ピザクラストの市場規模、シェア、動向、予測：タイプ、サイズ、オーガニック／従来型、流通チャネル、地域別、2025年～2033年

ピザクラストの世界市場規模は2024年に116億米ドルとなりました。今後、IMARC Groupは、2033年には170億米ドルに達し、2025～2033年のCAGRは4.32%になると予測しています。現在、北米が市場を独占しており、2024年の市場シェアは35.0％を超えます。同市場は、便利な食事に対する消費者の強い需要、クイックサービスレストラン（QSR）の堅調な存在感、小売店や外食チャネルを通じた様々なピザクラスト製品の広範な流通によって活性化されています。

先進国、新興経済諸国におけるクイックサービスレストラン（QSR）の急速な成長は、ピザクラスト世界市場の主要促進要因です。このような店舗が提供する利便性と手頃な価格は、ピザが様々な消費者グループの間で食事の選択肢として受け入れられる一因となっています。この現象は、若者の人口動態が変化している経済圏で最も顕著であり、若者はファストフード、カスタマイズ可能なカジュアルフードを好む傾向にあります。QSRは、均一な品質と調理時間の短縮を実現する調理済みピザクラストなど、効果的なサプライチェーンへの依存度を高めています。例えば、リッチプロダクツは2024年3月、手延べピンサやダブルゼロ「00」パーベイクドチョイスなどのイタリアンスタイルのピザクラストをデビューさせ、職人技による品質と利便性を提供し、米国の外食メニューを次のレベルに引き上げています。さらに、食文化の世界化とメニューの標準化により、さまざまな種類のピザクラストに対する需要が均質化しています。QSRの足跡が世界中で、特にショッピングセンター、交通の要所、都市部で増え続けているため、バルクで汎用性があり、高級品質のピザクラストに対する需要は着実に高まっており、世界の外食産業の動態に直接影響を与えています。

米国では、家庭での料理実験への関心の高まりが多文化的なピザクラスト製品に対する需要を牽引しており、同国は2024年の市場シェアの85%を占めています。食品の買い物客が自分のキッチンでエキサイティングな食体験を作り出そうとする中で、ピザ製造キットや特殊クラストの人気が高まっています。この動向は、料理が日常的なものではなく、趣味の活動として行われるようになった大きな変化の一部です。薄いもの、厚いもの、手でトスしたもの、その他の穀物をベースにしたものなど、さまざまなクラストオプションが用意されているため、消費者は自分の好みや食事のニーズに合わせて個人的な食事を自由にデザインすることができます。このような個人的な調理体験への欲求は、複数のデジタルプラットフォームにおける教育的コンテンツの存在によってさらに後押しされ、消費者は斬新なトッピングやクラストを試すことができます。スーパーマーケットや食料品店のウェブサイトの棚は今日、利便性と創造性を念頭に置いて作られた幅広い種類のクラストを提供することで、この需要に応えています。例えば、2025年1月、Papa John'sは2025年発売計画でインドに再上陸することを発表し、インドの味覚に合うよう現地に適合したピザクラストに焦点を当て、長期的な市場での成功を保証しました。さらに、家庭の台所は活発な調理スペースへと変化しており、米国ではピザクラストの家庭内消費を加速させています。

ピザクラスト市場動向：

都市化と西洋料理の台頭

世界の都市化の進展は、特に新興経済諸国における食品の消費形態に多大な影響を与えています。都市中心部の拡大とグローバルフードチェーンの参入により、食品需要はピザを含む便利で世界化した食品へとシフトしています。バンガロールとムンバイの都市では、2024年にそれぞれ300万枚を超えるピザの注文があり、このシフトを浮き彫りにしています。同時に、社会経済パターンの変化が中・高所得層の購買意欲を刺激し、西洋食品を受け入れようとする動きが多様なピザ生地の需要を支えています。消費者の嗜好の変化に伴い、ピザクラストの生産者は増大する需要に応えるべく加速しています。多忙な都市生活と世界の食の動向に触れる機会が増えたことの相乗効果で、ピザクラストの需要は引き続き拡大し、ピザクラストは現代の食生活の主食であり続け、先進経済諸国と新興経済諸国の両方で市場開拓の原動力となっています。

