サンプル依頼リスト カート
  • English
  • Traditional Chinese
  • Simplified Chinese
デフォルト表紙
市場調査レポート
商品コード
1792730

メディカルツーリズム市場：市場規模・シェア・動向・予測、治療の種類別、地域別（2025～2033年）

Medical Tourism Market Size, Share, Trends and Forecast by Treatment Type and Region, 2025-2033

出版日
発行
IMARC
ページ情報
英文 139 Pages
納期
2～3営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.45円
メディカルツーリズム市場：市場規模・シェア・動向・予測、治療の種類別、地域別（2025～2033年）
出版日: 2025年08月01日
発行: IMARC
ページ情報: 英文 139 Pages
納期: 2～3営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のメディカルツーリズム（医療観光）の市場規模は2024年に1,445億米ドルとなりました。今後、IMARC Groupは、同市場が2033年までに7,048億米ドルに達し、2025年から2033年にかけて19.08%のCAGRを示すと予測しています。現在、アジア太平洋が市場を独占しており、2024年の市場シェアは25.5%を超えます。手頃な価格で効果的な医療サービスに対するニーズの高まり、大衆の間で深刻な健康状態の発生が増加していること、低侵襲の美容外科手術の採用が人気を集めていることなどが、市場の成長を後押しする主な要因となっています。

メディカルツーリズム市場は、手頃な料金で旅行や宿泊ができ、海外で質の高い医療を受けられるようになるなど、さまざまな要因によって推進されています。世界の医療インフラの進歩により、専門的な治療を提供する国際的に認定された施設が設立されています。2024年1月に発足した世界経済フォーラムやBCGのデジタル医療変革イニシアティブなどの課題では、人工知能（AI）やデジタルツールを活用して世界の医療の課題に取り組み、効率性、アクセス、患者の転帰を促進しています。公的医療制度における長い待ち時間や、特定の地域で利用できない、あるいは制限された治療が利用可能であることも、メディカルツーリズムを後押ししています。さらに、医療とホリスティックな回復体験を組み合わせたウェルネス・ツーリズムもその魅力を高めています。

米国のメディカルツーリズム市場は、最先端技術や高度な治療法へのアクセスで栄え、優れた治療を求める外国人患者を引き寄せています。ジョンソン・エンド・ジョンソンMedTechが2024年11月14日にResponsive Arthroscopyと提携したことは、整形外科ソリューションにおける米国の先進性を浮き彫りにし、スポーツ医学における外科医のサポートと患者の転帰を向上させる。熟練した医療専門家やスペシャリストが多数存在することも、評判を高めています。他の先進国と比べて治療費が競合価格であること、実験的治療や臨床試験を受けられることが、さらに関心を高めています。合理化されたビザ・プロセスと、多言語サービスやコンシェルジュ・アシスタンスを含む強固な患者サポート・システムがアクセシビリティを高め、米国を世界中の医療ツーリストに好まれる目的地にしています。

メディカルツーリズム市場動向：

美容整形への嗜好の高まり

美容整形に対する嗜好の高まりが市場成長に寄与しています。国際美容整形外科学会（ISAPS）は、2024年6月にカルタヘナで開催されたISAPS世界会議において、毎年恒例の「美容整形／美容処置に関する世界調査」の結果を発表し、2023年には形成外科医による手術が1,580万件以上、非手術が1,910件以上となり、外科的処置が5.5％増加するとの高い伸びを示しています。過去4年間で、全体の増加率は40％です。外見や美しさは自信を得るために重要であると考えられているため、顔の美観を改善するために美容治療を受ける人が増えています。メディカルツーリズムは、世界トップクラスの専門家によるリーズナブルな価格での切除治療と手術へのアクセスを提供することで、先進国がこれらのサービスに求める法外な価格設定の問題を解決しています。患者は、豊胸術、鼻形成術、脂肪吸引、フェイスリフトを、自国で通常かかる費用の数分の一で受けることができます。この費用の優位性は、熟練した美容外科医や近代的な施設の利用可能性と相まって、美容整形のために海外旅行をする多くの個人を惹きつけ、メディカルツーリズム市場の需要を牽引しています。米国形成外科学会（American Society of Plastic Surgeons）が発表した記事によると、低侵襲（MI）手術は、手術やそれに伴う合併症から遠ざかりたいと考える大衆の間で2023年に支持を得た。

