ゲーム市場の市場規模、シェア、動向分析レポート：デバイス別、タイプ別、地域別、セグメント予測、2025年～2030年

ゲーム市場の成長と動向

Grand View Research, Inc.の最新レポートによると、世界のゲーム市場規模は2030年までに5,051億7,000万米ドルに達すると推定され、2025～2030年にかけてCAGR 8.7%で成長する見込みです。

成長の展望は、モバイルゲーム、eスポーツ、ゲームのオンラインストリーミングの人気の高まりによるものです。マルチ参入企業ゲームは参入企業同士の交流を可能にするため、ゲーム体験を向上させ、ゲーム産業の成長に拍車をかけています。

COVID-19はロックダウンによりゲーム普及を後押ししました。ゲームは、自宅で社会的交流を求める人々にとって魅力的な気晴らしとなりました。各社は戸締まりでゲーム時間と売上が大幅に伸びた。例えば、2020年、Tencent Holdings Ltd.はオンラインゲームセグメントで2019年比31%の成長を示しました。どうぶつの森New Horizonsは日本での初日3日間で188万本を販売することに成功しました。COVID-19の大流行にもかかわらず、同社は日本で39万2,000台のゲーム機を販売しました。

ゲーム機に対する需要の高まりは、市場に技術的に先進的で手ごろな価格のゲーム機を提供することを後押ししています。例えば、2020年11月、Sony Interactive Entertainment LLCはプレイステーション5を発売しました。その特徴には、4K/120ゲームプレイ、8K/60サポート、AMD Zen 2 CPU、PS plusコレクション、革命的なコントローラ・ハプティクス、高速な新UI、ロード時間を短縮する超高速SSDなどが含まれます。Sony Interactive Entertainment LLCは、2021年12月末までにプレイステーション5を1,730万台販売しました。

仮想現実（VR）と拡張現実（AR）の技術開発は、ゲーム体験を向上させる様々な機会を提供してきました。フリー・トゥ・プレイや多人数参加型ゲームへの需要の高まりは、若者をゲームに惹きつけています。大学や研究機関は、学生がゲームを職業として考えられるよう、専門的なコースを提供し始めています。例えば、ハートFordシャー大学では、ゲーム・アート・デザインの修士課程を提供しており、このコースはキャンパス内またはオンラインで学ぶことができます。

アジア太平洋は、中国、日本、韓国、インドなどのゲーム大国によって、重要な地域となることが期待されています。これらの国々のゲーム産業は、スマートフォンの普及率の増加、eスポーツイベント、モバイルゲーム、デジタルエコシステムの増加により上昇しています。アジア太平洋の市場は、予測期間中の2025～2030年にかけて約9%のCAGRで増加すると予測されています。

ゲーム市場レポートハイライト

• モバイルセグメントは2024年に46%以上の最大収益シェアを記録。この急増は、スマートフォンやタブレット端末の普及に加え、モバイルインターネット接続、特に5G技術の進歩によるものです。
• オフラインセグメントは2024年に最大の収益シェアを占めました。このセグメントは、インターネット接続を必要とせずにシングル参入企業体験やローカルマルチ参入企業ゲームを好む忠実な顧客層から利益を得ています。
• 北米のゲーム市場が2024年の収益シェア23%で世界を席巻。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 ゲーム市場-産業展望

• 市場系統の展望
• 産業バリューチェーン分析
• 市場力学
• 産業分析ツール
• ゲーム市場-規制シナリオ

第4章 ゲーム市場：デバイス別、推定・動向分析

• セグメントダッシュボード
• ゲーム市場：デバイス変動分析、2024年と2030年
• コンソール
• 携帯
• コンピューター

第5章 ゲーム市場：タイプ別、推定・動向分析

• セグメントダッシュボード
• ゲーム市場：タイプ変動分析、2024年と2030年
• オンライン
• オフライン

第6章 地域別、推定・動向分析

• 地域別ゲーム市場、2024年と2030年
• 北米
  • 北米のゲーム市場の推定と予測、2018～2030年
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • 欧州のゲーム市場推定・予測、2018～2030年
  • 英国
  • ドイツ
  • フランス
• アジア太平洋
  • アジア太平洋のゲーム市場推定・予測、2018～2030年
  • 中国
  • 日本
  • インド
  • 韓国
  • オーストラリア
• ラテンアメリカ
  • ラテンアメリカのゲーム市場推定・予測、2018～2030年
  • ブラジル
• 中東・アフリカ
  • 中東・アフリカのゲーム市場推定・予測、2018～2030年
  • アラブ首長国連邦
  • サウジアラビア
  • エジプト
  • ヨルダン