ライフスタイルの変化と簡便食品への需要

多忙なライフスタイル、特に労働人口の間では、すぐに食べられて便利な食品への需要が高まっており、ピザクラストはお気に入りの選択肢となっています。この動向は、可処分所得の増加によって補完されており、消費者は味やバラエティを犠牲にすることなく、手軽な食事ソリューションに自由にお金を使うことができます。従来の調理にかかる時間が減少しているため、消費者は時間枠に合った調理済み食品を選ぶようになっています。その結果、ピザ生地のような加工された便利な製品の市場が急成長しています。さらに、宅配サービスを備えたオンラインプラットフォームの普及がさらに勢いを増し、ピザクラストのさまざまな供給元へのアクセスがこれまで以上に容易になっています。米国の場合、CivicScience社の最近のデータによると、成人の79％が年間を通じて少なくとも時折ピザを注文し、8％が毎週注文しています。これらの数字は、現代の家庭において、ピザ生地のような既製食品への消費者の依存度が高いことを示しています。

健康志向と製品革新

ライフスタイルに関連した健康状態が顕著になるにつれ、消費者は栄養摂取にますます気を配るようになっています。このような感情の変化が、グルテンフリー、乳製品不使用、野菜ベースのクラストなど、より健康的な代替ピザクラストへの需要を後押ししています。各社は、米粉、カリフラワー、その他の栄養価の高い原材料など、風味を犠牲にすることなく特定の食事要件に対応する革新的な製品で対応しています。こうした付加価値製品は、食品に敏感な消費者から、炭水化物の消費を最小限に抑えたい健康意識の高い消費者まで、幅広い消費者にアピールしています。健康意識の高まりは欧米だけの現象ではなく、生活習慣病が拡大している新興経済諸国でも同様です。その結果、ピザクラスト業界は、消費者の需要の変化に対応し、より健康志向の強い世界の食品マーケットプレースでより大きなシェアを獲得するために、メーカーがよりクリーンな表示、機能性成分、持続可能な供給への投資を行うなど、変革の過程にあります。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界のピザクラスト市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場予測

第6章 市場内訳：タイプ別

• 半焼きクラスト
• 薪焼きクラスト
• セルフライジングクラスト
• カスタムクラスト
• その他

第7章 市場内訳：サイズ別

• 厚いピザクラスト
• 薄いピザクラスト

第8章 市場内訳：オーガニック/従来型

• オーガニック
• 従来型

第9章 市場内訳：流通チャネル別

• ビジネスツービジネス
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• パン屋
• オンライン
• その他

第10章 市場内訳：地域別

• 北米
  • 米国
  • カナダ
• アジア太平洋地域
  • 中国
  • 日本
  • インド
  • 韓国
  • オーストラリア
  • その他
• 欧州
  • ドイツ
  • フランス
  • 英国
  • イタリア
  • スペイン
  • ロシア
  • その他
• 中東・アフリカ
  • トルコ
  • サウジアラビア
  • イラン
  • アラブ首長国連邦
  • その他
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • その他

第11章 SWOT分析

第12章 バリューチェーン分析

第13章 ポーターのファイブフォース分析

第14章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Baker's Quality Pizza Crusts, Inc
  • Alive & Kickin'Pizza Crust
  • Tomanetti Food Products LLC
  • Rizzuto Foods
  • Monte Pizza Crust B.V.
  • B&G Foods Inc.
  • Hansen Foods LLC

List of Figures

• Figure 1: Global: Pizza Crust Market: Major Drivers and Challenges
• Figure 2: Global: Pizza Crust Market: Sales Value (in Billion USD), 2019-2024
• Figure 3: Global: Pizza Crust Market: Breakup by Type (in %), 2024
• Figure 4: Global: Pizza Crust Market: Breakup by Size (in %), 2024
• Figure 5: Global: Pizza Crust Market: Breakup by Organic/Conventional (in %), 2024
• Figure 6: Global: Pizza Crust Market: Breakup by Distribution Channel (in %), 2024
• Figure 7: Global: Pizza Crust Market: Breakup by Region (in %), 2024
• Figure 8: Global: Pizza Crust Market Forecast: Sales Value (in Billion USD), 2025-2033
• Figure 9: Global: Pizza Crust (Par-Baked Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 10: Global: Pizza Crust (Par-Baked Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 11: Global: Pizza Crust (Wood-Fired Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 12: Global: Pizza Crust (Wood-Fired Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 13: Global: Pizza Crust (Self-Rising Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 14: Global: Pizza Crust (Self-Rising Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 15: Global: Pizza Crust (Custom Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 16: Global: Pizza Crust (Custom Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 17: Global: Pizza Crust (Other Types) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 18: Global: Pizza Crust (Other Types) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 19: Global: Pizza Crust (Thick Pizza Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 20: Global: Pizza Crust (Thick Pizza Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 21: Global: Pizza Crust (Thin Pizza Crusts) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 22: Global: Pizza Crust (Thin Pizza Crusts) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 23: Global: Pizza Crust (Organic) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 24: Global: Pizza Crust (Organic) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 25: Global: Pizza Crust (Conventional) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 26: Global: Pizza Crust (Conventional) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 27: Global: Pizza Crust (Business to Business) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 28: Global: Pizza Crust (Business to Business) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 29: Global: Pizza Crust (Supermarkets and Hypermarkets) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 30: Global: Pizza Crust (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 31: Global: Pizza Crust (Convenience Stores) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 32: Global: Pizza Crust (Convenience Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 33: Global: Pizza Crust (Bakeries) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 34: Global: Pizza Crust (Bakeries) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 35: Global: Pizza Crust (Online) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 36: Global: Pizza Crust (Online) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 37: Global: Pizza Crust (Other Distribution Channels) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 38: Global: Pizza Crust (Other Distribution Channels) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 39: North America: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 40: North America: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 41: United States: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 42: United States: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 43: Canada: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 44: Canada: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 45: Asia Pacific: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 46: Asia Pacific: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 47: China: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 48: China: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 49: Japan: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 50: Japan: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 51: India: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 52: India: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 53: South Korea: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 54: South Korea: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 55: Australia: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 56: Australia: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 57: Others: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 58: Others: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 59: Europe: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 60: Europe: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 61: Germany: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 62: Germany: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 63: France: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 64: France: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 65: United Kingdom: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 66: United Kingdom: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 67: Italy: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 68: Italy: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 69: Spain: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 70: Spain: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 71: Russia: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 72: Russia: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 73: Others: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 74: Others: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 75: Middle East and Africa: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 76: Middle East and Africa: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 77: Turkey: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 78: Turkey: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 79: Saudi Arabia: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 80: Saudi Arabia: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 81: Iran: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 82: Iran: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 83: United Arab Emirates: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 84: United Arab Emirates: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 85: Others: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 86: Others: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 87: Latin America: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 88: Latin America: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 89: Brazil: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 90: Brazil: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 91: Mexico: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 92: Mexico: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 93: Others: Pizza Crust Market: Sales Value (in Million USD), 2019 & 2024
• Figure 94: Others: Pizza Crust Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 95: Global: Pizza Crust Industry: SWOT Analysis
• Figure 96: Global: Pizza Crust Industry: Value Chain Analysis
• Figure 97: Global: Pizza Crust Industry: Porter's Five Forces Analysis

List of Tables

• Table 1: Global: Pizza Crust Market: Key Industry Highlights, 2024 and 2033
• Table 2: Global: Pizza Crust Market Forecast: Breakup by Type (in Million USD), 2025-2033
• Table 3: Global: Pizza Crust Market Forecast: Breakup by Size (in Million USD), 2025-2033
• Table 4: Global: Pizza Crust Market Forecast: Breakup by Organic/Conventional (in Million USD), 2025-2033
• Table 5: Global: Pizza Crust Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
• Table 6: Global: Pizza Crust Market Forecast: Breakup by Region (in Million USD), 2025-2033
• Table 7: Global: Pizza Crust Market: Competitive Structure
• Table 8: Global: Pizza Crust Market: Key Players

The global pizza crust market size was valued at USD 11.6 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 17.0 Billion by 2033, exhibiting a CAGR of 4.32% from 2025-2033. North America currently dominates the market, holding a market share of over 35.0% in 2024. The market is fueled by intense consumer demand for convenient meals, robust presence of quick-service restaurants (QSRs), and extensive distribution of various pizza crust products through retail and foodservice channels.

