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フィットネスバンドの世界市場

Fitness Bands

出版日
ページ情報
英文 231 Pages
納期
即日から翌営業日
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.69円
フィットネスバンドの世界市場
出版日: 2025年02月07日
発行: Global Industry Analysts, Inc.
ページ情報: 英文 231 Pages
納期: 即日から翌営業日
GIIご利用のメリット
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  • 概要
  • 目次
概要

フィットネスバンドの世界市場は2030年までに3,046億米ドルに到達

2024年に1,079億米ドルと推定されるフィットネスバンドの世界市場は、2024年から2030年にかけてCAGR 18.9%で成長し、2030年には3,046億米ドルに達すると予測されます。本レポートで分析したセグメントの1つであるスマートウォッチは、CAGR 18.4%を記録し、分析期間終了時には1,476億米ドルに達すると予測されます。フィットネスバンドセグメントの成長率は、分析期間でCAGR 20.6%と推定されます。

米国市場は推定303億米ドル、中国はCAGR18.0%で成長予測

米国のフィットネスバンド市場は、2024年に303億米ドルと推定されます。世界第2位の経済大国である中国は、2030年までに460億米ドルの市場規模に達すると予測され、分析期間2024-2030年のCAGRは18.0%です。その他の注目すべき地域別市場としては、日本とカナダがあり、分析期間中のCAGRはそれぞれ16.7%と16.1%と予測されています。欧州では、ドイツがCAGR約13.8%で成長すると予測されています。

世界のフィットネスバンド市場- 主要動向と促進要因のまとめ

なぜフィットネスバンドがヘルス＆フィットネス市場を席巻しているのか？

フィットネスバンドは、消費者の健康志向の高まりとともに人気が急上昇していますが、何がその普及を後押ししているのでしょうか？フィットネスバンドは、アクティビティトラッカーやスマートバンドとも呼ばれ、ユーザーの身体活動、健康指標、全体的なフィットネスレベルをモニターするために設計されたウェアラブルデバイスです。心拍数、歩数、消費カロリー、睡眠の質、さらにはストレスレベルまで、すべてを追跡するセンサーが搭載されています。個人の健康への注目が高まる中、フィットネスバンドは、自分の健康状態をモニターし、フィットネス目標を設定し、フィットネスの旅を通してモチベーションを維持したい人々にとって不可欠なツールとなっています。

フィットネスバンドの人気の理由のひとつは、そのアクセスのしやすさと使いやすさにあります。より複雑なフィットネス機器やプログラムとは異なり、フィットネスバンドはユーザーフレンドリーなアプリやインターフェースを通じて、身体活動に関するリアルタイムのフィードバックを提供します。1日の歩数、睡眠時間、心臓血管の健康状態など、目標達成のための責任を果たすことができます。さらに、フィットネスバンドは、詳細なレポートやワークアウトの提案、ソーシャルシェアリング機能を提供するスマートフォンアプリと統合されていることが多く、より多くのフィットネスコミュニティとつながりやすくなっています。フィットネスバンドは、利便性、手頃な価格、個人に合わせた健康ソリューションを優先する消費者が増えており、健康やフィットネスの進捗状況をモニターするのに最適なデバイスとして、ますます注目されています。

フィットネスバンドはどのように機能し、何が効果的なのでしょうか？

フィットネスバンドはシンプルに見えますが、その効果はこの小さなデバイスに詰め込まれた高度な技術にあります。しかし、具体的にどのように機能するのでしょうか？フィットネスバンドには加速度計、ジャイロスコープ、心拍計など様々なセンサーが搭載されており、ユーザーの動きや生理的反応に関するデータを収集します。加速度計は歩数や移動距離、運動強度まで記録し、心拍計は脈拍を継続的に測定することで心臓血管の健康状態に関するデータを提供します。より高度なモデルには、屋外活動のためのGPS追跡や、血中酸素濃度を測定するSpO2センサーなどの機能があります。

フィットネスバンドが特に効果的なのは、リアルタイムでデータを提供し、それを分析して健康状態の改善に役立てることができる点です。データはスマートフォンやパソコンのアプリと同期され、ユーザーは詳細な洞察にアクセスし、個人に合わせた目標を設定することができます。例えば、ユーザーの心拍数が休憩中に常に高い場合、バンドは休憩を取ったり、リラクゼーション・エクササイズに取り組むよう促すかもしれないです。フィットネスバンドの中には、睡眠パターンをモニタリングし、睡眠の質に関する洞察を提供し、より良い休息のための調整を推奨する機能を備えたものもあります。この絶え間ないフィードバックループは、ワークアウト強度の調整や睡眠習慣の改善など、ユーザーが自分の健康について十分な情報を得た上で決断するのに役立ちます。

さらに、フィットネスバンドは、リマインダー、通知、目標設定ツールなどの機能を通じて、ユーザーのやる気を維持するように設計されています。多くのデバイスは、達成バッジを提供したり、ユーザーがあまりに長い間座りっぱなしであった場合、アクティブでいるようにリマインダーを出したりします。このようにフィットネスをゲーミフィケーション化することで、ユーザーは継続しやすくなり、フィットネス・ルーティンの長期的な継続を促すことができます。瞑想や呼吸法などのウェルネス機能を統合することで、フィットネスバンドは単なるアクティビティトラッカーではなく、総合的な健康パートナーになります。

フィットネスバンドは、個人の健康とフィットネスの未来をどのように形成しているのでしょうか？

フィットネスバンドがパーソナルヘルス＆フィットネスに与える影響は非常に大きいですが、フィットネスバンドはどのように業界の今後の動向を形成しているのでしょうか？フィットネスバンドは「定量化された自己（Quantified Self）」ムーブメントの最前線にあり、個人が自己改善のためにテクノロジーを使って健康データを追跡・分析しています。この動向は、受動的な習慣をデータ主導の能動的な意思決定に変えることで、人々のフィットネス目標への取り組み方を再構築しています。フィットネスバンドがリアルタイムのデータを常に提供することで、ユーザーは運動習慣、食事、睡眠、さらにはストレス管理について、より多くの情報に基づいた選択ができるようになります。フィットネスバンドは、健康への積極的なアプローチを促し、フィットネスを一過性のものから継続的なライフスタイルへと変えていきます。

フィットネスバンドが他のスマートデバイスやプラットフォームと統合できることも、パーソナルヘルスの未来を形作っています。多くのフィットネスバンドは、スマート体重計、フィットネスアプリ、そしてヘルスケアプロバイダーが使用するヘルスモニタリングプラットフォームとシームレスに同期するようになりました。この接続性により、個人の健康状態をより総合的に把握できるようになり、ユーザーは体重や体組成を追跡したり、収集したデータに基づいて医療専門家に相談したりすることもできます。フィットネスバンドの背後にある技術が進化し続けるにつれて、血圧モニタリング、心電図読み取り、グルコースモニタリングなど、さらに高度な健康追跡機能が期待できます。

さらに、フィットネスバンドは、予防医療への注目が高まる中で重要な役割を果たしています。フィットネスバンドは、健康指標を継続的にモニターすることで、潜在的な健康問題が深刻化する前にユーザーに警告を発し、是正措置を取ることを可能にします。例えば、バンドが長時間の運動不足を検出した場合、ユーザーは活動レベルを上げるよう促されたり、異常な心拍パターンが検出された場合、ヘルスケア専門家を受診するよう促されるかもしれません。このような予防医療へのシフトは、肥満、糖尿病、心血管疾患などの生活習慣病リスクを減らす上で特に重要です。フィットネスバンドがより洗練されるにつれて、個人と集団の両方の健康アウトカムを改善するためにデータを利用するという動向は今後も続くと思われます。

フィットネスバンド市場の成長を促進する要因とは？

フィットネスバンド市場の成長は、消費者行動の変化、技術の進歩、健康とウェルネスに対する意識の高まりを反映するいくつかの要因によってもたらされます。最も重要な促進要因の1つは、パーソナライズされた健康追跡に対する需要の高まりです。人々は、活動的で健康的なライフスタイルを維持することに重点を置くようになり、日々の活動、フィットネスの進捗状況、全体的な健康状態に関する洞察を提供できる機器を求めるようになっています。フィットネスバンドは、心拍数、睡眠パターン、身体活動などの主要な健康指標をモニターするためのパーソナライズされた便利な方法を提供することで、この需要に応えます。ウェアラブルテクノロジーの台頭により、フィットネスバンドは健康目標を維持したい消費者の定番となりつつあります。

市場の成長に寄与するもう一つの重要な要因は、フィットネスバンドの機能の拡大です。当初、フィットネスバンドはシンプルな歩数計でしたが、今日のモデルはGPS追跡、心拍数モニタリング、ストレス管理、さらには水分補給追跡などの高度な機能を提供しています。これらの機能の追加により、フィットネスバンドの魅力は、アスリートやフィットネス愛好家だけでなく、健康全般の向上を目指す日常的なユーザーにも広がっています。ガイド付き呼吸法や瞑想ツールのようなウェルネスに特化した機能の統合は、市場の幅をさらに広げ、ホリスティック・ウェルネス・ルーティンの一環としてメンタルヘルスやリラクゼーションに関心のあるユーザーを引き付けています。

フィットネスバンドの人気の高まりは、ウェアラブル技術の進歩と、これらのデバイスの手頃な価格の増加にも後押しされています。技術の進歩に伴い、フィットネスバンドは、より正確で、軽量で、耐久性が高くなり、より多くの人々にとって魅力的なものとなっています。同時に、市場競争は、予算に敏感な消費者向けのベーシックなモデルから、高度な機能を求める消費者向けのプレミアムなオプションまで、さまざまな価格帯を生み出しています。このようなアクセシビリティによって、フィットネスバンドは主流商品となり、世界中で毎年数百万台が販売されています。

最後に、特にCOVID-19の大流行後の健康意識の高まりが、フィットネスバンド市場を大きく押し上げました。健康と幸福を優先する人が増える中、フィットネスバンドは、フィットネス目標の進捗状況を把握し、責任を持ち続けるための貴重なツールとみなされています。また、パンデミックによりリモートワークが増加し、フィットネス習慣を日常生活に取り入れることが容易になっています。消費者が予防的な健康対策を重視し、アクティブなライフスタイルを維持し続ける中、フィットネスバンドの需要は引き続き堅調に推移し、市場のさらなる成長が見込まれます。

セグメント

タイプ（スマートウォッチ、フィットネスバンド、スマートウェア、その他のタイプ）;流通チャネル（オンライン、オフライン）;アプリケーション（ランニング、スポーツ、心拍トラッキング、睡眠モニタリング、グルコースモニタリング、サイクリングトラッキング、その他のアプリケーション）

調査対象企業の例（注目の16社）

  • Fitbit, Inc.
  • Garmin Ltd.
  • Healbe Corp.
  • iFit
  • iHealth Lab, Inc.
  • Jawbone
  • Jaybird
  • Misfit, Inc.
  • Movable
  • Nautilus, Inc.
  • Polar Electro Oy
  • Runtastic GmbH
  • Xiaomi, Inc.

目次

第1章 調査手法

第2章 エグゼクティブサマリー

  • 市場概要
  • 主要企業
  • 市場動向と促進要因
  • 世界市場の見通し

第3章 市場分析

  • 米国
  • カナダ
  • 日本
  • 中国
  • 欧州
  • フランス
  • ドイツ
  • イタリア
  • 英国
  • その他欧州
  • アジア太平洋
  • その他の地域

第4章 競合

目次
Product Code: MCP11970

Global Fitness Bands Market to Reach US$304.6 Billion by 2030

The global market for Fitness Bands estimated at US$107.9 Billion in the year 2024, is expected to reach US$304.6 Billion by 2030, growing at a CAGR of 18.9% over the analysis period 2024-2030. Smartwatches, one of the segments analyzed in the report, is expected to record a 18.4% CAGR and reach US$147.6 Billion by the end of the analysis period. Growth in the Fitness Bands segment is estimated at 20.6% CAGR over the analysis period.

The U.S. Market is Estimated at US$30.3 Billion While China is Forecast to Grow at 18.0% CAGR

The Fitness Bands market in the U.S. is estimated at US$30.3 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$46.0 Billion by the year 2030 trailing a CAGR of 18.0% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 16.7% and 16.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 13.8% CAGR.

Global Fitness Bands Market - Key Trends and Drivers Summarized

Why Are Fitness Bands Taking Over the Health and Fitness Market?

Fitness bands have surged in popularity as consumers become more health-conscious, but what exactly is driving their widespread adoption? Fitness bands, also known as activity trackers or smart bands, are wearable devices designed to monitor a user’s physical activity, health metrics, and overall fitness levels. They are equipped with sensors that track everything from heart rate, steps taken, calories burned, sleep quality, and even stress levels. With the increasing focus on personal health, fitness bands have become essential tools for those looking to monitor their well-being, set fitness goals, and stay motivated throughout their fitness journey.

One of the reasons fitness bands are so popular is their accessibility and ease of use. Unlike more complicated fitness equipment or programs, fitness bands provide real-time feedback on physical activity through user-friendly apps and interfaces. This immediate insight helps users stay accountable to their goals, whether that’s reaching a daily step count, managing their sleep, or improving cardiovascular health. Additionally, fitness bands are often integrated with smartphone apps that provide detailed reports, workout suggestions, and social sharing features, making it easier to connect with a larger fitness community. As consumers continue to prioritize convenience, affordability, and personalized health solutions, fitness bands are increasingly viewed as the go-to device for monitoring health and fitness progress.

How Do Fitness Bands Work, and What Makes Them Effective?

Fitness bands may seem simple, but their effectiveness lies in the advanced technology packed into these small devices. But how exactly do they work? Fitness bands are equipped with various sensors, such as accelerometers, gyroscopes, and heart rate monitors, that collect data about the user’s movement and physiological responses. Accelerometers track the number of steps taken, distance traveled, and even the intensity of physical activity, while heart rate monitors provide data on cardiovascular health by continuously measuring the user's pulse. More advanced models include features like GPS tracking for outdoor activities and SpO2 sensors that measure blood oxygen levels.

What makes fitness bands particularly effective is their ability to provide real-time data that can be analyzed and used to improve health outcomes. The data is synced with apps on smartphones or computers, where users can access detailed insights and set personalized goals. For example, if a user’s heart rate is consistently high during rest, the band might prompt them to take a break or engage in relaxation exercises. Some fitness bands are also capable of monitoring sleep patterns, providing insights into sleep quality and recommending adjustments for better rest. This constant feedback loop helps users make informed decisions about their health, whether it’s adjusting their workout intensity or improving their sleep habits.

Moreover, fitness bands are designed to keep users engaged and motivated through features like reminders, notifications, and goal-setting tools. Many devices offer achievement badges or reminders to stay active if the user has been sedentary for too long. This gamification of fitness helps users stay on track and encourages long-term adherence to fitness routines. The integration of wellness features, such as meditation and breathing exercises, adds another layer of utility, making fitness bands not just activity trackers but comprehensive health companions.

How Are Fitness Bands Shaping the Future of Personal Health and Fitness?

The impact of fitness bands on personal health and fitness is profound, but how are they shaping future trends in the industry? Fitness bands are at the forefront of the "quantified self" movement, where individuals use technology to track and analyze their health data for self-improvement. This trend is reshaping how people approach their fitness goals, turning passive habits into active, data-driven decisions. With fitness bands providing a constant stream of real-time data, users can make more informed choices about their exercise routines, diet, sleep, and even stress management. These devices encourage people to take a proactive approach to health, transforming fitness from a once-in-a-while activity to a continuous lifestyle commitment.

The ability of fitness bands to integrate with other smart devices and platforms is also shaping the future of personal health. Many fitness bands now sync seamlessly with smart scales, fitness apps, and even health monitoring platforms used by healthcare providers. This connectivity creates a more holistic view of personal health, allowing users to track weight, body composition, and even consult with medical professionals based on the data collected. As the technology behind fitness bands continues to evolve, we can expect even more advanced health tracking features, such as blood pressure monitoring, ECG readings, and glucose monitoring, which will bring medical-grade health monitoring to the wrists of everyday users.

Moreover, fitness bands are playing a significant role in the growing focus on preventive health care. By continuously monitoring health metrics, fitness bands can alert users to potential health issues before they become serious, allowing them to take corrective action. For example, users might be prompted to increase their activity levels if the band detects prolonged periods of inactivity, or to see a healthcare professional if abnormal heart rate patterns are detected. This shift towards preventive care is particularly important in reducing the risk of lifestyle-related diseases such as obesity, diabetes, and cardiovascular issues. As fitness bands become more sophisticated, they will continue to drive the trend of using data to improve both individual and population health outcomes.

What Factors Are Driving the Growth of the Fitness Bands Market?

The growth in the fitness bands market is driven by several factors that reflect changing consumer behaviors, technological advancements, and increasing awareness of health and wellness. One of the most significant drivers is the rising demand for personalized health tracking. As people become more focused on maintaining an active and healthy lifestyle, they are looking for devices that can provide insights into their daily activity, fitness progress, and overall health. Fitness bands meet this demand by offering a personalized and convenient way to monitor key health metrics like heart rate, sleep patterns, and physical activity. With the rise of wearable technology, fitness bands are becoming a staple for consumers who want to stay on top of their health goals.

Another key factor contributing to the market’s growth is the expansion of fitness band features. Initially, fitness bands were simple pedometers, but today’s models offer advanced capabilities such as GPS tracking, heart rate monitoring, stress management, and even hydration tracking. The addition of these features has expanded the appeal of fitness bands beyond just athletes and fitness enthusiasts to include everyday users who are looking to improve their overall well-being. The integration of wellness-focused features like guided breathing exercises and meditation tools has further broadened the market, attracting users interested in mental health and relaxation as part of their holistic wellness routines.

The growing popularity of fitness bands is also fueled by advancements in wearable technology and the increasing affordability of these devices. As technology improves, fitness bands are becoming more accurate, lightweight, and durable, making them more appealing to a wider audience. At the same time, competition in the market has led to a range of price points, with basic models available for budget-conscious consumers and premium options for those looking for advanced features. This accessibility has made fitness bands a mainstream product, with millions of units sold worldwide each year.

Finally, the rise of health consciousness, especially following the COVID-19 pandemic, has significantly boosted the fitness band market. With more people prioritizing their health and well-being, fitness bands are seen as a valuable tool for tracking progress and staying accountable to fitness goals. The pandemic has also led to an increase in remote work, making it easier for individuals to integrate fitness routines into their daily lives. As consumers continue to focus on preventive health measures and maintaining an active lifestyle, the demand for fitness bands is expected to remain strong, driving further growth in the market.

SCOPE OF STUDY:

The report analyzes the Fitness Bands market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Type (Smartwatches, Fitness Bands, Smart Clothing, Other Types); Distribution Channel (Online, Offline); Application (Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking, Other Applications)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 16 Featured) -

  • Fitbit, Inc.
  • Garmin Ltd.
  • Healbe Corp.
  • iFit
  • iHealth Lab, Inc.
  • Jawbone
  • Jaybird
  • Misfit, Inc.
  • Movable
  • Nautilus, Inc.
  • Polar Electro Oy
  • Runtastic GmbH
  • Xiaomi, Inc.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Fitness Bands - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Awareness of Health and Wellness Spurring Growth in Fitness Band Market
    • Integration of Advanced Health Monitoring Features Enhancing Product Appeal
    • Growing Trend of Connected Devices Driving Adoption of Smart Fitness Bands
    • Market Trends Toward Personalization and Fashion Integration in Wearables
    • Future Directions: Incorporation of AI to Personalize Health Recommendations
    • Market Response to Increased Interest in Outdoor Activities and Sports
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Online by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World 6-Year Perspective for Online by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Offline by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 4: World 6-Year Perspective for Offline by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Smartwatches by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 6: World 6-Year Perspective for Smartwatches by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Fitness Bands by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World 6-Year Perspective for Fitness Bands by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for Smart Clothing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 10: World 6-Year Perspective for Smart Clothing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 12: World 6-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Running by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World 6-Year Perspective for Running by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 15: World Recent Past, Current & Future Analysis for Sports by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 16: World 6-Year Perspective for Sports by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 17: World Recent Past, Current & Future Analysis for Heart Rate Tracking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 18: World 6-Year Perspective for Heart Rate Tracking by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Sleep Monitoring by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World 6-Year Perspective for Sleep Monitoring by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 21: World Recent Past, Current & Future Analysis for Glucose Monitoring by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 22: World 6-Year Perspective for Glucose Monitoring by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 23: World Recent Past, Current & Future Analysis for Cycling Tracking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 24: World 6-Year Perspective for Cycling Tracking by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 25: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 26: World 6-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 27: World Fitness Bands Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Fitness Bands by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 29: World 6-Year Perspective for Fitness Bands by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 30: USA Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: USA 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 32: USA Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: USA 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 34: USA Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: USA 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • CANADA
    • TABLE 36: Canada Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Canada 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 38: Canada Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Canada 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 40: Canada Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Canada 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • JAPAN
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 42: Japan Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: Japan 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 44: Japan Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Japan 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 46: Japan Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Japan 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • CHINA
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 48: China Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: China 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 50: China Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: China 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 52: China Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: China 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • EUROPE
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 54: Europe Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Europe 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 56: Europe Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Europe 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 58: Europe Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Europe 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
    • TABLE 60: Europe Recent Past, Current & Future Analysis for Fitness Bands by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 61: Europe 6-Year Perspective for Fitness Bands by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
  • FRANCE
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 62: France Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: France 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 64: France Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: France 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 66: France Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: France 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • GERMANY
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 68: Germany Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Germany 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 70: Germany Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Germany 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 72: Germany Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Germany 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • ITALY
    • TABLE 74: Italy Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Italy 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 76: Italy Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 77: Italy 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 78: Italy Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 79: Italy 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • UNITED KINGDOM
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 80: UK Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: UK 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 82: UK Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 83: UK 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 84: UK Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 85: UK 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 86: Rest of Europe Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Rest of Europe 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 88: Rest of Europe Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 89: Rest of Europe 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 90: Rest of Europe Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 91: Rest of Europe 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Fitness Bands Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 92: Asia-Pacific Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: Asia-Pacific 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 94: Asia-Pacific Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 95: Asia-Pacific 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 96: Asia-Pacific Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 97: Asia-Pacific 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 98: Rest of World Recent Past, Current & Future Analysis for Fitness Bands by Distribution Channel - Online and Offline - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: Rest of World 6-Year Perspective for Fitness Bands by Distribution Channel - Percentage Breakdown of Value Sales for Online and Offline for the Years 2025 & 2030
    • TABLE 100: Rest of World Recent Past, Current & Future Analysis for Fitness Bands by Type - Smartwatches, Fitness Bands, Smart Clothing and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 101: Rest of World 6-Year Perspective for Fitness Bands by Type - Percentage Breakdown of Value Sales for Smartwatches, Fitness Bands, Smart Clothing and Other Types for the Years 2025 & 2030
    • TABLE 102: Rest of World Recent Past, Current & Future Analysis for Fitness Bands by Application - Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 103: Rest of World 6-Year Perspective for Fitness Bands by Application - Percentage Breakdown of Value Sales for Running, Sports, Heart Rate Tracking, Sleep Monitoring, Glucose Monitoring, Cycling Tracking and Other Applications for the Years 2025 & 2030

IV. COMPETITION