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冷凍ピザ市場レポート：クラストタイプ、サイズ、製品タイプ、トッピング、流通、地域別、2024-2032

Frozen Pizza Market Report by Crust Type, Size, Product Type, Topping, Distribution, and Region 2024-2032
出版日: | 発行: IMARC | ページ情報: 英文 148 Pages | 納期: 2～3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.14円
冷凍ピザ市場レポート：クラストタイプ、サイズ、製品タイプ、トッピング、流通、地域別、2024-2032
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 148 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の冷凍ピザ市場規模は2023年に176億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけて5.3%の成長率（CAGR）を示し、2032年までに284億米ドルに達すると予測しています。コンビニエンス・フード製品に対する需要の高まり、グルテンフリーや乳製品フリーの製品バリエーションのイントロダクション、小売店やeコマース・チャネルでの製品入手可能性の高まりなどが、市場を推進している主な要因です。

冷凍ピザは、組み立て、調理後、鮮度と風味を保つために冷凍された調理済みピザです。通常、生地から作られた薄手または厚手のクラストに、トマトソース、チーズ、野菜、肉、調味料など様々な具材がトッピングされています。冷凍ピザは冷凍庫に保存でき、家庭で簡単に調理できるため、個人や家族にとって便利ですぐに食べられる選択肢です。冷凍ピザを調理するには、通常オーブンに入れ、パッケージに記載されている説明書に従って焼く。焼き上がると、冷凍ピザは熱々でおいしい食事となり、従来の手作りピザやレストランで作られるピザに代わる、手軽で手間のかからない食事を提供します。

市場は、都市化と便利な食品への需要の高まりによって成長を遂げています。ライフスタイルの変化、食生活の嗜好、多忙なスケジュールにより、消費者は簡単に調理でき、すぐに食べられる食事を選ぶようになっています。この動向は、労働人口の拡大とともに市場拡大を後押ししています。さらに、消費者の健康志向の高まりによるグルテンフリーや乳製品フリーのオプションのイントロダクションも、成長を促す大きな要因となっています。市場はまた、革新的なトッピング、オーガニック成分、ビーガン（完全菜食主義者）向けの選択肢の人気からも恩恵を受けています。さらに、生産、保管、供給における食品と資源の浪費を最小限に抑えるための先進技術の導入も、市場成長を後押しする要因となっています。

冷凍ピザ市場の動向と促進要因：

便利な食品への需要の高まり

簡便食品への需要の高まりが冷凍ピザ市場成長の原動力となっています。都市化が加速し、ライフスタイルのペースが速くなるにつれて、消費者は忙しい日常にシームレスにフィットする便利な食事ソリューションを求めるようになっています。冷凍ピザは、手早く簡単な食事を求める個人や家族に、実用的で手間のかからない選択肢を提供します。さらに、食事パターンの変化や外出先での栄養補給の必要性から、すぐに食べられる選択肢を好む人が急増しています。冷凍ピザは手軽に入手でき、調理も最小限で済むため、この動向に合致しています。加えて、労働人口の増加が時間効率の良い食事ソリューションへの需要を増幅し、冷凍ピザ市場をさらに押し上げています。

グルテン・フリー、乳製品フリーのイントロダクション

現在、健康志向の高まりと食事制限の普及に伴い、消費者は個々のニーズに対応した食品の選択肢を求めています。このような消費者の嗜好の変化により、メーカーはグルテンや乳製品を含まない食事に対応した冷凍ピザを革新的に開発するようになった。グルテンや乳製品を含まない冷凍ピザは、セリアック病や乳糖不耐症の人、あるいは単に個人的な健康上の理由でこれらの食材を避けることを選択した人に対応しています。メーカー各社が技術革新を続け、進化する食生活動向に対応する中、グルテン・乳製品フリーのバリエーションが入手可能であることは、市場の継続的拡大を促す重要な要因であり続けると予想されます。