The swift growth of quick-service restaurants (QSRs) in both developed and developing economies is a key driver for the global pizza crust market. The convenience and affordability provided by such outlets have contributed to pizza being an accepted meal option among varied consumer groups. This phenomenon is most evident in economies undergoing demographic change toward youth, who are more inclined to favor fast, customizable, and casual food choices. QSRs rely more and more on effective supply chains, such as pre-prepared pizza crusts that provide uniform quality and lower preparation time. For example, in March 2024, Rich Products debuted Italian-style pizza crusts, such as hand-stretched Pinsa and Double Zero '00' parbaked choices, providing artisanal quality and convenience to take U.S. foodservice menus to the next level. Furthermore, food culture globalization and menu standardization have resulted in a homogenized increase in demand for different kinds of pizza crusts. As QSR footprints continue to grow across the world, especially in shopping centers, transportation hubs, and urban areas, the demand for bulk, versatile, and premium-quality pizza crusts is steadily rising, directly impacting the dynamics of the global food service industry.

In the United States, heightening interest in home-based culinary experimentation is driving demand for multicultural pizza crust products, with the country accounting for 85% of market share in 2024. As food shoppers look to create exciting food experiences in their own kitchens, pizza-making kits and specialty crusts are increasingly popular. The trend is part of a larger shift toward cooking as a hobby activity instead of a daily requirement. With different crust options-thin, thick, hand-tossed, or other grain-based available where consumers have the liberty of designing personal meals to meet their preferences and dietary needs. This desire for personal cooking experience is further supported by the presence of educational content on multiple digital platforms, inviting consumers to experiment with novel toppings and crusts. Shelves in supermarkets and grocery websites today respond to this demand by providing a wide range of crusts created with convenience and creativity in mind. For instance, in January 2025, Papa John's announced its return to India with a 2025 launch plan, focusing on locally adapted pizza crusts to suit Indian taste buds and guarantee long-term market success.Moreover, home kitchens are hence transforming into active cooking spaces, accelerating in-home consumption of pizza crusts in the U.S.

Pizza Crust Market Trends:

Urbanization and the Rise of Western Cuisines

The worldwide rise in urbanization has had a tremendous impact on the mode of food consumption, especially in developing economies. The expansion of urban centers and the entry of global food chains have caused food demand to shift towards convenient and globalized food, including pizzas. Bangalore and Mumbai cities have witnessed more than 3 million orders of pizzas each in 2024, highlighting this shift. Concurrently, changing socio-economic patterns are motivating middle- and high-income buyers to try and embrace western foods, supporting the demand for diverse pizza crusts. As consumer taste changes, pizza crust producers are accelerating to meet the growing demand. The synergistic effect of a hectic city life and heightened exposure to global dining trends keeps driving the demand for pizza crusts, ensuring they remain a staple in contemporary diets and driving market growth in both developed and emerging economies.

Changing Lifestyles and Demand for Convenience Foods

A more hectic lifestyle, particularly among the working population, is propelling demand for ready-to-eat, convenient foods, with pizza crusts becoming a favorite option. This trend is complemented by growing disposable incomes, which allow consumers to spend freely on quick meal solutions without sacrificing taste or variety. With decreasing time for conventional cooking, consumers are opting for pre-prepared food options that fit their time frames. Consequently, the market for processed and convenient products such as pizza crusts is growing fast. Moreover, the spread of online platforms with home delivery services has contributed even more momentum, making it easier than ever to access various sources of pizza crusts. For the U.S., recent data from CivicScience indicates that 79% of grown-ups order pizza at least occasionally throughout the year, while 8% order on a weekly basis. These figures indicate the high consumer dependence on pre-made food items such as pizza crusts in contemporary homes.

Health Consciousness and Product Innovation

As lifestyle-related health conditions become more prominent, consumers are getting more and more watchful of their nutritional intake. This change in sentiment is driving the demand for healthier alternatives to pizza crusts, including gluten-free, dairy-free, and vegetable-based crusts. Companies are reacting with innovation, such as rice flour, cauliflower, and other nutrient-dense ingredients that respond to particular dietary requirements without sacrificing flavor. These value-added products find appeal with a wide spectrum of consumers, ranging from food-sensitive individuals to health-aware consumers looking to minimize carbohydrate consumption. The increase in health awareness is not only a Western phenomenon but is also being replicated in developing economies, where lifestyle diseases are amplifying. Consequently, the pizza crust industry is in the process of transformation with manufacturers making investments in cleaner labeling, functional ingredients, and sustainable supply to keep pace with changing consumer demands and gain a larger share in a more health-conscious global food marketplace.

