サンプル依頼リスト カート
  • English
デフォルト表紙
市場調査レポート
商品コード
1751219

メディアモニタリングツールの市場規模、シェア、動向分析レポート：タイプ別、用途別、最終用途別、地域別、セグメント別予測、2025年～2030年

Media Monitoring Tools Market Size, Share & Trend Analysis Report By Type (Broadcast Monitoring, Social Media Monitoring, Print Media Monitoring), By Application, By End Use, By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 200 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.35円
メディアモニタリングツールの市場規模、シェア、動向分析レポート：タイプ別、用途別、最終用途別、地域別、セグメント別予測、2025年～2030年
出版日: 2025年05月14日
発行: Grand View Research
ページ情報: 英文 200 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

メディアモニタリングツールの市場動向：

メディアモニタリングツールの世界市場規模は2024年に54億6,000万米ドルと推計され、2025年から2030年にかけてCAGR 14.1％で成長すると予測されています。メディアモニタリングツール業界では、企業が進化する会話に迅速に対応しようとするため、リアルタイムのチャネル別インサイトへの需要が加速しています。

モニタリング・プラットフォームは、より迅速なデータ処理と、新たなトピックに対するより迅速な可視性を提供するために最適化されています。このシフトは、複数のメディアソースにわたって最小限の遅延で配信される実用的なインテリジェンスの価値を強調しています。企業は、プラットフォーム、オーディエンス、テーマごとにインサイトをセグメント化するツールを優先しています。リアルタイム機能は、モニタリング・ソリューションを選択する際の重要な要素になりつつあります。この動向は、今後数年間、メディアモニタリングツール業界の革新と普及を促進すると予想されます。たとえば、米国を拠点とするソフトウェア企業Meltwaterは2025年2月、Snapchatの公開プロファイルAPIとの直接統合を開始しました。この連携により、Meltwaterユーザーはストーリー、保存ストーリー、スポットライト動画などのSnapchat公開コンテンツを表示して分析し、再生回数やエンゲージメントなどの投稿およびプロファイルレベルの指標にアクセスできるようになります。

インフルエンサーのモニタリングは、ブランドが公的な関係をより詳細に管理することを求めるにつれて、メディアモニタリングツールの標準機能になりつつあります。プラットフォームは、インフルエンサーの言及、視聴者の感情、ブランド価値との整合性を追跡するように進化しています。この機能は、デジタル・パートナーシップの選択と管理におけるより良い意思決定をサポートします。企業はインフルエンサーを、常に観察を必要とするダイナミックなメディア・チャンネルと見なすようになっています。その結果、プロバイダーはクライアントの需要に応えるため、これらの機能を含むコア・サービスの拡充を図っています。

例えば、2024年7月、WPP傘下の広告代理店であるオグルヴィは、インフルエンス・シールドを立ち上げました。これは、彼らが支持するブランドに損害を与える危険性のある不正なインフルエンサーに迅速に対処するためのサービスです。この取り組みは、インフルエンサーマーケティングの重要性の高まりと、デジタル時代におけるブランドの評判を管理するための効果的なメディアモニタリングツールの必要性を強調しています。

AIを活用したセンチメント分析は、メディアモニタリングツールの重要な機能になりつつあります。企業は人工知能を利用して、オンラインコンテンツのトーン、感情、意見を分析しています。自然言語処理（NLP）は、より高い精度で文脈とセンチメントを特定するのに役立ち、世間一般の認識をよりニュアンス豊かに理解することを可能にします。これらのツールは、従来のルールベースのシステムよりも効果的に皮肉、皮肉、混合感情を検出することができます。多言語サポートは、世界なメディアソースをカバーするように拡大しており、ブランドは多様な地域のセンチメントをモニターすることができます。

センチメントデータは現在、タイムリーで実用的な洞察を提供することで、PR、カスタマーサービス、ブランド戦略の指針として使用されています。その結果、モニタリングプラットフォームにおける高度なセンチメント分析の需要は、企業、代理店、政府の間で高まり続けています。センチメント分析は、極性検出を越えて、感情の強さと行動シグナルを捉えるようになりつつあります。ダッシュボードやアラートシステムと統合することで、ユーザーはチャネル全体におけるセンチメントの変化に迅速に対応することができます。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 メディアモニタリングツール市場の変数、動向、範囲

