市場調査レポート

商品コード

1654156

パーソナライズドビタミンの市場規模、シェア、動向分析レポート：用途別、剤形別、流通チャネル別、年齢層別、地域別、セグメント別予測、2025年～2030年

Personalized Vitamins Market Size, Share & Trends Analysis Report By Application (Wellness Supplements, Disease-Based Supplements), By Dosage Form (Tablets, Capsules), By Distribution Channel, By Age Group, By Region, And Segment Forecasts, 2025 - 2030

出版日: 2025年01月15日
発行: Grand View Research
ページ情報: 英文 120 Pages
納期: 2～10営業日

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全表示
概要
図表
目次

概要

サンプル依頼リストに入れる

パーソナライズドビタミン市場の成長と動向

Grand View Research, Inc.の最新レポートによると、世界の個別化ビタミン市場は2030年までに98億9,000万米ドルに達し、2025～2030年にかけて13.15%のCAGRで成長すると予測されています。

同市場の成長は、ライフスタイル動向の影響力の増大、栄養格差に対する意識の高まり、高齢者の増加、消費者直接モデルの採用増加などの要因によるものです。

消費者は、アレルギーや食事制限、ヴィーガン、ケト、グルテンフリーなどのライフスタイルの選択など、独自のニーズに対応した製品を求めて、画一的なソリューションを拒絶する傾向が強まっています。多くの消費者は、体重管理、エネルギーレベルの向上、睡眠の改善といった特定の健康目標に対応するため、独自のライフスタイルやウェルネス目標に沿ったパーソナライズドビタミンを求めています。

さらに、多くのパーソナライズドビタミン企業は、消費者が年齢、性別、活動レベル、食習慣、健康目標などの要素に基づいたクイズや評価を行う、魅力的なプラットフォームを提供しています。このようなインタラクティブな体験は信頼を築き、製品の採用を促進します。さらに、消費者直接販売のような定期購入モデルは、特定のニーズに合わせたビタミンを消費者の自宅まで直接届けることで利便性を提供し、多くの場合、定期的な再評価を伴って推奨製品を改良します。

さらに、技術とパーソナライゼーションの進歩は、パーソナライズドビタミン産業の促進要因のひとつです。DNA分析のような手ごろで利用しやすい遺伝子検査サービスによって、企業は個人に合わせた栄養計画やビタミンを推奨できるようになります。例えば、2023年4月、LifeDNAは、非侵襲的なDNA検査から得られたデータの分析を通じて、個別化されたビタミンの推奨の提供を開始しました。同社のプログラムは、遺伝学的洞察を活用することで、カスタマイズ型ウェルネス・ルーティンを設計し、各個人のユニークなDNAプロファイルに基づいて、オーダーメイドの新章ビタミンやサプリメントを提案します。

パーソナライズドビタミン市場レポートハイライト

2024年の市場シェアは、用途別では疾病関連サプリメントが最大となっています。生活習慣病が流行し、病気の予防と管理における栄養の役割に対する意識が高まっているため、消費者は特定の健康ニーズに合わせたサプリメントを採用するようになりました。
2024年には、剤形別に錠剤セグメントが市場を独占しました。この大きなシェアは主に、費用対効果や広く受け入れられるといった数々の利点によるものです。
流通チャネル別では、スーパーマーケット・ハイパーマーケット部門が2024年の市場を独占しました。スーパーマーケットは人通りが多く、サプリメントを同時に購入したい消費者にとって便利なワンストップショッピングの目的地となっています。このアクセスの良さは衝動買いを促し、この流通チャネルを通じて全体的な売上を増加させています。
年齢層別では、2024年には成人セグメントが市場を独占しました。肥満、高血圧、メタボリックシンドロームなどの生活習慣病が蔓延しているため、成人の間でこれらの問題に対処するサプリメントの需要が高まっている
北米地域は2024年に37.87%の市場シェアを占めました。健康全般における栄養の重要性に関する消費者の意識が高まっています。さらに、モバイルアプリやウェアラブルデバイスを含むデジタルヘルス技術の統合により、この地域ではリアルタイムの健康モニタリングとパーソナライズドされた栄養推奨が容易になっています。

用途セグメントダッシュボード
パーソナライズドビタミン市場：用途変動分析
パーソナライズドビタミン市場規模と動向分析、用途別、2018～2030年
健康サプリメント
- 健康サプリメント市場推定・予測、2018～2030年
疾患ベースのサプリメント
- 疾患ベースのサプリメント市場推定・予測、2018～2030年

第5章剤形ビジネス分析

剤形セグメントダッシュボード
パーソナライズドビタミン市場の剤形変動分析
パーソナライズドビタミン市場規模と動向分析、剤形別、2018～2030年
タブレット
- タブレット市場推定・予測、2018～2030年
カプセル
- カプセル市場推定・予測、2018～2030年
粉末
- 粉末市場推定・予測、2018～2030年
液体
- 液体市場推定・予測、2018～2030年
グミ/チュアブル
- グミ/チュアブル市場推定・予測、2018～2030年
ソフトジェル
- ソフトジェル市場推定・予測、2018～2030年

第6章流通チャネルビジネス分析

流通チャネルセグメントダッシュボード
パーソナライズドビタミン市場の流通チャネル変動分析
パーソナライズドビタミン市場規模と動向分析、流通チャネル別、2018～2030年
スーパーマーケット/ハイパーマーケット
- スーパーマーケット/ハイパーマーケット市場推定・予測、2018～2030年
専門店
- 専門店市場推定・予測、2018～2030年
小売薬局
- 小売薬局市場推定・予測、2018～2030年
オンライン薬局とeコマースサイト
- オンライン薬局とeコマースサイトの市場推定・予測、2018～2030年

第7章年齢層別ビジネス分析

年齢層セグメントダッシュボード
パーソナライズドビタミン市場の年齢層変動分析
パーソナライズドビタミン市場規模と動向分析、年齢層別、2018～2030年
小児
- 小児市場推定・予測、2018～2030年
成人
- 成人市場推定・予測、2018～2030年
高齢者
- 高齢者市場推定・予測、2018～2030年

第8章用途、剤形、流通チャネル、年齢層による地域ビジネス分析

地域ダッシュボード
市場規模と予測と動向分析、2024年と2030年
北米
- 北米のパーソナライズドビタミン市場、2018～2030年
- 米国
- カナダ
- メキシコ
欧州
- 欧州のパーソナライズドビタミン市場、2018～2030年
- 英国
- ドイツ
- フランス
- イタリア
- スペイン
- デンマーク
- スウェーデン
- ノルウェー
アジア太平洋
- アジア太平洋のパーソナライズドビタミン市場、2018～2030年
- 日本
- 中国
- インド
- オーストラリア
- タイ
- 韓国
ラテンアメリカ
- ラテンアメリカのパーソナライズドビタミン市場、2018～2030年
- ブラジル
- アルゼンチン
中東・アフリカ
- 中東・アフリカのパーソナライズドビタミン市場、2018～2030年
- 南アフリカ
- サウジアラビア
- アラブ首長国連邦
- クウェート

第9章競合情勢

企業分類
戦略マッピング
企業市況分析、2024年
企業プロファイル/上場企業
- Amway Corporation
- Abbott Laboratories
- Herbalife Nutrition
- Metagenics, Inc.
- DNAfit
- Viome Life Sciences, Inc.
- Care/of（Bayer）
- Persona Nutrition（Nestle Health Science）
- HUM Nutrition

