営業支援プラットフォームの市場規模、シェア、動向分析レポート：コンポーネント別、組織規模別、デプロイメント別、最終用途産業別、地域別、セグメント予測、2023年～2030年

営業支援プラットフォーム市場の成長と動向

GrandView Research, Inc.の最新レポートによると、世界の営業支援プラットフォーム市場規模は、2023年から2030年にかけて15.8%のCAGRで拡大し、2030年には127億8,000万米ドルに達する見込みです。

インターネット普及率の上昇と相まって、自動コンテンツ作成のニーズが高まっていることが、営業支援プラットフォームの需要を促進しています。営業支援プラットフォームは、通信の営業担当者にコンテンツやツールを提供し、社内販売を促進します。新興企業も大手ハイテク企業も、ワークフローを強化し部門間のボトルネックを最小化するため、リードジェネレーションのためにセールスイネーブルメントを導入しています。

さらに、COVID-19は、AI、IoT、クラウド、機械学習などの技術の浸透を高めています。さらに、営業支援にコネクテッド・デバイスを採用することで、営業担当者の生産性と売上が向上しています。例えば、タブレット端末は、購買体験を差別化し、営業生産性の問題を是正することで、収益を促進する可能性を示しています。Sales Management Associationの調査によると、販売会社の70％がタブレットを活用してROIを高めています。

営業支援プラットフォームは、営業担当者にパーソナライズされたコンテンツを提供し、プロセスを合理化してスムーズな購買体験を実現します。トレーニングやコーチングにより、営業担当者はビジネス目標を達成することができます。また、AIなどの高度なテクノロジーを活用することで、販売担当者は成長率を測定し、売上を促進するための指標を得ることができます。クラウドベースのソリューションは、クラウドプラットフォームが提供するコスト削減と拡張性により、オンプレミスのソリューションよりも支持を集めています。クラウドベースのサーバーは、企業のアプリケーションをオフプレミスでホストするために仮想技術を利用します。

設備投資が不要であること、データ・バックアップが頻繁に利用できること、従量課金制であることなどが、クラウド・ソリューションを有利なものにしています。いくつかの大企業は、クラウドベースのソリューションを好んでいます。大企業、中小企業ともに、自社製品の配送・流通の変化や技術的な問題といった課題が、セールス支援プラットフォームの必要性を高めています。企業は、在庫中断の原因となる供給能力を低下させる旧式のオペレーティング・システムなどの問題に直面する可能性があります。ソフトウェアの問題は、財務上のコストや生産不足を引き起こす可能性があります。

営業支援プラットフォーム市場レポートハイライト

• プラットフォーム分野は2022年に74.2%以上の最大市場シェアを占め、予測期間中もその優位性を維持すると予測されます。BFSI、IT&テレコム、ヘルスケアなど、さまざまな業界の組織が、トレーニング、コーチング、コンテンツ管理、営業コミュニケーションなどの面で効率性を高めるために、営業支援プラットフォームの利用を採用しています。
• 中小企業セグメントは、予測期間中に16.1%という最も高いCAGRを記録すると予想されます。営業支援プラットフォームにおけるデジタルセールスルームやビデオ形式のミーティングの採用が拡大しており、中小企業のビジネスリーチ向上に貢献します。
• クラウド分野は、予測期間中にCAGR 16.9%で例外的な成長を遂げると予測されます。クラウドイネーブルメントサービスは、中小企業から大企業まで、高性能計算を簡素化する拡張性の高いプラットフォームを提供します。
• 消費財・小売分野は、予測期間中にCAGR 18.0%で大幅な成長を記録し、予測期間中も優位性を維持すると予測されます。世界的に急成長する小売業界は、販売支援プラットフォームに対する需要を生み出しています。
• 北米地域市場は、2022年に29.7%超の最大シェアを占め、予測期間中もその地位を維持すると予測されます。Accent Technologies, Inc.やSAP、Mediaflyといった主要プレイヤーの存在感が高く、インターネット普及率の上昇と相まって、同地域における営業支援プラットフォームの需要を牽引しています。
• 市場の主要プレーヤーは、長年の事業実績、大規模な顧客基盤、大きな競争力を持っています。ベンダーは、無機的な成長戦略に加えて、設置済み製品の定期的な保守を確実にするために、アフターサービスの充実を重視しています。

目次

第1章 調査手法と範囲

• 調査手法の細分化と範囲
• 情報調達
  • 購入したデータベース
  • GVRの内部データベース
  • 二次情報と第三者の視点
  • 1次調査
• 情報分析
  • データ分析モデル
• 市場形成とデータの可視化
• データの検証と公開

第2章 エグゼクティブサマリー

• 営業支援プラットフォーム市場- 競争力のあるスナップショット

第3章 営業支援プラットフォームの市場変数、動向、範囲

• 市場系統の見通し
  • 親市場の見通し
• 業界のバリューチェーン分析
• 市場力学
  • 市場促進要因の分析
  • 市場の抑制要因/課題の分析
  • 市場機会分析
• ビジネス環境分析ツール
  • ポーターのファイブフォース分析
  • PEST分析
• COVID-19感染症の影響分析

第4章 営業支援プラットフォーム市場：コンポーネントの見通し

• 営業支援プラットフォームのコンポーネント別市場シェア、2022年および2030年
• プラットホーム
  • 市場規模の推定と予測、2018～2030年
• サービス
  • 市場規模の推定と予測、2018～2030年

第5章 営業支援プラットフォーム市場：組織規模の見通し

• 営業支援プラットフォームの組織規模別市場シェア、2022年および2030年
• 大規模な組織
  • 市場規模の推定と予測、2018～2030年
• 中小企業の組織
  • 市場規模の推定と予測、2018～2030年

第6章 営業支援プラットフォーム市場：デプロイメントの見通し

• 営業支援プラットフォームのデプロイメント別市場シェア、2022年および2030年
• オンプレミス
  • 市場規模の推定と予測、2018～2030年
• クラウド
  • 市場規模の推定と予測、2018～2030年

第7章 営業支援プラットフォーム市場：最終用途産業の見通し

• 営業支援プラットフォームの最終用途産業別市場シェア、2022年および2030年
• BFSI
  • 市場規模の推定と予測、2018～2030年
• IT＆テレコム
  • 市場規模の推定と予測、2018～2030年
• 消費財と小売
  • 市場規模の推定と予測、2018～2030年
• メディアとエンターテイメント
  • 市場規模の推定と予測、2018～2030年
• ヘルスケアとライフサイエンス
  • 市場規模の推定と予測、2018～2030年
• 製造業
  • 市場規模の推定と予測、2018～2030年
• その他
  • 市場規模の推定と予測、2018～2030年

第8章 営業支援プラットフォーム市場：地域別の見通し

• 営業支援プラットフォームの地域別市場シェア、2022年および2030年
• 北米
  • 市場推計・予測、2018～2030年
  • コンポーネント別、2018～2030年
  • 組織規模別、2018～2030年
  • デプロイメント別、2018～2030年
  • 最終用途産業別、2018～2030年
  • 米国
  • カナダ
• 欧州
  • 市場推計・予測、2018～2030年
  • コンポーネント別、2018～2030年
  • 組織規模別、2018～2030年
  • デプロイメント別、2018～2030年
  • 最終用途産業別、2018～2030年
  • 英国
  • ドイツ
  • フランス
  • イタリア
  • スペイン
• アジア太平洋地域
  • 市場推計・予測、2018～2030年
  • コンポーネント別、2018～2030年
  • 組織規模別、2018～2030年
  • デプロイメント別、2018～2030年
  • 最終用途産業別、2018～2030年
  • 中国
  • インド
  • 日本
  • オーストラリア
  • 韓国
• ラテンアメリカ
  • 市場推計・予測、2018～2030年
  • コンポーネント別、2018～2030年
  • 組織規模別、2018～2030年
  • デプロイメント別、2018～2030年
  • 最終用途産業別、2018～2030年
  • ブラジル
  • メキシコ
  • アルゼンチン
• 中東とアフリカ
  • 市場推計・予測、2018～2030年
  • コンポーネント別、2018～2030年
  • 組織規模別、2018～2030年
  • デプロイメント別、2018～2030年
  • 最終用途産業別、2018～2030年
  • アラブ首長国連邦
  • サウジアラビア
  • 南アフリカ

第9章 競合情勢

• 企業の分類（成熟企業、新興企業）
• 企業ランキング/シェア分析、2022年
• ヒートマップ分析、2022年
• 戦略マッピング
• 企業プロファイル（会社概要、業績、製品概要、戦略的取り組み）
  • Accent Technologies, Inc.
  • Bigtincan Holdings Ltd.
  • Bloomfire
  • Brainshark, Inc.
  • ClearSlide
  • Highspot
  • Mediafly
  • Mindtickle Inc.
  • Pitcher AG
  • QorusDocs Ltd.
  • Qstream Inc.
  • Rallyware Inc.
  • SAP
  • Seismic

List of Tables

• Table 1 List of Abbreviations
• Table 2 Global Sales Enablement Platform market, 2018 - 2030 (USD Billion)
• Table 3 Global Sales Enablement Platform market, by region, 2018 - 2030 (USD Billion)
• Table 4 Global Sales Enablement Platform market, by component, 2018 - 2030 (USD Billion)
• Table 5 Global Sales Enablement Platform market, by organization size, 2018 - 2030 (USD Billion)
• Table 6 Global Sales Enablement Platform market, by deployment, 2018 - 2030 (USD Billion)
• Table 7 Global Sales Enablement Platform market, by end-use industry, 2018 - 2030 (USD Billion)
• Table 8 North America Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 9 North America Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 10 North America Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 11 North America Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 12 U.S. Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 13 U.S. Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 14 U.S. Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 15 U.S. Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 16 Canada Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 17 Canada Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 18 Canada Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 19 Canada Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 20 Europe Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 21 Europe Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 22 Europe Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 23 Europe Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 24 UK Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 25 UK Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 26 UK Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 27 UK Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 28 Germany Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 29 Germany Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 30 Germany Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 31 Germany Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 32 France Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 33 France Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 34 France Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 35 France Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 36 Italy Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 37 Italy Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 38 Italy Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 39 Italy Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 40 Spain Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 41 Spain Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 42 Spain Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 43 Spain Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 44 Asia Pacific Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 45 Asia Pacific Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 46 Asia Pacific Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 47 Asia Pacific Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 48 China Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 49 China Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 50 China Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 51 China Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 52 India Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 53 India Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 54 India Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 55 India Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 56 Japan Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 57 Japan Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 58 Japan Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 59 Japan Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 60 South Korea Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 61 South Korea Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 62 South Korea Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 63 South Korea Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 64 Australia Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 65 Australia Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 66 Australia Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 67 Australia Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 68 Latin America Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 69 Latin America Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 70 Latin America Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 71 Latin America Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 72 Brazil Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 73 Brazil Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 74 Brazil Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 75 Brazil Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 76 Mexico Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 77 Mexico Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 78 Mexico Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 79 Mexico Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 80 Argentina Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 81 Argentina Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 82 Argentina Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 83 Argentina Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 84 Middle East & Africa Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 85 Middle East & Africa Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 86 Middle East & Africa Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 87 Middle East & Africa Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 88 UAE Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 89 UAE Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 90 UAE Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 91 UAE Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 92 Saudi Arabia Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 93 Saudi Arabia Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 94 Saudi Arabia Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 95 Saudi Arabia Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)
• Table 96 South Africa Sales Enablement Platform market, by component 2018 - 2030 (USD Billion)
• Table 97 South Africa Sales Enablement Platform market, by organization size 2018 - 2030 (USD Billion)
• Table 98 South Africa Sales Enablement Platform market, by deployment 2018 - 2030 (USD Billion)
• Table 99 South Africa Sales Enablement Platform market, by end-use industry 2018 - 2030 (USD Billion)

List of Figures

• Fig. 1 Sales Enablement Platform market segmentation
• Fig. 2 Methodology
• Fig. 3 Primary Research Pattern
• Fig. 4 Information analysis
• Fig. 5 Data Analysis Model
• Fig. 6 Data Validation & Publishing
• Fig. 7 Sales Enablement Platform Security: Market Snapshot
• Fig. 8 Sales Enablement Platform Security: Segment Snapshot
• Fig. 9 Sales Enablement Platform Security: Competitive Landscape Snapshot
• Fig. 10 Sales Enablement Platform Market Lineage Outlook
• Fig. 11 Sales Enablement Platform market: Value chain analysis
• Fig. 12 Market driver analysis
• Fig. 13 Market restraint analysis
• Fig. 14 Market opportunity analysis
• Fig. 15 Sales Enablement Platform market: Porter's five forces analysis
• Fig. 16 Sales Enablement Platform market: PEST analysis
• Fig. 18 Sales Enablement Platform market analysis: Component segment analysis
• Fig. 19 Sales Enablement Platform market analysis: Organization Size segment analysis
• Fig. 20 Sales Enablement Platform market analysis: Deployment segment analysis
• Fig. 21 Sales Enablement Platform market analysis: End-Use Industry segment analysis

Sales Enablement Platform Market Growth & Trends

The global sales enablement platform market size is expected to reach USD 12.78 billion by 2030, expanding at a CAGR of 15.8% from 2023 to 2030, according to the new reports of Grand View Research, Inc. The rising need for automated content creation, coupled with increasing internet penetration, is driving the demand for sales enablement platforms. Sales enablement platforms offer telecommunication sales representatives with content and tools to boost internal sales. Both startup and leading tech players deploy sales enablement for lead generation as it enhances workflow and minimizes inter-department bottlenecks.

Furthermore, COVID-19 has increased the penetration of technologies such as AI, IoT, cloud, and machine learning. In addition, the adoption of connected devices for sales enablement has depicted a rise in productivity and sales for sales representatives. For example, tablets have demonstrated the potential to drive revenue by differentiating buying experiences and rectifying sales productivity issues. As per the Sales Management Association study, 70% of sales companies were utilizing tablets to increase positive ROI.

Sales enablement platforms provide sales reps with personalized content, streamlining processes to create a smooth buying experience. The training and coaching can help sales reps to achieve business objectives. The use of advanced technologies such as AI also provides sellers with metrics that can measure growth rates and drive sales. Cloud-based solutions are gaining more traction than on-premise solutions owing to the reduced costs and scalability offered by cloud platforms. Cloud-based servers utilize virtual technologies to host the company's application off-premise.

Factors such as the absence of capital expense, frequent availability of data backup, and pay-as-you-go features make cloud solutions favorable. Several large organizations prefer cloud-based solutions as it has higher appeal to consumers and other business partners. Challenges such as changes in the delivery and distribution of a company's product or technological issues are driving the need for sales enablement platforms for both large and small and medium enterprises. Companies may confront issues such as archaic operating systems that reduce supply capacity which can cause inventory interruptions. Software issues can cause financial costs and lead to production shortfalls.

Sales Enablement Platform Market Report Highlights

• The platform segment accounted for the largest market share of over 74.2% in 2022 and is anticipated to maintain its dominance over the forecast period. Several organizations across different industries such as BFSI, IT & Telecom, and Healthcare, among others are adopting the use of a sales enablement platform to increase efficiency in aspects such as training, coaching, content management, and sales communication
• The small and medium organization segment is expected to observe the highest CAGR of 16.1% during the forecast period. The growing adoption of digital sales rooms and video format meetings in sales enablement platforms can help SMEs to improve their business reach
• The cloud segment is anticipated to witness exceptional growth at a CAGR of 16.9% during the forecast period. Cloud enablement services provide a highly scalable platform that simplifies high-performance computation for both small and large enterprises
• The consumer goods & retail segment is anticipated to register considerable growth at a CAGR of 18.0% over the forecast period and is expected to maintain its dominance over the forecast period. The rapidly growing retail industry globally is generating demand for sales enablement platforms
• The North America regional market is expected to account for the largest share of over 29.7% in 2022 and is expected to retain its position over the forecast period. The high presence of key players such as Accent Technologies, Inc.; SAP; and Mediafly coupled with the rise in internet penetration, is driving the demand for sales enablement platforms in the region
• Key market players have an extended operating history, a large customer base, and significant competitive strengths. In addition to the inorganic growth strategies, vendors emphasize improving after-sale service offerings to ensure periodic maintenance of installed products

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Methodology Segmentation & Scope
• 1.2. Information procurement
  • 1.2.1. Purchased database
  • 1.2.2. GVR's internal database
  • 1.2.3. Secondary sources & third-party perspectives
  • 1.2.4. Primary research
• 1.3. Information analysis
  • 1.3.1. Data analysis models
• 1.4. Market formulation & data visualization
• 1.5. Data validation & publishing

Chapter 2. Executive Summary

• 2.1. Sales Enablement Platform Market - Market Snapshot, 2018 - 2030
• 2.2. Sales Enablement Platform Market - Component Snapshot, 2018 - 2030
• 2.3. Sales Enablement Platform Market - Organization Size Snapshot, 2018 - 2030
• 2.4. Sales Enablement Platform Market - Deployment Snapshot, 2018 - 2030
• 2.5. Sales Enablement Platform Market - End-Use Industry Snapshot, 2018 - 2030
• 2.6. Sales Enablement Platform Market - Competitive Snapshot

Chapter 3. Sales Enablement Platform Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent Market Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Market Dynamics
  • 3.3.1. Market Driver Analysis
  • 3.3.2. Market Restraint/Challenge Analysis
  • 3.3.3. Market Opportunity Analysis
• 3.4. Business Environment Analysis Tools
  • 3.4.1. Porter's Five Forces Analysis
  • 3.4.2. PEST Analysis
• 3.5. COVID-19 Impact Analysis

Chapter 4. Sales Enablement Platform Market Component Outlook

• 4.1. Sales Enablement Platform Market Share by Component, 2022 & 2030 (USD Billion)
• 4.2. Platform
  • 4.2.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 4.3. Service
  • 4.3.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 5. Sales Enablement Platform Market Organization Size Outlook

• 5.1. Sales Enablement Platform Market Share by Organization Size, 2022 & 2030 (USD Billion)
• 5.2. Large Organization
  • 5.2.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 5.3. Small and Medium Organization
  • 5.3.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 6. Sales Enablement Platform Market Deployment Outlook

• 6.1. Sales Enablement Platform Market Share by Deployment, 2022 & 2030 (USD Billion)
• 6.2. On-Premise
  • 6.2.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 6.3. Cloud
  • 6.3.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 7. Sales Enablement Platform Market End-Use Industry Outlook

• 7.1. Sales Enablement Platform Market Share by End-Use Industry, 2022 & 2030 (USD Billion)
• 7.2. BFSI
  • 7.2.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.3. IT & Telecom
  • 7.3.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.4. Consumer Goods & Retail
  • 7.4.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.5. Media & Entertainment
  • 7.5.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.6. Healthcare & Lifesciences
  • 7.6.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.7. Manufacturing
  • 7.7.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)
• 7.8. Others
  • 7.8.1. Market size estimates and forecasts, 2018 - 2030 (USD Billion)

Chapter 8. Sales Enablement Platform Market: Regional Outlook

• 8.1. Sales Enablement Platform Market Share by Region, 2022 & 2030 (USD Billion)
• 8.2. North America
  • 8.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.2.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 8.2.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
  • 8.2.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 8.2.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.2.6. U.S.
    • 8.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.2.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.2.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.2.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.2.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.2.7. Canada
    • 8.2.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.2.7.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.2.7.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.2.7.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.2.7.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
• 8.3. Europe
  • 8.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.3.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 8.3.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
  • 8.3.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 8.3.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.3.6. UK
    • 8.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.3.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.3.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.3.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.3.7. Germany
    • 8.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.7.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.3.7.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.3.7.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.3.7.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.3.8. France
    • 8.3.8.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.3.8.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.3.8.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.3.8.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.3.9. Italy
    • 8.3.9.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.3.9.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.3.9.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.3.9.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.3.10. Spain
    • 8.3.10.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.3.10.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.3.10.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.3.10.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
• 8.4. Asia Pacific
  • 8.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.4.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 8.4.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
  • 8.4.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 8.4.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.4.6. China
    • 8.4.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.4.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.4.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.4.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.4.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.4.7. India
    • 8.4.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.4.7.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.4.7.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.4.7.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.4.7.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.4.8. Japan
    • 8.4.8.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.4.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.4.8.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.4.8.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.4.8.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.4.9. Australia
    • 8.4.9.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.4.9.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.4.9.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.4.9.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.4.9.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.4.10. South Korea
    • 8.4.10.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.4.10.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.4.10.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.4.10.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.4.10.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
• 8.5. Latin America
  • 8.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.5.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 8.5.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
  • 8.5.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 8.5.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.5.6. Brazil
    • 8.5.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.5.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.5.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.5.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.5.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.5.7. Mexico
    • 8.5.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.5.7.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.5.7.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.5.7.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.5.7.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.5.8. Argentina
    • 8.5.8.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.5.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.5.8.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.5.8.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.5.8.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
• 8.6. Middle East & Africa
  • 8.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 8.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
  • 8.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
  • 8.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
  • 8.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.6.6. UAE
    • 8.6.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.6.6.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.6.6.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.6.6.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.6.6.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.6.7. Saudi Arabia
    • 8.6.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.6.7.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.6.7.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.6.7.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.6.7.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)
  • 8.6.8. South Africa
    • 8.6.8.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.6.8.2. Market estimates and forecast by Component, 2018 - 2030 (USD Billion)
    • 8.6.8.3. Market estimates and forecast by Organization Size, 2018 - 2030 (USD Billion)
    • 8.6.8.4. Market estimates and forecast by Deployment, 2018 - 2030 (USD Billion)
    • 8.6.8.5. Market estimates and forecast by End-Use Industry, 2018 - 2030 (USD Billion)

Chapter 9. Competitive Landscape

• 9.1. Company Categorization (Mature Players, Emerging Players)
• 9.2. Company Ranking/Share Analysis, 2022
• 9.3. Heat Map Analysis, 2022
• 9.4. Strategy Mapping
• 9.5. Company Profiles (Overview, Financial Performance, Product Overview, Strategic Initiatives)
  • 9.5.1. Accent Technologies, Inc.
  • 9.5.2. Bigtincan Holdings Ltd.
  • 9.5.3. Bloomfire
  • 9.5.4. Brainshark, Inc.
  • 9.5.5. ClearSlide
  • 9.5.6. Highspot
  • 9.5.7. Mediafly
  • 9.5.8. Mindtickle Inc.
  • 9.5.9. Pitcher AG
  • 9.5.10. QorusDocs Ltd.
  • 9.5.11. Qstream Inc.
  • 9.5.12. Rallyware Inc.
  • 9.5.13. SAP
  • 9.5.14. Seismic