  • 世界のメディアモニタリングツール市場の展望
  • 業界バリューチェーン分析
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 業界の課題
  • ポーターのファイブフォース分析
    • サプライヤーの力
    • 買い手の力
    • 代替の脅威
    • 新規参入からの脅威
    • 競争企業間の敵対関係
  • PESTEL分析
    • 政治情勢
    • 経済情勢
    • 社会情勢
    • 技術的情勢
    • 環境情勢
    • 法的な情勢

第4章 メディアモニタリングツール市場：タイプ別推定と予測

  • メディアモニタリングツール市場：タイプ変動分析、2024年および2030年

第5章 メディアモニタリングツール市場：用途の推定と予測

  • メディアモニタリングツール市場：用途変動分析、2024年および2030年

第6章 メディアモニタリングツール市場：最終用途の展望の推定と予測

  • メディアモニタリングツール市場：最終用途変動分析、2024年および2030年
    • 小売・Eコマース
    • BFSI
    • ヘルスケアと医薬品
    • 政府および公共部門
    • メディア＆エンターテインメント
    • 技術・通信
    • その他

第7章 メディアモニタリングツール市場：地域推定・動向分析

  • メディアモニタリングツール市場シェア（地域別、2024年および2030年）
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • オーストラリア
    • 韓国
  • ラテンアメリカ
    • ブラジル
  • 中東・アフリカ
    • サウジアラビア
    • アラブ首長国連邦
    • 南アフリカ

第8章 競合情勢

  • 主要市場参入企業による最近の動向と影響分析
  • ベンダー情勢
    • 企業分類
    • 主要販売代理店およびチャネルパートナーのリスト
    • 潜在顧客リスト/リスト
  • 競争ダイナミクス
    • 競合ベンチマーキング
    • 戦略マッピング
    • ヒートマップ分析
  • 企業プロファイル/上場企業
    • Cision Ltd.
    • Critical Mention, Inc.
    • Hootsuite Media, Inc.
    • Meltwater News US, Inc.
    • Oracle Corporation
    • Semantrum LLC
    • Semrush Holdings, Inc.
    • Sprout Social, Inc.
    • TVEyes, Inc.
    • Zoho Corporation
図表