図表

List of Tables

Table 1 List of abbreviation
Table 2 Global Personalized vitamins market, by region, 2018 - 2030 (USD Million)
Table 3 Global Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 4 Global Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 5 Global Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 6 Global Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 7 North America Personalized vitamins market, by country, 2018 - 2030 (USD Million)
Table 8 North America Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 9 North America Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 10 North America Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 11 North America Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 12 U.S. Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 13 U.S. Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 14 U.S. Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 15 U.S. Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 16 Canada Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 17 Canada Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 18 Canada Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 19 Canada Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 20 Mexico Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 21 Mexico Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 22 Mexico Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 23 Mexico Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 24 Europe Personalized vitamins market, by country, 2018 - 2030 (USD Million)
Table 25 Europe Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 26 Europe Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 27 Europe Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 28 Europe Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 29 Germany Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 30 Germany Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 31 Germany Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 32 Germany Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 33 UK Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 34 UK Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 35 UK Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 36 UK Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 37 France Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 38 France Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 39 France Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 40 France Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 41 Italy Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 42 Italy Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 43 Italy Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 44 Italy Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 45 Spain Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 46 Spain Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 47 Spain Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 48 Spain Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 49 Denmark Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 50 Denmark Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 51 Denmark Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 52 Denmark Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 53 Sweden Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 54 Sweden Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 55 Sweden Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 56 Sweden Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 57 Norway Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 58 Norway Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 59 Norway Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 60 Norway Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 61 Asia Pacific Personalized vitamins market, by country, 2018 - 2030 (USD Million)
Table 62 Asia Pacific Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 63 Asia Pacific Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 64 Asia Pacific Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 65 Asia Pacific Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 66 China Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 67 China Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 68 China Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 69 China Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 70 Japan Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 71 Japan Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 72 Japan Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 73 Japan Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 74 India Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 75 India Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 76 India Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 77 India Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 78 South Korea Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 79 South Korea Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 80 South Korea Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 81 South Korea Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 82 Australia Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 83 Australia Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 84 Australia Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 85 Australia Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 86 Thailand Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 87 Thailand Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 88 Thailand Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 89 Thailand Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 90 Latin America Personalized vitamins market, by country, 2018 - 2030 (USD Million)
Table 91 Latin America Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 92 Latin America Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 93 Latin America Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 94 Latin America Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 95 Brazil Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 96 Brazil Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 97 Brazil Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 98 Brazil Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 99 Argentina Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 100 Argentina Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 101 Argentina Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 102 Argentina Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 103 Middel East & Africa Personalized vitamins market, by country, 2018 - 2030 (USD Million)
Table 104 Middle East & Africa Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 105 Middle East & Africa Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 106 Middle East & Africa Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 107 Middle East & Africa Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 108 South Africa Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 109 South Africa Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 110 South Africa Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 111 South Africa Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 112 Saudi Arabia Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 113 Saudi Arabia Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 114 Saudi Arabia Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 115 Saudi Arabia Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 116 UAE Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 117 UAE Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 118 UAE Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 119 UAE Personalized vitamins market, by age group, 2018 - 2030 (USD Million)
Table 120 Kuwait Personalized vitamins market, by application, 2018 - 2030 (USD Million)
Table 121 Kuwait Personalized vitamins market, by distribution channel, 2018 - 2030 (USD Million)
Table 122 Kuwait Personalized vitamins market, by dosage form, 2018 - 2030 (USD Million)
Table 123 Kuwait Personalized vitamins market, by age group, 2018 - 2030 (USD Million)

List of Figures

Fig. 1 Market research process
Fig. 2 Data triangulation techniques
Fig. 3 Primary research pattern
Fig. 4 Market research approaches
Fig. 5 Market formulation & validation
Fig. 6 Personalized vitamins market: market outlook
Fig. 7 Laser capture microdissection competitive insights
Fig. 8 Parent market outlook
Fig. 9 Personalized vitamins market driver impact
Fig. 10 Personalized vitamins market restraint impact
Fig. 11 Personalized vitamins market: Application movement analysis
Fig. 12 Personalized vitamins market: Application outlook and key takeaways
Fig. 13 Wellness supplements market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 14 Disease-based supplements market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 15 Personalized vitamins market: Dosage Form movement analysis
Fig. 16 Personalized vitamins market: Dosage Form outlook and key takeaways
Fig. 17 Tablets market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 18 Capsules market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 19 Powders market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 20 Liquid market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 21 Gummies/Chewable market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 22 Softgels market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 23 Personalized vitamins market: Distribution Channel movement analysis
Fig. 24 Personalized vitamins market: Distribution Channel outlook and key takeaways
Fig. 25 Supermarkets/Hypermarkets market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 26 Specialty stores market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 27 Pharmaceutical & biotech companies market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 28 Retail pharmacies market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 29 Online pharmacies & E-commerce site market estimates and forecast, 2018 - 2030 (USD Million)
Fig. 30 Personalized vitamins market: Age group movement analysis
Fig. 31 Personalized vitamins market: Age group outlook and key takeaways
Fig. 32 Pediatric market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 33 Adults market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 34 Geriatric market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 35 North America Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 36 U.S. Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 37 Canada Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 38 Mexico Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 39 Europe Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 40 UK Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 41 Germany Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 42 France Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 43 Italy Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 44 Spain Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 45 Denmark Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 46 Sweden Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 47 Norway Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 48 Asia Pacific Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 49 China Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 50 Japan Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 51 India Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 52 Thailand Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 53 South Korea Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 54 Australia Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 55 Latin America Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 56 Brazil Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 57 Argentina Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 58 Middle East and Africa Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 59 South Africa Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 60 Saudi Arabia Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 61 UAE Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)
Fig. 62 Kuwait Personalized vitamins market estimates and forecasts, 2018 - 2030 (USD Million)

