生理用ナプキン市場：製品タイプ、素材、流通チャネル別-2025-2030年世界予測

生理用ナプキン市場は、2023年に17億1,000万米ドルと評価され、2024年には18億1,000万米ドルに達すると予測され、CAGR 5.91%で成長し、2030年には25億6,000万米ドルに達すると予測されています。

生理用ナプキンは、女性の親密な部分の敏感な皮膚のために設計された個人用衛生製品であり、利便性と強化された清潔さを提供します。これらのウェットティッシュには、通常、マイルドな洗浄剤、保湿剤、時にはフレグランスが含まれており、爽やかさと快適さを提供することを目的としています。生理用ナプキンの必要性は、個人の衛生に関する意識の高まり、ライフスタイルの変化、女性の社会進出の増加から生まれ、便利で外出先でも使える衛生ソリューションへの需要を生み出しています。生理中、性行為の後、一般的な衛生習慣の構成要素として、主に洗浄とリフレッシュのために利用されます。最終用途の範囲は、個人消費者、医療施設、ウェルネス・センターなど、世界的に広がっています。生理用ナプキン市場は、健康とウェルネスに対する消費者の意識の高まり、働く女性の増加、オンライン・プラットフォームを含む複数の小売チャネルを通じたこれらの製品の利用可能性の拡大といった要因によって、成長の態勢を整えています。しかし、潜在的な成長障壁には、使い捨てに関連する環境問題や、アレルギーや反応のリスクをもたらす可能性のある合成素材の使用が含まれます。さらに、地域間の規制基準の相違が市場拡大に影響を及ぼす可能性もあります。持続可能で肌に安全な製品に対する需要の高まりに対応した、環境に優しく生分解性の高い生理用ナプキンの開発には大きな機会があります。革新的な分野としては、オーガニック成分や香料の統合、環境への影響を低減するための持続可能なパッケージングの先進化などが考えられます。生理用ナプキン市場は、主要企業が製品イノベーションとマーケティングに多額の投資を行っており、競争は緩やかです。企業は、特定の肌タイプ向けに処方されたワイプなど、パーソナライゼーションに注力し、新興市場での販売チャネルを拡大することが推奨されます。環境にやさしいことを強調し、環境意識の高い消費者にアピールすることも、この分野での競争優位性と成長を維持するために不可欠な戦略です。

市場力学：急速に進化する生理用ナプキン市場の主要市場インサイトを公開

生理用ナプキン市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 女性の衛生と健康に関する意識の高まり
  • 化学物質を含まない個人向け製品に対する需要の高まり
• 市場抑制要因
  • 生理用ナプキンの使用に伴う潜在的な健康リスクに関する懸念
• 市場機会
  • 環境に優しく生分解性の生理用ナプキンの開発
  • 女性の識字率向上と生理の健康と衛生に対する意識向上のための政府の取り組み
• 市場の課題
  • 使い捨て生理用ナプキンの環境への影響

ポーターの5つの力：生理用ナプキン市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、生理用ナプキン市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：生理用ナプキン市場における外部からの影響の把握

外部マクロ環境要因は、生理用ナプキン市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析生理用ナプキン市場における競合情勢の把握

生理用ナプキン市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス生理用ナプキン市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、生理用ナプキン市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨生理用ナプキン市場における成功への道筋を描く

生理用ナプキン市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 女性の衛生と健康に関する意識の向上
    • 化学物質を含まないパーソナル製品の需要増加
  • 抑制要因
    • 生理用ナプキンの使用に伴う潜在的な健康リスクに関する懸念
  • 機会
    • 環境に優しく生分解性のある素材の開発生理用ナプキン
    • 女性の識字能力と月経の健康と衛生に関する意識向上に向けた政府の取り組み
  • 課題
    • 使い捨て製品の環境への影響生理用ナプキン
• 市場セグメンテーション分析
  • 製品タイプ：敏感肌や香りにアレルギーのある消費者向けの無香料生理用ナプキンの需要増加
  • 流通チャネル：宅配と幅広い商品の提供により、オンラインチャネルの選好が高まっている
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 生理用ナプキン市場：製品タイプ別

• 無香料ワイプ
• 香り付きワイプ

第7章 生理用ナプキン市場：素材別

• オーガニックコットン
• 合成

第8章 生理用ナプキン市場：流通チャネル別

• オフライン
  • 薬局
  • スーパーマーケット
• オンライン

第9章 南北アメリカの生理用ナプキン市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域の生理用ナプキン市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカの生理用ナプキン市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
  • サマーズイブは、タブーを打ち破り、女性に力を与えることを目指し、革新的なpHバランス調整ホウ酸複合体を使用した究極の臭気防止ラインを発売しました。
  • コンパス・ダイバーシファイドがハニーポット・カンパニーを3億8,000万米ドルで買収、ベアトリス・ディクソンをリーダーとして留任し、イノベーションを推進
  • SequelとAlbaadが提携し、革新的なFDA認可の漏れ防止スパイラルデザインタンポンを発表
• 戦略分析と提言

企業一覧

• ALBAAD
• Combe Incorporated
• Corman S.p.A.
• Edgewell Personal Care
• Essity AB
• Guy & O'Neill, Inc.
• Healthy Hoohoo
• Kimberly-Clark Corporation
• LA Fresh
• Laclede, Inc.
• McKesson Medical-Surgical Inc.
• Medline Industries, LP
• Nice-Pak International Ltd.
• Ontex BV
• Prestige Consumer Healthcare Inc.
• Procter & Gamble
• Rael, Inc.
• The Boots Company PLC
• Unicharm Corporation
• Veeda USA

LIST OF FIGURES

• FIGURE 1. FEMININE WIPES MARKET RESEARCH PROCESS
• FIGURE 2. FEMININE WIPES MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL FEMININE WIPES MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL FEMININE WIPES MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL FEMININE WIPES MARKET SIZE, BY MATERIAL, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL FEMININE WIPES MARKET SIZE, BY MATERIAL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES FEMININE WIPES MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES FEMININE WIPES MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. FEMININE WIPES MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. FEMININE WIPES MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. FEMININE WIPES MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL FEMININE WIPES MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL FEMININE WIPES MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL FEMININE WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. FEMININE WIPES MARKET DYNAMICS
• TABLE 7. GLOBAL FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL FEMININE WIPES MARKET SIZE, BY FRAGRANCE-FREE WIPES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL FEMININE WIPES MARKET SIZE, BY FRAGRANCED WIPES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL FEMININE WIPES MARKET SIZE, BY ORGANIC COTTON, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL FEMININE WIPES MARKET SIZE, BY SYNTHETIC, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL FEMININE WIPES MARKET SIZE, BY OFFLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL FEMININE WIPES MARKET SIZE, BY PHARMACIES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL FEMININE WIPES MARKET SIZE, BY SUPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL FEMININE WIPES MARKET SIZE, BY ONLINE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 23. AMERICAS FEMININE WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 25. ARGENTINA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 26. ARGENTINA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 27. ARGENTINA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 28. BRAZIL FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 29. BRAZIL FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 30. BRAZIL FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 31. BRAZIL FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 32. CANADA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 33. CANADA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 34. CANADA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 35. CANADA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 36. MEXICO FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 37. MEXICO FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 38. MEXICO FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 39. MEXICO FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 40. UNITED STATES FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 41. UNITED STATES FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 42. UNITED STATES FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 43. UNITED STATES FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 44. UNITED STATES FEMININE WIPES MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 45. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 46. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 47. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 48. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 49. ASIA-PACIFIC FEMININE WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 50. AUSTRALIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 51. AUSTRALIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 52. AUSTRALIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 53. AUSTRALIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 54. CHINA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 55. CHINA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 56. CHINA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 57. CHINA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 58. INDIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 59. INDIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 60. INDIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 61. INDIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 62. INDONESIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 63. INDONESIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 64. INDONESIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 65. INDONESIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 66. JAPAN FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 67. JAPAN FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 68. JAPAN FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 69. JAPAN FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 70. MALAYSIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 71. MALAYSIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 72. MALAYSIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 73. MALAYSIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 74. PHILIPPINES FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 75. PHILIPPINES FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 76. PHILIPPINES FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 77. PHILIPPINES FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 78. SINGAPORE FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 79. SINGAPORE FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 80. SINGAPORE FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 81. SINGAPORE FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 82. SOUTH KOREA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 83. SOUTH KOREA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 84. SOUTH KOREA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 85. SOUTH KOREA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 86. TAIWAN FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 87. TAIWAN FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 88. TAIWAN FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 89. TAIWAN FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 90. THAILAND FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 91. THAILAND FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 92. THAILAND FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 93. THAILAND FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 94. VIETNAM FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 95. VIETNAM FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 96. VIETNAM FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 97. VIETNAM FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 98. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 99. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 100. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 101. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 102. EUROPE, MIDDLE EAST & AFRICA FEMININE WIPES MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 103. DENMARK FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 104. DENMARK FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 105. DENMARK FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 106. DENMARK FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 107. EGYPT FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 108. EGYPT FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 109. EGYPT FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 110. EGYPT FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 111. FINLAND FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 112. FINLAND FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 113. FINLAND FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 114. FINLAND FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 115. FRANCE FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 116. FRANCE FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 117. FRANCE FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 118. FRANCE FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 119. GERMANY FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 120. GERMANY FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 121. GERMANY FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 122. GERMANY FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 123. ISRAEL FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 124. ISRAEL FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 125. ISRAEL FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 126. ISRAEL FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 127. ITALY FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 128. ITALY FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 129. ITALY FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 130. ITALY FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 131. NETHERLANDS FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 132. NETHERLANDS FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 133. NETHERLANDS FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 134. NETHERLANDS FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 135. NIGERIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 136. NIGERIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 137. NIGERIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 138. NIGERIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 139. NORWAY FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 140. NORWAY FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 141. NORWAY FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 142. NORWAY FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 143. POLAND FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 144. POLAND FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 145. POLAND FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 146. POLAND FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 147. QATAR FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 148. QATAR FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 149. QATAR FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 150. QATAR FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 151. RUSSIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 152. RUSSIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 153. RUSSIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 154. RUSSIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 155. SAUDI ARABIA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 156. SAUDI ARABIA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 157. SAUDI ARABIA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 158. SAUDI ARABIA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 159. SOUTH AFRICA FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 160. SOUTH AFRICA FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 161. SOUTH AFRICA FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 162. SOUTH AFRICA FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 163. SPAIN FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 164. SPAIN FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 165. SPAIN FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 166. SPAIN FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 167. SWEDEN FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 168. SWEDEN FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 169. SWEDEN FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 170. SWEDEN FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 171. SWITZERLAND FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 172. SWITZERLAND FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 173. SWITZERLAND FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 174. SWITZERLAND FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 175. TURKEY FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 176. TURKEY FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 177. TURKEY FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 178. TURKEY FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 179. UNITED ARAB EMIRATES FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 180. UNITED ARAB EMIRATES FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 181. UNITED ARAB EMIRATES FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 182. UNITED ARAB EMIRATES FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 183. UNITED KINGDOM FEMININE WIPES MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 184. UNITED KINGDOM FEMININE WIPES MARKET SIZE, BY MATERIAL, 2018-2030 (USD MILLION)
• TABLE 185. UNITED KINGDOM FEMININE WIPES MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 186. UNITED KINGDOM FEMININE WIPES MARKET SIZE, BY OFFLINE, 2018-2030 (USD MILLION)
• TABLE 187. FEMININE WIPES MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 188. FEMININE WIPES MARKET, FPNV POSITIONING MATRIX, 2023

