切花の世界市場 2024-2028

切花市場は2023-2028年に187億1,000万米ドル、予測期間中のCAGRは5.39%で成長すると予測されます。

当レポートでは、切花市場の全体的な分析、市場規模・予測、動向、成長促進要因、課題、約25のベンダーを網羅したベンダー分析などを掲載しています。

現在の市場シナリオ、最新動向と促進要因、市場環境全体に関する最新分析を提供しています。切花の装飾・審美目的での使用、花卉栽培の成長上昇、観賞用植物の栽培に関連する収益性などが市場を牽引しています。

本調査では、今後数年間の切花市場の成長を牽引する主な要因の1つとして、異種交配とバイオテクノロジーの人気の高まりを挙げています。また、プレミアムフラワーへの需要の高まりや、企業間（B2B）および企業対消費者（B2C）スペースにおける流通チャネルの拡大も、市場の大きな需要につながると思われます。

目次

第1章 エグゼクティブサマリー

• 市場概要

第2章 市場情勢

• 市場エコシステム

第3章 市場規模

• 市場の定義
• 市場セグメント分析
• 市場規模 2023
• 市場の見通し 2023-2028

第4章 市場規模実績

• 切花の世界市場 2018-2022
• 流通チャネルセグメント分析 2018-2022
• エンドユーザーセグメント分析 2018-2022
• 地域別セグメント分析 2018-2022
• 国別セグメント分析 2018-2022

第5章 ファイブフォース分析

• ファイブフォースの要約
• 買い手の交渉力
• 供給企業の交渉力
• 新規参入業者の脅威
• 代替品の脅威
• 競争の脅威
• 市況

第6章 市場セグメンテーション：流通チャネル別

• 市場セグメント
• 比較：流通チャネル別
• オフライン：市場規模と予測 2023-2028
• オンライン：市場規模と予測 2023-2028
• 市場機会：流通チャネル別

第7章 市場セグメンテーション：エンドユーザー別

• 市場セグメント
• 比較：エンドユーザー別
• 商業用：市場規模と予測 2023-2028
• 住宅用：市場規模と予測 2023-2028
• 市場機会：エンドユーザー別

第8章 顧客情勢

• 顧客情勢の概要

第9章 地域別情勢

• 地域別セグメンテーション
• 地域別比較
• 欧州：市場規模と予測 2023-2028
• 北米：市場規模と予測 2023-2028
• アジア太平洋：市場規模と予測 2023-2028
• 南米：市場規模と予測 2023-2028
• 中東・アフリカ：市場規模と予測 2023-2028
• 米国：市場規模と予測 2023-2028
• 中国：市場規模と予測 2023-2028
• ドイツ：市場規模と予測 2023-2028
• フランス：市場規模と予測 2023-2028
• オランダ：市場規模と予測 2023-2028
• 市場機会：地域情勢別

第10章 促進要因、課題、および動向

• 市場促進要因
• 市場の課題
• 促進要因と課題の影響
• 市場動向

第11章 ベンダー情勢

• 概要
• ベンダー情勢
• 混乱の状況
• 業界のリスク

第12章 ベンダー分析

• 対象ベンダー
• ベンダーの市場ポジショニング
• Beekenkamp Group
• Danziger Group
• David Austin Roses
• Dos Gringos LLC
• Dummen Orange
• Esmeralda
• Flamingo Horticulture investments
• Florius
• Karen Roses
• Marginpar BV
• Multiflora
• Rosebud Ltd
• Selecta Cut Flowers SAU
• Soex Flora
• Washington Bulb Co.