Product Code: GVR-4-68040-500-4

Personalized Vitamins Market Growth & Trends:

The global personalized vitamins market is anticipated to reach USD 9.89 billion by 2030 and grow at a CAGR of 13.15% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market's growth is attributed to factors such as the increasing influence of lifestyle trends, rising awareness about nutritional gaps, the growing geriatric population, and the increasing adoption of direct-consumer models.

Consumers are increasingly rejecting one-size-fits-all solutions in favor of products that cater to their unique needs, such as allergies, dietary restrictions, and lifestyle choices, including vegan, keto, and gluten-free. Many consumers seek personalized vitamins to address specific health goals like weight management, improved energy levels, or better sleep, aligning with their unique lifestyle and wellness objectives.

Furthermore, many personalized vitamin companies provide engaging platforms where consumers complete quizzes or assessments based on factors like age, gender, activity level, dietary habits, and health goals. This interactive experience builds trust and encourages product adoption. Additionally, subscription models such as Direct-to-consumer subscription models offer convenience by delivering vitamins tailored to specific needs directly to consumers' doors, often accompanied by regular reassessments to refine recommendations.

Moreover, advancements in technology and personalization is one of the driving factors of the personalized vitaminsindustry. Affordable and accessible genetic testing services, like DNA analysis, allow companies to recommend personalized nutrition plans and vitamins. For instance, in April 2023, LifeDNA began offering personalized vitamin recommendations through the analysis of data obtained from a non-invasive DNA test. By leveraging genetic insights, their program designs customized wellness routines and suggests tailored New Chapter vitamins and supplements based on each individual's unique DNA profile.

Personalized Vitamins Market Report Highlights:

The disease-based supplements segment held the largest market share in 2024 based on application. The prevalence of lifestyle-related conditions and rising awareness about the role of nutrition in disease prevention and management have led consumers to adopt supplements tailored to their specific health needs.
The tablets segment dominated the market in 2024 based on dosage forms. This large share is primarily due to their numerous advantages, such as cost-effectiveness and widespread acceptance.
Based on distribution channels, the supermarkets/hypermarkets segment dominated the market in 2024. Supermarkets benefit from substantial foot traffic, making them convenient one-stop shopping destinations for consumers looking to purchase supplements simultaneously. This accessibility encourages impulse buying and increases overall sales through this distribution channel.
Based on age group, the adult segment dominated the market in 2024. The prevalence of lifestyle-related conditions like obesity, hypertension, and metabolic syndrome has increased the demand for supplements addressing these issues among adults.
The North American region dominated the market share of 37.87% in 2024. There is a growing consumer awareness regarding the importance of nutrition in overall health. Moreover, the integration of digital health technologies, including mobile apps and wearable devices, facilitates real-time health monitoring and personalized nutrition recommendations in this region.