List of Tables

  • Table 1. Global Media Monitoring Tools market estimates and forecasts, by region, 2018 - 2030 (USD Million)
  • Table 2. Global Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 3. Global Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 4. Global Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 5. North America Media Monitoring Tools market estimates and forecasts, by country, 2018 - 2030 (USD Million)
  • Table 6. North America Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 7. North America Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 8. North America Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 9. U.S. Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 10. U.S. Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 11. U.S. Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 12. Canada Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 13. Canada Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 14. Canada Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 15. Mexico Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 16. Mexico Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 17. Mexico Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 18. Europe Media Monitoring Tools market estimates and forecasts, by country, 2018 - 2030 (USD Million)
  • Table 19. Europe Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 20. Europe Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 21. Europe Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 22. UK Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 23. UK Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 24. UK Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 25. Germany Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 26. Germany Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 27. Germany Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 28. France Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 29. France Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 30. France Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 31. Asia Pacific Media Monitoring Tools market estimates and forecasts, by country, 2018 - 2030 (USD Million)
  • Table 32. Asia Pacific Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 33. Asia Pacific Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 34. Asia Pacific Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 35. China Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 36. China Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 37. China Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 38. Japan Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 39. Japan Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 40. Japan Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 41. India Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 42. India Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 43. India Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 44. Australia Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 45. Australia Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 46. Australia Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 47. South Korea Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 48. South Korea Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 49. South Korea Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 50. Latin America Media Monitoring Tools market estimates and forecasts, by country, 2018 - 2030 (USD Million)
  • Table 51. Latin America Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 52. Latin America Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 53. Latin America Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 54. Brazil Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 55. Brazil Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 56. Brazil Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 57. Middle East & Africa Media Monitoring Tools market estimates and forecasts, by country, 2018 - 2030 (USD Million)
  • Table 58. Middle East & Africa Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 59. Middle East & Africa Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 60. Middle East & Africa Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 61. Saudi Arabia Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 62. Saudi Arabia Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 63. Saudi Arabia Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 64. UAE Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 65. UAE Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 66. UAE Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)
  • Table 67. South Africa Media Monitoring Tools market estimates and forecasts, by Type, 2018 - 2030 (USD Million)
  • Table 68. South Africa Media Monitoring Tools market estimates and forecasts, by Application, 2018 - 2030 (USD Million)
  • Table 69. South Africa Media Monitoring Tools market estimates and forecasts, by End Use, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Media Monitoring Tools market segmentation
  • Fig. 2 Market research process
  • Fig. 3 Information procurement
  • Fig. 4 Primary research pattern
  • Fig. 5 Market research approaches
  • Fig. 6 Parent market analysis
  • Fig. 7 Market formulation & validation
  • Fig. 8 Media Monitoring Tools market snapshot
  • Fig. 9 Media Monitoring Tools market segment snapshot
  • Fig. 10 Media Monitoring Tools market competitive landscape snapshot
  • Fig. 11 Market driver relevance analysis (Current & future impact)
  • Fig. 12 Market restraint relevance analysis (Current & future impact)
  • Fig. 13 Value Chain Analysis
  • Fig. 14 Media Monitoring Tools market: Type outlook key takeaways (USD Million)
  • Fig. 15 Media Monitoring Tools market: Type movement analysis 2024 & 2030 (USD Million)
  • Fig. 16 Broadcast Monitoring market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 17 Social Media Monitoring market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 Print Media Monitoring market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 Online Media Monitoring market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 Others market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 21 Media Monitoring Tools market, Application outlook key takeaways (USD Million)
  • Fig. 22 Media Monitoring Tools market Application movement analysis 2024 & 2030 (USD Million)
  • Fig. 23 Brand Reputation Management market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 24 Competitive Intelligence market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 25 Marketing Effectiveness Analysis market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 Public Relations Monitoring market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Customer Service market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 28 Others market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 29 Media Monitoring Tools market: End Use outlook key takeaways (USD Million)
  • Fig. 30 Media Monitoring Tools market: End Use movement analysis 2024 & 2030 (USD Million)
  • Fig. 31 Retail & E-Commerce market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 BFSI market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 33 Healthcare & Pharmaceuticals market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Government & Public Sector market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 Media & Entertainment market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Technology & Telecom market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 37 Others market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 38 Media Monitoring Tools market: Regional outlook, 2024 & 2030 (USD Million)
  • Fig. 39 North America Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 US Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 Canada Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 Mexico Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 43 Europe Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 UK Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Germany Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 France Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 47 Asia Pacific Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 48 China Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 49 Japan Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 50 India Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 Australia Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 52 South Korea Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 53 Latin America Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 54 Brazil Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 55 MEA Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 56 KSA Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 57 UAE Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 58 South Africa Media Monitoring Tools market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 59 Strategy framework
  • Fig. 60 Company Categorization
目次
Product Code: GVR-4-68040-577-2

Media Monitoring Tools Market Trends:

The global media monitoring tools market size was estimated at USD 5,460.0 million in 2024 and is projected to grow at a CAGR of 14.1% from 2025 to 2030. The demand for real-time, channel-specific insights is accelerating in the media monitoring tools industry as businesses seek to respond quickly to evolving conversations.

Monitoring platforms are being optimized to deliver faster data processing and more immediate visibility into emerging topics. This shift emphasizes the value of actionable intelligence delivered with minimal delay across multiple media sources. Companies are prioritizing tools that segment insights by platform, audience, and subject. Real-time capabilities are becoming a critical factor in selecting monitoring solutions. This trend is expected to drive innovation and adoption in the media monitoring tools industry over the coming years. For instance, in February 2025, Meltwater, a U.S.-based software company, launched a direct integration with Snapchat's Public Profile API. This collaboration allows Meltwater users to surface and analyze public Snapchat content, including stories, saved stories, and spotlight videos, and access post and profile-level metrics such as views and engagement.