第13章 付録

Exhibits:

• Exhibits1: Executive Summary - Chart on Market Overview
• Exhibits2: Executive Summary - Data Table on Market Overview
• Exhibits3: Executive Summary - Chart on Global Market Characteristics
• Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
• Exhibits5: Executive Summary - Chart on Market Segmentation by Distribution Channel
• Exhibits6: Executive Summary - Chart on Market Segmentation by End-user
• Exhibits7: Executive Summary - Chart on Incremental Growth
• Exhibits8: Executive Summary - Data Table on Incremental Growth
• Exhibits9: Executive Summary - Chart on Vendor Market Positioning
• Exhibits10: Parent market
• Exhibits11: Market Characteristics
• Exhibits12: Offerings of vendors included in the market definition
• Exhibits13: Market segments
• Exhibits14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits18: Historic Market Size - Data Table on global cut flowers market 2018 - 2022 ($ billion)
• Exhibits19: Historic Market Size - Distribution channel Segment 2018 - 2022 ($ billion)
• Exhibits20: Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
• Exhibits21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• Exhibits22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
• Exhibits23: Five forces analysis - Comparison between 2023 and 2028
• Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• Exhibits25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• Exhibits26: Threat of new entrants - Impact of key factors in 2023 and 2028
• Exhibits27: Threat of substitutes - Impact of key factors in 2023 and 2028
• Exhibits28: Threat of rivalry - Impact of key factors in 2023 and 2028
• Exhibits29: Chart on Market condition - Five forces 2023 and 2028
• Exhibits30: Chart on Distribution Channel - Market share 2023-2028 (%)
• Exhibits31: Data Table on Distribution Channel - Market share 2023-2028 (%)
• Exhibits32: Chart on Comparison by Distribution Channel
• Exhibits33: Data Table on Comparison by Distribution Channel
• Exhibits34: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits35: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits36: Chart on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits37: Data Table on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits38: Chart on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits39: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits40: Chart on Online - Year-over-year growth 2023-2028 (%)
• Exhibits41: Data Table on Online - Year-over-year growth 2023-2028 (%)
• Exhibits42: Market opportunity by Distribution Channel ($ billion)
• Exhibits43: Data Table on Market opportunity by Distribution Channel ($ billion)
• Exhibits44: Chart on End-user - Market share 2023-2028 (%)
• Exhibits45: Data Table on End-user - Market share 2023-2028 (%)
• Exhibits46: Chart on Comparison by End-user
• Exhibits47: Data Table on Comparison by End-user
• Exhibits48: Chart on Commercial - Market size and forecast 2023-2028 ($ billion)
• Exhibits49: Data Table on Commercial - Market size and forecast 2023-2028 ($ billion)
• Exhibits50: Chart on Commercial - Year-over-year growth 2023-2028 (%)
• Exhibits51: Data Table on Commercial - Year-over-year growth 2023-2028 (%)
• Exhibits52: Chart on Residential - Market size and forecast 2023-2028 ($ billion)
• Exhibits53: Data Table on Residential - Market size and forecast 2023-2028 ($ billion)
• Exhibits54: Chart on Residential - Year-over-year growth 2023-2028 (%)
• Exhibits55: Data Table on Residential - Year-over-year growth 2023-2028 (%)
• Exhibits56: Market opportunity by End-user ($ billion)
• Exhibits57: Data Table on Market opportunity by End-user ($ billion)
• Exhibits58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• Exhibits59: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits60: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• Exhibits61: Chart on Geographic comparison
• Exhibits62: Data Table on Geographic comparison
• Exhibits63: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits64: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits65: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits66: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits69: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibits70: Data Table on North America - Year-over-year growth 2023-2028 (%)
• Exhibits71: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits72: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits73: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits75: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits76: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits77: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibits78: Data Table on South America - Year-over-year growth 2023-2028 (%)