小売店やeコマース・チャネルでの製品入手の増加

食料品店やスーパーマーケットなどの小売店は、手軽で簡単な食事ソリューションを求める消費者の需要に応える上で極めて重要な役割を果たしています。こうした小売店の棚に冷凍ピザが並ぶことで、顧客は自発的に購入し、おいしくて便利な食事への欲求を満たすことができます。さらに、こうした小売スペースに冷凍ピザ製品を戦略的に配置し、販売促進を行うことで、消費者の認知度と売上が向上します。さらに、eコマース・チャネルは冷凍ピザ製品のリーチをさらに拡大します。オンラインショッピングの利便性により、消費者は自宅に居ながらにして冷凍ピザの様々な選択肢を検討し、ブランドを比較し、購入することができます。このシームレスなショッピング体験は、味と品質に妥協することなく便利な食事ソリューションを求める現代消費者のペースの速いライフスタイルに合致しており、市場を促進しています。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 冷凍ピザの世界市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳：クラストタイプ別

  • 薄型クラスト
    • 市場動向
    • 市場予測
  • 厚切りクラスト
    • 市場動向
    • 市場予測
  • スタッフドクラスト
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第7章 市場内訳：規模別

  • 小規模
    • 市場動向
    • 市場予測
  • 中規模
    • 市場動向
    • 市場予測
  • 大規模
    • 市場動向
    • 市場予測

第8章 市場内訳：製品タイプ別

  • レギュラー冷凍ピザ
    • 市場動向
    • 市場予測
  • プレミアム冷凍ピザ
    • 市場動向
    • 市場予測
  • グルメ冷凍ピザ
    • 市場動向
    • 市場予測

第9章 市場内訳：トッピング別

  • チーズ
    • 市場動向
    • 市場予測
  • 肉
    • 市場動向
    • 市場予測
  • 果物・野菜
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第10章 市場内訳：流通別

  • フードチェーンサービス
    • 市場動向
    • 市場予測
  • 近代貿易
    • 市場動向
    • 市場予測
  • 百貨店
    • 市場動向
    • 市場予測
  • オンラインストア
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第11章 市場内訳：地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳：国別
    • 市場予測

第12章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第15章 価格指標

第16章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Amy's Kitchen Inc.
    • Atkins Nutritionals Holdings Inc.（The Simply Good Foods Company）
    • Conagra Brands Inc.
    • Daiya Foods Inc.（Otsuka Pharmaceutical Co. Ltd.）
    • Dr. Oetker GmbH
    • Freiberger Lebensmittel GmbH & Co.（Sudzucker AG）
    • General Mills Inc.
    • McCain Foods Limited
    • Nestle S.A.
    • Newman's Own Inc.
    • The Kraft Heinz Company
図表