先進諸国における医療コストの上昇

米国保健社会福祉省の連邦機関であるメディケア＆メディケイド・サービスセンター（CMS）が2023年に発表した記事「国民医療費2022年ハイライト」によると、米国の医療支出は4.1％増加し、2022年には4兆5,000億米ドルに達しました。先進国の医療費用は、最近の動向では増加傾向にあると考えられています。自国で非常に高額な治療や処置が増えるにつれ、他国で治療を受けざるを得ないと感じる人が増えています。そのため、より安く、より確実な治療が受けられる場所を求めて旅立つのです。そこで、メディカルツーリズムは、先進国の多くでは非常に高価である効率的なサービスを、魅力的な選択肢として提供するお手伝いをします。高度な医療設備や、専門的な医療専門家による治療を、手ごろな価格で受けたい人にとって、メディカルツーリズムは有効な選択肢と考えられます。患者は、質の高い医療を自国内で受けるよりもはるかに安い費用で受けるために、国外への渡航を好んでおり、メディカルツーリズム市場の見通しは良好です。

医療産業における急速な技術進歩

医療産業における改革と急速な技術進歩が、市場の成長を支えています。世界経済フォーラム（WEF）の報告書によると、2021年だけでも世界の医療支出は9兆8,000億米ドルに達し、世界GDPの10.3％を占める。医療分野における技術の進歩により、以前は手が届かなかった革新的な処置や治療法の開発が可能になりつつあります。このような画期的な進歩により、患者は医療ニーズに効果的に対処できる機会が広がっています。その結果、自国ではなかなか受けられないような最先端の治療や技術にアクセスするために、多くの人々がメディカルツーリズムの目的地を探すようになっています。この動向は、高度な医療ソリューションや専門的ケアに対する世界の需要の高まりを反映しています。さらに、最先端医療を求める人々は、これらの最先端技術と医療専門家の知識を組み合わせた魅力によって、メディカルツーリズムの目的地に引き寄せられるのです。2024年、ソニーグループ株式会社は、手術器具を自動で交換し、細かい操作が可能なマイクロサージェリー支援ロボットの開発を発表しました。

目次

第1章 序文

第2章 分析範囲・手法

  • 分析目的
  • ステークホルダー
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 分析手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要な業界動向

第5章 世界のメディカルツーリズム市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場区分：治療の種類別

  • 美容治療
  • 歯科治療
  • 心臓血管治療
  • 整形外科治療
  • 肥満手術
  • 不妊治療
  • 眼科治療
  • その他

第7章 市場区分：地域別

  • 北米
    • 市場実績
    • 市場区分：治療の種類別
    • 市場区分：国別
      • 米国
      • カナダ
  • アジア太平洋
    • 市場実績
    • 市場区分：治療の種類別
    • 市場区分：国別
      • インド
      • 中国
      • インドネシア
      • タイ
      • シンガポール
      • マレーシア
      • 韓国
      • 台湾
  • 欧州
    • 市場実績
    • 市場区分：治療の種類別
    • 市場区分：国別
      • ドイツ
      • イタリア
      • 英国
      • スペイン
      • フランス
      • ロシア
      • チェコ
  • ラテンアメリカ
    • 市場実績
    • 市場区分：治療の種類別
    • 市場区分：国別
      • メキシコ
      • ブラジル
      • コスタリカ
      • コロンビア
  • 中東・アフリカ
    • 市場実績
    • 市場区分：治療の種類別
    • 市場区分：国別

第8章 SWOT分析

第9章 バリューチェーン分析

第10章 ポーターのファイブフォース分析

第11章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Aditya Birla Memorial Hospital
    • Apollo Hospitals Enterprise Limited
    • Asian Heart Institute
    • Barbados Fertility Center
    • BB Healthcare Solutions
    • Fortis Healthcare
    • Healthbase
    • KPJ Healthcare Berhad
    • Prince Court Medical Centre
    • Samitivej
    • Seoul National University Hospital
    • UZ Leuven
図表

