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市場調査レポート
商品コード
1451580
包装食品市場レポート:製品タイプ、流通チャネル、地域別、2024-2032Packaged Food Market Report by Product Type, Distribution Channel, and Region 2024-2032 |
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カスタマイズ可能
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包装食品市場レポート:製品タイプ、流通チャネル、地域別、2024-2032 |
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 145 Pages
納期: 2~3営業日
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世界の包装食品市場規模は2023年に2兆4,413億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけての成長率(CAGR)は7%を示し、2032年には4兆5,816億米ドルに達すると予測しています。eコマースとオンラインショッピング業界の大幅な拡大、食品包装技術の広範な開拓、食品安全基準への関心の高まりによる厳しい規制の実施は、市場を推進している主な要因の一部です。
包装食品、または加工食品、コンビニエンス・フードは、消費者に販売するためにあらかじめ調理され、包装に密封された食品を指します。洗浄、調理、冷凍、缶詰、保存期間を延ばすための防腐剤の添加など、さまざまなレベルの加工が施されます。缶詰、冷凍食品、スナック菓子、飲料など、さまざまな形態があります。保存と汚染からの保護を確実にし、賞味期限と安全性を高める。さらに、パッケージには原材料、栄養成分、賞味期限などの重要な情報が表示されていることが多く、消費者は十分な情報を得た上で選択することができます。また、利便性を提供し、食事の準備にかかる時間を節約することもできます。
市場を牽引しているのは、主に消費者の間で、最小限の準備時間で済む便利な食事の選択肢に対する需要が高まっていることです。加えて、すぐに食べられる食事、電子レンジで温められるスナック、カット済み野菜などの包装食品の利用が増加しており、忙しい個人や家族に手間のかからない迅速な解決策を提供しているため、市場の成長に影響を与えています。さらに、食品保存技術や包装技術のいくつかの先進パッケージングによって製品の賞味期限が延びているため、食品廃棄物が減り、特に最近のコロナウイルス感染症(COVID-19)の大流行のような不確実な時期に消費者が生鮮食品以外のものを買いだめできるようになり、これも成長を促す大きな要因となっています。これに加え、進化する市場は、グルテンフリー、ビーガン、アレルゲンフリーなど、さまざまな食の嗜好や制限に対応した数多くの選択肢を提供し、販売需要を加速させています。さらに、オンライン・ショッピングの台頭により、消費者はさまざまな食品に簡単にアクセスできるようになり、利便性と価格の比較やレビューの閲覧が可能になったため、市場の成長が促進されています。
eコマースとオンライン・ショッピング産業の著しい拡大
この市場を牽引しているのは、eコマースとオンライン・ショッピング分野の拡大です。加えて、利便性を求める消費者の嗜好の変化や、自宅に居ながらにして複数の食品を閲覧・選択できるようになったことが、市場の成長を後押ししています。これに加え、すぐに食べられる(RTE)食事を求める社会人や、様々な消費者ニーズに応えるワンストップ・ショップ体験を提供するオンライン・プラットフォームで数多くの製品を使った迅速な食事ソリューションを求める家族が増加していることも、市場の成長を後押ししています。これに加えて、オンライン・プラットフォームで顧客のレビューや評価が簡単に入手できるようになったことで、消費者に情報や洞察力が与えられ、購買決定に影響を与えています。また、このような透明性の向上へのシフトは、食品メーカーがオンラインでの好意的な評判を維持するために製品の品質と一貫性を優先する動機付けとなっており、市場の成長に寄与しています。
食品包装技術の広範な発展
市場は主に、利便性への需要の高まり、持続可能性への懸念、食品の安全性を確保する必要性によって牽引されています。さらに、食品包装技術の発展が進むにつれて、持続可能で環境に優しい包装材料への需要が高まっています。これに伴い、環境問題に対する意識が高まり、消費者は地球への影響を最小限に抑えた製品に傾倒しています。その結果、多くの食品メーカーは、環境意識の高い消費者にアピールし、企業が企業の社会的責任目標を達成するのに役立つ、生分解性でリサイクル可能な包装材料を使用する方向にシフトしています。さらに、製品情報用のクイック・レスポンス(QR)コード、鮮度インジケーター、さらにはスマートフォンを通じて消費者の関心を引くインタラクティブ要素などの機能を含むスマート包装技術の導入は、消費者に価値ある情報を提供するもう一つの大きな成長促進要因となっています。さらに、改ざん防止シールやガス置換包装など、いくつかのイノベーションが世界中で人気を集めています。
食品安全基準に関する厳格な規制の実施
市場は主に、食品安全基準を確保するためのいくつかのイニシアチブの実施によって牽引されています。さらに、これは消費者の健康を守り、食品の品質と安全性を確保するものであるため、製品の採用率を加速させています。さらに、当局は食品製造業者に対し、原材料の調達から製品の最終包装に至るまで、生産プロセス全体を通じて綿密な衛生・安全プロトコルを遵守するよう求めており、これも成長を促す大きな要因となっています。これらの対策は、汚染、細菌の増殖、食品中の有害物質の存在を防ぐために不可欠です。これに加えて、食品メーカーは、使用されている原材料、潜在的なアレルゲン、栄養成分、賞味期限などに関する詳細な情報を提供することで、消費者が十分な情報を得た上で選択できるようにし、アレルギー反応やその他の健康問題のリスクを最小限に抑えることで、販売需要を加速させています。
The global packaged food market size reached US$ 2,441.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 4,581.6 Billion by 2032, exhibiting a growth rate (CAGR) of 7% during 2024-2032. The significant expansion in the e-commerce and online shopping industry, the extensive development in food packaging technology, and the implementation of stringent regulations due to the growing focus on food safety standards are some of the major factors propelling the market.
