360度カメラの市場規模：解像度、流通チャネル、接続タイプ、カメラタイプ、業界別、地域別、2024年～2031年

360度カメラ市場評価、2024年～2031年

360度カメラは、不動産、観光、バーチャルリアリティなど様々な分野で不可欠な存在となっています。完全なパノラマビューを提供する360度カメラの包括的なキャプチャ機能は、ユーザーのエンゲージメントとインタラクションを大幅に強化しています。360度カメラ市場は大幅な成長を遂げ、2024年には19億3,000万米ドルを超え、2031年には評価額が108億1,000万米ドルに達すると予測されています。

画像解像度やデータ処理能力の向上など、360度カメラの技術的進歩が、多様な用途での採用に拍車をかけています。これらの機能強化により、より高品質な映像体験やより効果的なコンテンツ制作が可能になります。その結果、360度カメラ市場は2024年から2031年にかけてCAGR24%の堅調な成長が見込まれています。

360度カメラ市場定義/概要

360度カメラとは、水平方向と垂直方向の360度すべての角度を含む、環境の全球ビューをキャプチャするように設計されたイメージングデバイスです。限られた視野を記録する従来のカメラとは異なり、360度カメラは複数のレンズまたは1つのパノラマレンズを使用して完全なパノラマ画像または動画を撮影し、没入感のあるインタラクティブな映像体験を提供します。

これらのカメラは、バーチャルな物件ツアーを作成するための不動産、観光地を紹介するための観光や魅力的な旅行、没入型体験を強化するためのバーチャルリアリティ（VR）や拡張現実（AR）など、さまざまな分野で広く使用されています。また、コンサートや会議などのライブイベントの記録にも使用され、視聴者にあたかもその場にいるかのような包括的な視点を提供しています。360度カメラは監視やセキュリティーに利用され、監視エリアを完全にカバーします。バーチャル・ツアーやインタラクティブ・メディアの作成など、包括的な視覚表現が必要な場合には特に有利で、ユーザーに周囲の状況をフルコンテキストで提供することができます。

技術の進歩は360度カメラ市場の促進要因にどのような影響を与えているか？

技術の進歩は360度カメラ市場の促進要因に大きな影響を与えています。重要な要因の1つは、カメラの解像度と画質の継続的な改善です。メーカーがより高解像度のセンサーや高度な画像処理技術で革新するにつれ、360度カメラはより鮮明で詳細なパノラマ画像を提供できるようになった。この強化は、仮想現実（VR）や拡張現実（AR）のアプリケーションにとって極めて重要であり、高解像度の映像は没入感のある体験に不可欠です。

市場を牽引する技術的進歩は、人工知能（AI）と機械学習アルゴリズムの統合です。これらの技術は、リアルタイムの物体検出、画像の自動スティッチング、安定化の強化などの機能を可能にします。また、AI主導の分析は、よりスマートな洞察を提供し、360度カメラの機能を強化することで、ユーザーエクスペリエンスを向上させる。

よりコンパクトで使いやすいデザインの開発も市場開拓に貢献しています。カメラがよりポータブルになり、操作が容易になるにつれて、不動産からスポーツやイベントまで、さまざまな用途に使用する幅広い消費者や専門家を魅了しています。

360度カメラ市場でメーカーが直面している主な課題は何か、また、これらの課題は市場成長にどのような影響を与えるか？

高度な360度カメラシステムの高コスト。高解像度のイメージング、スティッチング、リアルタイム処理に必要な技術は高価であるため、予算に敏感な消費者や中小企業での採用が制限されます。

課題は、データの保存と処理に多大なコストがかかることです。360度カメラは大量のデータを生成するため、堅牢なストレージソリューションと強力な処理能力を必要とします。これは、データ管理とインフラにかかるコストの増加につながります。市場における技術進歩のペースが速いということは、メーカーが競争力を維持するために継続的に技術革新を行わなければならないことを意味します。この絶え間ない技術革新の必要性は、リソースを圧迫し、開発コストを増加させる可能性があります。これらの課題に対処することは、360度カメラ技術の成長を維持し、採用を拡大する上で極めて重要です。

目次

第1章 360度カメラの世界市場：イントロダクション

• 市場概要
• 調査範囲
• 前提条件

第2章 エグゼクティブサマリー

第3章 VERIFIED MARKET RESEARCHの調査手法

• データマイニング
• バリデーション
• 一次資料
• データソース一覧

第4章 360度カメラの世界市場展望

• 概要
• 市場力学
  • 促進要因
  • 抑制要因
  • 機会
• ポーターのファイブフォースモデル
• バリューチェーン分析

第5章 360度カメラの世界市場：解像度別

• 概要
• 高解像度（HD）
• 超高解像度（UHD）

第6章 360度カメラの世界市場：流通チャネル別

• 概要
• 単一ブランド店
• マルチブランド店
• オンラインストア

第7章 360度カメラの世界市場：接続タイプ別

• 概要
• 有線カメラ
• ワイヤレスカメラ

第8章 360度カメラの世界市場：カメラタイプ別

• 概要
• シングル
• プロフェッショナル

第9章 360度カメラの世界市場：業界別

• 概要
• メディア＆エンターテインメント
• 軍事・防衛
• 旅行・観光
• 自動車
• 商業
• ヘルスケア
• その他

第10章 360度カメラの世界市場：地域別

• 概要
• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • その他アジア太平洋地域
• 世界のその他の地域
  • ラテンアメリカ
  • 中東・アフリカ

第11章 世界の360度カメラ市場：競合情勢

• 概要
• 各社の市場ランキング
• 主な開発戦略

第12章 企業プロファイル

• Go Pro
• Nikon
• Rylo Inc.
• Samsung Electronics
• Nokia
• Sony Corporation
• Xiaomi Group
• Humaneyes Technologies
• Panasonic
• Kodak

第13章 主な発展

• 製品の上市／開発
• 合併と買収
• 事業拡大
• パートナーシップと提携

第14章 付録

• 関連調査

360 Degree Camera Market Valuation - 2024-2031

These cameras have become integral to various sectors such as real estate, tourism, and virtual reality. The comprehensive capture capability of 360-degree cameras, which provide a full panoramic view, has significantly enhanced user engagement and interaction. The market for 360-degree cameras experienced substantial growth, surpassing USD 1.93 Billion in 2024, and is projected to reach a valuation of USD 10.81 Billion by 2031.

The technological advancements in 360-degree cameras, including improvements in image resolution and data processing capabilities, have fueled their adoption across diverse applications. These enhancements allow for higher-quality visual experiences and more effective content creation. Consequently, the market for 360-degree cameras is expected to grow at a robustCAGR of 24% from 2024 to 2031.

360 Degree Camera Market: Definition/ Overview

A 360-degree camera is an imaging device designed to capture a full spherical view of an environment, encompassing all 360 degrees of horizontal and vertical angles. Unlike traditional cameras that record in a limited field of view, 360-degree cameras use multiple lenses or a single panoramic lens to capture a complete panoramic image or video, offering an immersive and interactive visual experience.

These cameras are widely used across various fields, including real estate for creating virtual property tours, tourism and engaging travel for showcasing destinations, and virtual reality (VR) and augmented reality (AR) for enhancing immersive experiences. They are also employed in documenting live events, such as concerts and conferences, providing viewers with a comprehensive perspective as if they were physically present. The 360-degree cameras are utilized in surveillance and security to ensure complete coverage of monitored areas. They are particularly advantageous when a comprehensive visual representation is required, such as during virtual tours or interactive media creation, providing users with a full-context view of their surroundings.

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How are Advancements in Technology Influencing the Drivers of the 360-degree Camera Market?

Advancements in technology have significantly influenced the drivers of the 360-degree camera market. One key factor is the continuous improvement in camera resolution and image quality. As manufacturers innovate with higher-resolution sensors and advanced imaging technologies, 360-degree cameras can deliver clearer and more detailed panoramic images. This enhancement is crucial for applications in virtual reality (VR) and augmented reality (AR), where high-definition visuals are essential for an immersive experience.

The technological advancement driving the market is the integration of artificial intelligence (AI) and machine learning algorithms. These technologies enable features like real-time object detection, automated stitching of images, and enhanced stabilization. AI-driven analytics also improve user experience by providing smarter insights and enhancing the functionality of 360-degree cameras.

The development of more compact and user-friendly designs has also contributed to market growth. As cameras become more portable and easier to operate, they attract a broader range of consumers and professionals who use them for various applications, from real estate to sports and events.

What are the Key Challenges Faced by Manufacturers in the 360-degree Camera Market, And How Do These Challenges Impact the Market Growth?

The high cost of advanced 360-degree camera systems. The technology required for high-resolution imaging, stitching, and real-time processing can be expensive, which limits adoption among budget-conscious consumers and small businesses.

The challenge is the substantial data storage and processing requirements. 360-degree cameras generate large volumes of data that require robust storage solutions and powerful processing capabilities. This leads to increased costs for data management and infrastructure. The rapid pace of technological advancements in the market means that manufacturers must continuously innovate to stay competitive. This constant need for innovation can strain resources and increase development costs. Addressing these challenges is crucial for sustaining growth and expanding the adoption of 360-degree camera technology.

Category-Wise Acumens

How Is the Increasing Demand for Ultra-High-Definition (UHD) Content Impacting the Adoption and Development of UHD Displays in the Consumer Electronics Market?

In the 360-degree camera market, ultra-high-definition (UHD) emerges as a dominant segment owing to the increasing demand for UHD displays in the consumer electronics market. As consumers seek higher resolution and better image quality for their viewing experiences, the demand for UHD content, which offers greater detail and clarity compared to traditional High-Definition (HD) content, is driving the growth of UHD displays. UHD displays, with their higher pixel density and resolution, provide a more immersive and visually appealing experience, making them increasingly popular among consumers. This heightened demand encourages manufacturers to invest in the development of advanced UHD technologies, such as OLED and QLED panels, which offer superior color accuracy, contrast, and brightness. Content providers and streaming services are expanding their UHD offerings to cater to the growing consumer preference, further fueling the adoption of UHD displays. This synergistic growth between content availability and display technology is accelerating the market penetration of UHD displays and fostering innovation in the consumer electronics sector.

How Are Advancements in Wireless Technology Impacting the Performance and Adoption of Wireless Cameras?

In the 360-degree camera market, wireless cameras have emerged as a dominant technology due to increasing demand for wireless cameras significantly influencing their technological advancements and market adoption. As consumers and businesses seek greater convenience and flexibility in surveillance solutions, wireless cameras have become increasingly popular due to their ease of installation and ability to operate without complex wiring. This trend has driven manufacturers to enhance wireless camera technologies, focusing on improvements such as higher resolution, longer battery life, and advanced connectivity features like Wi-Fi and Bluetooth. The advancements in cloud storage and remote access capabilities have further boosted the appeal of wireless cameras, allowing users to monitor their properties from anywhere in real-time.

The increasing integration of artificial intelligence and motion detection technologies in wireless cameras is also contributing to their market growth, as these features provide enhanced security and automation. Consequently, the evolving needs and preferences of consumers are accelerating innovations and expanding the adoption of wireless camera systems in various sectors.

Country/Region-wise Acumens

How is the Growth of the 360-degree Camera Market in North America Being Influenced by Technological Advancements and Consumer Demand for Immersive Experiences?

North America significantly dominates the 360-degree camera market and it is expected to maintain throughout the forecast period driven by the United States, the largest economy in North America, which generates the majority of the market's revenue. The region's robust technology infrastructure and high adoption rates of cutting-edge devices drive the demand for advanced 360-degree cameras. Innovations in camera technology, such as higher resolutions, improved stitching algorithms, and enhanced VR compatibility, have made these cameras more appealing for both consumer and professional use. The rise in content creation for social media, virtual reality (VR), and augmented reality (AR) has fueled the need for high-quality, immersive video capture. Major players in the North American market, including tech giants and startups, are continuously developing new features to meet evolving consumer preferences. This technological innovation and consumer enthusiasm for immersive content are propelling the growth of the 360-degree camera market in North America.

How is the Increasing Adoption of 360-degree Cameras In the Asia Pacific Region Influencing Market Growth and Consumer Behavior?

The Asia-Pacific region is anticipated to witness substantial growth in the 360-degree camera market during the forecast period, driven by the increasing adoption of 360-degree cameras in the Asia-Pacific region is significantly boosting market growth and shaping consumer behavior. This surge is driven by the expansion of virtual reality (VR) applications and social media content creation, where 360-degree cameras offer enhanced visual engagement. The region's booming tourism and real estate markets are leveraging these cameras to provide virtual tours and immersive experiences, attracting more customers and investors.

The proliferation of affordable and high-quality 360-degree camera models has further facilitated their adoption among both professionals and hobbyists. Consequently, this growing interest and accessibility are accelerating market growth, leading to increased investments from key players and further innovations in camera technology within the Asia Pacific region.

Competitive Landscape

The competitive landscape of the 360 Degree Camera Market is dynamic and constantly evolving. New players are entering the market, and existing players are investing in research and development to maintain their competitive edge. The market is characterized by intense competition, rapid technological advancements, and a growing demand for innovative and efficient solutions.

The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the 360-degree camera market include:

• Go Pro
• Nikon
• Rylo Inc.
• Samsung Electronics
• Nokia
• Sony Corporation
• Xiaomi Group
• Humaneyes Technologies
• Panasonic
• Kodak
• Ricoh (Japan)
• Insta360 (China)

360fly (US)

• LG Electronics (South Korea)
• Bubl (Canada)
• YI Technology
• Digital Domain Productions
• Immervision
• AITBOT
• Freedom360
• Jaunt
• Vuze
• Facebook
• Kandao

360 Degree Camera Latest Developments:

• In June 2023, Vuze, a significant player in the 360-camera market, announced the launch of the VR360 3D. Unlike typical 360 videos, this camera's true 3D 180° VR film provided a more realistic and immersive viewing experience. It was designed for VR enthusiasts and content creators.
• In September 2023, Insta360 a pioneer in consumer 360-degree cameras released the ONE RS Twin Edition. This unique camera came with two interchangeable lens modules: a 360-degree mod and a premium 1-inch sensor mod developed in collaboration with Leica. Its versatility allowed filmmakers to use the same camera body to capture both stunning traditional cinematic footage and immersive 360-degree content.
• In October 2023, GoPro, a well-known action camera brand, rolled out a significant update for its Max 360 camera. The update included several new features, such as improved low-light performance, Max SuperView-digitally extending the field of view beyond its native 360 degrees for an ultra-wide perspective-and in-camera horizon leveling for stable footage regardless of tilt.
• In July 2023, Kandao announced the launch the Meeting 360, a product aimed at the fast-growing video conferencing sector. This AI-powered 360-degree camera automatically focused on the speaker and adjusted its field of view, ensuring everyone in the meeting was visible. It also featured echo cancellation and noise reduction for clear audio.

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL 360-DEGREE CAMERA MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL 360-DEGREE CAMERA MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL 360-DEGREE CAMERA MARKET, BY RESOLUTION

• 5.1 Overview
• 5.2 High-Definition(HD)
• 5.3 Ultra-high-Definition(UHD)

6 GLOBAL 360-DEGREE CAMERA MARKET, BY DISTRIBUTION CHANNEL

• 6.1 Overview
• 6.2 Single Brand Stores
• 6.3 Multi Brand Stores
• 6.4 Online Stores

7 GLOBAL 360-DEGREE CAMERA MARKET, BY CONNECTIVITY TYPE

• 7.1 Overview
• 7.2 Wired Camera
• 7.3 Wireless Camera

8 GLOBAL 360-DEGREE CAMERA MARKET, BY CAMERA TYPE

• 8.1 Overview
• 8.2 Single
• 8.3 Professional

9 GLOBAL 360-DEGREE CAMERA MARKET, BY VERTICAL

• 9.1 Overview
• 9.2 Media & Entertainment
• 9.3 Military & Defense
• 9.4 Travel & Tourism
• 9.5 Automotive
• 9.6 Commercial
• 9.7 Healthcare
• 9.8 Others

10 GLOBAL 360-DEGREE CAMERA MARKET, BY GEOGRAPHY

• 10.1 Overview
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 U.K.
  • 10.3.3 France
  • 10.3.4 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 Japan
  • 10.4.3 India
  • 10.4.4 Rest of Asia Pacific
• 10.5 Rest of the World
  • 10.5.1 Latin America
  • 10.5.2 Middle East and Africa

11 GLOBAL 360-DEGREE CAMERA MARKET COMPETITIVE LANDSCAPE

• 11.1 Overview
• 11.2 Company Market Ranking
• 11.3 Key Development Strategies

12 COMPANY PROFILES

• 12.1 Go Pro
  • 12.1.1 Overview
  • 12.1.2 Financial Performance
  • 12.1.3 Product Outlook
  • 12.1.4 Key Developments
• 12.2 Nikon
  • 12.2.1 Overview
  • 12.2.2 Financial Performance
  • 12.2.3 Product Outlook
  • 12.2.4 Key Developments
• 12.3 Rylo Inc.
  • 12.3.1 Overview
  • 12.3.2 Financial Performance
  • 12.3.3 Product Outlook
  • 12.3.4 Key Developments
• 12.4 Samsung Electronics
  • 12.4.1 Overview
  • 12.4.2 Financial Performance
  • 12.4.3 Product Outlook
  • 12.4.4 Key Developments
• 12.5 Nokia
  • 12.5.1 Overview
  • 12.5.2 Financial Performance
  • 12.5.3 Product Outlook
  • 12.5.4 Key Developments
• 12.6 Sony Corporation
  • 12.6.1 Overview
  • 12.6.2 Financial Performance
  • 12.6.3 Product Outlook
  • 12.6.4 Key Developments
• 12.7 Xiaomi Group
  • 12.7.1 Overview
  • 12.7.2 Financial Performance
  • 12.7.3 Product Outlook
  • 12.7.4 Key Developments
• 12.8 Humaneyes Technologies
  • 12.8.1 Overview
  • 12.8.2 Financial Performance
  • 12.8.3 Product Outlook
  • 12.8.4 Key Developments
• 12.9 Panasonic
  • 12.9.1 Overview
  • 12.9.2 Financial Performance
  • 12.9.3 Product Outlook
  • 12.9.4 Key Developments
• 12.10 Kodak
  • 12.10.1 Overview
  • 12.10.2 Financial Performance
  • 12.10.3 Product Outlook
  • 12.10.4 Key Developments

13 KEY DEVELOPMENTS

• 13.1 Product Launches/Developments
• 13.2 Mergers and Acquisitions
• 13.3 Business Expansions
• 13.4 Partnerships and Collaborations

14 Appendix

• 14.1 Related Research