市場調査レポート

マルチスクリーン・コンテンツディスカバリー・エンジンの世界市場

MultiScreen Content Discovery Engines

発行 Global Industry Analysts, Inc. 商品コード 301516
出版日 ページ情報 英文 132 Pages
納期: 即日から翌営業日
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マルチスクリーン・コンテンツディスカバリー・エンジンの世界市場 MultiScreen Content Discovery Engines
出版日: 2014年03月01日 ページ情報: 英文 132 Pages
概要

当レポートでは、世界のマルチスクリーン・コンテンツディスカバリー・エンジン市場について調査分析を行い、米国、カナダ、日本、欧州、アジア太平洋地域、中東、ラテンアメリカの各市場について包括的に分析するとともに、2011年〜2020年の見通し、主要企業などについてまとめ、概略下記の構成で取り上げております。

第1章 イントロダクション、調査方法、製品の定義

第2章 エグゼクティブサマリー

  • 市場概要
    • データ爆発によりマルチスクリーン・コンテンツディスカバリー・エンジンが脚光をあびている
    • ディスカバリー:サーチより文脈的に関連性の高い結果を提供
    • 顧客エンゲージメントの強化
    • ターゲットを絞った広告
    • インターネットデータのオーバーロード:コンテンツディスカバリーのニーズを後押し
    • ウェブ対応デバイスの導入の増加が市場見通しを促進
    • コンテンツディスカバリー・エンジンとレコメンダシステムがTV視聴経験に革命を起こす
    • モバイルビデオがモバイル・マルチスクリーン・コンテンツディスカバリー・エンジンの成長を促進
    • スマートフォンがモバイルビデオの成長を後押し
    • スマートフォンとタブレットの普及:コンテンツのフィルタリングのニーズ
    • TV Everywhereサービス:コンテンツデリバリー市場の潜在性
    • 3G/4Gサービス:情報の過多がコンテンツデリバリーエンジンの導入を促進
    • コンテンツ消費分析
    • Eコマースにおけるマルチスクリーン・コンテンツディスカバリー・エンジンの応用
    • ソーシャルTVにおけるコンテンツディスカバリー・エンジンの応用
    • セカンドスクリーン:ソーシャルTV成長の基盤
    • コンテンツディスカバリー・エンジンにおけるソーシャル・レコメンデーションの普及
    • ツイッター:ユーザーにとってのコンテンツディスカバリーツール、マーケッターにとっての機会
    • パーソナライゼーション:コンテンツディスカバリー・エンジン市場の競合を定義
    • VOD需要の増加がコンテンツディスカバリー・エンジンに公的な環境を提供
    • 金融サービス産業におけるレコメンダシステム:可能性のある応用
    • レコメンダ機能:正確さを超える
    • 技術革新:成長を先導
    • ハイブリッドレコメンダシステムが人気
    • データマイニング技術:コンテンツディスカバリー・エンジンの正確性に極めて重要
    • モバイルレコメンダシステム:主な革新
    • 人工知能統合がコンテンツディスカバリーを次のレベルに押し上げる
    • コンテンツディスカバリー・エンジンへの位置情報サービスの統合が加速
  • 製品の概要
    • コンテンツディスカバリー・エンジンの定義
    • コンテンツディスカバリーがサーチに勝る理由
    • 効果的なコンテンツディスカバリー・エンジンの性質
    • マルチスクリーン・コンテンツディスカバリー・エンジンによるフィルタリング技術
    • 協調フィルタリング
    • コンテンツベースのフィルタリング
    • 主なコンテンツディスカバリープラットフォーム/ツール
  • 製品/サービスの発売
  • 最近の産業活動
  • 主要企業
  • 世界市場の概要

第3章 市場

  • 米国
  • カナダ
  • 日本
  • 欧州
  • アジア太平洋地域
  • 中東
  • ラテンアメリカ
目次
Product Code: MCP-7812

This report analyzes the worldwide markets for MultiScreen Content Discovery Engines in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East, and Latin America. Annual estimates and forecasts are provided for the period 2011 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 37 companies including many key and niche players such as -

Axel Springer Digital TV Guide GmbH
ContentWise
ExpertMaker
Google, Inc.
nRelate

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
    • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study
    • Content Discovery Engines

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

  • Data Explosion Throws MultiScreen Content Discovery Engines Under the Spotlight
  • Discovery: Providing More Contextually Relevant than Search
  • Increasing User Engagement - A Key Rationale
  • Targeted Advertising - A Core Functionality
  • Internet Data Overload: Pressing Need for Content Discovery
    • Table 1: Global Internet Users by Geographic Region (2012): Percentage Share Breakdown of Number of Internet Users for Asia-Pacific, Europe, North America, Latin America, Africa, and Middle East (includes corresponding Graph/Chart)
    • Table 2: World Internet Penetration Rates (%) by Region (includes corresponding Graph/Chart)
    • Table 3: Leading Internet Using Countries across the World (2012): Ranked by Number of Internet Users (In Millions) (includes corresponding Graph/Chart)
  • Rising Adoption of Web-Enabled Devices to Boost Market Prospects
    • Table 4: Global Market for Web-Connected Devices (2013): Percentage Share Breakdown of Installed Base by Device (includes corresponding Graph/Chart)
    • Table 5: Worldwide Mobile Data Traffic by Geographic Region (2013, 2015 & 2018) - Percentage Share Breakdown of Monthly Data Traffic Volume for North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa (includes corresponding Graph/Chart)
    • Table 6: Worldwide Mobile Data Traffic by Device Type (2013, 2015 & 2018) - Percentage Share Breakdown of Monthly Data Traffic Volume for Non-Smartphones, Smartphones, Laptops, Tablets, and Others (includes corresponding Graph/Chart)
    • Table 7: Worldwide Mobile Data Traffic by Application (2013, 2015 & 2018) - Percentage Share Breakdown of Monthly Data Traffic Volume for Video, Data, File Sharing, and M2M (includes corresponding Graph/Chart)
  • Content Discovery Engines and Recommendation Systems Set to Revolutionize TV Viewing Experience
  • Mobile Video Fuels Growth of Mobile MultiScreen Content Discovery Engines
    • Table 8: Consumer Internet Video Traffic by Geographic Region (2012 & 2017P) (in exabytes per month) (includes corresponding Graph/Chart)
  • Smartphones Fuel Mobile Video Growth
  • Proliferation of Smartphones & Tablets: Need to Filter Content
    • Table 9: World Smartphone Penetration for Select Countries (as a Percentage of Mobile Phone Users): 2013 (includes corresponding Graph/Chart)
    • Table 10: Global Market for Smartphones (2013 & 2018): Breakdown of Sales in Million Units by Geographic Region/Country (includes corresponding Graph/Chart)
    • Table 11: Global Shipments of Laptops, Desktop PCs, and Tablets for the Years 2012, 2013, 2014 & 2017 (In Million Units) (includes corresponding Graph/Chart)
  • TV Everywhere Services - Potential for Content Discovery Market
  • 3G/4G Services: Information Overload to Spur Adoption of Content Discovery Engines
    • Table 12: Worldwide Mobile Networks (2013 & 2018): Percentage Share Breakdown of Number of Connections by Type of Network Technology (includes corresponding Graph/Chart)
    • Table 13: Global Mobile Technology Market (2013 & 2018): Percentage Share Breakdown of Number of Subscriptions by Technology - GSM, HSPA, LTE, TD-SCDMA, and CDMA (includes corresponding Graph/Chart)
  • Analysis of Content Consumption - Essential for Provision of Apt Content
  • MultiScreen Content Discovery Engines Finds Application in E-Commerce
  • Content Discovery Engines Find Applications in Social TV
    • Table 14: World Social Media Penetration Rates (%) by Region: 2013 (includes corresponding Graph/Chart)
  • Second Screens: Foundation for Social TV Growth
  • Social Recommendations Gain Widespread Adoption in Content Discovery Engines
  • Twitter: Content Discovery Tool for Users, Opportunity for Marketers
  • Personalization: Defining Competitiveness in Content Discovery Engines Market
  • Rising Demand for VOD Provides Fertile Ground for Content Discovery Engines
  • Recommender Systems in Financial Services Industry: A Potential Application
  • Recommendations: Going Beyond Accuracy
  • Technology Innovations: Spearheading Growth
  • Hybrid Recommender System Gains Popularity
  • Data Mining Technology: Crucial to the Accuracy of Content Discovery Engines
  • Mobile Recommender Systems - A Key Innovation
  • Artificial Intelligence Integration Takes Content Discovery to the Next Level
  • Integration of Location Based Services into Content Discovery Engines Gathers Steam

2. PRODUCT OVERVIEW

  • Content Discovery Engine - A Definition
  • How Content Discovery Scores over Search?
  • Characteristics of Effective Content Discovery Engines
  • Filtration Techniques Implemented by Multi Screen Content Discovery Engines
  • Collaborative Filtering
  • Content Based Filtering
  • A Review of Select Content Discovery Platforms & Tools

3. PRODUCT/SERVICE LAUNCHES

  • nRelate Unveils nControl
  • Rovi Rolls Out HTML 5 Electronic Program Guide for J:COM
  • Rovi Unveils Audience Management Solutions for Multiscreen TV Promotions
  • Taboola Introduces Taboola Choice
  • Rogers PVR Unveils Recommendation App
  • Insightera Unveils Real-time Content Recommendation Engine
  • VolunteerMatch Unveils Recommendations Engine
  • Google Rolls Out Content Discovery Engines for Mobile Sites
  • Taboola Launches Content Recommendation Platform in Asia-Pacific
  • Ooyala Unveils Innovative Content Discovery Technology
  • ContentWise to Unveil ContentWise V4.2
  • Outbrain Adds Self-Service to Content Discovery Platform

4. RECENT INDUSTRY ACTIVITY

  • Rovi Takes Over Veveo
  • TiVo Acquires Digitalsmiths
  • ThinkAnalytics Inks Agreement with IVA
  • Rovi Inks Agreement with Samsung for Integration of Content Discovery Software
  • Rovi and Google Ink Agreement
  • Rovi and America Movil Enter into Agreement
  • ThinkAnalytics and SeaChange Ink Agreement
  • Apple Takes Over Matcha
  • Ericsson to Acquire Red Bee Media
  • Jinni Inks Seven Licensing Agreements for Semantic Discovery Engine
  • Minerva Signs Agreement with ContentWise
  • Red Bee Media Signs Multi-Year Agreement with Canal Digital DTH
  • ARRIS Integrates Content Discovery Engines into Merchandiser Multiscreen Solution
  • ThinkAnalytics Enhances ThinkCloud Functionality
  • UXP Systems & ThinkAnalytics Establish Partnership
  • Outbrain Raises Funding for Content Recommendation Engine
  • Accor Implements Content Discovery Engines in Websites
  • Jinni Inks Agreement with Microsoft
  • Alticast and ThinkAnalytics Enter into Partnership
  • Viaccess-Orca Inks Agreement with 'yes' Satellite
  • Ooyala and Ratio to Collaborate
  • Ask.com Takes Over nRelate
  • ThinkAnalytics(tm) Integrates Recommendations Engine with Pace Software
  • Axel Springer Takes Over APRICO Recommendation Technology from Philips

5. FOCUS ON SELECT PLAYERS

  • Axel Springer Digital TV Guide GmbH (Germany)
  • ContentWise (Italy)
  • ExpertMaker (US)
  • Google, Inc. (US)
  • nRelate (US)
  • Outbrain, Inc. (US)
  • Ooyala (US)
  • Red Bee Media (UK)
  • Rovi Corporation (US)
  • Taboola (US)
  • ThinkAnalytics Ltd. (UK)

6. GLOBAL MARKET PERSPECTIVE

    • Table 15: World Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East and Latin America Markets Independently Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)
    • Table 16: World 10-Year Perspective for MultiScreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Advertising Dollar Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East and Latin America Markets for the Years 2011, 2014 & 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Outlook
    • TV Consumption on Multiple Devices - A Key Growth Driver
      • TV Advertising Medium Offers High Growth Opportunities
    • Table 17: US Advertising Market (2012): Percentage Share Breakdown of Spending by Medium (includes corresponding Graph/Chart)
    • Rapid Growth of Mobile TV: Need for Content Discovery
    • Table 18: Consumer Media Consumption by Adults in the US (2013): Percentage Breakdown of Time Spent by Medium (includes corresponding Graph/Chart)
    • Growing Adoption of Social TV
    • Product/Service Launches
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 19: US Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines Market Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)

2. CANADA

  • A. Market Analysis
    • Current & Future Analysis
    • Increasing Multi-screen Media Consumption Necessitates Content Discovery
    • Strategic Corporate Developments
  • B. Market Analytics
    • Table 20: Canadian Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines Market Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)

3. JAPAN

  • Market Analysis
    • Table 21: Japanese Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines Market Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Current & Future Analysis
    • Content Publishers Opt for Content Discovery Platforms to Reach Target Consumers
    • France
      • Social TV Market: An Overview
    • The United Kingdom
      • Rise in Mobile Internet Penetration
      • Social TV: Rapidly Catching On
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 22: European Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)
    • Table 23: European 10-Year Perspective for MultiScreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Advertising Dollar Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for the Years 2011, 2014 & 2020 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Current & Future Analysis
    • Table 24: Social Media Penetration in Asia (includes corresponding Graph/Chart)
    • China
      • Explosive Growth of Online Population
    • Table 25: Number of Internet Users in China for the Years 2009 through 2013 (In Million) (includes corresponding Graph/Chart)
    • Table 26: Number of Mobile Internet Users in China for the Years 2009 through 2013 (In Million) (includes corresponding Graph/Chart)
    • Product/Service Launch
  • B. Market Analytics
    • Table 27: Asia-Pacific Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines by Geographic Region - China, South Korea and Rest of Asia-Pacific Markets Independently Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)
    • Table 28: Asia-Pacific 10-Year Perspective for MultiScreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Advertising Dollar Sales for China, South Korea and Rest of Asia-Pacific Markets for the Years 2011, 2014 & 2020 (includes corresponding Graph/Chart)

6. MIDDLE EAST

  • A. Market Analysis
    • Current & Future Analysis
    • Increasing Adoption of Web-Enabled Devices and Rising Mobile Internet Penetration
  • B. Market Analytics
    • Table 29: Middle East Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines Market Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)

7. LATIN AMERICA

  • A. Market Analysis
    • Current & Future Analysis
    • Strategic Corporate Development
  • B. Market Analytics
    • Table 30: Latin American Recent Past, Current and Future Analysis for MultiScreen Content Discovery Engines Market Analyzed with Annual Advertising Revenues in US$ Million for the Years 2011 through 2020 (includes corresponding Graph/Chart)
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