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自動車サブスクリプションの世界市場：市場規模・シェア・動向分析 (サービスプロバイダー別、サブスクリプションの種類別、サブスクリプション期間別、車種別、地域別)、セグメント別予測 (2025年～2030年)

Vehicle Subscription Market Size, Share & Trends Analysis Report By Service Provider (OEM, Third Party Providers), By Subscription Type, By Subscription Period, By Vehicle Type, By Region, And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 120 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.91円
自動車サブスクリプションの世界市場：市場規模・シェア・動向分析 (サービスプロバイダー別、サブスクリプションの種類別、サブスクリプション期間別、車種別、地域別)、セグメント別予測 (2025年～2030年)
出版日: 2025年04月23日
発行: Grand View Research
ページ情報: 英文 120 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

自動車サブスクリプションの市場規模と動向：

世界の自動車サブスクリプションの世界市場規模は2024年に60億4,000万米ドルとなり、2025年から2030年にかけてCAGR 28.6%で成長すると予測されています。

自動車サブスクリプションは、従来の自動車所有やリースに代わる柔軟な選択肢であり、顧客は毎月の定期的な料金で車両を利用できます。このモデルには通常、保険、メンテナンス、ロードサイドアシスタンスが含まれ、時にはニーズや好みに応じて車を交換することもできます。自動車サブスクリプション市場の成長には、柔軟なモビリティソリューションに対する需要の増加、技術統合とデジタル化、持続可能性、電気自動車（EV）サブスクリプションの台頭といった要因が挙げられます。

消費者は、従来の自動車所有から、長期的なコミットメントなしに自動車を運転できる柔軟なモビリティ・オプションにシフトしています。エンターテインメントやソフトウェアなど、さまざまな業界でサブスクリプション型サービスへの嗜好が高まっていることが、この動向を後押ししています。自動車サブスクリプションは、ユーザーに車の交換、プランの一時停止やキャンセル、多額の初期費用の回避などの機能を提供します。都市化が進み、カーシェアリングサービスが普及するにつれて、柔軟なモビリティソリューションに対する需要は引き続き拡大すると予想され、この分野に参入する自動車メーカーや新興企業を引き付け、自動車サブスクリプション産業の成長を後押しします。

デジタルプラットフォームと人工知能の台頭は、自動車サブスクリプションサービスの運営方法を変えつつあります。高度なテレマティクス、AI主導の価格設定モデル、シームレスなモバイルアプリにより、企業はパーソナライズされた体験を提供し、車両の使用状況を追跡し、車両管理を最適化することができます。デジタル化によって顧客の利便性が向上し、スマートフォンから車両へのアクセス、管理、切り替えが容易になります。このように、技術の継続的な進歩に伴い、自動車サブスクリプションプロバイダーは、データ分析を活用してサービスを改善し、利用者の満足度と業務効率を向上させ続けると予想されます。このことが、今後数年間の自動車サブスクリプション市場の成長を押し上げると予想されます。

持続可能性を求める世界の動きは激化しており、電気自動車（EV）サブスクリプション・サービスの人気の高まりにつながっています。所有にこだわらずにEVへの移行を検討している消費者は、サブスクリプションを低リスクの選択肢と見なしています。これらのサービスには、充電ソリューション、バッテリー整備、ソフトウェア更新が含まれていることが多く、EV導入をより便利なものにしています。世界各国の政府も、持続可能な輸送を促進するインセンティブや政策によって、この動向を後押ししています。このように、自動車メーカーによる電気自動車モデルの導入は、EVサブスクリプション・プログラムの急速な拡大を促し、環境に優しいモビリティへのシフトを加速させています。

自動車サブスクリプションサービスは利便性と柔軟性を高める一方で、自動車サブスクリプション産業の成長を妨げる可能性のある欠点もあります。注目すべき課題のひとつは、従来のリースや購入オプションに比べてコストが高くなる可能性があることです。追加された柔軟性と利便性に対して課される割高感から、加入希望者は予算と長期的な目標を慎重に見極めることが肝要となります。さらに、サブスクリプション・モデルは、車両所有と同レベルの利便性を提供しない可能性があります。ほとんどのサブスクリプション・プランでは、月末に車両を返却するか、利用を継続するにはサブスクリプションを更新する必要があります。この制限は、長距離旅行やオフロードの遠出を複雑にする可能性があります。加入者は、時間と金銭的コストの両方を計画し、考慮しなければならないからです。