Pizza Crust Industry Segmentation:

Analysis by Type:

• Par-Baked Crusts
• Wood-Fired Crusts
• Self-Rising Crusts
• Custom Crusts
• Others

Par-baked crusts provide convenience and consistency, half baked to save prep time without sacrificing flavor. They are popular in commercial kitchens and frozen pizza formats, with shelf life extension and handling convenience. Their universality makes them adaptable for use with a wide range of toppings and baking methods throughout foodservice applications.

Wood-fired crusts are favored for their rustic charm and separate smoky flavor. Cooked in high-temperature ovens, they yield a crunchy edge with a moist center. They are prepared by traditional methods which appeal to buyers looking for traditional, gourmet-like pizzas, giving a boost to demand in top-end restaurants and specialty pizza bars with an interest in unusual culinary experiences.

Self-rising crusts contain leavening agents that are activated during baking, providing a soft, thick, and airy texture. Widely used by frozen pizza companies, self-rising crusts appeal to customers who seek a fresh-baked experience without extra preparation. Convenience and mouthfeel make them a favorite among the ready-to-eat pizza market.

Custom crusts meet special dietary requirements and individual consumer tastes, providing gluten-free, whole grain, high-protein, or vegetable-based options. These customized products mirror increasing health consciousness and cooking innovation. As consumers intensely seek customized food solutions, custom crusts continue to build momentum in retail and foodservice channels globally.

Others feature nontraditional types like filled, cheese-filled, or multi-piece styles that enhance taste and interest. Frequently offered as limited-time items or value-added upgrades, they bring novelty and distinction to menu choices. These crusts are drivers of innovation, drawing in customers who are looking for indulgent or off-the-beaten-path pizza experiences.

Analysis by Size:

• Thick Pizza Crusts
• Thin Pizza Crusts

Thin pizza crusts dominate the global pizza crust market with a share of about 29.8% of total revenue in 2024. Their global popularity lies in their crisp nature, fast cooking period, and lower calorie composition than their thick counterparts. This type enjoys popularity among health-conscious people as well as light meal consumers who do not want to sacrifice taste and customization. Thin crusts also provide an optimal balance between toppings and dough, which adds to the overall flavor experience. Their versatility to different cuisines and topping types, ranging from classic Italian to contemporary fusion, also contributes to their dominance in foodservice and home cooking categories. Moreover, their compatibility with various dietary adjustments, such as gluten-free and vegan dishes, adds to their attractiveness across consumer bases. As global food consumption trends continue to move towards lighter, artisanal food items, thin pizza crusts continue to be a consumer favorite for convenience, versatility, and sensory appeal.

Analysis by Organic/Conventional:

• Organic
• Conventional

Conventional pizza crusts continued to dominate the market in 2024. These crusts are still the manufacturers' and consumers' favorite because they are inexpensive, have a longer shelf life, and can be produced at large quantities with ease. Traditional crusts accommodate mainstream flavor profiles and permit uniform texture and taste, which are critical to achieving high-volume sales in both retail stores and foodservice establishments. Their extensive availability as well as the fact that they are used with conventional ingredients such as wheat flour and milk makes them more popular. Though the demand for alternative crusts is increasing, the traditional versions remain popular, especially in markets where health foods are still a niche. In addition, they are the foundation for many frozen, packaged, and pre-baked pizza offerings. The on-going expansion of fast-food outlets and home-based consumption further solidifies the market demand for such crusts, guaranteeing its dominant position within the international market for pizza crusts for many years to come.

Analysis by Distribution Channel:

• Business to Business
• Supermarkets and Hypermarkets
• Convenience Stores
• Bakeries
• Online
• Others

Business-to-business (B2B) channels lead volume sales, providing bulk pizza crusts to hotels, restaurants, and foodservice operators. These relationships are built on consistent quality, punctual delivery, and value for money. With growth in global foodservice, B2B continues to be an important channel propelling large-scale purchasing in institutional and commercial food preparation operations.

Hypermarkets and supermarkets are main retail outlets, providing extensive shelf space for a variety of pizza crust products in different sizes and formats. Their extensive shelf space, promotional exposure, and high frequency of visits enable consumers to try new brands and options, making them an important channel for mainstream as well as specialty crusts.

Convenience stores make impulse buys of frozen and ready-to-bake pizza crusts. Strategically located and operating longer hours, they serve city consumers who look for speedy meal solutions. Smaller in size compared to supermarkets, convenience stores sustain consistent demand with high-turnover and restricted, fast-selling product ranges specifically designed for active lifestyles.

