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市場調査レポート
商品コード
1519390
360度カメラ市場レポート:接続タイプ、解像度、カメラタイプ、業界別、用途、流通チャネル、地域別、2024年~2032年360-Degree Camera Market Report by Connectivity Type, Resolution (High-definition, Ultra-high-definition ), Camera Type, Vertical, Application, Distribution Channel, and Region 2024-2032 |
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カスタマイズ可能
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360度カメラ市場レポート:接続タイプ、解像度、カメラタイプ、業界別、用途、流通チャネル、地域別、2024年~2032年 |
出版日: 2024年07月01日
発行: IMARC
ページ情報: 英文 137 Pages
納期: 2~3営業日
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360度カメラの世界市場規模は、2023年に13億5,400万米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけての成長率(CAGR)は22.9%を示し、2032年には91億3,240万米ドルに達すると予測しています。様々なビデオゲームにおける仮想現実と拡張現実(VR/AR)の普及の高まり、コンテンツの作成と共有のためのソーシャルネットワーキングプラットフォームの増加、モバイル機器への統合の拡大は、市場を牽引する主な要因のいくつかを表しています。
安全性とセキュリティ対策の向上に対する需要の高まりが市場成長を促進
さまざまな公共スペースや商業スペース、集合住宅におけるセキュリティ侵害の発生件数や、脅威や強盗の件数の増加が、360度カメラ市場の成長を促進しています。このほか、主要な市場プレーヤーは、効率性と機能性を向上させるために、技術的に高度でインテリジェントな側面を監視カメラに統合しています。また、搬入口、倉庫、駐車場、小売店、倉庫などの広い範囲を監視するために、様々な施設や工業地帯で360度監視カメラの設置が増加していることが、360度カメラ市場の成長を促進しています。
市場構造、主要企業の市場シェア、市況分析、主要成功戦略、競合ダッシュボード、企業評価象限などの競合分析が本レポートで取り上げられています。また、主要企業の詳細プロファイルも掲載しています。市場構造は、競合他社の技術革新に匹敵するリソースを持つ限られた数の世界的・地域的プレーヤーで統合されています。ベンダーが競争上の優位性を得るために先進技術を採用することで、市場競争は激化すると予想されます。360度カメラ市場は大きな成長ポテンシャルを秘めているため、新規参入企業の数は多く、市場プレイヤーは製造、開発、設計、計画、既存施設の拡張を行っているため、製品の差別化率は低いです。
360度カメラとは?
360度カメラとは、360度の視野を撮影できる携帯型の小型全方位カメラのことです。カメラ本体、下部ミラー、上部ミラー、絞り、ガラスハウジング、カバーで構成されます。円形に配置された複数の広角レンズを利用し、ワンショットで全景を撮影する機能を持っています。パノラマ撮影、ロボット撮影、映画、鮮明な写真や動画など、広い視野を必要とする分野で使用されます。また、マーケティング用にカスタマイズされたバーチャルリアリティ(VR)体験を提供するために、モノスコピックビデオとステレオスコピックビデオの両方を撮影することもできます。また、教育や娯楽目的でリアルなコンテンツを作成するために水中で使用されることもあります。スマートフォン用VRヘッドセットと統合され、スポーツやイベント会場の周囲に設置されることも多く、ファンが試合やコンサートのライブを観戦できるようにします。また、ワイヤレス・フィデリティ(Wi-Fi)やブルートゥースでスマートフォンに接続することもでき、編集、転送、後処理、各種ソーシャルメディア・プラットフォームでの共有がより簡単かつ迅速になります。360度カメラは、広いエリアでの不審な活動の監視や検出、公共の場や住宅地での人の動きの追跡、セキュリティシステムの強化、屋内外の監視などに幅広く活用されています。
コロナウイルスの発生は360度カメラ業界に悪影響を及ぼし、市場全体の生産と販売に大きな落ち込みをもたらしました。ロックダウンや社会的距離のため、人々はビジネスや専門的なイベント、撮影、旅行やグルメブログを行うために家から出ることができず、カメラの需要が減少しました。これに加えて、生産工場の操業停止、サプライチェーンの混乱、輸送規制が、世界の360度カメラ製造プロセスの妨げとなった。さらに、パンデミック時の輸送制限やフライトのキャンセルにより、半導体、コンデンサー、プロセッサーなどの原材料が製造ユニットまで輸送できず、市場での供給が失われました。さらに、センサーやチップのような様々な不可欠な原材料の輸入が大幅に減少し、疾病の発生による生産工場の労働力不足も市場の成長にマイナスの影響を与えました。
現在、360度カメラは非常に効果的で高解像度の画像を生成するため、需要が増加しており、市場にプラスの影響を与える主な要因の1つとなっています。これに加えて、様々なビデオゲームや他の形態のインタラクティブエンターテイメントにおける仮想現実や拡張現実(VR/AR)の利用が増加していることが、市場の成長を促進しています。さらに、リアルタイムの4Kおよびハイダイナミックレンジ(HDR)コンテンツへの嗜好の高まりから、モバイル機器への360度カメラの統合が進んでいることも、市場の見通しを良好なものにしています。これとは別に、YouTubeやFacebookなどのソーシャル・ネットワーキング・プラットフォームの増加により、ユーザーが360度カメラのコンテンツを作成・共有できるようになったことが、市場の成長を強化しています。さらに、 促進要因に周囲の状況をよりよく理解させ、障害物を認識させ、全体的な交通安全を提供するために、自動車分野で360度カメラの採用が増加していることが、市場の成長を支えています。
The global 360-degree camera market size reached US$ 1,354.0 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 9,132.4 Million by 2032, exhibiting a growth rate (CAGR) of 22.9% during 2024-2032. The rising prevalence of virtual and augmented reality (VR/AR) in various video games, increasing number of social networking platforms to create and share content, and the growing integration into mobile devices represent some of the key factors driving the market.
Growing Demand for Improved Safety and Security Measures Fostering Market Growth
The growing incidences of security breaches and the increasing number of threat and burglary cases in various public and commercial spaces and residential complexes are driving the growth of the 360-degree camera market. Besides this, key market players are integrating technologically advanced and intelligent aspects into surveillance cameras to improve their efficiency and functionality. In addition, the increasing installation of 360-degree surveillance cameras in various facilities and industrial areas for surveillance of wide-open areas, such as loading bays, warehouses, parking lots, retail locations, and storehouses, is propelling the growth of the market of 360-degree cameras.
Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. The market structure is consolidated with a limited number of global and regional players that have the resources to match the innovations of their competitors. The competition in the market is expected to intensify as vendors adopt advanced technologies to gain competitive advantages. The number of new entrants in the industry is high as the 360-degree camera market possesses a considerable growth potential and the rate of product differentiation is low as market players are manufacturing, developing, designing, planning, and expanding their existing facilities.
What is 360-Degree Camera?
360-degree camera refers to a small portable omnidirectional camera that can capture a 360-degree field view. It comprises a camera body, lower and upper mirror, aperture, glass housing, and cover. It functions by capturing an entire scene in a single shot by utilizing multiple wide-angle lenses arranged in a circular form. It is used in areas wherein extensive visual field coverage is required, such as panoramic photography, robotics, films, and vivid photos and videos. It can also film both monoscopic and stereoscopic videos to offer customized virtual reality (VR) experiences for marketing. It also finds applications underwater to create realistic content for educational and entertainment purposes. It is often integrated with smartphone-based VR headsets and placed around the sports and events arenas to enable fans to watch live games and concerts. It can also be connected to smartphones via wireless fidelity (Wi-Fi) or Bluetooth, which makes editing, transferring, post-processing, and sharing on various social media platforms easier and faster. A 360-degree camera is extensively utilized for monitoring and detecting suspicious activities in large areas, tracking the movement of people in public places and residential areas, strengthening security systems, and conducting indoor and outdoor surveillance.
The outbreak of the coronavirus negatively impacted the 360-degree camera industry, causing a heavy dip in production and sales in the overall market. Due to lockdowns and social distancing, people could not move out of their houses to perform any business or professional event, shooting, and travel and food vlogging, which caused a decrement in demand for cameras. Besides this, the shutdown of production plants, supply chain disruptions, and transport restrictions hampered the 360-degree camera manufacturing process worldwide. Moreover, due to the implementation of transport restrictions and cancellation of flights during the pandemic, raw materials like semiconductors, capacitors, and processors could not be transported to the manufacturing units, which led to the loss of supply in the market. Furthermore, there was a considerable reduction in the import of various integral raw materials, such as sensors and chips, along with the shortage of labor in the production plants due to the occurrence of diseases, which negatively impacted the growth of the market.
At present, the increasing demand for 360-degree cameras, as they are extremely effective and produce high-resolution images, represents one of the major factors influencing the market positively. Besides this, the rising utilization of virtual and augmented reality (VR/AR) in various video games and other forms of interactive entertainment is propelling the growth of the market. In addition, the growing integration of 360-degree cameras into mobile devices on account of the increasing preference for real-time 4K and high dynamic range (HDR) content is offering a favorable market outlook. Apart from this, the increasing number of social networking platforms, such as YouTube and Facebook, enabling users to create and share 360-degree camera content is strengthening the growth of the market. Additionally, the rising employment of 360-degree cameras in the automotive sector to provide drivers with a better understanding of their surroundings, obstruction awareness, and overall road safety is supporting the growth of the market.
IMARC Group provides an analysis of the key trends in each segment of the global 360-degree camera market report, along with forecasts at the global and regional levels from 2024-2032. Our report has categorized the market based on connectivity type, resolution, camera type, vertical, application, and distribution channel.
Wired
Wireless
The report has provided a detailed breakup and analysis of the 360-degree camera market based on the connectivity type. This includes wired and wireless. According to the report, wired represented the largest segment as it assists in connecting the camera with any portable devices, such as smart phones, laptops, and tablets. In addition, wired connectivity assists in transferring, editing, and sharing files on social media easier and faster, which is propelling the growth of the respective segment.
High-definition (HD)
Ultra-high-definition (UHD)
A detailed breakup and analysis of the 360-degree camera market based on the resolution has also been provided in the report. This includes high-definition (HD) and ultra-high-definition (UHD). According to the report, high-definition accounted for the largest market share as it offers increased pixel density and enables cameras to record images in a widescreen aspect ratio. In addition, the increasing integration of high-definition (HD) cameras in mobiles to record real-time HD content is strengthening the market growth.
Single
Professional
A detailed breakup and analysis of the 360-degree camera market based on the camera type has also been provided in the report. This includes single and professional. According to the report, professional accounted for the largest market share as it requires minimum installation time and costs. In addition, the growing utilization of professional cameras for sports photography and event photography is bolstering the market growth.
Media and Entertainment
Consumer
Military and Defense
Travel and Tourism
Automotive
Commercial
Healthcare
Others
A detailed breakup and analysis of the 360-degree camera market based on the vertical has also been provided in the report. This includes media and entertainment, consumer, military and defense, travel and tourism, automotive, commercial, healthcare, and others. According to the report, media and entertainment accounted for the largest market share due to the introduction of technologically advanced virtual reality (VR) devices, along with the increasing number of professional gamers. In addition, the growing popularity of 3-dimensional (3D) animated movies and emerging trend of recording adventure activities is propelling the growth of the market.
Traffic-Monitoring
Grid Layout
Aerial Scenery
Others
A detailed breakup and analysis of the 360-degree camera market based on the application has also been provided in the report. This includes traffic-monitoring, grid layout, aerial scenery, and others. According to the report, aerial scenery accounted for the largest market share as it provides complete view of an extensive property. In addition, the increasing utilization of 360-degree cameras in aerial scenery to map small ecosystems and dine-scale landscape features is contributing to the growth of the respective segment.
Online Stores
Single-Brand Stores
Multi-Brand Stores
A detailed breakup and analysis of the 360-degree camera market based on the distribution channel has also been provided in the report. This includes online stores, single-brand stores, and multi-brand stores. According to the report, single-brand stores accounted for the largest market share on account of the rising number of single-brand stores offering innovative 360-degree cameras that are convenient and easy to use. Besides this, the increasing number of relaxations in regulations for single-brand retailers, along with the thriving e-commerce industry, is propelling the growth of the market.
North America
United States
Canada
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for 360-degree camera. Some of the factors driving the North America 360-degree camera market included the rising adoption of technologically advanced virtual and augmented reality (VR/AR) systems for various forms of interactive entertainment, increasing utilization of 360-degree cameras for creating immersive and interactive gaming and viewing experience for various users, and the growing integration of innovative panamorph lens technology in surveillance cameras for enhancing the functionality, etc.
360fly, Inc.
Bubl Technology Inc.
Gopro Inc.
Insta360 (Arashi Vision Inc.)
Eastman Kodak Company
LG Electronics Inc.
Nikon Corporation
Nokia Corporation
Professional360 GmbH (Panono)
Ricoh Company Ltd.
Rylo Inc.
Samsung Electronics Co. Ltd.
Sony Corporation
Xiaomi Group
Please note that this only represents a partial list of companies, and the complete list has been provided in the report.