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モバイルビジネスインテリジェンス市場レポート：ソリューション別、展開形態別、企業規模別、用途別、エンドユーザー業界別、地域別、2024年～2032年

Mobile Business Intelligence Market Report by Solution, Deployment Mode, Enterprise Size, Application, End User Vertical, and Region 2024-2032
出版日: | 発行: IMARC | ページ情報: 英文 141 Pages | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
モバイルビジネスインテリジェンス市場レポート：ソリューション別、展開形態別、企業規模別、用途別、エンドユーザー業界別、地域別、2024年～2032年
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 141 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のモバイルビジネスインテリジェンス市場規模は、2023年に138億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけて15.3%の成長率（CAGR）を示し、2032年までに515億米ドルに達すると予測しています。世界市場は主に、リアルタイムのデータアクセスに対する需要の高まり、リモートワークの増加、AIと機械学習の進歩、データ量の増加、クラウドベースのソリューションの採用、厳しいデータセキュリティニーズ、既存のビジネスシステムとのシームレスな統合の必要性によって牽引されています。

モバイルビジネスインテリジェンス市場の分析：

市場の成長と規模：リアルタイムのデータアクセスと意思決定機能に対する需要の高まりにより、市場は大きな成長を遂げています。モバイルワークフォースの拡大とテクノロジーの進歩により、市場は今後も上昇基調を維持し、既存プレーヤーと新規参入者の双方に大きなビジネスチャンスを提供すると予想されます。

主な市場促進要因：主な動向として、リモートワークの増加傾向や外出先でのデータ分析ニーズの高まり、BI機能を強化するAIや機械学習の進歩、ビジネスデータの量と種類の増加などが挙げられます。さらに、ユーザーエクスペリエンスの向上に対する需要やクラウドベースのソリューションの採用も市場拡大に寄与しています。

技術の進歩：AIと機械学習の革新はモバイルBIに革命をもたらし、高度なデータ分析、予測分析、パーソナライズされた洞察を提供しています。また、クラウドコンピューティングも重要な役割を果たしており、スケーラブルでコスト効率の高いBIソリューションを提供する一方、ユーザーインターフェイス設計の強化により、これらのツールはより多くのユーザーにとって利用しやすくなっています。

産業用途：モバイルBIは、BFSI、ヘルスケア、小売業、政府機関など、さまざまな業界で幅広く採用されています。これらのツールは、顧客エンゲージメント分析、予測的資産メンテナンス、リスク・コンプライアンス管理、サプライチェーン最適化など、さまざまな目的で利用されています。

主な市場動向：クラウドベースのモバイルBIソリューションの採用拡大、セキュリティとコンプライアンス機能の強化への注力、包括的な分析のためのモバイルBIと他のビジネスシステムとの統合といった動向が市場に見られます。リアルタイムデータ分析への移行や、組織階層を超えたデータの民主化も注目すべき動向です。

地理的動向：北米は、高度な技術インフラと強力な企業部門を背景に市場をリードしています。アジア太平洋はデジタル化と中小企業の拡大により急成長しており、欧州はデータ・セキュリティと規制遵守に重点を置きながら着実な成長を維持しています。ラテンアメリカと中東・アフリカは、デジタル化が進む潜在的な市場として浮上しています。

競合情勢：市場には既存プレーヤーと新興の課題が混在しており、主要プレーヤーは戦略的提携、技術革新、サービス提供の拡大に注力しています。競合情勢の特徴は、先進技術の統合、ユーザーインターフェースの改善、拡張性の高いクラウドベースのソリューションの提供に向けた取り組みにあります。

課題と機会：ビジネスインテリジェンス市場は、BIテクノロジーに不慣れな企業、特に中小企業にとって導入の障壁となっています。さらに、高度なBIツールを効果的に活用するにはスキルギャップが存在し、継続的なトレーニングや教育が必要です。こうした課題に対処することは、BIプロバイダーにとって、より直感的で使いやすいインターフェイスや包括的なトレーニングプログラムを開発する機会を提供し、さまざまなビジネス分野でのBIツールの円滑な導入とより良い活用を促進します。

モバイルビジネスインテリジェンスの市場動向：

モバイルワークフォースの増加とリモートワークの動向

モバイルワークフォースの拡大とリモートワークの増加傾向は、モバイルBI市場の重要な促進要因です。柔軟な勤務モデルを採用する企業が増える中、モバイルからアクセス可能なリアルタイムのデータ分析ツールに対するニーズが高まっています。モバイルBIソリューションは、従業員が重要なビジネス情報にアクセスし、外出先からデータ分析を実行することを可能にし、場所に関係なく意思決定プロセスと生産性を向上させる。このリモートワーク環境への適応性は、変化する職場のダイナミクスに対応し、効率性と応答性を促進します。モバイルBIをビジネスプロセスに統合することで、技術に精通した従業員の需要に対応し、さまざまな業界でデータ主導の意思決定を行う文化が醸成されます。