目次

第1章 分析方法・範囲

第2章 エグゼクティブサマリー

第3章 自動車サブスクリプション市場：変動要因・傾向・範囲

  • 市場連関の見通し
    • 親市場の見通し
    • 関連/付随市場の見通し
  • 市場力学
    • 市場促進要因の分析
    • 市場抑制要因の分析
    • 業界の課題
  • 自動車サブスクリプション市場：分析ツール
    • 業界分析：ポーターのファイブフォース分析
    • PESTEL分析

第4章 自動車サブスクリプション市場：サービスプロバイダー別の推定・動向分析

  • セグメントダッシュボード
  • 自動車サブスクリプション市場：変動分析、サービスプロバイダー別（2024年・2030年）
  • OEM
  • サードパーティプロバイダー

第5章 自動車サブスクリプション市場：サブスクリプションの種類別の推定・動向分析

  • セグメントダッシュボード
  • 自動車サブスクリプション市場：変動分析、サブスクリプションの種類別（2024年・2030年）
  • マルチブランドサブスクリプション
  • 単一ブランドサブスクリプション

第6章 自動車サブスクリプション市場：サブスクリプション期間別の推定・動向分析

  • セグメントダッシュボード
  • 自動車サブスクリプション市場：変動分析、サブスクリプション期間別（2024年・2030年）
  • 1～6ヶ月
  • 6～12ヶ月
    • 6～12ヶ月間：収益推定と予測（2018～2030年）
  • 12か月以上
    • 212か月以上：収益推定と予測（2018～2030年）

第7章 自動車サブスクリプション市場：車種別の推定・動向分析

  • セグメントダッシュボード
  • 自動車サブスクリプション市場：変動分析、車種別（2024年・2030年）
  • 内燃機関車 (ICE)
  • 電気自動車

第8章 自動車サブスクリプション市場：地域別の推定・動向分析

  • 自動車サブスクリプションの市場シェア：地域別（2024年・2030年）
  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 英国
    • ドイツ
    • フランス
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • 韓国
    • オーストラリア
  • ラテンアメリカ
    • ブラジル
  • 中東・アフリカ
    • アラブ首長国連邦
    • サウジアラビア
    • 南アフリカ

第9章 競合情勢

  • 企業分類
  • 企業の市場ポジショニング
  • 企業ヒートマップ分析
  • 企業プロファイル/上場企業
    • Sixt
    • Carvolution
    • FINN
    • ORIX
    • Mercedes-Benz Mobility
    • Volkswagen AG
    • Roam
    • TeslaRents
    • MARUTI SUZUKI INDIA LIMITED
    • The Hertz System Inc.
図表

List of Tables

  • Table 1 Global Vehicle Subscription market size estimates & forecasts, 2018 - 2030 (USD Million)
  • Table 2 Global Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 3 Global Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 4 Global Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 5 Global Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 6 Global Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 7 OEM Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 8 Third Party Providers Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 9 Multi Brand Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 10 Single Brand Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 11 1 to 6 Months Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 12 6 to 12 Months Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 13 More than 12 Months Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 14 IC Engine Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 15 Electric Vehicle Subscription market, by region, 2018 - 2030 (USD Million)
  • Table 16 North America Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 17 North America Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 18 North America Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 19 North America Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 20 U.S. Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 21 U.S. Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 22 U.S. Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 23 U.S. Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 24 Canada Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 25 Canada Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 26 Canada Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 27 Canada Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 28 Mexico Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 29 Mexico Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 30 Mexico Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 31 Mexico Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 32 Europe Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 33 Europe Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 34 Europe Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 35 Europe Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 36 U.K. Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 37 U.K. Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 38 U.K. Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 39 U.K. Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 40 Germany Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 41 Germany Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 42 Germany Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 43 Germany Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 44 France Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 45 France Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 46 France Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 47 France Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 48 Asia Pacific Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 49 Asia Pacific Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 50 Asia Pacific Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 51 Asia Pacific Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 52 China Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 53 China Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 54 China Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 55 China Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 56 India Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 57 India Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 58 India Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 59 India Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 60 Japan Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 61 Japan Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 62 Japan Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 63 Japan Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 64 South Korea Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 65 South Korea Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 66 South Korea Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 67 South Korea Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 68 Australia Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 69 Australia Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 70 Australia Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 71 Australia Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 72 Latin America Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 73 Latin America Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 74 Latin America Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 75 Latin America Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 76 Brazil Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 77 Brazil Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 78 Brazil Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 79 Brazil Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 80 MEA Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 81 MEA Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 82 MEA Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 83 MEA Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 84 UAE Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 85 UAE Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 86 UAE Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 87 UAE Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 88 KSA Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 89 KSA Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 90 KSA Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 91 KSA Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)
  • Table 92 South Africa Vehicle Subscription market, by Service Provider, 2018 - 2030 (USD Million)
  • Table 93 South Africa Vehicle Subscription market, by Subscription Type, 2018 - 2030 (USD Million)
  • Table 94 South Africa Vehicle Subscription market, by Subscription Period, 2018 - 2030 (USD Million)
  • Table 95 South Africa Vehicle Subscription market, by Vehicle Type, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Vehicle Subscription market segmentation
  • Fig. 2 Market research process
  • Fig. 3 Information procurement
  • Fig. 4 Primary research pattern
  • Fig. 5 Market research approaches
  • Fig. 6 Value chain-based sizing & forecasting
  • Fig. 7 Parent market analysis
  • Fig. 8 Market formulation & validation
  • Fig. 9 Vehicle Subscription market snapshot
  • Fig. 10 Vehicle Subscription market segment snapshot
  • Fig. 11 Vehicle Subscription market competitive landscape snapshot
  • Fig. 12 Market research process
  • Fig. 13 Market driver relevance analysis (Current & future impact)
  • Fig. 14 Market restraint relevance analysis (Current & future impact)
  • Fig. 15 Vehicle Subscription market, Service Provider outlook key takeaways (USD Million)
  • Fig. 16 Vehicle Subscription market, Service Provider movement analysis, 2024 & 2030 (USD Million)
  • Fig. 17 OEM market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 18 Third Party Providers market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 19 Vehicle Subscription market: Subscription Type outlook key takeaways (USD Million)
  • Fig. 20 Vehicle Subscription market: Subscription Type movement analysis, 2024 & 2030 (USD Million)
  • Fig. 21 Multi Brand Subscription market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 22 Single Brand Subscription market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 23 Vehicle Subscription market: Subscription Period outlook key takeaways (USD Million)
  • Fig. 24 Vehicle Subscription market: Subscription Period movement analysis, 2024 & 2030 (USD Million)
  • Fig. 25 1 to 6 Months market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 6 to 12 Months revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 More than 12 Months revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 28 Vehicle Subscription market: Vehicle Type outlook key takeaways (USD Million)
  • Fig. 29 Vehicle Subscription market: Vehicle Type movement analysis, 2024 & 2030 (USD Million)
  • Fig. 30 IC Engine market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 31 Electric Vehicles market revenue estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 Regional marketplace: Key takeaways
  • Fig. 33 Vehicle Subscription market: Regional outlook, 2024 & 2030 (USD Million)
  • Fig. 34 North America Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 U.S. Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Canada Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 37 Mexico Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 38 Europe Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 39 U.K. Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Germany Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 France Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 Asia Pacific Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 43 China Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 Japan Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 India Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Australia Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 47 South Korea Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 48 Latin America Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 49 Brazil Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 50 MEA Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 KSA Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 52 UAE Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 53 South Africa Vehicle Subscription market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 54 Strategy framework
  • Fig. 55 Company Categorization
目次
Product Code: GVR-4-68040-557-6

Vehicle Subscription Market Size & Trends:

The global vehicle subscription market size was valued at USD 6.04 billion in 2024 and is projected to grow at a CAGR of 28.6% from 2025 to 2030. Vehicle subscription is a flexible alternative to traditional car ownership and leasing, allowing customers to access a vehicle for a monthly recurring fee. This model typically includes insurance, maintenance, roadside assistance, and sometimes even the ability to swap cars based on needs or preferences. Factors such as increased demand for flexible mobility solutions, technology integration and digitalization, sustainability, and the rise of Electric Vehicle (EV) subscriptions can be attributed to the growth of the vehicle subscription market.

Consumers are shifting away from traditional vehicle ownership in favor of flexible mobility options that allow them to drive a car without long-term commitments. The growing preference for subscription-based services in various industries, including entertainment and software, drives this trend. Vehicle subscriptions provide users with the ability to swap cars, pause or cancel their plans, and avoid large upfront costs. As urbanization increases and car-sharing services gain popularity, the demand for flexible mobility solutions is expected to continue to grow, attracting more automakers and startups to enter the space, thereby propelling the growth of the vehicle subscription industry.