第7章 ゲーム市場-競合情勢

• 企業分類
• 企業の市場ポジショニング
• 企業ヒートマップ分析
• 企業プロファイル/上場企業
  • Activison Blizzard, Inc.
  • Apple, Inc.
  • The Walt Disney Company
  • Electronic Arts, Inc.
  • Microsoft Corporation
  • Nintendo Co., Ltd
  • Rovio Entertainment Corporation
  • Sega Enterprises, Inc.
  • Sony Corporation
  • Tencent Holdings Ltd.

List of Tables

• Table 1 Global gaming market size estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 2 Global gaming market, by region, 2018 - 2030 (USD Billion)
• Table 3 Global gaming market, by device, 2018 - 2030 (USD Billion)
• Table 4 Global gaming market, by type, 2018 - 2030 (USD Billion)
• Table 5 Console gaming market, by region, 2018 - 2030 (USD Billion)
• Table 6 Mobile gaming market, by region, 2018 - 2030 (USD Billion)
• Table 7 Computer gaming market, by region, 2018 - 2030 (USD Billion)
• Table 8 Online gaming market, by region, 2018 - 2030 (USD Billion)
• Table 9 Offline gaming market, by region, 2018 - 2030 (USD Billion)
• Table 10 North America gaming market, by device, 2018 - 2030 (USD Billion)
• Table 11 North America gaming market, by type, 2018 - 2030 (USD Billion)
• Table 12 U.S. gaming market, by device, 2018 - 2030 (USD Billion)
• Table 13 U.S. gaming market, by type, 2018 - 2030 (USD Billion)
• Table 14 Canada gaming market, by device, 2018 - 2030 (USD Billion)
• Table 15 Canada gaming market, by type, 2018 - 2030 (USD Billion)
• Table 16 Mexico gaming market, by device, 2018 - 2030 (USD Billion)
• Table 17 Mexico gaming market, by connectivity, 2018 - 2030 (USD Billion)
• Table 18 Europe gaming market, by device, 2018 - 2030 (USD Billion)
• Table 19 Europe gaming market, by type, 2018 - 2030 (USD Billion)
• Table 20 UK gaming market, by device, 2018 - 2030 (USD Billion)
• Table 21 UK gaming market, by type, 2018 - 2030 (USD Billion)
• Table 22 Germany gaming market, by device, 2018 - 2030 (USD Billion)
• Table 23 Germany gaming market, by type, 2018 - 2030 (USD Billion)
• Table 24 France gaming market, by device, 2018 - 2030 (USD Billion)
• Table 25 France gaming market, by type, 2018 - 2030 (USD Billion)
• Table 26 Asia-Pacific gaming market, by device, 2018 - 2030 (USD Billion)
• Table 27 Asia-Pacific gaming market, by type, 2018 - 2030 (USD Billion)
• Table 28 China gaming market, by device, 2018 - 2030 (USD Billion)
• Table 29 China gaming market, by type, 2018 - 2030 (USD Billion)
• Table 30 Japan gaming market, by device, 2018 - 2030 (USD Billion)
• Table 31 Japan gaming market, by type, 2018 - 2030 (USD Billion)
• Table 32 India gaming market, by device, 2018 - 2030 (USD Billion)
• Table 33 India gaming market, by type, 2018 - 2030 (USD Billion)
• Table 34 South Korea gaming market, by device, 2018 - 2030 (USD Billion)
• Table 35 South Korea gaming market, by type, 2018 - 2030 (USD Billion)
• Table 36 Australia gaming market, by device, 2018 - 2030 (USD Billion)
• Table 37 Australia gaming market, by type, 2018 - 2030 (USD Billion)
• Table 38 Latin America gaming market, by device, 2018 - 2030 (USD Billion)
• Table 39 Latin America gaming market, by type, 2018 - 2030 (USD Billion)
• Table 40 Brazil gaming market, by device, 2018 - 2030 (USD Billion)
• Table 41 Brazil gaming market, by type, 2018 - 2030 (USD Billion)
• Table 42 Middle East & Africa gaming market, by device, 2018 - 2030 (USD Billion)
• Table 43 Middle East & Africa gaming market, by type, 2018 - 2030 (USD Billion)
• Table 44 Egypt gaming market, by device, 2018 - 2030 (USD Billion)
• Table 45 Egypt gaming market, by type, 2018 - 2030 (USD Billion)
• Table 46 Jordan gaming market, by device, 2018 - 2030 (USD Billion)
• Table 47 Jordan gaming market, by type, 2018 - 2030 (USD Billion)
• Table 48 Saudi Arabia gaming market, by device, 2018 - 2030 (USD Billion)
• Table 49 Saudi Arabia gaming market, by type, 2018 - 2030 (USD Billion)
• Table 50 UAE gaming market, by device, 2018 - 2030 (USD Billion)
• Table 51 UAE gaming market, by type, 2018 - 2030 (USD Billion)