AIと機械学習の進歩

モバイルBIツールへの人工知能（AI）と機械学習（ML）の組み込みは、市場を推進する重要な要因です。これらの技術は、より高度なデータ分析、予測分析、パーソナライズされたデータ洞察を可能にすることで、モバイルBIアプリケーションの機能を強化します。AIとMLアルゴリズムは、従来の方法よりも膨大な量のデータを効率的に処理し、より深い洞察とより正確な予測を提供することができます。このような技術の進歩により、企業はデータ資産をより効果的に活用できるようになり、ビジネス戦略の改善や競争優位性の向上につながります。さらに、AIを活用したモバイルBIアプリケーションは、定型的なデータ分析作業を自動化し、時間とリソースを節約するとともに、従業員がより戦略的な活動に集中できるようにします。

データ量と種類の増加

企業が生成するデータ量と種類の急激な増加は、世界市場の重要な促進要因です。デジタル取引、ソーシャルメディア、IoTデバイスの普及に伴い、企業は膨大な量の多様なデータを蓄積しています。モバイルBIツールは、このデータを効果的に管理、分析、可視化するためのプラットフォームを提供し、企業が実用的な洞察を得ることを可能にします。モバイルデバイスを通じてこのデータにアクセスし、解釈することができるため、意思決定者は場所に関係なく、迅速な情報提供を受けることができます。この動向は、大規模なデータセットを処理し、データ主導の意思決定プロセスをサポートする包括的な分析機能を提供できる、堅牢なモバイルBIソリューションの必要性を強調しています。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要業界動向

第5章 モバイルビジネスインテリジェンスの世界市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳：ソリューション別

  • ソフトウェア
    • 市場動向
    • 市場予測
  • サービス
    • 市場動向
    • 市場予測

第7章 市場内訳：展開形態別

  • オンプレミス
    • 市場動向
    • 市場予測
  • クラウドベース
    • 市場動向
    • 市場予測

第8章 市場内訳：企業規模別

  • 中小企業
    • 市場動向
    • 市場予測
  • 大企業
    • 市場動向
    • 市場予測

第9章 市場内訳：用途別

  • 不正・セキュリティ管理
    • 市場動向
    • 市場予測
  • セールス＆マーケティング管理（顧客エンゲージメントと分析）
    • 市場動向
    • 市場予測
  • 予知保全
    • 市場動向
    • 市場予測
  • リスク・コンプライアンス管理
    • 市場動向
    • 市場予測
  • サプライチェーンマネジメントとオペレーション
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第10章 市場内訳：エンドユーザー別

  • BFSI
    • 市場動向
    • 市場予測
  • IT・通信
    • 市場動向
    • 市場予測
  • ヘルスケア
    • 市場動向
    • 市場予測
  • 小売
    • 市場動向
    • 市場予測
  • 政府機関
    • 市場動向
    • 市場予測
  • 製造業
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第11章 市場内訳：地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳：国別
    • 市場予測

第12章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 価格分析

第16章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • International Business Machines Corporation
    • Microsoft Corporation
    • Microstrategy Incorporated
    • Oracle Corporation
    • QlikTech International AB
    • SAP SE
    • SAS Institute Inc.
    • Tableau Software LLC（Salesforce Inc.）
    • TIBCO Software Inc.
    • Yellowfin International Pty Ltd.（Idera Inc.）
    • Zoho Corporation Private Limited
図表

List of Figures

  • Figure 1: Global: Mobile Business Intelligence Market: Major Drivers and Challenges
  • Figure 2: Global: Mobile Business Intelligence Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Mobile Business Intelligence Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Mobile Business Intelligence Market: Breakup by Solution (in %), 2023
  • Figure 5: Global: Mobile Business Intelligence Market: Breakup by Deployment Mode (in %), 2023
  • Figure 6: Global: Mobile Business Intelligence Market: Breakup by Enterprise Size (in %), 2023
  • Figure 7: Global: Mobile Business Intelligence Market: Breakup by Application (in %), 2023
  • Figure 8: Global: Mobile Business Intelligence Market: Breakup by End User Vertical (in %), 2023
  • Figure 9: Global: Mobile Business Intelligence Market: Breakup by Region (in %), 2023
  • Figure 10: Global: Mobile Business Intelligence (Software) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Mobile Business Intelligence (Software) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Mobile Business Intelligence (Service) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Mobile Business Intelligence (Service) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Mobile Business Intelligence (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Mobile Business Intelligence (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Mobile Business Intelligence (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Mobile Business Intelligence (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Mobile Business Intelligence (Small and Medium-sized Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Mobile Business Intelligence (Small and Medium-sized Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Mobile Business Intelligence (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Mobile Business Intelligence (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Mobile Business Intelligence (Fraud and Security Management) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Mobile Business Intelligence (Fraud and Security Management) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Mobile Business Intelligence (Sales and Marketing Management (Customer Engagement and Analysis)) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Mobile Business Intelligence (Sales and Marketing Management (Customer Engagement and Analysis)) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Mobile Business Intelligence (Predictive Asset Maintenance) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Mobile Business Intelligence (Predictive Asset Maintenance) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Mobile Business Intelligence (Risk and Compliance Management) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Mobile Business Intelligence (Risk and Compliance Management) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Mobile Business Intelligence (Supply Chain Management and Operations) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Mobile Business Intelligence (Supply Chain Management and Operations) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Mobile Business Intelligence (Other Applications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Mobile Business Intelligence (Other Applications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Global: Mobile Business Intelligence (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Global: Mobile Business Intelligence (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Global: Mobile Business Intelligence (IT and Telecommunications) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Global: Mobile Business Intelligence (IT and Telecommunications) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Global: Mobile Business Intelligence (Healthcare) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Global: Mobile Business Intelligence (Healthcare) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Global: Mobile Business Intelligence (Retail) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Global: Mobile Business Intelligence (Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Global: Mobile Business Intelligence (Government) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Global: Mobile Business Intelligence (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Global: Mobile Business Intelligence (Manufacturing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Global: Mobile Business Intelligence (Manufacturing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Global: Mobile Business Intelligence (Other End Users) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Global: Mobile Business Intelligence (Other End Users) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: North America: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: North America: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: United States: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: United States: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Canada: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Canada: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Asia-Pacific: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Asia-Pacific: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: China: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: China: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Japan: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Japan: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: India: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: India: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: South Korea: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: South Korea: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Australia: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Australia: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Indonesia: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Indonesia: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Others: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Others: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Europe: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Europe: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Germany: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Germany: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: France: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: France: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: United Kingdom: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: United Kingdom: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Italy: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Italy: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: Spain: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: Spain: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: Russia: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 83: Russia: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 84: Others: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 85: Others: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Latin America: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 87: Latin America: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 88: Brazil: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 89: Brazil: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 90: Mexico: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 91: Mexico: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 92: Others: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 93: Others: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 94: Middle East and Africa: Mobile Business Intelligence Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 95: Middle East and Africa: Mobile Business Intelligence Market: Breakup by Country (in %), 2023
  • Figure 96: Middle East and Africa: Mobile Business Intelligence Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 97: Global: Mobile Business Intelligence Industry: SWOT Analysis
  • Figure 98: Global: Mobile Business Intelligence Industry: Value Chain Analysis
  • Figure 99: Global: Mobile Business Intelligence Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Mobile Business Intelligence Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Mobile Business Intelligence Market Forecast: Breakup by Solution (in Million US$), 2024-2032
  • Table 3: Global: Mobile Business Intelligence Market Forecast: Breakup by Deployment Mode (in Million US$), 2024-2032
  • Table 4: Global: Mobile Business Intelligence Market Forecast: Breakup by Enterprise Size (in Million US$), 2024-2032
  • Table 5: Global: Mobile Business Intelligence Market Forecast: Breakup by Application (in Million US$), 2024-2032
  • Table 6: Global: Mobile Business Intelligence Market Forecast: Breakup by End User Vertical (in Million US$), 2024-2032
  • Table 7: Global: Mobile Business Intelligence Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 8: Global: Mobile Business Intelligence Market: Competitive Structure
  • Table 9: Global: Mobile Business Intelligence Market: Key Players
目次
Product Code: SR112024A5947

The global mobile business intelligence market size reached US$ 13.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 51.5 Billion by 2032, exhibiting a growth rate (CAGR) of 15.3% during 2024-2032. The global market is primarily driven by the rising demand for real-time data access, the growth of remote work, advancements in AI and machine learning, an increase in data volume, the adoption of cloud-based solutions, stringent data security needs, and the necessity for seamless integration with existing business systems.