The rise of digital platforms and artificial intelligence is transforming how vehicle subscription services operate. Advanced telematics, AI-driven pricing models, and seamless mobile apps allow companies to offer personalized experiences, track vehicle usage, and optimize fleet management. Digitalization enhances customer convenience, making it easier to access, manage, and switch between vehicles through a smartphone. Thus, with continuous advancements in technologies, vehicle subscription providers are expected to continue to leverage data analytics to refine their offerings, improving user satisfaction and operational efficiency. This, in turn, is expected to boost the growth of the vehicle subscription market in the coming years.

The global push for sustainability is intensifying, leading to the growing popularity of electric vehicle (EV) subscription services. Consumers looking to transition to EVs without committing to ownership see subscriptions as a low-risk option. These services often include charging solutions, battery maintenance, and software updates, making EV adoption more convenient. Governments worldwide are also supporting this trend with incentives and policies promoting sustainable transportation. Thus, the introduction of more electric vehicle models by automakers is driving rapid expansion of EV subscription programs, accelerating the shift toward greener mobility.

While vehicle subscription services offer enhanced convenience and flexibility, they also present certain drawbacks, which could hamper the growth of the vehicle subscription industry. One notable challenge is the potential for higher costs compared to traditional leasing or purchasing options. The premium charged for the added flexibility and convenience makes it crucial for prospective subscribers to carefully assess their budgets and long-term objectives. In addition, subscription models may not provide the same level of convenience as vehicle ownership. Most subscription plans require the vehicle to be returned at the end of the month, or the subscription must be renewed to continue usage. This limitation can complicate long-distance travel or off-road excursions, as subscribers must plan and consider both the time and financial costs involved.

Global Vehicle Subscription Market Report Segmentation

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global vehicle subscription market report based on service provider, subscription type, subscription period, vehicle type, and region.

  • Service Provider Outlook (Revenue, USD Million, 2018 - 2030)
  • OEM
  • Third Party Providers
  • Subscription Type Outlook (Revenue, USD Million, 2018 - 2030)
  • Multi Brand Subscription
  • Single Brand Subscription
  • Subscription Period Outlook (Revenue, USD Million, 2018 - 2030)
  • 1 to 6 Months
  • 6 to 12 Months
  • More than 12 Months
  • Vehicle Type Outlook (Revenue, USD Million, 2018 - 2030)
  • IC Engine
  • Electric Vehicles
  • Regional Outlook (Revenue, USD Million, 2018 - 2030)
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
  • Latin America
    • Brazil
  • Middle East and Africa (MEA)
    • KSA
    • UAE
    • South Africa

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation and Scope
  • 1.2. Research Methodology
    • 1.2.1. Information Procurement
  • 1.3. Information or Data Analysis
  • 1.4. Methodology
  • 1.5. Research Scope and Assumptions
  • 1.6. Market Formulation & Validation
  • 1.7. Country Based Segment Share Calculation
  • 1.8. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
  • 2.3. Competitive Insights

Chapter 3. Vehicle Subscription Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Market Dynamics
    • 3.2.1. Market Driver Analysis
    • 3.2.2. Market Restraint Analysis
    • 3.2.3. Industry Challenge
  • 3.3. Vehicle Subscription Market Analysis Tools
    • 3.3.1. Industry Analysis - Porter's
      • 3.3.1.1. Bargaining power of the suppliers
      • 3.3.1.2. Bargaining power of the buyers
      • 3.3.1.3. Threats of substitution
      • 3.3.1.4. Threats from new entrants
      • 3.3.1.5. Competitive rivalry
    • 3.3.2. PESTEL Analysis
      • 3.3.2.1. Political landscape
      • 3.3.2.2. Economic and social landscape
      • 3.3.2.3. Technological landscape

Chapter 4. Vehicle Subscription Market: Service Provider Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Vehicle Subscription Market: Service Provider Movement Analysis, 2024 & 2030 (USD Million)
  • 4.3. OEM
    • 4.3.1. OEM Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.4. Third Party Providers
    • 4.4.1. Third Party Providers Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Vehicle Subscription Market: Subscription Type Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Vehicle Subscription Market: Subscription Type Movement Analysis, 2024 & 2030 (USD Million)
  • 5.3. Multi Brand Subscription
    • 5.3.1. Multi Brand Subscription Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 5.4. Single Brand Subscription
    • 5.4.1. Single Brand Subscription Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Vehicle Subscription Market: Subscription Period Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. Vehicle Subscription Market: Subscription Period Movement Analysis, 2024 & 2030 (USD Million)
  • 6.3. 1 to 6 Months
    • 6.3.1. 1 to 6 Months Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.4. 6 to 12 Months
    • 6.4.1. 6 to 12 Months Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 6.5. More than 12 Months
    • 6.5.1. More than 12 Months Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Vehicle Subscription Market: Vehicle Type Estimates & Trend Analysis