List of Figures

  • Figure 1: Global: Frozen Pizza Market: Major Drivers and Challenges
  • Figure 2: Global: Frozen Pizza Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Frozen Pizza Market: Breakup by Crust Type (in %), 2023
  • Figure 4: Global: Frozen Pizza Market: Breakup by Size (in %), 2023
  • Figure 5: Global: Frozen Pizza Market: Breakup by Product Type (in %), 2023
  • Figure 6: Global: Frozen Pizza Market: Breakup by Topping (in %), 2023
  • Figure 7: Global: Frozen Pizza Market: Breakup by Distribution (in %), 2023
  • Figure 8: Global: Frozen Pizza Market: Breakup by Region (in %), 2023
  • Figure 9: Global: Frozen Pizza Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 10: Global: Frozen Pizza (Thin Crust) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Frozen Pizza (Thin Crust) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Frozen Pizza (Thick Crust) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Frozen Pizza (Thick Crust) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Frozen Pizza (Stuffed Crust) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Frozen Pizza (Stuffed Crust) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Frozen Pizza (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Frozen Pizza (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Frozen Pizza (Small) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Frozen Pizza (Small) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Frozen Pizza (Medium) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Frozen Pizza (Medium) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Frozen Pizza (Large) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Frozen Pizza (Large) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Frozen Pizza (Regular Frozen Pizza) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Frozen Pizza (Regular Frozen Pizza) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Frozen Pizza (Premium Frozen Pizza) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Frozen Pizza (Premium Frozen Pizza) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Frozen Pizza (Gourmet Frozen Pizza) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Frozen Pizza (Gourmet Frozen Pizza) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: Global: Frozen Pizza (Cheese) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: Global: Frozen Pizza (Cheese) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: Global: Frozen Pizza (Meat) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: Global: Frozen Pizza (Meat) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Global: Frozen Pizza (Fruits and Vegetables) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Global: Frozen Pizza (Fruits and Vegetables) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Global: Frozen Pizza (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Global: Frozen Pizza (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: Global: Frozen Pizza (Food Chain Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: Global: Frozen Pizza (Food Chain Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Global: Frozen Pizza (Modern Trade) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Global: Frozen Pizza (Modern Trade) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: Global: Frozen Pizza (Departmental Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: Global: Frozen Pizza (Departmental Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: Global: Frozen Pizza (Online Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: Global: Frozen Pizza (Online Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Global: Frozen Pizza (Others) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Global: Frozen Pizza (Others) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: North America: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: North America: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: United States: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: United States: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Canada: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Canada: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Asia Pacific: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Asia Pacific: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: China: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: China: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: Japan: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: Japan: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: India: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: India: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: South Korea: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: South Korea: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Australia: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Australia: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Indonesia: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Indonesia: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Others: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Others: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Europe: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Europe: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Germany: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Germany: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: France: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: France: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: United Kingdom: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: United Kingdom: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 78: Italy: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 79: Italy: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 80: Spain: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 81: Spain: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 82: Russia: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 83: Russia: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 84: Others: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 85: Others: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Latin America: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 87: Latin America: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 88: Brazil: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 89: Brazil: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 90: Mexico: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 91: Mexico: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 92: Others: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 93: Others: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 94: Middle East and Africa: Frozen Pizza Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 95: Middle East and Africa: Frozen Pizza Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 96: Global: Frozen Pizza Industry: SWOT Analysis
  • Figure 97: Global: Frozen Pizza Industry: Value Chain Analysis
  • Figure 98: Global: Frozen Pizza Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Frozen Pizza Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Frozen Pizza Market Forecast: Breakup by Crust Type (in Million US$), 2024-2032
  • Table 3: Global: Frozen Pizza Market Forecast: Breakup by Size (in Million US$), 2024-2032
  • Table 4: Global: Frozen Pizza Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
  • Table 5: Global: Frozen Pizza Market Forecast: Breakup by Topping (in Million US$), 2024-2032
  • Table 6: Global: Frozen Pizza Market Forecast: Breakup by Distribution (in Million US$), 2024-2032
  • Table 7: Global: Frozen Pizza Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 8: Global: Frozen Pizza Market Structure
  • Table 9: Global: Frozen Pizza Market: Key Players
目次
Product Code: SR112024A2150

The global frozen pizza market size reached US$ 17.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 28.4 Billion by 2032, exhibiting a growth rate (CAGR) of 5.3% during 2024-2032. The growing demand for convenience food products, the introduction of gluten- and dairy-free product variants, and the rising product availability in retail outlets and e-commerce channels, are some of the major factors propelling the market.

A frozen pizza is a pre-prepared pizza that has been assembled, cooked, and then frozen to preserve its freshness and flavor. It typically consists of a thin or thick crust made from dough, topped with various ingredients such as tomato sauce, cheese, vegetables, meats, and seasonings. Frozen pizzas are a convenient and ready-to-eat option for individuals and families, as they can be stored in the freezer and easily cooked at home. To prepare a frozen pizza, it is typically placed in an oven and baked according to the instructions provided on the packaging. Once cooked, the frozen pizza becomes a hot and delicious meal, offering a quick and hassle-free alternative to traditional homemade or restaurant-made pizzas.

The market is experiencing growth driven by urbanization and a rising demand for convenient food products. Changing lifestyles, dietary preferences, and busy schedules are prompting consumers to choose easily prepared and ready-to-eat meals. This trend, alongside an expanding working population, is fueling market expansion. Furthermore, the introduction of gluten-free and dairy-free options due to growing health consciousness among consumers represents another major growth-inducing factor. The market is also benefiting from the popularity of innovative toppings, organic components, and vegan choices. Moreover, the implementation of advanced technologies to minimize food and resource wastage during production, storage, and supply, are additional factors propelling market growth.