Mobile Business Intelligence Market Analysis:

Market Growth and Size: The market is experiencing significant growth, driven by the increasing demand for real-time data access and decision-making capabilities. With the expansion of the mobile workforce and advancements in technology, the market is expected to continue its upward trajectory, offering substantial opportunities for both existing players and new entrants.

Major Market Drivers: Key drivers include the rising trend of remote work and the growing need for on-the-go data analysis, advancements in AI and machine learning enhancing BI capabilities, and the escalating volume and variety of business data. Additionally, the demand for improved user experiences and the adoption of cloud-based solutions contribute to the market's expansion.

Technological Advancements: Innovations in AI and machine learning are revolutionizing Mobile BI, offering sophisticated data analysis, predictive analytics, and personalized insights. Cloud computing is also playing a crucial role, providing scalable and cost-effective BI solutions, while enhancements in user interface design are making these tools more accessible to a wider audience.

Industry Applications: Mobile BI is seeing widespread application across various industries, with significant adoption in sectors, including BFSI, healthcare, retail, and government. These tools are used for diverse purposes including customer engagement analysis, predictive asset maintenance, risk and compliance management, and supply chain optimization.

Key Market Trends: The market is witnessing trends, such as increasing adoption of cloud-based mobile BI solutions, a focus on enhanced security and compliance features, and the integration of mobile BI with other business systems for comprehensive analytics. The move towards real-time data analysis and the democratization of data across organizational hierarchies are also notable trends.

Geographical Trends: North America leads the market, attributed to its advanced technological infrastructure and strong corporate sector. Asia Pacific is rapidly growing due to digitalization and expanding SMEs, while Europe maintains steady growth with an emphasis on data security and regulatory compliance. Latin America and the Middle East & Africa are emerging as potential markets with increasing digital adoption.

Competitive Landscape: The market features a mix of established players and emerging challengers, with key players focusing on strategic collaborations, technological innovations, and expanding service offerings. The competitive landscape is characterized by efforts to integrate advanced technologies, improve user interfaces, and offer scalable, cloud-based solutions.

Challenges and Opportunities: Business Intelligence market is the adoption barrier among businesses unfamiliar with BI technology, particularly small and medium-sized enterprises. Additionally, there exists a skill gap in effectively utilizing advanced BI tools, requiring ongoing training and education. Addressing these challenges offers opportunities for BI providers to develop more intuitive, easy-to-use interfaces and comprehensive training programs, facilitating smoother adoption and better utilization of BI tools across various business sectors.

Mobile Business Intelligence Market Trends:

Increasing mobile workforce and remote work trends

The expansion of the mobile workforce and the growing trend of remote work are significant drivers of the mobile BI market. As more organizations adopt flexible working models, there is an escalating need for mobile-accessible, real-time data analytics tools. Mobile BI solutions enable employees to access critical business information and perform data analysis on-the-go, enhancing decision-making processes and productivity irrespective of location. This adaptability to remote work environments addresses the changing workplace dynamics, promoting efficiency and responsiveness. The integration of mobile BI into business processes caters to the demands of a technologically adept workforce, fostering a culture of data-driven decision-making across various industries.

Advancements in AI and Machine Learning

The incorporation of artificial intelligence (AI) and machine learning (ML) in mobile BI tools is a key factor propelling the market. These technologies enhance the capabilities of mobile BI applications by enabling more sophisticated data analysis, predictive analytics, and personalized data insights. AI and ML algorithms can process vast amounts of data more efficiently than traditional methods, offering deeper insights and more accurate forecasts. This technological progression allows businesses to leverage their data assets more effectively, leading to improved business strategies and competitive advantage. Furthermore, AI-driven mobile BI applications can automate routine data analysis tasks, saving time and resources while allowing employees to focus on more strategic activities.

Rise in data volume and variety

The exponential growth in the volume and variety of data being generated by businesses is a crucial driver of the global market. With the proliferation of digital transactions, social media interactions, and IoT devices, organizations are amassing vast amounts of diverse data. Mobile BI tools provide a platform for effectively managing, analyzing, and visualizing this data, enabling businesses to glean actionable insights. The ability to access and interpret this data through mobile devices ensures that decision-makers can remain informed and agile, regardless of their location. This trend underscores the necessity for robust mobile BI solutions capable of handling large data sets and offering comprehensive analytical capabilities to support data-driven decision-making processes.

Mobile Business Intelligence Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on solution, deployment mode, enterprise size, application, and end user vertical.

Breakup by Solution:

Software

Service

The report has provided a detailed breakup and analysis of the market based on the solution. This includes software and service.