Chapter 1. Methodology and Scope

1.1. Market Segmentation and Scope
- 1.1.1. Application Segment
- 1.1.2. Dosage Form Segment
- 1.1.3. Distribution Channel Segment
- 1.1.4. Age Group Segment
1.2. Regional Scope
1.3. Estimates and Forecast Timeline
1.4. Research Methodology
1.5. Information Procurement
- 1.5.1. Purchased Database
- 1.5.2. GVR's Internal Database
- 1.5.3. Primary Research
1.6. Information or Data Analysis:
- 1.6.1. Data Analysis Models
1.7. Market Formulation & Validation
1.8. Model Details
- 1.8.1. Commodity Flow Analysis
1.9. List of Secondary Sources
1.10. List of Abbreviations
1.11. Objective

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, & Scope

3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related/Ancillary Market Outlook
3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
  - 3.2.1.1. Advancements in Health Tech and AI
  - 3.2.1.2. Rising Focus on Preventive Healthcare
- 3.2.2. Market Restraint Analysis
  - 3.2.2.1. High Cost of Personalization
  - 3.2.2.2. Regulatory Challenges and Data Privacy Concerns
3.3. Industry Analysis Tools
- 3.3.1. Porter's Five Forces Analysis
- 3.3.2. PESTEL Analysis
- 3.3.3. COVID-19 Impact Analysis

Chapter 4. Application Business Analysis

4.1. Application Segment Dashboard
4.2. Personalized Vitamins Market: Application Movement Analysis
4.3. Personalized Vitamins Market Size & Trend Analysis, by dosage form, 2018 to 2030 (USD Million)
4.4. Wellness Supplements
- 4.4.1. Wellness supplements market estimates and forecasts, 2018 - 2030 (USD Million)
4.5. Disease-Based Supplements
- 4.5.1. Disease-Based supplements market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 5. Dosage Form Business Analysis

5.1. Dosage Form Segment Dashboard
5.2. Personalized Vitamins Market Dosage Form Movement Analysis
5.3. Personalized Vitamins Market Size & Trend Analysis, by Dosage Form, 2018 to 2030 (USD Million)
5.4. Tablets
- 5.4.1. Tablets market estimates and forecasts, 2018 - 2030 (USD Million)
5.5. Capsules
- 5.5.1. Capsules market estimates and forecasts, 2018 - 2030 (USD Million)
5.6. Powders
- 5.6.1. Powders market estimates and forecasts, 2018 - 2030 (USD Million)
5.7. Liquid
- 5.7.1. Liquid market estimates and forecasts, 2018 - 2030 (USD Million)
5.8. Gummies/Chewable
- 5.8.1. Gummies/Chewable market estimates and forecasts, 2018 - 2030 (USD Million)
5.9. Softgels
- 5.9.1. Softgels market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 6. Distribution Channel Business Analysis

6.1. Distribution Channel Segment Dashboard
6.2. Personalized Vitamins Market Distribution Channel Movement Analysis
6.3. Personalized Vitamins Market Size & Trend Analysis, by Distribution Channel, 2018 to 2030 (USD Million)
6.4. Supermarkets/Hypermarkets
- 6.4.1. Supermarkets/Hypermarkets market estimates and forecasts, 2018 - 2030 (USD Million)
6.5. Specialty Stores
- 6.5.1. Specialty stores market estimates and forecasts, 2018 - 2030 (USD Million)
6.6. Retail Pharmacies
- 6.6.1. Retail pharmacies market estimates and forecasts, 2018 - 2030 (USD Million)
6.7. Online pharmacies & E-commerce site
- 6.7.1. Online pharmacies & E-commerce site market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 7. Age Group Business Analysis

7.1. Age Group Segment Dashboard
7.2. Personalized Vitamins Market Age Group Movement Analysis
7.3. Personalized Vitamins Market Size & Trend Analysis, by Age Group, 2018 to 2030 (USD Million)
7.4. Pediatric
- 7.4.1. Pediatric market estimates and forecasts, 2018 - 2030 (USD Million)
7.5. Adults
- 7.5.1. Adults market estimates and forecasts, 2018 - 2030 (USD Million)
7.6. Geriatric
- 7.6.1. Geriatric market estimates and forecasts, 2018 - 2030 (USD Million)

