市場調査レポート
商品コード
1378972

レジャーボート市場レポート:タイプ別、地域別、2023-2028年

Leisure Boat Market Report by Type (New Leisure Boat, Used Leisure Boat, Monitoring Equipment), and Region 2023-2028

出版日: | 発行: IMARC | ページ情報: 英文 148 Pages | 納期: 2~3営業日

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価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.14円
レジャーボート市場レポート:タイプ別、地域別、2023-2028年
出版日: 2023年11月02日
発行: IMARC
ページ情報: 英文 148 Pages
納期: 2~3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

概要

世界のレジャーボート市場規模は2022年に431億米ドルに達しました。今後、IMARC Groupは、2022年から2028年にかけて3.9%の成長率(CAGR)を示し、2028年には543億米ドルに達すると予測しています。幸福感や精神的健康が重視されるようになっていること、マリーナ開拓やウォーターフロント活性化プロジェクトに対する官民の投資、観光部門によるボートやセーリング体験の推進が拡大していることなどが、市場を推進している主な要因です。

レジャーボートは、主に個人的、家族的、時にはスポーツマン的なレクリエーションに使用される水上バイクです。これらのボートの主な目的は、水上で楽しむことです。大きさは様々で、小型のディンギーや手漕ぎボートから、かなり大型のヨットやヨットにまで及ぶ。ボートはしばしば、寝室、調理用のギャレー、時にはエアコンやエンターテインメント・システムなど、船乗りの快適さと喜びを高めるためのさまざまな設備を備えています。レジャーボートは、セーリング、フィッシング、水上スキー、ダイビングなどのアクティビティや、単に水路をクルージングするのに使われるのが一般的です。レジャーボートは、川、湖、沿岸地域など、さまざまな水域で見られます。レジャーボート産業は、水上レクリエーション活動に対する消費者の関心の高まりに後押しされ、着実な成長を遂げています。

世界市場の主な原動力となっているのは、プレミアム・バケーションのオプションとしてボートやセーリング体験を推進する観光セクターの拡大です。さらに、炭素繊維やその他の先端複合材料を含む素材における新たな技術革新が、ボートの軽量化、耐久性、燃費効率の向上を実現しつつあり、これが市場を後押ししています。また、健康や精神的な健康が重視されるようになり、リラクゼーションと運動の両方を提供するアウトドア・アクティビティに注目が集まっています。さらに、この業界では女性のボート参加が増加しており、市場が多様化するとともに、各企業がデザイン、安全機能、さまざまな属性に合わせたマーケティング戦略などの面で革新的な取り組みを行う新たな機会が生まれています。これとは別に、マリーナ開拓やウォーターフロント活性化プロジェクトに対する公的・民間投資も市場成長に寄与しています。

レジャーボート市場の動向と促進要因:

可処分所得の増加とライフスタイルの変化

世界中の経済が成長を続けるなか、レジャー活動に投資できる余剰所得を持つ個人が増えています。ボートはステータスシンボルとして、また豊かなライフスタイルの反映として見られることが多く、経済的に余裕のある人々にとって魅力的な選択肢となっています。経済的な繁栄とともに、ライフスタイルの変化も需要の拡大に寄与しています。リモートワークやフレキシブルなワークスケジュールの出現により、多くの個人が、ボートを含むレジャー活動に多くの時間を自由に使えるようになっています。さらに、観光業界はボート体験を贅沢な休暇として宣伝しているため、休暇のためにレジャーボートに投資したりレンタルしたりする個人が増えています。この分野では富裕層が特に影響力を持ち、先端技術や高級アメニティを備えた豪華ヨットを選ぶことが多いです。

建造材料の継続的な技術進歩、

炭素繊維や高度な複合材の使用など、素材における新たな技術革新は、より軽量で耐久性に優れ、燃費効率の高いボートの製造につながっています。これにより、長期的な費用対効果が高まり、より幅広い顧客層にアピールできるようになっています。さらに、GPSナビゲーション、先進推進システム、自動ドッキングなどのスマート・テクノロジーの統合は、ボート体験を向上させています。これは利便性を提供し、安全性にも貢献するため、経験が浅い人でもボートに乗ることができるようになります。ボート・メーカーは、最先端機能を搭載するために技術系企業と提携することが増えており、それによって競争市場で自社製品を差別化しています。テクノロジーが進化を続けるなか、レジャーボート市場は、こうしたイノベーションの採用によって継続的な成長を遂げる可能性が高いです。

社会的・心理的要因

近年、特に若い世代を中心に、物質的な所有物よりも体験を重視する傾向が顕著になっています。様々な社会動向はレジャーボート市場を強く支持しており、ボートは自然とつながり、ストレスを軽減し、精神的な幸福を向上させる方法と考えられています。釣り、水上スキー、シュノーケリングなどのアクティビティは、肉体的な運動と精神的なリラクゼーションの両方を提供します。さらに、デジタルに気を取られることなく、家族で充実した時間を過ごしたいという願望も市場を拡大しています。COVID-19の流行はアウトドア活動の重要性をさらに浮き彫りにしており、多くの人がボートは社会的距離を保ちながら家族や友人と交流し、時間を過ごす安全な方法だと考えています。その結果、屋外で過ごすことの心理的・身体的メリットに対する意識の高まりが、レジャーボート市場の成長に大きく寄与しています。

本レポートで扱う主な質問

  • 世界のレジャーボート市場はこれまでどのように推移してきたか?
  • 世界のレジャーボート市場における促進要因、抑制要因、機会は何か?
  • 促進要因、抑制要因、機会が世界のレジャーボート市場に与える影響は?
  • 主要な地域市場は?
  • 最も魅力的なレジャーボート市場はどの国か?
  • タイプ別の市場内訳は?
  • レジャーボート市場で最も魅力的なタイプは?
  • 世界のレジャーボート市場の競争構造は?
  • 世界のレジャーボート市場における主要プレイヤー/企業は?

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 世界のレジャーボート市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳:タイプ別

  • 新品レジャーボート
    • 市場動向
    • 主要タイプ
      • モーターボート/パワーボート
      • 非電動ボート
    • 市場予測
  • 中古レジャーボート
    • 市場動向
    • 主な種類
      • モーターボート/パワーボート
      • 非電動ボート
    • 市場予測
  • モニタリング機器
    • 市場動向
    • 主要タイプ
      • ボート・ヨット監視ソリューション
      • IoTセンサー
      • テレマティクスソリューション
      • その他
    • 市場予測

第7章 市場内訳:地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳:国別
    • 市場予測

第8章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第9章 バリューチェーン分析

第10章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第11章 価格分析

第12章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Azimut Benetti S.p.A
    • Baja Marine
    • Bavaria Yachtbau GmbH
    • BRP Inc.
    • Brunswick Corporation
    • Chaparral Boats Inc.(Marine Products Corporation)
    • Farr Yacht Design Ltd.
    • Ferretti S.P.A.(Shandong Heavy Industry Group Co. Ltd.)
    • Fountain Powerboats Inc.(Baja Marine Inc.)
    • Mastercraft Boat Holdings Inc.
    • Yamaha Motor Co. Ltd.
図表

List of Figures

  • Figure 1: Global: Leisure Boat Market: Major Drivers and Challenges
  • Figure 2: Global: Leisure Boat Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Leisure Boat Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Leisure Boat Market: Breakup by Type (in %), 2022
  • Figure 5: Global: Leisure Boat Market: Breakup by Region (in %), 2022
  • Figure 6: Global: Leisure Boat (New Leisure Boat) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 7: Global: Leisure Boat (New Leisure Boat) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 8: Global: Leisure Boat (Used Leisure Boat) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 9: Global: Leisure Boat (Used Leisure Boat) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 10: Global: Leisure Boat (Monitoring Equipment) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 11: Global: Leisure Boat (Monitoring Equipment) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 12: North America: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 13: North America: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 14: United States: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 15: United States: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 16: Canada: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 17: Canada: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 18: Asia-Pacific: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 19: Asia-Pacific: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 20: China: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 21: China: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 22: Japan: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 23: Japan: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 24: India: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 25: India: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 26: South Korea: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 27: South Korea: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 28: Australia: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 29: Australia: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 30: Indonesia: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 31: Indonesia: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 32: Others: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 33: Others: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 34: Europe: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 35: Europe: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 36: Germany: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 37: Germany: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 38: France: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 39: France: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 40: United Kingdom: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 41: United Kingdom: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 42: Italy: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 43: Italy: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 44: Spain: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 45: Spain: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 46: Russia: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 47: Russia: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 48: Others: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 49: Others: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 50: Latin America: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 51: Latin America: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 52: Brazil: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 53: Brazil: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 54: Mexico: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 55: Mexico: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 56: Others: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 57: Others: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 58: Middle East and Africa: Leisure Boat Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 59: Middle East and Africa: Leisure Boat Market: Breakup by Country (in %), 2022
  • Figure 60: Middle East and Africa: Leisure Boat Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: Global: Leisure Boat Industry: SWOT Analysis
  • Figure 62: Global: Leisure Boat Industry: Value Chain Analysis
  • Figure 63: Global: Leisure Boat Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Leisure Boat Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Leisure Boat Market Forecast: Breakup by Type (in Million US$), 2023-2028
  • Table 3: Global: Leisure Boat Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 4: Global: Leisure Boat Market: Competitive Structure
  • Table 5: Global: Leisure Boat Market: Key Players
目次
Product Code: SR112023A3658

Abstract

The global leisure boat market size reached US$ 43.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 54.3 Billion by 2028, exhibiting a growth rate (CAGR) of 3.9% during 2022-2028. The increasing emphasis on well-being and mental health, public and private investments in marina development and waterfront revitalization projects and expanding tourism sector's promotion of boating and sailing experiences are some of the major factors propelling the market.

A leisure boat is a watercraft primarily used for personal, family, and sometimes sportsmanlike recreation. The primary purpose of these boats is enjoyment on the water. It can vary widely in size, ranging from small dinghies and rowboats to much larger yachts and sailboats. The boats are often equipped with a variety of amenities to enhance the comfort and pleasure of the boaters, such as sleeping quarters, galleys for cooking, and sometimes even air conditioning and entertainment systems. Leisure boats are commonly used for activities, including sailing, fishing, water skiing, and diving, as well as simply cruising along waterways. They can be found in various bodies of water, including rivers, lakes, and coastal areas. The leisure boating industry has seen steady growth, driven by increasing consumer interest in water-based recreational activities.

The global market is primarily driven by the expanding tourism sector's promotion of boating and sailing experiences as premium vacation options. Moreover, emerging innovations in materials, including carbon fiber and other advanced composites, are making boats lighter, more durable, and more fuel-efficient, this is providing a boost to the market. Besides, with an increasing emphasis on well-being and mental health, individuals are turning to outdoor activities that offer both relaxation and physical exercise. Furthermore, the industry is witnessing an increase in female participation in boating, which is diversifying the market and opening up new opportunities for companies to innovate in terms of design, safety features, and marketing strategies tailored to different demographics, thus creating a positive market outlook. Apart from this, public and private investments in marina development and waterfront revitalization projects are also contributing to market growth.

Leisure Boat Market Trends/Drivers:

Growing Disposable Income and Lifestyle Changes

As economies around the world continue to grow, more individuals find themselves with extra income to invest in recreational activities. Boating is often seen as a status symbol and a reflection of an affluent lifestyle, making it an appealing choice for those with the financial means. Alongside economic prosperity, lifestyle changes also contribute to the growing demand. With the advent of remote work and flexible work schedules, several individuals now have the freedom to spend more time on leisure activities, including boating. Additionally, the tourism industry is promoting boating experiences as luxury getaways, thereby attracting more individuals to invest in or rent leisure boats for vacations. High-net-worth individuals are particularly influential in this sector, often opting for luxury yachts equipped with advanced technology and premium amenities.

Continual Technological Advancements in Build Materials,

Emerging innovations in materials, such as the use of carbon fiber and advanced composites, have led to the production of lighter, more durable, and more fuel-efficient boats. This makes boating more cost-effective in the long term, thus appealing to a broader customer base. Furthermore, the integration of smart technologies, such as GPS navigation, advanced propulsion systems, and automated docking, is enhancing the boating experience. This offers convenience and also contribute to safety, making boating accessible even for those who may have limited experience. Boat manufacturers are increasingly partnering with tech companies to incorporate cutting-edge features, thereby differentiating their products in a competitive market. As technology continues to evolve, the leisure boat market is likely to see continued growth driven by the adoption of these innovations.

Social and Psychological Factors

In recent years, there has been a noticeable shift towards experiences over material possessions, especially among younger generations. Various social trends strongly favor the leisure boating market, as boating is seen as a way to connect with nature, reduce stress, and improve mental well-being. Activities such as fishing, water skiing, and snorkeling offer both physical exercise and mental relaxation. Additionally, the desire for quality family time away from digital distractions is augmenting the market. The COVID-19 pandemic has further highlighted the importance of outdoor activities, with many seeing boating as a safe way to socialize and spend time with family and friends while maintaining social distancing. As a result, the rising awareness of the psychological and physical benefits of spending time outdoors is a significant factor contributing to the growth of the leisure boat market.

Leisure Boat Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels from 2023-2028. Our report has categorized the market based on type.

Breakup by Type:

New Leisure Boat

Motorized/Power Boats

Non-Motorized Boats

Used Leisure Boat

Motorized/Power Boats

Non-Motorized Boats

Monitoring Equipment

Boat and Yacht Monitoring Solutions

IoT Sensors

Telematics Solutions

Others

Used leisure boat dominates the market

The report has provided a detailed breakup and analysis of the market based on the type. This includes new leisure boat (motorized/power boats, and non-motorized boats), used leisure boats (motorized/power boats, and non-motorized boats), and monitoring equipment (boat and yacht monitoring solutions, IoT sensors, telematics solutions, and others). According to the report, used leisure boat represented the largest segment.

The used leisure boat market often provides a wide variety of choices, ranging from smaller crafts, such as dinghies and skiffs to larger, more luxurious yachts. This variety enables consumers to select boats that align with their specific needs, preferences, and budget constraints. The vast inventory in the used boat market also allows for quicker ownership, unlike new boats which may require waiting periods for manufacturing and delivery. Additionally, used boats frequently come with installed aftermarket upgrades and accessories, offering better value for the price. These may include advanced navigation systems, high-quality sound systems, and improved safety features, which a new boat owner would have to purchase separately, incurring additional costs. The growing number of online platforms specializing in the resale of used boats has significantly facilitated the buying process. These platforms offer comprehensive listings along with detailed information, reviews, and sometimes even boat history reports, making it easier for buyers to make informed decisions.

Breakup by Region:

North America

United States

Canada

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America exhibits a clear dominance, accounting for the largest leisure boat market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

North America boasts a high level of disposable income compared to other regions. The prosperity enables a larger percentage of the population to engage in leisure activities, including boating. The prevalence of affluent consumers, especially in coastal cities, contributes to higher sales of both new and used boats., Culturally, boating is deeply ingrained in the North American lifestyle. The U.S. and Canada have a long-standing maritime tradition, which extends to recreational boating. Whether it's sailing along the coasts, fishing in the Great Lakes, or cruising down the many rivers, boating is a popular pastime. This cultural affinity impels demand, not just for the boats themselves, but also for boating accessories, maintenance services, and storage solutions, expanding the market even further. Additionally, the region benefits from a well-developed infrastructure for boating, including marinas, boat repair services, and a strong network of suppliers and dealers. North America also has favorable regulations and policies that encourage boating, further strengthening its leading position in the market.

Competitive Landscape:

Companies are heavily investing in research and development (R&D) to produce innovative designs and features, such as developing efficient engine technologies for motorboats, lightweight materials for hull construction, and integration of smart technologies for navigation and safety. Moreover, with increasing environmental concerns, numerous companies are moving towards sustainable practices. Electric and hybrid boats are being developed as eco-friendly alternatives to traditional gasoline-powered boats. Companies are also looking to expand their geographical footprint. Also, strategic partnerships with technology companies for integrated systems, as well as collaborations with design studios for luxury interiors are helping to differentiate products in a competitive marketplace. Besides, enhanced customer service through training programs for boat operation, maintenance services, and financial schemes, including loans or leasing options are being offered to improve the overall customer experience.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Azimut Benetti S.p.A

Baja Marine

Bavaria Yachtbau GmbH

BRP Inc.

Brunswick Corporation

Chaparral Boats Inc. (Marine Products Corporation)

Farr Yacht Design Ltd.

Ferretti S.P.A. (Shandong Heavy Industry Group Co. Ltd.)

Fountain Powerboats Inc. (Baja Marine Inc.)

Mastercraft Boat Holdings Inc

Yamaha Motor Co. Ltd.

(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)

Recent Developments:

In January 2023, Bavaria Yachtbau GmbH launched BAVARIA SR33 and celebrated the digital premiere of the new sailing yacht BAVARIA C46. The BAVARIA SR33 offers individual relaxation, social hours at sea and fun motor boating, each having their own space.

In January 2023, Brunswick Corporation launched a new boat brand designed for electrification and first-time boaters. The company has introduced the X13, a 13-foot, multi-tool vessel built from durable rotomolded polyethylene to enable boaters to experience the outdoors with confidence.

In July 2022, Mastercraft Boat Holdings, Inc. announced its 2023 towboat range featuring enhanced comfort, ergonomics, and technology, including the compact XT20 with a new hull design, higher freeboard, increased ballast, and SurfStar for customizable wakes and waves.

Key Questions Answered in This Report:

  • How has the global leisure boat market performed so far, and how will it perform in the coming years?
  • What are the drivers, restraints, and opportunities in the global leisure boat market?
  • What is the impact of each driver, restraint, and opportunity on the global leisure boat market?
  • What are the key regional markets?
  • Which countries represent the most attractive leisure boat market?
  • What is the breakup of the market based on the type?
  • Which is the most attractive type in the leisure boat market?
  • What is the competitive structure of the global leisure boat market?
  • Who are the key players/companies in the global leisure boat market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Leisure Boat Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 New Leisure Boat
    • 6.1.1 Market Trends
    • 6.1.2 Major Types
      • 6.1.2.1 Motorized/Power Boats
      • 6.1.2.2 Non-Motorized Boats
    • 6.1.3 Market Forecast
  • 6.2 Used Leisure Boat
    • 6.2.1 Market Trends
    • 6.2.2 Major Types
      • 6.2.2.1 Motorized/Power Boats
      • 6.2.2.2 Non-Motorized Boats
    • 6.2.3 Market Forecast
  • 6.3 Monitoring Equipment
    • 6.3.1 Market Trends
    • 6.3.2 Major Types
      • 6.3.2.1 Boat and Yacht Monitoring Solutions
      • 6.3.2.2 IoT Sensors
      • 6.3.2.3 Telematics Solutions
      • 6.3.2.4 Others
    • 6.3.3 Market Forecast

7 Market Breakup by Region

  • 7.1 North America
    • 7.1.1 United States
      • 7.1.1.1 Market Trends
      • 7.1.1.2 Market Forecast
    • 7.1.2 Canada
      • 7.1.2.1 Market Trends
      • 7.1.2.2 Market Forecast
  • 7.2 Asia-Pacific
    • 7.2.1 China
      • 7.2.1.1 Market Trends
      • 7.2.1.2 Market Forecast
    • 7.2.2 Japan
      • 7.2.2.1 Market Trends
      • 7.2.2.2 Market Forecast
    • 7.2.3 India
      • 7.2.3.1 Market Trends
      • 7.2.3.2 Market Forecast
    • 7.2.4 South Korea
      • 7.2.4.1 Market Trends
      • 7.2.4.2 Market Forecast
    • 7.2.5 Australia
      • 7.2.5.1 Market Trends
      • 7.2.5.2 Market Forecast
    • 7.2.6 Indonesia
      • 7.2.6.1 Market Trends
      • 7.2.6.2 Market Forecast
    • 7.2.7 Others
      • 7.2.7.1 Market Trends
      • 7.2.7.2 Market Forecast
  • 7.3 Europe
    • 7.3.1 Germany
      • 7.3.1.1 Market Trends
      • 7.3.1.2 Market Forecast
    • 7.3.2 France
      • 7.3.2.1 Market Trends
      • 7.3.2.2 Market Forecast
    • 7.3.3 United Kingdom
      • 7.3.3.1 Market Trends
      • 7.3.3.2 Market Forecast
    • 7.3.4 Italy
      • 7.3.4.1 Market Trends
      • 7.3.4.2 Market Forecast
    • 7.3.5 Spain
      • 7.3.5.1 Market Trends
      • 7.3.5.2 Market Forecast
    • 7.3.6 Russia
      • 7.3.6.1 Market Trends
      • 7.3.6.2 Market Forecast
    • 7.3.7 Others
      • 7.3.7.1 Market Trends
      • 7.3.7.2 Market Forecast
  • 7.4 Latin America
    • 7.4.1 Brazil
      • 7.4.1.1 Market Trends
      • 7.4.1.2 Market Forecast
    • 7.4.2 Mexico
      • 7.4.2.1 Market Trends
      • 7.4.2.2 Market Forecast
    • 7.4.3 Others
      • 7.4.3.1 Market Trends
      • 7.4.3.2 Market Forecast
  • 7.5 Middle East and Africa
    • 7.5.1 Market Trends
    • 7.5.2 Market Breakup by Country
    • 7.5.3 Market Forecast

8 SWOT Analysis

  • 8.1 Overview
  • 8.2 Strengths
  • 8.3 Weaknesses
  • 8.4 Opportunities
  • 8.5 Threats

9 Value Chain Analysis

10 Porters Five Forces Analysis

  • 10.1 Overview
  • 10.2 Bargaining Power of Buyers
  • 10.3 Bargaining Power of Suppliers
  • 10.4 Degree of Competition
  • 10.5 Threat of New Entrants
  • 10.6 Threat of Substitutes

11 Price Analysis

12 Competitive Landscape

  • 12.1 Market Structure
  • 12.2 Key Players
  • 12.3 Profiles of Key Players
    • 12.3.1 Azimut Benetti S.p.A
      • 12.3.1.1 Company Overview
      • 12.3.1.2 Product Portfolio
      • 12.3.1.3 Financials
    • 12.3.2 Baja Marine
      • 12.3.2.1 Company Overview
      • 12.3.2.2 Product Portfolio
    • 12.3.3 Bavaria Yachtbau GmbH
      • 12.3.3.1 Company Overview
      • 12.3.3.2 Product Portfolio
      • 12.3.3.3 Financials
    • 12.3.4 BRP Inc.
      • 12.3.4.1 Company Overview
      • 12.3.4.2 Product Portfolio
      • 12.3.4.3 Financials
    • 12.3.5 Brunswick Corporation
      • 12.3.5.1 Company Overview
      • 12.3.5.2 Product Portfolio
      • 12.3.5.3 Financials
      • 12.3.5.4 SWOT Analysis
    • 12.3.6 Chaparral Boats Inc. (Marine Products Corporation)
      • 12.3.6.1 Company Overview
      • 12.3.6.2 Product Portfolio
    • 12.3.7 Farr Yacht Design Ltd.
      • 12.3.7.1 Company Overview
      • 12.3.7.2 Product Portfolio
    • 12.3.8 Ferretti S.P.A. (Shandong Heavy Industry Group Co. Ltd.)
      • 12.3.8.1 Company Overview
      • 12.3.8.2 Product Portfolio
      • 12.3.8.3 Financials
    • 12.3.9 Fountain Powerboats Inc. (Baja Marine Inc.)
      • 12.3.9.1 Company Overview
      • 12.3.9.2 Product Portfolio
    • 12.3.10 Mastercraft Boat Holdings Inc.
      • 12.3.10.1 Company Overview
      • 12.3.10.2 Product Portfolio
      • 12.3.10.3 Financials
    • 12.3.11 Yamaha Motor Co. Ltd.
      • 12.3.11.1 Company Overview
      • 12.3.11.2 Product Portfolio
      • 12.3.11.3 Financials
      • 12.3.11.4 SWOT Analysis