パーソナルファイナンスソフトウェア市場レポート：製品タイプ、エンドユーザー、地域別、2025年～2033年

世界のパーソナルファイナンスソフトウェア市場規模は2024年に13億米ドルに達しました。今後、IMARC Groupは、同市場が2033年までに20億米ドルに達し、2025～2033年の成長率（CAGR）は4.55％になると予測しています。所得を追跡・管理するニーズの高まり、モノのインターネット（IoT）の統合、デジタルサービスやモバイルアプリの幅広い利用可能性などが、市場を牽引する主な要因となっています。

安全でセキュアで効率的な金融追跡ソリューションへの需要の高まりが市場成長を後押し

個人や中小企業の間で、安全でセキュアで効率的な財務追跡ソリューションに対する需要が高まっていることは、世界の市場成長を後押しする主な要因の1つです。個人も中小企業も大企業と同様の財務課題に直面しているが、リソースは少ないです。彼らは、収益性を確保し、規制を遵守し、個人の経済的幸福を確保するために、財務を効果的に処理することに注力しています。その結果、財務取引、経費、予算を管理するための安全な環境を提供する様々な財務追跡ソリューションを活用しています。現在では、複数の口座、取引、支払い方法を扱うことが多く、手作業による追跡や照合作業は煩雑でミスが起こりやすいです。財務追跡ソリューションを導入することで、これらの作業を合理化し、財務を正確に追跡し、財務活動をよりよく管理することができます。また、デジタル決済やオンライン・バンキング・プラットフォームの増加により、財務データの複雑さと量が増加しており、これがパーソナルファイナンスソフトウェア市場の成長に寄与しています。

パーソナルファイナンスソフトウェアとは？

パーソナルファイナンスソフトウェアは、個人の財務管理を効率的に行うために設計された専用のコンピュータープログラムまたはアプリケーションです。パーソナルファイナンスソフトウェアは、収入、支出、投資、予算、財務目標などを構造的かつ整理された方法で追跡できる包括的なツールや機能を提供します。銀行口座、クレジットカード、その他の金融口座とリンクさせることで、取引を自動的にインポート、分類し、手入力の必要性をなくすことができます。また、収入と支出の概要を提供することで、ユーザーは支出パターンを分析し、節約すべき分野を特定し、情報に基づいた財務上の意思決定を行うことができます。個人的な財務目標に向けた進捗状況を把握し、請求書の支払いが間近に迫っていることをユーザーに警告し、遅延損害金や違約金を回避するためのタイムリーなリマインダーを提供します。純資産、投資実績、キャッシュフローに関する洞察を提供することで、財務計画や意思決定を支援します。また、投資ポートフォリオの監視、株価の追跡、投資パフォーマンスの分析、市場の動きや目標価格に対するアラートの設定も支援します。

パーソナルファイナンスソフトウェア市場動向：

現在、世界中の消費者の所得を追跡・管理するパーソナルファイナンスソフトウェアの需要が高まっています。これは、パーソナルファイナンスソフトウェアの利点に対する個人の意識の高まりとともに、市場の成長を支える重要な要因の一つとなっています。また、金融サービスのデジタル化に注力する組織の増加や、インターネット利用者の増加も、市場の見通しを良好なものにしています。このほか、節約志向の高まりによるパーソナルファイナンスソフトウェアへの需要の高まりも、市場の成長を後押ししています。さらに、パーソナルファイナンスソフトウェアにモノのインターネット（IoT）を統合し、顧客のデータを収集・分析することで、顧客のニーズに対する貴重な洞察を得て、より迅速な意思決定を行うことが、市場の成長を強化しています。これに伴い、IoT決済プラットフォームは、非接触カード、スマートフォン、スマートウォッチに限らず、様々なデバイスを通じて請求書の支払いを可能にします。また、顧客体験を向上させ、支払いプロセスをよりスムーズにすることができるため、市場の成長を後押ししています。これとは別に、税金や手数料の徴収は、人的資本やインフラへの投資、市民や企業へのサービス提供のための公的収入を生み出す基本的な方法であるため、納税義務者の数が増加していることも、市場にプラスの影響を与えています。さらに、通信インフラの急速な開発とともに、個人の財務を管理するデジタル・サービスやモバイル・アプリが広く利用できるようになったことも、業界の投資家に有利な成長機会を提供しています。さらに、リアルタイムの顧客支援、ユーザーフレンドリーなインターフェイス、即時取引などを理由にモバイルバンキングの利用が増加していることも、市場の成長を後押ししています。

本レポートで扱う主な質問

• パーソナルファイナンスソフトウェア市場の規模は？
• パーソナルファイナンスソフトウェア市場の将来展望は？
• パーソナルファイナンスソフトウェア市場を牽引する主要因は何か？
• パーソナルファイナンスソフトウェア市場で最大のシェアを占める地域は？
• 世界のパーソナルファイナンスソフトウェア市場における主要企業は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要業界動向

第5章 世界のパーソナルファイナンスソフトウェア市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場予測

第6章 市場内訳：製品タイプ別

• Webベースのソフトウェア
• モバイルベースのソフトウェア

第7章 市場内訳：エンドユーザー別

• 中小企業
• 個人消費者

第8章 市場内訳：地域別

• 北米
  • 米国
  • カナダ
• アジア太平洋地域
  • 中国
  • 日本
  • インド
  • 韓国
  • オーストラリア
  • インドネシア
  • その他
• 欧州
  • ドイツ
  • フランス
  • 英国
  • イタリア
  • スペイン
  • ロシア
  • その他
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • その他
• 中東・アフリカ
  • 市場内訳：国別

第9章 SWOT分析

• 概要
• 強み
• 弱み
• 機会
• 脅威

第10章 バリューチェーン分析

第11章 ポーターのファイブフォース分析

• 概要
• 買い手の交渉力
• 供給企業の交渉力
• 競合の程度
• 新規参入業者の脅威
• 代替品の脅威

第12章 価格分析

第13章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Alzex Software
  • BankTree Software Limited
  • Buxfer Inc.
  • CountAbout
  • Microsoft Corporation
  • Money Dashboard Ltd.
  • Moneyspire Inc.
  • Personal Capital Corporation（Empower Retirement）
  • PocketSmith Ltd.
  • Quicken Inc.
  • The Infinite Kind
  • You Need a Budget

List of Figures

• Figure 1: Global: Personal Finance Software Market: Major Drivers and Challenges
• Figure 2: Global: Personal Finance Software Market: Sales Value (in Billion USD), 2019-2024
• Figure 3: Global: Personal Finance Software Market Forecast: Sales Value (in Billion USD), 2025-2033
• Figure 4: Global: Personal Finance Software Market: Breakup by Product Type (in %), 2024
• Figure 5: Global: Personal Finance Software Market: Breakup by End User (in %), 2024
• Figure 6: Global: Personal Finance Software Market: Breakup by Region (in %), 2024
• Figure 7: Global: Personal Finance Software (Web-based Software) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 8: Global: Personal Finance Software (Web-based Software) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 9: Global: Personal Finance Software (Mobile-based Software) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 10: Global: Personal Finance Software (Mobile-based Software) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 11: Global: Personal Finance Software (Small Business) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 12: Global: Personal Finance Software (Small Business) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 13: Global: Personal Finance Software (Individual Consumers) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 14: Global: Personal Finance Software (Individual Consumers) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 15: North America: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 16: North America: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 17: United States: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 18: United States: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 19: Canada: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 20: Canada: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 21: Asia-Pacific: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 22: Asia-Pacific: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 23: China: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 24: China: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 25: Japan: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 26: Japan: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 27: India: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 28: India: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 29: South Korea: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 30: South Korea: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 31: Australia: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 32: Australia: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 33: Indonesia: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 34: Indonesia: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 35: Others: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 36: Others: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 37: Europe: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 38: Europe: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 39: Germany: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 40: Germany: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 41: France: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 42: France: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 43: United Kingdom: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 44: United Kingdom: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 45: Italy: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 46: Italy: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 47: Spain: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 48: Spain: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 49: Russia: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 50: Russia: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 51: Others: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 52: Others: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 53: Latin America: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 54: Latin America: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 55: Brazil: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 56: Brazil: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 57: Mexico: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 58: Mexico: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 59: Others: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 60: Others: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 61: Middle East and Africa: Personal Finance Software Market: Sales Value (in Million USD), 2019 & 2024
• Figure 62: Middle East and Africa: Personal Finance Software Market: Breakup by Country (in %), 2024
• Figure 63: Middle East and Africa: Personal Finance Software Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 64: Global: Personal Finance Software Industry: SWOT Analysis
• Figure 65: Global: Personal Finance Software Industry: Value Chain Analysis
• Figure 66: Global: Personal Finance Software Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Personal Finance Software Market: Key Industry Highlights, 2024 and 2033

• Table 2: Global: Personal Finance Software Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
• Table 3: Global: Personal Finance Software Market Forecast: Breakup by End User (in Million USD), 2025-2033
• Table 4: Global: Personal Finance Software Market Forecast: Breakup by Region (in Million USD), 2025-2033
• Table 5: Global: Personal Finance Software Market: Competitive Structure
• Table 6: Global: Personal Finance Software Market: Key Players

The global personal finance software market size reached USD 1.3 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.0 Billion by 2033, exhibiting a growth rate (CAGR) of 4.55% during 2025-2033. The growing need to track and manage income, integration of the internet of things (IoT), and wide availability of digital services and mobile apps represent some of the key factors driving the market.

Rising Demand for Safe, Secure, and Efficient Finance Tracking Solutions Impelling Market Growth

The increasing demand for safe, secure, and efficient finance tracking solutions among individuals and small businesses represents one of the major factors propelling the market growth around the world. Both individuals and small businesses face similar financial challenges as larger enterprises but with fewer resources. They are focusing on handling their finances effectively to ensure profitability, compliance with regulations, and personal financial well-being. As a result, they are utilizing various finance tracking solutions that provide a secure environment for managing their financial transactions, expenses, and budgets. Nowadays, they often deal with multiple accounts, transactions, and payment methods, making manual tracking and reconciliation processes cumbersome and error-prone. By adopting finance tracking solutions, they can streamline these tasks, accurately track their finances, and gain better control over their financial activities. In addition, rising number of digital payments and online banking platforms is increasing the complexity and volume of financial data, which is contributing to the personal finance software market growth.

What is Personal Finance Software?

Personal finance software is a specialized computer program or application designed to help individuals manage their personal finances effectively. It provides a comprehensive set of tools and features that enable users to track income, expenses, investments, budgets, and financial goals in a structured and organized manner. It allows users to link their bank accounts, credit cards, and other financial accounts to import and categorize transactions automatically and eliminate the need for manual data entry. It also enables users to analyze their spending patterns, identify areas of saving, and make informed financial decisions by providing an overview of income and expenditures. It helps track progress toward personal financial goals, alerts users about impending bill payments, and provides timely reminders to avoid late fees or penalties. It aids in financial planning and decision-making by delivering insights into net worth, investment performance, and cash flow. It also assists in monitoring investment portfolios, tracking stock prices, analyzing investment performances, and setting up alerts for market movements or target prices.

Personal Finance Software Market Trends:

At present, there is a rise in the demand for personal finance software to track and manage the income of consumers around the world. This, along with the increasing awareness about the benefits of personal finance software among individuals, represents one of the key factors supporting the growth of the market. In addition, the increasing focus of organizations on digitalizing their financial services, coupled with the growing number of internet users, is offering a favorable market outlook. Besides this, the escalating demand for personal finance software due to the rising inclination towards a budget-oriented lifestyle is propelling the growth of the market. Moreover, the integration of the internet of things (IoT) in personal finance software to collect and analyze data of clients for gaining valuable insights into their needs and ensuring faster decision-making is strengthening the growth of the market. In line with this, IoT payment platforms allow people to pay their invoices through a variety of devices not limited to contactless cards, smartphones, and smartwatches. They also help elevate customer experiences and make the payment process smoother, which is impelling the growth of the market. Apart from this, the growing number of tax payable citizens, as collecting taxes and fees is a fundamental way to generate public revenues for making investments in human capital, infrastructure, and the provision of services for citizens and businesses, is positively influencing the market. Additionally, the wide availability of digital services and mobile apps that manage the personal finance of individuals, along with the rapid development of telecommunication infrastructures, is offering lucrative growth opportunities to industry investors. Furthermore, the rising employment of mobile banking on account of real-time customer assistance, user-friendly interfaces, and immediate transactions is bolstering the growth of the market.