Bakeries provide par-baked or fresh-made pizza crusts, many of which are customized or artisanal in product type. Bakeries' focus on high-quality ingredients and their handmade approach draws customers seeking freshness and local-made appeal. While demand for gourmet and hand-made food continues to expand, bakeries serve the key niche need for satisfying emerging taste and authenticity demands.

Online distribution is growing rapidly, driven by increasing digital uptake and home cooking trends. Online platforms offer exposure to a broad variety of crust types, ranging from niche and health-oriented offerings. Convenience, subscription, and direct-to-consumer channels are driving online sales, and as such, online is a critical growth channel for new and mature brands.

Specialty food stores, organic markets, and institutional buyers such as schools and hospitals are other channels of distribution. These markets serve segmented groups of consumers who have specific dietary or nutritional requirements. Albeit smaller in volume, they diversify the market and serve strategically as a channel for regional or demographic-specific product penetration.

Regional Analysis:

• North America
  • United States
  • Canada
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
• Latin America
  • Brazil
  • Mexico
  • Others
• Middle East and Africa

North America became the dominant regional market for pizza crusts in 2024, holding a strong 35.0% market share worldwide. The region's strong-rooted pizza culture and high per capita consumption levels continue to propel strong demand within both retail and foodservice markets. American and Canadian consumers have strong affinities for a diverse range of crust styles, from thin and crispy to stuffed and gluten-free, favoring diversification and innovation in the market. North America also enjoys a wide distribution base, sophisticated cold chain logistics, and a developed e-commerce platform, ensuring pizza crusts are highly accessible for home preparation and commercial applications. In addition, the growth of quick-service restaurants and consumer demand for gourmet and customizable foods have intensified demand for high-quality ready-made pizza crusts. The region's focus on convenience, flavor, and variety makes it a leading driving force in the global orientation of the pizza crust industry.

Key Regional Takeaways:

United States Pizza Crust Market Analysis

The United States witnesses rising pizza crust adoption with expanding retail and food services sales, fueling frozen, fresh, and pre-baked varieties demand. Retail and food services sales in the United States for February 2025 stood at USD 722.7 Billion, which represents a growth of 0.2% compared to the previous month, seasonally adjusted and holiday varying. Increasing quick-service restaurants and fast-casual restaurants drive pizza crust innovation, responding to changing consumer tastes. Supermarkets and convenience stores boost product availability, driving market penetration. Foodservice chains launch varied crust formulations to appeal to consumers. Private-label brands increase offerings, appealing to value-conscious consumers. Shifting consumption patterns drive demand for high-quality and gluten-free products. Marketing efforts and promotional activities drive purchasing behavior. Higher investments in cold storage facilities facilitate distribution efficiency. Improved dough preparation methods improve texture and flavor consistency. The move towards premium and artisanal formulations is a response to consumer demand for authentic and health-conscious options.

Asia Pacific Pizza Crust Market Analysis

Asia Pacific is also witnessing a boom in the demand for pizza crust, fueled by the spread of pizza shops and chains in urban and semi-urban areas. Reports indicate that in India, Chandigarh has the maximum number with 2.7 pizza shops per lakh of population, followed by Goa, Bangalore, Guwahati, and Pune. The trend of rising dine-in and takeaway orders has strengthened the positions of various pizza brands, thus contributing to a steady increase in the consumption of pizzas. Lifestyle changes among consumers, triggered by busy lifestyles and an urge for convenience food, are driving the demand for premium crusts with varied tastes. The convenience of availability of trendy crust varieties, including whole wheat and gluten-free crusts, is contributing to this demand. Further, heightening disposable income and popularity of Western-style fast foods are also fuelling the consumption of ready-to-use pizza bases, making pizza crust a common inclusion in expanding food service menus.

