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市場調査レポート
商品コード
1722555
ハンドドライヤーの世界市場レポート:製品別、動作モード別、取り付け方法別、エンドユーザー別、地域別、2025年~2033年Hand Dryer Market Report by Product, Operation Mode, Mounting Technique, End User, and Region 2025-2033 |
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ハンドドライヤーの世界市場レポート:製品別、動作モード別、取り付け方法別、エンドユーザー別、地域別、2025年~2033年 |
出版日: 2025年05月01日
発行: IMARC
ページ情報: 英文 138 Pages
納期: 2~3営業日
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ハンドドライヤーの世界市場規模は、2024年に10億8,690万米ドルに達しました。今後、IMARC Groupは、市場は2033年までに23億6,530万米ドルに達し、2025年~2033年の成長率(CAGR)は9.02%になると予測しています。高速でエネルギー効率の高いハンドドライヤーへの需要の高まり、タッチレスで衛生的なソリューションの採用拡大、持続可能で環境に優しいハンドドライヤーへのシフトは、市場成長を促進する主な要因の一部です。
主な市場促進要因:ヘルスケアやホスピタリティなど様々な産業分野で、衛生維持のために自動ハンドドライヤーが広く採用されていることが、ハンドドライヤー市場の成長を促進する主な要因の1つです。これに伴い、パンデミック後の時代には、自動ハンドドライヤーは非接触型のハンドドライ体験を提供するために広く採用されており、これがもう一つの主要な成長促進要因として作用しています。
主要市場動向:ハンドドライヤー技術における様々な技術進歩や、洗面所での細菌拡散を最小限に抑えるブレード式ハンドドライヤーの導入が、市場成長をさらに促進させています。
地域情勢別:最大のハンドドライヤー市場は欧州、特に英国です。これは、衛生意識の高さ、エネルギー効率の重視、大規模な商業およびホスピタリティ産業の存在といった要因によるものです。さらに、この地域には著名な市場企業が存在することも、市場に明るい展望をもたらしています。
競合情勢:ハンドドライヤー市場の主要企業には、American Specialties Inc.、Bobrick Washroom Equipment Inc.、Dyson Limited、Euronics Industries Pvt Ltd、Excel Dryer Inc.、Hokwang Industries Co.Ltd.、Jaquar Group、三菱電機株式会社、Palmer Fixture Company、パナソニック株式会社、Saniflow Hand Dryer Corporation、World Dryer Corporation(Zurn Water Solutions Corporation)などがあります。
課題と機会:ハンドドライヤー市場における課題には、エネルギー効率や騒音レベルに対する懸念、ペーパータオルと比較した衛生面に関する継続的な議論が含まれます。しかし、持続可能性と衛生に対する意識の高まりが、革新的で環境に優しく、タッチレスな手乾燥ソリューションの需要を促進していることから、機会も生じています。さらに、通気効率の改善や抗菌コーティングなどの技術の進歩が、市場の成長と差別化の機会をもたらしています。
技術の進歩
さまざまな主な市場企業が、より衛生的でエネルギー効率が高く、使いやすいハンドドライヤーを導入するために、研究開発活動に多額の投資を行っています。例えば、タッチレスハンドドライヤーは赤外線センサーを使用して手の存在を検知するため、利用者が機器に触れる必要がなく、二次汚染のリスクも低減します。このようなハンドドライヤーは、公共の洗面所やヘルスケア施設で人気が高まっています。高速ハンドドライヤーは、強力なモーターと高度な気流システムにより、わずか10~15秒で手を乾燥させます。これらのハンドドライヤーは、スピードと効率が重要視される人通りの多い場所で人気があります。さらに、さまざまなメーカーがユーザー体験を向上させるためにハンドドライヤーの形状を試しており、これが今後数年間のハンドドライヤー市場の収益を促進すると予想されています。例えば、2024年5月、トイレソリューションの革新的リーダーであるメディクリニクスのSaniflow社は、衛生、効率、環境持続可能性における新たな基準を打ち立てる画期的なハンドドライヤーであるU-Flowの発売を発表しました。U-Flowは、性能に重点を置いた従来の乾燥機とは異なり、最先端の技術と衛生へのこだわりを取り入れ、ユーザー体験を差別化要因としています。
インフラの進歩
新興経済諸国を中心とした継続的なインフラ開拓が、市場の成長をさらに促進しています。世界中のレストラン、ホテル、ショッピングモール、ファーストフードチェーン店の増加により、ハンドドライヤーの採用が増加しています。例えば、インドでは、アーメダバード、ベンガルール、チェンナイ、ハイデラバード、コルカタ、ムンバイ、首都圏(NCR)、プネを含む上位8市場の271のモールが稼働しており、モールの総ストック面積は9,290万平方フィートです。同様に、2023年3月末現在、日本のレストラン数は約93万5,350店です。このほか、スマートインフラ構築への傾斜の高まりが、ハンドドライヤー市場の見通しにプラスの影響を与えています。さらに、発展途上国の政府当局や一部の民間企業は、インフラ開発に多額の資金を割り当てています。例えば、インドのインフラ部門は、政府のイニシアティブと投資の増加により、比類ない成長を遂げる態勢が整っています。インドのインフラ部門は力強い成長を遂げようとしており、国家インフラパイプライン(NIP)の下、2025年までに米国1兆4,000億米ドル相当の投資が計画されています。このようなスマートインフラ構築のためのイニシアチブは、レストラン、ホテル、モールの数の増加とともに、ハンドドライヤー市場の需要を促進すると予測されます。
環境意識
消費者の間で環境意識が高まり、紙を節約するためにタオルやティッシュよりも環境にやさしい機器の需要が高まっていることが、市場の成長を大きく促進しています。ハンドドライヤーは、廃棄物を減らし資源を節約するため、環境の持続可能性に焦点を当てています。エネルギー効率や環境への影響について厳しい規制が実施されているため、ハンドドライヤーは廃棄物の発生が少ないことから、ペーパータオルよりも主に使用されています。これを受けて、様々な大手メーカーは、最小限のエネルギーで動作する持続可能で環境に優しいハンドドライヤーの開発にますます投資しています。例えば、イニシャルマレーシアは2023年9月、同社のハンドドライヤーサービスシリーズにルナドライという最新の製品を追加しました。スタイリッシュで持続可能なルナドライハンドドライヤーは、HEPA-13エアフィルターを搭載し、清潔な空気で手を乾燥させます。さらに、ルナドライは二酸化炭素排出量を最大90%削減し、持続可能性の目標に貢献しています。このような技術革新により、ハンドドライヤーの市場シェアは今後数年で拡大すると予想されます。
The global hand dryer market size reached USD 1,086.9 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 2,365.3 Million by 2033, exhibiting a growth rate (CAGR) of 9.02% during 2025-2033. The increasing demand for high-speed, energy-efficient hand dryers, growing adoption of touchless and hygienic solutions, and a shift towards sustainable and eco-friendly hand drying options are some of the key factors propelling the market growth.