List of Figures

• Fig. 1 Gaming market segmentation
• Fig. 2 Information procurement
• Fig. 3 Data analysis models
• Fig. 4 Market formulation and validation
• Fig. 5 Data validating & publishing
• Fig. 6 Gaming market snapshot
• Fig. 7 Gaming market segment snapshot
• Fig. 8 Gaming market competitive landscape snapshot
• Fig. 9 Market research process
• Fig. 10 Market driver relevance analysis (current & future impact)
• Fig. 11 Market restraint relevance analysis (current & future impact)
• Fig. 12 Gaming market, by device, key takeaways, 2018 - 2030 revenue (USD billion)
• Fig. 13 Gaming market, by device: market share, 2024 & 2030
• Fig. 14 Console market estimates & forecasts, 2018 - 2030 (USD billion)
• Fig. 15 Mobile market estimates & forecasts, 2018 - 2030 (USD billion)
• Fig. 16 Computer market estimates & forecasts, 2018 - 2030 (USD billion)
• Fig. 17 Gaming market, by type, key takeaways, 2018-2030, revenue (USD billion)
• Fig. 18 Gaming market, by type: market share, 2024 & 2030
• Fig. 19 Online market estimates & forecasts, 2018 - 2030 (USD billion)
• Fig. 20 Offline market estimates & forecasts, 2018 - 2030 (USD billion)
• Fig. 21 Regional marketplace: key takeaways
• Fig. 22 North America gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 23 U.S. gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 24 Canada gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 25 Mexico gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 26 Europe gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 27 Germany gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 28 UK gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 29 France gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 30 Asia pacific gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 31 China gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 32 Japan gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 33 India gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 34 South Korea gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 35 Latin America gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 36 Brazil gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 37 Mexico gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 38 MEA gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 39 Saudi Arabia gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 40 UAE gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 41 Egypt gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 42 Jordan gaming market estimates & forecast, 2018 - 2030 (USD billion)
• Fig. 43 Key company categorization
• Fig. 44 Strategy framework

Gaming Market Growth & Trends:

The global gaming market size is estimated to reach USD 505.17 billion by 2030, registering to grow at a CAGR of 8.7% from 2025 to 2030 according to a new report by Grand View Research, Inc. growth prospects can be credited to the increasing popularity of mobile gaming, esports and online streaming of games. Multiplayer gaming has enhanced the gaming experience as it allows players to interact with each other and has fueled the growth of the gaming industry.

COVID-19 boosted the gaming adoption owing to lockdown. The gaming offered an appealing distraction for people at home eyeing social interaction. The companies experienced massive growth in gaming time and sales in lockdown. For instance, in 2020, Tencent Holdings Ltd. witnessed 31% growth in its online gaming segment compared to 2019. Animal Crossing: New Horizons managed to sell 1.88 million copies on its opening three days in Japan; despite the COVID-19 pandemic, the company sold 392 000 consoles in Japan.