Influencer monitoring is becoming a standard feature in media monitoring tools as brands seek greater control over their public associations. Platforms are evolving to track influencer mentions, audience sentiment, and alignment with brand values. This capability supports better decision-making in selecting and managing digital partnerships. Companies increasingly view influencers as dynamic media channels requiring constant observation. As a result, providers are expanding core offerings to include these features to meet client demand.

For instance, in July 2024, Ogilvy, a WPP-owned advertising agency, launched Influence Shield, a service designed to swiftly handle rogue influencers who risk damaging the brands they endorse. This initiative underscores the growing importance of influencer marketing and the need for effective media monitoring tools to manage brand reputation in the digital age.

AI-powered sentiment analysis is becoming a key feature in media monitoring tools. Companies are using artificial intelligence to analyze tone, emotion, and opinion in online content. Natural language processing (NLP) helps identify context and sentiment with greater accuracy, enabling more nuanced understanding of public perception. These tools can detect sarcasm, irony, and mixed emotions more effectively than traditional rule-based systems. Multi-language support is expanding to cover global media sources, allowing brands to monitor sentiment across diverse regions.

Sentiment data is now being used to guide PR, customer service, and brand strategy by providing timely, actionable insights. As a result, demand for advanced sentiment analysis in monitoring platforms continues to grow among enterprises, agencies, and governments. Sentiment analysis is moving beyond polarity detection to capture emotion intensity and behavioral signals. Integration with dashboards and alert systems helps users respond quickly to emerging sentiment shifts across channels.

Global Media Monitoring Tools Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global media monitoring tools market based on the type, application, end use, and region.

  • Type Outlook (Revenue, USD Million, 2018 - 2030)
  • Broadcast Monitoring
  • Social Media Monitoring
  • Print Media Monitoring
  • Online Media Monitoring
  • Others
  • Application Outlook (Revenue, USD Million, 2018 - 2030)
  • Brand Reputation Management
  • Competitive Intelligence
  • Marketing Effectiveness Analysis
  • Public Relations Monitoring
  • Customer Service
  • Others
  • End Use Outlook (Revenue, USD Million, 2018 - 2030)
  • Retail & E-Commerce
  • BFSI
  • Healthcare & Pharmaceuticals
  • Government & Public Sector
  • Media & Entertainment
  • Technology & Telecom
  • Others
  • Regional Outlook (Revenue, USD Million, 2018 - 2030)
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • Latin America
    • Brazil
  • Middle East & Africa (MEA)
    • KSA
    • UAE
    • South Africa

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Insights
  • 2.2. Segmental Outlook
  • 2.3. Competitive Outlook

Chapter 3. Media Monitoring Tools Market Variables, Trends & Scope

  • 3.1. Global Media Monitoring Tools Market Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
  • 3.4. Porter's Five Forces Analysis
    • 3.4.1. Supplier Power
    • 3.4.2. Buyer Power
    • 3.4.3. Substitution Threat
    • 3.4.4. Threat from New Entrant
    • 3.4.5. Competitive Rivalry
  • 3.5. PESTEL Analysis
    • 3.5.1. Political Landscape
    • 3.5.2. Economic Landscape
    • 3.5.3. Social Landscape
    • 3.5.4. Technological Landscape
    • 3.5.5. Environmental Landscape
    • 3.5.6. Legal Landscape

Chapter 4. Media Monitoring Tools Market: Type Estimates & Forecasts

  • 4.1. Media Monitoring Tools Market: Type Movement Analysis, 2024 & 2030
    • 4.1.1. Broadcast Monitoring
      • 4.1.1.1. Broadcast Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.1.2. Social Media Monitoring
      • 4.1.2.1. Social Media Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.1.3. Print Media Monitoring
      • 4.1.3.1. Print Media Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.1.4. Online Media Monitoring
      • 4.1.4.1. Online Media Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
    • 4.1.5. Others
      • 4.1.5.1. Others Analysis Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Media Monitoring Tools Market: Application Estimates & Forecasts