Europe Pizza Crust Market Analysis

Europe is seeing increased pizza crust uptake on account of the growing food processing and drinks industry, with companies accelerating capacities to produce more to keep up with increasing demand. The European Commission estimated that in 2020, there were 2,91,000 firms engaged in the EU food processing and drinks business, adding €227 billion worth of value. Industry bakeries make innovations with dough recipes, enabling mass production. Emerging frozen and ready-to-eat markets drive product diversification. Ingredient suppliers launch high-protein and low-carb versions, echoing changing food trends. The foodservice industry incorporates pre-baked and par-baked options for back-of-house efficiency. Mass buying by catering companies supports wholesale distribution channels. Supplier-processor partnerships simplify supply chain management. Improved freezing technology maintains crust integrity, lengthening shelf life. Greater attention to sustainable sourcing promotes organic and locally sourced ingredients. Product differentiation tactics focus on texture, taste, and nutritional upgrading to gain consumer attention and brand loyalty.

Latin America Pizza Crust Market Analysis

Latin America is witnessing growing pizza crust uptake, driven by food industry growth and changing eating habits among consumers. Growth in the food industry in the region further complements this growth, with Brazil's food sector revenues expanding by 10% in 2024 to BRL 1.277 trillion, accounting for 10.8% of the nation's GDP, as per industry reports. The rise in the number of food service establishments, such as casual dining restaurants and quick-service restaurants, is driving the demand for varied crust types. The trend towards convenience-oriented eating habits, coupled with an increased inclination towards personalized pizza choices, favors the expansion of the market. Technological developments in frozen and pre-cooked dough products have facilitated the ability of companies to meet bulk demand while ensuring consistency.

Middle East and Africa Pizza Crust Market Analysis

Middle East and Africa lead pizza crust adoption because of the expanding food retail market. The USDA reports that Saudi Arabia's food retail market, now worth USD 30 Billion, is expected to expand by another USD 15 Billion by 2030, as consumers are spending more on a variety of food products, including condiments such as pizza crust. Convenience-driven solutions are what consumers look for, driving product innovation. Urbanization increases, fueling packaged dough substitutes. Shoppers are exposed to greater awareness by in-shop promotions and customer loyalty schemes. Extended distribution systems enhance market availability. Assortments of foods respond to consumers' dietary trends, promoting experiment and repeat sales. Imported editions complement domestic outputs, aiding pizza crust market growth overall.

Competitive Landscape:

The pizza crust market is dynamic and competitive in nature, comprising a blend of global, regional, and specialty suppliers as well as producers. The focus among players is product differentiation in terms of formulation innovation such as novel grains, plant-based content, and functional health attributes. Innovation in processing technology facilitates consistency and scalability, which satisfies diverse consumers across the foodservice and retail markets. Strategic collaborations with restaurants, supermarkets, and e-commerce sites raise brand visibility and distribution coverage. Research and development investments are rising to develop the portfolio with clean-label and custom products. Marketing efforts also are more focused on lifestyle trends like healthy eating and convenience consumption. Geographic expansion, especially in emerging markets, is also important in competitive positioning. Businesses seek to consolidate their presence by adjusting to local taste and eating habits and being responsive to both international and regional demand fluctuations within the developing pizza crust business.

The report provides a comprehensive analysis of the competitive landscape in the pizza crust market with detailed profiles of all major companies, including:

• Baker's Quality Pizza Crusts, Inc.
• Alive & Kickin' Pizza Crust
• Tomanetti Food Products LLC
• Rizzuto Foods
• Monte Pizza Crust B.V.
• B&G Foods Inc.
• Hansen Foods LLC

Key Questions Answered in This Report

• 1.How big is the pizza crust market?
• 2.What is the future outlook of pizza crust market?
• 3.What are the key factors driving the pizza crust market?
• 4.Which region accounts for the largest pizza crust market share?
• 5.Which are the leading companies in the global pizza crust market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Pizza Crust Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Type

• 6.1 Par-Baked Crusts
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Wood-Fired Crusts
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Self-Rising Crusts
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 Custom Crusts
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 Others
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast

7 Market Breakup by Size

• 7.1 Thick Pizza Crusts
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Thin Pizza Crusts
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market Breakup by Organic/Conventional

• 8.1 Organic
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Conventional
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Market Breakup by Distribution Channel

• 9.1 Business to Business
  • 9.1.1 Market Trends
  • 9.1.2 Market Forecast
• 9.2 Supermarkets and Hypermarkets
  • 9.2.1 Market Trends
  • 9.2.2 Market Forecast
• 9.3 Convenience Stores
  • 9.3.1 Market Trends
  • 9.3.2 Market Forecast
• 9.4 Bakeries
  • 9.4.1 Market Trends
  • 9.4.2 Market Forecast
• 9.5 Online
  • 9.5.1 Market Trends
  • 9.5.2 Market Forecast
• 9.6 Others
  • 9.6.1 Market Trends
  • 9.6.2 Market Forecast