Frozen Pizza Market Trends/Drivers:

Rising demand for convenient food products

The increasing demand for convenience food products is serving as a driving force behind the growth of the frozen pizza market. As urbanization accelerates and lifestyles become more fast-paced, consumers are seeking convenient meal solutions that fit seamlessly into their busy routines. Frozen pizzas offer a practical and hassle-free option for individuals and families looking for quick and easy meals. Moreover, the shift in dietary patterns and the need for on-the-go sustenance have led to a surge in the preference for ready-to-eat options. Frozen pizzas, being readily available and requiring minimal preparation, align with this trend. Additionally, the rise in the working population has amplified the demand for time-efficient meal solutions, further boosting the frozen pizza market.

Introduction of gluten and dairy-free variants

At present, with a rising emphasis on health-conscious consumption and the increasing prevalence of dietary restrictions, consumers are seeking food options that cater to their individual needs. This shift in consumer preferences has prompted manufacturers to innovate and develop frozen pizzas that accommodate gluten and dairy-free diets. Gluten and dairy-free frozen pizzas cater to individuals who have celiac disease, lactose intolerance, or those who simply choose to avoid these ingredients for personal health reasons. As manufacturers continue to innovate and respond to evolving dietary trends, the availability of gluten and dairy-free variants is expected to remain a significant factor driving the market's continued expansion.

Increasing product availability in retail outlets and e-commerce channels

Retail outlets, such as grocery stores and supermarkets, play a pivotal role in catering to the demands of consumers seeking quick and easy meal solutions. The presence of frozen pizzas on the shelves of these outlets allows customers to make spontaneous purchases and fulfill their cravings for delicious and convenient meals. Additionally, the strategic placement and promotion of frozen pizza products within these retail spaces contribute to increased consumer awareness and sales. Moreover, e-commerce channels further amplify the reach of frozen pizza products. The convenience of online shopping allows consumers to explore a wide variety of frozen pizza options, compare brands, and make purchases from the comfort of their homes. This seamless shopping experience aligns with the fast-paced lifestyles of modern consumers who seek convenient meal solutions without compromising on taste and quality, thus propelling the market.

Frozen Pizza Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global frozen pizza market report, along with forecasts at the global, regional and country levels for 2024-2032. Our report has categorized the market based on crust type, size, product type, topping and distribution.

Breakup by Crust Type:

Thin Crust

Thick Crust

Stuffed Crust

Others

Thin crust pizza represents most popular crust type

The report has provided a detailed breakup and analysis of the market based on the crust type. This includes thin crust, thick crust, stuffed crust, and others. According to the report, thin crust pizza represented the largest segment.

In an era where health and wellness are paramount concerns for many consumers, thin crust pizza is often perceived as a lighter and lower-calorie option compared to thicker crusts. The thinner base allows for a greater focus on the toppings and flavors while reducing the overall carbohydrate content. Moreover, thin crust pizzas generally have shorter cooking times compared to thicker crusts. This aligns with the demand for quick and convenient meal options, making thin crust pizzas an ideal choice for busy individuals. Besides, thin crust pizzas are versatile and can be customized with a wide range of toppings to suit diverse tastes. The thinner base allows for a balance between ingredients, making it an adaptable canvas for both traditional and innovative flavor combinations.

Breakup by Size:

Small

Medium

Large

Medium size represents the most preferred size

A detailed breakup and analysis of the market based on the size has also been provided in the report. This includes small, medium, and large. According to the report, medium size accounted for the largest market share.

Medium-sized pizzas strike a balance between serving size and convenience. They are suitable for individual consumption or for sharing among a small group, making them versatile options for various occasions. The moderate size allows consumers to satisfy their hunger without excessive leftovers, minimizing food wastage. Moreover, medium-sized pizzas often offer a variety of toppings and flavors, catering to a broader range of taste preferences. This variety appeals to consumers seeking both classic and innovative flavor combinations, enhancing the overall dining experience. Furthermore, these frozen pizzas are manageable to store in home freezers, as they require less space compared to larger sizes. This convenience aligns with the need for practical storage solutions in home kitchens, particularly for consumers with limited freezer space.

Breakup by Product Type:

Regular Frozen Pizza

Premium Frozen Pizza

Gourmet Frozen Pizza

Regular frozen pizza holds the largest share in the market

A detailed breakup and analysis of the market based on the product type has also been provided in the report. This includes regular frozen pizza, premium frozen pizza, and gourmet frozen pizza. According to the report, regular frozen pizzas accounted for the largest market share.