Chapter 8. Regional Business Analysis by dosage form, Dosage Form, Distribution Channel, Age Group

8.1. Regional Dashboard
8.2. Market Size & Forecast and Trend Analysis, 2024 & 2030
8.3. North America
- 8.3.1. North America personalized vitamins market, 2018 - 2030 (USD Million)
- 8.3.2. U.S.
  - 8.3.2.1. Key Country Dynamics
  - 8.3.2.2. Competitive Scenario
  - 8.3.2.3. Regulatory Framework
  - 8.3.2.4. U.S. personalized vitamins market, 2018 - 2030 (USD Million)
- 8.3.3. Canada
  - 8.3.3.1. Key Country Dynamics
  - 8.3.3.2. Competitive Scenario
  - 8.3.3.3. Regulatory Framework
  - 8.3.3.4. Canada personalized vitamins market, 2018 - 2030 (USD Million)
- 8.3.4. Mexico
  - 8.3.4.1. Key Country Dynamics
  - 8.3.4.2. Competitive Scenario
  - 8.3.4.3. Regulatory Framework
  - 8.3.4.4. Mexico personalized vitamins market, 2018 - 2030 (USD Million)
8.4. Europe
- 8.4.1. Europe personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.2. UK
  - 8.4.2.1. Key Country Dynamics
  - 8.4.2.2. Competitive Scenario
  - 8.4.2.3. Regulatory Framework
  - 8.4.2.4. UK personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.3. Germany
  - 8.4.3.1. Key Country Dynamics
  - 8.4.3.2. Competitive Scenario
  - 8.4.3.3. Regulatory Framework
  - 8.4.3.4. Germany personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.4. France
  - 8.4.4.1. Key Country Dynamics
  - 8.4.4.2. Competitive Scenario
  - 8.4.4.3. Regulatory Framework
  - 8.4.4.4. France personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.5. Italy
  - 8.4.5.1. Key Country Dynamics
  - 8.4.5.2. Competitive Scenario
  - 8.4.5.3. Regulatory Framework
  - 8.4.5.4. Italy personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.6. Spain
  - 8.4.6.1. Key Country Dynamics
  - 8.4.6.2. Competitive Scenario
  - 8.4.6.3. Regulatory Framework
  - 8.4.6.4. Spain personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.7. Denmark
  - 8.4.7.1. Key Country Dynamics
  - 8.4.7.2. Competitive Scenario
  - 8.4.7.3. Regulatory Framework
  - 8.4.7.4. Denmark personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.8. Sweden
  - 8.4.8.1. Key Country Dynamics
  - 8.4.8.2. Competitive Scenario
  - 8.4.8.3. Regulatory Framework
  - 8.4.8.4. Sweden personalized vitamins market, 2018 - 2030 (USD Million)
- 8.4.9. Norway
  - 8.4.9.1. Key Country Dynamics
  - 8.4.9.2. Competitive Scenario
  - 8.4.9.3. Regulatory Framework
  - 8.4.9.4. Norway personalized vitamins market, 2018 - 2030 (USD Million)
8.5. Asia Pacific
- 8.5.1. Asia Pacific personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.2. Japan
  - 8.5.2.1. Key Country Dynamics
  - 8.5.2.2. Competitive Scenario
  - 8.5.2.3. Regulatory Framework
  - 8.5.2.4. Japan personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.3. China
  - 8.5.3.1. Key Country Dynamics
  - 8.5.3.2. Competitive Scenario
  - 8.5.3.3. Regulatory Framework
  - 8.5.3.4. China personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.4. India
  - 8.5.4.1. Key Country Dynamics
  - 8.5.4.2. Competitive Scenario
  - 8.5.4.3. Regulatory Framework
  - 8.5.4.4. India personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.5. Australia
  - 8.5.5.1. Key Country Dynamics
  - 8.5.5.2. Competitive Scenario
  - 8.5.5.3. Regulatory Framework
  - 8.5.5.4. Australia personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.6. Thailand
  - 8.5.6.1. Key Country Dynamics
  - 8.5.6.2. Competitive Scenario
  - 8.5.6.3. Regulatory Framework
  - 8.5.6.4. Thailand personalized vitamins market, 2018 - 2030 (USD Million)
- 8.5.7. South Korea
  - 8.5.7.1. Key Country Dynamics
  - 8.5.7.2. Competitive Scenario
  - 8.5.7.3. Regulatory Framework
  - 8.5.7.4. South Korea personalized vitamins market, 2018 - 2030 (USD Million)
8.6. Latin America
- 8.6.1. Latin America personalized vitamins market, 2018 - 2030 (USD Million)
- 8.6.2. Brazil
  - 8.6.2.1. Key Country Dynamics
  - 8.6.2.2. Competitive Scenario
  - 8.6.2.3. Regulatory Framework
  - 8.6.2.4. Brazil personalized vitamins market, 2018 - 2030 (USD Million)
- 8.6.3. Argentina
  - 8.6.3.1. Key Country Dynamics
  - 8.6.3.2. Competitive Scenario
  - 8.6.3.3. Regulatory Framework
  - 8.6.3.4. Argentina personalized vitamins market, 2018 - 2030 (USD Million)
8.7. MEA
- 8.7.1. MEA personalized vitamins market, 2018 - 2030 (USD Million)
- 8.7.2. South Africa
  - 8.7.2.1. Key Country Dynamics
  - 8.7.2.2. Competitive Scenario
  - 8.7.2.3. Regulatory Framework
  - 8.7.2.4. South Africa personalized vitamins market, 2018 - 2030 (USD Million)
- 8.7.3. Saudi Arabia
  - 8.7.3.1. Key Country Dynamics
  - 8.7.3.2. Competitive Scenario
  - 8.7.3.3. Regulatory Framework
  - 8.7.3.4. Saudi Arabia personalized vitamins market, 2018 - 2030 (USD Million)
- 8.7.4. UAE
  - 8.7.4.1. Key Country Dynamics
  - 8.7.4.2. Competitive Scenario
  - 8.7.4.3. Regulatory Framework
  - 8.7.4.4. UAE personalized vitamins market, 2018 - 2030 (USD Million)
- 8.7.5. Kuwait
  - 8.7.5.1. Key Country Dynamics
  - 8.7.5.2. Competitive Scenario
  - 8.7.5.3. Regulatory Framework
  - 8.7.5.4. Kuwait personalized vitamins market, 2018 - 2030 (USD Million)