Breakup by Deployment Mode:

On-premises

Cloud-based

A detailed breakup and analysis of the market based on the deployment mode have also been provided in the report. This includes on-premises and cloud-based.

Breakup by Enterprise Size:

Small and Medium-sized Enterprises

Large Enterprises

The report has provided a detailed breakup and analysis of the market based on the enterprise size. This includes small and medium-sized enterprises and large enterprises.

Breakup by Application:

Fraud and Security Management

Sales and Marketing Management (Customer Engagement and Analysis)

Predictive Asset Maintenance

Risk and Compliance Management

Supply Chain Management and Operations

Others

Sales and marketing management exhibits a clear dominance in the market

A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes fraud and security management, sales and marketing management (customer engagement and analysis), predictive asset maintenance, risk and compliance management, supply chain management and operations, and others. According to the report, sales and marketing management accounted for the largest market share.

Breakup by End User Vertical:

BFSI

IT and Telecommunications

Healthcare

Retail

Government

Manufacturing

Others

BFSI dominates the market

The report has provided a detailed breakup and analysis of the market based on the end user vertical. This includes BFSI, IT and telecommunications, healthcare, retail, government, manufacturing, and others. According to the report, BFSI represented the largest segment.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America leads the market, accounting for the largest mobile business intelligence market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

International Business Machines Corporation

Microsoft Corporation

Microstrategy Incorporated

Oracle Corporation

QlikTech International AB

SAP SE

SAS Institute Inc.

Tableau Software LLC (Salesforce Inc.)

TIBCO Software Inc.

Yellowfin International Pty Ltd. (Idera Inc.)

Zoho Corporation Private Limited

Key Questions Answered in This Report

  • 1. What was the size of the global mobile business intelligence market in 2023?
  • 2. What is the expected growth rate of the global mobile business intelligence market during 2024-2032?
  • 3. What are the key factors driving the global mobile business intelligence market?
  • 4. What has been the impact of COVID-19 on the global mobile business intelligence market?
  • 5. What is the breakup of the global mobile business intelligence market based on the application?
  • 6. What is the breakup of the global mobile business intelligence market based on the end user vertical?
  • 7. What are the key regions in the global mobile business intelligence market?
  • 8. Who are the key players/companies in the global mobile business intelligence market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Mobile Business Intelligence Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Solution

  • 6.1 Software
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Service
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Deployment Mode

  • 7.1 On-premises
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Cloud-based
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Enterprise Size

  • 8.1 Small and Medium-sized Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Large Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Application

  • 9.1 Fraud and Security Management
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Sales and Marketing Management (Customer Engagement and Analysis)
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Predictive Asset Maintenance
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Risk and Compliance Management
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Supply Chain Management and Operations
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Others
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast

10 Market Breakup by End User Vertical

  • 10.1 BFSI
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 IT and Telecommunications
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Healthcare
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 Retail
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Government
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Manufacturing
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast
  • 10.7 Others
    • 10.7.1 Market Trends
    • 10.7.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia-Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Analysis

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 International Business Machines Corporation
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
      • 16.3.1.3 Financials
      • 16.3.1.4 SWOT Analysis
    • 16.3.2 Microsoft Corporation
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
      • 16.3.2.3 Financials
      • 16.3.2.4 SWOT Analysis
    • 16.3.3 Microstrategy Incorporated
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
      • 16.3.3.3 Financials
      • 16.3.3.4 SWOT Analysis
    • 16.3.4 Oracle Corporation
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
      • 16.3.4.3 Financials
      • 16.3.4.4 SWOT Analysis
    • 16.3.5 QlikTech International AB
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
    • 16.3.6 SAP SE
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
      • 16.3.6.3 Financials
      • 16.3.6.4 SWOT Analysis
    • 16.3.7 SAS Institute Inc.
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
      • 16.3.7.3 SWOT Analysis
    • 16.3.8 Tableau Software LLC (Salesforce Inc.)
      • 16.3.8.1 Company Overview
      • 16.3.8.2 Product Portfolio
    • 16.3.9 TIBCO Software Inc.
      • 16.3.9.1 Company Overview
      • 16.3.9.2 Product Portfolio
      • 16.3.9.3 SWOT Analysis
    • 16.3.10 Yellowfin International Pty Ltd. (Idera Inc.)
      • 16.3.10.1 Company Overview
      • 16.3.10.2 Product Portfolio
    • 16.3.11 Zoho Corporation Private Limited
      • 16.3.11.1 Company Overview
      • 16.3.11.2 Product Portfolio