  • 7.1. Segment Dashboard
  • 7.2. Vehicle Subscription Market: Vehicle Type Movement Analysis, 2024 & 2030 (USD Million)
  • 7.3. IC Engine
    • 7.3.1. IC Engine Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4. Electric Vehicles
    • 7.4.1. Electric Vehicles Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Vehicle Subscription Market: Regional Estimates & Trend Analysis

  • 8.1. Vehicle Subscription Market Share, By Region, 2024 & 2030 (USD Million)
  • 8.2. North America
    • 8.2.1. North America Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.2. U.S.
      • 8.2.2.1. U.S. Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.3. Canada
      • 8.2.3.1. Canada Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.2.4. Mexico
      • 8.2.4.1. Mexico Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3. Europe
    • 8.3.1. Europe Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.2. U.K.
      • 8.3.2.1. U.K. Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.3. Germany
      • 8.3.3.1. Germany Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.3.4. France
      • 8.3.4.1. France Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4. Asia Pacific
    • 8.4.1. Asia Pacific Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.2. China
      • 8.4.2.1. China Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.3. Japan
      • 8.4.3.1. Japan Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.4. India
      • 8.4.4.1. India Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.5. South Korea
      • 8.4.5.1. South Korea Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.4.6. Australia
      • 8.4.6.1. Australia Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5. Latin America
    • 8.5.1. Latin America Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.5.2. Brazil
      • 8.5.2.1. Brazil Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6. Middle East and Africa
    • 8.6.1. Middle East and Africa Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.2. UAE
      • 8.6.2.1. UAE Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.3. KSA
      • 8.6.3.1. KSA Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 8.6.4. South Africa
      • 8.6.4.1. South Africa Vehicle Subscription Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 9. Competitive Landscape

  • 9.1. Company Categorization
  • 9.2. Company Market Positioning
  • 9.3. Company Heat Map Analysis
  • 9.4. Company Profiles/Listing
    • 9.4.1. Sixt
      • 9.4.1.1. Participant's Overview
      • 9.4.1.2. Financial Performance
      • 9.4.1.3. Product Benchmarking
      • 9.4.1.4. Strategic Initiatives
    • 9.4.2. Carvolution
      • 9.4.2.1. Participant's Overview
      • 9.4.2.2. Financial Performance
      • 9.4.2.3. Product Benchmarking
      • 9.4.2.4. Strategic Initiatives
    • 9.4.3. FINN
      • 9.4.3.1. Participant's Overview
      • 9.4.3.2. Financial Performance
      • 9.4.3.3. Product Benchmarking
      • 9.4.3.4. Strategic Initiatives
    • 9.4.4. ORIX
      • 9.4.4.1. Participant's Overview
      • 9.4.4.2. Financial Performance
      • 9.4.4.3. Product Benchmarking
      • 9.4.4.4. Strategic Initiatives
    • 9.4.5. Mercedes-Benz Mobility
      • 9.4.5.1. Participant's Overview
      • 9.4.5.2. Financial Performance
      • 9.4.5.3. Product Benchmarking
      • 9.4.5.4. Strategic Initiatives
    • 9.4.6. Volkswagen AG
      • 9.4.6.1. Participant's Overview
      • 9.4.6.2. Financial Performance
      • 9.4.6.3. Product Benchmarking
      • 9.4.6.4. Strategic Initiatives
    • 9.4.7. Roam
      • 9.4.7.1. Participant's Overview
      • 9.4.7.2. Financial Performance
      • 9.4.7.3. Product Benchmarking
      • 9.4.7.4. Strategic Initiatives
    • 9.4.8. TeslaRents
      • 9.4.8.1. Participant's Overview
      • 9.4.8.2. Financial Performance
      • 9.4.8.3. Product Benchmarking
      • 9.4.8.4. Strategic Initiatives
    • 9.4.9. MARUTI SUZUKI INDIA LIMITED
      • 9.4.9.1. Participant's Overview
      • 9.4.9.2. Financial Performance
      • 9.4.9.3. Product Benchmarking
      • 9.4.9.4. Strategic Initiatives
    • 9.4.10. The Hertz System Inc.
      • 9.4.10.1. Participant's Overview
      • 9.4.10.2. Financial Performance
      • 9.4.10.3. Product Benchmarking
      • 9.4.10.4. Strategic Initiatives