  • 5.1. Media Monitoring Tools Market: Application Movement Analysis, 2024 & 2030
    • 5.1.1. Brand Reputation Management
      • 5.1.1.1. Brand Reputation Management Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.2. Competitive Intelligence
      • 5.1.2.1. Competitive Intelligence Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.3. Marketing Effectiveness Analysis
      • 5.1.3.1. Marketing Effectiveness Analysis Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.4. Public Relations Monitoring
      • 5.1.4.1. Public Relations Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.5. Customer Service
      • 5.1.5.1. Customer Service Market estimates and forecast, 2018 - 2030 (USD Million)
    • 5.1.6. Others
      • 5.1.6.1. Others Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Media Monitoring Tools Market: End Use Outlook Estimates & Forecasts

  • 6.1. Media Monitoring Tools Market: End Use Movement Analysis, 2024 & 2030
    • 6.1.1. Retail & E-Commerce
      • 6.1.1.1. Retail & E-Commerce Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.2. BFSI
      • 6.1.2.1. BFSI Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.3. Healthcare & Pharmaceuticals
      • 6.1.3.1. Healthcare & Pharmaceuticals Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.4. Government & Public Sector
      • 6.1.4.1. Government & Public Sector Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.5. Media & Entertainment
      • 6.1.5.1. Media & Entertainment Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.6. Technology & Telecom
      • 6.1.6.1. Technology & Telecom Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.1.7. Others
      • 6.1.7.1. Others Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Media Monitoring Tools Market: Regional Estimates & Trend Analysis

  • 7.1. Media Monitoring Tools Market Share, By Region, 2024 & 2030, USD Million
  • 7.2. North America
    • 7.2.1. North America Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.2.1.1. North America Media Monitoring Tools Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
      • 7.2.1.2. North America Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.2.1.3. North America Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.2.1.4. North America Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.2.2. U.S.
      • 7.2.2.1. U.S. Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.2.2.2. U.S. Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.2.2.3. U.S. Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.2.2.4. U.S. Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.2.3. Canada
      • 7.2.3.1. Canada Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.2.3.2. Canada Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.2.3.3. Canada Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.2.3.4. Canada Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.2.4. Mexico
      • 7.2.4.1. Mexico Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.2.4.2. Mexico Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.2.4.3. Mexico Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.2.4.4. Mexico Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
  • 7.3. Europe
    • 7.3.1. Europe Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.3.1.1. Europe Media Monitoring Tools Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
      • 7.3.1.2. Europe Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.3.1.3. Europe Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.3.1.4. Europe Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.3.2. UK
      • 7.3.2.1. UK Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.3.2.2. UK Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.3.2.3. UK Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.3.2.4. UK Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.3.3. Germany
      • 7.3.3.1. Germany Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.3.3.2. Germany Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.3.3.3. Germany Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.3.3.4. Germany Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.3.4. France
      • 7.3.4.1. France Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.3.4.2. France Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.3.4.3. France Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.3.4.4. France Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
  • 7.4. Asia Pacific
    • 7.4.1. Asia Pacific Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.1.1. Asia Pacific Media Monitoring Tools Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
      • 7.4.1.2. Asia Pacific Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.1.3. Asia Pacific Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.1.4. Asia Pacific Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.4.2. China
      • 7.4.2.1. China Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.2.2. China Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.2.3. China Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.2.4. China Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.4.3. Japan
      • 7.4.3.1. Japan Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.3.2. Japan Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.3.3. Japan Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.3.4. Japan Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.4.4. India
      • 7.4.4.1. India Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.4.2. India Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.4.3. India Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.4.4. India Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.4.5. Australia
      • 7.4.5.1. Australia Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.5.2. Australia Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.5.3. Australia Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.5.4. Australia Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.4.6. South Korea
      • 7.4.6.1. South Korea Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.4.6.2. South Korea Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.4.6.3. South Korea Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.4.6.4. South Korea Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
  • 7.5. Latin America
    • 7.5.1. Latin America Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.5.1.1. Latin America Media Monitoring Tools Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
      • 7.5.1.2. Latin America Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.5.1.3. Latin America Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.5.1.4. Latin America Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.5.2. Brazil
      • 7.5.2.1. Brazil Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.5.2.2. Brazil Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.5.2.3. Brazil Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.5.2.4. Brazil Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
  • 7.6. Middle East and Africa
    • 7.6.1. Middle East and Africa Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.6.1.1. Middle East and Africa Media Monitoring Tools Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
      • 7.6.1.2. Middle East and Africa Media Monitoring Tools Market Estimates and Forecasts, by Type , 2018 - 2030 (USD Million)
      • 7.6.1.3. Middle East and Africa Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.6.1.4. Middle East and Africa Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.6.2. KSA
      • 7.6.2.1. KSA Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.6.2.2. KSA Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.6.2.3. KSA Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.6.2.4. KSA Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.6.3. UAE
      • 7.6.3.1. UAE Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.6.3.2. UAE Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.6.3.3. UAE Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.6.3.4. UAE Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
    • 7.6.4. South Africa
      • 7.6.4.1. South Africa Media Monitoring Tools Market Estimates and Forecasts, 2018 - 2030 (USD Million)
      • 7.6.4.2. South Africa Media Monitoring Tools Market Estimates and Forecasts, by Type, 2018 - 2030 (USD Million)
      • 7.6.4.3. South Africa Media Monitoring Tools Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
      • 7.6.4.4. South Africa Media Monitoring Tools Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)

