デフォルト表紙
市場調査レポート
商品コード
1433676

ヨガの市場規模、シェア、動向分析レポート:提供モード別、最終用途別、年齢層別、地域別、セグメント別予測、2024年~2030年

Yoga Market Size, Share & Trends Analysis Report By Delivery Mode (Online Yoga Course, Offline Yoga Course), By End-use (Male, Female), By Age Group (Below 18 Years, 18-29 Years), By Region, And Segment Forecasts, 2024 - 2030

出版日: | 発行: Grand View Research | ページ情報: 英文 110 Pages | 納期: 2~10営業日

● お客様のご希望に応じて、既存データの加工や未掲載情報(例:国別セグメント)の追加などの対応が可能です。  詳細はお問い合わせください。

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=158.31円
ヨガの市場規模、シェア、動向分析レポート:提供モード別、最終用途別、年齢層別、地域別、セグメント別予測、2024年~2030年
出版日: 2024年01月03日
発行: Grand View Research
ページ情報: 英文 110 Pages
納期: 2~10営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

ヨガ市場の成長と動向:

Grand View Research, Inc.の最新レポートによると、世界のヨガの市場規模は2024年から2030年にかけてCAGR 9.4%を記録し、2030年には2,003億5,000万米ドルに達すると予測されています。

消費者は、ヨガに関連するストレス解消や精神衛生上の利点についてますます認識するようになり、フィットネスを超えたシフトにつながっています。健康意識の高まりは、ホリスティックなライフスタイルへのシフトと相まって、市場成長の原動力となると思われます。様々な健康状態の管理にヨガが有効であることを証明する研究が、リストラティブヨガ、セラピーヨガ、マタニティヨガ、ハタヨガの需要を煽っています。WHOによると、高血圧は毎年世界中で10億人以上の成人に影響を及ぼしています。高血圧に苦しむ人口は、成人人口の45%にものぼります。2025年までに、高血圧患者の数は15~20%増加し、15億人近くに達すると予想されています。

テクノロジーの統合により、ヨガ産業はその裾野を広げています。オンラインプラットフォーム、モバイルアプリ、バーチャルリアリティ(VR)、ウェアラブル技術などの進歩により、ヨガはより身近なものとなり、個人が自宅で練習できるようになりました。さらに、バーチャルヨガクラスを提供するデジタルプラットフォームやモバイルアプリケーションが利用可能になったことで、アクセスや参加が大幅に広がりました。これらのプラットフォームは利便性とアクセシビリティを提供し、個人が遠隔でヨガを練習したり、様々なクラスにアクセスしたり、場所に関係なく有名なインストラクターから学んだりすることを可能にします。例えば、2023年9月、インドを拠点とする健康サービス会社Cult.Fitは、柔軟性と可動性を高めるためにデザインされた、エビデンスに基づく新しい変容型ヨガフォーマットであるEvolve Yogaの立ち上げを発表しました。

知名度の高い有名人やスポーツ選手の間でヨガが流行っていることも、世間の認知度に影響を与え、人気を高めています。さらに、多忙なライフスタイルやストレスの増加が、ヨガのような便利で利用しやすいフィットネスオプションへの需要を後押ししています。さらに、ヨガに焦点を当てたヨガリトリートやバケーションの需要も増加しています。この動向は、観光地がヨガ関連の旅行体験に対する需要の高まりに応える機会を提供しています。GWIによると、世界のウェルネスツーリズム産業は2022年に6,510億米ドルを生み出し、毎年16.6%の成長率で成長し、2027年には1兆4,000億米ドルに達すると予測されています。

先進経済諸国と新興経済諸国の両方において、多忙な勤務スケジュールや可処分所得の増加といった要因が、個人の健康と幸福のためにより多くの支出を可能にしています。このため、ヨガ教室、リトリート、アクセサリーへの投資が増加しています。加えて、無料のオンラインリソース、割引スタジオ、コミュニティクラスが利用できるようになったことで、予算重視の個人でもヨガが身近になった。CDCの2022年全国糖尿病統計報告書によると、約3,730万人、米国人口の11.3%が糖尿病です。調査は、ヨガが糖尿病患者の血糖コントロールを効果的に改善し、ストレスを軽減し、全体的な幸福感を高めることを示しています。

雇用主は、ストレスを軽減し、従業員の幸福感を高め、生産性を向上させるヨガの利点に気づいています。そのため、職場のウェルネスプログラムの一部としてヨガセッションを取り入れるようになりました。さらに、ヨガスタジオは地域の団体と提携し、ヨガ練習者の参加を促し、地域の福祉を促進しています。例えば、2022年7月、コアパワーヨガはトンプソンホテルズとのコラボレーションを発表し、人々がライフスタイルや旅行体験の一部としてフィットネスとウェルネスを維持できるよう支援しています。屋上でのワークアウトクラスはヨガのマインドフルネスに根ざしたもので、宿泊客、コアパワーヨガのメンバー、地元の人々の心と体を変えるようデザインされています。

ヨガ市場レポートのハイライト

  • 2023年はオフラインのヨガコースが市場を独占。オフラインのヨガコースは、資格を持ったヨガインストラクターと直接交流できる利点があり、そのインストラクターは個人個人に合った指導やフィードバックを提供し、正しいフォームを助け、怪我を予防します。これらのコースは、特定の層をターゲットにしたり、ストレス解消のためのヨガ、セラピューティックヨガ、マタニティヨガ、アスリートのためのヨガといった専門分野に特化しています。
  • 予測期間中、男性セグメントからの需要が急増すると予想されます。身体的・精神的な利点に対する認識が高まり、男性の参加が大幅に増加しました。男性は、伝統的なフィットネスルーチンにとどまらないヨガの多様な健康上の利点に気づきつつあります。柔軟性を高め、筋力をつけ、バランスを強化し、他の運動を補完するヨガの能力を高く評価しています。
  • 2023年には、30~50歳の年齢層が収益の大半を占める。ヨガはこの年齢層の個人にとって、ストレス軽減、フィットネス維持、精神的リラクゼーションの手段となります。さらに、慢性的な健康状態を管理する利点に対する意識の高まりが、このセグメントの成長を補完しています。
  • アジア太平洋地域は、予測期間中に最も高いCAGRで成長すると予測されています。これは、可処分所得の増加や、政策やその利点の認識を高めるための取り組みを通じてヨガを推進する政府の取り組みなどの要因によるものです。特に中国、インド、韓国、日本を含む国々における中流階級の人口増加は、プレミアムなヨガ体験やウェルネス活動のための可処分所得を生み出しています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 ヨガ市場:変数、動向、範囲

  • 市場系統の見通し
    • 親市場の見通し
    • 関連市場の見通し
  • 業界のバリューチェーン分析
    • 配信モードの動向と展望
  • 市場力学
    • 市場促進要因分析
    • 市場抑制要因分析
    • 業界の課題
    • 業界の機会
  • 業界分析ツール
    • ポーターのファイブフォース分析
  • 市場参入戦略

第4章 消費者行動分析

  • 人口統計分析
  • 消費者の動向と好み
  • 購入決定に影響を与える要因
  • 消費者向け製品の採用動向
  • 所見と推奨事項

第5章 ヨガ市場:提供モードの推定・動向分析

  • 提供モードの変動分析と市場シェア、2023年と2030年
  • 提供モード別、2018年から2030年まで

第6章 ヨガ市場:最終用途の推定・動向分析

  • 最終用途の変動分析と市場シェア、2023年と2030年
  • 最終用途別、2018年から2030年まで

第7章 ヨガ市場:年齢層の推定・動向分析

  • 年齢層の変動分析と市場シェア、2023年と2030年
  • 年齢層別、2018年から2030年まで

第8章 ヨガ市場:地域の推定・動向分析

  • 地域の変動分析と市場シェア、2023年と2030年
  • 北米
    • 市場の推定・予測、2018年から2030年まで
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • 市場の推定・予測、2018年から2030年まで
    • ドイツ
    • 英国
    • フランス
    • スペイン
    • イタリア
  • アジア太平洋地域
    • 市場の推定・予測、2018年から2030年まで
    • 中国
    • 日本
    • インド
    • オーストラリアとニュージーランド
  • 中南米
    • 市場の推定・予測、2018年から2030年まで
    • ブラジル
    • アルゼンチン
  • 中東とアフリカ
    • 市場の推定・予測、2018年から2030年まで
    • 南アフリカ
    • サウジアラビア

第9章 ヨガ市場-競合情勢

  • 主要市場参入企業による最近の動向と影響分析
  • 企業の分類
  • 企業の市場での位置付け
  • 企業の市場シェア分析
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • CorePower Yoga
    • Honor Yoga
    • Pure Yoga
    • Glo Digital, Inc.
    • YogaOne
    • YogaSix
    • Yoga Pod
    • MoreYoga
    • Power Yoga Canada
    • Flyogi LLC
図表

List of Tables

  • 1. Yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 2. Online yoga course yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 3. Offline yoga course yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 4. Yoga accreditation training programs estimates and forecast, 2018 - 2030 (USD Million)
  • 5. Yoga market estimates and forecast, through other delivery mode, 2018 - 2030 (USD Million)
  • 6. Yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 7. Male yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 8. Female yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 9. Yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 10. Yoga market estimates & forecast, through below 18 years age group, 2018 - 2030 (USD Million)
  • 11. Yoga market estimates & forecast, through 18-29 years age group, 2018 - 2030 (USD Million)
  • 12. Yoga market estimates & forecast, through 30-50 years age group, 2018 - 2030 (USD Million)
  • 13. Yoga market estimates & forecast, through above 50 years age group, 2018 - 2030 (USD Million)
  • 14. North America yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 15. North America yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 16. North America yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 17. North America yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 18. U.S. macro-economic outlay
  • 19. U.S. yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 20. U.S. yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 21. U.S. yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 22. U.S. yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 23. Canada macro-economic outlay
  • 24. Canada yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 25. Canada yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 26. Canada yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 27. Canada yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 28. Mexico macro-economic outlay
  • 29. Mexico yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 30. Mexico yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 31. Mexico yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 32. Mexico yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 33. UK macro-economic outlay
  • 34. UK yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 35. UK yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 36. UK yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 37. UK yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 38. Germany macro-economic outlay
  • 39. Germany yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 40. Germany yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 41. Germany yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 42. Germany yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 43. France macro-economic outlay
  • 44. France yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 45. France yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 46. France yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 47. France yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 48. Italy macro-economic outlay
  • 49. Italy yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 50. Italy yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 51. Italy yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 52. Italy yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 53. Spain macro-economic outlay
  • 54. Spain yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 55. Spain yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 56. Spain yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 57. Spain yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 58. China macro-economic outlay
  • 59. China yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 60. China yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 61. China yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 62. China yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 63. India macro-economic outlay
  • 64. India yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 65. India yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 66. India yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 67. India yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 68. Japan macro-economic outlay
  • 69. Japan yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 70. Japan yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 71. Japan yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 72. Japan yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 73. Australia & New Zealand macro-economic outlay
  • 74. Australia & New Zealand yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 75. Australia & New Zealand yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 76. Australia & New Zealand yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 77. Australia & New Zealand yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 78. Brazil macro-economic outlay
  • 79. Brazil yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 80. Brazil yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 81. Brazil yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 82. Brazil yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 83. Argentina macro-economic outlay
  • 84. Argentina yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 85. Argentina yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 86. Argentina yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 87. Argentina yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 88. South Africa macro-economic outlay
  • 89. South Africa yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 90. South Africa yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 91. South Africa yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 92. South Africa yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 93. Saudi Arabia macro-economic outlay
  • 94. Saudi Arabia yoga market estimates and forecast, 2018 - 2030 (USD Million)
  • 95. Saudi Arabia yoga market estimates and forecast, by delivery mode, 2018 - 2030 (USD Million)
  • 96. Saudi Arabia yoga market estimates and forecast, by end-user, 2018 - 2030 (USD Million)
  • 97. Saudi Arabia yoga market estimates and forecast, by age group, 2018 - 2030 (USD Million)
  • 98. Recent developments & impact analysis, by key market participants
  • 99. Company market share, 2023 (Value % share)
  • 100. Company engaged in improving operational efficiency
  • 101. Companies engaged in collaborations
  • 102. Company involved in exhibitions
  • 103. Company involved in acquisitions
  • 104. Company involved in product launches
  • 105. Company involved in diversification

List of Figures

  • 1. Yoga market segmentation
  • 2. Information procurement
  • 3. Primary research pattern
  • 4. Primary research approaches
  • 5. Primary research process
  • 6. Market Snapshot
  • 7. Delivery mode segment snapshot
  • 8. End-use segment snapshot
  • 9. Age group segment snapshot
  • 10. Competitive Landscape Snapshot
  • 11. Yoga market value, 2023 (USD Billion)
  • 12. Yoga market - Industry value chain analysis
  • 13. Yoga market dynamics
  • 14. Yoga market: Porter's analysis
  • 15. Yoga Market, by Delivery Mode: Key takeaways
  • 16. Yoga Market, by Delivery Mode: Market share, 2023 & 2030
  • 17. Online Yoga Course yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 18. Offline Yoga Course yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 19. Yoga Accreditation Training Programs yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 20. Other deliver modes yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 21. Yoga Market, by End-user: Key takeaways
  • 22. Yoga Market, by End-user: Market share, 2023 & 2030
  • 23. Male yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 24. Female yoga market estimates & forecasts, 2018 - 2030 (USD Million)
  • 25. Yoga Market, by Age Group: Key takeaways
  • 26. Yoga Market, by Age Group: Market share, 2023 & 2030
  • 27. Yoga market estimates & forecasts, through below 18 years, 2018 - 2030 (USD Million)
  • 28. Yoga market estimates & forecasts, through 18-29 years, 2018 - 2030 (USD Million)
  • 29. Yoga market estimates & forecasts, through 30-50 years, 2018 - 2030 (USD Million)
  • 30. Yoga market estimates & forecasts, through above 50 years, 2018 - 2030 (USD Million)
  • 31. Yoga market revenue, by region, 2023 & 2030, (USD Million)
  • 32. Regional marketplace: Key takeaways
  • 33. North America yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 34. U.S. yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 35. Canada yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 36. Mexico yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 37. Europe yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 38. UK yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 39. Germany yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 40. France yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 41. Italy yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 42. Spain yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 43. Asia Pacific yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 44. China yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 45. India yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 46. Japan yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 47. Australia & New Zealand yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 48. Central & South America yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 49. Brazil yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 50. Argentina yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 51. Middle East & Africa yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 52. South Africa yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 53. Saudi Arabia yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 54. Key company categorization
  • 55. Company market share analysis, 2023
  • 56. Strategic framework
目次
Product Code: GVR-4-68040-180-8

Yoga Market Growth & Trends:

The global yoga market size is expected to reach USD 200.35 billion by 2030, registering a CAGR of 9.4% from 2024 to 2030, according to a new report by Grand View Research, Inc. Consumers are becoming increasingly aware of stress relief and mental health benefits associated with yoga which has led to a shift beyond physical fitness. The surge in health consciousness, coupled with a shift towards holistic lifestyles will drive the market growth. Studies demonstrating the effectiveness of yoga in managing various health conditions have fueled the demand for restorative yoga, therapeutic yoga, prenatal yoga, and hatha yoga. According to the WHO, every year hypertension affects over 1 billion adults worldwide. The population suffering from hypertension accounts for up to 45% of the adult population. By 2025, the number of people with hypertension is expected to increase by 15-20%, reaching almost 1.5 billion.

The integration of technology has allowed the yoga industry to expand its reach. Advancements such as online platforms, mobile apps, virtual reality (VR), and wearable tech have made yoga more accessible, enabling individuals to practice their homes. Moreover, the availability of digital platforms and mobile applications that offer virtual yoga classes has significantly widened access and participation. These platforms offer convenience and accessibility, allowing individuals to practice yoga remotely, access various classes, and learn from renowned instructors regardless of location. For instance, in September 2023, Cult. Fit, an India-based health and fitness brand, announced the launch of Evolve Yoga, a new evidence-based, transformative yoga format designed to enhance flexibility and mobility.

The popularity of yoga among high-profile celebrities and athletes is also influencing public perception and increasing its popularity. Moreover, busy lifestyles and increased stress drive demand for convenient and accessible fitness options like yoga. In addition, there has been an increase in the demand for yoga retreats and vacations focused on yoga. This trend provides tourism destinations with an opportunity to cater to the growing demand for yoga-related travel experiences. According to GWI, the global wellness tourism industry generated USD 651 billion in 2022, and it is expected to grow at a rate of 16.6% annually, with a projected value of USD 1.4 trillion in 2027.

Factors such as busy work schedules and rising disposable incomes in both developed and developing economies are allowing individuals to spend more on their health and well-being. This has led to a rise in investment in yoga classes, retreats, and accessories. In addition, the availability of free online resources, discount studios, and community classes has made yoga accessible to budget-conscious individuals. According to the CDC's National Diabetes Statistics Report for 2022, around 37.3 million people, or 11.3% of the U.S. population, have diabetes. Research has shown that yoga can effectively improve glycemic control, reduce stress, and enhance overall well-being for individuals with diabetes.

Employers have realized the benefits of yoga in reducing stress, improving employee well-being, and enhancing productivity. This has led to the inclusion of yoga sessions as part of workplace wellness programs. Moreover, yoga studios partner with local organizations to encourage the participation of yoga practitioners and promote community well-being. For instance, in July 2022, CorePower Yoga announced a collaboration with Thompson Hotels to help people maintain fitness and wellness as part of their lifestyle and travel experiences. The rooftop workout classes are rooted in the mindfulness of yoga, and designed to transform the minds and bodies of guests, CorePower Yoga members, and locals.

Yoga Market Report Highlights:

  • Offline yoga course dominated the market in 2023. Offline yoga courses offer the advantage of direct interaction with a qualified yoga instructor who can provide personalized guidance and feedback, aiding in proper form and preventing injuries. These offerings are targeted at specific demographics or focused on specialized areas such as yoga for stress relief, therapeutic yoga, prenatal yoga, and yoga for athletes
  • Demand from male segment is expected to surge in the forecast period. Increasing awareness of its physical and mental benefits led to a significant rise in male participation. Men are becoming more aware of the diverse health benefits of yoga beyond traditional fitness routines. They appreciate yoga for its ability to improve flexibility, build strength, enhance balance, and complement other forms of exercise
  • 30-50 years age group segment held the majority revenue share in 2023. Yoga becomes a means of stress reduction, fitness maintenance, and mental relaxation for individuals within this age bracket. Moreover, increased awareness of the benefits of managing chronic health conditions is supplementing the segment growth
  • Asia Pacific is anticipated to grow with the highest CAGR over the forecast period. This is due to factors such as rising disposable incomes and government initiatives promoting yoga through policies and initiatives for raising awareness of its benefits. Growing middle-class population, particularly in countries including China, India, South Korea, and Japan creates disposable income for premium yoga experiences and wellness activities

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation& Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. Yoga Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related Market Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Delivery Mode Trends & Outlook
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Influencing Buying Decisions
  • 4.4. Consumer Product Adoption Trends
  • 4.5. Observations & Recommendations

Chapter 5. Yoga Market: Delivery Mode Estimates & Trend Analysis

  • 5.1. Delivery Mode Movement Analysis & Market Share, 2023 & 2030
  • 5.2. Yoga Market Estimates & Forecast, By Delivery Mode, 2018 to 2030 (USD Million)
    • 5.2.1. Online Yoga Course
      • 5.2.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 5.2.2. Offline Yoga Course
      • 5.2.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 5.2.3. Yoga Accreditation Training Programs
      • 5.2.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 5.2.4. Others
      • 5.2.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 6. Yoga Market: End-use Estimates & Trend Analysis

  • 6.1. Type Movement Analysis & Market Share, 2023 & 2030
  • 6.2. Yoga Market Estimates & Forecast, By end-user, 2018 to 2030 (USD Million)
    • 6.2.1. Male
      • 6.2.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 6.2.2. Female
      • 6.2.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 7. Yoga Market: Age Group Estimates & Trend Analysis

  • 7.1. Age Group Movement Analysis & Market Share, 2023 & 2030
  • 7.2. Yoga Market Estimates & Forecast, By age group, 2018 to 2030 (USD Million)
    • 7.2.1. Below 18 Years
      • 7.2.1.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 7.2.2. 18-29 Years
      • 7.2.2.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 7.2.3. 30-50 Years
      • 7.2.3.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)
    • 7.2.4. Above 50 Years
      • 7.2.4.1. Market Estimates & Forecasts, 2018 to 2030 (USD Million)

Chapter 8. Yoga Market: Regional Estimates & Trend Analysis

  • 8.1. Regional Movement Analysis & Market Share, 2023 & 2030
  • 8.2. North America
    • 8.2.1. North America yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.2.2. U.S.
      • 8.2.2.1. Key country dynamics
      • 8.2.2.2. U.S. yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.2.3. Canada
      • 8.2.3.1. Key country dynamics
      • 8.2.3.2. Canada yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.2.4. Mexico
      • 8.2.4.1. Key country dynamics
      • 8.2.4.2. Mexico yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 8.3. Europe
    • 8.3.1. Europe yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Germany
      • 8.3.2.1. Key country dynamics
      • 8.3.2.2. Germany yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.3.3. UK
      • 8.3.3.1. Key country dynamics
      • 8.3.3.2. UK yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.3.4. France
      • 8.3.4.1. Key country dynamics
      • 8.3.4.2. France yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.3.5. Spain
      • 8.3.5.1. Key country dynamics
      • 8.3.5.2. Spain yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.3.6. Italy
      • 8.3.6.1. Key country dynamics
      • 8.3.6.2. Italy yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 8.4. Asia Pacific
    • 8.4.1. Asia Pacific yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.4.2. China
      • 8.4.2.1. Key country dynamics
      • 8.4.2.2. China yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.4.3. Japan
      • 8.4.3.1. Key country dynamics
      • 8.4.3.2. Japan yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.4.4. India
      • 8.4.4.1. Key country dynamics
      • 8.4.4.2. India yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.4.5. Australia & New Zealand
      • 8.4.5.1. Key country dynamics
      • 8.4.5.2. India yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 8.5. Central & South America
    • 8.5.1. Central & South America yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.5.2. Brazil
      • 8.5.2.1. Key country dynamics
      • 8.5.2.2. Brazil yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.5.3. Argentina
      • 8.5.3.1. Key country dynamics
      • 8.5.3.2. Argentina yoga market estimates & forecast, 2018 - 2030 (USD Million)
  • 8.6. Middle East & Africa
    • 8.6.1. Middles East & Africa yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.6.2. South Africa
      • 8.6.2.1. Key country dynamics
      • 8.6.2.2. South Africa yoga market estimates & forecast, 2018 - 2030 (USD Million)
    • 8.6.3. Saudi Arabia
      • 8.6.3.1. Key country dynamics
      • 8.6.3.2. South Africa yoga market estimates & forecast, 2018 - 2030 (USD Million)

Chapter 9. Yoga Market - Competitive Landscape

  • 9.1. Recent Developments & Impact Analysis by Key Market Participants
  • 9.2. Company Categorization
  • 9.3. Company Market Positioning
  • 9.4. Company Market Share Analysis
  • 9.5. Company Heat Map Analysis
  • 9.6. Strategy Mapping
  • 9.7. Company Profiles
    • 9.7.1. CorePower Yoga
      • 9.7.1.1. Company Overview
      • 9.7.1.2. Financial Performance
      • 9.7.1.3. Product Benchmarking
      • 9.7.1.4. Strategic Initiatives
    • 9.7.2. Honor Yoga
      • 9.7.2.1. Company Overview
      • 9.7.2.2. Financial Performance
      • 9.7.2.3. Product Benchmarking
      • 9.7.2.4. Strategic Initiatives
    • 9.7.3. Pure Yoga
      • 9.7.3.1. Company Overview
      • 9.7.3.2. Financial Performance
      • 9.7.3.3. Product Benchmarking
      • 9.7.3.4. Strategic Initiatives
    • 9.7.4. Glo Digital, Inc.
      • 9.7.4.1. Company Overview
      • 9.7.4.2. Financial Performance
      • 9.7.4.3. Product Benchmarking
      • 9.7.4.4. Strategic Initiatives
    • 9.7.5. YogaOne
      • 9.7.5.1. Company Overview
      • 9.7.5.2. Financial Performance
      • 9.7.5.3. Product Benchmarking
      • 9.7.5.4. Strategic Initiatives
    • 9.7.6. YogaSix
      • 9.7.6.1. Company Overview
      • 9.7.6.2. Financial Performance
      • 9.7.6.3. Product Benchmarking
      • 9.7.6.4. Strategic Initiatives
    • 9.7.7. Yoga Pod
      • 9.7.7.1. Company Overview
      • 9.7.7.2. Financial Performance
      • 9.7.7.3. Product Benchmarking
      • 9.7.7.4. Strategic Initiatives
    • 9.7.8. MoreYoga
      • 9.7.8.1. Company Overview
      • 9.7.8.2. Financial Performance
      • 9.7.8.3. Product Benchmarking
      • 9.7.8.4. Strategic Initiatives
    • 9.7.9. Power Yoga Canada
      • 9.7.9.1. Company Overview
      • 9.7.9.2. Financial Performance
      • 9.7.9.3. Product Benchmarking
      • 9.7.9.4. Strategic Initiatives
    • 9.7.10. Flyogi LLC
      • 9.7.10.1. Company Overview
      • 9.7.10.2. Financial Performance
      • 9.7.10.3. Product Benchmarking
      • 9.7.10.4. Strategic Initiatives