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mヘルスアプリの市場規模、シェア、動向分析レポート：タイプ別、プラットフォーム別、地域別、セグメント予測、2025年～2030年

mHealth Apps Market Size, Share & Trends Analysis Report By Type (Medical Apps, Fitness Apps), By Platform (Android, iOS), By Region (Asia Pacific, Middle East & Africa), And Segment Forecasts, 2025 - 2030

出版日
ページ情報
英文 120 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.35円
mヘルスアプリの市場規模、シェア、動向分析レポート：タイプ別、プラットフォーム別、地域別、セグメント予測、2025年～2030年
出版日: 2025年05月14日
発行: Grand View Research
ページ情報: 英文 120 Pages
納期: 2～10営業日
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  • 概要
  • 図表
  • 目次
概要

mヘルスアプリ市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、世界のmヘルスアプリ市場規模は2030年までに863億7,000万米ドルに達すると推定され、2025年から2030年にかけて14.8%のCAGRで成長すると予測されています。

インターネットとスマートフォンの普及が進み、医療従事者と患者の間でモバイルヘルスアプリケーションの採用が増加していることが、市場成長に大きく寄与しています。ライフスタイルの改善と個人の健康とウェルネスに対する意識の高まりが市場を牽引しています。また、遠隔ヘルスケアサービスの急成長は、モバイルヘルスアプリケーション採用を促進します。さらに、患者のエンゲージメントと治療成果を高めるために、医師が患者中心のヘルスケアアプリケーションを使用するようになったことが、その採用をさらに促進すると予想されます。

スマートフォンは、コミュニケーションとエンターテインメントのデバイスから、健康とフィットネスをモニターできるデバイスへと進化しました。スマートフォン向けのモバイルアプリケーションは、日々の活動を便利にすることで生活を容易にしています。一部の企業は、1回限りの相談や基本的な医療問い合わせのためのチャットボットサービスを開発しています。例えば、中国のWeChatは、予約、医療記録へのアクセス、医療費の支払いなどの他のモバイルヘルスソリューションに加えて、基本的な医療問い合わせのためのチャットボットサービスを提供しています。このように、健康アウトカムと患者ケアを改善するための携帯電話とmヘルスの重要性の高まりは、市場の成長を促進すると思われます。mヘルス技術や患者中心のヘルスケアアプリの台頭、プレーヤーによる様々な戦略の採用、技術の進歩により、デジタルヘルスへの資金が増加しています。

また、企業運営や投資の経験を持つ医師がデジタルヘルス新興企業に投資しています。これは市場成長に好影響を与えると予想されます。例えば、2023年10月、カリフォルニア州では、Cedar-Sinaiが新しいモバイルアプリケーションを立ち上げ、患者が病気、慢性疾患、予防医療の専門家に便利かつ迅速にアクセスできるようにしました。このバーチャル・ヘルスケア・サービスは、患者層のニーズに応えるために拡充されました。さらに、患者中心のヘルスケアアプリのようなmヘルス＆デジタルヘルスを支援する取り組みや投資の急増には、ベンチャーキャピタル、プライベートエクイティ会社、ヘルスケア組織からの大きな後ろ盾があります。

世界のヘルステック投資状況は2021年に大幅な盛り上がりを見せ、前年比2倍増の440億米ドル以上に達しました。このような資本の流入は、ヘルスケアにおける技術革新の重要性が高まっていることを裏付けています。特に、大規模な技術対応プラットフォーム企業が主要プレーヤーとして台頭しており、病院や医療システムの効率を高め、事業を急速に拡大し、既存のシステムや提供モデルを近代化する可能性を提供しています。さらに、これらのプラットフォームは、ヘルスケア提供への包括的かつ包括的なアプローチを通じて、健康の公平性に関する懸念に対処する上で極めて重要な役割を果たすと位置づけられています。

mヘルスアプリ市場レポート・ハイライト

  • 2024年の収益シェアは、医療分野が73.0％で最大です。
  • iOSプラットフォームセグメントは、2024年に39.7%の最大収益シェアを占めました。
  • Androidセグメントは、予測期間中に最も速いCAGRで成長すると予測されています。
  • 北米mヘルスアプリ市場は、2024年に37.7％の収益シェアで世界業界を支配しました。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 mヘルスアプリ市場の変数、動向、範囲

  • 市場系統の見通し
  • 親市場の見通し
  • 補助市場の見通し
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
  • ケーススタディ分析
    • ケーススタディ1：Kilkari：インドの母親向けモバイルヘルスサービス
    • ケーススタディ2：Momconnect：南アフリカの母親のエンパワーメント
    • ケーススタディ3：既存のヘルスケアインフラとモバイル技術を統合し、ヘルスケアへのアクセス性を向上させる
    • ケーススタディ4：Jhpiegoのmwaterプロジェクト
    • ケーススタディ5：医師と患者の交流のためのウェブプラットフォーム
    • ケーススタディ6：欧州企業は、臨床現場、遠隔医療、健康保険、患者中心のeヘルスサービス向けのソリューションを提供できる規模に拡張できるデジタル技術を開発しました。
    • ケーススタディ7：南アフリカにおける服薬遵守促進のためのSMS
    • ケーススタディ8：MPOWER：ルワンダにおけるHIV治療薬の服薬遵守の改善
    • ケーススタディ9：Omada Health：減量と糖尿病予防のためのデジタルツール
  • mヘルスアプリ：市場分析ツール
    • 業界分析- ポーターのファイブフォース分析
    • PESTEL分析
  • mヘルスアプリ市場における新たな技術動向
  • mヘルスアプリ市場における技術情勢
    • mヘルスイノベーションを推進する技術の進歩
    • mヘルスソフトウェアプラットフォームとモバイルアプリケーション
    • mヘルスにおけるデータ分析、機械学習、AIの活用
    • ウェアラブルデバイスとIoTをmヘルスアプリと統合
    • mヘルス配信を可能にするモバイル接続と通信インフラ
  • mヘルスアプリによる慢性疾患管理の主なユースケース
  • 国別の規制と償還シナリオ
  • バリューチェーン分析
    • mヘルスバリューチェーンの概要
    • 主な利害関係者：開発者、プロバイダー、支払者、ユーザー
    • mヘルスにおけるテクノロジープロバイダーとプラットフォームイネーブラー
    • サービス提供、相互運用性、EHRとの統合
    • アプリの配信チャネルとサプライチェーン管理
    • 収益モデルと収益化戦略（例：フリーミアム、サブスクリプション、DTx償還）
  • 市場資金調達/投資シナリオ
    • ベンチャーキャピタル（VC）の取引活動
    • 2024年のデジタルヘルスVC取引トップ10
    • 年間株式資金調達と取引
    • 四半期ごとの株式資金調達と取引
    • 世界地域別四半期資金調達と取引
    • 世界地域別の四半期取引の割合
    • 投資家グループ別の四半期取引の割合
    • 年間平均および中央値の取引規模
    • 世界地域別の年間平均取引規模
    • 投資家グループ別の年間平均取引規模
    • 年間メガラウンドの資金調達と取引
    • 四半期ごとの資金調達とメガラウンドからの取引
    • 世界地域別四半期メガラウンド資金調達と取引
    • 世界地域別四半期メガラウンド取引
    • 四半期ごとのメガラウンドの資金調達の割合
    • 四半期トップの株式取引
    • 取引段階別の年間取引割合
    • 取引段階別四半期地域取引シェア
    • 取引段階別の年間資金調達額の中央値
    • シード/エンジェル取引の四半期トップ
    • シリーズA取引の四半期トップ
    • シリーズB取引の四半期トップ
    • シリーズC取引の四半期トップ
    • シリーズD取引の四半期トップ
    • 四半期トップシリーズE+取引
  • デジタルヘルスにおけるユニコーン企業の資金調達動向
    • 四半期ごとの新規および合計ユニコーン
    • 世界地域別四半期ユニコーン新規企業数と合計企業数
    • 世界地域別四半期新規ユニコーン企業数
    • 評価額上位4分の1のユニコーン
  • デジタルヘルス市場における出口動向
    • 年間退職金
    • 四半期ごとの出口
    • 世界地域別の四半期ごとの退職率
    • M&Aエグジットの4分の1以上
    • 四半期トップのIPO
  • デジタルヘルス情勢における主要投資家の分析
    • 企業数による四半期トップ投資家
    • 企業数別四半期トップVC
    • 企業数別四半期トップのコーポレートVC（CVC）
  • デジタルヘルス市場における主要な投資地域動向
    • 米国の動向
    • アジアの動向
    • 中国
    • 日本
    • 欧州の動向
    • 英国

第4章 mヘルスアプリ市場セグメント分析、タイプ別、2018年～2030年

  • 定義と範囲
  • タイプセグメントダッシュボード
  • 世界のmヘルスアプリ市場（サービスタイプ別、2018年～2030年）
  • 医療アプリ
    • ウィメンズヘルスアプリ
    • 慢性疾患管理アプリ
    • 個人健康記録アプリ
    • 服薬管理アプリ
    • 診断アプリ
    • リモート監視アプリ
    • その他（薬の服用リマインダー、医療参考資料、専門家ネットワーク、ヘルスケア教育）
  • フィットネスアプリ

第5章 mヘルスアプリ市場セグメント分析、プラットフォーム別、2018年～2030年

  • 定義と範囲
  • プラットフォームセグメントダッシュボード
  • 世界のmヘルスアプリ市場：プラットフォーム別展望、2018年～2030年
  • Android
  • iOS
  • その他

第6章 mヘルスアプリ市場：地域別セグメント分析、2018年～2030年

  • 地域別市場シェア分析、2024年および2030年
  • 地域市場ダッシュボード
  • 地域市場のスナップショット
  • 2024年と2030年の地域別mヘルスアプリ市場シェア：
  • 北米
  • 欧州
  • アジア太平洋
  • ラテンアメリカ
  • 中東・アフリカ

第7章 競合情勢

  • 主要市場参入企業による最近の動向と影響分析
  • 企業/競合の分類
  • ベンダー情勢
  • 企業プロファイル
    • Apple Inc.
    • Google Inc.
    • AirStrip Technologies, Inc.
    • Samsung Electronics Co. Ltd.
    • Veradigm LLC（Allscripts Healthcare Solutions）
    • Qualcomm Technologies, Inc.
    • AT&T
    • Orange
    • Teladoc Health, Inc.
    • AstraZeneca
    • Abbott
    • Sanofi
    • Johnson &Johnson Services, Inc.
    • Novartis AG
    • Pfizer Inc.
図表

List of Tables

  • Table 1 List of secondary sources
  • Table 2 List of abbreviations
  • Table 3 Global mHealth Apps Market, By Type, 2018 - 2030 (USD Million)
  • Table 4 Global mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 5 Global mHealth Apps Market, By Region, 2018 - 2030 (USD Million)
  • Table 6 North America mHealth Apps Market, By Country, 2018 - 2030 (USD Million)
  • Table 7 North America mHealth Apps Market, By Type, 2018 - 2030 (USD Million)
  • Table 8 North America mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 9 U.S mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 10 U.S mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 11 Canada mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 12 Canada mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 13 Mexico mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 14 Mexico mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 15 Europe mHealth Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 16 Europe mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 17 Europe mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 18 U.K mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 19 U.K mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 20 Germany mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 21 Germany mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 22 France mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 23 France mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 24 Italy mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 25 Italy mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 26 Spain mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 27 Spain mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 28 Denmark mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 29 Denmark mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 30 Sweden mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 31 Sweden mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 32 Norway mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 33 Norway mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 34 Asia Pacific mHealth Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 35 Asia Pacific mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 36 Asia Pacific mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 37 Japan mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 38 Japan mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 39 China mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 40 China mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 41 India mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 42 India mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 43 Australia mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 44 Australia mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 45 Thailand mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 46 Thailand mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 47 South Korea mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 48 South Korea mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 49 Latin America mHealth Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 50 Latin America mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 51 Latin America mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 52 Brazil mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 53 Brazil mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 54 Argentina mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 55 Argentina mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 56 Middle East & Africa mHealth Apps Market, by Country, 2018 - 2030 (USD Million)
  • Table 57 Middle East & Africa mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 58 Middle East & Africa mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 59 South Africa mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 60 South Africa mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 61 Saudi Arabia mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 62 Saudi Arabia mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 63 UAE mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 64 UAE mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)
  • Table 65 Kuwait mHealth Apps Market, by Type, 2018 - 2030 (USD Million)
  • Table 66 Kuwait mHealth Apps Market, By Platform, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value chain-based sizing & forecasting
  • Fig. 6 Market formulation & validation
  • Fig. 7 Disposable endoscopes market outlook
  • Fig. 8 Disposable endoscopes competitive insights
  • Fig. 9 Ancillary market outlook
  • Fig. 10 mHealth apps market driver impact
  • Fig. 11 mHealth apps market restraint impact
  • Fig. 12 Porter's Analysis
  • Fig. 13 PESTLE Analysis
  • Fig. 14 mHealth apps market: Type movement analysis
  • Fig. 15 mHealth apps market: Type outlook and key takeaways
  • Fig. 16 Medical apps market estimates and forecasts, 2018 - 2030
  • Fig. 17 Women's health apps market estimates and forecasts, 2018 - 2030
  • Fig. 18 Fitness & nutrition apps strengthening apps market estimates and forecasts, 2018 - 2030
  • Fig. 19 Menstrual health apps market estimates and forecasts, 2018 - 2030
  • Fig. 20 Pregnancy tracking & postpartum care apps market estimates and forecasts, 2018 - 2030
  • Fig. 21 Disease management apps market estimates and forecasts, 2018 - 2030
  • Fig. 22 Menopause apps market estimates and forecasts, 2018 - 2030
  • Fig. 23 Others apps market estimates and forecasts, 2018 - 2030
  • Fig. 24 Chronic disease management apps market estimates and forecasts, 2018 - 2030
  • Fig. 25 Obesity management apps market estimates and forecasts, 2018 - 2030
  • Fig. 26 Mental health management apps market estimates and forecasts, 2018 - 2030
  • Fig. 27 Diabetes management apps market estimates and forecasts, 2018 - 2030
  • Fig. 28 Blood pressure and ecg monitoring apps market estimates and forecasts, 2018 - 2030
  • Fig. 29 Cancer management apps market estimates and forecasts, 2018 - 2030
  • Fig. 30 Other chronic disease management apps market estimates and forecasts, 2018 - 2030
  • Fig. 31 Personal health record apps market estimates and forecasts, 2018 - 2030
  • Fig. 32 Medication management apps market estimates and forecasts, 2018 - 2030
  • Fig. 33 Personal health record apps market estimates and forecasts, 2018 - 2030
  • Fig. 34 Diagnostic apps market estimates and forecasts, 2018 - 2030
  • Fig. 35 Remote monitoring apps market estimates and forecasts, 2018 - 2030
  • Fig. 36 Others (pill reminder, medical reference, professional networking, healthcare education) market estimates and forecasts, 2018 - 2030
  • Fig. 37 mHealth apps market: Platform movement analysis
  • Fig. 38 mHealth apps market: Platform outlook and key takeaways
  • Fig. 39 Android market estimates and forecasts, 2018 - 2030
  • Fig. 40 iOS market estimates and forecasts, 2018 - 2030
  • Fig. 41 Others market estimates and forecasts, 2018 - 2030
  • Fig. 42 Global mHealth apps market: Regional movement analysis
  • Fig. 43 Global mHealth apps market: Regional outlook and key takeaways
  • Fig. 44 North America mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Key country dynamics
  • Fig. 46 U.S. mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 47 Key country dynamics
  • Fig. 48 Canada mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 49 Key country dynamics
  • Fig. 50 Mexico mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 51 Europe mHealth apps market estimates and forecasts, 2018 - 2030, (USD Million)
  • Fig. 52 Key country dynamics
  • Fig. 53 UK mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 54 Key country dynamics
  • Fig. 55 Germany mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 56 Key country dynamics
  • Fig. 57 Spain mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 58 Key country dynamics
  • Fig. 59 France mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 60 Key country dynamics
  • Fig. 61 Italy mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 62 Key country dynamics
  • Fig. 63 Norway mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 64 Key country dynamics
  • Fig. 65 Denmark mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 66 Key country dynamics
  • Fig. 67 Sweden mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 68 Asia Pacific mHealth apps market estimates and forecasts, 2018 - 2030, (USD Million)
  • Fig. 69 Key country dynamics
  • Fig. 70 Japan mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 71 Key country dynamics
  • Fig. 72 China mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 73 Key country dynamics
  • Fig. 74 India mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 75 Key country dynamics
  • Fig. 76 Australia mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 77 Key country dynamics
  • Fig. 78 South Korea mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 79 Key country dynamics
  • Fig. 80 Thailand mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 81 Latin America mHealth apps market estimates and forecasts, 2018 - 2030, (USD Million)
  • Fig. 82 Key country dynamics
  • Fig. 83 Brazil mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 84 Key country dynamics
  • Fig. 85 Argentina mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 86 MEA mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 87 Key country dynamics
  • Fig. 88 South Africa mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 89 Key country dynamics
  • Fig. 90 Saudi Arabia mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 91 Key country dynamics
  • Fig. 92 UAE mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 93 Key country dynamics
  • Fig. 94 Kuwait mHealth apps market estimates and forecasts, 2018 - 2030 (USD Million)
  • Fig. 95 Key company categorization
  • Fig. 96 Heat map analysis, 2024
目次
Product Code: GVR-1-68038-555-7

mHealth Apps Market Growth & Trends:

The global mHealth apps market size is estimated to reach USD 86.37 billion by 2030, registering to grow at a CAGR of 14.8% from 2025 to 2030 according to a new report by Grand View Research, Inc. The growing reach of the internet & smartphones, coupled with the increasing adoption of mobile health applications among medical practitioners & patients, contributes significantly to the market growth. An increasing awareness of lifestyle improvement & personal health and wellness drives the market. In addition, the rapid growth of remote healthcare services fuels mobile health application adoption. Moreover, physicians' increasing use of patient-centric healthcare applications to enhance patient engagement and treatment outcomes is expected to boost their adoption further.

Smartphones have evolved from devices of communication & entertainment to devices that can monitor health and fitness. Mobile applications for smartphones have made life easy by making it convenient to perform daily activities. Some companies are developing chatbot services for one-time consultations or basic medical inquiries. For instance, WeChat in China offers Chatbot services for basic medical inquiries in addition to other mobile health solutions, such as booking an appointment, accessing medical records, and paying medical bills. Thus, rising importance of mobile phones and mHealth for improving health outcomes & patient care will drive market growth. The rise of mHealth technologies and patient centric healthcare apps, adoption of various strategies by players, and technological advancements have resulted in increased funding for digital health.

In addition, physicians with experience in company operations or investments invest in digital health startups. This is expected to have a positive impact on the market growth. For instance, in October 2023, in California, Cedar-Sinai launched a new mobile application that enables patients to access their experts for sick, chronic, and preventive care conveniently and promptly. This virtual healthcare service has been expanded to cater to the needs of the patient base. Furthermore, the surge in initiatives and investments supporting mHealth & digital health such as patient centric healthcare apps involves significant backing from venture capitalists, private equity firms, and healthcare organizations.

The global health-tech investment landscape witnessed a substantial boost in 2021, reaching over USD 44 billion, which represents a twofold increase compared to the previous year. This influx of capital underscores the growing importance of technological innovation in healthcare. Notably, large tech-enabled platform companies are emerging as key players, offering the potential to enhance hospital and health system efficiencies, rapidly scale operations, and modernize existing systems & delivery models. In addition, these platforms are positioned to play a pivotal role in addressing health equity concerns through a comprehensive and inclusive approach to healthcare delivery.

mHealth Apps Market Report Highlights:

  • The medical segment accounted for the largest revenue share of 73.0% in 2024.
  • The iOS platform segment accounted for the largest revenue share of 39.7% in 2024.
  • The Android segment is anticipated to grow at the fastest CAGR over the forecast period.
  • North America mHealth apps market dominated the global industry with a revenue share of 37.7% in 2024.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
    • 1.1.1. Segment scope
    • 1.1.2. Regional scope
    • 1.1.3. Estimates and forecast timeline
  • 1.2. Research Methodology
  • 1.3. Information Procurement
    • 1.3.1. Purchased database
    • 1.3.2. GVR's internal database
    • 1.3.3. Secondary sources
    • 1.3.4. Primary research
    • 1.3.5. Details of primary research
  • 1.4. Information or Data Analysis
    • 1.4.1. Data analysis models
  • 1.5. Market Formulation & Validation
  • 1.6. Model Details
    • 1.6.1. Commodity flow analysis (Model 1)
      • 1.6.1.1. Approach 1: Commodity flow approach
  • 1.7. Research Assumptions
  • 1.8. List of Secondary Sources
  • 1.9. List of Primary Sources
  • 1.10. Objectives

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Segment Outlook
    • 2.2.1. Type outlook
    • 2.2.2. Platform outlook
    • 2.2.3. Regional outlook
  • 2.3. Competitive Insights

Chapter 3. mHealth Apps Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Parent Market Outlook
  • 3.3. Ancillary Market Outlook
  • 3.4. Market Dynamics
    • 3.4.1. Market driver analysis
      • 3.4.1.1. High penetration of smartphones
      • 3.4.1.2. Favorable government initiatives
      • 3.4.1.3. Growing adoption of mobile health applications
      • 3.4.1.4. Increase in investments supporting mHealth & digital health
    • 3.4.2. Market restraint analysis
      • 3.4.2.1. Concerns related to data security
      • 3.4.2.2. Barriers to scalability and adoption
  • 3.5. Case Study Analysis
    • 3.5.1. Case Study 1: Kilkari: a mobile health service for mothers in India
    • 3.5.2. Case Study 2: Momconnect: empowering mothers in south africa
    • 3.5.3. Case Study 3: Integrating mobile technology with existing healthcare infrastructure to enhance healthcare accessibility
    • 3.5.4. Case Study 4: Jhpiego's mwater project
    • 3.5.5. Case Study 5: A web platform for clinician & patient interaction
    • 3.5.6. Case Study 6: European firms have created digital technologies that can scale up to offer solutions for clinical settings, remote care, health insurance, and patient-centered eHealth services
    • 3.5.7. Case Study 7: SMS to promote medicines adherence in South Africa
    • 3.5.8. Case Study 8: MPOWER: Improving HIV medication adherence in Rwanda
    • 3.5.9. Case Study 9: Omada Health: Digital tools for weight loss and diabetes prevention
  • 3.6. mHealth Apps: Market Analysis Tools
    • 3.6.1. Industry Analysis - Porter's Five Forces Analysis
    • 3.6.2. PESTEL Analysis
  • 3.7. Emerging Technological Trends in the mHealth App Market
  • 3.8. Technology Landscape in the mHealth App Market
    • 3.8.1. Technological Advancements Driving mHealth Innovation
    • 3.8.2. mHealth Software Platforms and Mobile Applications
    • 3.8.3. Use of Data Analytics, Machine Learning, and AI in mHealth
    • 3.8.4. Integration of Wearable Devices and IoT with mHealth Apps
    • 3.8.5. Mobile Connectivity and Telecommunication Infrastructure Enabling mHealth Delivery
  • 3.9. Key Use Cases in Chronic Disease Management via mHealth Apps
  • 3.10. Regulatory and Reimbursement Scenario, by Country
  • 3.11. Value Chain Analysis
    • 3.11.1. Overview of the mHealth Value Chain
    • 3.11.2. Key Stakeholders: Developers, Providers, Payers, and Users
    • 3.11.3. Technology Providers and Platform Enablers in mHealth
    • 3.11.4. Service Delivery, Interoperability, and Integration with EHRs
    • 3.11.5. App Distribution Channels and Supply Chain Management
    • 3.11.6. Revenue Models and Monetization Strategies (e.g., freemium, subscription, DTx reimbursement)
  • 3.12. Market Funding/Investment Scenario
    • 3.12.1. Venture capital (VC) deal activity
    • 3.12.2. Top 10 digital health VC deals in 2024
    • 3.12.3. Annual equity funding & deals
    • 3.12.4. Quarterly equity funding & deals
    • 3.12.5. Quarter funding & deals by global region
    • 3.12.6. Percent of quarterly deals by global region
    • 3.12.7. Percent of quarterly deals by investor group
    • 3.12.8. Annual average & median deal size
    • 3.12.9. Annual median deal size by global region
    • 3.12.10. Annual median deal size by investor group
    • 3.12.11. Annual mega-round funding & deals
    • 3.12.12. Quarterly funding & deals from mega-rounds (deals worth USD 100 million+)
    • 3.12.13. Quarter mega-round funding & deals by global region
    • 3.12.14. Quarterly mega-round deals by global region
    • 3.12.15. Quarterly mega-rounds as a percentage of funding
    • 3.12.16. Quarter top equity deals
    • 3.12.17. Annual percentage of deals by deal stage
    • 3.12.18. Quarter regional deal shares by deal stage
    • 3.12.19. Annual median funding by deal stage
    • 3.12.20. Quarter top seed/angel deals
    • 3.12.21. Quarter top series A deals
    • 3.12.22. Quarter top series B deals
    • 3.12.23. Quarter top series C deals
    • 3.12.24. Quarter top series D deals
    • 3.12.25. Quarter top series E+ deals
  • 3.13. Unicorn Funding Trends in Digital Health
    • 3.13.1. Quarterly new & total unicorns (private companies valued at USD 1 billion+)
    • 3.13.2. Quarter new & total unicorns by global region
    • 3.13.3. Quarterly new unicorns by global region
    • 3.13.4. Quarter top unicorns by valuation
  • 3.14. Exit Trends in Digital Health Market
    • 3.14.1. Annual exits
    • 3.14.2. Quarterly exits
    • 3.14.3. Percent of quarterly exits by global region
    • 3.14.4. Quarter top M&A exits
    • 3.14.5. Quarter top IPOs
  • 3.15. Key Investors Analysis in the Digital Health Landscape
    • 3.15.1. Quarter top investors by company count
    • 3.15.2. Quarter top VCs by company count
    • 3.15.3. Quarter top corporate VCs (CVCs) by company count
  • 3.16. Key Investment Geographic Trends in Digital Health Market
    • 3.16.1. U.S. Trends
      • 3.16.1.1. Annual funding & deals
      • 3.16.1.2. Quarterly funding & deals
      • 3.16.1.3. Annual percentage of deals by deal stage
      • 3.16.1.4. Quarter top equity deals
      • 3.16.1.5. Annual exits
      • 3.16.1.6. Quarterly exists
      • 3.16.1.7. Quarter top investors by company count
    • 3.16.2. Asia Trends
      • 3.16.2.1. Annual funding & deals
      • 3.16.2.2. Quarterly funding & deals
      • 3.16.2.3. Annual percentage of deals by deal stage
      • 3.16.2.4. Quarter top equity deals
      • 3.16.2.5. Annual exits
      • 3.16.2.6. Quarterly exists
      • 3.16.2.7. Quarter top investors by company count
    • 3.16.3. China
    • 3.16.4. Japan
    • 3.16.5. Europe Trends
      • 3.16.5.1. Annual funding & deals
      • 3.16.5.2. Quarterly funding & deals
      • 3.16.5.3. Annual percentage of deals by deal stage
      • 3.16.5.4. Quarter top equity deals
      • 3.16.5.5. Annual exits
      • 3.16.5.6. Quarterly exists
      • 3.16.5.7. Quarter top investors by company count
    • 3.16.6. UK

Chapter 4. mHealth Apps Market Segment Analysis, By Type, 2018-2030 (USD Million)

  • 4.1. Definitions and Scope
  • 4.2. Type Segment Dashboard
  • 4.3. Global mHealth Apps Market, by Service Type, 2018 to 2030
  • 4.4. Medical Apps
    • 4.4.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
    • 4.4.2. Women's Health Apps
      • 4.4.2.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.2. Fitness & Nutrition Apps
        • 4.4.2.2.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.3. Menstrual Health
        • 4.4.2.3.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.4. Pregnancy Tracking & Postpartum Care Apps
        • 4.4.2.4.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.5. Disease Management Apps
        • 4.4.2.5.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.6. Menopause Apps
        • 4.4.2.6.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.2.7. Others
        • 4.4.2.7.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
    • 4.4.3. Chronic Disease Management Apps
      • 4.4.3.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.2. Obesity Management Apps
        • 4.4.3.2.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.3. Mental Health Management Apps
        • 4.4.3.3.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.4. Diabetes Management Apps
        • 4.4.3.4.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.5. Blood Pressure and ECG Monitoring Apps
        • 4.4.3.5.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.6. Cancer Management Apps
        • 4.4.3.6.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
      • 4.4.3.7. Other Chronic Disease Management Apps
        • 4.4.3.7.1. Market estimates and forecasts, 2018 to 2030 (USD Million)
    • 4.4.4. Personal Health Record Apps
      • 4.4.4.1. Market estimates and forecast 2018 to 2030, (USD Million)
    • 4.4.5. Medication Management Apps
      • 4.4.5.1. Market estimates and forecast 2018 to 2030, (USD Million)
    • 4.4.6. Diagnostic Apps
      • 4.4.6.1. Market estimates and forecast 2018 to 2030, (USD Million)
    • 4.4.7. Remote Monitoring Apps
      • 4.4.7.1. Market estimates and forecast 2018 to 2030, (USD Million)
    • 4.4.8. Others (Pill Reminder, Medical Reference, Professional Networking, Healthcare Education)
      • 4.4.8.1. Market estimates and forecast 2018 to 2030, (USD Million)
  • 4.5. Fitness Apps
    • 4.5.1. Market estimates and forecasts, 2018 to 2030 (USD Million)

Chapter 5. mHealth Apps Market Segment Analysis, By Platform, 2018-2030 (USD Million)

  • 5.1. Definitions and Scope
  • 5.2. Platform Segment Dashboard
  • 5.3. Global mHealth Apps Market by Platform Outlook, 2018 to 2030
  • 5.4. Android
    • 5.4.1. Market estimates and forecast 2018 to 2030, (USD million)
  • 5.5. iOS
    • 5.5.1. Market estimates and forecast 2018 to 2030, (USD Million)
  • 5.6. Others
    • 5.6.1. Market estimates and forecast 2018 to 2030, (USD Million)

Chapter 6. mHealth Apps Market: Segment Analysis, By Region, 2018- 2030 (USD Million)

  • 6.1. Regional Market Share Analysis, 2024 & 2030
  • 6.2. Regional Market Dashboard
  • 6.3. Regional Market Snapshot
  • 6.4. mHealth Apps Market Share by Region, 2024 & 2030:
  • 6.5. North America
    • 6.5.1. U.S.
      • 6.5.1.1. Key country dynamics
      • 6.5.1.2. Regulatory framework/ reimbursement structure
      • 6.5.1.3. Competitive scenario
      • 6.5.1.4. U.S. market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.5.2. Canada
      • 6.5.2.1. Key country dynamics
      • 6.5.2.2. Regulatory framework/ reimbursement structure
      • 6.5.2.3. Competitive scenario
      • 6.5.2.4. Canada market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.5.3. Mexico
      • 6.5.3.1. Key country dynamics
      • 6.5.3.2. Regulatory framework/ reimbursement structure
      • 6.5.3.3. Competitive scenario
      • 6.5.3.4. Mexico market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.6. Europe
    • 6.6.1. UK
      • 6.6.1.1. Key country dynamics
      • 6.6.1.2. Regulatory framework/ reimbursement structure
      • 6.6.1.3. Competitive scenario
      • 6.6.1.4. UK market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.2. Germany
      • 6.6.2.1. Key country dynamics
      • 6.6.2.2. Regulatory framework/ reimbursement structure
      • 6.6.2.3. Competitive scenario
      • 6.6.2.4. Germany market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.3. France
      • 6.6.3.1. Key country dynamics
      • 6.6.3.2. Regulatory framework/ reimbursement structure
      • 6.6.3.3. Competitive scenario
      • 6.6.3.4. France market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.4. Italy
      • 6.6.4.1. Key country dynamics
      • 6.6.4.2. Regulatory framework/ reimbursement structure
      • 6.6.4.3. Competitive scenario
      • 6.6.4.4. Italy market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.5. Spain
      • 6.6.5.1. Key country dynamics
      • 6.6.5.2. Regulatory framework/ reimbursement structure
      • 6.6.5.3. Competitive scenario
      • 6.6.5.4. Spain market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.6. Norway
      • 6.6.6.1. Key country dynamics
      • 6.6.6.2. Regulatory framework/ reimbursement structure
      • 6.6.6.3. Competitive scenario
      • 6.6.6.4. Norway market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.7. Sweden
      • 6.6.7.1. Key country dynamics
      • 6.6.7.2. Regulatory framework/ reimbursement structure
      • 6.6.7.3. Competitive scenario
      • 6.6.7.4. Sweden market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.6.8. Denmark
      • 6.6.8.1. Key country dynamics
      • 6.6.8.2. Regulatory framework/ reimbursement structure
      • 6.6.8.3. Competitive scenario
      • 6.6.8.4. Denmark market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.7. Asia Pacific
    • 6.7.1. Japan
      • 6.7.1.1. Key country dynamics
      • 6.7.1.2. Regulatory framework/ reimbursement structure
      • 6.7.1.3. Competitive scenario
      • 6.7.1.4. Japan market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.7.2. China
      • 6.7.2.1. Key country dynamics
      • 6.7.2.2. Regulatory framework/ reimbursement structure
      • 6.7.2.3. Competitive scenario
      • 6.7.2.4. China market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.7.3. India
      • 6.7.3.1. Key country dynamics
      • 6.7.3.2. Regulatory framework/ reimbursement structure
      • 6.7.3.3. Competitive scenario
      • 6.7.3.4. India market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.7.4. Australia
      • 6.7.4.1. Key country dynamics
      • 6.7.4.2. Regulatory framework/ reimbursement structure
      • 6.7.4.3. Competitive scenario
      • 6.7.4.4. Australia market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.7.5. South Korea
      • 6.7.5.1. Key country dynamics
      • 6.7.5.2. Regulatory framework/ reimbursement structure
      • 6.7.5.3. Competitive scenario
      • 6.7.5.4. South Korea market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.7.6. Thailand
      • 6.7.6.1. Key country dynamics
      • 6.7.6.2. Regulatory framework/ reimbursement structure
      • 6.7.6.3. Competitive scenario
      • 6.7.6.4. Thailand market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.8. Latin America
    • 6.8.1. Brazil
      • 6.8.1.1. Key country dynamics
      • 6.8.1.2. Regulatory framework/ reimbursement structure
      • 6.8.1.3. Competitive scenario
      • 6.8.1.4. Brazil market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.8.2. Argentina
      • 6.8.2.1. Key country dynamics
      • 6.8.2.2. Regulatory framework/ reimbursement structure
      • 6.8.2.3. Competitive scenario
      • 6.8.2.4. Argentina market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.9. MEA
    • 6.9.1. South Africa
      • 6.9.1.1. Key country dynamics
      • 6.9.1.2. Regulatory framework/ reimbursement structure
      • 6.9.1.3. Competitive scenario
      • 6.9.1.4. South Africa market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.9.2. Saudi Arabia
      • 6.9.2.1. Key country dynamics
      • 6.9.2.2. Regulatory framework/ reimbursement structure
      • 6.9.2.3. Competitive scenario
      • 6.9.2.4. Saudi Arabia market estimates and forecasts 2018 to 2030, (USD Million)
    • 6.9.3. UAE
      • 6.9.3.1. Key country dynamics
      • 6.9.3.2. Regulatory framework/ reimbursement structure
      • 6.9.3.3. Competitive scenario
      • 6.9.3.4. UAE market estimates and forecasts, 2018 to 2030 (USD Million)
    • 6.9.4. Kuwait
      • 6.9.4.1. Key country dynamics
      • 6.9.4.2. Regulatory framework/ reimbursement structure
      • 6.9.4.3. Competitive scenario
      • 6.9.4.4. Kuwait market estimates and forecasts, 2018 to 2030 (USD Million)

Chapter 7. Competitive Landscape

  • 7.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 7.2. Company/Competition Categorization
  • 7.3. Vendor Landscape
    • 7.3.1. Key company market share analysis, 2024
  • 7.4. Company Profiles
    • 7.4.1. Apple Inc.
      • 7.4.1.1. Company overview
      • 7.4.1.2. Financial performance
      • 7.4.1.3. Product benchmarking
      • 7.4.1.4. Strategic initiatives
    • 7.4.2. Google Inc.
      • 7.4.2.1. Company overview
      • 7.4.2.2. Financial performance
      • 7.4.2.3. Product benchmarking
      • 7.4.2.4. Strategic initiatives
    • 7.4.3. AirStrip Technologies, Inc.
      • 7.4.3.1. Company overview
      • 7.4.3.2. Financial performance
      • 7.4.3.3. Product benchmarking
      • 7.4.3.4. Strategic initiatives
    • 7.4.4. Samsung Electronics Co. Ltd.
      • 7.4.4.1. Company overview
      • 7.4.4.2. Financial performance
      • 7.4.4.3. Product benchmarking
      • 7.4.4.4. Strategic initiatives
    • 7.4.5. Veradigm LLC (Allscripts Healthcare Solutions)
      • 7.4.5.1. Company overview
      • 7.4.5.2. Financial performance
      • 7.4.5.3. Product benchmarking
      • 7.4.5.4. Strategic initiatives
    • 7.4.6. Qualcomm Technologies, Inc.
      • 7.4.6.1. Company overview
      • 7.4.6.2. Financial performance
      • 7.4.6.3. Product benchmarking
      • 7.4.6.4. Strategic initiatives
    • 7.4.7. AT&T
      • 7.4.7.1. Company overview
      • 7.4.7.2. Financial performance
      • 7.4.7.3. Product benchmarking
      • 7.4.7.4. Strategic initiatives
    • 7.4.8. Orange
      • 7.4.8.1. Company overview
      • 7.4.8.2. Financial performance
      • 7.4.8.3. Product benchmarking
      • 7.4.8.4. Strategic initiatives
    • 7.4.9. Teladoc Health, Inc.
      • 7.4.9.1. Company overview
      • 7.4.9.2. Financial performance
      • 7.4.9.3. Product benchmarking
      • 7.4.9.4. Strategic initiatives
    • 7.4.10. AstraZeneca
      • 7.4.10.1. Company overview
      • 7.4.10.2. Financial performance
      • 7.4.10.3. Product benchmarking
      • 7.4.10.4. Strategic initiatives
    • 7.4.11. Abbott
      • 7.4.11.1. Company overview
      • 7.4.11.2. Financial performance
      • 7.4.11.3. Product benchmarking
      • 7.4.11.4. Strategic initiatives
    • 7.4.12. Sanofi
      • 7.4.12.1. Company overview
      • 7.4.12.2. Financial performance
      • 7.4.12.3. Product benchmarking
      • 7.4.12.4. Strategic initiatives
    • 7.4.13. Johnson & Johnson Services, Inc.
      • 7.4.13.1. Company overview
      • 7.4.13.2. Financial performance
      • 7.4.13.3. Product benchmarking
      • 7.4.13.4. Strategic initiatives
    • 7.4.14. Novartis AG
      • 7.4.14.1. Company overview
      • 7.4.14.2. Financial performance
      • 7.4.14.3. Product benchmarking
      • 7.4.14.4. Strategic initiatives
    • 7.4.15. Pfizer Inc.
      • 7.4.15.1. Company overview
      • 7.4.15.2. Financial performance
      • 7.4.15.3. Product benchmarking
      • 7.4.15.4. Strategic initiatives