List of Figures

  • Figure 1: Global: Medical Tourism Market: Major Drivers and Challenges
  • Figure 2: Global: Medical Tourism Market: Sales Value (in Billion USD), 2019-2024
  • Figure 3: Global: Medical Tourism Market: Breakup by Treatment Type (in %), 2024
  • Figure 4: Global: Medical Tourism Market: Breakup by Region (in %), 2024
  • Figure 5: Global: Medical Tourism Market Forecast: Sales Value (in Billion USD), 2025-2033
  • Figure 6: Global: Medical Tourism (Cosmetic Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 7: Global: Medical Tourism (Cosmetic Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 8: Global: Medical Tourism (Dental Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 9: Global: Medical Tourism (Dental Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 10: Global: Medical Tourism (Cardiovascular Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 11: Global: Medical Tourism (Cardiovascular Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 12: Global: Medical Tourism (Orthopaedic Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 13: Global: Medical Tourism (Orthopaedic Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 14: Global: Medical Tourism (Bariatric Surgery) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 15: Global: Medical Tourism (Bariatric Surgery) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 16: Global: Medical Tourism (Fertility Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 17: Global: Medical Tourism (Fertility Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 18: Global: Medical Tourism (Ophthalmic Treatment) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 19: Global: Medical Tourism (Ophthalmic Treatment) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 20: Global: Medical Tourism (Other Treatment Types) Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 21: Global: Medical Tourism (Other Treatment Types) Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 22: North America: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 23: North America: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 24: United States: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 25: United States: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 26: Canada: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 27: Canada: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 28: Asia Pacific: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 29: Asia Pacific: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 30: India: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 31: India: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 32: China: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 33: China: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 34: Indonesia: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 35: Indonesia: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 36: Thailand: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 37: Thailand: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 38: Singapore: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 39: Singapore: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 40: Malaysia: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 41: Malaysia: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 42: South Korea: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 43: South Korea: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 44: Taiwan: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 45: Taiwan: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 46: Europe: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 47: Europe: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 48: Germany: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 49: Germany: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 50: Italy: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 51: Italy: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 52: United Kingdom: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 53: United Kingdom: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 54: Spain: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 55: Spain: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 56: France: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 57: France: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 58: Russia: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 59: Russia: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 60: Czech Republic: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 61: Czech Republic: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 62: Latin America: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 63: Latin America: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 64: Mexico: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 65: Mexico: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 66: Brazil: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 67: Brazil: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 68: Costa Rica: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 69: Costa Rica: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 70: Colombia: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 71: Colombia: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 72: Middle East and Africa: Medical Tourism Market: Sales Value (in Million USD), 2019 & 2024
  • Figure 73: Middle East and Africa: Medical Tourism Market Forecast: Sales Value (in Million USD), 2025-2033
  • Figure 74: Global: Medical Tourism Industry: SWOT Analysis
  • Figure 75: Global: Medical Tourism Industry: Value Chain Analysis
  • Figure 76: Global: Medical Tourism Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Medical Tourism Market: Key Industry Highlights, 2024 and 2033
  • Table 2: Global: Medical Tourism Market Forecast: Breakup by Treatment Type (in Million USD), 2025-2033
  • Table 3: Global: Medical Tourism Market Forecast: Breakup by Region (in Million USD), 2025-2033
  • Table 4: Global: Medical Tourism Market: Competitive Structure
  • Table 5: Global: Medical Tourism Market: Key Players
目次
Product Code: SR112025A1934

The global medical tourism market size was valued at USD 144.5 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 704.8 Billion by 2033, exhibiting a CAGR of 19.08% from 2025-2033. Asia-Pacific currently dominates the market, holding a market share of over 25.5% in 2024. The heightened need for affordable and effective healthcare services, rising occurrence of critical health conditions among the masses, and increasing popularity of adopting minimally invasive cosmetic surgeries are some of the key factors impelling the growth of the market.

The medical tourism market is propelled by various factors, including affordable travel and accommodations, enabling access to high-quality care abroad. Advances in global healthcare infrastructure have established internationally accredited facilities offering specialized treatments. Initiatives such as the World Economic Forum and BCG's Digital Healthcare Transformation Initiative, launched in January 2024, leverage artificial intelligence (AI) and digital tools to tackle global healthcare challenges, fostering efficiency, access, and patient outcomes. Long waiting times in public health systems and the availability of treatments unavailable or restricted in certain regions also drive medical travel. Additionally, wellness tourism combining medical care with holistic recovery experiences augments its appeal.