The increasing demand for consoles has encouraged marketers to provide technologically advanced and affordable consoles in the market. For instance, in November 2020, Sony Interactive Entertainment LLC launched PlayStation 5; the features include 4K/120 gameplay, 8K/60 support, AMD Zen 2 CPU, PS plus collection, revolutionary controller haptics, fast new UI, and super-fast SSD for faster load times. Sony Interactive Entertainment LLC had sold 17.3 million units of PlayStation 5 by the end of December 2021.

The technological developments in virtual reality (VR) and augmented reality (AR) have offered various opportunities to enhance the gaming experience. The increasing demand for free-to-play and multiplayer gaming is attracting youth towards gaming. Institutes and universities have started providing professional courses so that students can consider gaming as a professional career. For instance, the University of Hertfordshire offers MA in Games Art and Design, and the course can be studied on-campus or online.

The Asia Pacific is expected to emerge as a significant region due to considerable gaming countries such as China, Japan, South Korea, and India. The gaming industry in these countries is rising due to increasing smartphone penetration, esports events, mobile gaming, and an increase in the digital ecosystem. The market in the Asia Pacific region is expected to increase with an approximately 9% CAGR from 2025 to 2030 in the forecasted period.

Gaming Market Report Highlights:

• The mobile segment recorded the largest revenue share of over 46% in 2024. This surge is fueled by the widespread adoption of smartphones and tablets, coupled with advancements in mobile internet connectivity, particularly 5G technology.
• The offline segment accounted for the largest revenue share in 2024. The segment benefits from a loyal customer base that appreciates single-player experiences or local multiplayer games without the need for an internet connection.
• North America gaming market dominated globally with a revenue share of 23% in 2024.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definitions
• 1.3. Information Procurement
  • 1.3.1. Information analysis
  • 1.3.2. Market formulation & data visualization
  • 1.3.3. Data validation & publishing
• 1.4. 1.4 Research Scope and Assumptions
  • 1.4.1. List to Data Sources

Chapter 2. Executive Summary

• 2.1. Gaming Market Snapshot
• 2.2. Gaming Market- Segment Snapshot (1/2)
• 2.3. Gaming Market- Segment Snapshot (2/2)
• 2.4. Gaming Market- Competitive Landscape Snapshot

Chapter 3. Gaming Market - Industry Outlook

• 3.1. Market Lineage Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Market Dynamics
  • 3.3.1. Market Driver Analysis
  • 3.3.2. Market Restraint Analysis
  • 3.3.3. Industry Challenges
  • 3.3.4. Industry Opportunities
• 3.4. Industry Analysis Tools
  • 3.4.1. Porter's five forces analysis
  • 3.4.2. Macroeconomic analysis
• 3.5. Gaming Market - Regulatory Scenario

Chapter 4. Gaming Market: Device Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. Gaming Market: Component Movement Analysis, 2024 & 2030 (USD Billion)
• 4.3. Console
  • 4.3.1. Console Market Revenue Estimates and Forecasts, 2018 - 2030 (USD billion)
• 4.4. Mobile
  • 4.4.1. Mobile Market Revenue Estimates and Forecasts, 2018 - 2030 (USD billion)
• 4.5. Computer
  • 4.5.1. Computer Market Revenue Estimates and Forecasts, 2018 - 2030 (USD billion)

Chapter 5. Gaming Market: Type Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. Gaming Market: Type Movement Analysis, 2024 & 2030 (USD Billion)
• 5.3. Online
  • 5.3.1. Online Market Revenue Estimates and Forecasts, 2018 - 2030 (USD billion)
• 5.4. Offline
  • 5.4.1. Offline Market Revenue Estimates and Forecasts, 2018 - 2030 (USD billion)

