ポテトチップス市場レポート：製品タイプ、流通チャネル、地域別2024-2032

世界のポテトチップス市場規模は2023年に343億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに436億米ドルに達し、2024年から2032年の間に2.6％の成長率（CAGR）を示すと予測しています。組織小売セクターの著しい成長、食品消費パターンの西洋化という新たな動向、便利な食品オプションに対する需要の増加が、市場を牽引する主要要因のいくつかです。

市場成長を後押しする組織小売セクターの著しい成長

組織小売部門の成長は、世界のポテトチップス需要に大きな影響を与えています。このセクターは過去数十年間、特に新興市場において多くの国で急成長を遂げてきました。市場の促進要因のひとつは、組織小売チャネルを通じてポテトチップスが入手しやすくなったことです。組織化された小売業は、小規模な独立系小売業を大規模チェーンやスーパーマーケットに統合しています。スーパーマーケットやコンビニエンスストアは、ポテトチップスを含む多種多様なスナック菓子を在庫しており、消費者が容易に入手できるようになっています。そのため、ポテトチップスは便利で人気のあるスナック菓子として消費が増えています。さらに、組織小売業は、ポテトチップスメーカーがより幅広い消費者層にリーチし、流通網を拡大することを可能にしています。組織小売業者はプライベートブランドを持っていることが多いため、手頃な価格で競合に負けない商品を提供することができ、ポテトチップスの需要がさらに高まっています。さらに、組織小売セクターの成長は消費者行動の変化にもつながり、消費者はパッケージ食品や加工食品に傾倒するようになりました。ポテトチップスが人気で広く手に入るスナックになったことで、ポテトチップスはこの動向の恩恵を受け、多くの家庭の主食となっています。全体として、組織小売セクターの著しい成長は、入手しやすさと可用性を高め、流通網を拡大し、加工食品やパッケージ食品に対する消費者行動を変化させることで、世界のポテトチップス需要を牽引する重要な役割を果たしています。

本レポートでは、市場構造、主要企業の市場シェア、主要企業のポジショニング、主要成功戦略、競合ダッシュボード、企業評価象限などの競合分析を行っています。また、主要企業の詳細プロファイルも掲載しています。市場構造は断片化されており、世界のポテトチップス業界では現在、大・中・小規模の参入企業が複数活動しています。ポテトチップス業界を支配している大手企業、厳しい政府規制、流通チャネルへのアクセス獲得が困難であることから、ポテトチップス業界への新規参入者の量は少ないです。

ポテトチップスとは？

ポテトチップスは、国によってはクリスプスとも呼ばれ、薄くスライスしたジャガイモをカリカリになるまで揚げたり焼いたりした人気のスナック菓子です。そのままでも、他の食べ物の付け合わせとしても楽しめる、便利で満足感のあるスナックです。今日、ポテトチップスは世界中で食べられている定番のスナック菓子です。定番の塩味、バーベキュー味、サワークリーム味、オニオン味など、さまざまな味があります。ポテトチップスのブランドによっては、焼きポテトチップスや低脂肪ポテトチップスなど、よりヘルシーなオプションもあります。ポテトチップスは、あらゆる年齢層や背景の人々に愛されているスナック菓子です。

COVID-19の影響：

COVID-19パンデミックの発生は、世界各地域の政府による封鎖規制により、2020年のポテトチップス世界市場の成長を鈍化させました。しかし、ほとんどの国でCOVID-19による封鎖が緩和され、消費者のeコマースへのシフトにより、市場は徐々に回復し始めました。COVID-19の広がりとそれに続く各地域での封鎖は、個人消費に悪影響を及ぼし、その結果、製品の流通にも影響を与えました。施設や流通経路の閉鎖は供給不足を招き、2020年上半期の世界総売上高に不慮の影響を与えました。消費者も供給不足に直面し、多くの地域でオフラインでの製品販売が激減しました。その結果、いくつかの小売店はeコマース・チャネルを通じてプレゼンスを拡大し、割引価格で商品を提供することで高成長を達成しようとしています。COVID-19の発生を抑制するために各国政府が講じた封じ込め措置は、物流の中断、輸送の制限、国境を越えた製品供給を生み出し、サプライチェーン全体を混乱させました。このため、2020年第1四半期と第2四半期の脱水ポテトの輸出入需要は低下しました。しかし、市場は2020年後半に成長を確認した。