The United States medical tourism market flourishes on access to cutting-edge technology and advanced procedures, drawing international patients seeking superior care. Johnson & Johnson MedTech's recent partnership with Responsive Arthroscopy on November 14, 2024, highlights the U.S.'s advancements in orthopaedic solutions, enhancing surgeon support and patient outcomes in sports medicine. The presence of a large number of skilled healthcare professionals and specialists are also bolstering the reputation Competitive pricing for treatments compared to other developed nations and access to experimental procedures and clinical trials is further driving interest. Streamlined visa processes and robust patient support systems, including multilingual services and concierge assistance, enhance accessibility, making the U.S. a preferred destination for medical tourists worldwide.

Medical Tourism Market Trends:

Increasing Preference for Cosmetic Procedures

Increasing preferences for cosmetic procedures is contributing to the market growth. The International Society of Aesthetic Plastic Surgery (ISAPS) released the results of its annual Global Survey on Aesthetic/Cosmetic Procedures in June 2024 at the ISAPS World Congress in Cartagena, showing a higher increase of 5.5% in surgical procedures, with more than 15.8 million procedures performed by plastic surgeons and 19.1 non-surgical procedures in 2023. Over the last four years, the overall increase is 40%. As appearance and beauty are considered important for gaining confidence, more people are going for cosmetic treatments to improve their facial aesthetics. Medical tourism solves the problem of the exorbitant pricing that developed countries demand for these services by offering both access to reasonably priced mutilation treatments and operations in the world's top expert destinations. Patients get the chance to have breast augmentation, rhinoplasty, liposuction, and facelifts for a fraction of the cost that these procedures would normally cost in their home countries. This cost advantage, coupled with the availability of skilled cosmetic surgeons and modern facilities, attracts a significant number of individuals to travel abroad for cosmetic procedures, thereby driving medical tourism market demand. As per the article published by the American Society of Plastic Surgeons, minimally invasive (MI) procedures gained traction in 2023 among the masses who want to stay away from surgeries and associated complications.

Rising Healthcare Costs in Developed Countries

According to the article, 'National Health Expenditures 2022 Highlights', published in 2023 by the Centers for Medicare & Medicaid Services (CMS), a federal agency within the U.S. Department of Health and Human Services, the U.S. healthcare spending grew 4.1% to reach USD 4.5 Trillion in 2022. The healthcare cost in developed nations is considered to be increasing in recent days. As extremely expensive medical treatments and procedures rise in their own countries, more people feel forced to have the treatments performed in other nations. Therefore, they set off in search of destinations where the procedures are cheaper and more reliable. This is where medical tourism helps to deliver an attractive option with efficient services which are very expensive in many of these developed countries. For people seeking advanced medical amenities and treatments done by expert healthcare professionals at an affordable price, medical tourism is considered a valid option. Patients are preferring to travel outside in order to receive quality-based healthcare at a much lesser cost than what they would spend in their own nations, thereby offering a favorable medical tourism market outlook.

Rapid Technological Advancements in the Healthcare Industry

Reforms in the healthcare industry and fast technological advancements in the sector are supporting the market growth. According to world economic forum report, in 2021 alone, global spending on health reached a staggering USD 9.8 Trillion, accounting for 10.3% of global GDP. Technological advancements in the field of medicine are enabling the development of innovative procedures and treatments that were previously inaccessible. These breakthroughs provide patients with expanded opportunities to address their healthcare needs effectively. Consequently, many individuals are exploring medical tourism destinations to access cutting-edge treatments and technologies that may not be readily available in their home countries. This trend reflects a growing global demand for advanced medical solutions and specialized care. Furthermore, people looking for cutting-edge medical treatments are drawn to medical tourism locations by the allure of these cutting-edge technologies combined with the knowledge of medical specialists. In 2024, Sony Group Corporation announced the development of a microsurgery assistance robot that can automatically swap surgical instruments and allow fine control.