• Exhibits79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits83: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits84: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits85: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibits86: Data Table on US - Year-over-year growth 2023-2028 (%)
• Exhibits87: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits88: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits89: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibits90: Data Table on China - Year-over-year growth 2023-2028 (%)
• Exhibits91: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits92: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits93: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits94: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits95: Chart on France - Market size and forecast 2023-2028 ($ billion)
• Exhibits96: Data Table on France - Market size and forecast 2023-2028 ($ billion)
• Exhibits97: Chart on France - Year-over-year growth 2023-2028 (%)
• Exhibits98: Data Table on France - Year-over-year growth 2023-2028 (%)
• Exhibits99: Chart on The Netherlands - Market size and forecast 2023-2028 ($ billion)
• Exhibits100: Data Table on The Netherlands - Market size and forecast 2023-2028 ($ billion)
• Exhibits101: Chart on The Netherlands - Year-over-year growth 2023-2028 (%)
• Exhibits102: Data Table on The Netherlands - Year-over-year growth 2023-2028 (%)
• Exhibits103: Market opportunity By Geographical Landscape ($ billion)
• Exhibits104: Data Tables on Market opportunity By Geographical Landscape ($ billion)
• Exhibits105: Impact of drivers and challenges in 2023 and 2028
• Exhibits106: Overview on Criticality of inputs and Factors of differentiation
• Exhibits107: Overview on factors of disruption
• Exhibits108: Impact of key risks on business
• Exhibits109: Vendors covered
• Exhibits110: Matrix on vendor position and classification
• Exhibits111: Beekenkamp Group - Overview
• Exhibits112: Beekenkamp Group - Product / Service
• Exhibits113: Beekenkamp Group - Key offerings
• Exhibits114: Danziger Group - Overview
• Exhibits115: Danziger Group - Product / Service
• Exhibits116: Danziger Group - Key news
• Exhibits117: Danziger Group - Key offerings
• Exhibits118: David Austin Roses - Overview
• Exhibits119: David Austin Roses - Product / Service
• Exhibits120: David Austin Roses - Key offerings
• Exhibits121: Dos Gringos LLC - Overview
• Exhibits122: Dos Gringos LLC - Product / Service
• Exhibits123: Dos Gringos LLC - Key offerings
• Exhibits124: Dummen Orange - Overview
• Exhibits125: Dummen Orange - Product / Service
• Exhibits126: Dummen Orange - Key news
• Exhibits127: Dummen Orange - Key offerings
• Exhibits128: Esmeralda - Overview
• Exhibits129: Esmeralda - Product / Service
• Exhibits130: Esmeralda - Key offerings
• Exhibits131: Flamingo Horticulture investments - Overview
• Exhibits132: Flamingo Horticulture investments - Product / Service
• Exhibits133: Flamingo Horticulture investments - Key offerings
• Exhibits134: Florius - Overview
• Exhibits135: Florius - Product / Service
• Exhibits136: Florius - Key offerings
• Exhibits137: Karen Roses - Overview
• Exhibits138: Karen Roses - Product / Service
• Exhibits139: Karen Roses - Key offerings
• Exhibits140: Marginpar BV - Overview
• Exhibits141: Marginpar BV - Product / Service
• Exhibits142: Marginpar BV - Key offerings
• Exhibits143: Multiflora - Overview
• Exhibits144: Multiflora - Product / Service
• Exhibits145: Multiflora - Key offerings
• Exhibits146: Rosebud Ltd - Overview
• Exhibits147: Rosebud Ltd - Product / Service
• Exhibits148: Rosebud Ltd - Key offerings
• Exhibits149: Selecta Cut Flowers SAU - Overview
• Exhibits150: Selecta Cut Flowers SAU - Product / Service
• Exhibits151: Selecta Cut Flowers SAU - Key offerings
• Exhibits152: Soex Flora - Overview
• Exhibits153: Soex Flora - Product / Service
• Exhibits154: Soex Flora - Key offerings
• Exhibits155: Washington Bulb Co. - Overview
• Exhibits156: Washington Bulb Co. - Product / Service
• Exhibits157: Washington Bulb Co. - Key offerings
• Exhibits158: Inclusions checklist
• Exhibits159: Exclusions checklist
• Exhibits160: Currency conversion rates for US$
• Exhibits161: Research methodology
• Exhibits162: Validation techniques employed for market sizing
• Exhibits163: Information sources
• Exhibits164: List of abbreviations