Chapter 6. Regional Estimates & Trend Analysis

• 6.1. Gaming Market by Region, 2024 & 2030
• 6.2. North America
  • 6.2.1. North America Gaming Market Estimates & Forecasts, 2018 - 2030 (USD Billion)
  • 6.2.2. U.S.
    • 6.2.2.1. U.S. Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.2.3. Canada
    • 6.2.3.1. Canada Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.2.4. Mexico
    • 6.2.4.1. Mexico Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
• 6.3. Europe
  • 6.3.1. Europe Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.3.2. U.K.
    • 6.3.2.1. U.K. Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.3.3. Germany
    • 6.3.3.1. Germany Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.3.4. France
    • 6.3.4.1. France Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
• 6.4. Asia Pacific
  • 6.4.1. Asia Pacific Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.4.2. China
    • 6.4.2.1. China Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.4.3. Japan
    • 6.4.3.1. Japan Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.4.4. India
    • 6.4.4.1. India Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.4.5. South Korea
    • 6.4.5.1. South Korea Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.4.6. Australia
    • 6.4.6.1. Australia Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
• 6.5. Latin America
  • 6.5.1. Latin America Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.5.2. Brazil
    • 6.5.2.1. Brazil Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
• 6.6. Middle East and Africa
  • 6.6.1. Middle East and Africa Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.6.2. UAE
    • 6.6.2.1. UAE Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.6.3. Saudi Arabia
    • 6.6.3.1. Saudi Arabia Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.6.4. Egypt
    • 6.6.4.1. Egypt Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)
  • 6.6.5. Jordan
    • 6.6.5.1. Jordan Gaming Market Estimates and Forecasts, 2018 - 2030 (USD billion)

Chapter 7. Gaming Market - Competitive Landscape

• 7.1. Company Categorization
• 7.2. Company Market Positioning
• 7.3. Company Heat Map Analysis
• 7.4. Company Profiles/Listing
  • 7.4.1. Activison Blizzard, Inc.
    • 7.4.1.1. Participant's Overview
    • 7.4.1.2. Financial Performance
    • 7.4.1.3. Product Benchmarking
    • 7.4.1.4. Recent Developments
  • 7.4.2. Apple, Inc.
    • 7.4.2.1. Participant's Overview
    • 7.4.2.2. Financial Performance
    • 7.4.2.3. Product Benchmarking
    • 7.4.2.4. Recent Developments
  • 7.4.3. The Walt Disney Company
    • 7.4.3.1. Participant's Overview
    • 7.4.3.2. Financial Performance
    • 7.4.3.3. Product Benchmarking
    • 7.4.3.4. Recent Developments
  • 7.4.4. Electronic Arts, Inc.
    • 7.4.4.1. Participant's Overview
    • 7.4.4.2. Financial Performance
    • 7.4.4.3. Product Benchmarking
    • 7.4.4.4. Recent Developments
  • 7.4.5. Microsoft Corporation
    • 7.4.5.1. Participant's Overview
    • 7.4.5.2. Financial Performance
    • 7.4.5.3. Product Benchmarking
    • 7.4.5.4. Recent Developments
  • 7.4.6. Nintendo Co., Ltd
    • 7.4.6.1. Participant's Overview
    • 7.4.6.2. Financial Performance
    • 7.4.6.3. Product Benchmarking
    • 7.4.6.4. Recent Developments
  • 7.4.7. Rovio Entertainment Corporation
    • 7.4.7.1. Participant's Overview
    • 7.4.7.2. Financial Performance
    • 7.4.7.3. Product Benchmarking
    • 7.4.7.4. Recent Developments
  • 7.4.8. Sega Enterprises, Inc.
    • 7.4.8.1. Participant's Overview
    • 7.4.8.2. Financial Performance
    • 7.4.8.3. Product Benchmarking
    • 7.4.8.4. Recent Developments
  • 7.4.9. Sony Corporation
    • 7.4.9.1. Participant's Overview
    • 7.4.9.2. Financial Performance
    • 7.4.9.3. Product Benchmarking
    • 7.4.9.4. Recent Developments
  • 7.4.10. Tencent Holdings Ltd.
    • 7.4.10.1. Participant's Overview
    • 7.4.10.2. Financial Performance
    • 7.4.10.3. Product Benchmarking
    • 7.4.10.4. Recent Developments