Medical Tourism Industry Segmentation:

Analysis by Treatment Type:

  • Cosmetic Treatment
  • Dental Treatment
  • Cardiovascular Treatment
  • Orthopaedic Treatment
  • Bariatric Surgery
  • Fertility Treatment
  • Ophthalmic Treatment
  • Others

Cosmetic treatment leads the market with around 23.9% of market share in 2024. This is driven by the growing demand for aesthetic procedures and cost advantages offered by medical tourism destinations. Countries like Thailand, South Korea, and Turkey have emerged as hubs for the most advanced cosmetic surgeries such as rhinoplasty, liposuction, and facelifts for patients in Europe, North America, and the Middle East. Highly skilled surgeons, state-of-the-art facilities, and shorter wait times make these destinations even more attractive. Bundled packages that combine procedures with luxury travel experiences also contribute to the growing preference for cosmetic treatments within medical tourism.

Regional Analysis:

  • North America
    • United States
    • Canada
  • Asia Pacific
    • India
    • China
    • Indonesia
    • Thailand
    • Singapore
    • Malaysia
    • South Korea
    • Taiwan
  • Europe
    • Germany
    • Italy
    • United Kingdom
    • Spain
    • France
    • Russia
    • Czech Republic
  • Latin America
    • Mexico
    • Brazil
    • Costa Rica
    • Colombia
  • Middle East and Africa

In 2024, Asia Pacific accounted for the largest market share of over 25.5%. The Asia Pacific market is witnessing significant growth, driven by a combination of factors that render the region an attractive destination for healthcare services. One of the primary drivers is the cost advantage as medical treatments in countries like India, Thailand, and Malaysia are substantially cheaper compared to Western nations without compromising on quality. Additionally, the region boasts highly skilled medical professionals and world-class healthcare facilities accredited by international bodies. Advanced medical technologies and treatments, coupled with shorter waiting times for procedures, further enhance the appeal. Government initiatives and policies improving medical tourism market revenue, such as streamlined visa processes and promotional activities, also play a crucial role. Furthermore, the cultural allure and tourism opportunities in Asia Pacific countries add an extra incentive for patients and their companions. Strategic partnerships between healthcare providers and travel agencies, along with comprehensive healthcare packages, have made the process more convenient and attractive. The increasing demand for affordable cosmetic surgery procedures is also encouraging people to travel to Asian countries.

Key Regional Takeaways:

United States Medical Tourism Market Analysis

In 2024, the United States constituted 75.0% of the North America medical tourism market. Medical tourism in the USA witnessed remarkable growth over the years. As per an industrial report, in 2019, the country hosted over 1.9 million medical tourists. Inbound patients are drawn to the United States for medical tourism given its state-of-the-art medical facilities, internationally recognized doctors, and innovative therapies. For intricate and sophisticated medical operations including organ transplants, heart surgery, and cancer treatments, the United States is especially sought after. For example, in 2023, most foreign patients who travelled to the United States for medical care were seeking treatments in cardiology and oncology.

The accessibility of cutting-edge medical technology and innovative treatments is one of the main motivators. For instance, according to the data by the National Association for Proton Therapy (NAPT), around 46 facilities in the United States provide proton treatment for cancer, which is only available in a few nations worldwide. The United States also leads the world in clinical trials and experimental therapies, which makes it an attractive place for patients seeking innovative solutions.

The quality and standing of healthcare practitioners are other important factors. Due to their international recognition for quality, organizations such as the Cleveland Clinic and the Mayo Clinic draw patients from the Middle East, Asia, and Europe. High-quality care is also guaranteed by the strict accreditation requirements of the American healthcare system, such as those set by the Joint Commission International (JCI). Finally, proximity and well-established networks with nations such as Canada and Mexico also help to draw in patients, especially for complex and elective treatments that are either delayed or unavailable in their native countries.

Europe Medical Tourism Market Analysis

The market in Europe benefits from its sophisticated healthcare systems, extensive array of specialist therapies, and, in some areas, a balance between affordability and quality. Inbound medical tourists looking for top-notch care, especially in orthopedic, cardiology, and oncology, congregate in countries like Germany, Switzerland, and the UK. Due to its reputation for advanced medical technology and highly qualified medical personnel, over 65,000 foreign patients from 177 different nations travelled to Germany in 2020 for medical care, as per an industrial news report. While most of the non-European patients were from Saudi Arabia, most European visitors were from Poland and the Netherlands.