The cut flowers market is forecasted to grow by USD 18.71 bn during 2023-2028, accelerating at a CAGR of 5.39% during the forecast period. The report on the cut flowers market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by use of cut flowers for decorative and aesthetic purposes, rising growth in floriculture, and profitability associated with growing ornamental plants.

Technavio's cut flowers market is segmented as below:

By Distribution Channel

• Offline
• Online

By End-user

• Commercial
• Residential

By Geographical Landscape

• Europe
• North America
• APAC
• South America
• Middle East and Africa

This study identifies the rise in popularity of hybridization and biotechnology as one of the prime reasons driving the cut flowers market growth during the next few years. Also, growing demand for premium flowers and expanding distribution channels in business-to-business (b2b) and business-to-consumer (b2c) spaces will lead to sizable demand in the market.

The report on the cut flowers market covers the following areas:

• Cut flowers market sizing
• Cut flowers market forecast
• Cut flowers market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading cut flowers market vendors that include Astra Fund Holland BV, Beekenkamp Group, Danziger Group, David Austin Roses, Dos Gringos LLC, Esmeralda, Flamingo Horticulture investments, Florius, Jardin de Fleur, Jet Fresh Flowers, Karen Roses, Marginpar BV, Multiflora, Newey Ltd., Rosebud Ltd, Smithers Oasis Co., Soex Flora, The Flora, The Queen's Flower, The Sun Valley Group, Turkish Flower Group, Washington Bulb Co., Dummen Orange, and Selecta Cut Flowers SAU. Also, the cut flowers market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition
• 3.2 Market segment analysis
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028

4 Historic Market Size

• 4.1 Global cut flowers market 2018 - 2022
• 4.2 Distribution channel Segment Analysis 2018 - 2022
• 4.3 End-user Segment Analysis 2018 - 2022
• 4.4 Geography Segment Analysis 2018 - 2022
• 4.5 Country Segment Analysis 2018 - 2022

5 Five Forces Analysis

• 5.1 Five forces summary
• 5.2 Bargaining power of buyers
• 5.3 Bargaining power of suppliers
• 5.4 Threat of new entrants
• 5.5 Threat of substitutes
• 5.6 Threat of rivalry
• 5.7 Market condition

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
• 6.2 Comparison by Distribution Channel
• 6.3 Offline - Market size and forecast 2023-2028
• 6.4 Online - Market size and forecast 2023-2028
• 6.5 Market opportunity by Distribution Channel

7 Market Segmentation by End-user

• 7.1 Market segments
• 7.2 Comparison by End-user
• 7.3 Commercial - Market size and forecast 2023-2028
• 7.4 Residential - Market size and forecast 2023-2028
• 7.5 Market opportunity by End-user

8 Customer Landscape

• 8.1 Customer landscape overview

9 Geographic Landscape

• 9.1 Geographic segmentation
• 9.2 Geographic comparison
• 9.3 Europe - Market size and forecast 2023-2028
• 9.4 North America - Market size and forecast 2023-2028
• 9.5 APAC - Market size and forecast 2023-2028
• 9.6 South America - Market size and forecast 2023-2028
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
• 9.8 US - Market size and forecast 2023-2028
• 9.9 China - Market size and forecast 2023-2028
• 9.10 Germany - Market size and forecast 2023-2028
• 9.11 France - Market size and forecast 2023-2028
• 9.12 The Netherlands - Market size and forecast 2023-2028
• 9.13 Market opportunity By Geographical Landscape

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• 11.3 Landscape disruption
• 11.4 Industry risks

12 Vendor Analysis

• 12.1 Vendors covered
• 12.2 Market positioning of vendors
• 12.3 Beekenkamp Group
• 12.4 Danziger Group
• 12.5 David Austin Roses
• 12.6 Dos Gringos LLC
• 12.7 Dummen Orange
• 12.8 Esmeralda
• 12.9 Flamingo Horticulture investments
• 12.10 Florius
• 12.11 Karen Roses
• 12.12 Marginpar BV
• 12.13 Multiflora
• 12.14 Rosebud Ltd
• 12.15 Selecta Cut Flowers SAU
• 12.16 Soex Flora
• 12.17 Washington Bulb Co.

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• 13.3 Currency conversion rates for US$
• 13.4 Research methodology
• 13.5 List of abbreviations