The Feminine Wipes Market was valued at USD 1.71 billion in 2023, expected to reach USD 1.81 billion in 2024, and is projected to grow at a CAGR of 5.91%, to USD 2.56 billion by 2030.

Feminine wipes are personal hygiene products designed for the sensitive skin of the female intimate area, offering convenience and enhanced cleanliness. These wipes usually contain mild cleansing agents, moisturizers, and occasionally, fragrances intended to provide freshness and comfort. The necessity for feminine wipes arises from a growing awareness around personal hygiene, lifestyle changes, and increased female participation in the workforce, which creates a demand for convenient and on-the-go hygiene solutions. They are utilized primarily for cleaning and refreshing during menstruation, after sexual activities, and as a component of general hygiene practices. End-use scope extends across individual consumers, health facilities, and wellness centers globally. The market for feminine wipes is poised for growth, driven by factors like increasing consumer awareness about health and wellness, a rising number of working women, and expanding availability of these products through multiple retail channels including online platforms. However, potential growth barriers include environmental concerns related to disposability and the usage of synthetic materials, which may pose risks of allergies or reactions. Moreover, discrepancies in regulatory standards across regions could affect market expansion. There are significant opportunities in the development of eco-friendly and biodegradable feminine wipes, catering to the growing demand for sustainable and skin-safe products. Innovation areas could include the integration of organic ingredients and fragrances, along with advancements in sustainable packaging to reduce environmental impact. The feminine wipes market is characterized by moderate competition with key players investing heavily in product innovation and marketing. Businesses are recommended to focus on personalization, such as wipes formulated for specific skin types, and expand distribution channels in emerging markets. Emphasizing eco-friendly practises and appealing to environmentally conscious consumers are also essential strategies to maintain competitive advantage and growth in this space.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Feminine Wipes Market

The Feminine Wipes Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing awareness about feminine hygiene and health
  • Rising demand for chemical-free personal products
• Market Restraints
  • Concerns regarding the potential health risks associated with the use of feminine wipes
• Market Opportunities
  • Development of eco-friendly and biodegradable feminine wipes
  • Government initiatives for female literacy and awareness of menstrual health & hygiene
• Market Challenges
  • Environmental impact of disposable feminine wipes

Porter's Five Forces: A Strategic Tool for Navigating the Feminine Wipes Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Feminine Wipes Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Feminine Wipes Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Feminine Wipes Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Feminine Wipes Market

A detailed market share analysis in the Feminine Wipes Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Feminine Wipes Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Feminine Wipes Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Feminine Wipes Market

A strategic analysis of the Feminine Wipes Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Feminine Wipes Market, highlighting leading vendors and their innovative profiles. These include ALBAAD, Combe Incorporated, Corman S.p.A., Edgewell Personal Care, Essity AB, Guy & O'Neill, Inc., Healthy Hoohoo, Kimberly-Clark Corporation, LA Fresh, Laclede, Inc., McKesson Medical-Surgical Inc., Medline Industries, LP, Nice-Pak International Ltd., Ontex BV, Prestige Consumer Healthcare Inc., Procter & Gamble, Rael, Inc., The Boots Company PLC, Unicharm Corporation, and Veeda USA.

Market Segmentation & Coverage

This research report categorizes the Feminine Wipes Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Type, market is studied across Fragrance-free Wipes and Fragranced Wipes.
• Based on Material, market is studied across Organic Cotton and Synthetic.
• Based on Distribution Channel, market is studied across Offline and Online. The Offline is further studied across Pharmacies and Supermarkets.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing awareness about feminine hygiene and health
    • 5.1.1.2. Rising demand for chemical-free personal products
  • 5.1.2. Restraints
    • 5.1.2.1. Concerns regarding the potential health risks associated with the use of feminine wipes
  • 5.1.3. Opportunities
    • 5.1.3.1. Development of eco-friendly and biodegradable feminine wipes
    • 5.1.3.2. Government initiatives for female literacy and awareness of menstrual health & hygiene
  • 5.1.4. Challenges
    • 5.1.4.1. Environmental impact of disposable feminine wipes
• 5.2. Market Segmentation Analysis
  • 5.2.1. Product Type: Increasing demand for fragrance-free feminine wipes for consumers with sensitive skin or allergies to scents
  • 5.2.2. Distribution Channel: Increasing preference for online channels due to home delivery and the availability of a wide range of products
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Feminine Wipes Market, by Product Type

• 6.1. Introduction
• 6.2. Fragrance-free Wipes
• 6.3. Fragranced Wipes

7. Feminine Wipes Market, by Material

• 7.1. Introduction
• 7.2. Organic Cotton
• 7.3. Synthetic

8. Feminine Wipes Market, by Distribution Channel

• 8.1. Introduction
• 8.2. Offline
  • 8.2.1. Pharmacies
  • 8.2.2. Supermarkets
• 8.3. Online

9. Americas Feminine Wipes Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Feminine Wipes Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Feminine Wipes Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
  • 12.3.1. Summer's Eve launches Ultimate Odor Protection line with innovative pH-balancing boric acid complex, aiming to break taboos and empower women
  • 12.3.2. Compass Diversified acquires The Honey Pot Company for $380M, retaining Beatrice Dixon as leader to drive innovation
  • 12.3.3. Sequel and Albaad partner to introduce innovative, FDA-cleared leakage-preventing tampon with spiral design
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. ALBAAD
• 2. Combe Incorporated
• 3. Corman S.p.A.
• 4. Edgewell Personal Care
• 5. Essity AB
• 6. Guy & O'Neill, Inc.
• 7. Healthy Hoohoo
• 8. Kimberly-Clark Corporation
• 9. LA Fresh
• 10. Laclede, Inc.
• 11. McKesson Medical-Surgical Inc.
• 12. Medline Industries, LP
• 13. Nice-Pak International Ltd.
• 14. Ontex BV
• 15. Prestige Consumer Healthcare Inc.
• 16. Procter & Gamble
• 17. Rael, Inc.
• 18. The Boots Company PLC
• 19. Unicharm Corporation
• 20. Veeda USA