However, attributed to their affordable dentistry and cosmetic care, nations like Hungary, Poland, and Turkey have grown to be popular destinations for European patients traveling abroad. For instance, 40% of dental tourism in Europe occurs in Hungary, which offers discounts of 50-70% when compared to Western European nations. Additionally, wellness tourism is experiencing significant growth, encompassing spa services and rehabilitation programs in prominent regions such as the Czech Republic and Slovakia.

Asia Pacific Medical Tourism Market Analysis

Affordability, first-rate medical facilities, and the availability of specialty therapies have made the Asia-Pacific area one of the biggest and fastest-growing destinations for medical tourism. The sector is dominated by nations such as Thailand, Singapore, and India, which together generate more than half of the region's income from medical tourism. For example, India, which specializes in orthopedic, cardiac, and organ transplant surgery, provides treatments that are 50% to 80% less expensive than those in Western nations. According to industry data, the medical tourism sector in India is projected to increase from INR 87,050 crore (USD 10.33 Billion) in 2024 to INR 425,630 crore (USD 50.50 Billion) by 2034. In 2024, there will likely be 7.3 Million medical tourists, up from 6.1 Million in 2023. Along with a strong healthcare infrastructure that includes more than 1,600 hospitals with NABH accreditation, India's affordable pricing, which offers treatments that are frequently three times less expensive than in the US and Europe, supports the industry.

Additionally, Thailand is the world leader in wellness and cosmetic tourism, with hospitals in Bangkok seeing a sharp rise in international patients seeking spa treatments and plastic surgery. In a similar vein, Singapore's top-rated medical facilities draw wealthy individuals from nearby nations as well as abroad. The industry is also being helped by growing regional partnerships like the ASEAN Medical Tourism Initiative.

Latin America Medical Tourism Market Analysis

The market for medical tourism in Latin America is expanding due to its closeness to North America, affordable prices, and the availability of qualified medical personnel. The most popular countries are Mexico, Costa Rica, and Colombia, especially for American patients looking for cosmetic surgery, bariatric surgery, and dental care. It is unsurprising that the majority of medical tourists in Mexico originate from the United States. Some estimates put the total number of medical tourists to Mexico at between 1.4 to 3 million annually, with 40%-60% of those people coming from the U.S. The majority of medical tourists in Mexico, as expected, come from the United States. Cost analysis is showing that Americans save on average between 40 to 60 percent in Mexico on common medical procedures. Some sources put the savings for Americans at even higher levels. Majority of Costa Rica's medical tourists travel for dental implants and operations, making the country a leader in dental tourism. In contrast, Colombia is known for its cutting-edge cosmetic procedures, drawing clients from across the Americas and Europe.

Middle East and Africa Medical Tourism Market Analysis

The availability of specialist treatments, rising healthcare investments, and government attempts to support medical tourism are the main drivers of the Middle East and Africa (MEA) medical tourism market. The United Arab Emirates, especially Dubai and Abu Dhabi, is a major hub for medical tourism. The Dubai Health Authority (DHA) reports that in 2023, over 691,000 international health tourists visited Dubai, spending a total of more than AED 1.03 Billion (USD 280 Million) on medical care. These figures were higher than those of 2022, when there were over 674,000 foreign health tourists and they spent AED 992 Million (USD 270 Million). The area provides cutting-edge wellness and cosmetic procedures, backed by modern medical facilities and opulent facilities. With reasonably priced cosmetic surgery, dental care, and rehabilitation services, South Africa is a popular destination for medical and wellness tourism. South Africa attracts patients from the United States and Europe not only for medical care but also for the chance to combine it with safari travel. It is anticipated that strategic government initiatives and collaborations will propel the industry.