Chapter 8. Competitive Landscape

  • 8.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 8.2. Vendor Landscape
    • 8.2.1. Company categorization
    • 8.2.2. List of Key Distributors and channel Partners
    • 8.2.3. List of Potential Customers/Listing
  • 8.3. Competitive Dynamics
    • 8.3.1. Competitive Benchmarking
    • 8.3.2. Strategy Mapping
    • 8.3.3. Heat Map Analysis
  • 8.4. Company Profiles/Listing
    • 8.4.1. Cision Ltd.
      • 8.4.1.1. Participant's overview
      • 8.4.1.2. Financial performance
      • 8.4.1.3. Product benchmarking
      • 8.4.1.4. Strategic initiatives
    • 8.4.2. Critical Mention, Inc.
      • 8.4.2.1. Participant's overview
      • 8.4.2.2. Financial performance
      • 8.4.2.3. Product benchmarking
      • 8.4.2.4. Strategic initiatives
    • 8.4.3. Hootsuite Media, Inc.
      • 8.4.3.1. Participant's overview
      • 8.4.3.2. Financial performance
      • 8.4.3.3. Product benchmarking
      • 8.4.3.4. Strategic initiatives
    • 8.4.4. Meltwater News US, Inc.
      • 8.4.4.1. Participant's overview
      • 8.4.4.2. Financial performance
      • 8.4.4.3. Product benchmarking
      • 8.4.4.4. Strategic initiatives
    • 8.4.5. Oracle Corporation
      • 8.4.5.1. Participant's overview
      • 8.4.5.2. Financial performance
      • 8.4.5.3. Product benchmarking
      • 8.4.5.4. Strategic initiatives
    • 8.4.6. Semantrum LLC
      • 8.4.6.1. Participant's overview
      • 8.4.6.2. Financial performance
      • 8.4.6.3. Product benchmarking
      • 8.4.6.4. Strategic initiatives
    • 8.4.7. Semrush Holdings, Inc.
      • 8.4.7.1. Participant's overview
      • 8.4.7.2. Financial performance
      • 8.4.7.3. Product benchmarking
      • 8.4.7.4. Strategic initiatives
    • 8.4.8. Sprout Social, Inc.
      • 8.4.8.1. Participant's overview
      • 8.4.8.2. Financial performance
      • 8.4.8.3. Product benchmarking
      • 8.4.8.4. Strategic initiatives
    • 8.4.9. TVEyes, Inc.
      • 8.4.9.1. Participant's overview
      • 8.4.9.2. Financial performance
      • 8.4.9.3. Product benchmarking
      • 8.4.9.4. Strategic initiatives
    • 8.4.10. Zoho Corporation
      • 8.4.10.1. Participant's overview
      • 8.4.10.2. Financial performance
      • 8.4.10.3. Product benchmarking
      • 8.4.10.4. Strategic initiatives