Regular frozen pizzas often feature traditional ingredients such as cheese, tomato sauce, and various toppings like pepperoni, sausage, and vegetables. This familiarity resonates with consumers who seek comfort and convenience in their food choices. Additionally, regular frozen pizzas are often priced competitively, making them an affordable option for individuals and families. The popularity of regular frozen pizzas is also attributed to their versatility. They serve as a convenient meal solution for various occasions, from quick weekday dinners to social gatherings and parties. The straightforward preparation process of regular frozen pizzas aligns well with consumers' busy lifestyles, as they can be easily cooked and enjoyed in a short amount of time. Furthermore, the established presence of regular frozen pizzas in retail outlets and e-commerce platforms enhances their accessibility. Consumers are more likely to gravitate towards products they are familiar with and have enjoyed in the past, contributing to sustained demand for regular frozen pizzas.

Breakup by Topping:

Cheese

Meat

Fruits and Vegetables

Others

Meat toppings hold the largest market share

A detailed breakup and analysis of the market based on the topping has also been provided in the report. This includes cheese, meat, fruits and vegetables, and others. According to the report, meat toppings accounted for the largest market share.

Meat toppings, such as pepperoni, sausage, and ham, are widely favored for their flavorful and savory profiles, appealing to a broad range of taste preferences. The rich and satisfying taste of meat toppings enhances the overall taste experience of the frozen pizza, making it a popular choice among consumers. Moreover, meat toppings are known for their protein content, which is an important consideration for many consumers seeking fulfilling and satisfying meals. Protein-rich ingredients like meat can contribute to a sense of satiety, making frozen pizzas with meat toppings more appealing as a satisfying meal option. Additionally, these toppings often serve as a familiar and comforting choice for consumers. People often associate meat with traditional pizza flavors, and this familiarity drives repeat purchases and brand loyalty. As a result, frozen pizza brands offering meat toppings are likely to attract a larger customer base and maintain consistent demand.

Breakup by Distribution:

Food Chain Services

Modern Trade

Departmental Stores

Online Stores

Others

Frozen pizzas are widely distributed through food chain services

A detailed breakup and analysis of the market based on the distribution has also been provided in the report. This includes food chain services, modern trade, departmental stores, online stores, and others. According to the report, food chain services accounted for the largest market share.

Food chain services, including fast food outlets and Quick Service Restaurants (QSRs), recognize the appeal of frozen pizzas' convenience. These establishments offer customers the opportunity to enjoy a ready-made, hot, and flavorful pizza without the wait time associated with traditional pizza preparation. The quick and efficient service caters to busy individuals seeking convenient and satisfying meal solutions. Moreover, frozen pizzas provide a consistent and standardized product, ensuring that customers receive the same quality and taste with each order. This consistency is especially important for food chain services, as it helps maintain their brand reputation and customer loyalty. Besides, these establishments can efficiently store and prepare frozen pizzas, reducing the need for extensive ingredient preparation and cooking times. This efficiency contributes to faster service and higher customer turnover.

Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America exhibits a clear dominance in the market

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

The preference for convenience, time-saving options, and ready-to-eat meals is widespread in North America. Frozen pizzas align perfectly with these preferences, offering a quick and hassle-free solution for individuals and families with busy lifestyles. Moreover, North America boasts an extensive network of retail outlets, supermarkets, and grocery stores, providing easy access to frozen pizza products. This widespread retail penetration ensures that frozen pizzas are readily available to a large consumer base. Besides, frozen pizza brands in North America have invested in strategic marketing and branding efforts, establishing themselves as reliable and flavorful meal solutions. Effective marketing campaigns have further fueled consumer awareness and loyalty.

Competitive Landscape:

The competitive landscape of the market is both dynamic and diversified, characterized by the presence of multiple players that include established brands, emerging startups, and specialty manufacturers. Presently, leading companies are introducing healthier versions of frozen pizzas. This includes using organic ingredients, whole grains, and reduced-sodium or low-fat options, aligning with the growing demand for nutritious convenience foods. Moreover, some brands are focusing on premium and gourmet frozen pizza offerings that target consumers seeking restaurant-quality flavors and ingredients. These upscale options elevate the frozen pizza experience and cater to those willing to pay a premium for quality. Besides, companies are enhancing their e-commerce capabilities and online presence to reach consumers directly. Online platforms enable them to offer exclusive deals, personalized recommendations, and easy ordering, enhancing consumer engagement.

The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Amy's Kitchen Inc.

Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company)

Conagra Brands Inc.

Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.)

Dr. Oetker GmbH

Freiberger Lebensmittel GmbH & Co. (Sudzucker AG)

General Mills Inc.

McCain Foods Limited

Nestle S.A.

Newman's Own Inc.

The Kraft Heinz Company

Recent Developments:

Nestle S.A has introduced plant-based and gluten-free frozen pizza variants to cater to the growing demand for healthier and alternative options.

Dr. Oetker launched a range of organic frozen pizzas with natural ingredients, catering to health-conscious consumers. Additionally, they are working on improving their packaging to be more eco-friendly.

Amy's Kitchen, known for its organic and vegetarian frozen food offerings, has introduced innovative plant-based and vegan frozen pizza options. They are catering to the growing trend of plant-based diets and the increasing demand for sustainable and ethical food choices.

Key Questions Answered in This Report

  • 1. What was the size of the global frozen pizza market in 2023?
  • 2. What is the expected growth rate of the global frozen pizza market during 2024-2032?
  • 3. What are the key factors driving the global frozen pizza market?
  • 4. What has been the impact of COVID-19 on the global frozen pizza market?
  • 5. What is the breakup of the global frozen pizza market based on the pizza crust type?
  • 6. What is the breakup of the global frozen pizza market based on the size?
  • 7. What is the breakup of the global frozen pizza market based on the product type?
  • 8. What is the breakup of the global frozen pizza market based on the topping?
  • 9. What is the breakup of the global frozen pizza market based on the distribution?
  • 10. What are the key regions in the global frozen pizza market?
  • 11. Who are the key players/companies in the global frozen pizza market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Frozen Pizza Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Crust Type

  • 6.1 Thin Crust
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Thick Crust
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Stuffed Crust
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Others
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Size

  • 7.1 Small
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Medium
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Large
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast

8 Market Breakup by Product Type

  • 8.1 Regular Frozen Pizza
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Premium Frozen Pizza
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Gourmet Frozen Pizza
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast

9 Market Breakup by Topping

  • 9.1 Cheese
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Meat
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Fruits and Vegetables
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Others
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast

10 Market Breakup by Distribution

  • 10.1 Food Chain Services
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 Modern Trade
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Departmental Stores
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 Online Stores
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Others
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Indicators

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 Amy's Kitchen Inc.
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
    • 16.3.2 Atkins Nutritionals Holdings Inc. (The Simply Good Foods Company)
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
    • 16.3.3 Conagra Brands Inc.
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
      • 16.3.3.3 Financials
      • 16.3.3.4 SWOT Analysis
    • 16.3.4 Daiya Foods Inc. (Otsuka Pharmaceutical Co. Ltd.)
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
    • 16.3.5 Dr. Oetker GmbH
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
    • 16.3.6 Freiberger Lebensmittel GmbH & Co. (Sudzucker AG)
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
    • 16.3.7 General Mills Inc.
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
      • 16.3.7.3 Financials
      • 16.3.7.4 SWOT Analysis
    • 16.3.8 McCain Foods Limited
      • 16.3.8.1 Company Overview
      • 16.3.8.2 Product Portfolio
    • 16.3.9 Nestle S.A.
      • 16.3.9.1 Company Overview
      • 16.3.9.2 Product Portfolio
      • 16.3.9.3 Financials
      • 16.3.9.4 SWOT Analysis
    • 16.3.10 Newman's Own Inc.
      • 16.3.10.1 Company Overview
      • 16.3.10.2 Product Portfolio
    • 16.3.11 The Kraft Heinz Company
      • 16.3.11.1 Company Overview
      • 16.3.11.2 Product Portfolio
      • 16.3.11.3 Financials
      • 16.3.11.4 SWOT Analysis