Key Market Segmentation:

Product Type Insights:

• Web-based Software
• Mobile-based Software
• Mobile-based software offers mobile applications with built-in personal financial software that guarantee effective operations. It helps save money and cut back on wasteful spending. It offers various advantages over web-based software, such as instant online and offline access, pushes notifications and instant updates, productivity enhancement, cost savings, and others, which, in turn, is strengthening the market growth in this segment.

End User Insights:

• Small Business
• Individual Consumers
• The individual consumers market uses personal finance software to keep track of the income, expenses, credit cards, investments, and bank accounts of a person on a smartphone or computer. It can effectively handle financial transactions by assisting a person in tracking their monthly expenses. According to the personal finance software market analysis, there has been a rise in internet penetration and daily internet usage, which is catalyzing the demand for personal finance software to track and manage financial activities. Additionally, this program manages all financial facts simply, as it can keep track of investments and small transactions. Further, it can be connected to internet banking for providing real-time transaction updates, assisting the individual customer in managing their finances and boosting its uptake within this market.

Regional Insights:

• North America
• United States
• Canada
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Others
• Europe
• Germany
• France
• United Kingdom
• Italy
• Spain
• Russia
• Others
• Latin America
• Brazil
• Mexico
• Others
• Middle East and Africa
• The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (the United Kingdom, Germany, France, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America (the United States and Canada) was the largest market for personal finance software. The growing number of key market players in the region are offering a favorable market outlook. In line with this, they are focusing on increasing the range of products. Key players are also creating cutting-edge personal finance software solutions to meet the different operating and development needs of end-user sectors. As a result, the market is anticipated to benefit from these lucrative opportunities. The rapid digitalization is helping in creating a uniquely tailored and user-friendly banking experience in the region. Numerous individuals are reaping significant financial gains from technological improvements and innovations in the financial services sector, including digital banking, digital lending, and other areas. Various information technology improvements and the growing creation of dynamic and user-friendly interfaces for websites and applications are catalyzing the demand for personal finance software in the region.

Competitive Landscape:

The report has also provided a comprehensive analysis of the competitive landscape in the global personal finance software market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include:

• Alzex Software
• BankTree Software Limited
• Buxfer Inc.
• CountAbout
• Microsoft Corporation
• Money Dashboard Ltd.
• Moneyspire Inc.
• Personal Capital Corporation (Empower Retirement)
• PocketSmith Ltd.
• Quicken Inc.
• The Infinite Kind
• You Need a Budget
• Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

• 1.How big is the personal finance software market?
• 2.What is the future outlook of personal finance software market?
• 3.What are the key factors driving the personal finance software market?
• 4.Which region accounts for the largest personal finance software market share?
• 5.Which are the leading companies in the global personal finance software market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Personal Finance Software Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Product Type

• 6.1 Web-based Software
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Mobile-based Software
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast

7 Market Breakup by End User

• 7.1 Small Business
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Individual Consumers
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market Breakup by Region

• 8.1 North America
  • 8.1.1 United States
    • 8.1.1.1 Market Trends
    • 8.1.1.2 Market Forecast
  • 8.1.2 Canada
    • 8.1.2.1 Market Trends
    • 8.1.2.2 Market Forecast
• 8.2 Asia-Pacific
  • 8.2.1 China
    • 8.2.1.1 Market Trends
    • 8.2.1.2 Market Forecast
  • 8.2.2 Japan
    • 8.2.2.1 Market Trends
    • 8.2.2.2 Market Forecast
  • 8.2.3 India
    • 8.2.3.1 Market Trends
    • 8.2.3.2 Market Forecast
  • 8.2.4 South Korea
    • 8.2.4.1 Market Trends
    • 8.2.4.2 Market Forecast
  • 8.2.5 Australia
    • 8.2.5.1 Market Trends
    • 8.2.5.2 Market Forecast
  • 8.2.6 Indonesia
    • 8.2.6.1 Market Trends
    • 8.2.6.2 Market Forecast
  • 8.2.7 Others
    • 8.2.7.1 Market Trends
    • 8.2.7.2 Market Forecast
• 8.3 Europe
  • 8.3.1 Germany
    • 8.3.1.1 Market Trends
    • 8.3.1.2 Market Forecast
  • 8.3.2 France
    • 8.3.2.1 Market Trends
    • 8.3.2.2 Market Forecast
  • 8.3.3 United Kingdom
    • 8.3.3.1 Market Trends
    • 8.3.3.2 Market Forecast
  • 8.3.4 Italy
    • 8.3.4.1 Market Trends
    • 8.3.4.2 Market Forecast
  • 8.3.5 Spain
    • 8.3.5.1 Market Trends
    • 8.3.5.2 Market Forecast
  • 8.3.6 Russia
    • 8.3.6.1 Market Trends
    • 8.3.6.2 Market Forecast
  • 8.3.7 Others
    • 8.3.7.1 Market Trends
    • 8.3.7.2 Market Forecast
• 8.4 Latin America
  • 8.4.1 Brazil
    • 8.4.1.1 Market Trends
    • 8.4.1.2 Market Forecast
  • 8.4.2 Mexico
    • 8.4.2.1 Market Trends
    • 8.4.2.2 Market Forecast
  • 8.4.3 Others
    • 8.4.3.1 Market Trends
    • 8.4.3.2 Market Forecast
• 8.5 Middle East and Africa
  • 8.5.1 Market Trends
  • 8.5.2 Market Breakup by Country
  • 8.5.3 Market Forecast

9 SWOT Analysis

• 9.1 Overview
• 9.2 Strengths
• 9.3 Weaknesses
• 9.4 Opportunities
• 9.5 Threats

10 Value Chain Analysis

11 Porters Five Forces Analysis

• 11.1 Overview
• 11.2 Bargaining Power of Buyers
• 11.3 Bargaining Power of Suppliers
• 11.4 Degree of Competition
• 11.5 Threat of New Entrants
• 11.6 Threat of Substitutes

12 Price Analysis

13 Competitive Landscape

• 13.1 Market Structure
• 13.2 Key Players
• 13.3 Profiles of Key Players
  • 13.3.1 Alzex Software
    • 13.3.1.1 Company Overview
    • 13.3.1.2 Product Portfolio
  • 13.3.2 BankTree Software Limited
    • 13.3.2.1 Company Overview
    • 13.3.2.2 Product Portfolio
  • 13.3.3 Buxfer Inc.
    • 13.3.3.1 Company Overview
    • 13.3.3.2 Product Portfolio
  • 13.3.4 CountAbout
    • 13.3.4.1 Company Overview
    • 13.3.4.2 Product Portfolio
  • 13.3.5 Microsoft Corporation
    • 13.3.5.1 Company Overview
    • 13.3.5.2 Product Portfolio
    • 13.3.5.3 Financials
    • 13.3.5.4 SWOT Analysis
  • 13.3.6 Money Dashboard Ltd.
    • 13.3.6.1 Company Overview
    • 13.3.6.2 Product Portfolio
  • 13.3.7 Moneyspire Inc.
    • 13.3.7.1 Company Overview
    • 13.3.7.2 Product Portfolio
  • 13.3.8 Personal Capital Corporation (Empower Retirement)
    • 13.3.8.1 Company Overview
    • 13.3.8.2 Product Portfolio
  • 13.3.9 PocketSmith Ltd.
    • 13.3.9.1 Company Overview
    • 13.3.9.2 Product Portfolio
  • 13.3.10 Quicken Inc.
    • 13.3.10.1 Company Overview
    • 13.3.10.2 Product Portfolio
  • 13.3.11 The Infinite Kind
    • 13.3.11.1 Company Overview
    • 13.3.11.2 Product Portfolio
  • 13.3.12 You Need a Budget
    • 13.3.12.1 Company Overview
    • 13.3.12.2 Product Portfolio