Major Market Drivers: The widespread adoption of automatic hand dryers across various industrial verticals, such as healthcare and hospitality, for maintaining hygiene is one of the primary factors driving the hand dryer market growth. In line with this, in the post-pandemic era, automatic hand dryers are widely adopted to offer contactless hand-drying experience, which is acting as another major growth-inducing factor.
Key Market Trends: Various technological advancements in hand dryer technology and the introduction of blade hand dryers for minimizing bacterial spread in washrooms are further catalyzing the market growth.
Geographical Landscape: The largest hand dryer market is in Europe, specifically the UK. This is due to factors such as high levels of hygiene awareness, a strong focus on energy efficiency, and the presence of large commercial and hospitality industries. Moreover, the presence of prominent market players in the region is also creating a positive outlook for the market.
Competitive Landscape: Some of the leading hand dryer market companies include American Specialties Inc., Bobrick Washroom Equipment Inc., Dyson Limited, Euronics Industries Pvt Ltd, Excel Dryer Inc., Hokwang Industries Co. Ltd, Jaquar Group, Mitsubishi Electric Corporation, Palmer Fixture Company, Panasonic Corporation, Saniflow Hand Dryer Corporation, and World Dryer Corporation (Zurn Water Solutions Corporation) among others.
Challenges and Opportunities: Challenges in the hand dryer market include concerns about energy efficiency and noise levels, as well as the ongoing debate over hygiene compared to paper towels. However, opportunities arise from a growing awareness of sustainability and hygiene, driving the demand for innovative, eco-friendly, and touchless hand-drying solutions. Additionally, advancements in technology, such as improved airflow efficiency and antibacterial coatings, present opportunities for market growth and differentiation.
Technological Advancements
Various key market players are significantly investing in research and development activities to introduce hand dryers that are more hygienic, energy-efficient, and user-friendly. For instance, touchless hand dryers use infrared sensors to detect the hand's presence, eliminating the need for users to touch the device and reducing the cross-contamination risk. These hand dryers are becoming increasingly popular in public washrooms and healthcare facilities. High-speed hand dryers use powerful motors and advanced air-flow systems to dry hands in as little as 10-15 seconds. These hand dryers are popular in high-traffic areas where speed and efficiency are important. Additionally, various manufacturers are experimenting with hand dryer shapes to enhance user experience, which is anticipated to propel the hand dryer market revenue in the coming years. For instance, in May 2024, Saniflow, a Mediclinics company and innovative leader in restroom solutions, announced the launch of U-Flow, a groundbreaking hand dryer, setting a new standard in hygiene, efficiency, and environmental sustainability. Unlike conventional dryers, which focus on performance, U-Flow incorporates state-of-the-art technology and commitment to hygiene, considering the user experience as a differentiator.