10 Market Breakup by Region

• 10.1 North America
  • 10.1.1 United States
    • 10.1.1.1 Market Trends
    • 10.1.1.2 Market Forecast
  • 10.1.2 Canada
    • 10.1.2.1 Market Trends
    • 10.1.2.2 Market Forecast
• 10.2 Asia Pacific
  • 10.2.1 China
    • 10.2.1.1 Market Trends
    • 10.2.1.2 Market Forecast
  • 10.2.2 Japan
    • 10.2.2.1 Market Trends
    • 10.2.2.2 Market Forecast
  • 10.2.3 India
    • 10.2.3.1 Market Trends
    • 10.2.3.2 Market Forecast
  • 10.2.4 South Korea
    • 10.2.4.1 Market Trends
    • 10.2.4.2 Market Forecast
  • 10.2.5 Australia
    • 10.2.5.1 Market Trends
    • 10.2.5.2 Market Forecast
  • 10.2.6 Others
    • 10.2.6.1 Market Trends
    • 10.2.6.2 Market Forecast
• 10.3 Europe
  • 10.3.1 Germany
    • 10.3.1.1 Market Trends
    • 10.3.1.2 Market Forecast
  • 10.3.2 France
    • 10.3.2.1 Market Trends
    • 10.3.2.2 Market Forecast
  • 10.3.3 United Kingdom
    • 10.3.3.1 Market Trends
    • 10.3.3.2 Market Forecast
  • 10.3.4 Italy
    • 10.3.4.1 Market Trends
    • 10.3.4.2 Market Forecast
  • 10.3.5 Spain
    • 10.3.5.1 Market Trends
    • 10.3.5.2 Market Forecast
  • 10.3.6 Russia
    • 10.3.6.1 Market Trends
    • 10.3.6.2 Market Forecast
  • 10.3.7 Others
    • 10.3.7.1 Market Trends
    • 10.3.7.2 Market Forecast
• 10.4 Middle East and Africa
  • 10.4.1 Turkey
    • 10.4.1.1 Market Trends
    • 10.4.1.2 Market Forecast
  • 10.4.2 Saudi Arabia
    • 10.4.2.1 Market Trends
    • 10.4.2.2 Market Forecast
  • 10.4.3 Iran
    • 10.4.3.1 Market Trends
    • 10.4.3.2 Market Forecast
  • 10.4.4 United Arab Emirates
    • 10.4.4.1 Market Trends
    • 10.4.4.2 Market Forecast
  • 10.4.5 Others
    • 10.4.5.1 Market Trends
    • 10.4.5.2 Market Forecast
• 10.5 Latin America
  • 10.5.1 Brazil
    • 10.5.1.1 Market Trends
    • 10.5.1.2 Market Forecast
  • 10.5.2 Mexico
    • 10.5.2.1 Market Trends
    • 10.5.2.2 Market Forecast
  • 10.5.3 Others
    • 10.5.3.1 Market Trends
    • 10.5.3.2 Market Forecast

11 SWOT Analysis

• 11.1 Overview
• 11.2 Strengths
• 11.3 Weaknesses
• 11.4 Opportunities
• 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

• 13.1 Overview
• 13.2 Bargaining Power of Buyers
• 13.3 Bargaining Power of Suppliers
• 13.4 Degree of Competition
• 13.5 Threat of New Entrants
• 13.6 Threat of Substitutes

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Baker's Quality Pizza Crusts, Inc
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
  • 14.3.2 Alive & Kickin' Pizza Crust
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
  • 14.3.3 Tomanetti Food Products LLC
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio
  • 14.3.4 Rizzuto Foods
    • 14.3.4.1 Company Overview
    • 14.3.4.2 Product Portfolio
  • 14.3.5 Monte Pizza Crust B.V.
    • 14.3.5.1 Company Overview
    • 14.3.5.2 Product Portfolio
  • 14.3.6 B&G Foods Inc.
    • 14.3.6.1 Company Overview
    • 14.3.6.2 Product Portfolio
  • 14.3.7 Hansen Foods LLC
    • 14.3.7.1 Company Overview
    • 14.3.7.2 Product Portfolio