Packaged food, or processed or convenience food, refers to food items pre-prepared and sealed in packaging for sale to consumers. It undergoes numerous levels of processing, including washing, cooking, freezing, canning, or adding preservatives to extend shelf life. It is available in several forms, such as canned goods, frozen meals, snacks, and beverages. It ensures its preservation and protection from contamination, enhancing its shelf life and safety. Additionally, packaging often includes labelling with important information, such as ingredients, nutritional facts, and expiration dates, allowing consumers to make informed choices. It also offers convenience and can save time in meal preparation.
The market is primarily driven by the rising demand for convenient meal options requiring minimal preparation time among consumers. In addition, the increasing use of packaged foods, such as ready-to-eat meals, microwaveable snacks, and pre-cut vegetables, offers a quick and hassle-free solution for busy individuals and families, thus influencing market growth. Moreover, several advances in food preservation techniques and packaging technology are extending the shelf life of products, which reduces food waste and allows consumers to stock up on non-perishable items, especially during uncertain times such as the recent onset of the coronavirus disease (COVID-19) pandemic, thus representing another major growth-inducing factor. Besides this, the evolving market offers numerous choices, catering to various dietary preferences and restrictions, including gluten-free, vegan, and allergen-free options, thus accelerating the sales demand. Furthermore, the rise of online shopping has made it easier for consumers to access various food products while offering convenience and the ability to compare prices and read reviews, thus propelling market growth.
The significant expansion in e-commerce and online shopping industry
The market is driven by the growing e-commerce and the online shopping sector. In addition, the changing consumer preference for convenience, and the ability to browse and select from several food products from the comfort of their homes are augmenting the market growth. Along with this, the growing number of working professionals looking for ready-to-eat (RTE) meals or families seeking quick meal solutions with numerous products on online platforms offering a one-stop-shop experience catering to various consumer needs, are propelling the market growth. Besides this, the easy availability of customer reviews and ratings on online platforms is empowering consumers with information and insights, influencing their purchasing decisions. Also, this shift toward greater transparency is motivating food manufacturers to prioritize product quality and consistency to maintain positive online reputations, thus contributing to market growth.
The extensive development in food packaging technology
The market is primarily driven by the growing demand for convenience, sustainability concerns, and the need to ensure food safety. In addition, the growing developments in food packaging technology are increasing the demand for sustainable and eco-friendly packaging materials. Along with this, with the increasing awareness of environmental issues, consumers are now inclined toward products that have minimal impact on the planet. Consequently, many food manufacturers have shifted toward using biodegradable and recyclable packaging materials which appeal to environmentally conscious consumers and help companies meet their corporate social responsibility goals. Moreover, the incorporation of smart packaging technology including features such as quick response (QR) codes for product information, freshness indicators, and even interactive elements that engage consumers through their smartphones, represents another major growth-inducing factor that provides consumers with valuable information. Furthermore, several innovations such as tamper-evident seals and modified atmosphere packaging are gaining traction across the globe.
The implementation of stringent regulations for food safety standards
The market is primarily driven by the implementation of several initiatives to ensure food safety standards. In addition, it safeguards consumer health and ensures the quality and safety of food products, thus accelerating the product adoption rate. Moreover, authorities demand that food producers adhere to meticulous hygiene and safety protocols throughout the entire production process, including everything from the sourcing of raw materials to the final packaging of products, thus representing another major growth-inducing factor. These measures are essential in preventing contamination, bacterial growth, and the presence of harmful substances in food items. Besides this, food manufacturers provide detailed information about the ingredients used, potential allergens, nutritional content, and expiration dates, which empowers consumers to make informed choices and minimizes the risk of allergic reactions or other health issues, thus accelerating the sales demand.
IMARC Group provides an analysis of the key trends in each segment of the global packaged food market report, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product type and distribution channel.
Bakery Products
Dairy Products
Beverages
Breakfast Products
Meals
Others
Bakery products hold the largest share of the market
A detailed breakup and analysis of the market based on the product type has also been provided in the report. This includes bakery products, dairy products, beverages, breakfast products, meals, and others. According to the report, bakery products accounted for the largest market share.