Infrastructural Progress
Continuous infrastructural development, primarily across emerging economies, is further catalyzing the growth of the market. The rise in the number of restaurants, hotels, malls, and fast-food chains across the globe is resulting in increased adoption of hand dryers. For instance, India has a total mall stock of 92.9 million sq ft spread across 271 operational malls in the top eight markets, including Ahmedabad, Bengaluru, Chennai, Hyderabad, Kolkata, Mumbai, National Capital Region (NCR), and Pune. Similarly, as of the end of March 2023, the number of restaurants in Japan amounted to roughly 935.35 thousand. Besides this, the rising inclination towards building smart infrastructures is positively impacting the hand dryer market outlook. Moreover, the government authorities and a few private players in developing nations are allocating significant funds for infrastructure development. For instance, India's infrastructure sector is poised for unparalleled growth, driven by government initiatives and increased investments. India's infrastructure sector is poised for strong growth, with investments worth US$ 1.4 Trillion planned by 2025 under the National Infrastructure Pipeline (NIP). Such initiatives for building a smart infrastructure, along with the escalating number of restaurants, hotels, and malls, are projected to propel the hand dryer market demand.
Environmental Consciousness
The rising environmental consciousness amongst consumers and the increasing demand for eco-friendly devices over towels and tissues to save paper is significantly catalyzing the growth of the market. Hand dryers focus on environmental sustainability to reduce waste and conserve resources. Since strict regulations are implemented for energy efficiency and environmental impacts, hand dryers are mainly used rather than paper towels because of their less waste generation. In response to this, various leading manufacturers are increasingly investing in developing sustainable and eco-friendly hand dryers that work on minimal energy. For instance, in September 2023, Initial Malaysia launched the latest addition to its Hand Dryer service range, known as the Luna Dry. Stylish and sustainable, the Luna Dry hand dryer is equipped with a HEPA-13 air filter to ensure clean air to dry hands. Moreover, Luna Dry emits up to 90% less carbon dioxide, which contributes to sustainability goals. Such innovations are anticipated to augment the hand dryer market share in the coming years.
Jet air exhibits a clear dominance in the market
Jet air hand dryers use high-speed jets of air to quickly dry hands, typically within 10-15 seconds. As a result, they are highly preferred in commercial restrooms where the traffic is significantly high. They operate by pushing air through narrow nozzles at high velocity, removing moisture from hands efficiently. These dryers are often more energy-efficient and hygienic compared to traditional hand-drying methods. They're commonly found in public restrooms as a fast and eco-friendly alternative to paper towels.
Automatic hand dryer currently represents the largest market share
Automatic hand dryers use motion sensors to detect when hands are placed beneath them, activating the airflow for drying. They eliminate the need for paper towels, reducing waste and promoting sustainability. Their touch-free operation enhances hygiene by minimizing surface contact. Moreover, in the post-pandemic era, automatic hand dryers have gained traction to offer a contactless hand-drying experience, which, in turn, aids in inhibiting the spread of the virus significantly. As a result, various key market players are now introducing automatic and touch-free hand dryers. For instance, in April 2022, the British tech giant, Dyson, launched Dyson Airblade 9kJ - a touch-free hand dryer that not only dries the hands but also purifies the washroom air. It comes with HEPA filters that can filter out up to 99.95% of particles from the air in a washroom.
Surface-mounted hand dryers are installed directly onto the wall surface, making them easy to install and suitable for various restroom layouts. They offer convenience and accessibility, requiring minimal space and no additional structural modifications. Wall-mounted hand dryers are recessed into the wall, providing a sleek and streamlined appearance that enhances restroom aesthetics. They offer space-saving benefits and reduce the risk of vandalism or damage, as they are less exposed than surface-mounted models.
Hotels accounted for the largest market share
This can be attributed to the growth of the hotel industry. The hand dryer market statistics by IMARC indicate that the escalating number of hotels across the world is prompting the adoption of hand dryers. For instance, the hotel market in India is expected to witness a rise in revenue with a projected value of US$ 9.13 Billion by 2024. Similarly, there were 166,272 hotels & motel businesses in the U.S. as of 2023, an increase of 7.1% from 2022. The U.S. hotel industry was projected to achieve 1.3 billion occupied room nights in 2023. Such a rapid expansion of the hotel industry is anticipated to propel the hand dryer market's recent prices in the coming years.
Europe currently dominates the global market
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe currently dominates the global market.
The hand dryer market overview by IMARC indicates that the largest hand dryer market is in Europe, specifically the UK. This is due to factors such as high levels of hygiene awareness, a strong focus on energy efficiency, and the presence of large commercial and hospitality industries. Moreover, the presence of prominent market players in the region is also creating a positive outlook for the market. In addition to this, regional manufacturers are increasingly investing in upgrading their hand dryer technology and introducing improved and energy-efficient variants of hand dryers. For instance, in February 2023, Bobrick Washroom Equipment, Inc., known for its innovative products, introduced a new initiative showcasing four accessories designed to help facility managers easily update their restrooms. These include the SureFlo Automatic, Top-Fill Bulk Foam Soap Dispenser, Automatic, Universal Roll Towel Dispenser, Bobrick Falcon Urinal Conversion System, and PureDri Sanitizing Hand Dryer.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include: