サファリツーリズムの市場規模、シェア、動向分析レポート：タイプ別、宿泊施設タイプ別、グループ別、予約モード別、地域別、セグメント別予測、2024年～2030年

サファリツーリズム市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界のサファリツーリズム市場規模は2024年から2030年にかけてCAGR 6.1％で拡大し、2030年には514億6,000万米ドルに達する見込みです。

自然の生息地や野生生物の保護に対する意識や関心が高まっています。アドベンチャー・ワイルドライフ・ツーリズムは、旅行者が自然の生息地で野生動物を目の当たりにし、保護活動について学ぶことで、環境への理解を深め、保護活動への支援を促します。道路や空路の整備など交通インフラが改善されたことで、人里離れたエキゾチックな野生動物の生息地へも旅行者がアクセスしやすくなった。その結果、以前はアクセスしにくかった地域で野生動物アドベンチャー・ツーリズムの機会が開かれ、より多くの観光客が訪れるようになった。

ミレニアル世代が野生動物ツーリズムに傾倒しているのは、環境保護への意識、本物の体験への欲求、冒険的でスリリングなアクティビティへの嗜好、ソーシャルメディアやデジタルプラットフォームの影響力、動物福祉への関心、教育の機会への関心などが背景にあります。野生動物ツーリズムに惹かれるのは、自然とつながり、保護活動を支援し、ユニークなアクティビティに参加し、視覚的に魅惑的な瞬間をとらえ、野生動物や環境についての知識を得ることができるからです。野生動物ツーリズムは、ミレニアル世代の持続可能性、本物志向、自己成長といった価値観に共鳴し、彼らに有意義な体験と地球に良い影響を与える機会を提供します。

この市場を牽引しているのは、豊富な野生生物や多様な自然生息地の魅力、自然をベースとしたアドベンチャー・ツーリズムへの関心の高まり、野生生物保護に対する意識の高まり、技術の進歩といった要因です。こうした要因がサファリ・ツーリズムの魅力に貢献し、大自然の中で本物の感動体験を求める旅行者を惹きつけています。市場の成長は、責任ある観光慣行、有利な政府政策、地域社会の関与によってさらに支えられており、将来的に計り知れない可能性を秘めた盛んな分野となっています。

COVID-19が世界の観光産業に与えた影響により、閉鎖期間中、何百万人もの人々が自宅から没入型体験を求めました。この間、自然や野生生物の存在は不可欠であることが証明され、野生生物保護区、海洋公園や保護区、文化的なサファリ・スポットへのアクセスの需要が高まった。パンデミック後の環境でサファリ・ツーリズムを促進するため、世界各国の政府は地域開発、業界規制、サファリ・ツーリズム・インフラの供給における官民パートナーシップに注力しています。

例えば、2021年2月、インドの野生動物慈善団体Wildlife SOSは、国の観光団体であるResponsible Tourism Society of India（RTSOI）と戦略的パートナーシップを結び、責任ある倫理的な野生動物観光に焦点を当てたキャンペーンを開始しました。このイニシアティブは、国内外からの観光客の意識を高めることを目的としており、野生動物の違法な売買を防止し、動物の幸福と人道的な扱いを確保するために、十分な情報を得た上で選択することの重要性を強調しています。ワイルドライフSOSとRTSOIのコラボレーションは、観光産業における持続可能な慣行と倫理基準を促進し、野生動物を保護し、観光体験全体を向上させるという両者のコミットメントを浮き彫りにしています。

サファリツーリズム市場レポートのハイライト

• タイプ別では、アドベンチャー・サファリが2023年の市場を独占しました。アドベンチャーサファリには、ウォーキングサファリや熱気球ライドなどのアクティビティが含まれることがあり、冒険を求める旅行者に好まれています。これは予測期間中の市場成長を促進すると予想されます。
• 宿泊施設のタイプ別では、宿泊施設としてのサファリ・キャンプの需要がCAGR最速で成長すると予測されます。テント型サファリ・キャンプは、年に2、3回場所を移動し、一度に数ヶ月を一つの場所で過ごすように設定されています。このため、キャンプ地は常に特別な場所であることが保証され、野生動物の季節ごとの動きを追跡することができます。
• 2023年の世界市場は、グループ別では友人とのサファリ旅行が圧倒的なシェアを占めました。友人との旅行を含むグループ旅行は旅行者の間で人気があり、特にアドベンチャー・サファリツーリズムに人気があります。特にミレニアル世代は、グループ旅行体験に強い関心を示しています。
• 予約形態別では、マーケットプレース予約が世界市場で最も大きく貢献すると予想されます。オンライン旅行代理店（OTA）や予約プラットフォームなどのマーケットプレース予約モードを利用したサファリツーリズムは、近年人気を博しています。マーケットプレース予約モードは、サファリ体験を検索、比較、予約するための便利でアクセスしやすいプラットフォームを旅行者に提供します。
• 中東・アフリカのサファリツーリズム市場は2023年に圧倒的な収益シェアを占めました。観光客は、サファリパークの保護活動やその他の影響要因によってこの地域に魅了されています。アフリカは、日差しの強いビーチ、国立公園、エコツーリズム商品、エキゾチックな文化や料理を求める海外旅行者に徐々に好まれる旅行先となりつつあります。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 サファリツーリズム市場の変数、動向、範囲

• 市場系統の見通し
• 浸透と成長の見込みマッピング
• 業界バリューチェーン分析
  • テクノロジーの概要
• 規制の枠組み
• 市場力学
  • 市場 促進要因分析
  • 市場抑制要因分析
  • 業界の課題
  • 業界の機会
• 業界分析ツール
  • 業界分析- ポーターのファイブフォース分析
  • PESTEL分析
• 市場参入戦略

第4章 消費者行動分析

• 人口統計分析
• 消費者の動向と嗜好
• 購入決定に影響を与える要因
• 消費者製品の採用
• 観察と推奨事項

第5章 サファリツーリズム市場：タイプ推定・動向分析

• タイプ変動分析と市場シェア、2023年と2030年
• アドベンチャーサファリ
• プライベートサファリ
• その他

第6章 サファリツーリズム市場：宿泊施設タイプの推定・動向分析

• 宿泊施設タイプの変動分析と市場シェア、2023年と2030年
• サファリリゾート＆ロッジ
• サファリキャンプ
• ツリーハウス
• その他

第7章 サファリツーリズム市場：グループ推定・動向分析

• グループの変動分析と市場シェア、2023年と2030年
• 友達
• 家族
• カップル
• 一人

第8章 サファリツーリズム市場：予約モードの推定・動向分析

• 予約モードの変動分析と市場シェア、2023年と2030年
• 直接予約
• エージェントおよびアフィリエイトアカウント
• マーケットプレースプレイス予約

第9章 サファリツーリズム市場：地域推定・動向分析

• 地域変動分析と市場シェア、2023年と2030年
• 北米
  • 市場推計・予測、2018年～2030年
  • 米国
  • カナダ
• 欧州
  • 市場推計・予測、2018年～2030年
  • 英国
  • ドイツ
  • フランス
  • イタリア
  • スペイン
• アジア太平洋
  • 市場推計・予測、2018年～2030年
  • 中国
  • インド
  • ブータン
  • ネパール
• 中南米
  • 市場推計・予測、2018年～2030年
  • ブラジル
• 中東
  • 市場推計・予測、2018年～2030年
  • サウジアラビア
• アフリカ
  • 市場推計・予測、2018年～2030年
  • 南アフリカ
  • ケニア
  • タンザニア
  • ボツワナ
  • ナミビア

第10章 競合情勢

• 主要市場参入企業による最近の動向と影響分析
• 企業分類
• 参入企業の概要
• 財務実績
• 製品ベンチマーク
• 企業の市場シェア分析
  • 2023年の世界企業市場シェア分析（%）
  • アフリカ企業の市場シェア分析、2023年（％）
• 企業ヒートマップ分析
• 戦略マッピング
• 企業プロファイル
  • Wilderess
  • Thomas Cook Group
  • Singita
  • Scott Dunn Ltd.
  • Rothschild Safaris
  • &Beyond
  • Abercrombie &Kent USA, LLC
  • Gamewatchers Safaris Ltd.
  • Backroads
  • TUI Group
  • Angama
  • One&Only
  • Wellworth Hospitality Collection
  • Marriott International, Inc.

List of Tables

• 1. Safari tourism market: Key market driver analysis
• 2. Safari tourism market: Key market restraint analysis
• 3. Adventure safari market estimates and forecast, 2018 - 2030 (USD Million)
• 4. Private safari market estimates and forecast, 2018 - 2030 (USD Million)
• 5. Safari resorts & lodges market estimates and forecast, 2018 - 2030 (USD Million)
• 6. Safari camps market estimates and forecast, 2018 - 2030 (USD Million)
• 7. Safari camps market estimates and forecast, 2018 - 2030 (USD Million)
• 8. Treehouses market estimates and forecast, 2018 - 2030 (USD Million)
• 9. Other safari accommodations market estimates and forecast, 2018 - 2030 (USD Million)
• 10. Safari tourism market estimates and forecast, for friends, 2018 - 2030 (USD Million)
• 11. Safari tourism market estimates and forecast, for families, 2018 - 2030 (USD Million)
• 12. Safari tourism market estimates and forecast, for couples, 2018 - 2030 (USD Million)
• 13. Safari tourism market estimates and forecast, for solo, 2018 - 2030 (USD Million)
• 14. North America safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 15. North America safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 16. North America safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 17. North America safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 18. North America safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 19. U.S. macro-economic outlay
• 20. U.S. safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 21. U.S. safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 22. U.S. safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 23. U.S. safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 24. U.S. safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 25. Canada macro-economic outlay
• 26. Canada safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 27. Canada safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 28. Canada safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 29. Canada safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 30. Canada safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 31. Europe safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 32. Europe safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 33. Europe safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 34. Europe safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 35. Europe safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 36. Germany macro-economic outlay
• 37. Germany safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 38. Germany safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 39. Germany safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 40. Germany safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 41. Germany safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 42. U.K. macro-economic outlay
• 43. U.K. safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 44. U.K. safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 45. U.K. safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 46. U.K. safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 47. U.K. safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 48. France macro-economic outlay
• 49. France safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 50. France safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 51. France safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 52. France safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 53. France safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 54. Italy macro-economic outlay
• 55. Italy safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 56. Italy safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 57. Italy safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 58. Italy safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 59. Italy safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 60. Spain macro-economic outlay
• 61. Spain safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 62. Spain safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 63. Spain safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 64. Spain safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 65. Spain safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 66. Asia Pacific safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 67. Asia Pacific safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 68. Asia Pacific safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 69. Asia Pacific safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 70. Asia Pacific safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 71. China macro-economic outlay
• 72. China safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 73. China safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 74. China safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 75. China safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 76. China safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 77. India macro-economic outlay
• 78. India safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 79. India safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 80. India safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 81. India safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 82. India safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 83. Nepal macro-economic outlay
• 84. Nepal safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 85. Nepal safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 86. Nepal safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 87. Bhutan macro-economic outlay
• 88. Bhutan safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 89. Bhutan safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 90. Bhutan safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 91. Bhutan safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 92. Bhutan safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 93. Central & South America safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 94. Central & South America safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 95. Central & South America safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 96. Central & South America safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 97. Central & South America safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 98. Brazil macro-economic outlay
• 99. Brazil safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 100. Brazil safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 101. Brazil safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 102. Brazil safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 103. Brazil safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 104. Middle East safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 105. Middle East safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 106. Middle East safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 107. Middle East safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 108. Middle East safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 109. Saudi Arabia macro-economic outlay
• 110. Saudi Arabia safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 111. Saudi Arabia safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 112. Saudi Arabia safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 113. Saudi Arabia safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 114. Saudi Arabia safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 115. Africa safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 116. Africa safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 117. Africa safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 118. Africa safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 119. Africa safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 120. South Africa macro-economic outlay
• 121. South Africa safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 122. South Africa safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 123. South Africa safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 124. South Africa safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 125. South Africa safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 126. Kenya macro-economic outlay
• 127. Kenya safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 128. Kenya safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 129. Kenya safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 130. Kenya safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 131. Kenya safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 132. Tanzania macro-economic outlay
• 133. Tanzania safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 134. Tanzania safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 135. Tanzania safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 136. Tanzania safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 137. Tanzania safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 138. Botswana macro-economic outlay
• 139. Botswana safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 140. Botswana safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 141. Botswana safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 142. Botswana safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 143. Botswana safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 144. Namibia macro-economic outlay
• 145. Namibia safari tourism market estimates and forecast, 2018 - 2030 (USD Billion)
• 146. Namibia safari tourism market revenue estimates and forecast by type, 2018 - 2030 (USD Billion)
• 147. Namibia safari tourism market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
• 148. Namibia safari tourism market revenue estimates and forecast by group, 2018 - 2030 (USD Billion)
• 149. Namibia safari tourism market revenue estimates and forecast by booking mode, 2018 - 2030 (USD Billion)
• 150. Recent developments & impact analysis, by key market participants
• 151. Company market share, 2023
• 152. Company heat map analysis
• 153. Companies undergoing key strategies

List of Figures

• 1. Safari tourism market segmentation
• 2. Information procurement
• 3. Primary research pattern
• 4. Primary research approaches
• 5. Primary research process
• 6. Market snapshot
• 7. Segment snapshot
• 8. Regional snapshot
• 9. Competitive landscape Snapshot
• 10. Global parent industry and safari tourism market size (USD Billion)
• 11. Global safari tourism market size, 2018 to 2030 (USD Billion)
• 12. Safari tourism market: Penetration & growth prospect mapping
• 13. Safari tourism market: Value chain analysis
• 14. Safari tourism market: Dynamics
• 15. Safari tourism market: Porter's five forces analysis
• 16. Safari tourism market: PESTEL Analysis
• 17. Factors influencing buying decisions for safari tourism
• 18. Safari tourism market, by type: Key takeaways
• 19. Safari tourism market: Type movement analysis, 2023 & 2030 (%)
• 20. Adventure safari tourism market estimates & forecasts, 2018 - 2030 (USD Billion)
• 21. Private safari tourism market estimates & forecasts, 2018 - 2030 (USD Billion)
• 22. Safari tourism market, by accommodation type: Key takeaways
• 23. Safari tourism market: Accommodation Type movement analysis, 2023 & 2030 (%)
• 24. Safari resorts & lodges market estimates & forecasts, 2018 - 2030 (USD Billion)
• 25. Safari camps market estimates & forecasts, 2018 - 2030 (USD Billion)
• 26. Safari treehouses market estimates & forecasts, 2018 - 2030 (USD Billion)
• 27. Other safari accommodations market estimates & forecasts, 2018 - 2030 (USD Billion)
• 28. Safari tourism market, by group: Key takeaways
• 29. Safari tourism market: Group movement analysis, 2023 & 2030 (%)
• 30. Safari tourism market estimates & forecasts, for friends, 2018 - 2030 (USD Billion)
• 31. Safari tourism market estimates & forecasts, for families, 2018 - 2030 (USD Billion)
• 32. Safari tourism market estimates & forecasts, for couples, 2018 - 2030 (USD Billion)
• 33. Safari tourism market estimates & forecasts, for solos, 2018 - 2030 (USD Billion)
• 34. Safari tourism market, by booking mode: Key takeaways
• 35. Safari tourism market: Booking mode movement analysis, 2023 & 2030 (%)
• 36. Safari tourism market estimates & forecasts, through direct booking, 2018 - 2030 (USD Billion)
• 37. Safari tourism market estimates & forecasts, through agents and affiliates account, 2018 - 2030 (USD Billion)
• 38. Safari tourism market estimates & forecasts, through marketplace booking, 2018 - 2030 (USD Billion)
• 39. Safari tourism market: Regional outlook, 2023 & 2030 (USD Billion)
• 40. Regional marketplace: Key takeaways
• 41. North America safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 42. U.S. safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 43. Canada safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 44. Europe safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 45. Germany safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 46. U.K. safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 47. France safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 48. Italy safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 49. Spain safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 50. Asia Pacific safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 51. China safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 52. India safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 53. Nepal safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 54. Bhutan safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 55. Central and South America safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 56. Brazil safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 57. Middle East safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 58. Saudi Arabia safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 59. Africa safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 60. South Africa safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 61. Kenya safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 62. Tanzania safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 63. Botswana safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 64. Namibia safari tourism market estimates & forecast, 2018 - 2030 (USD Billion)
• 65. Key company categorization
• 66. Global company market share analysis, 2023 (%)
• 67. Africa company market share analysis, 2023 (%)
• 68. Strategic framework of safari tourism market

Safari Tourism Market Growth & Trends:

The global safari tourism market size is expected to reach USD 51.46 billion by 2030, expanding at a CAGR of 6.1% from 2024 to 2030, according to a new report by Grand View Research, Inc. There is a growing awareness and concern for the conservation of natural habitats and wildlife. Adventure wildlife tourism allows travelers to witness wildlife in their natural habitats and learn about conservation efforts, fostering a deeper appreciation for the environment and encouraging support for conservation initiatives. Improved transportation infrastructure, including better roads and air connectivity, has made remote and exotic wildlife destinations more accessible to travelers. This has opened opportunities for adventure wildlife tourism in previously inaccessible areas, attracting more visitors.

Millennials are inclined toward wildlife tourism due to their environmental consciousness, desire for authentic experiences, preference for adventurous and thrilling activities, the influence of social media and digital platforms, concern for animal welfare, and interest in educational opportunities. They are drawn to wildlife tourism as it allows them to connect with nature, support conservation efforts, engage in unique activities, capture visually captivating moments, and gain knowledge about wildlife and the environment. Wildlife tourism resonates with millennials' values of sustainability, authenticity, and personal growth, providing them with meaningful experiences and the opportunity to make a positive impact on the planet.

The market is driven by factors such as the allure of abundant wildlife and diverse natural habitats, the growing interest in nature-based and adventure tourism, increasing awareness of wildlife conservation, and technological advancements. These drivers contribute to the appeal of safari tourism, attracting travelers seeking authentic and immersive experiences in the heart of nature. The market growth is further supported by responsible tourism practices, favorable government policies, and the engagement of local communities, making it a thriving sector with immense potential for the future.

Millions of individuals during the lockdown were looking for immersive experiences from their homes due to COVID-19's impact on the global tourism industry. During this time, nature and wildlife entities proved to be essential, and demand for access to wildlife sanctuaries, marine parks and reserves, and cultural safari sites increased. To promote safari tourism in the post-pandemic environment, governments across the globe are focusing on regional development, industry regulations, and public-private partnerships in the supply of safari tourism infrastructure.

For instance, in February 2021, Wildlife SOS, an Indian wildlife charity, formed a strategic partnership with the Responsible Tourism Society of India (RTSOI), a national tourism body, to launch a campaign focused on responsible and ethical wildlife tourism. The initiative aims to raise awareness among both local and international tourists, emphasizing the importance of making informed choices to prevent the support of illegal wildlife trafficking and ensure the well-being and humane treatment of animals. The collaboration between Wildlife SOS and RTSOI highlights their commitment to promoting sustainable practices and ethical standards in the tourism industry, safeguarding wildlife, and enhancing the overall tourism experience.

Safari Tourism Market Report Highlights:

• Based on type, adventure safari dominated the markets in 2023. Adventure safaris may include activities like walking safaris and hot air balloon rides, which are preferred by adventure-seeking travelers. This is expected to propel the market growth over the forecast period
• Based on accommodation type, the demand for safari camps as accommodations is anticipated to grow at the fastest CAGR. Tented safari camps are set up to transfer places two or three times a year, spending months at a time in one spot. This guarantees that the site is always exceptional and enables the camp to track the seasonal movements of wildlife
• Based on group, safari tourism with friends dominated the global market in 2023. Group travel, including trips with friends, is a popular choice among travelers, particularly for adventure safari tourism. Millennials, in particular, show a strong interest in group travel experiences
• Based on booking mode, marketplace booking is anticipated to make the largest contribution in the global market. Safari tourism through marketplace booking modes, such as online travel agencies (OTAs) or booking platforms, has gained popularity in recent years. Marketplace booking modes provide travelers a convenient and accessible platform to search, compare, and book safari experiences
• Middle East & Africa safari tourism market held a dominant revenue share in 2023. Tourists are attracted to the region by the safari parks' conservation efforts and other influencing factors.Africa is gradually becoming a favored destination for international travelers seeking sunny beaches, national parks, ecotourism products, and exotic culture and food

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation& Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Type Outlook
• 2.3. Accommodation Type Outlook
• 2.4. Group Outlook
• 2.5. Booking Mode Outlook
• 2.6. Regional Outlook

Chapter 3. Safari Tourism Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
• 3.2. Penetration & Growth Prospect Mapping
• 3.3. Industry Value Chain Analysis
  • 3.3.1. Technology Overview
• 3.4. Regulatory Framework
• 3.5. Market Dynamics
  • 3.5.1. Market Driver Analysis
  • 3.5.2. Market Restraint Analysis
  • 3.5.3. Industry Challenges
  • 3.5.4. Industry Opportunities
• 3.6. Industry Analysis Tools
  • 3.6.1. Industry Analysis - Porter's
    • 3.6.1.1. Supplier Power
    • 3.6.1.2. Buyer Power
    • 3.6.1.3. Substitution Threat
    • 3.6.1.4. Threat from New Entrant
    • 3.6.1.5. Competitive Rivalry
  • 3.6.2. PESTEL Analysis
• 3.7. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

• 4.1. Demographic Analysis
• 4.2. Consumer Trends and Preferences
• 4.3. Factors Affecting Buying Decision
• 4.4. Consumer Product Adoption
• 4.5. Observations & Recommendations

Chapter 5. Safari Tourism Market: Type Estimates & Trend Analysis

• 5.1. Type Movement Analysis & Market Share, 2023 & 2030
• 5.2. Adventure Safari
  • 5.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 5.3. Private Safari
  • 5.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 5.4. Others
  • 5.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Safari Tourism Market: Accommodation Type Estimates & Trend Analysis

• 6.1. Accommodation Type Movement Analysis & Market Share, 2023 & 2030
• 6.2. Safari Resorts & Lodges
  • 6.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 6.3. Safari Camps
  • 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 6.4. Treehouses
  • 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 6.5. Others
  • 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 7. Safari Tourism Market: Group Estimates & Trend Analysis

• 7.1. Group Movement Analysis & Market Share, 2023 & 2030
• 7.2. Friends
  • 7.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 7.3. Families
  • 7.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 7.4. Couples
  • 7.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 7.5. Solos
  • 7.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 8. Safari Tourism Market: Booking Mode Estimates & Trend Analysis

• 8.1. Booking Mode Movement Analysis & Market Share, 2023 & 2030
• 8.2. Direct Booking
  • 8.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 8.3. Agents and Affiliates Account
  • 8.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
• 8.4. Marketplace Booking
  • 8.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 9. Safari Tourism Market: Regional Estimates & Trend Analysis

• 9.1. Regional Movement Analysis & Market Share, 2023 & 2030
• 9.2. North America
  • 9.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.2.2. U.S.
    • 9.2.2.1. Key country dynamics
    • 9.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.2.3. Canada
    • 9.2.3.1. Key country dynamics
    • 9.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
• 9.3. Europe
  • 9.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.3.2. U.K.
    • 9.3.2.1. Key country dynamics
    • 9.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.3.3. Germany
    • 9.3.3.1. Key country dynamics
    • 9.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.3.4. France
    • 9.3.4.1. Key country dynamics
    • 9.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.3.5. Italy
    • 9.3.5.1. Key country dynamics
    • 9.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.3.6. Spain
    • 9.3.6.1. Key country dynamics
    • 9.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
• 9.4. Asia Pacific
  • 9.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.4.2. China
    • 9.4.2.1. Key country dynamics
    • 9.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.4.3. India
    • 9.4.3.1. Key country dynamics
    • 9.4.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.4.4. Bhutan
    • 9.4.4.1. Key country dynamics
    • 9.4.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.4.5. Nepal
    • 9.4.5.1. Key country dynamics
    • 9.4.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
• 9.5. Central & South America
  • 9.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.5.2. Brazil
    • 9.5.2.1. Key country dynamics
    • 9.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
• 9.6. Middle East
  • 9.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.6.2. Saudi Arabia
    • 9.6.2.1. Key country dynamics
    • 9.6.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
• 9.7. Africa
  • 9.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.7.2. South Africa
    • 9.7.2.1. Key country dynamics
    • 9.7.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.7.3. Kenya
    • 9.7.3.1. Key country dynamics
    • 9.7.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.7.4. Tanzania
    • 9.7.4.1. Key country dynamics
    • 9.7.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.7.5. Botswana
    • 9.7.5.1. Key country dynamics
    • 9.7.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 9.7.6. Namibia
    • 9.7.6.1. Key country dynamics
    • 9.7.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 10. Competitive Landscape

• 10.1. Recent developments & impact analysis, by key market participants
• 10.2. Company Categorization
• 10.3. Participant's Overview
• 10.4. Financial Performance
• 10.5. Product Benchmarking
• 10.6. Company Market Share Analysis
  • 10.6.1. Global Company Market Share Analysis, 2023 (%)
  • 10.6.2. Africa Company Market Share Analysis, 2023 (%)
• 10.7. Company Heat Map Analysis
• 10.8. Strategy Mapping
• 10.9. Company Profiles
  • 10.9.1. Wilderess
    • 10.9.1.1. Company Overview
    • 10.9.1.2. Financial Performance
    • 10.9.1.3. Product Portfolios
    • 10.9.1.4. Strategic Initiatives
  • 10.9.2. Thomas Cook Group
    • 10.9.2.1. Company Overview
    • 10.9.2.2. Financial Performance
    • 10.9.2.3. Product Portfolios
    • 10.9.2.4. Strategic Initiatives
  • 10.9.3. Singita
    • 10.9.3.1. Company Overview
    • 10.9.3.2. Financial Performance
    • 10.9.3.3. Product Portfolios
    • 10.9.3.4. Strategic Initiatives
  • 10.9.4. Scott Dunn Ltd.
    • 10.9.4.1. Company Overview
    • 10.9.4.2. Financial Performance
    • 10.9.4.3. Product Portfolios
    • 10.9.4.4. Strategic Initiatives
  • 10.9.5. Rothschild Safaris
    • 10.9.5.1. Company Overview
    • 10.9.5.2. Financial Performance
    • 10.9.5.3. Product Portfolios
    • 10.9.5.4. Strategic Initiatives
  • 10.9.6. &Beyond
    • 10.9.6.1. Company Overview
    • 10.9.6.2. Financial Performance
    • 10.9.6.3. Product Portfolios
    • 10.9.6.4. Strategic Initiatives
  • 10.9.7. Abercrombie & Kent USA, LLC
    • 10.9.7.1. Company Overview
    • 10.9.7.2. Financial Performance
    • 10.9.7.3. Product Portfolios
    • 10.9.7.4. Strategic Initiatives
  • 10.9.8. Gamewatchers Safaris Ltd.
    • 10.9.8.1. Company Overview
    • 10.9.8.2. Financial Performance
    • 10.9.8.3. Product Portfolios
    • 10.9.8.4. Strategic Initiatives
  • 10.9.9. Backroads
    • 10.9.9.1. Company Overview
    • 10.9.9.2. Financial Performance
    • 10.9.9.3. Product Portfolios
    • 10.9.9.4. Strategic Initiatives
  • 10.9.10. TUI Group
    • 10.9.10.1. Company Overview
    • 10.9.10.2. Financial Performance
    • 10.9.10.3. Product Portfolios
    • 10.9.10.4. Strategic Initiatives
  • 10.9.11. Angama
    • 10.9.11.1. Company Overview
    • 10.9.11.2. Financial Performance
    • 10.9.11.3. Product Portfolios
    • 10.9.11.4. Strategic Initiatives
  • 10.9.12. One&Only
    • 10.9.12.1. Company Overview
    • 10.9.12.2. Financial Performance
    • 10.9.12.3. Product Portfolios
    • 10.9.12.4. Strategic Initiatives
  • 10.9.13. Wellworth Hospitality Collection
    • 10.9.13.1. Company Overview
    • 10.9.13.2. Financial Performance
    • 10.9.13.3. Product Portfolios
    • 10.9.13.4. Strategic Initiatives
  • 10.9.14. Marriott International, Inc.
    • 10.9.14.1. Company Overview
    • 10.9.14.2. Financial Performance
    • 10.9.14.3. Product Portfolios
    • 10.9.14.4. Strategic Initiatives