Chapter 9. Competitive Landscape

9.1. Company Categorization
9.2. Strategy Mapping
9.3. Company Market Position Analysis, 2024
9.4. Company Profiles/Listing
- 9.4.1. Amway Corporation
  - 9.4.1.1. Overview
  - 9.4.1.2. Financial Performance
  - 9.4.1.3. Product Benchmarking
  - 9.4.1.4. Strategic Initiatives
- 9.4.2. Abbott Laboratories
  - 9.4.2.1. Overview
  - 9.4.2.2. Financial Performance
  - 9.4.2.3. Product Benchmarking
  - 9.4.2.4. Strategic Initiatives
- 9.4.3. Herbalife Nutrition
  - 9.4.3.1. Overview
  - 9.4.3.2. Financial Performance
  - 9.4.3.3. Product Benchmarking
  - 9.4.3.4. Strategic Initiatives
- 9.4.4. Metagenics, Inc.
  - 9.4.4.1. Overview
  - 9.4.4.2. Financial Performance
  - 9.4.4.3. Product Benchmarking
  - 9.4.4.4. Strategic Initiatives
- 9.4.5. DNAfit
  - 9.4.5.1. Overview
  - 9.4.5.2. Financial Performance
  - 9.4.5.3. Product Benchmarking
  - 9.4.5.4. Strategic Initiatives
- 9.4.6. Viome Life Sciences, Inc.
  - 9.4.6.1. Overview
  - 9.4.6.2. Financial Performance
  - 9.4.6.3. Product Benchmarking
  - 9.4.6.4. Strategic Initiatives
- 9.4.7. Care/of (Bayer)
  - 9.4.7.1. Overview
  - 9.4.7.2. Financial Performance
  - 9.4.7.3. Product Benchmarking
  - 9.4.7.4. Strategic Initiatives
- 9.4.8. Persona Nutrition (Nestle Health Science)
  - 9.4.8.1. Overview
  - 9.4.8.2. Financial Performance
  - 9.4.8.3. Product Benchmarking
  - 9.4.8.4. Strategic Initiatives
- 9.4.9. HUM Nutrition
  - 9.4.9.1. Overview
  - 9.4.9.2. Financial Performance
  - 9.4.9.3. Product Benchmarking
  - 9.4.9.4. Strategic Initiatives

