MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 100. BERRIES MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 101. BERRIES MARKET, FPNV POSITIONING MATRIX, 2023

The Berries Market was valued at USD 26.58 billion in 2023, expected to reach USD 27.31 billion in 2024, and is projected to grow at a CAGR of 4.51%, to USD 36.21 billion by 2030.

As a Market Research Analyst at 360iResearch, examining the berries market involves a comprehensive scope encompassing various types, including strawberries, blueberries, raspberries, and blackberries. These berries are valued not only for their nutritional benefits but also for their versatile applications in the food and beverage, nutraceuticals, and personal care industries. The necessity of this market primarily stems from the rising consumer awareness of health benefits, such as antioxidants and vitamins, which drive demand across different regions. Furthermore, the market finds extensive application in fresh consumption, processed foods, natural flavors, and health supplements. The end-use scope primarily includes the retail and food processing industries, with supermarkets, specialty stores, and online platforms serving as major distribution channels.

Market growth is predominantly influenced by factors such as increasing health consciousness, a trend toward organic and clean-label products, and technological advancements in processing and supply chains. Opportunities arise in the expansion of organic berry cultivations and the development of sustainable packaging. Innovations like precision agriculture, which maximizes yield efficiency, and novel processing methods to extend shelf life provide significant growth avenues. However, the market faces challenges from factors such as the perishability of berries, climate-related risks affecting crop yields, and fluctuating import-export tariffs. Navigating these challenges requires investment in cold chain logistics and climate-resilient crop varieties.

To capture emerging opportunities, stakeholders should focus on R&D in berry cultivation techniques, such as gene editing for pest resistance and superior yield, and in the development of berry-infused functional foods and beverages. Additionally, integrating digital technology in distribution and marketing can enhance direct consumer interaction and offer customized experiences. The berries market is dynamic, with a strong inclination towards sustainability and innovation, which are key to gaining a competitive edge. Emphasizing community-supported agriculture and farm-to-table models may further enhance market access and resilience, driving long-term growth.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Berries Market

The Berries Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing health consciousness of people worldwide
  • Growing adoption of berries in food processing industries
• Market Restraints
  • Fluctuation is the price of berries
• Market Opportunities
  • Growing availability of berries with improved shelf life
  • Emerging potential of berries in the cosmetics & beverage industry
• Market Challenges
  • Certain packaging challenges with berries

Porter's Five Forces: A Strategic Tool for Navigating the Berries Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Berries Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Berries Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Berries Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Berries Market

A detailed market share analysis in the Berries Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Berries Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Berries Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Berries Market

A strategic analysis of the Berries Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Berries Market, highlighting leading vendors and their innovative profiles. These include AGRANA Zucker, Starke und Frucht Holding AG, American Berry Company, BerryWorld Ltd. by Agroberries, Blueberry Hill Berries, California Giant, Inc., Cape Blanco Cranberries, Inc., Conroy's Wicklow Raspberries, Costa Group, Dole Food Company, Inc. by ITOCHU Corporation, Driscoll's, Inc., Green Mountain Orchards, Inc., Jones Family Farms, Koppes Plants, Lemonconcentrate S.L.U, Miller Farms Market, Ocean Spray Cranberries, Inc., Reenders Blueberry Farms, Reiter Affiliated Companies, LLC, Robinson Family Farm, Inc., SunOpta, Inc., Sunrise Fresh LLC, Sweet Berry Farms, LLC, Uren Food Group, Wish Farms Inc., and Wood's Berries.

Market Segmentation & Coverage

This research report categorizes the Berries Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Form, market is studied across Fresh and Processed.
• Based on End User, market is studied across Food & Beverages, Nutraceuticals, and Personal Care.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing health consciousness of people worldwide
    • 5.1.1.2. Growing adoption of berries in food processing industries
  • 5.1.2. Restraints
    • 5.1.2.1. Fluctuation is the price of berries
  • 5.1.3. Opportunities
    • 5.1.3.1. Growing availability of berries with improved shelf life
    • 5.1.3.2. Emerging potential of berries in the cosmetics & beverage industry
  • 5.1.4. Challenges
    • 5.1.4.1. Certain packaging challenges with berries
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Berries Market, by Form

• 6.1. Introduction
• 6.2. Fresh
• 6.3. Processed

7. Berries Market, by End User

• 7.1. Introduction
• 7.2. Food & Beverages
• 7.3. Nutraceuticals
• 7.4. Personal Care

8. Americas Berries Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Berries Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Berries Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. AGRANA Zucker, Starke und Frucht Holding AG
• 2. American Berry Company
• 3. BerryWorld Ltd. by Agroberries
• 4. Blueberry Hill Berries
• 5. California Giant, Inc.
• 6. Cape Blanco Cranberries, Inc.
• 7. Conroy's Wicklow Raspberries
• 8. Costa Group
• 9. Dole Food Company, Inc. by ITOCHU Corporation
• 10. Driscoll's, Inc.
• 11. Green Mountain Orchards, Inc.
• 12. Jones Family Farms
• 13. Koppes Plants
• 14. Lemonconcentrate S.L.U
• 15. Miller Farms Market
• 16. Ocean Spray Cranberries, Inc.
• 17. Reenders Blueberry Farms
• 18. Reiter Affiliated Companies, LLC
• 19. Robinson Family Farm, Inc.
• 20. SunOpta, Inc.
• 21. Sunrise Fresh LLC
• 22. Sweet Berry Farms, LLC
• 23. Uren Food Group
• 24. Wish Farms Inc.
• 25. Wood's Berries