The popularity of bakery products among consumers is influencing the market growth. In addition, the increasing demand for numerous food items such as bread, pastries, and cakes is augmenting the market growth. These products are versatile and serve as convenient snacks and essential components of meals.
Moreover, bakery products often align with prevailing consumer trends such as indulgence and nostalgia, with innovative flavor profiles and unique presentations continually entering the market, thus representing another major growth-inducing factor.
Furthermore, the growing demand for bakery products due to their extended shelf life when properly packaged which aligns with the convenience-oriented preferences of modern consumers, who seek products that offer longer freshness and reduced food waste is propelling the market growth. Along with this, the easy availability of numerous kinds of bakery products, catering to various dietary preferences, including gluten-free, organic, and other healthier alternatives are contributing to the market growth.
Supermarket/Hypermarket
Specialty Stores
Convenience Stores
Online Retail Stores
Others
Supermarkets/hypermarkets presently account for the largest market share
A detailed breakup and analysis of the market based on the distribution channel has also been provided in the report. This includes supermarkets/hypermarkets, specialty stores, convenience stores, online retail stores, and others. According to the report, supermarkets/hypermarkets accounted for the largest market share.
Supermarkets and hypermarkets provide consumers with a one-stop shopping experience, where they can find several packaged food products under a single roof. This convenience factor aligns with the fast-paced lifestyles of modern consumers who seek efficiency in their shopping endeavors.
Moreover, supermarkets and hypermarkets allow them to offer competitive prices, where they can negotiate favorable deals with suppliers due to their large purchasing volumes, which saves costs, thus representing another major growth-inducing factor.
Additionally, the extensive reach of supermarkets and hypermarkets is essential as they are located in urban and suburban areas, ensuring accessibility to consumers. This widespread presence makes it convenient for individuals from various income brackets to access packaged food products, thus contributing to the market growth.
Furthermore, supermarkets and hypermarkets are investing in marketing and promotions, using their resources to create brand awareness and improve sales, thus allowing for effective cross-promotions and upselling, further propelling market growth.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Asia Pacific exhibits a clear dominance in the market
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.
The Asia Pacific market is driven by the growing demand for packaged food products among working professionals, students, and busy individuals is influencing the market growth. Presently, rapid urbanization and shifting lifestyles led to a rising demand for ready-to-eat (RTE) and on-the-go food options, thus augmenting the market growth.
Moreover, the rising disposable incomes across many Asian countries are improving consumer purchasing power which expands the consumer base and allows for greater spending on food products, representing another major growth-inducing factor. Also, the sheer diversity of cuisines and preferences across Asia Pacific has led to a rich tapestry of food offerings, catering to various tastes and preferences.
Furthermore, several innovative approaches taken by many companies in the region are essential in propelling the Asia Pacific industry. Along with this, rising investments in research and development (R&D), and a growing focus on adapting products to local tastes, resulted in several successful products thus contributing to the market growth.
At present, key players in the industry are implementing strategic initiatives to fortify their positions in the market. These actions are essential to maintain competitiveness and adapt to evolving consumer preferences. They are expanding their product portfolios including, the introduction of healthier options, organic and natural products, and catering to dietary preferences such as vegan or gluten-free. Moreover, key players are targeting emerging markets to establish production facilities and distribution networks to reach consumers in these regions more efficiently. Along with this, companies are investing in research and development (R&D) to create novel products and improve existing ones including enhancing flavor profiles, extending shelf life, and addressing health concerns. Furthermore, they are engaging with consumers and gathering feedback through social media, surveys, and direct communication channels to understand consumer preferences and adapt their offerings accordingly.
Conagra Brands Inc.
Danone S.A.
General Mills Inc.
Hormel Foods Corporation
JBS S.A.
Kellogg Company
Maple Leaf Foods Inc
Nestle S.A
PepsiCo Inc.
The Coca-Cola Company
The Kraft Heinz Company
Tyson Foods Inc.
WH Group Limited
In July 2023, Conagra Brands, Inc., the leading branded food company in the United States, launched more than 50 new products this summer across the company-packed frozen, grocery, and snack divisions with new recipes that deliver contemporary, flavorful food in new ways.
In December 2022, Kellogg Company announced the incorporation of innovative NaviLens technology into the packaging of four of its iconic cereal brands such as Kellogg's Corn Flakes, Special K Original, Rice Krispies, and Crispix with a feature of NaviLens optical smart code consisting of high-contrast colorful squares on a black background that can be detected and read by the NaviLens and NaviLens GO application, allowing consumers to locate the boxes from several feet away.
In July 2022, Danone S.A introduces a new dairy and plants blend baby formula to meet parents' desire for feeding options suitable for flexitarian, vegetarian, and plant-based diets while meeting the specific nutritional requirements of babies.