![]() |
市場調査レポート
商品コード
1541136
プロバイオティクス栄養補助食品市場レポート:形態、流通チャネル、用途、地域別、2024年~2032年Probiotic Dietary Supplement Market Report by Form, Distribution Channel, Application, and Region 2024-2032 |
||||||
カスタマイズ可能
|
プロバイオティクス栄養補助食品市場レポート:形態、流通チャネル、用途、地域別、2024年~2032年 |
出版日: 2024年08月10日
発行: IMARC
ページ情報: 英文 142 Pages
納期: 2~3営業日
|
世界のプロバイオティクス栄養補助食品市場規模は2023年に73億米ドルに達しました。今後、IMARC Groupは、市場は2032年までに126億米ドルに達し、2024年から2032年の間に6%の成長率(CAGR)を示すと予測しています。健康な腸を維持しようという個人の意識の高まりが、主に市場を牽引しています。
主な市場促進要因:自然で予防的なヘルスケア対策へのニーズの高まりとともに、バランスのとれたマイクロバイオームの維持への注目が高まっていることが、市場全体を推進する主要因の1つです。
主要市場動向:プロバイオティクスの製剤と送達方法における数多くの技術革新が、重要な成長誘発要因として作用しています。これに加えて、予防ヘルスケア対策が広く重視されていることが、さらに市場に貢献しています。
競合情勢:世界市場の著名企業には、BioGaia、Chr. Hansen Holding A/S、Custom Probiotics Inc.、Dietary Pro Labs、Koninklijke DSM N.V.、NutraScience Labs(Twinlab Consolidated Holdings Inc.)、Probi USA Inc(Symrise AG)、ProbioFerm、Protexin(Archer-Daniels-Midland Company)、Reckitt Benckiser Group plc、Vitakem Nutraceuticals Inc.などがあります。
地理的動向:消化器系の健康と免疫力を高める自然で積極的な手段への嗜好の変化により、欧州が市場で明確な優位性を示しています。
課題と機会:市場を阻害している主な課題の1つは、臨床研究の必要性が高まっていることです。しかし、マイクロバイオーム検査と分析におけるいくつかの進歩は、予測期間中、市場を引き続き活性化させるであろう。
栄養補助食品との統合の増加
市場を刺激する主な要因の1つは、プロバイオティクスをミネラル、ビタミン、ハーブエキスなどの他の栄養補助食品と組み合わせて総合的な健康サプリメントを作る需要が広がっていることです。例えば、2024年4月、バイブラント・ヘルス社は、品質に妥協することなくウェルネス・ルーティンを簡素化するよう設計された、1日3粒のマルチビタミン+オメガ3+プロバイオティクス・サプリメント、トリロジーを発売しました。このマルチビタミンには、ビタミンB12、A、C、D3、Eと、マグネシウム、セレン、亜鉛などの必須ミネラルが含まれています。同様に、2024年4月、サノフィ・コンシューマー・ヘルスケアは、英国でプロバイオティクスベースの腸内健康サプリメントを発売しました。これがプロバイオティクス栄養補助食品市場のシェアを拡大しています。
製品イノベーションの高まり
各社は新しいプロバイオティクス菌株やデリバリー方法を開発しており、これは大きな成長促進要因となっています。プロバイオティクスは、従来のカプセルのほか、粉末、グミ、飲料、さらにはスキンケア製品にも含まれるようになっています。このように多様化することで、消費者の嗜好も多様化し、プロバイオティクスをライフスタイルに取り入れやすくなっています。例えば、2024年6月、イスラエルのアグリフード・テック・スタートアップ、ワンダー・ベジーズは、プロバイオティクス細菌が植物組織に浸透し、エンドファイトとして機能することを可能にする技術を用いて、世界初のプロバイオティクス生鮮食品を発売しました。これはプロバイオティクス栄養補助食品市場の見通しにプラスの影響を与えています。
個別化栄養への需要の高まり
個人の健康プロファイルに基づいてオーダーメイドのプロバイオティクス・サプリメントを提供するという新たな動向が市場を刺激しています。これとは別に、マイクロバイオーム分析、遺伝子検査、ライフスタイル評価からのデータを採用し、これらのカスタマイズされたソリューションは、より効果的に特定の健康ニーズに対処することを目指しています。例えば、栄養科学分野のプロバイダーの一つであるNestle Health Science社は、2024年6月にglp-1nutrition.comを発表しました。glp-1nutrition.comは、特にGLP-1薬を使用している個人の体重管理の旅をサポートするように設計されたウェブ・プラットフォームです。これがプロバイオティクス栄養補助食品市場の需要を高めています。
The global probiotic dietary supplement market size reached US$ 7.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 12.6 Billion by 2032, exhibiting a growth rate (CAGR) of 6% during 2024-2032. The growing awareness among individuals towards maintaining a healthy gut is primarily driving the market.
Major Market Drivers: The increasing focus on maintaining a balanced microbiome, along with the inflating need for natural and preventive healthcare measures, is one of the key factors propelling the overall market.
Key Market Trends: Numerous innovations in the probiotic formulation and delivery methods are acting as significant growth-inducing factors. Besides this, the widespread emphasis on preventive healthcare measures is further contributing to the market.
Competitive Landscape: Some of the prominent companies in the global market include BioGaia, Chr. Hansen Holding A/S, Custom Probiotics Inc., Dietary Pro Labs, Koninklijke DSM N.V., NutraScience Labs (Twinlab Consolidated Holdings Inc.), Probi USA Inc. (Symrise AG), ProbioFerm, Protexin (Archer-Daniels-Midland Company), Reckitt Benckiser Group plc, and Vitakem Nutraceuticals Inc., among many others.
Geographical Trends: Europe exhibits a clear dominance in the market, owing to the shifting preferences for natural and proactive means of enhancing digestive health and immunity.
Challenges and Opportunities: One of the primary challenges hindering the market is the growing requirement for more clinical research. However, several advancements in microbiome testing and analysis will continue to fuel the market over the forecasted period.
Increasing Integration with Nutraceuticals
One of the key factors stimulating the market is the widespread demand for probiotics combined with other nutraceuticals, such as minerals, vitamins, herbal extracts, etc., to create comprehensive health supplements. For instance, in April 2024, Vibrant Health released Trilogy, a daily 3-in-1 multivitamin plus omega-3 and probiotic supplement designed to simplify wellness routines without compromising on quality. The multivitamin provides vitamins B12, A, C, D3, E and essential minerals like magnesium, selenium, zinc, etc. Similarly, in April 2024, Sanofi Consumer Healthcare introduced a probiotic-based gut health supplement in the UK. This is expanding the probiotic dietary supplement market share.
Rising Product Innovations
Companies are developing new probiotic strains and delivery methods, which is a significant growth-inducing factor. Beyond traditional capsules, probiotics are now found in powders, gummies, beverages, and even skincare products. This diversification caters to different consumer preferences, thereby making it easier for people to incorporate probiotics into their lifestyles. For instance, in June 2024, Israeli agrifood tech startup Wonder Veggies launched the world's first probiotic fresh produce by using technology that enables probiotic bacteria to penetrate plant tissue and serve as endophytes. This is positively influencing the probiotic dietary supplement market outlook.
Growing Demand for Personalized Nutrition
The emerging trend of offering tailored probiotic supplements based on individual health profiles is stimulating the market. Apart from this, adopting data from microbiome analysis, genetic tests, and lifestyle assessments, these customized solutions aim to address specific health needs more effectively. For example, in June 2024, Nestle Health Science, one of the providers in nutritional science, introduced glp-1nutrition.com, a web platform designed to support individuals on their weight management journey, particularly those using GLP-1 medications. This is escalating the probiotic dietary supplement market demand.
IMARC Group provides an analysis of the key trends in each segment of the market, along with the probiotic dietary supplement market forecast at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on the form, distribution channel, and application.
Powder Stick Pack
Capsule
Tablet
Probiotic Drops
Capsule currently exhibits a clear dominance in the market
The report has provided a detailed breakup and analysis of the market based on the form. This includes powder stick pack, capsule, tablet, and probiotic drops. According to the report, capsule represented the largest market segmentation.
Probiotic dietary supplements in the form of capsules are one of the most popular and convenient ways for consumers to incorporate beneficial bacteria into their daily health regimen. These capsules are designed to deliver live probiotic cultures directly to the gut, where they can help balance the intestinal microbiota, support digestion, and enhance immune function. For instance, a well-known product like Culturelle Health & Wellness Probiotic capsules contains Lactobacillus rhamnosus GG, a strain extensively studied for its health benefits. This, in turn, is elevating the probiotic dietary supplement market revenue.
Supermarkets and Hypermarkets
Pharmacy and Health Stores
Online Stores
Others
Currently, pharmacy and health stores hold the largest market share
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, pharmacy and health stores, online stores, and others. According to the report, pharmacy and health stores represented the largest market segmentation.
Probiotic dietary supplements are widely available through pharmacies and health stores, making them easily accessible for consumers seeking to enhance their gut health. These retail outlets often offer a broad range of probiotic products catering to various health needs and preferences. For example, pharmacies like CVS and health stores such as GNC carry well-known brands like Align Probiotic, which is designed to promote digestive balance and support healthy gut flora. This is elevating the probiotic dietary supplement market's recent price.
Food Supplement
Nutritional Supplements
Specialty Nutrients
Infant Formula
Others
Nutritional supplements account for the majority of the total market share
The report has provided a detailed breakup and analysis of the market based on the application. This includes food supplement, nutritional supplements, specialty nutrients, infant formula, and others. According to the report, nutritional supplements represented the largest market segmentation.
Probiotic nutritional supplements have become a cornerstone of modern health and wellness routines, offering a convenient way to support digestive and overall health. These supplements are often formulated with a blend of beneficial bacterial strains designed to replenish and maintain a healthy gut microbiome. For example, Garden of Life's Dr. Formulated Probiotics offers a comprehensive nutritional supplement that includes prebiotics and digestive enzymes alongside its high-potency probiotic blend. This is increasing the probiotic dietary supplement market statistics.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe currently dominates the market
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe accounted for the largest market share.
The market in Europe is experiencing significant growth, driven by the increasing consumer awareness and demand for health-promoting products. Moreover, consumers across the region are becoming more health-conscious, leading to a higher adoption rate of probiotics for their benefits in digestive health, immunity, and overall well-being. For example, the German company SymbioPharm is a prominent player in this market, offering a range of probiotic supplements like SymbioLact, which contains various strains of lactic acid bacteria to support gut health. As per the probiotic dietary supplement market overview, the region is also characterized by a strong regulatory framework, with organizations such as the European Food Safety Authority (EFSA) ensuring that probiotic supplements meet high safety and efficacy standards.
Key players are investing in research and development (R&D) activities to develop innovative probiotic formulations and delivery methods. They are conducting studies to demonstrate the efficacy and safety of their products and are collaborating with scientific and medical communities. In line with this, companies are diversifying their product portfolios by offering specialized probiotics for specific health conditions, vegan and vegetarian options, and products suitable for various age groups. This is one of the probiotic dietary supplement market recent opportunities. Furthermore, they are implementing rigorous quality control measures to ensure the viability and purity of probiotics in their supplements. Apart from this, major manufacturers are ensuring that their products comply with the regulations and labeling requirements.
BioGaia
Chr. Hansen Holding A/S
Custom Probiotics Inc.
Dietary Pro Labs
Koninklijke DSM N.V.
NutraScience Labs (Twinlab Consolidated Holdings Inc.)
Probi USA Inc. (Symrise AG)
ProbioFerm
Protexin (Archer-Daniels-Midland Company)
Reckitt Benckiser Group plc
Vitakem Nutraceuticals Inc.
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
June 2024: Israeli agrifood tech startup Wonder Veggies launched the world's first probiotic fresh produce by using technology that enable probiotic bacteria to penetrate plant tissue and serve as endophytes.
June 2024: Nestle Health Science, one of the providers in nutritional science, introduced glp-1nutrition.com, a web platform designed to support individuals on their weight management journey, particularly those using GLP-1 medications.
April 2024: Vibrant Health released Trilogy, a daily 3-in-1 multivitamin plus omega-3 and probiotic dietary supplement designed to simplify wellness routines without compromising on quality.