Competitive Landscape:

Medical tourism companies are implementing a range of strategies to enhance their business and cater to the growing demand for international healthcare services. One key approach is the development of comprehensive service packages that include not only medical treatments but also travel arrangements, accommodation, and post-operative care, ensuring a seamless and stress-free experience for patients. These companies are forging partnerships with top-tier hospitals and clinics to guarantee high-quality care and access to advanced medical technologies. Additionally, they are investing in marketing and branding efforts to build trust and raise awareness about their services, often highlighting the credentials and success stories of affiliated medical professionals. To improve patient experience and satisfaction, many companies are incorporating personalized concierge services, offering language support, and ensuring culturally sensitive care. Digital platforms and telemedicine are being leveraged to facilitate initial consultations and follow-up care, providing convenience and continuity for patients. For instance, Emoha partnered with Aditya Birla Health Insurance in 2024 to offer personalized senior care solutions to people.

The medical tourism market research report has also provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the major market players in the medical tourism industry include:

  • Aditya Birla Memorial Hospital
  • Apollo Hospitals Enterprise Limited
  • Asian Heart Institute
  • Barbados Fertility Center
  • BB Healthcare Solutions
  • Fortis Healthcare
  • Healthbase
  • KPJ Healthcare Berhad
  • Prince Court Medical Centre
  • Samitivej
  • Seoul National University Hospital
  • UZ Leuven

Key Questions Answered in This Report

  • 1.How big is the medical tourism market?
  • 2.What is the future outlook of the medical tourism market?
  • 3.What are the key factors driving the medical tourism market?
  • 4.Which region accounts for the largest medical tourism market share?
  • 5.Which are the leading companies in the global medical tourism market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Medical Tourism Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Treatment Type

  • 6.1 Cosmetic Treatment
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Dental Treatment
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Cardiovascular Treatment
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Orthopaedic Treatment
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Bariatric Surgery
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Fertility Treatment
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast
  • 6.7 Ophthalmic Treatment
    • 6.7.1 Market Trends
    • 6.7.2 Market Forecast
  • 6.8 Others
    • 6.8.1 Market Trends
    • 6.8.2 Market Forecast

7 Market Breakup by Region

  • 7.1 North America
    • 7.1.1 Market Performance
    • 7.1.2 Market Breakup by Treatment Type
    • 7.1.3 Market Breakup by Country
      • 7.1.3.1 United States
        • 7.1.3.1.1 Market Trends
        • 7.1.3.1.2 Market Forecast
      • 7.1.3.2 Canada
        • 7.1.3.2.1 Market Trends
        • 7.1.3.2.2 Market Forecast
    • 7.1.4 Market Forecast
  • 7.2 Asia Pacific
    • 7.2.1 Market Performance
    • 7.2.2 Market Breakup by Treatment Type
    • 7.2.3 Market Breakup by Country
      • 7.2.3.1 India
        • 7.2.3.1.1 Market Trends
        • 7.2.3.1.2 Market Forecast
      • 7.2.3.2 China
        • 7.2.3.2.1 Market Trends
        • 7.2.3.2.2 Market Forecast
      • 7.2.3.3 Indonesia
        • 7.2.3.3.1 Market Trends
        • 7.2.3.3.2 Market Forecast
      • 7.2.3.4 Thailand
        • 7.2.3.4.1 Market Trends
        • 7.2.3.4.2 Market Forecast
      • 7.2.3.5 Singapore
        • 7.2.3.5.1 Market Trends
        • 7.2.3.5.2 Market Forecast
      • 7.2.3.6 Malaysia
        • 7.2.3.6.1 Market Trends
        • 7.2.3.6.2 Market Forecast
      • 7.2.3.7 South Korea
        • 7.2.3.7.1 Market Trends
        • 7.2.3.7.2 Market Forecast
      • 7.2.3.8 Taiwan
        • 7.2.3.8.1 Market Trends
        • 7.2.3.8.2 Market Forecast
    • 7.2.4 Market Forecast
  • 7.3 Europe
    • 7.3.1 Market Performance
    • 7.3.2 Market Breakup by Treatment Type
    • 7.3.3 Market Breakup by Country
      • 7.3.3.1 Germany
        • 7.3.3.1.1 Market Trends
        • 7.3.3.1.2 Market Forecast
      • 7.3.3.2 Italy
        • 7.3.3.2.1 Market Trends
        • 7.3.3.2.2 Market Forecast
      • 7.3.3.3 United Kingdom
        • 7.3.3.3.1 Market Trends
        • 7.3.3.3.2 Market Forecast
      • 7.3.3.4 Spain
        • 7.3.3.4.1 Market Trends
        • 7.3.3.4.2 Market Forecast
      • 7.3.3.5 France
        • 7.3.3.5.1 Market Trends
        • 7.3.3.5.2 Market Forecast
      • 7.3.3.6 Russia
        • 7.3.3.6.1 Market Trends
        • 7.3.3.6.2 Market Forecast
      • 7.3.3.7 Czech Republic
        • 7.3.3.7.1 Market Trends
        • 7.3.3.7.2 Market Forecast
    • 7.3.4 Market Forecast
  • 7.4 Latin America
    • 7.4.1 Market Performance
    • 7.4.2 Market Breakup by Treatment Type
    • 7.4.3 Market Breakup by Country
      • 7.4.3.1 Mexico
        • 7.4.3.1.1 Market Trends
        • 7.4.3.1.2 Market Forecast
      • 7.4.3.2 Brazil
        • 7.4.3.2.1 Market Trends
        • 7.4.3.2.2 Market Forecast
      • 7.4.3.3 Costa Rica
        • 7.4.3.3.1 Market Trends
        • 7.4.3.3.2 Market Forecast
      • 7.4.3.4 Colombia
        • 7.4.3.4.1 Market Trends
        • 7.4.3.4.2 Market Forecast
    • 7.4.4 Market Forecast
  • 7.5 Middle East and Africa
    • 7.5.1 Market Performance
    • 7.5.2 Market Breakup by Treatment Type
    • 7.5.3 Market Breakup by Country
    • 7.5.4 Market Forecast

8 SWOT Analysis

  • 8.1 Overview
  • 8.2 Strengths
  • 8.3 Weaknesses
  • 8.4 Opportunities
  • 8.5 Threats

9 Value Chain Analysis

10 Porters Five Forces Analysis

  • 10.1 Overview
  • 10.2 Bargaining Power of Buyers
  • 10.3 Bargaining Power of Suppliers
  • 10.4 Degree of Competition
  • 10.5 Threat of New Entrants
  • 10.6 Threat of Substitutes

11 Competitive Landscape

  • 11.1 Market Structure
  • 11.2 Key Players
  • 11.3 Profiles of Key Players
    • 11.3.1 Aditya Birla Memorial Hospital
      • 11.3.1.1 Company Overview
      • 11.3.1.2 Product Portfolio
    • 11.3.2 Apollo Hospitals Enterprise Limited
      • 11.3.2.1 Company Overview
      • 11.3.2.2 Product Portfolio
      • 11.3.2.3 Financials
      • 11.3.2.4 SWOT Analysis
    • 11.3.3 Asian Heart Institute
      • 11.3.3.1 Company Overview
      • 11.3.3.2 Product Portfolio
    • 11.3.4 Barbados Fertility Center
      • 11.3.4.1 Company Overview
      • 11.3.4.2 Product Portfolio
    • 11.3.5 BB Healthcare Solutions
      • 11.3.5.1 Company Overview
      • 11.3.5.2 Product Portfolio
    • 11.3.6 Fortis Healthcare
      • 11.3.6.1 Company Overview
      • 11.3.6.2 Product Portfolio
      • 11.3.6.3 Financials
      • 11.3.6.4 SWOT Analysis
    • 11.3.7 Healthbase
      • 11.3.7.1 Company Overview
      • 11.3.7.2 Product Portfolio
    • 11.3.8 KPJ Healthcare Berhad
      • 11.3.8.1 Company Overview
      • 11.3.8.2 Product Portfolio
      • 11.3.8.3 Financials
    • 11.3.9 Prince Court Medical Centre
      • 11.3.9.1 Company Overview
      • 11.3.9.2 Product Portfolio
    • 11.3.10 Samitivej
      • 11.3.10.1 Company Overview
      • 11.3.10.2 Product Portfolio
      • 11.3.10.3 Financials
    • 11.3.11 Seoul National University Hospital
      • 11.3.11.1 Company Overview
      • 11.3.11.2 Product Portfolio
    • 11.3.12 UZ Leuven
      • 11.3.12.1 Company Overview
      • 11.3.12.2 Product Portfolio