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市場調査レポート
商品コード
1698205
睡眠ツーリズム市場- 世界の産業規模、シェア、動向、機会、予測、旅行タイプ別(国内、海外)、宿泊施設別(ホテル、リゾート、リトリートセンター)、地域別&競合、2020-2030FSleep Tourism Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Travel Type (Domestic, International), By Accommodation (Hotel, Resorts, Retreat Centers), By Region & Competition, 2020-2030F |
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カスタマイズ可能
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睡眠ツーリズム市場- 世界の産業規模、シェア、動向、機会、予測、旅行タイプ別(国内、海外)、宿泊施設別(ホテル、リゾート、リトリートセンター)、地域別&競合、2020-2030F |
出版日: 2025年03月28日
発行: TechSci Research
ページ情報: 英文 182 Pages
納期: 2~3営業日
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睡眠ツーリズムの世界市場規模は2024年に742億3,000万米ドルで、予測期間中のCAGRは7.68%で2030年には1,203億4,000万米ドルに成長すると予測されています。
睡眠ツーリズム市場の主な原動力は、心身の健康にとって睡眠が重要であるという認識が高まっていることです。ストレスレベルの上昇、睡眠障害の有病率の増加により、人々は睡眠の質を向上させる方法を模索しています。また、ウェルネス・ツーリズムの動向も勢いを増しており、旅行者はリラクゼーション、若返り、全体的な健康を促進する体験を求めるようになっています。睡眠が健康に与える影響を意識するようになった人々は、睡眠リトリート、ウェルネスリゾート、睡眠に特化したホテルなど、睡眠を高めるバケーションへの投資を厭わなくなっています。また、可処分所得の増加、パーソナライズされた旅行体験へのシフト、睡眠モニタリング・ツールや治療法などの睡眠技術の進歩が、市場の成長をさらに後押ししています。
市場概要 | |
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予測期間 | 2026-2030 |
市場規模:2024年 | 742億3,000万米ドル |
市場規模:2030年 | 1,203億4,000万米ドル |
CAGR:2025年~2030年 | 7.68% |
急成長セグメント | インターナショナル |
最大市場 | 北米 |
ストレスと睡眠障害の増加
消費者の認識不足
ウェルネス・ツーリズムの増加
Global Sleep Tourism market was valued at USD 74.23 billion in 2024 and is expected to grow to USD 120.34 billion by 2030 with a CAGR of 7.68% during the forecast period. The Sleep Tourism market is primarily driven by the growing awareness of the importance of sleep for mental and physical health. Rising stress levels, along with an increasing prevalence of sleep disorders, have led people to seek ways to improve sleep quality. Also, the wellness tourism trend is gaining momentum, with travelers looking for experiences that promote relaxation, rejuvenation, and overall well-being. As people become more conscious of the impact of sleep on health, they are willing to invest in sleep-enhancing vacations, such as sleep retreats, wellness resorts, and sleep-focused hotels. Also, the rise in disposable incomes, a shift toward personalized travel experiences, and advances in sleep technologies, such as sleep monitoring tools and therapeutic treatments, further support market growth.
Market Overview | |
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Forecast Period | 2026-2030 |
Market Size 2024 | USD 74.23 Billion |
Market Size 2030 | USD 120.34 Billion |
CAGR 2025-2030 | 7.68% |
Fastest Growing Segment | International |
Largest Market | North America |
Key Market Drivers
Rising Stress & Sleep Disorder
Rising stress levels and an increase in sleep disorders are significant drivers of the global sleep tourism market. As a part of this, according to a recent study, as of 2022, over three-quarters of adults reported experiencing symptoms of stress, such as headaches, fatigue, and depression. In today's fast-paced, demanding world, stress has become a widespread issue, affecting millions of people globally. Chronic stress, coupled with the pressures of modern life, has led to a surge in sleep-related issues such as insomnia, sleep apnea, and restless leg syndrome. These conditions often result in poor sleep quality, which further exacerbates stress and impacts overall health. As awareness grows about the negative consequences of insufficient sleep on mental and physical health, people are seeking ways to improve their sleep quality. This has sparked an interest in sleep tourism, where travelers seek out experiences designed to alleviate stress and enhance sleep. These include sleep retreats, specialized wellness resorts, and hotels offering sleep-enhancing environments, such as soundproof rooms, ergonomic beds, and calming atmospheres. Sleep tourism provides an opportunity to address these issues by offering dedicated spaces for relaxation, stress reduction, and rest. Personalized services such as sleep consultations, relaxation therapies, and mindfulness practices are becoming increasingly popular among tourists who wish to improve their sleep patterns. The growing recognition of the importance of quality sleep, coupled with the global rise in sleep disorders and stress, continues to drive the expansion of the sleep tourism market.
Key Market Challenges
Lack of Awareness Among Consumers
A significant challenge facing the global sleep tourism market is the lack of awareness among consumers about the benefits and existence of sleep-focused travel experiences. Despite increasing awareness of the importance of sleep for overall health, many people remain unaware of the specialized services and accommodations that can enhance sleep quality during travel. This lack of awareness is hindering the growth of the market, as potential customers may not recognize the value of sleep tourism or may not even know it's an option. Also, sleep tourism is still a relatively new and niche sector compared to more established forms of wellness and luxury tourism. Many travelers are more familiar with traditional wellness retreats or spas, leaving sleep-specific services underutilized. There is also a misconception that sleep issues can be easily managed without seeking specialized help or that improving sleep quality during travel is secondary to other aspects of vacation. To overcome this challenge, education and awareness campaigns are necessary to inform consumers about the benefits of sleep tourism, such as better rest, improved mental health, and increased productivity. Promoting sleep retreats, wellness hotels with sleep-enhancing amenities, and sleep therapies through digital marketing, partnerships with health professionals, and customer testimonials can help bridge the knowledge gap and drive demand for sleep tourism services.
Key Market Trends
Rise in Wellness Tourism
The rise in wellness tourism is a significant trend driving the growth of the global sleep tourism market. As a part of this, according to a recent study, as of 2024, the estimated value of the global wellness tourism industry in 2028 was approximately 1.35 trillion U.S. dollars. This represented an increase of over 100% from the 2022 market size, which was slightly above 637 billion U.S. dollars. As more travelers seek to prioritize their health and well-being, wellness tourism has gained tremendous popularity. This trend focuses on promoting physical, mental, and emotional health, which aligns closely with the objectives of sleep tourism. Wellness tourists are increasingly looking for experiences that not only offer relaxation and rejuvenation but also focus on improving sleep quality, which is essential for overall health. Sleep tourism, as a niche within wellness tourism, offers targeted solutions to address the rising demand for better sleep. Resorts, hotels, and retreats are now incorporating sleep-focused services, such as personalized sleep programs, relaxation therapies, and sleep consultations. These accommodations often feature advanced sleep technologies, like soundproof rooms, sleep tracking devices, and customized bedding, which cater to the specific needs of guests looking to enhance their sleep during travel. This trend is fuelled by growing consumer awareness of the importance of sleep, with more people understanding its critical role in maintaining good health.
In this report, the Global Sleep Tourism Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies presents in the Global Sleep Tourism Market.
Global Sleep Tourism Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: