Product Code: GVR-3-68038-729-2
Heading: Massage Equipment Market Growth & Trends:
The global massage equipment market size is expected to reach USD 18.84 billion by 2030, according to a new report by Grand View Research, Inc., expanding at a CAGR of 8.8% from 2025 to 2030. Growing importance of healthy lifestyle among all age groups at the global level as a result of extensive brand campaigns aimed at maintaining fit body is projected to expand the scope for massage equipment. Additionally, hectic workstyle due to excess of 8 to 9 hours of desk jobs among working class professionals has led to increase in the occurrence of constant pain in the neck, shoulder, knee, and hip joints. Light massage at a certain interval can help the common mass overcome these issues and lead a healthy life. Thus, the corporate organizations and multi-national firms started installing massage chairs, sofas, and other equipment to resolve the everyday issues and ensure quick relaxation.
Arthritis has evolved as one of the most common ailments across the world. Affected patients suffer from swelling, tenderness, stiffness, and joint pain, which typically worsens with age. As of 2019, it was observed that around 350 million people worldwide suffer from arthritis, where 40 million patients are located in U.S. More than a quarter million of these patients were kids and 60% of the total patients in U.S. were females. Massage through various techniques can provide a huge relief to incessant pain. Neuroscientists have noticed that massage helps in activating those parts of brain, which are triggered under the influence of opioid painkillers such as codeine.
Some of the key massage equipment market players are OSIM International Ltd.; JSB Healthcare; Panasonic; Prospera; Casada International; RoboTouch; and Prospera. Product innovation is expected to remain a key success factor for the market participants over the next few years. For instance, in September 2019, Acer launched Thronos Air Gaming Throne, which has massaging functionalities embedded in the seat and can rub the back, when required. The gaming chair massages the back only as the backrest includes two balls, which move up and down against the back, giving it a relaxing feeling. The product is available for USD 9000.
Massage Equipment Market Report Highlights:
- By product, chairs and sofas held over 51.8% share in 2024 due to predominant use of such equipment in commercial spaces. Handheld massagers are expected to expand at the fastest CAGR of 9.7% from 2025 to 2030 as they provide convenience to the buyers
- The home application segment is expected to expand at the fastest CAGR from 2025 to 2030 due to shifting inclination towards a healthy lifestyle among millennials and increasing use of such type of equipment in home
- North America led the massage equipment market and accounted for a share of 39.8% in 2024 on account of high concentration of health enthusiasts in U.S. and Canada
- New launches in terms of inclusion of smart features is expected to remain a key strategy among the market participants.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
Chapter 3. Massage Equipment Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Profit Margin Analysis (Industry-level)
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
Chapter 5. Massage Equipment Market: Product Estimates & Trend Analysis
- 5.1. Massage Equipment Market, By Product: Key Takeaways
- 5.2. Product Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Million)
- 5.3.1. Massage Chairs & Sofas
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Back Massagers
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.3. Handheld Massagers
- 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.4. Neck & Shoulder Massagers
- 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Massage Equipment Market: Application Estimates & Trend Analysis
- 6.1. Massage Equipment Market, By Application: Key Takeaways
- 6.2. Application Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
- 6.3.1. Commercial
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Home
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Massage Equipment Market: Regional Estimates & Trend Analysis
- 7.1. Massage Equipment Market: Regional Outlook
- 7.2. Regional Marketplaces: Key Takeaways
- 7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key country dynamics
- 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key country dynamics
- 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key country dynamics
- 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.2. UK
- 7.3.2.2.1. Key country dynamics
- 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.3. Germany
- 7.3.2.3.1. Key country dynamics
- 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.4. France
- 7.3.2.4.1. Key country dynamics
- 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.5. Italy
- 7.3.2.5.1. Key country dynamics
- 7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.6. Spain
- 7.3.2.6.1. Key country dynamics
- 7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.2. China
- 7.3.3.2.1. Key country dynamics
- 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.3. India
- 7.3.3.3.1. Key country dynamics
- 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.4. Japan
- 7.3.3.4.1. Key country dynamics
- 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.5. Australia
- 7.3.3.5.1. Key country dynamics
- 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Latin America
- 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key country dynamics
- 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East & Africa
- 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5.2. South Africa
- 7.3.5.2.1. Key country dynamics
- 7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. Massage Equipment Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis, by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. JSB Healthcare
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. OSIM International Pte. Ltd.
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. Panasonic
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. Casada International
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Bossman Brands, Inc.
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. prosperacorp
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. RoboTouch
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives