米国の女性用グルーミング市場規模、シェア、動向分析レポート：製品別、流通チャネル別、セグメント別予測、2025年～2030年

米国の女性用グルーミング市場の成長と動向：

Grand View Research, Inc.の最新レポートによると、米国の女性用グルーミング市場規模は2025年から2030年にかけてCAGR 6.7％を記録し、2030年には1,008億5,000万米ドルに達すると推定されます。

健康的なスキンケアやパーソナルケアの習慣は、人の全体的な外見を向上させることができます。スキンケア、ヘアケア製品、フレグランス、その他の製品の性能、作用機序、最終結果、効能、配合に関する豊富な情報が入手可能であることは、購入者が要求に応じて適切な製品を選択するのに役立ち、市場の成長を促進しています。

さらに、無農薬製品に対する需要も顧客の間で高まっています。消費者の多くは警戒心を強めており、動物虐待につながる製品、動物由来の製品、環境に有害な製品の購入を避けています。同様に、マイクロ・プラスチックの汚染や悪影響に対する意識の高まりも、合成製品の使用を控える要因となっています。したがって、リサイクル可能な材料で作られた製品に傾倒する傾向があり、これが技術革新を促し、市場への新規参入を可能にすると予想されます。

COVID-19の発生は、化粧品・パーソナルケア部門に大きな悪影響を与えました。厳格な封鎖プロトコルによる店舗閉鎖は深刻な影響を及ぼし、2020年3月から4月にかけて世界の売上高は50.0%～70.0%減少しました。消費者の大半がパンデミックで大きな被害を受けた米国の消費者であったため、スキンケアやヘアケア製品の売上にも大きな影響を与えました。

近年、ストレスレベルが上昇し、セルフケアの重要性が高まった結果、消費者は自宅で手の込んだスキンケアを行い、心を落ち着かせるセルフケアを積極的に行っています。ローションやモイスチャライザー、ヒーリング・トリートメント、角質除去、フェイシャル、フェイスクリーム、パウダー、スクラブといったスキンケア製品の需要は、こうした動向の結果として増加しています。

ミレニアル世代は近年、グルーミング業界を完全に変えました。最近のミレニアル世代は、身だしなみや外見に対する意識が高く、肌を効果的に育むとされる物質を配合した製品に、かなりの出費を覚悟しています。複数のスキンケア企業が、日焼け止めからアンチエイジングクリーム、ナイトセラム、フェイシャルマスクに至るまで、さまざまな商品を市場に送り出しています。例えば、オレイは2020年4月にレチノール配合のスキンケア製品を発売し、多忙なミレニアル世代の女性へのサービスを狙っています。

技術革新に裏打ちされたスキンケア製品のパーソナライゼーションも、市場開拓戦略のひとつです。米国のグルーミング製品市場では、パーソナライズされたスキンケアの方法として、AR（拡張現実）やVR（仮想現実）ツールの利用がすでに見られます。さらに、最近の消費者は、同業者によるチュートリアルや店舗でのデジタル試着を期待しています。この動向に対応するため、セフォラのカラーIQシステムやロレアルの日焼けモニターパッチはテクノロジーベースの製品として販売されており、上記企業の業績全体を大きく牽引しています。

米国の女性用グルーミング市場レポート・ハイライト

• スキンケア分野は2024年に32.61%の最大の売上シェアを占めました。消費者が効果的なスキンケア・ソリューションを優先する中、メーカーは現在の動向に合わせた多様で革新的な製品を開発することで対応しています。
• 製品別では、カラー化粧品分野が予測期間中に8.3％の大幅なCAGRで成長すると予測されています。
• eコマース/オンライン分野は、予測期間中に大幅な成長が見込まれます。単一のプラットフォームで多種多様な製品を入手できること、ドアステップデリバリー、簡単な支払いオプション、大幅な割引などは、eコマースが提供する利点のほんの一部であり、人々の購買習慣に大きな影響を与えています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 米国の女性用グルーミング市場の変数、動向、範囲

• 市場系統の見通し
  • 親市場の見通し
  • 関連市場見通し
• 浸透と成長の見通しのマッピング
• 業界バリューチェーン分析
  • 原材料の動向と見通し
  • 利益率分析（産業レベル）
• 市場力学
  • 市場 促進要因分析
  • 市場抑制要因分析
  • 市場機会
  • 市場の課題
• 業界分析ツール
  • ポーターのファイブフォース分析
• 市場参入戦略

第4章 米国の女性用グルーミング市場：購入者行動分析

• 人口統計分析
• 消費者の動向と嗜好
• 購入決定に影響を与える要因
• 消費者製品の採用
• 観察と推奨事項

第5章 米国の女性用グルーミング市場：製品推定・動向分析

• 米国の女性用グルーミング市場、製品別：主なポイント
• 製品変動分析と市場シェア、2024年と2030年
• 製品別、2018年-2030年
  • スキンケア
  • ヘアケア
  • 口腔ケア
  • カラーコスメ
  • シャワーとバス
  • パフューム/フレグランス

第6章 米国の女性用グルーミング市場：流通チャネル推定・動向分析

• 米国の女性用グルーミング市場、流通チャネル別：主なポイント
• 流通チャネル変動分析と市場シェア、2024年と2030年
• 流通チャネル別、2018年-2030年
  • ハイパーマーケットとスーパーマーケット
  • 美容専門店
  • 薬局・ドラッグストア
  • オンライン/eコマース
  • その他（百貨店等）

第7章 米国の女性用グルーミング市場：競合分析

• 主要市場参入企業による最近の動向と影響分析
• 企業分類
• 参入企業の概要
• 財務実績
• 製品ベンチマーク
• 企業市場シェア分析、2024年（％）
• 企業ヒートマップ分析、2024年
• 戦略マッピング
• 企業プロファイル
  • Procter &Gamble Co.
  • Unilever PLC
  • Estee Lauder Companies Inc.
  • L'Oreal SA
  • Revlon Inc.
  • Coty Inc.
  • Johnson &Johnson
  • Colgate-Palmolive Company
  • Mary Kay Inc.
  • Shiseido Company, Limited

List of Tables

• Table 1 US women's grooming market: Key market driver analysis
• Table 2 US women's grooming market: Key market restraint analysis
• Table 3 US women's grooming market estimates & forecast, by product (USD Billion)
• Table 4 Skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 5 Face skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 6 Lotions, face creams, & moisturizers market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 7 Cleansers & face wash market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 8 Facial serums market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 9 Sunscreen/sun care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 10 Sheet face masks market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 11 Other face skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 12 Body skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 13 Hair removal products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 14 Body lotions, creams, & moisturizers market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 15 Body sunscreen/sun care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 16 Body scrub market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 17 Other body skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 18 Hair care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 19 Shampoo market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 20 Conditioner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 21 Hair oils market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 22 Hair serums market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 23 Other hair care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 24 Oral care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 25 Toothpaste market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 26 Toothbrush market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 27 Mouthwashes/rinses market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 28 Dental floss market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 29 Other oral care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 30 Color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 31 Face color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 32 Foundation market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 33 Concealer market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 34 Blush and bronzer market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 35 Face powder market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 36 Others face color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 37 Lip color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 38 Lipstick market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 39 Lip liner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 40 Lip gloss market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 41 Lip tint market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 42 Other lip color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 43 Eye color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 44 Eye shadow market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 45 Eyeliner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 46 Mascara market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 47 Eye pencil market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 48 False eyelashes market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 49 Other eye color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 50 Nail color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 51 Shower and bath market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 52 Perfume/fragrances market estimates & forecasts, 2018 - 2030 (USD Billion)
• Table 53 US women's grooming market estimates & forecast, by distribution channel (USD Billion)
• Table 54 US women's grooming market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
• Table 55 US women's grooming market estimates & forecasts, through specialty beauty stores, 2018 - 2030 (USD Billion)
• Table 56 US women's grooming market estimates & forecasts, through pharmacies & drugstores, 2018 - 2030 (USD Billion)
• Table 57 US women's grooming market estimates & forecasts, through online/e-commerce channels, 2018 - 2030 (USD Billion)
• Table 58 US women's grooming market estimates & forecasts, through other distribution channels, 2018 - 2030 (USD Billion)
• Table 59 Recent developments & impact analysis, by key market participants
• Table 60 Company market share, 2024 (%)
• Table 61 Company heat map analysis, 2024
• Table 62 Companies implementing key strategies

List of Figures

• Fig. 1 US women's grooming market segmentation
• Fig. 2 Information procurement
• Fig. 3 Primary research pattern
• Fig. 4 Primary research approaches
• Fig. 5 Primary research process
• Fig. 6 Market snapshot
• Fig. 7 Segment snapshot
• Fig. 8 Regional snapshot
• Fig. 9 Competitive landscape Snapshot
• Fig. 10 Global parent industry and US women's grooming market size (USD Billion)
• Fig. 11 US women's grooming market size, 2018 to 2030 (USD Billion)
• Fig. 12 US women's grooming market: Penetration & growth prospect mapping
• Fig. 13 US women's grooming market: Value chain analysis
• Fig. 14 US women's grooming market: Profit-margin analysis
• Fig. 15 US women's grooming market: Dynamics
• Fig. 16 US women's grooming market: Porter's five forces analysis
• Fig. 17 Factors influencing buying decisions for women's grooming products
• Fig. 18 US women's grooming market estimates & forecast, by product (USD Billion)
• Fig. 19 Skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 20 Face skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 21 Lotions, face creams, & moisturizers market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 22 Cleansers & face wash market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 23 Facial serums market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 24 Sunscreen/sun care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 25 Sheet face masks market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 26 Other face skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 27 Body skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 28 Hair removal products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 29 Body lotions, creams, & moisturizers market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 30 Body sunscreen/sun care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 31 Body scrub market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 32 Other body skin care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 33 Hair care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 34 Shampoo market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 35 Conditioner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 36 Hair oils market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 37 Hair serums market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 38 Other hair care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 39 Oral care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 40 Toothpaste market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 41 Toothbrush market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 42 Mouthwashes/rinses market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 43 Dental floss market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 44 Other oral care products market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 45 Color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 46 Face color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 47 Foundation market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 48 Concealer market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 49 Blush and bronzer market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 50 Face powder market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 51 Others face color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 52 Lip color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 53 Lipstick market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 54 Lip liner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 55 Lip gloss market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 56 Lip tint market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 57 Other lip color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 58 Eye color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 59 Eye shadow market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 60 Eyeliner market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 61 Mascara market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 62 Eye pencil market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 63 False eyelashes market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 64 Other eye color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 65 Nail color cosmetics market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 66 Shower and bath market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 67 Perfume/fragrances market estimates & forecasts, 2018 - 2030 (USD Billion)
• Fig. 68 US women's grooming market estimates & forecast, by distribution channel (USD Billion)
• Fig. 69 US women's grooming market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
• Fig. 70 US women's grooming market estimates & forecasts, through specialty beauty stores, 2018 - 2030 (USD Billion)
• Fig. 71 US women's grooming market estimates & forecasts, through pharmacies & drugstores, 2018 - 2030 (USD Billion)
• Fig. 72 US women's grooming market estimates & forecasts, through online/e-commerce channels, 2018 - 2030 (USD Billion)
• Fig. 73 US women's grooming market estimates & forecasts, through other distribution channels, 2018 - 2030 (USD Billion)
• Fig. 74 Key company categorization
• Fig. 75 Company market share analysis, 2024
• Fig. 76 The strategic framework of the US women's grooming market

U.S. Women's Grooming Market Growth & Trends:

The U.S. women's grooming market size is estimated to reach USD 100.85 billion by 2030, registering a CAGR of 6.7% from 2025 to 2030, according to a new report by Grand View Research, Inc. Healthy skin care regimes and personal care routines can enhance the overall physical appearance of a person. The availability of abundant information pertaining to the performance, mode of action, end results, efficacy, and formulations of skin care, hair care products, fragrance, and other products helps buyers choose suitable products as per their requirements, which is favoring the growth of the market.

Additionally, the demand for cruelty-free products has also been increasing among customers. Most consumers have grown wary and avoid purchasing products linked to animal cruelty or ones that are animal-sourced or harmful to the environment. Similarly, increasing awareness about the pollution and the ill effects of micro plastics also discourages people from using synthetic products. Hence, they tend to lean toward products made of recyclable materials, which is expected to drive innovation and allow new entrants in the market.

The COVID-19 outbreak had a huge negative impact on the cosmetics and personal care sector. Store closures imposed by the strict lockdown protocols had severe effects, with global sales falling by 50.0%-70.0% from March to April 2020. Due to the fact that the majority of the consumers were from the United States, which was significantly damaged by the pandemic, this had a significant impact on the sales of skin and hair care products as well.

Consumers have been actively creating calming self-care experiences through elaborate skincare routines at home as a result of rising stress levels and the increased relevance of self-care in recent years. The demand for skin care products, such as lotions and moisturizers, healing treatments, exfoliation, facials, and face creams, powders, and scrubs, is increasing as a result of this trend.

The millennial generation has completely changed the grooming industry in recent years. Millennials nowadays are more conscious of their physical appearances and looks, and they are prepared to spend a fair amount on products containing substances that have been shown to effectively nurture the skin. Several skincare companies are releasing a variety of goods in the market, ranging from sunscreens to anti-aging creams, night serums, and facial masks. For instance, Olay introduced skin care products with retinol in April 2020, aiming to serve busy millennial women.

Personalization in skin care products backed by technological innovations is another go-to-market strategy. The grooming products market in the U.S. is already witnessing the use of augmented reality (AR) and virtual reality (VR) tools as modes of personalized skincare. Additionally, consumers these days expect peer tutorials, and in-store digital try-on. To keep up with the trend, Sephora's Color IQ system and L'Oreal's sun exposure monitor patch are being marketed as technology-based products, which have been majorly driving the overall performance of the above-mentioned companies.

U.S. Women's Grooming Market Report Highlights:

• The skincare segment held the largest revenue share of 32.61% in 2024. As consumers prioritize effective skincare solutions, manufacturers are responding by developing a diverse array of innovative products tailored to current trends.
• By product, the color cosmetics segment is anticipated to grow with a significant CAGR of 8.3% over the forecast period
• The e-commerce/online segment is expected to witness substantial growth during the forecast period. The availability of a large variety of products on a single platform, door-step delivery, simple payment options, and heavy discounts are just a few of the advantages that e-commerce provides, which have significantly impacted people's buying habits.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. U.S. Women's Grooming Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent Market Outlook
  • 3.1.2. Related Market Outlook
• 3.2. Penetration and Growth Prospect Mapping
• 3.3. Industry Value Chain Analysis
  • 3.3.1. Raw Material Trends and Outlook
  • 3.3.2. Profit Margin Analysis (Industry-Level)
• 3.4. Market Dynamics
  • 3.4.1. Market Driver Analysis
  • 3.4.2. Market Restraint Analysis
  • 3.4.3. Market Opportunities
  • 3.4.4. Market Challenges
• 3.5. Industry Analysis Tools
  • 3.5.1. Porter's Five Forces Analysis
• 3.6. Market Entry Strategies

Chapter 4. U.S. Women's Grooming Market: Buyer Behavior Analysis

• 4.1. Demographic Analysis
• 4.2. Consumer Trends & Preferences
• 4.3. Factors Affecting Buying Decisions
• 4.4. Consumer Product Adoption
• 4.5. Observations & Recommendations

Chapter 5. U.S. Women's Grooming Market: Product Estimates & Trend Analysis

• 5.1. U.S. Women's Grooming Market, By Product: Key Takeaways
• 5.2. Product Movement Analysis & Market Share, 2024 & 2030
• 5.3. Market Estimates & Forecasts, By Product, 2018 - 2030 (USD Billion)
  • 5.3.1. Skin Care
    • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.1.2. Face Skin Care
      • 5.3.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.2. Lotions, Face Creams, & Moisturizers
        • 5.3.1.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.3. Cleansers & Face Wash
        • 5.3.1.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.4. Facial Serums
        • 5.3.1.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.5. Sunscreen/Sun Care
        • 5.3.1.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.6. Sheet Face Masks
        • 5.3.1.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.2.7. Others (Scrub, etc.)
        • 5.3.1.2.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.1.3. Body Skin Care
      • 5.3.1.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.3.2. Hair Removal Products
        • 5.3.1.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.3.3. Lotions, Creams, & Moisturizers
        • 5.3.1.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.3.4. Body Sunscreen/Sun Care
        • 5.3.1.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.3.5. Body Scrub
        • 5.3.1.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.1.3.6. Others (Serum, Oils, etc.)
        • 5.3.1.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.2. Hair Care
    • 5.3.2.1. Shampoo
      • 5.3.2.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.2.2. Conditioner
      • 5.3.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.2.3. Oils
      • 5.3.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.2.4. Serums
      • 5.3.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.2.5. Others (Hair Masks, Peels, Etc.)
      • 5.3.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.3. Oral Care
    • 5.3.3.1. Toothpaste
      • 5.3.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.3.2. Toothbrush
      • 5.3.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.3.3. Mouthwashes/Rinses
      • 5.3.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.3.4. Dental Floss
      • 5.3.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.3.5. Others (Tongue Cleaners, Dental Water Jets, etc.)
      • 5.3.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.4. Color Cosmetics
    • 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.4.2. Face Color Cosmetics
      • 5.3.4.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.2.2. Foundation
        • 5.3.4.2.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.2.3. Concealer
        • 5.3.4.2.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.2.4. Blush and Bronzer
        • 5.3.4.2.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.2.5. Powder
        • 5.3.4.2.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.2.6. Others (Highlighter, etc.)
        • 5.3.4.2.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.4.3. Lip Color Cosmetics
      • 5.3.4.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.3.2. Lipstick
        • 5.3.4.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.3.3. Lip Liner
        • 5.3.4.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.3.4. Lip Gloss
        • 5.3.4.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.3.5. Lip Tint
        • 5.3.4.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.3.6. Others (Lip Powder, Plummer, etc.)
        • 5.3.4.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.4.4. Eye Color Cosmetics
      • 5.3.4.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.2. Eye Shadow
        • 5.3.4.4.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.3. Eye Liner
        • 5.3.4.4.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.4. Mascara
        • 5.3.4.4.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.5. Eye Pencil
        • 5.3.4.4.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.6. False Eyelashes
        • 5.3.4.4.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 5.3.4.4.7. Others (Eye Primer, etc.)
        • 5.3.4.4.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.4.5. Nail Color Cosmetics
      • 5.3.4.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.5. Shower and Bath
    • 5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 5.3.6. Perfume/Fragrances
    • 5.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 6. U.S. Women's Grooming Market: Distribution Channel Estimates & Trend Analysis

• 6.1. U.S. Women's Grooming Market, By Distribution Channel: Key Takeaways
• 6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
• 6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Billion)
  • 6.3.1. Hypermarkets & Supermarkets
    • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 6.3.2. Specialty Beauty Stores
    • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 6.3.3. Pharmacies & Drugstores
    • 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 6.3.4. Online/E-commerce
    • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
  • 6.3.5. Others (Department Stores, etc.)
    • 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 7. U.S. Women's Grooming Market: Competitive Analysis

• 7.1. Recent developments & impact analysis, by key market participants
• 7.2. Company Categorization
• 7.3. Participant's Overview
• 7.4. Financial Performance
• 7.5. Product Benchmarking
• 7.6. Company Market Share Analysis, 2024 (%)
• 7.7. Company Heat Map Analysis, 2024
• 7.8. Strategy Mapping
• 7.9. Company Profiles
  • 7.9.1. Procter & Gamble Co.
    • 7.9.1.1. Company Overview
    • 7.9.1.2. Financial Performance
    • 7.9.1.3. Product Portfolios
    • 7.9.1.4. Strategic Initiatives
  • 7.9.2. Unilever PLC
    • 7.9.2.1. Company Overview
    • 7.9.2.2. Financial Performance
    • 7.9.2.3. Product Portfolios
    • 7.9.2.4. Strategic Initiatives
  • 7.9.3. Estee Lauder Companies Inc.
    • 7.9.3.1. Company Overview
    • 7.9.3.2. Financial Performance
    • 7.9.3.3. Product Portfolios
    • 7.9.3.4. Strategic Initiatives
  • 7.9.4. L'Oreal S.A.
    • 7.9.4.1. Company Overview
    • 7.9.4.2. Financial Performance
    • 7.9.4.3. Product Portfolios
    • 7.9.4.4. Strategic Initiatives
  • 7.9.5. Revlon Inc.
    • 7.9.5.1. Company Overview
    • 7.9.5.2. Financial Performance
    • 7.9.5.3. Product Portfolios
    • 7.9.5.4. Strategic Initiatives
  • 7.9.6. Coty Inc.
    • 7.9.6.1. Company Overview
    • 7.9.6.2. Financial Performance
    • 7.9.6.3. Product Portfolios
    • 7.9.6.4. Strategic Initiatives
  • 7.9.7. Johnson & Johnson
    • 7.9.7.1. Company Overview
    • 7.9.7.2. Financial Performance
    • 7.9.7.3. Product Portfolios
    • 7.9.7.4. Strategic Initiatives
  • 7.9.8. Colgate-Palmolive Company
    • 7.9.8.1. Company Overview
    • 7.9.8.2. Financial Performance
    • 7.9.8.3. Product Portfolios
    • 7.9.8.4. Strategic Initiatives
  • 7.9.9. Mary Kay Inc.
    • 7.9.9.1. Company Overview
    • 7.9.9.2. Financial Performance
    • 7.9.9.3. Product Portfolios
    • 7.9.9.4. Strategic Initiatives
  • 7.9.10. Shiseido Company, Limited
    • 7.9.10.1. Company Overview
    • 7.9.10.2. Financial Performance
    • 7.9.10.3. Product Portfolios
    • 7.9.10.4. Strategic Initiatives