パーソナライズドビタミンの市場規模、シェア、動向分析レポート：用途別、剤形別、流通チャネル別、年齢層別、地域別、セグメント別予測、2025年～2030年

Personalized Vitamins Market Size, Share & Trends Analysis Report By Application (Wellness Supplements, Disease-Based Supplements), By Dosage Form (Tablets, Capsules), By Distribution Channel, By Age Group, By Region, And Segment Forecasts, 2025 - 2030

パーソナライズドビタミン市場の成長と動向

パーソナライズドビタミン市場レポートハイライト

目次

第1章調査手法と範囲

第2章エグゼクティブサマリー

第3章市場の変数、動向、範囲

第4章用途ビジネス分析

第5章剤形ビジネス分析

第6章流通チャネルビジネス分析

第7章年齢層別ビジネス分析

第8章用途、剤形、流通チャネル、年齢層による地域ビジネス分析

第9章競合情勢

List of Tables

List of Figures

Personalized Vitamins Market Growth & Trends:

Personalized Vitamins Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Market Variables, Trends, & Scope

Chapter 4. Application Business Analysis

Chapter 5. Dosage Form Business Analysis

Chapter 6. Distribution Channel Business Analysis

Chapter 7. Age Group Business Analysis

Chapter 8. Regional Business Analysis by dosage form, Dosage Form, Distribution Channel, Age Group

Chapter 9. Competitive Landscape

パーソナライズドビタミンの市場規模、シェア、動向分析レポート：用途別、剤形別、流通チャネル別、年齢層別、地域別、セグメント別予測、2025年～2030年

Personalized Vitamins Market Size, Share & Trends Analysis Report By Application (Wellness Supplements, Disease-Based Supplements), By Dosage Form (Tablets, Capsules), By Distribution Channel, By Age Group, By Region, And Segment Forecasts, 2025 - 2030

パーソナライズドビタミン市場の成長と動向

パーソナライズドビタミン市場レポートハイライト

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 市場の変数、動向、範囲

第4章 用途ビジネス分析

第5章 剤形ビジネス分析

第6章 流通チャネルビジネス分析

第7章 年齢層別ビジネス分析

第8章 用途、剤形、流通チャネル、年齢層による地域ビジネス分析

第9章 競合情勢

List of Tables

List of Figures

Personalized Vitamins Market Growth & Trends:

Personalized Vitamins Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Market Variables, Trends, & Scope

Chapter 4. Application Business Analysis

Chapter 5. Dosage Form Business Analysis

Chapter 6. Distribution Channel Business Analysis

Chapter 7. Age Group Business Analysis

Chapter 8. Regional Business Analysis by dosage form, Dosage Form, Distribution Channel, Age Group

Chapter 9. Competitive Landscape

第1章調査手法と範囲

第2章エグゼクティブサマリー

第3章市場の変数、動向、範囲

第4章用途ビジネス分析

第5章剤形ビジネス分析

第6章流通チャネルビジネス分析

第7章年齢層別ビジネス分析

第8章用途、剤形、流通チャネル、年齢層による地域ビジネス分析

第9章競合情勢