ポテトチップス市場の動向：

ポテトチップスの利便性により、ポテトチップスは世界中で人気のスナック食品となっています。また、多様な品種や地域限定のフレーバーが入手可能なことも、特に新興地域における市場の拡大に寄与しています。さらに、可処分所得の増加やライフスタイルの変化により、ポテトチップスの需要が急増しています。メーカーによる付加価値の向上や、発展途上地域における組織小売セクターの改善も、成長を促す要因となっています。ポテトチップスの製造に使用される原材料は、ジャガイモ、油、塩であり、これらは世界中で広く入手可能です。したがって、ポテトチップス市場に安定供給と効率的な生産計画を提供する、ジャガイモと他の材料の信頼できる供給が確保されています。新興諸国は、今後数年間、世界のポテトチップス市場を牽引すると予想されます。以前は、ポテトチップスの消費は主に欧米諸国に限られていました。しかし、経済成長、中間層人口の増加、都市化の進展に加え、食品消費パターンの欧米化という新たな動向により、新興経済諸国におけるポテトチップスの消費は大きく伸びると予想されます。

本レポートで扱う主要質問

• 2023年のポテトチップスの世界市場規模は？
• 2024～2032年のポテトチップス世界市場の予想成長率は？
• COVID-19が世界のポテトチップス市場に与えた影響は？
• 世界のポテトチップス市場を牽引する主要因は何か？
• ポテトチップスの世界市場の製品タイプ別区分は？
• ポテトチップスの世界市場における流通チャネル別の区分は？
• ポテトチップスの世界市場における主要地域は？
• ポテトチップスの世界市場における主要参入企業/企業は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査目的
• 利害関係者
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要産業動向

第5章 世界のスナック菓子産業

• 市場概要
• 市場実績
• 市場内訳：製品タイプ別
• 市場予測

第6章 世界のポテトチップス産業

• 市場概要
• 市場実績
  • 数量動向
  • 金額動向
• COVID-19の影響
• 価格分析
  • 主要価格指標
  • 価格構造
  • 価格動向
• 市場内訳：地域別
• 市場内訳：製品タイプ別
• 市場内訳：流通チャネル別
• 市場予測
• SWOT分析
  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威
• バリューチェーン分析
• ポーターのファイブフォース分析
  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威
• 市場の促進要因と成功要因

第7章 ポテトチップスの世界市場主要地域の業績

• 米国
  • 現在の市場動向と過去の市場動向
  • 市場予測
  • 主要企業
• 英国
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業
• ロシア
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業
• 中国
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業
• アルゼンチン
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業
• ブラジル
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業
• インド
  • 現在と過去の市場動向
  • 市場予測
  • 主要企業

第8章 ポテトチップスの世界市場内訳：製品タイプ別

• プレーン
• フレーバー

第9章 ポテトチップスの世界市場内訳：流通チャネル別

• スーパーマーケット／ハイパーマーケット
• コンビニエンスストア
• 食品専門店
• オンラインストア
• その他

第10章 競合情勢

• 競合構造
• 市場内訳：主要参入企業別

第11章 ポテトチップスの製造工程ポテトチップスの製造工程

• 製品概要
• 詳細なプロセスフロー
• 様々な単位操作
• マスバランスと原材料要件

第12章 プロジェクトの詳細、必要条件、費用

• 土地要件と費用
• 建設要件と費用
• 工場レイアウト
• 工場機械
• 機械写真
• 原材料所要量と支出
• 原材料と最終製品の写真
• 包装の要件と支出
• 輸送の要件と支出
• 公益事業の要件と支出
• 人員要件と支出
• その他の設備投資

第13章 融資と資金援助

第14章 プロジェクトの経済性

• プロジェクトの資本コスト
• 技術経済的パラメーター
• サプライチェーンの各段階における製品価格とマージン
• 課税と減価償却
• 収入予測
• 支出予測
• 財務分析
• 利益分析

第15章 主要参入企業のプロファイル

• Pepsico
• Calbee Inc.
• Intersnack Group GmbH & Co. KG
• Mondelez International
• Herr Foods Inc.

List of Figures

• Figure 1: Global: Potato Chips Market: Major Drivers and Challenges
• Figure 2: Global: Savoury Snacks Market: Consumption Value Trends (in Billion US$), 2018-2023
• Figure 3: Global: Savoury Snacks Market: Breakup by Type (in %), 2023
• Figure 4: Global: Savoury Snacks Market Forecast: Consumption Value Trends (in Billion US$), 2024-2032
• Figure 5: Global: Potato Chips Market: Consumption Volume Trends (in Million Kg), 2018-2023
• Figure 6: Global: Potato Chips Market: Consumption Value Trends (in Billion US$), 2018-2023
• Figure 7: Global: Potato Chips Market: Average Prices (in US$/Kg), 2018-2023
• Figure 8: Potato Chips Market: Price Structure
• Figure 9: Global: Potato Chips Market: Breakup by Region (in %), 2023
• Figure 10: Global: Potato Chips Market: Breakup by Product Type (in %), 2023
• Figure 11: Global: Potato Chips Market: Breakup by Distribution Channel (in %), 2023
• Figure 12: Global: Potato Chips Market Forecast: Consumption Volume Trends (in Million Kg), 2024-2032
• Figure 13: Global: Potato Chips Market Forecast: Consumption Value Trends (in Billion US$), 2024-2032
• Figure 14: Global: Potato Chips Industry: SWOT Analysis
• Figure 15: Global: Potato Chips Industry: Value Chain Analysis
• Figure 16: Global: Potato Chips Industry: Porter's Five Forces Analysis
• Figure 17: United States: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 18: United States: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 19: United States: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 20: United Kingdom: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 21: United Kingdom: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 22: United Kingdom: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 23: Russia: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 24: Russia: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 25: Russia: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 26: China: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 27: China: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 28: China: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 29: Argentina: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 30: Argentina: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 31: Argentina: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 32: Brazil: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 33: Brazil: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 34: Brazil: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 35: India: Potato Chips Market: Consumption Volume (in Million Kg), 2018-2023
• Figure 36: India: Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 37: India: Potato Chips Market: Breakup by Key Players (in %), 2023
• Figure 38: Global: Plain Potato Chips Market: Consumption Volume (in Million Kg), 2018 & 2023
• Figure 39: Global: Plain Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 40: Global: Flavoured Potato Chips Market: Consumption Volume (in Million Kg), 2018 & 2023
• Figure 41: Global: Flavoured Potato Chips Market Forecast: Consumption Volume (in Million Kg), 2024-2032
• Figure 42: Global: Potato Chips Market: Sales through Supermarkets/Hypermarkets (in Million Kg), 2018 & 2023
• Figure 43: Global: Potato Chips Market Forecast: Sales through Supermarkets/Hypermarkets (in Million Kg), 2024-2032
• Figure 44: Global: Potato Chips Market: Sales through Convenience Stores (in Million Kg), 2018 & 2023
• Figure 45: Global: Potato Chips Market Forecast: Sales through Convenience Stores (in Million Kg), 2024-2032
• Figure 46: Global: Potato Chips Market: Sales through Specialty Food Stores (in Million Kg), 2018 & 2023
• Figure 47: Global: Potato Chips Market Forecast: Sales through Specialty Food Stores (in Million Kg), 2024-2032
• Figure 48: Global: Potato Chips Market: Sales through Online Stores (in Million Kg), 2018 & 2023
• Figure 49: Global: Potato Chips Market Forecast: Sales through Online Stores (in Million Kg), 2024-2032
• Figure 50: Global: Potato Chips Market: Sales through Other Distribution Channels (in Million Kg), 2018 & 2023
• Figure 51: Global: Potato Chips Market Forecast: Sales through Other Distribution Channels (in Million Kg), 2024-2032
• Figure 52: Global: Potato Chips Market: Breakup by Key Players (in %)
• Figure 53: Potato Chips Manufacturing: Detailed Process Flow
• Figure 54: Potato Chips Manufacturing: Conversion Rate of Feedstocks
• Figure 55: Potato Chips Manufacturing: Proposed Plant Layout
• Figure 56: Potato Chips Manufacturing: Breakup of Capital Costs (in %)
• Figure 57: Potato Chips Industry: Profit Margins at Various Levels of the Supply Chain
• Figure 58: Potato Chips Manufacturing: Breakup by Total Production Cost (in %)

List of Tables

• Table 1: Global: Savoury Snacks Market: Key Industry Highlights, 2023 and 2032
• Table 2: Global: Potato Chips Market: Key Industry Highlights, 2023 and 2032
• Table 3: Global: Potato Chips Market Forecast: Breakup by Region (in Million Kg), 2024-2032
• Table 4: Global: Potato Chips Market Forecast: Breakup by Product Type (in Million Kg), 2024-2032
• Table 5: Global: Potato Chips Market Forecast: Breakup by Distribution Channel (in Million Kg), 2024-2032
• Table 6: Global: Potato Chips Market: Competitive Structure
• Table 7: Global: Potato Chips Market: Key Players
• Table 8: Potato Chips Manufacturing Plant: Costs Related to Land and Site Development (in US$)
• Table 9: Potato Chips Manufacturing Plant: Costs Related to Civil Works (in US$)
• Table 10: Potato Chips Manufacturing Plant: Costs Related to Machinery (in US$)
• Table 11: Potato Chips Manufacturing Plant: Raw Material Requirements (in Tons/Day) and Expenditures (US$/Ton)
• Table 12: Potato Chips Manufacturing Plant: Costs Related to Salaries and Wages (in US$)
• Table 13: Potato Chips Manufacturing Plant: Costs Related to Other Capital Investments (in US$)
• Table 14: Details of Financial Assistance Offered by Financial Institutions
• Table 15: Potato Chips Manufacturing Plant: Capital Costs (in US$)
• Table 16: Potato Chips Manufacturing Plant: Techno-Economic Parameters
• Table 17: Potato Chips Manufacturing Plant: Taxation and Depreciation (in US$)
• Table 18: Potato Chips Manufacturing Plant: Income Projections (in US$)
• Table 19: Potato Chips Manufacturing Plant: Expenditure Projections (in US$)
• Table 20: Potato Chips Manufacturing Plant: Cash Flow Analysis Without Considering the Income Tax Liability (in US$)
• Table 21: Potato Chips Manufacturing Plant: Cash Flow Analysis on Considering the Income Tax Liability (in US$)
• Table 22: Potato Chips Manufacturing Plant: Profit and Loss Account (in US$)

The global potato chips market size reached US$ 34.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 43.6 Billion by 2032, exhibiting a growth rate (CAGR) of 2.6% during 2024-2032. Significant growth in the organized retail sector, the emerging trend of westernization of food consumption patterns, and the increasing demand for convenient food options represent some of the key factors driving the market.

Considerable Growth in the Organized Retail Sector Augmenting the Market Growth

The organized retail sector's growth has significantly impacted the demand for potato chips worldwide. This sector has grown rapidly in many countries over the past few decades, particularly in emerging markets. One of the key drivers in the market is the increasing availability and accessibility of these products through organized retail channels. Organized retail is consolidating small, independent retailers into larger chains or supermarkets. Supermarkets and convenience stores stock a wide variety of snacks, including potato chips, making them easily accessible to consumers. This has led to increased consumption of potato chips as a convenient and popular snack option. Moreover, organized retail has enabled potato chip manufacturers to reach a wider consumer base and expand their distribution networks. As organized retailers often have their private label brands, they have been able to offer affordable and competitive prices, which has further increased demand for potato chips. In addition, the growth of the organized retail sector has also led to changes in consumer behavior, with consumers becoming more inclined towards packaged and processed foods. As potato chips have become popular and widely available snack, they have benefited from this trend and have become a staple in many households. Overall, significant growth in the organized retail sector has played a significant role in driving the demand for potato chips worldwide by increasing accessibility and availability, expanding distribution networks, and changing consumer behavior toward processed and packaged foods.

Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. The market structure is fragmented, with several large-, medium- and small-scale players currently operating in the global potato chips industry. The volume of new entrants in the potato chips industry is low due to the large players dominating the industry, stringent government regulations, and difficulty gaining access to distribution channels.

What are Potato Chips?

Potato chips, also known as crisps in some countries, are a popular snack made from thinly sliced potatoes that are deep-fried or baked until crispy. They are a convenient and satisfying snack that can be enjoyed on their own or as an accompaniment to other foods. Today, potato chips are a staple snack food enjoyed worldwide. They are available in a variety of flavors, including classic salted, barbecue, sour cream, onion, and many more. Some potato chip brands offer healthier options, such as baked or reduced-fat chips. They are a beloved snack food enjoyed by people of all ages and backgrounds.

COVID-19 Impact:

The outbreak of the COVID-19 pandemic slowed down the global potato chips market growth in 2020 due to lockdown restrictions imposed by governments across various regions of the world. However, with the easing of COVID-19-induced lockdown in most countries and consumers' shift towards e-commerce, the market started to recover gradually. The spread of COVID-19 and subsequent lockdowns across various regions adversely impacted consumer spending and, thus, the distribution of the products. The closure of the facilities and the distribution channels has resulted in supply shortages and has inadvertently impacted the total global sales in the first half of 2020. Consumers were also facing supply shortages, and a sharp decline had been witnessed in the offline sales of products across many regions. As a result, several retail stores are trying to expand their presence through e-commerce channels and offering their products at discounted prices to achieve high growth. The containment measures taken by the governments of various countries in response to control the outbreak of COVID-19 disrupted the entire supply chain by creating logistical interruptions, transportation restrictions, and product supply across borders. This lowered the demand for the import and export of dehydrated potatoes in Q1 and Q2 of 2020. However, the market witnessed growth in the second half of 2020.

Potato Chips Market Trends:

The convenience offered by potato chips has made them a popular snack food worldwide. The availability of diverse product varieties and regional flavors has also helped expand the market, particularly in emerging regions. Furthermore, the augmenting demand for potato chips has been increasing rapidly due to increasing disposable incomes and changing lifestyles. Value addition by manufacturers and improvements in the organized retail sector in the developing regions represent other growth-inducing factors. The raw materials used to manufacture potato chips are potatoes, oil, and salt, which are widely available worldwide. Hence, a reliable supply of potatoes and other materials is ensured, providing the potato chips market with a constant supply and efficient production planning. Developing countries are expected to drive the global potato chip market in the coming years. Earlier, the consumption of potato chips was largely confined to western countries. However, with the emerging trend of westernization of food consumption patterns in addition to the growing economy, rise in middle-class population, and increasing urbanization, the consumption of potato chips in developing economies is expected to grow significantly.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global potato chips market report, along with forecasts at the global and country level from 2024-2032. Our report has categorized the market based on product type and distribution channel.

Product Type Insights:

Plain

Flavoured

The report has provided a detailed breakup and analysis of the potato chips market based on the product type. This includes plain and flavoured. According to the report, plain represented the largest segment. Customers are preferring traditional chips with less salt content owing to the rise in chronic diseases, the trend of combining conventional chips with gourmets, burgers, sandwiches, etc., and easy availability are the major factors driving the segment. With the rising health consciousness among the global population, several potato chip manufacturers are launching value-added products. This includes products with reduced fat and calorie content, fortified with healthy ingredients, made with sea salt, etc.

Distribution Channel Insights:

Supermarkets/Hypermarkets

Convenience Stores

Specialty Food Stores

Online Stores

Others

The report has provided a detailed breakup and analysis of the potato chips market based on the distribution channel. This includes supermarkets/hypermarkets, convenience stores, specialty food stores and online stores. Amongst these, supermarkets/hypermarkets represent the largest segment on account of the availability of discounts on bulk purchases, rapid increase in the number of grocery stores, good quality chips at preferred prices, and no risk of bad debts. Supermarkets and hypermarkets provide a pleasant experience by infusing technology to address shoppers' inquiries. In addition, innovative store design, ample selection, executional excellence, and exceptional service are also expected to propel the market demand for potato chips through these retail channels. Additionally, the increasing consumer health awareness and shifting preference of consumers from unbranded to branded products owing to their superior quality has also prompted the inclusion of premium potato chips brands across supermarkets and hypermarkets in the world, which is further anticipated to stimulate the market growth during the forecast period.

Regional Insights:

United States

United Kingdom

Russia

China

Argentina

Brazil

India

The report has also provided a comprehensive analysis of all the major regional markets, which include the United States, the United Kingdom, Russia, China, Argentina, Brazil, and India. According to the report, United States was the largest market for potato chips. Americans have a large snacking habit, which is expected to continue to bolster growth in the potato chips market, along with the inflating disposable income levels of the masses and easy product availability across the country.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global potato chips market. Some of the companies covered in the report include:

Pepsico

Calbee Inc.

Intersnack Group GmbH & Co. KG

Mondelez International

Herr Foods Inc.

Please note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

• 1. What was the size of the global potato chips market in 2023?
• 2. What is the expected growth rate of the global potato chips market during 2024-2032?
• 3. What has been the impact of COVID-19 on the global potato chips market?
• 4. What are the key factors driving the global potato chips market?
• 5. What is the breakup of the global potato chips market based on the product type?
• 6. What is the breakup of the global potato chips market based on the distribution channel?
• 7. What are the key regions in the global potato chips market?
• 8. Who are the key players/companies in the global potato chips market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Savoury Snacks Industry

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Market Breakup by Product Type
• 5.4 Market Forecast

6 Global Potato Chips Industry

• 6.1 Market Overview
• 6.2 Market Performance
  • 6.2.1 Volume Trends
  • 6.2.2 Value Trends
• 6.3 Impact of COVID-19
• 6.4 Price Analysis
  • 6.4.1 Key Price Indicators
  • 6.4.2 Price Structure
  • 6.4.3 Price Trends
• 6.5 Market Breakup by Region
• 6.6 Market Breakup by Product Type
• 6.7 Market Breakup by Distribution Channel
• 6.8 Market Forecast
• 6.9 SWOT Analysis
  • 6.9.1 Overview
  • 6.9.2 Strengths
  • 6.9.3 Weaknesses
  • 6.9.4 Opportunities
  • 6.9.5 Threats
• 6.10 Value Chain Analysis
• 6.11 Porter's Five Forces Analysis
  • 6.11.1 Overview
  • 6.11.2 Bargaining Power of Buyers
  • 6.11.3 Bargaining Power of Suppliers
  • 6.11.4 Degree of Competition
  • 6.11.5 Threat of New Entrants
  • 6.11.6 Threat of Substitutes
• 6.12 Key Market Drivers and Success Factors

7 Global Potato Chips Market: Performance of Key Regions

• 7.1 United States
  • 7.1.1 Current and Historical Market Trends
  • 7.1.2 Market Forecast
  • 7.1.3 Key Players
• 7.2 United Kingdom
  • 7.2.1 Current and Historical Market Trends
  • 7.2.2 Market Forecast
  • 7.2.3 Key Players
• 7.3 Russia
  • 7.3.1 Current and Historical Market Trends
  • 7.3.2 Market Forecast
  • 7.3.3 Key Players
• 7.4 China
  • 7.4.1 Current and Historical Market Trends
  • 7.4.2 Market Forecast
  • 7.4.3 Key Players
• 7.5 Argentina
  • 7.5.1 Current and Historical Market Trends
  • 7.5.2 Market Forecast
  • 7.5.3 Key Players
• 7.6 Brazil
  • 7.6.1 Current and Historical Market Trends
  • 7.6.2 Market Forecast
  • 7.6.3 Key Players
• 7.7 India
  • 7.7.1 Current and Historical Market Trends
  • 7.7.2 Market Forecast
  • 7.7.3 Key Players

8 Global Potato Chips Market: Breakup by Product Type

• 8.1 Plain
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Flavoured
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Global Potato Chips Market: Breakup by Distribution Channel

• 9.1 Supermarkets/Hypermarkets
  • 9.1.1 Market Trends
  • 9.1.2 Market Forecast
• 9.2 Convenience Stores
  • 9.2.1 Market Trends
  • 9.2.2 Market Forecast
• 9.3 Specialty Food Stores
  • 9.3.1 Market Trends
  • 9.3.2 Market Forecast
• 9.4 Online Stores
  • 9.4.1 Market Trends
  • 9.4.2 Market Forecast
• 9.5 Others
  • 9.5.1 Market Trends
  • 9.5.2 Market Forecast

10 Competitive Landscape

• 10.1 Competitive Structure
• 10.2 Market Breakup by Key Players

11 Potato Chips Manufacturing Process

• 11.1 Product Overview
• 11.2 Detailed Process Flow
• 11.3 Various Types of Unit Operations Involved
• 11.4 Mass Balance and Raw Material Requirements

12 Project Details, Requirements and Costs Involved

• 12.1 Land Requirements and Expenditures
• 12.2 Construction Requirements and Expenditures
• 12.3 Plant Layout
• 12.4 Plant Machinery
• 12.5 Machinery Pictures
• 12.6 Raw Material Requirements and Expenditures
• 12.7 Raw Material and Final Product Pictures
• 12.8 Packaging Requirements and Expenditures
• 12.9 Transportation Requirements and Expenditures
• 12.10 Utility Requirements and Expenditures
• 12.11 Manpower Requirements and Expenditures
• 12.12 Other Capital Investments

13 Loans and Financial Assistance

14 Project Economics

• 14.1 Capital Cost of the Project
• 14.2 Techno-Economic Parameters
• 14.3 Product Pricing and Margins Across Various Levels of the Supply Chain
• 14.4 Taxation and Depreciation
• 14.5 Income Projections
• 14.6 Expenditure Projections
• 14.7 Financial Analysis
• 14.8 Profit Analysis

15 Key Player Profiles

• 15.1 Pepsico
• 15.2 Calbee Inc.
• 15.3 Intersnack Group GmbH & Co. KG
• 15.4 Mondelez International
• 15.5 Herr Foods Inc.